https://www.comscore.com/ en-US webmaster@comscore.com (Administrator User) Sat, 05 Aug 2023 21:59:31 +0000 Sat, 05 Aug 2023 21:59:31 +0000 eZ Components Feed dev (http://ezcomponents.org/docs/tutorials/Feed) http://www.rssboard.org/rss-specification https://www.comscore.com/Insights/Press-Releases/2023/7/Comscore-To-Announce-Second-Quarter-2023-Financial-Results Comscore, Inc. (Nasdaq: SCOR) today announced that it plans to hold a conference call on Tuesday, August 8th at 5:00 p.m. ET to discuss its financial results for the second quarter ended June 30, 2023 webmaster@comscore.com (Ferry Gijzel) 06e6da1b4460a87074bec6398982cd50 Fri, 21 Jul 2023 04:01:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/6/Proximic-by-Comscore-Announces-5000-Advertiser-Milestone-for-ID-free-Predictive-Audience-Solution Proximic by Comscore today announced new and expanded integrations with Adobe, Publica and Teads, helping to extend the reach of their industry-leading Predictive Audience segments, which are now serving more than 5,000 advertiser clients. webmaster@comscore.com (Ferry Gijzel) 9c51b54593c8c1f1b43aa3d4b8a367d4 Tue, 13 Jun 2023 10:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/5/Comscore-at-the-15th-Annual-Gabelli-Media-and-Entertainment-Symposium Comscore (Nasdaq: SCOR) today announced that Chief Executive Officer Jon Carpenter will participate in Gabelli’s 15th Annual Media & Entertainment Symposium. webmaster@comscore.com (Ferry Gijzel) 709eee0549b71c249c7c269682b3c311 Tue, 30 May 2023 04:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/5/Adlook-and-Comscore-to-Unlock-Brand-Lift-Insights-across-any-Device-to-Maximise-Campaign-Impact Comscore today announced a new partnership with Adlook, a next-generation brand growth platform, to unlock the way advertisers measure the advertising effectiveness of today's complex media landscape. webmaster@comscore.com (Ferry Gijzel) ec8fb7af548f47166592d526176c966e Tue, 23 May 2023 13:33:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/5/Comscore-Selected-as-Preferred-Partner-for-NBCUniversal-s-Local-Advertising-Currency Comscore, Inc. (Nasdaq: SCOR) today announced a historic partnership with NBCUniversal, in which NBCUniversal will be, for the first time, guaranteeing all local ad buys on Comscore measurement. webmaster@comscore.com (Ferry Gijzel) a7eca3a09d506754b63c74bada8e0b27 Thu, 18 May 2023 13:47:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/5/Comscore-s-local-market-measurement-selected-by-WBNX-TV Comscore, Inc. and WBNX-TV today announced a new local market television measurement agreement that will see WBNX use Comscore's local TV currency as an additional source to sell and post advertising buys webmaster@comscore.com (Ferry Gijzel) 131e83766384ef011e6f2c195021a2a8 Tue, 16 May 2023 11:15:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/5/Comscore-Reports-First-Quarter-2023-Results Comscore, Inc. (Nasdaq: SCOR) today reported financial results for the quarter ended March 31, 2023. webmaster@comscore.com (Ferry Gijzel) 886ee1f91799564a1e8f043f4d08ccf1 Tue, 09 May 2023 20:29:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/5/Comscore-at-the-18th-Annual-Needham-Technology-Media-Conference Comscore (Nasdaq: SCOR) today announced that its executive leadership will participate in Needham & Co’s 18th Annual Technology and Media Conference. webmaster@comscore.com (Ferry Gijzel) 4bebba25872da3a6bcca5911029fb272 Fri, 05 May 2023 13:29:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/5/IPG-Mediabrands-to-Leverage-Comscore-Local-TV-Data Comscore, Inc. today announced an expanded partnership with MAGNA, the investment and intelligence company of IPG Mediabrands, in which the media buying organization will begin leveraging Comscore’s local television ratings data to inform TV buys across the organization. webmaster@comscore.com (Ferry Gijzel) 1df0a3f455f434b9b81832883e1f07f9 Thu, 04 May 2023 04:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/4/Comscore-to-Announce-First-Quarter-2023-Financial-Results Comscore, Inc. (Nasdaq: SCOR) today announced that it plans to hold a conference call on Tuesday, May 9th at 5:00 p.m. ET to discuss its financial results for the first quarter ended March 31, 2023. webmaster@comscore.com (Ferry Gijzel) ac8ebbb4787c2d8b01ffc762f25f32e9 Tue, 25 Apr 2023 04:01:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/3/48-hour-Television-Reporting-for-All-National-Networks-and-All-Local-Stations-in-All-210-Markets Comscore today announced the expansion of “Pulse” within its TV measurement solution. Pulse provides agencies, brands and media companies with 48-hour TV measurement nationally and in all 210 U.S. media markets. webmaster@comscore.com (Ferry Gijzel) 357f6b3ec0036bf532519cc7d4628481 Tue, 28 Mar 2023 12:54:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/3/Tubi-announces-first-to-market-planning-integrations-and-partnerships-at-Tubi-connect Tubi today announced new first-to-market planning tools and partnerships at Tubi Connect, an event in New York City bringing together advertisers to take a deep dive into how Tubi is connecting diverse stories, brands and data with the right audiences. webmaster@comscore.com (Ferry Gijzel) 7fe9cf5a04e9418f8d450fd1d7ceb543 Thu, 23 Mar 2023 13:39:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/3/PubMatic-Partners-with-Proximic-by-Comscore-Giving-Media-Buyers-Scalable-ID-less-Targeting-Solutions PubMatic and Proximic by Comscore announced the integration of Proximic by Comscore’s Predictive Audiences and Content Targeting solutions into the PubMatic platform. webmaster@comscore.com (Ferry Gijzel) 5988ecfc18f3b8aa8011057b0b9cf472 Wed, 22 Mar 2023 19:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/3/Who-s-Watching-TV-Releases-Atlantis-Reporting-Solution Who's Watching TV, a leading solutions provider and third-party processor of television viewership and scheduling data, has released Atlantis, a flexible reporting solution. The new online tool provides access to new TV Pulse data from Comscore including preliminary quarter-hour-level television viewing estimates for all markets, networks, and stations two days after air date. webmaster@comscore.com (Ferry Gijzel) 7c13b6d2808a1990bbdda67d3f880c7d Wed, 08 Mar 2023 14:31:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/2/Comscore-Reports-Fourth-Quarter-and-Full-Year-2022-Results Comscore, Inc. (Nasdaq: SCOR) today reported financial results for the fourth quarter and full year ended December 31, 2022. webmaster@comscore.com (Ferry Gijzel) 851f83916b4025f396f89b7da9fd126e Tue, 28 Feb 2023 20:22:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/2/Comscore-Extends-Measurement-Partnership-with-Game-Time-with-Boomer-Esiason Comscore today announced the continuation of its successful media measurement partnership with JOY-CPW, Inc., the producer behind the award-winning series, “Game Time with Boomer Esiason”. webmaster@comscore.com (Ferry Gijzel) 04c392cf92da4d8edd2ce4700b87fff3 Mon, 27 Feb 2023 14:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/2/Comscore-to-Announce-Fourth-Quarter-and-Full-Year-2022-Financial-Results Comscore today announced that it plans to hold a conference call on Tuesday, February 28th at 5:00 p.m. ET to discuss its financial results for the fourth quarter ended December 31, 2022. webmaster@comscore.com (Ferry Gijzel) 87bfa5ae9dba069d826bf9b0ebe30c33 Tue, 14 Feb 2023 05:01:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/1/Internet-Records-Historic-1-USD-Trillion-Consumer-Milestone Comscore today announced that the internet recorded the largest year of digital commerce in its history in 2022, exceeding $1 trillion in online retail consumer spend for the first time in the U.S. This reflects a 21% increase in spend year-over-year (YoY). webmaster@comscore.com (Ferry Gijzel) 51d40ffbe4f47731eee56066131df1ec Mon, 30 Jan 2023 15:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/1/Crece-el-consumo-de-noticias-en-Chile En los últimos años, Chile se ha posicionado como uno de los países líderes en el consumo de noticias de la región. De hecho, en 2022, alcanzó a ser la segunda audiencia latinoamericana con mayor porcentaje de penetración por población en la categoría de “noticias/información” con un 91,1%, detrás de Brasil. webmaster@comscore.com (Ferry Gijzel) 539153837a0d408c705f948434461998 Mon, 30 Jan 2023 05:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/1/WideOrbit-Launches-ZingX-Offering-Buyers-Direct-Access-to-Premium-Sell-Side-TV-Inventory WideOrbit today announced the launch of ZingX™, the only buy-side platform offering direct access to inventory from thousands of broadcast TV stations using WideOrbit’s premium sell-side exchange, WO Marketplace. webmaster@comscore.com (Ferry Gijzel) 543c9dfda6db9680e96ddfc500a680ae Thu, 12 Jan 2023 06:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/1/Comscore-lanza-la-segmentacion-Advanced-Audiences La segmentación Advanced Audiences permite analizar las audiencias digitales en función de variables de intereses, consumos y comportamientos, ofreciendo un potente marco cualitativo de construcción de targets accesible mediante Plan Metrix Multiplataforma, la herramienta de análisis de targets de Comscore webmaster@comscore.com (Ferry Gijzel) 69e3e3d6d98aa91a5bd7332145a674e4 Thu, 12 Jan 2023 05:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/9/FreeWheel-and-Comscore-Launch-Advanced-Connected-TV-Contextual-Targeting-Capabilities Today, FreeWheel and Comscore announced a partnership that expands the Connected TV (CTV) contextual targeting capabilities available through FreeWheel’s demand-side platform, Beeswax. Media buyers using the Beeswax platform now have access to Comscore’s Predictive Audiences and CTV brand protection offering. The new offering will help marketers more easily identify valuable impressions and reach the right viewers in a privacy-forward manner across a fragmented premium video ecosystem. webmaster@comscore.com (Ferry Gijzel) 97b1e30d3ebf8edbaabca4cccf53944a Tue, 10 Jan 2023 16:50:00 +0000 https://www.comscore.com/Insights/Press-Releases/2023/1/Comscore-to-Present-at-the-Needham-Annual-Growth-Conference Comscore (Nasdaq: SCOR) today announced that its executive leadership will participate in the 25th Annual Needham Growth Conference. webmaster@comscore.com (Ferry Gijzel) 02b427e480b44941c72b0a754992d12a Tue, 03 Jan 2023 06:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/12/KAZT-Phoenix-Selects-Comscore-for-Local-TV-Measurement-Currency AZTV7 (KAZT-TV) today announced that it has signed an agreement with Comscore - a trusted partner for planning, transacting, and evaluating media -a to use Comscore’s local TV currency as the primary source to sell and post advertising buys. webmaster@comscore.com (Ferry Gijzel) 82abb9bd980f345b1ea9359f25788984 Wed, 21 Dec 2022 17:24:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/12/TV-Conectada-abrange-41-por-cento-da-populacao-digital-na-America-Latina-e-alavanca-oportunidades-para-anunciantes Nos últimos anos, o consumo de TV Conectada (CTV) cresceu consideravelmente na América Latina, atingindo mais de 150 milhões de telespectadores, o equivalente a 41% da população. É o que indica um levantamento da Comscore em colaboração com a IAB Argentina, Chile, Colômbia, México, Peru e Uruguai, que reflete o desenvolvimento da CTV na região, e aponta que a evolução da CTV será acelerada nos próximos anos devido às novas oportunidades que este mercado oferece. webmaster@comscore.com (Ferry Gijzel) 9047e8952a514f31fa4bda1813963bd2 Tue, 20 Dec 2022 05:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/12/Comscore-comienza-la-implementacion-de-su-nueva-metodologia-UDM-2-0 Comscore, un socio de confianza para la planificación, transacción y evaluación de medios en todas las plataformas, ha anunciado la puesta en marcha de la implementación de su nueva metodología UDM 2.0 en España, con los primeros tests recién iniciados en diversos grupos de medios españoles del nuevo etiquetado privacy compliant, que excluye el uso de cookies de tercera parte y permite, junto con los paneles de medición Comscore y los acuerdos de cesión de datos de los principales walled gardens, construir una medición completa, fiable y sostenible de la audiencia digital, conforme se reclama por todos los actores del mercado y en particular por los anunciantes, liderados internacionalmente por la WFA. webmaster@comscore.com (Ferry Gijzel) c4238eeda013238368f910e994e8ec26 Tue, 20 Dec 2022 05:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/12/Comscore-Releases-Rankings-for-Digital-and-General-News-in-Social-Media Comscore, Inc.(NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media, today released the top properties by audience size and engagement (average minutes per user),and General News social engagement (cross-platform actions) in the UK. webmaster@comscore.com (Ferry Gijzel) 38487d7c79cc2aad1ca93bf9016dfc43 Tue, 13 Dec 2022 05:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/12/Adform-Rolls-Out-Comscore-Predictive-Audiences-Globally Adform, the leading global independent advertising platform, and Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced an expanded partnership, bringing Comscore Predictive Audiences to Adform’s clients across the globe. webmaster@comscore.com (Ferry Gijzel) 4393cdf91e8f5e220a72d1a5dd97cfb9 Wed, 07 Dec 2022 05:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/11/Comscore-Reports-Third-Quarter-2022-Results Comscore, Inc. (Nasdaq: SCOR), today reported financial results for the quarter ended September 30, 2022. webmaster@comscore.com (Ferry Gijzel) 44b99bdbb78b6358f78bca805852f4d4 Tue, 08 Nov 2022 18:24:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/10/Comscore-confirma-el-lanzamiento-de-su-nueva-metodologia-UDM-2-0-en-2023 Comscore ha confirmado el lanzamiento en 2023 de UDM 2.0, su nueva metodología cookieless de medición de audiencia de contenidos y publicidad, respetuosa con la legislación europea sobre privacidad (RGPD) y alineada con las directrices sobre medición establecidas por la WFA (World Federation of Advertisers). webmaster@comscore.com (Ferry Gijzel) c5a0d4104764d1cb818b1b27362a0d5d Wed, 26 Oct 2022 06:54:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/10/Comscore-to-Announce-Third-Quarter-2022-Financial-Results Comscore, Inc. (Nasdaq: SCOR) today announced that it plans to hold a conference call on Tuesday, November 8th at 5:00 p.m. ET to discuss its financial results for the third quarter ended September 30, 2022. webmaster@comscore.com (Ferry Gijzel) 92a1f594828e05a8a64c727602e9100b Mon, 24 Oct 2022 05:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/9/dentsu-and-Comscore-Partner-to-Transact-on-Advanced-Audiences-in-Local-TV Comscore, Inc. (Nasdaq: SCOR), today announced a partnership with dentsu enabling the agency network to shift local TV buying to a Comscore-based currency, which supports transactions on advanced audiences in all 210 local markets. webmaster@comscore.com (Ferry Gijzel) 3bff3727e2999d31bfb3952be9152ed5 Thu, 22 Sep 2022 11:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/9/Comscore-appoints-new-management-team-in-Asia-Pacific Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce it has appointed Geet Lulla as Vice President – Sales for Asia-Pacific. Geet Lulla brings more than 30 years of business experience and successful B2B sales performance across the technology industry in Asia. Over the years he has built high-performing teams, and worked on providing business solutions and successful outcomes to clients. webmaster@comscore.com (Ferry Gijzel) 06ec74b0d43ec20914ed679305f0d5d6 Tue, 13 Sep 2022 04:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/9/Fox-Television-Stations-and-Comscore-Partner-to-Transact-on-Advanced-Audiences-in-Local-TV Comscore, Inc. today announced a partnership with FOX Television Stations (FTS) that will see the local TV broadcaster leverage a Comscore-based currency to support transactions on advanced audiences across its entire owned and operated footprint. webmaster@comscore.com (Ferry Gijzel) ad1256725be02502261f4603ee55597b Mon, 12 Sep 2022 01:33:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/9/Comscore-retoma-Comite-de-Boas-Praticas-em-formato-hibrido Profissionais do mundo inteiro, nos últimos dois anos, tiveram que se adaptar às reuniões online. Mas nada substitui o olho no olho e a troca de experiências “ao vivo”. E foi nesse clima, em formato presencial, com transmissão simultânea online, que aconteceu a retomada do Comitê de Boas Práticas da Comscore, o Customer Advisory Board (CAB), no último dia 10 de agosto, na capital paulista. webmaster@comscore.com (Ferry Gijzel) 6b40347bc9a05c2e612a18df007152f2 Thu, 08 Sep 2022 13:55:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/8/Comscore-Announces-Leadership-Appointments Comscore today announced several leadership appointments. Effective immediately, Dr. David Algranati will assume the role of Chief Innovation Officer. Additionally, Greg Dale has been appointed as Chief Operating Officer. Jon Lieberman will assume the role of Chief Technology Officer. webmaster@comscore.com (Ferry Gijzel) e95a1ad47ca97e5f9d24038210405f68 Tue, 23 Aug 2022 21:07:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/8/Comscore-Adds-CTV-Measurement-to-Video-Metrix-R-Multi-Platform-in-Indonesia-and-Malaysia Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the addition of CTV measurement to its Video Metrix® Multi-Platform product, including YouTube traffic sharing measurement, for Indonesia and Malaysia. As a result, Comscore is the first international measurement provider to deliver complete audience measurement across YouTube’s largest platforms at the device level–PC, mobile and connected TV (CTV). webmaster@comscore.com (Ferry Gijzel) 33c090da4bc40464eb815152349e76b0 Thu, 18 Aug 2022 04:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/8/Comscore-Reports-Second-Quarter-2022-Results Comscore today reported financial results for the quarter ended June 30, 2022. webmaster@comscore.com (Ferry Gijzel) 9adbaba74e9956c65390527c5fe26221 Tue, 09 Aug 2022 19:35:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/8/Groupwide-Partnership-with-Sinclair-Broadcast-Group-for-Integrated-Shopper-Insights-with-its-Local-Market-Television-Currency Comscore today announced that Sinclair Broadcast Group, Inc., a diversified media company and a leader in local news and sports, has signed a multi-year agreement to deploy Comscore Consumer Intelligence (CCI) across its sales organization. webmaster@comscore.com (Ferry Gijzel) 04d540c111747666ac423ba487b44ba2 Wed, 03 Aug 2022 17:15:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/7/Comscore-analizza-i-nuovi-comportamenti-online-nel-settore-Travel-in-Italia Il report fotografa lo scenario della Industry dopo due anni di pandemia, approfondendo la composizione, il profilo demografico e l’evoluzione degli utenti webmaster@comscore.com (Ferry Gijzel) efcb5508a9c192940f67a4dfdcb9fe16 Tue, 26 Jul 2022 11:00:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/7/Comscore-to-Announce-Second-Quarter-2022-Financial-Results Comscore today announced that it plans to hold a conference call on Tuesday, August 9th at 5:00 p.m. ET to discuss its financial results for the second quarter ended June 30, 2022. webmaster@comscore.com (Ferry Gijzel) 5b07e4fc42ae3da8460072d5c1cce467 Mon, 25 Jul 2022 10:45:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/7/Comscore-adiciona-medicao-de-CTV-a-multiplataforma-Video-Metrix-em-tres-mercados-chave-na-America-Latina A Comscore (NASDAQ: SCOR), uma parceira confiável para planejamento, transação e avaliação de mídia entre plataformas, anunciou hoje a adição da medição de TV Conectada (CTV) ao seu produto Video Metrix® Multi-Platform, incluindo a medição de compartilhamento de tráfego do YouTube, para a Argentina, o Brasil e o México. webmaster@comscore.com (Wesley Jonker) 2041623a8027e3c14204746ba98aa4ee Wed, 20 Jul 2022 04:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/7/SiriusXM-and-Comscore-Expand-Agreement SiriusXM and Comscore today announced an expanded agreement, bringing Comscore Predictive Audiences to clients across both AdsWizz and SXM Media. webmaster@comscore.com (Ferry Gijzel) b92049de1b8de56d6fe5bcca02807fe0 Thu, 14 Jul 2022 04:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/7/Comscore-Announces-CEO-Appointment Comscore, Inc. announced today that Jon Carpenter, who has served as the company’s chief financial officer since November 2021, has been appointed by Comscore’s board of directors as chief executive officer, effective today. webmaster@comscore.com (Ferry Gijzel) 8721e1b8588a58e4745b700ec6dc1805 Wed, 06 Jul 2022 11:02:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/6/Se-firma-acuerdo-entre-Comscore-y-seis-paises-de-IAB-en-Latinoamerica El acuerdo firmado entre Comscore y las oficinas locales de IAB en Argentina, Chile, Colombia, México, Perú y Uruguay dotará a la industria de información relevante para una toma de decisiones más informada que optimice la inversión publicitaria sobre estas plataformas. webmaster@comscore.com (Wesley Jonker) 6369194b2b243433874500c96c5f1279 Thu, 30 Jun 2022 04:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/6/Comscore-Named-As-A-Best-Place-To-Work Comscore today announced that LinkedIn has named it as a top 25 place to work in the Media and Entertainment Industry. webmaster@comscore.com (Ferry Gijzel) 649ef0577e39640f338f0a95bb7f1706 Wed, 29 Jun 2022 13:45:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/6/Horizon-Media-to-Test-Comscore-Local-TV-Measurement-Data-as-New-Form-of-Currency Comscore, Inc. today announced that Horizon Media is testing Comscore’s local TV measurement solution as a new form of currency for 2023 planning and buying. webmaster@comscore.com (Ferry Gijzel) 1be4703ec59ca7b8d8ee0ac3b75f086a Thu, 23 Jun 2022 04:01:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/6/Comscore-Adds-CTV-Measurement-to-Video-Metrix-Multi-Platform-in-India Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the addition of CTV measurement to its Video Metrix® Multi-Platform product, including YouTube traffic sharing measurement, for India. As a result, Comscore is the first international measurement provider to deliver complete audience measurement across YouTube’s largest platforms at the device level–PC, mobile and connected TV (CTV). webmaster@comscore.com (Wesley Jonker) 6a97ec5b2f545e5bc959450f15b240da Wed, 22 Jun 2022 04:18:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/6/Americans-Are-Adopting-Ad-Supported-Streaming-Services Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that ad-supported streaming services (AVOD) are seeing adoption at a faster rate than subscription-based services (SVOD), with a 29% increase in U.S. households streaming AVODs in 2022 compared to 2020 vs a 21% increase during the same period for SVODs. webmaster@comscore.com (Ferry Gijzel) 08b159d8a6a25166c504ae4470e1bb5a Tue, 14 Jun 2022 04:22:00 +0000 https://www.comscore.com/Insights/Press-Releases/2022/6/Comscore-Enables-Holistic-View-of-Online-Consumer-Engagement Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media, today launched Total Digital, which integrates Comscore’s digital and social measurement solutions into a unified, user-friendly dashboard to provide marketers, agencies, and publishers with a holistic, always-on cross-platform view of how consumers are engaging with content and advertising. webmaster@comscore.com (Wesley Jonker) d28f314d655ff5423a28b50bf75712b7 Tue, 14 Jun 2022 04:18:00 +0000