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	<title>DarrenAliga.com</title>
	
	<link>http://darrenaliga.com</link>
	<description>Life of a Sonoma State Marketing Student</description>
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		<title>My busy summer</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/jdAMRbRpyG4/</link>
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		<pubDate>Thu, 19 Aug 2010 06:40:54 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[LIFE]]></category>

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		<description><![CDATA[Hello world! Welcome to my site again!  I have had a busy summer relaxing and travelling.  Half of my summer was spent in Carmel at my grandmother&#8217;s house.  Of course I had to be the grandson that does the dangerous chores around the house like sweep the roof and cut protruding tree branches.  My other [...]]]></description>
			<content:encoded><![CDATA[<p>Hello world!</p>
<p>Welcome to my site again!  I have had a busy summer relaxing and travelling.  Half of my summer was spent in Carmel at my grandmother&#8217;s house.  Of course I had to be the grandson that does the dangerous chores around the house like sweep the roof and cut protruding tree branches.  My other half was spent in Vallejo keeping up with teaching and playing tennis.</p>
<p>August is now here and what&#8230;.NO SCHOOL?!?  I have always been in school mode around this time of year.  I am always ready for the next semester.  What to do now&#8230;  Well, I am on a mission to find a job and keep up with my website building.</p>
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		<title>I am now a Sonoma State Graduate</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/olvS2tEtWGI/</link>
		<comments>http://darrenaliga.com/sonoma-state-graduat/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 08:08:33 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[ACADEMICS]]></category>

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		<description><![CDATA[Sonoma State 2010 Graduation]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-244" title="grad2010" src="http://darrenaliga.com/tennisforlife/wp-content/uploads/grad2010.jpg" alt="" width="502" height="314" /></p>
<h2 style="text-align: center;">Sonoma State 2010 Graduation</h2>
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		<item>
		<title>Learning and Growth Perspective of the Balanced Scorecard</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/OUM8IUnibfs/</link>
		<comments>http://darrenaliga.com/learning-and-growth-perspective-of-the-balanced-scorecard/#comments</comments>
		<pubDate>Wed, 26 May 2010 07:25:00 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[ACADEMICS]]></category>

		<guid isPermaLink="false">http://darrenaliga.com/?p=182</guid>
		<description><![CDATA[&#8220;There are three key areas of focus when developing objectives and measures for the Learning and Growth perspective and they are: human capital, information capital, and organizational capital.&#8221; Human capital: Pope John Paul II wrote in 1991: “Whereas at one time the decisive factor of production was the land, and later capital…today the decisive factor [...]]]></description>
			<content:encoded><![CDATA[<p>&#8220;There are three key areas of focus when developing objectives and  measures for the Learning and Growth perspective and they are: human  capital, information capital, and organizational capital.&#8221;</p>
<ul>
<li><strong>Human capital:</strong> Pope John Paul II wrote in 1991: “Whereas at one  time the decisive factor of production was the land, and later  capital…today the decisive factor is increasingly man himself, that is,  his knowledge.”  [1] John Paul’s words ring true regardless of whether  we’re discussing governments, nonprofit agencies, or businesses large  and small; in today’s economy intangible assets, chiefly knowledge, are  the drivers of success. Ensuring your team has the skills and knowledge  they need to excel is the domain of human capital. Given the competitive  environment in which you operate it is vital that all employees possess  skills that are matched to your unique strategy and allow you to  outperform your competitors.</li>
</ul>
<ul>
<li><strong>Information capital:</strong> It’s difficult to imagine an industry that  hasn’t been dramatically impacted by technology over the last number of  years. So called “disruptive” technologies have revolutionized the way  we make, market, purchase, and use everything from household products to  entertainment devices. In our modern economy information capital serves  as the raw material driving the transformation of data into information  and propelling the growth of individual companies and entire industries  alike.</li>
</ul>
<p style="padding-left: 30px;">The information capital component of Learning and Growth measures your  ability to provide the tools (most often technology) your team needs to  execute the strategy you’ve put in place. As mentioned above, the  business environment today demands that companies turn information into  knowledge that can be leveraged for success and that’s exactly what we  attempt to do when monitoring information capital.</p>
<ul>
<li><strong>Organizational capital:</strong> At what may have been the darkest hour  for Great Britain during World War II, just prior to the Dunkirk  deliverance, Prime Minister Winston Churchill stood before his  parliament and issued these words: “To sum up, our conclusion is that  prima facie Germany has most of the cards; but the real test is whether  the morale of our fighting personnel and civil population will  counterbalance the numerical and material advantage which Germany  enjoys. We believe it will.” [11] With those words he ignited the  passion and belief of an entire nation facing practically unbeatable  odds, lifting the spirit and resolve of every person, in every corner of  the nation. Such is the power of the human spirit. Regardless of the  forum or field of endeavor, at the end of the day true success resides  in the power manifested by hearts and minds. Organizational capital  represents the “hearts and minds” of your people and tracks your ability  to evolve and grow as an organization, ensuring success today and  sustaining that prosperity for the long-term.</li>
</ul>
<p>From <a href="http://www.epmreview.com/Resources/Articles/Learning-and-Growth-Perspective.html">EPMReview.com</a></p>
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		<item>
		<title>Internal Process of the Balanced Scorecard</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/B37MnctVRcA/</link>
		<comments>http://darrenaliga.com/internal-process-of-the-balanced-scorecard/#comments</comments>
		<pubDate>Wed, 26 May 2010 07:21:38 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[ACADEMICS]]></category>

		<guid isPermaLink="false">http://darrenaliga.com/?p=178</guid>
		<description><![CDATA[&#8220;These four clusters you ensure your Internal Processes are both efficient and effective, resulting in satisfied and loyal customers and creating value for your shareholders.&#8221; Operations Management: The most basic of the four clusters, Operations Management processes relate to the basic, day to day routine activities necessary to first produce and ultimately deliver a product [...]]]></description>
			<content:encoded><![CDATA[<p>&#8220;These four clusters you ensure your Internal Processes are both  efficient and effective, resulting in satisfied and loyal customers and  creating value for your shareholders.&#8221;</p>
<ol>
<li>
<div><strong>Operations Management</strong>: The most basic of the four clusters, Operations  Management processes relate to the basic, day to day routine activities  necessary to first produce and ultimately deliver a product or service  to the market. For example, underwriting is a core process employed at  most banks.</div>
</li>
<li>
<div><strong>Customer Management</strong>: As the name implies, this cluster focuses on  processes relating to the management of a company’s customers, and  includes the acquisition of your target customer group, proactively  communicating the company’s value proposition in hopes of turning window  shoppers into actual paying customers, and carefully determining user  needs, targeting solutions accordingly.</div>
</li>
<li>
<div><strong>Innovation</strong>: No company in today’s business environment can afford to  stand still, content with the status quo, should they hope to thrive in a  world fueled by innovation and new technology. Accordingly, this  cluster focuses on the development of new products and services designed  to meet the emerging needs of your customer base.</div>
</li>
<li>
<div><strong>Regulatory and social</strong>: This final cluster has a dual focus, the first  being represented by processes necessary to remain within regulatory  guidelines established by third parties, such as Sarbanes-Oxley  reporting to ensure the integrity of reported financial numbers. This  cluster also provides a company with the opportunity of being a good  corporate citizen; advocating on behalf of customers, supporting worthy  causes, and providing a voice in the community.</div>
</li>
</ol>
<p>From <a href="http://www.epmreview.com/Resources/Articles/InternalProcess-Perspective.html">EPMReview.com</a></p>
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		<item>
		<title>Customer Perspective of the Balanced Scorecard</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/eNI41rhUMMY/</link>
		<comments>http://darrenaliga.com/customer-perspective-of-the-balanced-scorecard/#comments</comments>
		<pubDate>Wed, 26 May 2010 07:18:58 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[ACADEMICS]]></category>

		<guid isPermaLink="false">http://darrenaliga.com/?p=176</guid>
		<description><![CDATA[I am continuing my lesson to learn the balanced scorecard.  Next up is the customer perspective. “Who are our customers?” “What do those customers expect or demand from us?” “What is our value proposition in serving our customers?” value proposition &#8211; how you propose to provide value to your customers. From EPMreview.com]]></description>
			<content:encoded><![CDATA[<p>I am continuing my lesson to learn the balanced scorecard.  Next up is the customer perspective.</p>
<ul>
<li>“Who are our customers?”</li>
<li>“What do those customers expect or demand from us?”</li>
<li>“What is our value proposition in serving our customers?”
<ul>
<li>value proposition &#8211; how you propose to provide value to your customers.</li>
</ul>
</li>
</ul>
<p>From <a href="http://www.epmreview.com/Resources/Articles/Customer-Perspective.html">EPMreview.com</a></p>
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		<item>
		<title>Less than 3 weeks!</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/06fSqIihgAg/</link>
		<comments>http://darrenaliga.com/less-than-3-weeks/#comments</comments>
		<pubDate>Tue, 11 May 2010 08:21:09 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[LIFE]]></category>

		<guid isPermaLink="false">http://darrenaliga.com/?p=167</guid>
		<description><![CDATA[School has been flying by so fast!  So far, I have been keeping up with work and presentations for school.  I just need to complete three more case studies for my senior seminar and my internship paper.  These next three weeks are crunch time for writing those papers. Wish me luck&#8230;I am almost there!]]></description>
			<content:encoded><![CDATA[<p>School has been flying by so fast!  So far, I have been keeping up with work and presentations for school.  I just need to complete three more case studies for my senior seminar and my internship paper.  These next three weeks are crunch time for writing those papers.</p>
<p>Wish me luck&#8230;I am almost there!</p>
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		<item>
		<title>Financial Perspective of the Balanced Scorecard</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/SUOsJ1MHz7k/</link>
		<comments>http://darrenaliga.com/financial-perspective-of-the-balanced-scorecard/#comments</comments>
		<pubDate>Sat, 01 May 2010 08:22:14 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[ACADEMICS]]></category>

		<guid isPermaLink="false">http://darrenaliga.com/?p=169</guid>
		<description><![CDATA[I have completed my first paper of my senior seminar.  These are the basic keypoints of the financial perspective: - Mission and vision is crucial for planning the financial perspective. - Create value for shareholders - Drive revenue growth - Maximize productivity EPMreview.com]]></description>
			<content:encoded><![CDATA[<p>I have completed my first paper of my senior seminar.  These are the basic keypoints of the financial perspective:</p>
<p>- Mission and vision is crucial for planning the financial perspective.</p>
<p>- Create value for shareholders</p>
<p>- Drive revenue growth</p>
<p>- Maximize productivity</p>
<p><a href="http://www.epmreview.com/Resources/Articles/Delivering-shareholder-value-growing-revenue-and-enhancing-productivity.html">EPMreview.com</a></p>
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		<item>
		<title>Wordcamp – San Francisco – May 1, 2010</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/NMkeq3OdYXA/</link>
		<comments>http://darrenaliga.com/wordcamp-san-francisco-may-1-2010/#comments</comments>
		<pubDate>Mon, 26 Apr 2010 22:07:25 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[MARKETING]]></category>

		<guid isPermaLink="false">http://darrenaliga.com/?p=150</guid>
		<description><![CDATA[Wordcamp &#8211; San Francisco 2010 &#8220;WordCamp San Francisco 2010 will have a wide range of speakers, from industry thought leaders to local WordPress practitioners.&#8221; I want to go!!  We will see if my weekend plans will free up.]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://2010.sf.wordcamp.org/"><img class="size-medium wp-image-152 aligncenter" title="wordcamp 2010" src="http://darrenaliga.com/tennisforlife/wp-content/uploads/Screen-shot-2010-04-26-at-2.58.04-PM-300x40.png" alt="" width="300" height="40" /></a></p>
<p><a href="http://2010.sf.wordcamp.org/"><strong>Wordcamp &#8211; San Francisco 2010</strong></a></p>
<p>&#8220;WordCamp San Francisco 2010 will have a wide range of speakers, from  industry thought leaders to local WordPress practitioners.&#8221;</p>
<p>I want to go!!  We will see if my weekend plans will free up.</p>
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		<item>
		<title>Web 2.0 Expo – San Francisco May 3-6, 2010</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/96BBYQKAzEQ/</link>
		<comments>http://darrenaliga.com/web-2-0-expo-san-francisco-may-3-6-2010/#comments</comments>
		<pubDate>Mon, 26 Apr 2010 19:54:50 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[MARKETING]]></category>

		<guid isPermaLink="false">http://darrenaliga.com/?p=146</guid>
		<description><![CDATA[FREE EXPO PASS DISCOUNT CODE: EXPOPASS Web 2.0 Expo San Francisco will feature a 30,000 square foot tradeshow filled with exhibitors showcasing all things Web 2.0—tools, technologies, services, infrastructures, and more! Just signed up and ready to go!]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.web2expo.com/webexsf2010"><img class="alignnone" src="http://assets.en.oreilly.com/1/event/37/webexsf2010_logo.gif" alt="" width="173" height="87" /></a></p>
<p>FREE EXPO PASS DISCOUNT CODE: EXPOPASS</p>
<p><a href="http://www.web2expo.com/webexsf2010">Web 2.0 Expo San Francisco</a> will feature a 30,000 square foot tradeshow  filled with exhibitors showcasing all things Web 2.0—tools,  technologies, services, infrastructures, and more!</p>
<p>Just signed up and ready to go!</p>
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		<item>
		<title>Welcome to Grooveshark</title>
		<link>http://feedproxy.google.com/~r/darrenaliga/~3/I237ITdAayA/</link>
		<comments>http://darrenaliga.com/welcome-to-grooveshark/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 21:18:56 +0000</pubDate>
		<dc:creator>DAliga</dc:creator>
				<category><![CDATA[TECHNOLOGY]]></category>

		<guid isPermaLink="false">http://darrenaliga.com/?p=141</guid>
		<description><![CDATA[My older brother informed me about Grooveshark weeks ago.  I finally was able to try it out yesterday.  This type of internet radio blows Last.fm and Pandora away.  Just being able to customize your playlist and being able to repeat the song over and over is just GREAT!  With Last.fm, you just input your favorite [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://listen.grooveshark.com/"><img class="alignleft" src="http://www.boredwiththisplace.com/wp-content/uploads/2009/11/grooveshark_inline1.png" alt="" width="106" height="106" /></a>My older brother informed me about <a href="http://listen.grooveshark.com/">Grooveshark</a> weeks ago.  I finally was able to try it out yesterday.  This type of internet radio blows <a href="http://www.last.fm">Last.fm</a> and <a href="http://www.pandora.com/">Pandora</a> away.  Just being able to customize your playlist and being able to repeat the song over and over is just GREAT!  With Last.fm, you just input your favorite band/group and the system chooses the song.  You cannot replay, just fast forward.  The same works for Pandora.</p>
<p>I think you should try <a href="http://listen.grooveshark.com/">Grooveshark</a> and enjoy its unique service.</p>
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