Copywriting Tips

2011-02-10T06:13:00.001-08:00

Welcome to Copywriting Tips.

www.copywriting-tips.co.uk - Keep checking the website as updates will be arriving on a more regular basis!

Copywriting Tips - Keeping Your Website Updated With Fresh Content

2010-11-18T02:23:00.000-08:00

Here are even more of our fantastic copywriting tips.

Remember to regularly update your content. SEO copywriting is not something that you can just do once, and then forget about. One of the best copywriting tips is to ensure that your website does not become stale and out of date. You have more chance of exposure if you keep on getting the high quality and relevant content out there, as search engines will notice it and human users are more likely to want to read and re-post your content. It all goes back to increasing your company’s exposure, rankings and therefore, its sales.
The second of today’s copywriting tips is to ensure that your content is clear and concise. Although there is a lot of information that needs to be communicated through your web copy, it also needs to be written, structured and organised in such a way as to make sense online. Online users are much more inclined to scan pages to ensure that they contain relevant information rather than read pages word by word, as they might do a book.

Visit us again for more of our copywriting tips.

Copywriting Tips - Writing for Your Target Audience

2010-11-17T09:02:00.000-08:00

Here are several more of our great copywriting tips.

One of the best copywriting tips that we can give you is to remember to write for your target audience. It is important to have copy that is relevant, which is very much the biggest priority of both search engines and, in turn, the human user. You may be an expert on a certain subject, but you will still need to use simple language so that those who are not as knowledgeable as you are can still be drawn in and engaged.
The second of our copywriting tips for today is to strike a balance between writing copy that is engaging and relevant for the human user, and that also results in high search engine result rankings. You particularly need to ensure that you don’t force yourself to have a certain number of keywords in a paragraph at all costs, as this often results in unreadable text that actually isn’t relevant enough to please a search engine either.

Check back with us again for even more copywriting tips!

Two Quality Copywriting Tips

2010-10-11T06:58:00.000-07:00

A big welcome to Copywriting Tips! So, you’re back for your daily dose of copywriting tips, and you’re certainly in for a treat today. Here are a couple of beauties…

Avoid the ‘delayed drop’. Many writers often use this tactic as a way of teasing the reader and getting them excited before dropping in a killer, unexpected point. However, this may be effective in long articles, for magazines for example, but it does NOT work in copywriting. People are short of time and want the killer point straight way. Don’t make your readers work for it. This is one of the most vital copywriting tips.
Remember ‘KISS’. KISS is one of the best copywriting tips that you are ever likely to receive. ‘Keep it Short and Simple’. There’s no point going round the houses with long and complex sentences in order to make a rather simple point. Your readers will get bored and migrate away from your dreary, complicated copy…

Hopefully you will make use of these two fantastic copywriting tips and are now well on your way as a budding copywriter!

Until next time…

Stop, Calibrate and Listen – Copywriting Tips

2010-09-30T05:17:00.000-07:00

Hello and welcome to today’s copywriting tips blog. We hope that you have been finding the copywriting tips that are being frequently posted on our blog useful, and that you’re already starting to reap the benefits of such invaluable copywriting tips.

As per usual, here are some more copywriting tips to give you a helping hand:

KISS – KISS quiet simply stands for keep it short and simple. You have very limited time to grab the attention of your readers so it’s important to remember to stick to the point.
Writers often use a tactic known as the ‘delayed drop’. This is when the tease reader and then drop when unexpected. Although this works well for longer articles, however, copywriting works differently and people are often short of time.
One of the best copywriting tips you will ever be given is to plan. Its important that you plan ahead. Ask yourself questions like why am I writing this? Who is my target audience? What do I need to say them? In order to avoid waffling on and for your content to have no real point, it’s vitally important that you plan, plan, plan before starting to write.

Have you found these copywriting tips useful? We’d love to hear from you! Please feel free to leave a comment on our blog.

Until next time…

Wednesday 29th September Copywriting Tips

2010-09-29T06:35:00.000-07:00

If you’re looking for copywriting tips from a season pro then you’ve come to the right place! All you will ever need to know about how to write compelling website copy is right here on our copywriting tips blog.

As per usual, we’ll be giving you a daily dose of copywriting tips to digest. So without further ado, here are today’s copywriting tips:

It’s vitally important to review your copy, and to do it over and over again. If possible, you should review your copy six or seven times, if not even more.
Try avoid being clever. Let’s face it, we’re all too busy to be bothering with clever stuff. If you’re copy can be understood by a half-wit with an attention span that lasts two minutes then you’re on to a winner!
Using short sentences is probably one of the best copywriting tips you’ll ever be given. Don’t spend time constructing long complex sentences. Keep your sentences short as they read better and are easier to digest.

We hope that you’ve found today’s copywriting tips useful. Should you have any questions or queries, feel free to leave a comment on our blog!

Until next time…

3 Brilliant Copywriting Tips

2010-09-28T09:20:00.000-07:00

One of the most important copywriting tips is that you MUST know your audience! You cannot write effective copy if you are not sure you are writing it for. Think about how old they are, what they do for a living and what they do in their spare time. The more you know about your readership, the more relevant and targeted your copy will be.
Use a compelling title/headline – here’s another of those useful copywriting tips. This is what gets your copy read in the first place, and no matter how great your copy is, if your headline is boring, it will simply not be read.
Throw in some humour - a little humour goes a long way. And light-hearted writing can help build a relationship between yourself and your reader.

We hope you have enjoyed today’s top copywriting tips – you will soon be on your way to becoming a fully-fledged copywriter!

Until next time…

You Daily Dose of Great Copywriting Tips

2010-09-27T09:14:00.000-07:00

We are back with today's dose of great copywriting tips. Here are two copywriting tips that can help you improve your copywriting skills...

Avoid clichés! All to often, copywriters use clichés and sayings and language that has been written and reused time and time again. It does not make for exciting and interesting reading. Try to keep your copy unique and put your own stamp on your writing rather than rehashing other peoples words. Note: Images can also be clichés too! Remember, one of the best copywriting tips is originality!
Don't ramble! Make up your mind what it is that you want to say before you start writing. If you don't do this then you could easily go all around the houses, rambling and waffling for several paragraphs, before making your point. I can guarantee, your reader will have left you a long time before this killer point is made!

Thanks for visiting us today and we hope that you have found these copywriting tips useful. Bye for now!

Today's Top Copywriting Tips

2010-09-22T08:54:00.000-07:00

If you're a budding copywriter then it is vital that you have a regular daily dose of copywriting tips! Hopefully you will have been putting the copywriting tips that we have been posting on our blog to good use, and by now should be seeing the fruits of your labour.

Here's today's copywriting tips...

· Do Not Waffle! Don't write just to increase your word count. Writing garbage just for the sake of it will not make your reader continue reading and he or she will be gone as soon as you can say 'bad copywriting'! Your writing should always add value.

· Always proofread your copy! No matter how good a writer you think you, everybody makes mistakes and silly typos, and it is important to re-read your writing to check for errors.

That's your lot from copywriting tips for today, bye bye!

2010-09-15T07:29:00.000-07:00

Today's copywriting tips blog is a little different to the normal posts we upload - how? It's going to be one simple, yet incredibly important tip. See below, and feel free to comment!

Today's big copywriting tip is...

...DO NOT BUY CHEAP!

Seem simple? Of course it does! You know the saying 'buy cheap, buy twice'? Well, that rings perfectly true when it comes to copywriting services. There are too many business owners out there who are willing to spend less than £10 on web copy or SEO articles, yet expect to receive content that will help their business.

If you want to be a success in the online world, ensure you speak to a professional copywriting company that charges at least £15 per SEO article and £20 per page of web copy!

Beginner's Copywriting Tips

2010-09-08T07:35:00.001-07:00

Hello and welcome to today's Copywriting Tips blog. As per usual, today we have some more useful Copywriting Tips to help make your life just that little bit easier! From beginners through to season pros, Copywriting Tips are always useful. Read on to find out more...

Keeping it clear and concise – one of the best Copywriting Tips you can ever be given is to keep your copy clear and concise. The vast majority of Internet users scan websites for the information they're looking for. General rule of thumb is that content for websites should be half of that of traditional writing. What you want is for your visitors to be able to locate the general topic of each paragraph as quickly as possible.
Dividing you content into chunks – another one of those useful Copywriting Tips is to keep your content organised. Breaking your content into chunks means that it is easily digestible for your visitors. This allows them to decide as to whether your site is suitable for them without having to read the finer print that is detailed.
Drawing your readers in – finally another one of those useful Copywriting Tips is to draw your readers in through the use of punchy headers and sub-headers. These will entertain your visitors whilst informing them.

Hopefully you have found these Copywriting Tips useful!

Until next time...

Fresh Copywriting Tips!

2010-09-07T08:57:00.000-07:00

Today's blog is going to be short and sweet; a few copywriting tips to help you write some pages for your website - or better yet, to allow you to know what you're talking about when you approach a professional copywriting company about creating quality web copy for your website.

Copywriting Tips

The first tip is to ensure that you do not aim too high for your budget - if you only have a few hundred to spend a month, don't go for a short, competitive phrase as you'll have no chance of appearing anywhere in the search engines!

The second tip is to have a blog. Having a blog on your website is a great way to pander to the needs of the top search engine; Google. Google loves fresh content, so get a blog on your site and upload new posts on a daily basis.

New Copywriting Tips Just For You

2010-09-06T07:59:00.001-07:00

The main point about writing good copy is that it cannot be too long, but it can certainly be too boring. You should be writing your copy for your intended audience, not for yourself, and so it should be catered to them, being light, easy to read and compelling. The average reader does not want to be bogged down reading complicated, text-heavy and frankly dull copy. Let's consider some copywriting tips, these are beauties...

· Do not use ridiculously long sentences in your text, but vary between short and longer sentences to give your writing rhythm. It is also wise to split long sentences up if they are able to survive on their own, or use connecting words such as 'so' or 'because'.

· Get rid of any unnecessary words or 'waffle'. Your writing should add value but not simply serve to make up your word count.

· Try to avoid using complicated language. It might sound impressive but is pointless if it only confuses your readers. Ditch the jargon and claptrap.

Today's Top Copywriting Tips

2010-08-26T09:22:00.000-07:00

If you're a budding copywriter then you need to know some of the tricks of the trade. Let's take a quick look at some of the most vital copywriting tips...

Don't use complicated jargon. If you are writing about a technical and rather complicated subject then you don't want to confuse your readers by baffling them with words that they might not understand!
One of the most valuable copywriting tips is to research from a number of different sources. Good research is very important when copywriting – make sure your copy is not inspired by only one source. You want it to be varied and interesting!
Another one of the most crucial copywriting tips is to proofread and edit your copy. This is a crucial part of a copywriter's job. Errors and typos are commonplace in copywriting, no matter how good a writer you think you are. Make sure you are error free!
For more information regarding copywriting tips, please feel free to leave a comment on our blog.
Until next time...

Getting Off On the Right Foot - Copywriting Tips

2010-08-20T09:00:00.000-07:00

Hello and welcome to the Copywriting Tips blog. Hopefully you are well and are making good use of the useful Copywriting Tips that are regularly being posted on our blog. With years of experience when it comes to Copywriting, what better place to find all the information you could ever need (Copywriting Tips) in one place!?

We understand that due to the current economic climate the vast majority of business have undergone major restructure and it may now be your responsibility to handle the Copywriting projects for your business. If so, keep visiting our blog to fill your pockets full of useful Copywriting Tips.

For those that are starting out in a Copywriting career, our Copywriting Tips are also useful for you. Copywriting isn't an easy career, and the more information you're given can prove extremely beneficial in the long run.

Until next time...

More Copywriting Tips from the Experts!

2010-08-19T01:00:00.000-07:00

Here we are, back again with more top copywriting tips just for you! Quality content on your website which is catered both for the user and for the search engine is vital for your business and improving its visibility on the World Wide Web (WWW).

Here are some top copywriting tips that will be incredibly useful when writing compelling web content:

One of the best copywriting tips is to focus your style of writing on your target audience. For example you wouldn't write the same way for a child as you would for an adult would you?
Use simple words that your readers will understand. Don't use jargon or over-complicated words – this means everyone will understand your copy and it won't confuse people.
Edit Edit Edit!! This is crucial in whether your copy is of a good quality. We all make errors and typos when we write and so it is important that you thoroughly proofread and edit your copy so it is satisfactory.

Until next time...

Top Copywriting Tips for Budding Online Writers

2010-08-16T09:16:00.001-07:00

If you're a budding Online Copywriter then Copywriting Tips is here to get you going in the right direction...

Firstly, good Online Copywriters always identify their target audience. This is crucial in terms of business and marketing and failure to properly do this could be the difference of whether the business you’re writing for sinks or swims on the web. Once you have identified your target audience you can get going on preparing and writing your copy.

You should also try to omit any jargon from your copy. The last thing you want to do it confuse your readers as they will get frustrated and give up reading – get rid of any difficult vocabulary from your copy.

Perhaps the best copywriting tips and the most important thing to do is review your copy for any errors. I would suggest reading it three times to ensure you haven't missed anything.

These are three crucial tips for you as a budding online copywriter, please do visit us for more tips another day!

Friday 13th - Has today been an unlucky day for you?

2010-08-13T09:01:00.000-07:00

Hello and welcome to today's Copywriting Tips blog. Yes today is Friday 13th and hopefully you have spent your day hiding under your desk frightened that something is going to happen! In fact, today is just like any other day and nothing bad is going to happen.

We are living in the Digital Age and there is no time more important than the present if you own a business to have a good online presence, especially if you're looking to generate profits from online sales. Business owners understand the importance of having quality written web copy and that is the reason why now is the time to kick-start your online marketing strategy and consider Copywriting Tips.

Copywriting Tips are a useful way to improve the way in which you write your online content. Whether it be optimised web copy, blogs, online press releases or SEO articles that you produce, the important factor is that your content should attract the search engines whilst reading well for the user.

If you're interested in finding out some more useful Copywriting Tips, please leave a comment on our blog.

Until next time...

3 More Copywriting Tips

2010-08-12T09:23:00.000-07:00

Are you a newbie when it comes to copywriting? Perhaps you're looking for a new career and you enjoy writing? Whatever the reason, read the three copywriting tips below before you decide on copywriting as a career:

· Long days - copywriting isn't easy, you'll be sat at your desk all day (and possibly night) writing non-stop. Don't expect an easy ride.

· Little money - if you want to be rich then choose a different career - whilst you can make a living out of being a good copywriter, it's not easy and you definitely won't make a killing.

· Dedication - you need to be dedicated if you want to make it as a top copywriter! Do your research, ensure your work is not copied from anywhere else online or offline, and check your spelling and grammar.

See you tomorrow for some more copywriting tips!

Copywriting Tips - 11th August 2010

2010-08-11T09:20:00.000-07:00

Today's blog is yet another simple list of three tips you should consider when writing optimised web copy:

1. Always do your keyword research first - knowing what keywords you want to target and use before you start writing is vital, as you don't want to be trying to squeeze them in at a later date.

2. Target the user first - concentrate on making your web copy read well first. As you are writing, attempt to fit the keyword in a few times - but only if it's possible; never cram them in!

3. Optimised web copy should never be longer than 400 words! An online user will get bored with a long page, so ensure you stick to around 2-300 words per page.

Check back tomorrow for more copywriting tips!

Three Quick Fire Copywriting Tips

2010-08-10T07:27:00.000-07:00

Are you a budding SEO copywriter looking for a few copywriting tips to help you progress? Perhaps you own a business and you're in search of a professional SEO copywriter but you're not sure what characteristics and skills he/she should have?

These three copywriting tips are what every good copywriter should have in his/her locker:

ü The ability to write copy that engages the reader. If you can't attract and engage the reader then there's no point having any text on your site at all!

ü The ability to write copy that attracts the search engines. Online text is all about the user and the search engine - if you can write text that attracts Google, Yahoo and Bing then you're halfway there [to being a success online!].

ü Experience. It's all well and good hiring a copywriter that can talk the talk, but has he walked the walk? Does he (or if it's a company, do they...) have the required experience to write copy for your particular audience?

Check back tomorrow for some more copywriting tips. Any recommendations? Leave a comment!

Here's Something That Can Help Your Online Presence...

2010-08-09T06:55:00.000-07:00

Hello and welcome to today's Copywriting Tips blog. We hope that you are enjoying visiting our blog and are finding the Copywriting Tips that we post on here useful.

If you're like the other millions of business owners around the world that are scratching their heads wondering how on earth you can improve your online presence, worry no more. In what are proving to be exceptionally testing times for the vast majority of companies, there has never been a more important time to have a good online presence, especially if you're looking to generate profits from online sales.

A good online presence can result in improved levels of traffic to your site and potentially more sales, something that is vitally important during the current economic climate when so many companies are facing financial uncertainty. The useful Copywriting Tips that we frequently post on this blog are the ideal way to get up to scratch with how to write compelling web content. Whether its blogs, online press releases, optimised web copy or SEO articles that you are producing, what our Copywriting Tips ensure sure is that you produce written content that attracts the major search engines such as Google, yahoo and Bing whilst reading well for the user.

If you have any Copywriting Tips of your own we would love to hear from you. Should you have any questions regarding our Copywriting Tips blog, please feel free to post your questions on the blog and we will endeavour to get back to you promptly.

Until next time...

Back With Your Daily Supplement of Copywriting Tips!

2010-08-05T08:42:00.000-07:00

Hello and welcome to today's Copywriting Tips blog. Hopefully you are well and are enjoying what is supposed to be a British summer! We hope that you have been making good use of the Copywriting Tips we have been giving you.

In what are proving to be testing times for the vast majority of businesses in the UK, the current economic climate is having a devastating effect on the financial status of many companies, forcing them into financial uncertainty. There has never been a time more important than the present to have a good online presence, generating profits from online sales.

By now you will fully understand the importance of having quality web content. Not only does quality web content engage your users, prompting them to return, your web content should also attract the search engines whilst reading well for the user.

Do you have any Copywriting Tips of your own that you would like to share? We would be grateful if you could leave a comment on our Copywriting Tips blog.

Until next time...

Here’s Your Latest Addition of Copywriting Tips!

2010-07-28T09:24:00.001-07:00

Hello and welcome back to the Copywriting Tips blog! As previously mentioned, sorry we haven’t been blogging every day. We have been overloaded with work but that’s a good thing. Hopefully the Copywriting Tips that you have been digesting on our blog will put you in the same position!

As you can appreciate, the current economic climate has been harsh to the vast majority of us, especially business owners and entrepreneurs who have been left scratching their heads wondering how on Earth they can improve their online presence, At a time when there is so much financial uncertainty, its vital that we improve our online presence to increase profits generated through online sales. This is where our Copywriting Tips can work for you!

By keeping up to date with our Copywriting Tips blog, using the information you digest will contribute to your online success. Typical Copywriting Tips include information on writing SEO articles, blogs, online press releases and optimised web copy.

For more Copywriting Tips keep your eyes peeled!

Until next time...

More Copywriting Tips!

2010-07-26T09:12:00.000-07:00

We've missed a few days of blogging because things have been so busy @ work! That's a good thing. However, it's not if you're following this blog and you need your daily fix of copywriting tips.

Today's copywriting tips are simple, yet vitally important if you want your website to rank high on Google:

· Write for the human and the robot - this may sound funny, but it's imperative that you understand the concept of writing for the search engines and for the visitors to your site - target one over the other and you may have problems.

· Sprinkle the keywords - don't stuff your copy with too many keywords, just make sure you get them in a few times.

· Remember to write the copy for all of your META Tags!

Check back tomorrow for more copywriting tips.