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    <title>Reson8 Consulting - Focusing On Digital Marketing Strategy, Social Media Marketing And Website Design.</title>

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                <h1 class="web-header"><strong>Get A Grip On Google AdWords.</strong></h1>
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				<p class="web-header">Professional AdWords training and expert guidance from Google Certified consultants setting up<br/> and managing your account for less than you would pay a professional to do the same.</p>
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				<h2>Claim Your Space</h2>
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					<p>Fill in the form to register your interest and we’ll be in touch to confirm your place.
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					<p class="testimonial-content"><img src="img/question.png" class="img-responsive feature-points" alt="Interested in AdWords?" title="Interested in AdWords?">&nbsp; Are you a business owner or marketer interested in AdWords?</p>
					<p class="testimonial-content"><img src="img/question.png" class="img-responsive feature-points" alt="AdWords Query?" title="AdWords Query?">&nbsp; Are you using AdWords but not really sure if you’re getting the most out of it?</p>
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				<p class="text-justify">Straight shooting AdWords training and guidance for business owners and marketers by Google Certified professionals will answer your questions and get you on the right track. Five week, comprehensive course (3 hour session each Saturday) starting the 23rd July covering basic and advanced AdWords concepts. Get in before the 9th of July to get your early bird special of $749 (standard $1249). Limited spaces available.</p>
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				<p class="text-justify"><img src="img/tick.png" class="img-responsive feature-points" alt="Latest in AdWords theory" title="Latest in AdWords theory" >Google certified professionals will take you through the latest in AdWords theory and provide guidance on your own account.</p><br/>
				<p class="text-justify"><img src="img/tick.png" class="img-responsive feature-points" alt="Understand both the fundamentals and the nuances of AdWords" title="Understand the nuances of AdWords">Understand the nuances of AdWords and how to make the most of your activities and account.</p><br/>
				<p class="text-justify"><img src="img/tick.png" class="img-responsive feature-points" alt="AdWords principles" title="AdWords principles">Learn not only AdWords but principles from related concepts such as Return On Investment, landing page best practises, and Google Analytics.</p><br/>
				<p class="text-justify"><img src="img/tick.png" class="img-responsive feature-points" alt="An optimised account" title="An optimised account">Finish the course with an optimised account and the ability to continue running it successfully yourself.</p><br/>
				<p class="text-justify"><img src="img/tick.png" class="img-responsive feature-points" alt="Marketer looking to upskill?" title="Get up to speed with AdWords">Whether you are a business owner wanting to manage your AdWords yourself or understand what those you are paying to run AdWords are doing, or a marketer looking to upskill, increase your understanding, and get up to speed with AdWords then our course is for you.</p>
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			<!--<h2 class="text-center trainer-heading">Trainers</h2>-->
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					<img src="img/Patrick-Dodd.jpg" class="img-responsive profile-image" alt="Patrick Dodd" title="Patrick Dodd is a creative and experienced marketing professional" />
					<p class="text-justify profile-description">Patrick Dodd is a creative and experienced marketing professional with a passion leveraging digital technologies to gain competitive advantage.  Patrick currently teaches Digital Marketing and Google Certified (a course that he developed with the help of Google NZ) at Unitec.</p>
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					<img src="img/Sam-Marley.jpg" class="img-responsive profile-image" alt="Sam Marley" title="Sam Marley is an independent AdWords Analyst" />
					<p class="text-justify profile-description">Sam Marley is an independent AdWords Analyst with over three years of experience. With a background in finance and a passion for performance and profitability analysis, he focuses on a complete solution with clear and visible value.</p>
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			<h3>AdWords isn’t easy. Successful AdWords is even harder. It can be daunting if you’re not familiar or experienced with AdWords. Get clarity from professionals.</h3>
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                <img class="img-responsive contact-icons" src="img/interactive-sessions.png" alt="Interactive Sessions" title="Gain knowledge and understanding of AdWords interactively">
                <h3 class="text-center">Interactive Sessions</h3>
                <p class="text-center">While learning the theory is important to understanding, putting it into practise is paramount. A significant component of the course is to work on your own account over the five weeks with the guidance of our AdWords experts. Not only will you gain knowledge and understanding, you will also come away with an optimised account.</p>
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                <img class="img-responsive contact-icons" src="img/footsteps.png" alt="One Step at a Time" title="Designed to facilitate progressive learning">
                <h3 class="text-center">One Step at a Time</h3>
                <p class="text-center">The course is designed to facilitate progressive learning, beginning with basic concepts and building upon the previous week’s content each session. Shorter sessions (three hourly) prevent information overload and having a week in between allows learning to be processed before moving forwards.</p>
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                <img class="img-responsive contact-icons" src="img/package.png" alt="The Whole Package" title="AdWords Campaign entails more than just AdWords activity">
                <h3 class="text-center">The Whole Package</h3>
                <p class="text-center">A successful AdWords Campaign entails more than just AdWords activity. Other integral elements include; Understanding the importance of the landing page experience and how it affects sales, Analysing user behaviour on your website to uncover hidden value or potential problems, Measuring the performance and profitability of your AdWords account.</p>
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                <img class="img-responsive contact-icons" src="img/location.png" alt="Where?" title="Location">
                <h3 class="text-center">Where?</h3>
                <p class="text-center">Courses are held in <b>Newmarket, Auckland</b></p>
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                <img class="img-responsive contact-icons" src="img/price.png" alt="Pricing?" title="Course Fee">
                <h3 class="text-center">Pricing?</h3>
                <p class="text-center">Book your place before the 9th of July to get the early bird special of <b>$749</b> (standard $1249)</p>
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                <img class="img-responsive contact-icons" src="img/time.png" alt="When?" title="Date and Timings">
                <h3 class="text-center">When?</h3>
                <p class="text-center">Every <b>Saturday from 9 - 12</b> starting the 23rd July and finishing the 20th August</p>
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                <img class="img-responsive contact-icons" src="img/checklist.png" alt="Course Outline" title="The content and concepts covered in the course">
                <h3 class="text-center">Course Outline</h3>
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				<ul>
				<li>Intro to AdWords</li>
				<li>Google Search Network vs Google Display Network</li>
				<li>Goals and objectives</li>
				<li>Google Analytics fundamentals</li>
				<li>Landing pages</li>
				<li>Measurement</li>
				<li>Cost Per Acquisition and Return On Investment Analysis</li>
				<li>Conversion tracking</li>
				<li>Account structure</li>
				<li>Campaign settings</li>
				
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				<li>Choosing keywords</li>
				<li>Keyword match types</li>
				<li>Negative keywords</li>
				<li>Writing and testing ads</li>
				<li>Ad extensions</li>
				<li>Quality Score</li>
				<li>The bidding process</li>
				<li>Reducing cost</li>
				<li>Understanding results</li>
				<li>Improving performance</li>
				<li>Campaign optimisation</li>
				<li>Reporting</li>
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			<h3>Take charge of your online advertising and feel confident that you’re getting the most out of it.</h3>
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			<p>&copy; Reson8 Consulting, All rights reserved</p>
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