B2B SEO | Online PR | PR Consultants | Marketing Consultancy

An introduction to SMPR’s newest recruit Donna Liebenberg

Donna Liebenberg — Thu, 15 Dec 2011 16:10:14 +0000

I am Donna Lindsey Liebenberg, waving all the way from the Simply Marcomms HQ in Coventry. *Waves* I joined the SMPR team in the Summer of 2011 as Online PR & Marketing Assistant. Originating from Cape Town, South Africa, I relocated to the UK two years ago. I am often asked why I moved and [...]

Online PR – When no news is bad news….

Kirstie Colledge — Wed, 23 Nov 2011 16:23:40 +0000

Earlier this month I received an email from Google which made my day. Here’s why, the search engine giant announced the freshest news possible would now show up in search results thanks to its new and improved algorithm. Google’s Latest Algorithm update – The ‘Freshness update’ as it has been coined is supposed to affect [...]

Leveraging LinkedIn for marketing success

Kirstie Colledge — Mon, 31 Oct 2011 14:54:55 +0000

Over 2 million business professionals have joined LinkedIn over the last 9 months making the total number of users in the UK total nearly 6 million. Earlier in the year, before its successful IPO, LinkedIn announced that 100 million users worldwide are now using the professional networking site. LinkedIn can offer significant business development opportunities. [...]

Hot off the press! Utility Business – Autumn 2011

Kirstie Colledge — Fri, 30 Sep 2011 12:21:46 +0000

SBGI Utility Networks is a leading membership organisation providing advocacy and representation for its members. Utility Business is the Division’s quarterly publication offering a quality source of authoritative and reliable industry information and features, addressing topics across the utilities sector as well as reporting on SBGI’s activity on behalf of its members. If you are [...]

Online Reputation Management for the Construction Industry

Kirstie Colledge — Wed, 31 Aug 2011 12:01:51 +0000

Managing your online reputation When a prospective customer does a search online for your company, what do they find? Is there a negative HSE news item, or a bad product review on the number two listing for your name? Or, is there a press release telling the story of your recent round of Public Sector [...]

Hot off the press! Utility Business – Summer 2011

Kirstie Colledge — Thu, 30 Jun 2011 11:54:18 +0000

The marketing power of the online Case Study

Kirstie Colledge — Tue, 31 May 2011 11:41:36 +0000

Case Studies are vastly under-used in construction marketing, yet, when properly executed, can be one of the most powerful tools in a Marketer’s toolkit. A case study, also known as a ‘Project Profile’ or a ‘Success Story’ can provide your next client with all the information he/she needs when selecting a contractor, specifying a product [...]

Customer Communications – The power of digital

Kirstie Colledge — Sat, 30 Apr 2011 11:28:48 +0000

It has never been so easy or cost-effective to communicate with your existing clients and customers and also to reach out to target audiences and engage with prospects. Construction Marketers can integrate relatively simple measures into the marketing mix and see real, measurable and often instant results. Developing a content rich CMS driven website which [...]

Hot off the press! Utility Business – Spring 2011

Kirstie Colledge — Thu, 31 Mar 2011 16:24:03 +0000

SMPR appointed to publish ‘Utility Business’ for SBGI

Kirstie Colledge — Tue, 22 Feb 2011 12:29:59 +0000

New Look Utilities Publication Utility Business re-launched by SBGI – Utility Business, the trade publication from the Utility Networks Division of the Society of British Gas Industries (SBGI) launches following rebrand and new publisher appointment. The Utility Networks Division of SBGI the Trade Association for the onshore gas industry has announced the re-launch of their [...]