Welcome to the Salsa Blog

7 Simple & Savvy Ways to Design an Outstanding Donation Page

When it comes to your organization’s online fundraising efforts, there’s no better recipe for success than designing an attractive and optimized donation page. After all, your donation page serves as the last point of engagement before donors give, so it’s important to make a great impression.

Topics: Fundraising

10 Effective (and Easy) Online Donation Form Strategies

Online giving is the fastest, easiest, and most convenient way for your donors to give. Whether it’s contributing to your latest fundraising appeal, making a gift to your annual fund, or sending a donation via mobile device, your donors are opting more and more to make digital gifts.

Topics: Fundraising

Announcement: Salsa Labs Has Been Acquired by Accel-KKR

Topics: News + Updates

5 Social Media Tools for Savvy Nonprofits [with Examples]

It’s no surprise: in 2018, there isn't a better place to make your mark online as a nonprofit than through social media channels.

Whether you’re growing your constituency, sharing your fundraising pages, or otherwise boosting the digital profile of your cause, social media is where the bulk of your interactions with constituents will happen.

Topics: Marketing

The Nonprofit Software Buyer’s Guide: Essential 501c3 Advice

For years now, nonprofits of all shapes and sizes have known that to really make the most of your efforts, you need to find the right nonprofit software solution.

However, with so many types of nonprofit software out there that all aim to address different areas of your operations, deciding on what kind of tools to invest in can be a real sticking point behind the scenes.

Topics: Donor Management

5 Questions to Ask Before Buying Event Fundraising Software

If there’s one thing that’s true year after year, it’s that event fundraising is a key component of your nonprofit’s fundraising strategy.

Not only does your team rely on fundraising events to help you reach your campaign goals, but these events are also one of the most important tools in your arsenal that you can leverage to build sustainable relationships with donors, volunteers, and other supporters.

Topics: Fundraising

4 Tested Digital Advocacy Campaign Strategies [and Examples]

As an advocacy organization, your team is well aware of how challenging it can be to capture the attention of supporters online.

Whether it’s an ineffectual advocacy strategy behind the scenes or insufficient interest among the community, many organizations have experienced the disappointment of launching a social advocacy campaign that goes nowhere.

Topics: Advocacy

6 Online Petition Form Strategies to Rally Supporters

It’s official: sharing online petition forms is one of the most popular ways for individuals to show their support for causes they care about.

In online petition forms, advocacy organizations like yours create compelling calls to action that rally key supporters. When supporters sign your petition, they often share your form with their friends, family, and coworkers across social networks.

Topics: Advocacy

Social Media for Nonprofits 101: Creating an Editorial Calendar


Nonprofit organizations have a lot of good to share on social media. If you’re lucky enough to work for one, you know that the impact of your organizational mission is likely far-reaching and has resonance with people outside of the geographic area of your headquarters. This wide-spread relevance makes social media a star candidate for displaying your nonprofit, especially since 81 percent of Americans had a social media profile in 2017. When utilized effectively, social media can be an asset to your nonprofit on multiple fronts, from boosting awareness to driving online donations.

Topics: Partners

Online Petitions Guide: 5 Smart Electronic Petition Tips

Nonprofit advocacy thrives on online excitement from your community of supporters. After all, your cause will never garner widespread support if you aren’t sharing inspiring calls to action across the web.

So, what’s the best way to generate buzz for your organization online? Sharing electronic petitions!

Topics: Advocacy

9 Strategies to Convert Your Site into a Fundraising Tool

Your website is one of your nonprofit’s most important assets. It works when you don’t, 24/7, and never takes a vacation. But, if you want it to fundraise for you, it may need a helping hand. With a little attention and fairy dust (we’ll provide it) your site can turn into a magical fundraising resource.

Topics: Partners