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	<title>Pixels - Ciplex Blog on Web Design, SEO &amp; Online Marketing, E-Commerce, and more!</title>
	<link>http://www.ciplex.com/pixels</link>
	<description>Inspiration, rants, and a splash of self-promotion.</description>
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		<title>Care and Watering of Your Social Media Garden</title>
		<description><![CDATA[Social media marketing is much like mowing the lawn.  You can often see the results immediately in followers, likes, and so forth, but you know that there's still a distance to go.  Here are some other similarities.  
...]]></description>
		<link>http://www.ciplex.com/pixels/2011/11/14/care-and-watering-of-your-social-media-garden/</link>
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		<title>Can You Really Take Your Offline Business, Online?</title>
		<description><![CDATA[
Most of the problems with products are the result of delivery issues. Either your product must be delivered within a narrow time frame (like pizzas and fried chicken), or it is too fragile or too large to be economically delivered, or there is not enough profit margin built into your pricing to allow for delivery. Most local businesses address these issues by a combination of strategies. Either they do not provide delivery, or they charge for it, or they will deliver only within a narrowly defined geographic area....]]></description>
		<link>http://www.ciplex.com/pixels/2011/11/05/can-you-really-take-your-offline-business-online/</link>
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		<title>What Keeps Your Customers Up at Night?</title>
		<description><![CDATA[There’s an easy way to find out what customers want. Ask! And keep asking. Here are five easy market research steps to identify your markets and figure out the problems they want you to solve....]]></description>
		<link>http://www.ciplex.com/pixels/2011/10/25/what-keeps-your-customers-up-at-night/</link>
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		<title>8 Ways to Make Your Corporate Website More Social</title>
		<description><![CDATA[Is your website social? Does it tweet, share, and like your content? I hate to be the bearer of bad news, but with over 140 million tweets sent per day and 30 billion pieces of content shared each month on Facebook, you might have to get a little bit more creative when it comes to socializing your brand. As familiar as your Facebook and Twitter page might be with your visitors, you’ll never have the amount of control or flexibility you have with your own website to meet your marketing goals....]]></description>
		<link>http://www.ciplex.com/pixels/2011/10/16/8-ways-to-make-your-corporate-website-more-social/</link>
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		<title>Leveraging Social Media for Your Offline Business.</title>
		<description><![CDATA[There are some business owners who are doing perfectly well in paying attention solely to the offline world.  They create direct mail pieces; they have letterhead; they have business cards.  Creating a social marketing and networking strategy adds another facet to the plan, one which many businesses aren't willing to take.  An integrated approach expands the opportunities that a brick and mortar store has.   Here are just a few benefits that a social networking plan can offer:...]]></description>
		<link>http://www.ciplex.com/pixels/2011/10/11/leveraging-social-media-for-your-offline-business/</link>
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		<title>Marketing Lessons I Have Learned</title>
		<description><![CDATA[Did you read the ghost story about why video games are dead? I don't have the link to it, though it's on all of the major news sites recently. 

I wanted to send you this letter -- it's bold, it's brash, and it will either generate curiosity or anger, or both... but it spurs folks into thinking.  I didn't know how you wanted to go with it... but I think that it gets the message across. ...]]></description>
		<link>http://www.ciplex.com/pixels/2011/10/02/marketing-lessons-i-have-learned/</link>
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		<title>Reality Check: What Business Are You Really In?</title>
		<description><![CDATA[It’s interesting at how many businesses don’t understand the business they are actually in. I say this after recently having a conversation with a restaurateur friend of mine. Please let me know if you agree or disagree with “our” business line of thinking.   ...]]></description>
		<link>http://www.ciplex.com/pixels/2011/09/24/reality-check-what-business-are-you-really-in/</link>
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		<title>Lights, Camera, Market.</title>
		<description><![CDATA[Small business owners are adding video to their websites in leaps and bounds.  By using Youtube, Vimeo, and other video sites, local businesses are capitalizing upon the human need for connection, entertainment, and information.  As a small business owner with a smaller advertising budget, how can your customer's need for video be sated? 
...]]></description>
		<link>http://www.ciplex.com/pixels/2011/09/14/lights-camera-market-understanding-video-marketing/</link>
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		<title>The Art of Social Media Marketing</title>
		<description><![CDATA[Before you send your first tweet, post your first Facebook update, or talk with your first LinkedIn user, a plan needs to be in place.  This plan determines the direction that your company will take, making activities easier for everyone concerned.  The first steps to creating an effective advertising and social media strategy are the same ones which were used in the formation of your company. ...]]></description>
		<link>http://www.ciplex.com/pixels/2011/09/05/the-art-of-social-media-marketing/</link>
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		<title />
		<description><![CDATA[People join country clubs, gangs, and more in an effort to feel special.  They want to feel that they have the 'in' with influential members of their community and know that they get things done.  People want to know that someone has their back, and that with one phone call (or email, or text) that bad situations will be resolved.  In other words, people want to become members of exclusive communities.  ...]]></description>
		<link>http://www.ciplex.com/pixels/2011/08/27/567/</link>
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