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          <title>ITEC Connect Newsletter</title>
          <link>http://goitec.com/connect.html</link>
          <description>ITEC Connect – your ongoing source for thought leadership and commentary from some of the leading analysts and columnists in technology – comes to you today with a fresh look. ITEC is all about educating you and the community, year round.</description>
          <copyright>7/16/2009 3:40:57 AM</copyright>
          <pubDate>Thu, 16 Jul 2009 07:40:57 GMT</pubDate>
          
          <atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/CrossConnect" type="application/rss+xml" /><feedburner:feedFlare href="http://add.my.yahoo.com/rss?url=http%3A%2F%2Ffeeds.feedburner.com%2FCrossConnect" src="http://us.i1.yimg.com/us.yimg.com/i/us/my/addtomyyahoo4.gif">Subscribe with My Yahoo!</feedburner:feedFlare><feedburner:feedFlare href="http://www.newsgator.com/ngs/subscriber/subext.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2FCrossConnect" src="http://www.newsgator.com/images/ngsub1.gif">Subscribe with NewsGator</feedburner:feedFlare><feedburner:feedFlare href="http://feeds.my.aol.com/add.jsp?url=http%3A%2F%2Ffeeds.feedburner.com%2FCrossConnect" src="http://o.aolcdn.com/favorites.my.aol.com/webmaster/ffclient/webroot/locale/en-US/images/myAOLButtonSmall.gif">Subscribe with My AOL</feedburner:feedFlare><feedburner:feedFlare href="http://www.bloglines.com/sub/http://feeds.feedburner.com/CrossConnect" src="http://www.bloglines.com/images/sub_modern11.gif">Subscribe with Bloglines</feedburner:feedFlare><feedburner:feedFlare href="http://www.netvibes.com/subscribe.php?url=http%3A%2F%2Ffeeds.feedburner.com%2FCrossConnect" src="http://www.netvibes.com/img/add2netvibes.gif">Subscribe with Netvibes</feedburner:feedFlare><feedburner:feedFlare href="http://fusion.google.com/add?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2FCrossConnect" src="http://buttons.googlesyndication.com/fusion/add.gif">Subscribe with Google</feedburner:feedFlare><feedburner:feedFlare href="http://www.pageflakes.com/subscribe.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2FCrossConnect" src="http://www.pageflakes.com/ImageFile.ashx?instanceId=Static_4&amp;fileName=ATP_blu_91x17.gif">Subscribe with Pageflakes</feedburner:feedFlare><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><item>
               <title>The free content conundrum</title>
               <description>With the release of Chris Anderson's new book this week on the free content model called "Free," experts have weighed in on the subject. Everyone from Seth Godin, to Malcolm Gladwell, to Chris Brogan and even Dallas Mavericks owner Mark Cuban has an opinion, so I decided to dedicate this week's Editor's Corner to the subject of free content.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=xXFGCHxSj2E:_qhuCoPG35E:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=xXFGCHxSj2E:_qhuCoPG35E:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=xXFGCHxSj2E:_qhuCoPG35E:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=xXFGCHxSj2E:_qhuCoPG35E:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=xXFGCHxSj2E:_qhuCoPG35E:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=xXFGCHxSj2E:_qhuCoPG35E:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/xXFGCHxSj2E" height="1" width="1"/&gt;</description>
               <crossTech:Body>From a content management perspective, free content comes into playnot only because you have to manage it like all other content, butbecause free content has a unique role for marketers (who are oftenmanagers of web content management tools). Free content can be anengine that drives traffic and interest in your site, raises yoursearch engine ranking and helps customers find you, so why all the fuss?&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;Why give it away?&lt;/strong&gt;&lt;br /&gt;&lt;br /&gt;Onthe face of it, if your content is good, why give it away? From a salesperspective, you should sell whatever the market will buy, right? Thisis true on one narrow level, but if your goal is to get people to yourwebsite, good free content can help you achieve that goal. &lt;a href="http://www.davidmeermanscott.com/"&gt;David Meerman Scott&lt;/a&gt; has &lt;a href="http://www.davidmeermanscott.com/products_books.htm"&gt;written extensively&lt;/a&gt;about this in his books: "The New Rules of Marketing and PR" and "WorldWide Rave." He preaches to anyone who will listen that the rules aredifferent on the web. You can try and find an SEO expert to raise yoursearch engine ranking, but he says that good content does it naturallybecause people come to your site and as they do, and the popularity ofthis content rises, it raises your search engine ranking. Then,&amp;nbsp;evenmore people find you, and they see what other things you do whilethey're there. This&amp;nbsp;can drive sales, raise your company profile andposition it as an expert on whatever you are writing about.&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;What if content is your business?&lt;/strong&gt;&lt;br /&gt;&lt;br /&gt;Surethat works for marketers, but what if your business is content like anewspaper, magazine, blog or this newsletter? The argument getstrickier here. Marketers can use content to generate new audiences inways that weren't possible using old-fashioned marketing techniquessuch as direct mail ads, but newspapers have always been in the contentbusiness right? They should be able to sell their content shouldn'tthey?Actually, &lt;a href="http://publishing2.com/author/scott-karp/"&gt;Scott Karp&lt;/a&gt; from &lt;a href="http://publishing2.com/"&gt;Publishing 2.0&lt;/a&gt; (whom I wrote about in a recent &lt;a href="http://www.fiercecontentmanagement.com/story/its-time-news-busines-seize-control/2009-06-03"&gt;Editor's Corner&lt;/a&gt;)says newspapers were never in the content business. They were in thedistribution business, that is, getting that newspaper to you everymorning. Because they controlled the distribution, they had theaudience and could sell ads. In his view, the industry has lost controlof distribution to the Internet. &lt;br /&gt;&lt;br /&gt;But Mark Cuban, the outspoken owner of the Dallas Mavericks weighed in recently on this subject in his &lt;a href="http://blogmaverick.com/"&gt;blog&lt;/a&gt;,and he believes it's time for newspapers to seize control ofdistribution again. He doesn't dismiss the concept of free so much asthe idea of maintaining control of the distribution of their content.And there's the rub right there. Cuban isn't stupid. He recognizes thepower of free on the web, but he's also a savvy business man and agreat marketer and he believes that there is a difference between thecost and controlling distribution of the underlying content. &lt;br /&gt;&lt;br /&gt;&lt;strong&gt;Who is right?&lt;/strong&gt;&lt;br /&gt;&lt;br /&gt;Welive in a world where you can get your content from a variety ofsources. I wrote recently in a DaniWeb TechTreasures post called &lt;a href="http://www.daniweb.com/blogs/entry4481.html"&gt;Old Media's Last Stand&lt;/a&gt;. It quoted "&lt;a href="http://www.amazon.com/Content-Nation-Surviving-Thriving-Technology/dp/0470379219"&gt;Content Nation&lt;/a&gt;"author John Blossom: "We live in an age in which publishing technologyis vastly more efficient than it used to be, creating a vast amount ofcontent that acts oftentimes as acceptable substitutes for traditionalforms of media. Business models for publishers must adjustaccordingly." &lt;br /&gt;&lt;br /&gt;Blossom's point is that with so much freecontent, traditional content publishers must find a way to play in aworld where they don't control content or distribution. It's not aneasy challenge, but with free content freely available and toolsavailable that give everyone the power to publish, publishers need tofind a way to differentiate themselves while building a new model thatprovides the means to make a profit. For smart marketers this is adream come true. For traditional publishers like newspapers, it's theirworst nightmare. The question remains how the two can be reconciled, orif the market has simply, irrevocably changed, forcing us to getthe&amp;nbsp;information we used to get from newspapers in a different fashion.&lt;br /&gt;&lt;br /&gt;&lt;p&gt;By: &lt;em&gt;&lt;a href="http://www.fiercecontentmanagement.com/story/free-content-conundrum/2009-07-08" target="_blank"&gt;Ron Miller&lt;/a&gt;&lt;/em&gt; for&lt;a href="http://www.fiercecontentmanagement.com/"&gt;&lt;img border="0" alt="Tech Watch" src="http://www.fiercecontentmanagement.com/images/fiercecontentmanagement.gif" /&gt;&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>Ron Miller</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/xXFGCHxSj2E/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=The-free-content-conundrum/218a6666-9bbd-4770-b4d3-db63dc243820</guid>
               <pubDate>Tue, 14 Jul 2009 04:00:00 GMT</pubDate>
               <crossTech:date>7/14/2009</crossTech:date>
               <category>Lead</category>
          <feedburner:origLink>http://goitec.com/article.html?a=The-free-content-conundrum</feedburner:origLink></item>
          <item>
               <title>Researchers: Social Security numbering system is crackable</title>
               <description>Researchers at Carnegie-Mellon University have warned that there is a "surprisingly easy" method of computing the nine digits of Americans' Social Security numbers. Of course, the popularity of social networking sites where users freely divulge information such as birthdays and hometowns does not help either--as with instant credit approval websites which can test for valid numbers.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=gHJJMAygw2Y:bGih5NivnaE:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=gHJJMAygw2Y:bGih5NivnaE:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=gHJJMAygw2Y:bGih5NivnaE:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=gHJJMAygw2Y:bGih5NivnaE:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=gHJJMAygw2Y:bGih5NivnaE:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=gHJJMAygw2Y:bGih5NivnaE:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/gHJJMAygw2Y" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;The method devised by the team successfully obtained all nine digitsfor 8.5 percent of those born after 1988 in fewer than 1,000 attempts.Interestingly, the accuracy in smaller states was considerably higherthan in larger ones.&lt;/p&gt;&lt;p&gt;Highlighting the security risks, Alessandro Acquisti ofCarnegie-Mellon University in Pittsburgh noted that the predictabilityof the numbers increases the risk of identity theft, a crime which costAmericans almost $50 billion just in 2007 alone.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;By: &lt;em&gt;&lt;a href="http://www.fiercecio.com/techwatch/story/researchers-social-security-numbering-system-crackable/2009-07-10" target="_blank"&gt;Paul Mah&lt;/a&gt;&lt;/em&gt; for&lt;a href="http://www.fiercecio.com/techwatch"&gt;&lt;img border="0" alt="Tech Watch" src="http://www.crosstechmedia.com/CTGImage/Library/Images/CrossTech%20Media/email%20images/techwatch.jpg" /&gt;&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>Paul Mah</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/gHJJMAygw2Y/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Researchers:-Social-Security-numbering-system-is-crackable/1a052c52-78ac-48e3-bba2-bfe368c46dd1</guid>
               <pubDate>Tue, 14 Jul 2009 04:00:00 GMT</pubDate>
               <crossTech:date>7/14/2009</crossTech:date>
          <feedburner:origLink>http://goitec.com/article.html?a=Researchers:-Social-Security-numbering-system-is-crackable</feedburner:origLink></item>
          <item>
               <title>You didn't get that promotion, so now what?</title>
               <description>Times may be tough, but you've been holding up the IT shop and you expected to get a promotion. Suddenly, the bombshell hits: "We've decided to go in a different direction," your boss tells you.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=0Mh_CMbthVI:pgtW7UxTInc:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=0Mh_CMbthVI:pgtW7UxTInc:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=0Mh_CMbthVI:pgtW7UxTInc:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=0Mh_CMbthVI:pgtW7UxTInc:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=0Mh_CMbthVI:pgtW7UxTInc:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=0Mh_CMbthVI:pgtW7UxTInc:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/0Mh_CMbthVI" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;This could be happening in any sector of the workforce, but it's happening in yours, according to a new &lt;em&gt;Business Week&lt;/em&gt; article. So how do you react and just what do you do to handle this big disappointment?&lt;/p&gt;&lt;p&gt;First, remember you are lucky to have a job even if you were lookingfor a better one. Then, go into overdrive. Figure out what you want todo and how to get there. Did you really want that promotion? Did youhave the skills for it? And how can you continue to make yourselfinvaluable at what you do?&lt;/p&gt;&lt;p&gt;Sit down with your bosses to identify where you can improve so youwill be the best candidate the next time around. Continue building yourskills and work on new ways to advance. Figure out what you really wantto do and how to get there. Maybe the job wasn't right for you. MaybeIT isn't or maybe you need to be in a different IT sector.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;By: &lt;em&gt;&lt;a target="_blank" href="http://www.fiercecio.com/story/you-didnt-get-promotion-so-now-what/2009-07-11"&gt;Judi Hasson&lt;/a&gt;&lt;/em&gt; for&lt;a href="http://www.fiercecio.com/"&gt;&lt;img border="0" src="http://www.fiercecio.com/images/fiercecio.gif" alt="Tech Watch" /&gt;&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>Judi Hasson</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/0Mh_CMbthVI/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=You-didn't-get-that-promotion,-so-now-what/610f5134-04b0-4b60-bf3a-a7633028c8f9</guid>
               <pubDate>Tue, 14 Jul 2009 04:00:00 GMT</pubDate>
               <crossTech:date>7/14/2009</crossTech:date>
          <feedburner:origLink>http://goitec.com/article.html?a=You-didn't-get-that-promotion,-so-now-what</feedburner:origLink></item>
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               <title>Impact of the Dramatic Increase in Devices on the Cost to Support</title>
               <description>IDC predicts that the total number of devices that CIOs will be responsible for managing and supporting will grow from 1.3 billion in 2007 to 2.2 billion in 2012, representing a 66% growth in the total number of devices under management. This rapid growth will cause the total cost of supporting these devices to grow from $531 billion in 2007 to $728 billion in 2012, representing a 37% growth in the cost of managing and supporting these devices. This IDC White Paper, sponsored by Dell, describes the challenges that CIOs will face in coming years due to a dramatic increase in the number of devices that need to be maintained and managed.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=ucRDx23faOs:qQTpzx03Mcs:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=ucRDx23faOs:qQTpzx03Mcs:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=ucRDx23faOs:qQTpzx03Mcs:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=ucRDx23faOs:qQTpzx03Mcs:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=ucRDx23faOs:qQTpzx03Mcs:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=ucRDx23faOs:qQTpzx03Mcs:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/ucRDx23faOs" height="1" width="1"/&gt;</description>
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               <dc:creator>Dell White Paper For Download</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/ucRDx23faOs/index.cfm</link>
               <guid isPermaLink="false">http://www.idgconnect.com/index.cfm?cid=115&amp;pk=8730&amp;event=showdownload&amp;CFID=12585462&amp;CFTOKEN=68038565/801e1b3e-d30e-4783-ab7a-41f58f4df740</guid>
               <pubDate>Tue, 14 Jul 2009 04:00:00 GMT</pubDate>
               <crossTech:date>7/14/2009</crossTech:date>
          <feedburner:origLink>http://www.idgconnect.com/index.cfm?cid=115&amp;pk=8730&amp;event=showdownload&amp;CFID=12585462&amp;CFTOKEN=68038565</feedburner:origLink></item>
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               <title>Report: Apple 'netbook' coming in October</title>
               <description>Apple Inc. this October will release a netbook that will sell for about $800 and sport a 9.7-in. screen, a Taiwanese news site has reported.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=E862orS9_Pk:A0LlPBpGd2Q:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=E862orS9_Pk:A0LlPBpGd2Q:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=E862orS9_Pk:A0LlPBpGd2Q:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=E862orS9_Pk:A0LlPBpGd2Q:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=E862orS9_Pk:A0LlPBpGd2Q:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=E862orS9_Pk:A0LlPBpGd2Q:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/E862orS9_Pk" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;Talk of an Apple netbook isn't new, but the details from the story in today's &lt;a href="http://tw.stock.yahoo.com/news_content/url/d/a/090713/3/1kyqm.html" target="new"&gt;&lt;em&gt;InfoTimes&lt;/em&gt;&lt;/a&gt;fit the vision that analysts like Technology Business Research's EzraGottheil have had for nearly a year. (A translation of the originalChinese was posted by a commenter on &lt;a href="http://forums.macrumors.com/showthread.php?p=8071477#post8071477" target="new"&gt;MacRumors&lt;/a&gt;.)&lt;/p&gt;&lt;p&gt;"The screen size, the fact that it will be a touch screen, is prettymuch along the route I think Apple should take," said Gottheil. "Theprice point, though, is pretty high if Apple wants to do with [anetbook] what I think it wants to do.&lt;/p&gt;&lt;p&gt;"But then, Apple has never been above squeezing early adopters," Gottheil added.&lt;/p&gt;&lt;p&gt;According to &lt;em&gt;InfoTimes&lt;/em&gt;, Apple has placed orders with threeTaiwanese electronics manufacturers -- Dynapack InternationalTechnology, Foxconn and Wintek -- for components that will be assembledinto a netbook. Wintek, said &lt;em&gt;InfoTimes&lt;/em&gt;, will produce the9.7-in. touch screens. Foxconn is a contract netbook and notebookmaker, and it will be the primary manufacturer for Apple's netbook.&lt;/p&gt;&lt;p&gt;This isn't the first time that talk of an Apple netbook has fingeredWintek as a possible supplier. Last March, the Dow Jones financial newsservice reported that Wintek was working with Apple and another majornetbook/notebook maker, Quanta Computer, on a netbook. At the time, DowJones said that the netbook would sport a Wintek touch screen in the9.7-to-10-in. range, and &lt;a href="http://www.computerworld.com/s/article/9129340/Reports_Apple_netbook_to_launch_later_this_year"&gt;launch later in the year&lt;/a&gt;. &lt;/p&gt;&lt;p&gt;&lt;em&gt;InfoTimes&lt;/em&gt;'s report of an October release sounds right toGottheil. "That's in the right time frame if they want to sell a lotbefore the end of the year," he said, referring to the holiday sellingseason that starts the following month.&lt;/p&gt;&lt;p&gt;But if Apple is thinking of selling something without a keyboard,Gottheil thinks Apple's off its rocker. "A keyboard is fairly importantto this," he argued. "Maybe not included with it, but one has to beable to connect one to it. Maybe Apple even sells it separately."&lt;/p&gt;&lt;p&gt;Gottheil also took issue with the idea that this would be achallenger to the far-cheaper netbooks now powered by Windows, andwhich Google Inc. has in its sights with &lt;a href="http://www.computerworld.com/s/article/9135295/Chrome_OS_will_push_Apple_to_address_failings_say_analysts"&gt;Chrome OS&lt;/a&gt;."Think of this not as a PC, but as a device, as an appliance that cando the things netbooks do, like checking e-mail and browsing the Web.But you don't compare it to a netbook."&lt;/p&gt;&lt;p&gt;It's not the screen size -- at 9.7-in., Apple's would be identicalto the screen in Amazon.com Inc.'s second-generation e-reader, KindleDX -- that defines what Gottheil sees as category separate fromnetbooks. Instead, it's how Apple will encircle the device with its ownecosystem wall, as it has with the iPhone.&lt;/p&gt;&lt;p&gt;"I think this will use something more like the iPhone operatingsystem than the Mac OS [on a notebook]," Gottheil said. "and it willhave something like the [iPhone's] App Store." The latter, hespeculated, is important to Apple not so much to make money -- itcurrently takes a 30% cut of all App Store revenue -- but because ofthe control it gives the company over what goes on an $800 "netbook."&lt;/p&gt;&lt;p&gt;"Having that control is really important to them," said Gottheil,"especially as a way to cut off any security problems. They would &lt;em&gt;not&lt;/em&gt; want to ever see a virus on something like this."&lt;/p&gt;&lt;p&gt;But Gottheil was sticking to his "iPod on steroids" vision ofwhatever Apple introduces to fill the gap between the top-end iPhoneand the low-end MacBook Pro. "That's more likely, I think, than atraditional netbook," he said. "Even outside of Apple, this has tohappen. PCs, even Macs, are a combination of a professional tool and ahobbyist's device."&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;By: &lt;em&gt;&lt;a target="_blank" href="http://www.computerworld.com/s/article/9135478/Report_Apple_netbook_coming_in_October"&gt;Gregg Keizer&lt;/a&gt;&lt;/em&gt; for &lt;a href="http://www.computerworld.com/"&gt;&lt;img height="41" border="0" width="150" alt="Fierce CIO" src="http://www.computerworld.com/common/images/masthead/computerworld_page_logo.gif" /&gt;&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>Gregg Keizer</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/E862orS9_Pk/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Report:-Apple-'netbook'-coming-in-October/e467436e-ada8-40c7-9ecf-e8863b7d1ed3</guid>
               <pubDate>Tue, 14 Jul 2009 04:00:00 GMT</pubDate>
               <crossTech:date>7/14/2009</crossTech:date>
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               <title>Getting Started with Microsoft Windows Server 2008 Hyper-V On Dell Servers</title>
               <description>Get the facts on Hyper-V virtualization, discuss the architecture and technologies, and receive guidance on best practices for deployment of Dell PowerEdge servers loaded with Microsoft Windows Server 2008 Hyper-V.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=XMh6spzH094:etjQr6UXYSE:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=XMh6spzH094:etjQr6UXYSE:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=XMh6spzH094:etjQr6UXYSE:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=XMh6spzH094:etjQr6UXYSE:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=XMh6spzH094:etjQr6UXYSE:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=XMh6spzH094:etjQr6UXYSE:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
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               <dc:creator>Dell White Paper For Download</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/XMh6spzH094/</link>
               <guid isPermaLink="false">http://www.idgconnect.com/getting-started-with-microsoft-windows-server-2008-hyper-v-on-dell-servers/251/115/8799//14ec1133-7fe0-45be-8d1c-769e08fb6472</guid>
               <pubDate>Tue, 14 Jul 2009 04:00:00 GMT</pubDate>
               <crossTech:date>7/14/2009</crossTech:date>
          <feedburner:origLink>http://www.idgconnect.com/getting-started-with-microsoft-windows-server-2008-hyper-v-on-dell-servers/251/115/8799/</feedburner:origLink></item>
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               <title>Casino Giant Doubles Down on Data Center Automation</title>
               <description>&lt;em&gt;Editor's Note:&lt;/em&gt; The Las Vegas Sands company is getting aggressive in a down economy, and it's using data center automation software to underwrite the effort.  As the company expands into Pennsylvania and Singapore, it's deploying software BMC's BladeLogic software to efficiently manage a farm of more than 200 servers.  Automation tools are helping to reduce the grueling time demands on IT staff and also to meet rigorous regulatory requirements.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=O76cwXcgQuE:LBE6z1VUHGY:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=O76cwXcgQuE:LBE6z1VUHGY:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=O76cwXcgQuE:LBE6z1VUHGY:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=O76cwXcgQuE:LBE6z1VUHGY:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=O76cwXcgQuE:LBE6z1VUHGY:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=O76cwXcgQuE:LBE6z1VUHGY:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/O76cwXcgQuE" height="1" width="1"/&gt;</description>
               <crossTech:Body>Who's gambling on big technology investments in this down economy? At first glance, you might not guess that it would be the &lt;a href="http://www.lasvegassands.com/"&gt;Las Vegas Sands Company&lt;/a&gt;,the owner of the Venetian and Palazzo Resorts in Las Vegas and theSands Macau in China. The company recapitalized last November to thetune of $2.1 billion and suffered a public falling-out between itschairman and top executive earlier this year, leading to a newpresident being named. Yet, as LV Sands shored up its finances andbrought in new leadership, it forged forward with bold plans to expandglobally. In late May, LV Sands opened its first casino in Bethlehem,Penn., handling more than $60 million during the Memorial Day weekend,of which nearly $6 million was gross profit. By the end of the year,the company, which earned $4.4 billion last year, aims to open a"megacasino" in Singapore.&lt;p&gt; A critical part of those plans isthe company's investment in handling information more efficiently andeffectively, especially during hard economic times, says Steve Vollmer,CTO for the hospitality and gaming company. That investment hasincluded a move to &lt;a href="http://www.bmcsoftware.com/"&gt;BMC Software&lt;/a&gt; tools for data center management and automation.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;"It is an important time to invest," Vollmer says. "You have toinvest in your customers to keep your customers. If I have nocustomers, I have no business period, whether it's good or bad times."(For another perspective on IT planning at recession time, see &lt;a href="http://www.cio.com/article/493425"&gt;IT Gets Ready For The Recovery&lt;/a&gt;.)&lt;/p&gt;&lt;p&gt;Information technology forms the nervous system and control center ofevery casino and hotel, from corporate operations down to eachindividual slot machine. The slot machines (essentially PCs running agame) have to calculate and document odds and payoffs, with the companykeeping track of every coin that goes in and every coin that goes out.The company runs more than 200 servers to keep track of its revenue,run its Web sites, manage its businesses and operate its hotels andcasinos, Vollmer says. &lt;/p&gt;&lt;p&gt;In the new effort, LV Sands will use BMC's BladeLogic software in itsdata centers to manage that herculean task more efficiently. The BMCsoftware helps track and audit changes in the systems, helping avoidoutages and misconfigurations that could open up vulnerabilities. &lt;/p&gt;&lt;p&gt;"When you have a big network, there are a lot of times when you thinkyou know what you've got, but, really, how do you know what is outthere?" Vollmer says. "As one of my managers said, it's like finding aneedle in a haystack." &lt;/p&gt;&lt;p&gt;The software, Vollmer says, helps LV Sands find a cost-effective way tocomply with the host of regulations surrounding gambling-not onlySarbanes-Oxley and the PCI Data Security Standard, but also variouslocales' gaming rules, in what is a highly-regulated industry. Thesoftware tracks configuration changes across all servers and checksthat modifications to machine configurations meet policy standards. &lt;/p&gt;&lt;p&gt;"Compliance in general is a priority, especially to be effective andefficient," Vollmer says. "When you have so much equipment out there,it is easy to make mistakes. We are all human." &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;h3&gt;A Complex Set of Demands from the Business&lt;/h3&gt;Operating a casino, and the adjoining shops and hotel, is less likemanaging a business and more like running a small country, Vollmersays. Every casino has its own currency in the form of chips and itsown bank-the cage-with cash reserves and a computer-based accountingsystem. The casino and hotel have to manage the feeding of thousands ofpeople, including the logistics of what and when to order to minimizefood spoilage. And, the company has to manage is large population ofworkers and visiting travelers.&lt;p&gt;"We have very, very many disciplines that we have to deal with," Vollmer says. &lt;/p&gt;&lt;p&gt;Vollmer puts his company's use of IT into three "pillars"-a Greco-Romananalogy perhaps more suited to his Las Vegas neighbor, Caesar's Palace.Securing the company's data and assets and complying with the variousregulations are two important pillars for the CTO's team. Yet, thesedays, the most important pillar is facilitating successful casinoopenings, he says. &lt;/p&gt;&lt;p&gt;For the latest casino opening in Bethlehem, Penn., nine members of theIT team at the company's Las Vegas headquarters put in 20,000 to 30,000hours to get the job done, Vollmer says. That's not including the14-member team hired to run the information technology side of the newcasino and yet-to-be-completed hotel. &lt;/p&gt;&lt;p&gt;"Openings are a lot of work and added stress," Vollmer said. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;h3&gt;Buying IT on a Just-In-Time Basis&lt;/h3&gt;Given the LV Sands business demands, the investment in the BMC systemis right in line with the trend of businesses focusing on immediateneeds-tactics, not strategy, says Joseph Pucciarelli, director oftechnology financing and executive strategies with market researcherIDC.&lt;p&gt;"Companies are spending on IT-to use a phrase from the manufacturingworld-on a just-in-time basis," Pucciarelli says. "When you have aspecific problem, you spend the money to fix that problem. 'Tacticalinvestment' is an oxymoron, but that is what we are seeing." &lt;/p&gt;&lt;p&gt;BMC Software, along with its main rivals in data center managementtools, HP, IBM and CA, is counting on such tactical investments to fuelits own growth. The company's market space heated up a bit more thisweek when &lt;a href="http://www.cio.com/article/print/www.cio.com/article/493577"&gt;EMC announced its intention to buy Configuresoft&lt;/a&gt;, known for its tools that help IT groups meet security and regulatory requirements. &lt;/p&gt;&lt;p&gt; &lt;a href="http://www.cio.com/article/493422"&gt;Automating as much maintenance and preventative work for IT as possible&lt;/a&gt;is the overwhelming trend among such products right now While Vollmeris also looking for ways to outsource some of his informationtechnology requirements, moving data center operations to a cloud isnot yet an option, he says. Aside from issues of security and trust,complying with gaming regulations would be problematic, he says, sincecasino operators are prohibited from offering a game of a chanceoutside of their walls. &lt;/p&gt;&lt;p&gt;With the Bethlehem opening behind him, Vollmer now has to prepare to open an even more massive facility in Singapore. &lt;/p&gt;&lt;p&gt;"In Singapore, you have theaters, a resort, a casino, a hotel-which ishuge- purchasing and warehousing," he says. "It is going to be a muchmore complicated system." &lt;/p&gt;&lt;p&gt;Robert Lemos for &lt;img target="_blank" src="http://www.cio.com/images/itdrilldown/logos/CIO_logo.jpg?03022009" alt="CIO" /&gt;: &lt;a target="_blank" href="http://www.cio.com/article/493815/Casino_Giant_Doubles_Down_on_Data_Center_Automation"&gt;See Article&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>Robert Lemos</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/O76cwXcgQuE/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Casino-Giant-Doubles-Down-on-Data-Center-Automation/6ade925f-4890-4fc4-8155-948eac0265dd</guid>
               <pubDate>Tue, 30 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/30/2009</crossTech:date>
               <category>Lead</category>
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               <title>Developer of popular BlackBerry app shares his experience</title>
               <description>Marcus Watkins, who wrote the PodTrapper software for the BlackBerry, has chronicled the journey that led him to develop for the RIM smartphone. PodTrapper is a BlackBerry podcast manager and, apparently, the only one around.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=sFj8MZunb7Y:fWxaMoIrGvI:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=sFj8MZunb7Y:fWxaMoIrGvI:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=sFj8MZunb7Y:fWxaMoIrGvI:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=sFj8MZunb7Y:fWxaMoIrGvI:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=sFj8MZunb7Y:fWxaMoIrGvI:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=sFj8MZunb7Y:fWxaMoIrGvI:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/sFj8MZunb7Y" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;The article is a long, though worthwhile read if you have the time,especially when you contrast Watkins' experience with that of&amp;nbsp;&lt;a href="http://www.fiercemobileit.com/story/most-iphone-developers-dont-make-money/2009-06-17-0"&gt;most iPhone developers&lt;/a&gt;.&amp;nbsp;I have summarized a few&amp;nbsp;key points from the &lt;em&gt;VersatileMonkey&lt;/em&gt; article,&amp;nbsp;below:&lt;/p&gt;&lt;p&gt;&lt;strong&gt;On the SDK:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;RIM has been around for a long time now, and there are&amp;nbsp;fivedifferent versions of the SDK. They range from 4.2, 4.2.1, 4.3, 4.5, tothe newly released 4.7.&amp;nbsp;Going for more features means fewer supporteddevices.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Designing the user interface:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;The default widgets provided by the iPhone SDK will require asignificant amount of code to simply emulate with theBlackBerry.&amp;nbsp;Watkins deliberated at length before deciding to have a UIsimilar to the BlackBerry App World.&amp;nbsp;He wrote, "I figured copying RIMwasn't really ripping them off, more like emulating the look and feelof a host OS. To actually make it happen took a LOT of work."&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Network programming:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;While conceding that one great aspect of the BlackBerry platform isthe availability of the network communication across carriers, Watkinsnoted that "there are 10 different network transports available onBlackBerry: WiFi, Direct TCP, WAP, WAP2, BES/MDS, BIS, Unite, BESSerial Bypass, USB and Bluetooth,"&amp;nbsp;all of which are implemented astotally isolated transports.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Memory management:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;The earlier BlackBerry devices have pretty limited memory. As anapplication that runs all the time in the background, memory leaks canbe detrimental to the health of the device. Watkins wrote, "I candefinitely see why Apple has been hesitant to open up backgroundprocessing on the iPhone. It's really easy for bad developers to makethe whole platform look bad."&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Marketing is everything:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Quote: "If there's one thing I would point to as a major lessonlearned from PodTrapper it's that marketing is everything...I couldhave created the greatest product unknown to man, but if no one knewabout it how could they buy it?" Enough said.&lt;/p&gt;&lt;p&gt;To read the full story:&lt;br /&gt;- check out this &lt;a href="http://www.versatilemonkey.com/story.html"&gt;article&lt;/a&gt; from &lt;em&gt;VersatileMonkey&lt;/em&gt;&lt;/p&gt;&lt;p&gt;By: &lt;em&gt;&lt;a href="http://www.fiercemobileit.com/story/developer-popular-blackberry-app-shares-his-experiences/2009-06-24" target="_blank"&gt;Paul Mah&lt;/a&gt;&lt;/em&gt; for&lt;a href="http://www.fiercemobileit.com/"&gt;&lt;img border="0" alt="Fierce Mobile IT" src="http://www.fiercemobileit.com/images/fiercemobileit.gif" /&gt;&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>Paul Mah</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/sFj8MZunb7Y/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Developer-of-popular-BlackBerry-app-shares-his-experience/84cb077e-e5f5-4c99-9d0a-a65338beb99a</guid>
               <pubDate>Tue, 30 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/30/2009</crossTech:date>
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               <title>Smaller, Smarter, Synced</title>
               <description>I'm on several media lists as an expert source for technology quotes, especially for small business technology. One came through today that caught my eye as an interesting topic, but one that small and medium businesses should ignore. The question was about great new innovations in the pipeline. I suggest small businesses not look over the horizon but focus on what they're trying to accomplish this month. But when you do buy new software and hardware tools, focus one these innovations: Smaller, Smarter, and Synced.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=RRF9gX1E_YQ:ZRrwHo7A93k:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=RRF9gX1E_YQ:ZRrwHo7A93k:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=RRF9gX1E_YQ:ZRrwHo7A93k:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=RRF9gX1E_YQ:ZRrwHo7A93k:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=RRF9gX1E_YQ:ZRrwHo7A93k:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=RRF9gX1E_YQ:ZRrwHo7A93k:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/RRF9gX1E_YQ" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;The best place to see innovations transforming real products rightnow is the smart phones market, as the Apple iPhone update battles thenew Palm Pre and various Blackberry models. All these phones aresmaller than they were. All include hundreds or thousands of newapplications which hopefully help you work smarter, although Apple hascornered the market on new apps right now. All include constantsynchronization via voice, cellular data, and wireless networkingprotocol support. This battleground leads the tech industry forleapfrogging competition as innovations bubble up constantly.&lt;/p&gt;&lt;p&gt;When you buy technology, keep Smaller, Smarter, and Synced in mind.Smaller desktop computers are more energy efficient than larger ones,and desktop replacement laptops are more efficient still. Smallergenerally means less power, as we saw with the wave of CRT monitorreplacements by LCD monitors over the last decade.&lt;/p&gt;&lt;p&gt;Smarter, in technology, often means more manageability and controlby administrators rather than users. Automatic features, like backupsand updates, work better because they don't ask the user to remembersomething in order to protect the system. We've tried training users tobe smarter, but now the trend is making the devices smarter, a shorterlearning curve and less painful than trying to upgrade most users.&lt;/p&gt;&lt;p&gt;Synchronized means many things, but I include collaboration tools asa big part of the equation. Devices constantly synchronized to thenetwork mean users can be synchronized with each other. Coworkerscollaborate more easily, partners are pulled inside the decision loopsooner, and customers feel more a part of the process. Synchronizeddevices allow synchronized coworkers, which will, after managementadjusts to a different working model, greatly improve businessprocesses.&lt;/p&gt;&lt;p&gt;The new things in technology for this year? Same as the last 20years: make devices smaller, make then smarter, and synchronize them.Not hard to say, but it has been hard to do. Luckily, vendors arereally making progress toward making your modern business toolsSmaller, Smarter, and Synched.&lt;/p&gt;&lt;p&gt;James Gaskin for &lt;img alt="IT World" src="http://www.itworld.com/sites/itworld.com/themes/it_world/images/itworld_logo.gif" target="_blank" /&gt;: &lt;a href="http://www.itworld.com/small-business/69583/smaller-smarter-synced" target="_blank"&gt;See Article&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>James Gaskin</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/RRF9gX1E_YQ/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Smaller,-Smarter,-Synced/82cda71e-95cf-4152-baf6-73c20d3a7cc4</guid>
               <pubDate>Tue, 30 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/30/2009</crossTech:date>
          <feedburner:origLink>http://goitec.com/article.html?a=Smaller,-Smarter,-Synced</feedburner:origLink></item>
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               <title>Social Networking: The Good, the Bad, and the Ugly...</title>
               <description>Increasingly, Financial Insights is having conversations with banks and other financial institutions around social networking; the good, the bad, and the ugly.  The "good" is focused on the engagement and collaboration which financial institutions can achieve with social networking - both internally with their workers and externally with their clients.  The "bad" is the potential for risk, specifically reputation risk, which can occur in the blogosphere.  The "ugly" focuses on the fraudsters and the potential harm they might cause to institutions and their customers.  While we continually write about the "good" and future research in our Security Practice will focus on the "ugly" issues of malware, trojans, etc., for this blog,  I wanted to focus on the "bad". That is the reputation risk which is often top of mind for senior financial executives and what they can do about it.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=gnjXimHFZ4w:2nnB_rbyCfM:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=gnjXimHFZ4w:2nnB_rbyCfM:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=gnjXimHFZ4w:2nnB_rbyCfM:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=gnjXimHFZ4w:2nnB_rbyCfM:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=gnjXimHFZ4w:2nnB_rbyCfM:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=gnjXimHFZ4w:2nnB_rbyCfM:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/gnjXimHFZ4w" height="1" width="1"/&gt;</description>
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               <dc:creator>David Potterton</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/gnjXimHFZ4w/466f110f13</link>
               <guid isPermaLink="false">http://idc-insights-community.com/posts/466f110f13/050fd324-2b09-4c31-a888-7fd7d0a80496</guid>
               <pubDate>Tue, 30 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/30/2009</crossTech:date>
          <feedburner:origLink>http://idc-insights-community.com/posts/466f110f13</feedburner:origLink></item>
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               <title>Intel and Nokia join forces on mobile front</title>
               <description>Intel and Nokia announced on Tuesday a wide-ranging partnership spanning several fronts: From chips to mobile hardware and software for mobile devices. Intel and Nokia will collaborate on several open-source mobile Linux software projects.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=i1Pphjb2Nnc:HTIDgls5_Ow:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=i1Pphjb2Nnc:HTIDgls5_Ow:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=i1Pphjb2Nnc:HTIDgls5_Ow:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=i1Pphjb2Nnc:HTIDgls5_Ow:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=i1Pphjb2Nnc:HTIDgls5_Ow:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=i1Pphjb2Nnc:HTIDgls5_Ow:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/i1Pphjb2Nnc" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;Intel will acquire the use of HSPA/3G modem IP for use in futureproducts, while Nokia appears to be planning a foray into the MobileInternet Device (MIDs) market.&amp;nbsp;Jason Hiner of &lt;em&gt;TechRepublic&lt;/em&gt;thinks that getting back into the MID market would be a mistake forNokia, given its recent discontinuation of the Nokia N800/N810 InternetTablet.&lt;/p&gt;&lt;p&gt;Details are scant overall, though. Jack Gold, founder and principalanalyst of J.Gold Associates, thinks that this strategic relationshipis a win-win for both Intel and Nokia. In addition, he said that themarketplace will benefit, as this will allow for&amp;nbsp;"more capable wirelessdevices to make their way to market in the next couple of years."&lt;/p&gt;&lt;p&gt;For&amp;nbsp;more:&lt;br /&gt;- check out this&lt;em&gt; &lt;/em&gt;&lt;a href="http://news.cnet.com/8301-13924_3-10270711-64.html"&gt;article&lt;/a&gt;&lt;em&gt; &lt;/em&gt;from &lt;em&gt;CNET News&lt;/em&gt;&lt;br /&gt;- check out this &lt;a href="http://blogs.zdnet.com/BTL/?p=20172"&gt;article&lt;/a&gt;&lt;em&gt; &lt;/em&gt;from &lt;em&gt;ZDNet &lt;/em&gt;&lt;/p&gt;&lt;p&gt;By: &lt;em&gt;&lt;a target="_blank" href="http://www.fiercemobileit.com/story/intel-and-nokia-join-forces-mobile-front/2009-06-24"&gt;Paul Mah&lt;/a&gt;&lt;/em&gt; for&lt;a href="http://www.fiercemobileit.com/"&gt;&lt;img border="0" src="http://www.fiercemobileit.com/images/fiercemobileit.gif" alt="Tech Watch" /&gt;&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>Paul Mah</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/i1Pphjb2Nnc/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Intel-and-Nokia-join-forces-on-mobile-front/b6c984e3-07bc-4005-93fd-ba6574c9468f</guid>
               <pubDate>Tue, 30 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/30/2009</crossTech:date>
          <feedburner:origLink>http://goitec.com/article.html?a=Intel-and-Nokia-join-forces-on-mobile-front</feedburner:origLink></item>
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               <title>Netbooks Are Not Notebooks</title>
               <description>ComputerWorld just ran a story about how "netbooks disappoint consumers" according to a recent survey. You know why, don't you? People bought netbooks when they really wanted notebooks, and were disappointed when they didn't get the power and performance of a real notebook while spending hundreds of dollars less. Guess what, folks, a chopped steak is not the same as a t-bone steak, and a used Mazda is not the same as a new Mercedes.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=1P24CcYOwSU:OPyyHAgm_4c:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=1P24CcYOwSU:OPyyHAgm_4c:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=1P24CcYOwSU:OPyyHAgm_4c:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=1P24CcYOwSU:OPyyHAgm_4c:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=1P24CcYOwSU:OPyyHAgm_4c:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=1P24CcYOwSU:OPyyHAgm_4c:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/1P24CcYOwSU" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;The problem here is that people bought a netbook for some reason, suchas less money, rather than buying the right tool for their job. Manycustomers bought netbooks for their small size and easy mobility, eventhough they never take them anywhere. Heck, if your desktop replacementnotebook never goes anywhere, get that 12 pound monster with a 17 inchscreen (they have, them, really).&lt;/p&gt;&lt;p&gt;Six of ten buyers surveyed said they didn't understand thedifference between a netbook and a notebook. We can blame three partiesfor this nonsense. First, we can blame the users for not understandingwhat they were buying. Second, we can blame the netbook vendors forhelping confuse the issue. Finally, we can blame notebook vendors fornot advertising the differences to ensure customers bought notebooks ifthey needed notebooks. Of the three, buyers get the most blame. Buyerbeware, right?&lt;/p&gt;&lt;p&gt;I'm most surprised by the number of students responding to thesurvey who were unhappy. I understand they bought netbooks in manycases because they have little money. But since netbooks don't have CDor DVD drives, I figured most students would skip them.&lt;/p&gt;&lt;p&gt;Buying the right tool for the job means you have to understand thejob you want the tool to perform. Today, "real" notebooks can be hadfor less than $500, the cost of high end netbooks. If you just perusethe Web with your mobile computing device, a netbook will work as longas you remember the smaller screen limitations. If you chomp throughbig spreadsheets or edit audio and video, a netbook is a really badchoice. You're welcome to make that bad choice, and you can evencomplain on a survey, but none of us will feel sorry for you. Would youexpect us to feel sorry for you if you bought a spoon and you reallyneeded a shovel? &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;James Gaskin for &lt;img target="_blank" src="http://www.itworld.com/sites/itworld.com/themes/it_world/images/itworld_logo.gif" alt="IT World" /&gt;: &lt;a target="_blank" href="http://www.itworld.com/small-business/69686/netbooks-are-not-notebooks"&gt;See Article&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>James Gaskin</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/1P24CcYOwSU/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Netbooks-Are-Not-Notebooks/4b7e34db-5019-4697-8d48-ecd384d646ee</guid>
               <pubDate>Tue, 30 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/30/2009</crossTech:date>
          <feedburner:origLink>http://goitec.com/article.html?a=Netbooks-Are-Not-Notebooks</feedburner:origLink></item>
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               <title>Next-Generation Data Protection</title>
               <description>&lt;strong&gt;ServerSafe Uses Advanced Backup Technologies to Protect Critical Data&lt;/strong&gt;&lt;br /&gt;&lt;br /&gt;NO MATTER WHAT business you are in, your company and your customers are going to be greatly impacted by tectonic shifts in data protection.&lt;br /&gt;&lt;br /&gt;Consider a few key trends: the quantity of data businesses are generating is growing exponentially; the importance of that continuously generated data is also growing exponentially; and the near-constant threat to that data from multiple areas.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=dCAvE-MVWsc:rdD_bIsap74:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=dCAvE-MVWsc:rdD_bIsap74:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=dCAvE-MVWsc:rdD_bIsap74:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=dCAvE-MVWsc:rdD_bIsap74:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=dCAvE-MVWsc:rdD_bIsap74:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=dCAvE-MVWsc:rdD_bIsap74:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/dCAvE-MVWsc" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;At the intersection of these trends is the data protection market  and a new breed of online backup services. ServerSafe is an easy-to-manage data  protection solution that uses online backup technologies to protect just about  any type of critical data at secure, offsite locations. ServerSafe combines  enterprise-quality backup software, a robust Internet overlay network, and  world-class data centers to provide state-of-the-art data protection at an  affordable price.&lt;/p&gt;&lt;p&gt;Just install the ServerSafe DS-Client on one networked computer,  workstation, or server at your site (no need to install software on each target  backup/restore computer), and you can back up and restore data across your  network. Using the DS-Client, your data is compressed, encrypted, and sent over  the Internet to our offsite data centers so your information is safe, secure,  and available for recovery whenever you need it.&lt;/p&gt;&lt;p&gt;ServerSafe Backup offers automatic and unattended backups for data  environments ranging from standalone PCs to enterprise-wide LANs and WANs. Restoring  lost or corrupt data is easy, whether it's a single email or an entire server.  And, since ServerSafe is a total data protection service, you only pay for the  data you need to store offsite.&lt;/p&gt;&lt;p&gt;With ServerSafe, you benefit from:&lt;/p&gt;&lt;ul&gt;&lt;li&gt; Easy backups and easy restores&lt;/li&gt;  &lt;li&gt; Controlled costs&lt;/li&gt;  &lt;li&gt; One complete solution for all types of data&lt;/li&gt;  &lt;li&gt; Offsite protection&lt;/li&gt;  &lt;li&gt; Increased compliance&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;If you are a consultant, VAR or IT solutions provider, please  inquire about our online backup partner program. &lt;/p&gt;&lt;p&gt;More info and a free service trial available at &lt;a href="http://www.netmass.com/"&gt;www.netmass.com&lt;/a&gt;&lt;/p&gt;</crossTech:Body>
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               <dc:creator>NetMass</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/dCAvE-MVWsc/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=NextGeneration-Data-Protection/79dce6b1-fd8b-4cd4-86de-8d5007ff710e</guid>
               <pubDate>Tue, 30 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/30/2009</crossTech:date>
          <feedburner:origLink>http://goitec.com/article.html?a=NextGeneration-Data-Protection</feedburner:origLink></item>
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               <title>Have Something to Say, and Say it Well</title>
               <description>Use the principles of Persuasive Communication to enhance your selling and marketing communications, online content and blog posts.&lt;br /&gt;&lt;br /&gt;Persuasive Communication is a powerful approach. The method helps you deliver a key argument or message and deliver it in a logical way.  You can capture the essence of the situation or problem,  ask the key question your audience has on their mind, and deliver the single-minded message and evidence that you want to deliver.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=TPyamqk4Jbc:qMFHZ_ZEYd4:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=TPyamqk4Jbc:qMFHZ_ZEYd4:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=TPyamqk4Jbc:qMFHZ_ZEYd4:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=TPyamqk4Jbc:qMFHZ_ZEYd4:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=TPyamqk4Jbc:qMFHZ_ZEYd4:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=TPyamqk4Jbc:qMFHZ_ZEYd4:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/TPyamqk4Jbc" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;From my earlier work at &lt;a href="http://www.paconsulting.com/Home" target="_blank"&gt;PA Consulting&lt;/a&gt; and continuing today, I use what I believe is a very powerful model for  communicating and delivering persuasive arguments. You will often find  me asking members of my teams, &amp;quot;What is your SCQA? &amp;quot; - a typical  question I heard while at PA. The title of this post is from my  colleague, &lt;a href="http://www.linkedin.com/pub/murugasan-nielsen/0/21/539" target="_blank"&gt;Murugasan Nielsen &lt;/a&gt; and his company, &lt;a href="http://www.nota-bene.com/" target="_blank"&gt;NotaBene&lt;/a&gt;.  (Full disclosure, I work with and recommend NotaBene for the advanced  delivery of facilitation workshops around persuasive communications).&lt;/p&gt;&lt;p&gt;&lt;strong&gt;What is Persuasive Communication?&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Persuasive communication is a structured way to position and communicate that ties your &lt;em&gt;answer &lt;/em&gt;- or proposed idea - to the &lt;em&gt;situation &lt;/em&gt;and &lt;em&gt;complication &lt;/em&gt;that  must be overcome by your audience. Let me guide you through an example  by introducing the model to convince you that you should embrace this  approach within your organization. To do this, I will use &amp;quot;SCQA&amp;quot; or &lt;strong&gt;S&lt;/strong&gt;ituation, &lt;strong&gt;C&lt;/strong&gt;omplication, &lt;strong&gt;Q&lt;/strong&gt;uestion and &lt;strong&gt;A&lt;/strong&gt;nswer  which is the structure that will help guide the delivery of your  messages. SCQA can be used in more subtle ways, but to illustrate how  the logic it works, I will use the structure explicitly in the  following argument about the impact of Persuasive Communications:&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Situation&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Communicating a clear and persuasive message to your audience is  critical - whether in a sales or service delivery situation or  presenting a solution or new proposition to the marketplace, people and  organizations need to deliver their content and ideas in a clear and  directed way that speaks to the key issues and challenges that your  audience wants to fix. If you can more effectively communicate your  message and persuasive argument, you will be much more likely to  convince your audience that they should take the action you propose.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Complication&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Unfortunately, too many of our communications lack the clarity and  structure of good top-down thinking and problem solving. Bloggers of  all quality and experience make arguments without tying together key  issues, sales teams meander through client conversations without  delivering a clear and persuasive argument backed by logic, and  corporate presentations miss the mark in delivering a single-minded  message and instead offer only a reflection of the company itself -  without a focus on the audience and the opportunities they seek to  address.&lt;/p&gt;&lt;p&gt;With the proliferation of online media and brand messages, it is  critically important to differentiate your message and deliver it in a  clear and compelling way. In order to use a more persuasive  communication technique, your writers and presenters need better tools  to apply structured communications in their day-to-day activities. It  is difficult to ensure that teams learn and apply an understandable  approach consistently across the organization.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Question&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;How can we change the way our teams engage their audience and deliver single minded messages to drive results?&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Answer&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Build structured communications into the fabric of your organization  by helping communicators deliver compelling arguments that drive the  results.&lt;/p&gt;&lt;p&gt;You can do this by following three strategies:&lt;/p&gt;&lt;p&gt;1) Formally introduce Structured Thinking and Delivery using  workshops that use hands-on practice, case studies and real-world  examples.&lt;/p&gt;&lt;p&gt;2) Reinforce the approach by applying structured communication  techniques across all your interactions day-to-day - including  presentations, emails, blog posts and marketing communications&lt;/p&gt;&lt;p&gt;3) Ensure adoption across the organization by leading by example and  recognizing the impacts that come from applying the approach.&lt;/p&gt;&lt;p&gt;Persuasive Communication is a critical element of an effective  organization and a foundation for realizing results from your audience  engagement.How have you used these techniques in your organization?  Please share your ideas and comment at the &lt;a href="http://www.revenuearchitects.com" target="_blank"&gt;Revenue Architects&lt;/a&gt; blog. Good luck and good communicating!&lt;/p&gt;&lt;p&gt;by &lt;a href="mailto:jstone@crosstechpartners.com"&gt;John Stone&lt;/a&gt; for &amp;nbsp;&lt;a target="_blank" href="http://crosstechpartners.com"&gt;&lt;img border="0" alt="CrossTech Partners, LLC" src="Client/CTP/Files/CrossTech-Partners-Logo_150.gif" /&gt;&lt;/a&gt;&lt;/p&gt;</crossTech:Body>
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               <dc:creator>John Stone</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/TPyamqk4Jbc/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Have-Something-to-Say,-and-Say-it-Well/31fed6fe-0e76-4f21-b13f-4480e29f1e97</guid>
               <pubDate>Tue, 16 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/16/2009</crossTech:date>
               <category>Lead</category>
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               <title>Too much risk in Indian Outsourcing?</title>
               <description>A number of companies are closing software development and customer call centers in India by selling the local resources - systems and human infrastructure to offshore consulting companies and then signing multi year contracts for services.  Is this the end of an era in off-shoring of programming and customer service work to India as we have known it?&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=TgBXMgHjrOc:tAlNSN18joU:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=TgBXMgHjrOc:tAlNSN18joU:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=TgBXMgHjrOc:tAlNSN18joU:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=TgBXMgHjrOc:tAlNSN18joU:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=TgBXMgHjrOc:tAlNSN18joU:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=TgBXMgHjrOc:tAlNSN18joU:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
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               <dc:creator>Dana Wiklund</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/TgBXMgHjrOc/55b76d0b32</link>
               <guid isPermaLink="false">http://idc-insights-community.com/posts/55b76d0b32/45956faa-3b5a-453a-bbf4-1969dd882c7b</guid>
               <pubDate>Tue, 16 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/16/2009</crossTech:date>
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               <title>Dan Woods discusses social media for grownups</title>
               <description>Dan Woods, CTO and editor of Evolved Media, gave a presentation on Friday at the ECM Writer's Summit called "Social Media for Grownups." His idea is that the open web is different than inside the firewall and companies have to learn to treat it differently or face unreasonable expectations about results.&lt;/br &gt;&lt;/br &gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=e2k3tOp9-LA:u8Tc2qOKURw:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=e2k3tOp9-LA:u8Tc2qOKURw:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=e2k3tOp9-LA:u8Tc2qOKURw:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=e2k3tOp9-LA:u8Tc2qOKURw:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=e2k3tOp9-LA:u8Tc2qOKURw:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=e2k3tOp9-LA:u8Tc2qOKURw:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/e2k3tOp9-LA" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;My first reaction when I heard this term was that it was a bitinsulting--like those of us who are using social networking tools&amp;nbsp;suchas&amp;nbsp;Twitter, LinkedIn and Facebook are in the kiddie pool,&amp;nbsp;while&amp;nbsp;thegrownups are busy doing real work. But Woods explained that it's notthat simple. "Social Media for Grownups" is simply a phrase to help hisclients understand there is a difference between the two worlds, eventhough the two worlds may cross over sometimes.&lt;/p&gt;&lt;p&gt;The chief difference, Woods explained, was that on the web, when youform a community the idea is to get as many people as you can to comeand join the party. Success is measured in pure numbers. Inside thefirewall, he thinks it's a mistake to measure in the same fashionbecause a small group of committed users contributing to thedocumentation Wiki, for example, could be far more important thanmeasuring in terms of the number of participants.&lt;/p&gt;&lt;p&gt;What's more, he says companies have to worry about 'grown-up'concerns like governance and security, which the owners of the open webtools have to worry less about or not at all. So the idea of being'grownup' might be a bit of a misnomer because chances are, employeescould be using both and using both in a similar fashion--a mix ofsocializing and work related exchanges. But I could see how the termwould be useful for helping define borders when presenting to businesscustomers who are&amp;nbsp;trying to understand social media.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Related Articles:&lt;/strong&gt;&lt;br /&gt;&lt;a href="http://www.fiercecontentmanagement.com/story/new-forrester-report-says-time-take-social-media-marketing-seriously/2009-04-08?utm_medium=rss&amp;amp;utm_source=contentmanagement_Forrester&amp;amp;cmp-id=OTC-RSS-FCM0"&gt;Forrester report says it's time to take social media marketing seriously&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.fiercecontentmanagement.com/story/more-organizations-buying-social-search-and-cm-same-time/2009-05-26"&gt;More organizations buying social software, search and CM at the same time&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.fiercecontentmanagement.com/story/finding-social-media-information/2009-04-29"&gt;New website provides social media overview for business&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.fiercecontentmanagement.com/story/crownpeak-gets-social/2009-04-29"&gt;CrownPeak gets social media hub&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.fiercecontentmanagement.com/story/dan-woods-discusses-social-media-grown-ups/2009-06-10" target="_blank"&gt;Article&lt;/a&gt; by Ron Miller for &lt;a href="http://www.fiercecontentmanagement.com/" target="_blank"&gt;&lt;img src="http://www.fiercecontentmanagement.com/images/fiercecontentmanagement.gif" alt="FierceContentManagement" /&gt;&lt;/a&gt;&lt;/p&gt;</crossTech:Body>
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               <dc:creator>Ron Miller</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/e2k3tOp9-LA/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Dan-Woods-discusses-social-media-for-grownups/3d91373a-4779-4e27-af6d-bb342d13bac7</guid>
               <pubDate>Tue, 16 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/16/2009</crossTech:date>
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               <title>Use of private IPs could leave enterprises vulnerable</title>
               <description>Network administrators are using "private" nonroutable IP addresses as specified in the Internet Engineering Task Force's (IETF) RFC 1918 standard, with the mistaken belief that these IP addresses afford them with an additional layer of security.&lt;/br &gt;&lt;/br &gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=cvKDjAcKPZA:88Ryybyn1i0:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=cvKDjAcKPZA:88Ryybyn1i0:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=cvKDjAcKPZA:88Ryybyn1i0:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=cvKDjAcKPZA:88Ryybyn1i0:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=cvKDjAcKPZA:88Ryybyn1i0:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=cvKDjAcKPZA:88Ryybyn1i0:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/cvKDjAcKPZA" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;Using a series of scenarios, well-known security researcher RobertHansen dispelled this myth by illustrating a number of securityweaknesses that can actually arise from using private IP addresses. Theroot cause of such problems appears to be when technologies rely on thenonroutable properties of private IP addresses as a means to securethemselves--the limited range of such addresses makes it trivial tofigure out the internal IP addresses.&lt;/p&gt;&lt;p&gt;The creator of the Metasploit penetration testing tool, HD Moore,sums up the issues with RFC 1918. "The mobile aspect of laptops andsmartphones undermines any privacy or security feature based on controlof an IP address or DNS name.&amp;nbsp;Cache poisoning is just one method ofexploiting this--many other attacks become possible when the attackercan impersonate a trusted host."&lt;/p&gt;&lt;p&gt;For more on this story:&lt;br /&gt;- check out this &lt;a href="http://www.darkreading.com/security/vulnerabilities/showArticle.jhtml?articleID=217800409"&gt;article&lt;/a&gt; at &lt;em&gt;DarkReading&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Related Articles:&lt;/strong&gt;&lt;br /&gt;&lt;a href="http://www.fiercecio.com/story/new-option-managing-ip-addresses/2009-04-29"&gt;New option for managing IP addresses&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.fiercemobileit.com/story/keep-that-wireless-network-protected/2006-07-17"&gt;Keep that wireless network protected&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.fiercecio.com/story/set-your-sights-compromised-networks/2009-06-10"&gt;Set your sights on compromised networks&lt;/a&gt;&lt;/p&gt;&lt;p&gt;By: &lt;em&gt;&lt;a href="http://www.fiercecio.com/techwatch/story/improper-use-private-ips-could-leave-enterprises-vulnerable/2009-06-12" target="_blank"&gt;Paul Mah&lt;/a&gt;&lt;/em&gt; for&lt;a href="http://www.fiercecio.com/techwatch"&gt;&lt;img border="0" alt="Tech Watch" src="http://www.crosstechmedia.com/CTGImage/Library/Images/CrossTech%20Media/email%20images/techwatch.jpg" /&gt;&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>Paul Mah</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/cvKDjAcKPZA/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Use-of-private-IPs-could-leave-enterprises-vulnerable/cf0307b0-5f19-43f5-b8ab-b4154b324ae1</guid>
               <pubDate>Tue, 16 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/16/2009</crossTech:date>
          <feedburner:origLink>http://goitec.com/article.html?a=Use-of-private-IPs-could-leave-enterprises-vulnerable</feedburner:origLink></item>
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               <title>Micropayments and Microcredits - Start of a new era?</title>
               <description>Alternative payment mechanisms and credit systems might finally be coming of age as a way of monitizing software and services value on the internet. In the era of Internet 1.0 there was significant hype surrounding micropayments and the ability to charge users a small fee for accessing content. This subsided as it was much easier and cheaper for purveyors of content to secure ad revenues. With the recent economic shift there are new business and technical capabilities that mean the era of micropayments and microcredit systems will find favour with internet users.&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=bfxatbOUH44:H6qLDyh5KjQ:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=bfxatbOUH44:H6qLDyh5KjQ:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=bfxatbOUH44:H6qLDyh5KjQ:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=bfxatbOUH44:H6qLDyh5KjQ:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=bfxatbOUH44:H6qLDyh5KjQ:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=bfxatbOUH44:H6qLDyh5KjQ:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/bfxatbOUH44" height="1" width="1"/&gt;</description>
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               <dc:creator>Trevor LaFleche</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/bfxatbOUH44/9a9e75b844</link>
               <guid isPermaLink="false">http://idc-insights-community.com/posts/9a9e75b844/abdb1df0-5b2c-4610-858f-1daf837e5280</guid>
               <pubDate>Tue, 16 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/16/2009</crossTech:date>
          <feedburner:origLink>http://idc-insights-community.com/posts/9a9e75b844</feedburner:origLink></item>
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               <title>Security Will Always Be a Headache</title>
               <description>I wrote last month about Security Risks on Your Macintosh. I'm going to reference another report that explains how Apple's approach to security leaves quite a bit to be desired. Before that, however, I want to say this isn't potshots at Apple or Microsoft or anyone. Well, maybe we should take shots at the criminals creating malware and stealing information. But until computers and their users are 100 percent secure, there will be ways for criminals to make money. That's why security will always be a headache.&lt;br /&gt;&lt;br /&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=QQdTIragYS0:Z5B_fKKaRcs:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=QQdTIragYS0:Z5B_fKKaRcs:F7zBnMyn0Lo"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=QQdTIragYS0:Z5B_fKKaRcs:F7zBnMyn0Lo" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=QQdTIragYS0:Z5B_fKKaRcs:V_sGLiPBpWU"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?i=QQdTIragYS0:Z5B_fKKaRcs:V_sGLiPBpWU" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/CrossConnect?a=QQdTIragYS0:Z5B_fKKaRcs:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/CrossConnect?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/CrossConnect/~4/QQdTIragYS0" height="1" width="1"/&gt;</description>
               <crossTech:Body>&lt;p&gt;That said, let me direct your attention to Rich Mogull's &lt;a target="_blank" href="http://db.tidbits.com/article/10321"&gt;Five Ways Apple Can Improve Mac and iPhone Security&lt;/a&gt;.This is an excellent article outlining some structural weaknesses inthe way Apple, as a development company, approaches security. Accordingto Mogull, and he outlines his arguments clearly, Apple management doesnot foster a modern attitude toward secure programming and management.&lt;/p&gt;&lt;p&gt;Why should we care, especially if criminals are attacking us in avariety of ways Apple and other vendors can't possibly protect us?Because every weak link in an application or operating system makescyber crime more lucrative and draws more cyber criminals.&lt;/p&gt;&lt;p&gt;The moral of this story is that no one, not even the Mac user moststrongly convinced that Apple has done everything possible to protecthim and no criminals care about his Mac, can ignore security. If you goon the Web, you have to worry about security. Period.&lt;/p&gt;&lt;p&gt;You know those bad parts of town, where smart people never go? Thoseparts of town are everywhere on the Web. Any where you go, the bad partof Web town is one URL typo away, one e-mail attachment away, and oneweak password away. The Web is wondrous and captivating, but it's alsocrime riddled. Watch your step. Be careful out there, no matter whattype of computer and operating system you're driving.&lt;/p&gt;&lt;p&gt;James Gaskin for &lt;img target="_blank" src="http://www.itworld.com/sites/itworld.com/themes/it_world/images/itworld_logo.gif" alt="IT World" /&gt;: &lt;a target="_blank" href="http://www.itworld.com/small-business/69125/security-will-always-be-headachel"&gt;See Article&lt;/a&gt;.&lt;/p&gt;</crossTech:Body>
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               <dc:creator>James Gaskin</dc:creator>
               <link>http://feedproxy.google.com/~r/CrossConnect/~3/QQdTIragYS0/article.html</link>
               <guid isPermaLink="false">http://goitec.com/article.html?a=Security-Will-Always-Be-a-Headache/9cae458d-a8b7-4bfc-b831-e6de370dd673</guid>
               <pubDate>Tue, 16 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/16/2009</crossTech:date>
          <feedburner:origLink>http://goitec.com/article.html?a=Security-Will-Always-Be-a-Headache</feedburner:origLink></item>
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               <title>Finding New Efficiencies In Today's Data Center - Technologies To Watch</title>
               <description>With budgets squeezed in the current economic climate, data center investments are being scrutinized more closely than ever. The cost of adding capacity precludes new capital investments for many companies. Instead, they are looking to do more with what they have. &lt;br /&gt;&lt;br /&gt;New technologies can help wring unprecedented efficiencies out of existing assets. Consolidation, virtualization and intelligent management can more than double data center efficiency, optimize floor space, reduce environmental costs and enable companies to defer new investments for years.&lt;div class="feedflare"&gt;
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               <crossTech:Body>&lt;p&gt;&lt;strong&gt;Finding New Efficiencies In Today's Data Center: Technologies To Watch&lt;br /&gt;June 2, 2009    2:00 PM EST    &lt;a href="http://register.exgenex.com/gcmregister/gcmregister.asp?C=70000087&amp;amp;M=50001416" target="_blank"&gt;Register Now&lt;/a&gt;&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;With budgets squeezed in the current economic climate, data center investments are being scrutinized more closely than ever. The cost of adding capacity precludes new capital investments for many companies. Instead, they are looking to do more with what they have. &lt;/p&gt;&lt;p&gt;New technologies can help wring unprecedented efficiencies out of existing assets.  Consolidation, virtualization and intelligent management can more than double data center efficiency, optimize floor space, reduce environmental costs and enable companies to defer new investments for years.&lt;/p&gt;&lt;p&gt;This webinar features insights from three leading experts on data center technology.  They'll tell how innovations in data center design, virtualization, server and storage consolidation and policy-driven automation can reduce waste, optimize staff resources and increase utilization rates. These practices and technologies are now mainstream.  They are delivering huge productivity gains in some of the world's largest data centers in America.  Learn how they can work for you. &lt;/p&gt;&lt;p&gt;&lt;strong&gt;Speakers:&lt;/strong&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;  &lt;strong&gt;Moderated by:&lt;/strong&gt;&lt;/p&gt;&lt;table cellspacing="0" cellpadding="5" border="0" width="100%"&gt;    &lt;tbody&gt;        &lt;tr&gt;            &lt;td align="center" width="115"&gt;&lt;img src="http://gondc.com/Client/CTP/Files/gentryDavid_100.jpg" alt="David Gentry" /&gt;&lt;/td&gt;            &lt;td align="left" valign="top"&gt;&lt;strong&gt;David Gentry&lt;/strong&gt;&lt;br /&gt;            Senior Vice President,  Services Operations&lt;br /&gt;            &lt;em&gt;Lee Technologies            &lt;/em&gt;&lt;/td&gt;            &lt;td align="center" width="115"&gt;&lt;img src="http://gondc.com/Client/CTP/Files/gillinPaul100.jpg" alt="Paul Gillin" /&gt;&lt;/td&gt;            &lt;td align="left" valign="top"&gt;&lt;strong&gt;Paul Gillin&lt;/strong&gt;&lt;br /&gt;            Conference Director&lt;br /&gt;            &lt;em&gt;Next Data Center            &lt;/em&gt;&lt;/td&gt;        &lt;/tr&gt;        &lt;tr&gt;            &lt;td align="center" width="115"&gt;&lt;img src="http://gondc.com/Client/CTP/Files/merrillDavid_100.jpg" alt="David Merrill" /&gt;&lt;/td&gt;            &lt;td align="left" valign="top" colspan="3"&gt;&lt;strong&gt;David Merrill&lt;/strong&gt;&lt;br /&gt;            Chief Economist&lt;br /&gt;            &lt;em&gt;Hitachi Data Systems&lt;/em&gt;&lt;/td&gt;        &lt;/tr&gt;        &lt;tr&gt;            &lt;td align="center" width="115"&gt;&lt;img src="http://gondc.com/Client/CTP/Files/wilsonBrian_100.jpg" alt="Brian Wilson" /&gt;&lt;/td&gt;            &lt;td align="left" valign="top" colspan="3"&gt;&lt;strong&gt;Brian Wilson&lt;/strong&gt;&lt;br /&gt;            Vice President of Services and Support&lt;br /&gt;            &lt;em&gt;Surgient            &lt;/em&gt;&lt;/td&gt;        &lt;/tr&gt;    &lt;/tbody&gt;&lt;/table&gt;</crossTech:Body>
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               <dc:creator>Paul Gillin</dc:creator>
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               <pubDate>Tue, 02 Jun 2009 04:00:00 GMT</pubDate>
               <crossTech:date>6/2/2009</crossTech:date>
          <feedburner:origLink>http://goitec.com/article.html?a=Finding-New-Efficiencies-In-Today's-Data-Center--Technologies-To-Watch</feedburner:origLink></item>
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