Learning about:

• the exchange equation
• money supply
• the monetarists’ first and second proposition
• the cause of inflation
• incremental cash costs
• motivating employees – “interesting work” seems to be a universal motivator

This afternoon I went for a long walk up to St. Chrischona (522 m. above sea level). Lots of bikers and hikers and joggers and nordic walkers were out there as well. There are some beautiful wheat fields. Need to go back with a camera

Watching youtube videos on Milton Friedman that @lotm sent me.

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Study weekend + Long walk

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This is a chiperoni.org post.

Wasser

“…now my attitude is that if I’m not blogging for myself it’s not worth it” (seen at ma.tt)

Between you and me, I don’t care if blogging is dying. Let the social media experts decide. What I do care about is writing. I like the way I can capture and organize thoughts through writing.

Maybe one day I will become a writer. Maybe not.

In the meantime this is my niche at Chiperoni.org.

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This is a chiperoni.org post.

Blogging is Dead. Long Live Blogging.

I took snapshots of clouds (and pool water) at the local swimming pool (in Swiss German: that’s a Badi…).

This looks like a hand raised at school to answer a question, or maybe somebody is pointing out something:

“Can you see the silver lining? Every cloud has one”

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Cloud spotting: the pointing finger

Vincent Kumwenda – currently at Muloza border, Mulanje; topics include Malawi news, world news, interesting Malawi web pages, and soccer. He also writes a blog.

Fred Bvalani – in Blantyre; tweets about mobile applications and phones, Oracle training in freezing cold Cape Town, Manchester United, movies, church, Escom power cuts, and Malawi news and websites. Check out his blog.

Dannie Grant Phiri – first started twittering during the recent Malawi elections; writes about Malawi and soccer in his blog at http://daniso.weebly.com/.

Soyapi Mumba – well-known Malawi blogger and twitterer, software developer, volunteer developer at Ushahidi, lives in Lilongwe. He writes about software development, interesting mobile and web applications, Malawi news. He is the programmer behind Owinna – a web app on Malawi football league fixtures and results, as well as the Premier league and other international championships. You can access this information through the website or SMS by texting FOLLOW owinna to +447624801423 or on Twitter.

Clement Nyirenda – blogs and twitters from Tokyo, where he is doing a PhD in computer science. He covers many IT and development topics related to Malawi. A good resource to learn about projects such as Seacom. He discusses entrepreneurial ventures and their effect on Malawi. Read his blog post on Ashton Kutcher’s Twitter stunt to raise awareness about malaria.

There are many more, which I might mention in a second blog post.

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Malawi Twitterers

(Err… Microsoft server? Was that a requirement? )

Sometimes memory fails. I haz a sad.

And time to start planning the vacation…

Bonus link on an unrelated topic:

The cathedral plus the bazaar

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This is a chiperoni.org post.

Requirements

Cyberwiter posted the above tweet on using social media to enhance your company’s online news room.

The article lists ways how to aggregate text, images, audio and video to make it useful for corporations and their target audience.

Ein gutgemachter Social Media Newsroom ist essentiell für die Online-PR: Er …

1. eröffnet einen schnellen Zugang zu den wichtigsten Unternehmensinhalten
2. lebt von aktuellen und vielfältigen Inhalten, die möglichst täglich erneuert werden
3. ist komplett per RSS abonnierbar und individualisierbar
4. basiert auf Pull-Elementen und nicht auf Push
5. spricht Journalisten wie andere Influencer gleichermaßen an
6. verweist nicht nur auf die eigenen, sondern auch auf fremde Quellen (Verlinkung)
7. öffnet seinen Pressespiegel für alle (Social Bookmarking erleichtert das)
8. ermöglicht den schnellen Kontakt für einen Dialog (Twitter, Facebook, Skype, etc.)
9. nutzt Real-Time-Elemente (Livestreaming auf Basis von Twitter oder Friendfeed)
10. erleichtert die Vernetzung mit den Ansprechpartnern im Unternehmen
11. bietet reichhaltiges lizenzfreies Video- und Bild-Material (gerne auch Pod- oder Vodcasts)
12. fordert alle Besucher zu Copy & Paste auf
13. regt Online-Diskussionen auf anderen Plattformen (Facebook, Twitter, Blogs etc.) an
14. Integriert eigene Corporate Blogs und Microblogs
15. bringt die News des Unternehmens zum Laufen

The article lists a number of corporate examples.

The web consultant hiding here at Chiperoni headquarters (errr… me!) believes this is one way corporations can profit from new media technologies.

• Build a better online newsroom using these new distribution channels. Instead of sitting on the sidelines commenting on the quality of content. While I don’t know which services will survive the next couple of years, I do know that the real-time web is here to stay. Unless we run out off electricity to power all of the server farms.
• Start small. Grow incrementally. Bring lots of endurance and patience. Remember that most people stop blogging after 3 months. A large percentage of Twitter is dormant.
• Avoid PR speak. Press releases no longer target journalists alone. Publish useful content that supports the buying process. Read David Meerman Scott’s book.
• Aggregate useful content. Become a subject matter expert on the web.
• Offer a quality filter for your company’s specific area of expertise. Don’t try to copy private bloggers or twitterers. Be authentic and personable. But don’t swamp us with blog posts and tweets from your coffee break. And please do check for spelling mistakes. I expect a newsroom to have a higher quality.

And I’m not only talking. I have been using blogging technology and RSS feeds within a company context for over four years.

My experience… some traditional PR distribution services still don’t understand that it’s important to be included in Google News.

It is. Whether you like Google or not.

A newsroom is more than just collecting and archiving press releases…

To build a community around Twitter or Facebook or similar, you will need a concept and a company policy regarding behavior in your communities. And before you quote me wrongly. I am not saying your company should start a Twitter or Facebook channel. Think about your time resources and goals beforehand. Ultimately you will want to draw people to your site or sub-sites. And there may be a different way that is better suited for your corporate environment. And most importantly, read the TOS before you start posting your content on third party sites.

See my simple Wordpress prototype here – a quick test install to demonstrate how WordPress can be used for a simple corporate newsroom.

I need to run and finish my MBA assignments for today…

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Social Media News Room

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red and white

Half-geek that I am, I have explored quite a few tools over the years.

For instance I find myself explaining:

• Why I deleted my Xing and LinkedIn accounts. Why it’s not such a good idea to list all of my customers on Xing. That I didn’t really get any good networking results on Xing and LinkedIn. There’s a lot of showing off and spam. Cos of my Marketing IT profile I was contacted by dozens of IT outsourcing providers.
• Why I am wary of Facebook. It’s a closed garden. I haven’t forgotten the recent TOS uproar regarding content rights.
• Why I still like Flickr. After so many years.
• How Twitter is establishing itself as a news channel. And how I can see scenarios where people blindly re-tweet propanganda and myths.
• Why I believe a consolidation phase is bound to happen ‘cos many tools haven’t really figured out their business models.
• That building communities is hard work. And requires lots of time. It doesn’t happen out of the blue.
• While Scoble and his followers are discussing the real-time web, I find myself trying to explain how I use Google Reader. And that it’s about the flow rather than individual static web pages.
• Why I sincerely believe that everybody on the Internetz needs to develop media skills. The Internet does not forget.

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Connections

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Google Mail Tips