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	<title>Hobo</title>
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		<title>“We Fake It”: Google&#8217;s Illusion of Understanding Content</title>
		<link>https://www.hobo-web.co.uk/we-fake-it-googles-illusion-of-understanding-content/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Mon, 13 Apr 2026 18:03:21 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33267</guid>

					<description><![CDATA[<p>Exhibit No. UPX0203 contains an internal presentation by Eric Lehman. Lehman begins by framing Google Search as a grand scientific endeavour.</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/we-fake-it-googles-illusion-of-understanding-content/">“We Fake It”: Google&#8217;s Illusion of Understanding Content</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
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		<title>From Vibe to Viable: The Silver Era of Vibe Coding Has Begun</title>
		<link>https://www.hobo-web.co.uk/from-vibe-to-viable-the-silver-era-of-vibe-coding-has-begun/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Mon, 13 Apr 2026 01:50:46 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33257</guid>

					<description><![CDATA[<p>I just posted: “The Silver Age of Agentic Vibe Coding has begun: the era of scalable, economically viable agentic systems is just opening. If you missed the first sprint, the next one rewards discipline and taste more than raw speed.” (see the tweet) A follow-up to: “Dec 2025 &#62; March 2026 &#8211; The Golden Age ... <a title="From Vibe to Viable: The Silver Era of Vibe Coding Has Begun" class="read-more" href="https://www.hobo-web.co.uk/from-vibe-to-viable-the-silver-era-of-vibe-coding-has-begun/" aria-label="Read more about From Vibe to Viable: The Silver Era of Vibe Coding Has Begun">Read more</a></p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/from-vibe-to-viable-the-silver-era-of-vibe-coding-has-begun/">From Vibe to Viable: The Silver Era of Vibe Coding Has Begun</a> © Copyright 2006-2025 Shaun Anderson</p>
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		<title>Meet Meg: Ethics Manager at Thisisagency.ai</title>
		<link>https://www.hobo-web.co.uk/meet-meg-ethics-manager-at-thisisagency-ai/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Sat, 11 Apr 2026 02:28:03 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33249</guid>

					<description><![CDATA[<p>In a fully autonomous, 80-plus-employee AI workforce, velocity is a given. But without governance, velocity becomes a liability. That is where Meg, Agency’s Level-3 AI-powered Ethics Manager, steps in.  She is the moral compass of the organisation, designed to intercept harmful, distressing, or legally problematic requests before they cause irreversible damage. 1. The Role: Pre-Flight ... <a title="Meet Meg: Ethics Manager at Thisisagency.ai" class="read-more" href="https://www.hobo-web.co.uk/meet-meg-ethics-manager-at-thisisagency-ai/" aria-label="Read more about Meet Meg: Ethics Manager at Thisisagency.ai">Read more</a></p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/meet-meg-ethics-manager-at-thisisagency-ai/">Meet Meg: Ethics Manager at Thisisagency.ai</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
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		<item>
		<title>Meet Luca: AI Artist &#038; Image Generation Services at Thisisagency.ai</title>
		<link>https://www.hobo-web.co.uk/meet-luca-ai-artist-image-generation-services-at-thisisagency-ai/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Sat, 11 Apr 2026 02:15:44 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33245</guid>

					<description><![CDATA[<p>At the intersection of cutting-edge diffusion models and high-level marketing strategy sits Luca, the Agency’s dedicated AI Artist.</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/meet-luca-ai-artist-image-generation-services-at-thisisagency-ai/">Meet Luca: AI Artist &#038; Image Generation Services at Thisisagency.ai</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>Meet Elaine: YouTube Transcription Specialist at Thisisagency.ai</title>
		<link>https://www.hobo-web.co.uk/meet-elaine-youtube-transcription-specialist-at-thisisagency-ai/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Wed, 08 Apr 2026 15:06:09 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33235</guid>

					<description><![CDATA[<p>At the vanguard of Agency&#8217;s data verification layer is Elaine, the Agency’s dedicated YouTube Transcript Analyst and master quote miner. Instead of broadly searching the web for new content, Elaine serves as the Agency&#8217;s surgical extraction tool. When you hand her a specific video URL, she dives deep to pull out exact spoken claims, providing ... <a title="Meet Elaine: YouTube Transcription Specialist at Thisisagency.ai" class="read-more" href="https://www.hobo-web.co.uk/meet-elaine-youtube-transcription-specialist-at-thisisagency-ai/" aria-label="Read more about Meet Elaine: YouTube Transcription Specialist at Thisisagency.ai">Read more</a></p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/meet-elaine-youtube-transcription-specialist-at-thisisagency-ai/">Meet Elaine: YouTube Transcription Specialist at Thisisagency.ai</a> © Copyright 2006-2025 Shaun Anderson</p>
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		<title>Meet Ava: YouTube Search Specialist at Thisisagency.ai</title>
		<link>https://www.hobo-web.co.uk/meet-ava-youtube-search-specialist-at-thisisagency-ai/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Wed, 08 Apr 2026 14:46:22 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33236</guid>

					<description><![CDATA[<p>Ava is a specialized, multimedial AI agent designed to expand the Agency's intel-gathering capabilities beyond standard search results and directly into the video ecosystem.</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/meet-ava-youtube-search-specialist-at-thisisagency-ai/">Meet Ava: YouTube Search Specialist at Thisisagency.ai</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
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		<item>
		<title>How Thisisagency.ai approaches Ethical AI, copyright, and the Law &#8211; by Design, not by Accident</title>
		<link>https://www.hobo-web.co.uk/how-thisisagency-ai-approaches-ethical-ai-copyright-and-the-law-by-design-not-by-accident/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Mon, 06 Apr 2026 17:29:50 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33219</guid>

					<description><![CDATA[<p>There&#8217;s a conversation happening in boardrooms, courtrooms, and congressional hearings right now that every AI company is trying very hard to avoid having in public: where does your training data come from, and do you have the right to use it?  Many AI companies answer this question with lawyers. I have decided to answer it ... <a title="How Thisisagency.ai approaches Ethical AI, copyright, and the Law &#8211; by Design, not by Accident" class="read-more" href="https://www.hobo-web.co.uk/how-thisisagency-ai-approaches-ethical-ai-copyright-and-the-law-by-design-not-by-accident/" aria-label="Read more about How Thisisagency.ai approaches Ethical AI, copyright, and the Law &#8211; by Design, not by Accident">Read more</a></p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/how-thisisagency-ai-approaches-ethical-ai-copyright-and-the-law-by-design-not-by-accident/">How Thisisagency.ai approaches Ethical AI, copyright, and the Law &#8211; by Design, not by Accident</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>Codename: Agency is now Thisisagency.ai</title>
		<link>https://www.hobo-web.co.uk/codename-agency-is-now-thisisagency-ai/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Thu, 02 Apr 2026 23:06:05 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33205</guid>

					<description><![CDATA[<p>Codename: Agency is now called this Thisisagency.ai.</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/codename-agency-is-now-thisisagency-ai/">Codename: Agency is now Thisisagency.ai</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>Codename: Agency &#8211; Mapping The Cyborg Exoskeleton for the Agentic Age</title>
		<link>https://www.hobo-web.co.uk/mapping-the-cyborg-exoskeleton-for-the-agentic-age/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Sat, 28 Mar 2026 23:19:40 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33198</guid>

					<description><![CDATA[<p>It’s strange to read a Google-affiliated academic collaboration that hypothesises about a future with the very systems you’ve actually built and beta-tested in public over 6 months</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/mapping-the-cyborg-exoskeleton-for-the-agentic-age/">Codename: Agency &#8211; Mapping The Cyborg Exoskeleton for the Agentic Age</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>Codename: Agency &#8211; A Weapon of Mass Disruption?</title>
		<link>https://www.hobo-web.co.uk/codename-agency-a-weapon-of-mass-disruption/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Fri, 27 Mar 2026 19:37:33 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33121</guid>

					<description><![CDATA[<p>Agency is not just software. It is a completely simulated, autonomous digital marketing agency. Agency has bridged the gap between raw intelligence and human-in-the-loop operational execution.</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/codename-agency-a-weapon-of-mass-disruption/">Codename: Agency &#8211; A Weapon of Mass Disruption?</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>The Google Helpful Content Update And Its Relevance in 2026</title>
		<link>https://www.hobo-web.co.uk/the-google-helpful-content-update-and-its-relevance-in-2026/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Thu, 26 Mar 2026 00:41:25 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33112</guid>

					<description><![CDATA[<p>Explore the Google Helpful Content Update's ongoing relevance in 2026. Learn SEO strategies for creating people-first content and achieving lasting search success.</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/the-google-helpful-content-update-and-its-relevance-in-2026/">The Google Helpful Content Update And Its Relevance in 2026</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
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		<item>
		<title>Is Google PageRank Still Relevant in 2026?</title>
		<link>https://www.hobo-web.co.uk/is-google-pagerank-still-relevant-in-2026/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Mon, 23 Mar 2026 14:38:55 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33073</guid>

					<description><![CDATA[<p>Explore Google PageRank's history, mechanics, and relevance in 2026. Understand how this algorithm impacts SEO and how to optimize your website for better visibility.</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/is-google-pagerank-still-relevant-in-2026/">Is Google PageRank Still Relevant in 2026?</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
			</item>
		<item>
		<title>Meet Elsa: Agency Secretary</title>
		<link>https://www.hobo-web.co.uk/meet-elsa-agency-secretary/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Mon, 23 Mar 2026 13:40:49 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33068</guid>

					<description><![CDATA[<p>Far from a generic chatbot, Elsa is a meticulously crafted persona designed to handle everything from high-level task routing to dry-witted banter.</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/meet-elsa-agency-secretary/">Meet Elsa: Agency Secretary</a> © Copyright 2006-2025 Shaun Anderson</p>
]]></description>
		
		
		
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		<item>
		<title>Codename: Agency &#8211; By Your Command</title>
		<link>https://www.hobo-web.co.uk/codename-agency-by-your-command/</link>
		
		<dc:creator><![CDATA[Shaun Anderson]]></dc:creator>
		<pubDate>Wed, 18 Mar 2026 14:52:03 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.hobo-web.co.uk/?p=33044</guid>

					<description><![CDATA[<p>Codename: Agency - A fully operational AI native, multi-agent, digital marketing agency.</p>
<p>Read the full article here <a href="https://www.hobo-web.co.uk/codename-agency-by-your-command/">Codename: Agency &#8211; By Your Command</a> © Copyright 2006-2025 Shaun Anderson</p>
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