DAVID FREEDMAN

Evernote: Company of the Year

noreply@blogger.com (David H. Freedman) — Thu, 19 Jan 2012 03:29:00 +0000

Evernote is rejecting industry trends, getting customers to pay for something that's free, and reinventing the way we remember From my article in the December 2011 issue of Inc. magazine Phil...

Science Finds a Better Way to Teach Science

noreply@blogger.com (David H. Freedman) — Wed, 18 Jan 2012 02:26:00 +0000

After doing some much-needed research, cognitive scienctists are suggesting a new way to boost students’ lagging scores: Get rid of the hallowed (and stultifying) classroom lecture From my...

The Man Who Gave Us Less for More

noreply@blogger.com (David H. Freedman) — Mon, 16 Jan 2012 23:30:00 +0000

Examining the crushing success of Steve Jobs From my article in the January 2012 issue of Discover (#8 of the top 100 science stories of 2011) I was front row center when Steve Jobs unveiled the...

Rebooting Eating Behavior with Technology

noreply@blogger.com (David H. Freedman) — Sun, 15 Jan 2012 22:40:00 +0000

Layer by Layer

noreply@blogger.com (David H. Freedman) — Sun, 15 Jan 2012 02:43:00 +0000

With 3-D printing, manufacturers can make existing products more efficiently—and create ones that weren't possible before From my article in the January 2012 issue of Technology Review GE thinks it...

In Memoriam: The Space Shuttle

noreply@blogger.com (David H. Freedman) — Sun, 15 Jan 2012 02:24:00 +0000

With great ambivalence we note the passing of  the first and only reusable spaceship, the space shuttle,  on July 21, 2011. Our prayers are with NASA. From my article in the January 2012 issue of...

A Few TV Appearances

noreply@blogger.com (David H. Freedman) — Sat, 05 Nov 2011 15:48:00 +0000

I was on John Stossel's show on Fox in September, discussing why experts often turn out to be wrong. You can watch it by clicking on the "play" icon above, or by going here. And because of Andy...

Why Economic Models Are Always Wrong

noreply@blogger.com (David H. Freedman) — Thu, 27 Oct 2011 12:49:00 +0000

A fundamental problem with the mathematics of models ensures we'll always get unreliable predictions From my article on the Scientific American Website, posted Oct. 26, 2011 (A companion piece to...

A Formula for Economic Calamity

noreply@blogger.com (David H. Freedman) — Fri, 21 Oct 2011 22:28:00 +0000

Despite the lessons of the 2008 collapse, Wall Street is betting our future on flimsy science From my article in the November 2011 issue of Scientific American The market crash of 2008 that...

The Best American Science and Nature Writing 2011

noreply@blogger.com (David H. Freedman) — Thu, 20 Oct 2011 23:24:00 +0000

[Includes my Atlantic article profiling meta-researcher John Ioannidis] From the introduction, by Mary Roach: ...Good science writing is medicine. It is a cure for ignorance and fallacy. Good...

Doing Business in China

noreply@blogger.com (David H. Freedman) — Tue, 04 Oct 2011 10:44:00 +0000

Michael Lee is on the verge of becoming the first American entrepreneur to build big in the world’s most populous country From my article in the Oct. 2011 issue of Inc. magazine Michael Lee is...

Why US Green-Tech Firms Are Moving to China

noreply@blogger.com (David H. Freedman) — Wed, 28 Sep 2011 22:54:00 +0000

Boston Power's move reflects China's willingness to provide incentives for companies in electric vehicles and other strategic industries From my Sep. 9, 2011, article on the Technology Review...

The Triumph of New-Age Medicine

noreply@blogger.com (David H. Freedman) — Fri, 24 Jun 2011 12:07:00 +0000

Carefully controlled studies have shown alternative medicine to work no better than a placebo. But now many doctors admit that alternative medicine often seems to do a better job of making patients...

How to Fix the Obesity Crisis

noreply@blogger.com (David H. Freedman) — Sun, 06 Feb 2011 20:17:00 +0000

Although science has revealed a lot about metabolic processes that influence our weight, the key to success may lie elsewhere From my cover story in the February 2011 issue of Scientific...

Jump-Starting the Orbital Economy

noreply@blogger.com (David H. Freedman) — Tue, 09 Nov 2010 12:43:00 +0000

Why NASA's plan to get out of the manned spaceflight business may (finally) make space travel routine From my article in the December 2010 issue of Scientific American Two years ago deceased...

Brain Control

noreply@blogger.com (David H. Freedman) — Sun, 31 Oct 2010 18:32:00 +0000

A scientist explores how to alter behavior by using light to turn neurons on and off From my article in the December 2010 issue of Technology Review The equipment in Ed Boyden's lab at MIT is...

Lies, Damned Lies, and Medical Science

noreply@blogger.com (David H. Freedman) — Thu, 21 Oct 2010 01:22:00 +0000

Much of what medical researchers conclude in their studies is misleading, exaggerated, or flat-out wrong. So why are doctors—to a striking extent—still drawing upon misinformation in their everyday...

Seven Steps to Managing Your Online Reputation

noreply@blogger.com (David H. Freedman) — Thu, 21 Oct 2010 01:21:00 +0000

How does a legendary retailer deal with irate customers in the age of user reviews? From my "Tech Support" channel on The New York Times' "You're the Boss" blog: A camera-store salesman...

Experts All the Way Down

noreply@blogger.com (David H. Freedman) — Thu, 21 Oct 2010 01:18:00 +0000

A review of three books on experts (including mine), by a celebrated expert on expertise Excerpted from Berkeley Professor Philip Tetlock's article in The National Interest ....As David Freedman...

Experts and Studies: Not Always Trustworthy

noreply@blogger.com (David H. Freedman) — Thu, 21 Oct 2010 01:16:00 +0000

How even top-shelf science ends up leading us astray From Kayla Webley's Q&A with me on Time.com: To read the factoids David Freedman rattles off in his book Wrong is terrifying. He begins...

The Streetlight Effect

noreply@blogger.com (David H. Freedman) — Thu, 21 Oct 2010 01:14:00 +0000

Why researchers look for answers where the looking is good, rather than where the answers are hiding From my article in the July 2010 issue of Discover: A bolt of excitement ran through...

On the Road With a Supersalesman

noreply@blogger.com (David H. Freedman) — Thu, 21 Oct 2010 01:11:00 +0000

Is John "Grizz" Deal the greatest salesperson around? From my article in the April 2010 issue of Inc. Magazine: You can tell a lot about what you’re up against in a sales pitch by the way they...

The Gene Bubble

noreply@blogger.com (David H. Freedman) — Thu, 21 Oct 2010 01:09:00 +0000

When the human genome was sequenced a decade ago, the world lit up with talk of new treatments that would help us cheat death. So why do exercise and healthy eating still do more for...

Billion Dollar Idea

noreply@blogger.com (David H. Freedman) — Thu, 21 Oct 2010 01:06:00 +0000

The scientists at Emotiv have made a brain-wave-reading headset that lets you conjure entire worlds using nothing but your mind. Now comes the hard part. From my cover story in...

Searching For The Best Engine

noreply@blogger.com (David H. Freedman) — Thu, 21 Oct 2010 01:02:00 +0000

A global effort is underway to invent a better way of finding things on the Web. Could Google be vulnerable? From my cover story in the March 7, 2007, issue of Newsweek (International...