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Brad — Fri, 03 Sep 2010 19:17:03 +0000

I have been alerted to threadless.com … It’s a sweet place where all the t-shirt designs are viewer submitted. And Lordy! Do they pay! $2,500 if your design gets picked. I am going to try it, so look for postings regarding voting on designs. Prior to this, I had seen $200 as a high price [...]

AT&T Blanket Commercial

Brad — Wed, 01 Sep 2010 15:06:04 +0000

I know we’ve all seen it a million times by now. Enough to even notice the artist mention at the end: “The artists Christo and Jean-Claude have no direct or indirect affiliation with AT&T…” I know it sent me straight to the itunes store! That song is sweet. Nothing, nada, no song, no artist named Christo [...]

Homeless people shouldn’t be used as backdrop for ad

Erica — Tue, 31 Aug 2010 15:42:52 +0000

While browsing through the Journal Sentinel this morning, I came across an ad that somewhat bothered me. It’s a new ad by the Milwaukee Journal Sentinel Building Partners for Humanity organization. The ad is trying to bring awareness to the large medical costs of having leukemia. But what’s confusing (and a little offensive) is that [...]

iAds Offer New Advertising Channel

Creatonomist — Tue, 13 Jul 2010 15:57:55 +0000

Starting this month, there’s a new advertising option right in your customers’ hands. Apple iAds now appear inside of apps1 running on 85 million iPhones and iPod Touches. (Eventually iAds also will be rolled out to the newer iPad devices.) As of the July 1 launch, Apple had already sold over $60 million of iAd [...]

HTML 5 and CSS3 — New web tools for more powerful communications

Kevin — Mon, 12 Jul 2010 20:48:17 +0000

Acronyms like HTML 5 and CSS3 may sound like a foreign language. They actually are the newest versions of two main programming languages for websites. The changes introduced by HTML 5 will make it easier for search engines to navigate our web pages, plus make it easier to pull and display video, images and other data that exist outside of the actual web page. In a similar fashion, CSS3 will make it easier to style a web page, plus introduces several new style properties.

Feedback on Domino’s: new ads, new pizza, new slap in the face!

Erica — Wed, 13 Jan 2010 17:54:22 +0000

As most people know, Domino’s Pizza is trying to tackle the criticism that they have been receiving on their “core product” with a new ad campaign. In this ad campaign they show you footage of a focus group they conducted in which (it seems) the only feedback on their pizza was negative. Anyone wonder how [...]

Vince with the Rap Chop Remix

Jesse — Tue, 09 Jun 2009 22:25:40 +0000

If you haven’t seen it already you should check out the new hit “Rap Chop” remix video on YouTube. Vince, the creator of the Sham Wow also made a product called the Slap Chop and advertised it on TV. Steve Porter, a well-known DJ, chopped up the audio and video from the commercial and made [...]

GM Commercials

Brad — Mon, 08 Jun 2009 19:31:27 +0000

You catch these new General Motors commercials? Wow. They sure did answer this whole bankruptcy thing fast. Too fast? Uh huh. The tv spot I saw1 trumpets the best-selling truck ever, and its importance to “America’s Recovery”. America’s recovery? What the? Don’t lump America into this mess as if the problem is the same for [...]

Marketing your blockbuster product or service

Kevin — Thu, 23 Apr 2009 21:30:53 +0000

The Hollywood studios have become masters of successful marketing. Even in a bad economic environment, they create extensive campaigns that reach prospective customers in almost every facet of their lives. (And most importantly, they get those people into the theater.) By looking at what those studios do that works, you can find marketing lessons to [...]

Springsteen

Brad — Thu, 05 Feb 2009 16:06:35 +0000

Man, I hate Bruce, he’s so played out. Except…he IS pretty cool. But that running around the stage like Mick is flat-out lame. However, I know every word to every song…but that weird mugging for the cameras has to stop now…have always loved that darn guitar though. Nope: final answer: thumbs down. Too happy, too [...]