Cygnis Media Blog

Gamification and UX Design

admin — Fri, 04 May 2012 10:59:10 +0000

Games in the early days were supposed to be kid's fun thing. But as the time passed by games are no more considered as the mindless fun thing. The games today have become so addictive that the users would play them for hours and wouldn't get bored. Game developers use some techniques to engage users with their games. The correct term used for these techniques is "Gamification". It can be defined as the non-game processes or applications used from game design mechanics to engage users i.e. enhancing user experience.

Viral Content

admin — Thu, 12 Apr 2012 20:28:59 +0000

Nowadays, it seems that many organizations have realized the importance of having content that is "Viral". The term "Go Viral" means, that the content is shared a number of times by the users and is well received. You, as an organization, may have a difficult time anticipating what type of content you create could go viral and provide good results.

Building a Better Web Applications

admin — Fri, 30 Mar 2012 16:41:55 +0000

For a company, a web application is all about achieving a particular business requirement. It is all about combining the right images and colors at the right spot, with a very strict deadline and sometimes even a very small budget. As an organization, you do understand about your business needs, and what purpose the web application is built for. Other than this, you need to know some of the crucial elements of web applications, which would certainly help you to build a successful web application.

User Experience Cannot Be Designed

admin — Sat, 17 Mar 2012 08:39:56 +0000

User experience (UX) has been getting a lot of attention these days, but many businesses are confused about the actual meaning of it. In my opinion, it can be defined as the summation of different considerations i.e. defining the information structure, enabling the users to manipulate the data/information, and communicate the different possibilities to the users.

What is Interest Graph?

admin — Fri, 09 Mar 2012 13:25:10 +0000

What is Interest Graph? It helps discover people's interest in things with data-mining approach. Interest graph is an online representation of individual’s interest with others including others interests. Simply it can be stated as the connection between people’s choices they make or the things which are common between people and the interests they share with each other. However, the interests of a person changes as time passes.

Facebook Timeline for Brands and Pages

admin — Fri, 02 Mar 2012 15:39:01 +0000

When the Facebook Timeline was introduced for profiles a few months ago, the community was in an uproar, as they usually are when a change is made to the beloved Facebook UI, which we always grow so accustomed to. However, as is always the case, once enough time has passed, people learn to embrace the change and realize that there was in-fact, a lot of thought put into the user experience, and eventually it became widely accepted that the timeline was a major improvement as it provides a lot more opportunity for customization and organization of information.

Web Design inspiration from Successful Products

admin — Mon, 20 Feb 2012 06:43:56 +0000

How do you define a successful product? Most people would say that the marketing campaign was good which attracted huge number of people towards the product. Some would suggest that the technical specification and hardware is the one thing which attracted people and others might have different opinion about it. A very few people will point out the main thing behind a successful product i.e. Design.

Frictionless Facebook Apps

admin — Fri, 17 Feb 2012 19:03:01 +0000

During a time where the hot topic everywhere is about the Internet piracy act protection bill "SOPA", some of the major Internet companies like, Wikipedia, reddit and Mozilla are protesting the bill. On the other hand, the giant in social networking, Facebook, is rolling out changes to get its users more social on the site by introducing their new feature known as “Frictionless Apps”. Facebook is anticipating that this new feature will ultimately increase content sharing on their site.

Web Marketing Strategy (What you need to focus)

admin — Mon, 13 Feb 2012 10:32:16 +0000

Digital marketing is one of the jobs which can be easy as well as very tough at times when the marketers are not focused. Most of the web marketing, as we know, is based on other platforms like Facebook, Twitter, Google+ etc. These platforms create their own environment and terms of use for web marketing, some of the things are very simple to perform, while some tasks are hard, and some of the tasks are not achievable by any means according to the platform’s rules or terms of use.

Web Products & User Feedback

admin — Sat, 28 Jan 2012 11:25:58 +0000

Companies use to take its business decision without any customer feedback earlier, as taking customer feedback was costly as well as time consuming at that time. But today, with the help of social networks companies can gather customer feedback in a very cost effective and timely manner.