dib creative blog

MTV and Jesus

Tue, 20 Sep 2011 21:19:42 +0000

This is the spot produced by ditoremayo entertainment has been running on MTV and promotes the Chat About Jesus site that we built. Great spot and a great message. You can see the spot here: http://vimeo.com/27735842

Chat About Jesus

Wed, 14 Sep 2011 14:09:26 +0000

We built this site as a landing page for a campaign that NeedHim.org is running on MTV. It's a simple site with a simple message and a simple action to take. How refreshing is that in a website. http://chataboutjesus.com/

In the first day the organization received 1,200 chat requests. Simple can still be effective.

Moving Athletes Forward

Thu, 08 Sep 2011 18:12:32 +0000

We've built the ultimate training tool for the serious athlete - Athlete Forward. http://www.athleteforward.com/

Right on strategy - this tool helps athletes train smarter, go further and move forward. That's what the brand is all about.

Look for more tools to be added and a line of products.

Local Motion Up and Running

Thu, 08 Sep 2011 18:00:46 +0000

You can check out our Local Motion product on the Safari Montage website: http://www.safarimontage.com/Products/localmotion.aspx

Go Low Young Man

Thu, 09 Dec 2010 14:08:09 +0000

Check out the world's newest "deal" site. We have launched our new company, GoLowDeal.com in Vancouver. It is a daily deal site partnering with radio station. It's off of a quick start and growing to multiple markets in January. Visit http://www.golowdeal.com/ and check it out!

GDR Features TabbedOut and dib creative

Sat, 20 Nov 2010 17:30:03 +0000

TabbedOut and dib creative were featured in a recent GRD (Global Design Resources) Creative Intelligence report for retail trends. We feel so trendy now.

Dallas Ad League, now AAF Dallas

Thu, 14 Oct 2010 21:23:26 +0000

dib creative led the Dallas Ad League as they renamed and rebranded the 100+ organization from Dallas Ad League to AAF Dallas. www.aafdallas.org.

Get Your Duck Tape On!

Mon, 30 Aug 2010 15:39:07 +0000

Check out this latest contest from Michaels. http://www.spookduckularhalloween.com/. These web contests are very successful campaigns that keep customers engaged, especially online. It's a good fit for the Michaels brand.

Spice it up.

Tue, 24 Aug 2010 19:45:40 +0000

Spice up your life with Church's Chicken Spicy Chicken video contest. We worked with Levenson and Hill to develop http://www.spicierspicychickensong.com/. Get your spicy on.

Pharamasave PPC Campaign Skyrockets

Wed, 18 Aug 2010 02:48:39 +0000

We've been running a PPC campaign for our client in the Great White North - Pharmasave. It's great so show clients results like this (in the first month especially). Visits up 34%, pageviews up 30%, new visits up 13%, and search traffic up 265%! Good to see good old fashion PPC getting results. And it's funny that PPC is considered in the "old" category. That's how fast things move.

dib launches Answers for the Cure

Sat, 14 Aug 2010 19:19:55 +0000

We worked with our roomies Four Man Furnace (http://www.fourmanfurnace.com/) to build Answers for the Cure. Where ever users are, they can enter an answer to why they want to fight breast cancer. For every entry, Ask will donate 10 cents. Join us! http://www.answersforthecure.com/

Local Motion Video Platform

Mon, 09 Aug 2010 21:21:00 +0000

dib creative is on the verge of launching LocalMotion - our web video platform. Greg (seen here) got his inspiration somewhere in Oklahoma.

TabbedOut Featured in Dallas Morning News

Tue, 03 Aug 2010 14:49:47 +0000

It's about time we hit the Big D. Check out the coverage in the DMN. http://www.dallasnews.com/sharedcontent/dws/bus/stories/080310dnbustabbedout.25a2f95.html

dib Supports DAL

Mon, 02 Aug 2010 01:46:05 +0000

dib creative proudly supports the Dallas Ad League. Mat Threadgill, Principal at dib creative, was named to the Board of Directors for the DAL and chairman of the MarComm committee. Our hope is to bring new and innovative digital ideas to the DAL. Driving revenue will be key - as with all things that dib touch. Find out more http://www.dallasadleague.org/

dib goes Paris?

Fri, 28 May 2010 19:34:58 +0000

Kind of. Clay just got back from a vacation in France. The pictures almost make you want to wear a beret and hop on a Vespa.

dib creative Launches Contact Form App

Fri, 21 May 2010 13:53:45 +0000

We build so many, we decided to build an app. Check out the beta version. http://www.thruxor.com/

dib Re-office: See the Pictures!

Tue, 11 May 2010 18:46:42 +0000

Track the dib office re-do via Mat's blog: http://www.digitalsneakersblog.com/?p=75

dib creative Supports Student-Run Ad Agency

Wed, 05 May 2010 03:22:45 +0000

Texas Tech students picked a client and have come up with a great marketing idea. That's cool. What's cooler is the fact they are actually making it happen.

The students have organized the 1st annual Undie Run - for a good cause. Lubbock’s first and only student-run advertising agency, Whipper Snapper Advertising, collaborated with two fellow Texas Tech students by putting together the first Annual Undie Run. This event will not only attempt to break the world record for largest organized run in undergarments but it will also benefit two non-profit organizations.

Simply by word of mouth and through social media networks such as Facebook and Twitter, this event has been the talk of the town. A Facebook group ‘1000 for a Texas Tech Undie Run’ was created to promote the race and within one hour, over 100 people have joined. As of date, there are currently 1,306 members supporting this race.

We support these students. It's a great idea, and a great example of brand advocates using the web to promote the brands they love.

http://wsnapperadvertising.wordpress.com/
http://www.facebook.com/event.php?eid=111803122177585&ref=ts
http://www.facebook.com/pages/Lubbock-TX/Whipper-Snapper-Advertising/271385221111?ref=ts

dib Motion: The Virtual Studio

Mon, 26 Apr 2010 15:38:35 +0000

Tri-Caster: this technology is a 3d virtual set environment which takes the old green screen techniques and allows us to bring life and dimension into productions. It utilizes up to 3 cameras and allows for talent to turn and interact with the set as if they were in a traditional studio. In addition, the technology allows us to pipe in live feeds via Skype, web cam, live phone, satellite and other locations just like a national news network.

We can also go portable, allowing dib Motion to broadcast events (corporate meetings, company outings, trade show events, etc) with a 3-camera switch, creating a product that outshines the single camera, no movement broadcasts of the past. Next time a company wants to record the annual sales meeting, the shareholders conference or a new product launch, this Tri-Caster technology can create incredible results in budgets that rival most one-man crews.

New Office Space: Efficiency over Ego

Fri, 16 Apr 2010 21:42:25 +0000

The great dib creative office remodel is complete! Well, it’s complete, but we still need to unpack all of the boxes, figure out our décor, and get all these wires hidden. But still, the office is great and specially designed for efficiency. This is really based on our philosophy to work smarter, not harder. It’s the only way a small agency can survive and actually work on the projects we WANT to work on.

So, we got rid of all of our nice window offices and everyone works together in one area. We still have offices for phone calls and conference calls, but most of our space is open. Open for meetings. Open for discussions. Open to get things done. We’ve painted entire walls with dry erase boards that are visible to everyone so we all know what’s going on and can concentrate on the task at hand. Questions take two seconds not two minutes.

We also believe that interruption is the enemy of efficiency. We have limited desk space so papers don’t pile up and we can concentrate on the priority of the day. This also makes it easy to work remotely, which also makes everyone more efficient too.

So, no more window offices – just getting the job done.

Dallas Business Journal Features dib creative

Thu, 25 Mar 2010 03:44:21 +0000

Check out our article in the Dallas Business Journal. Autographs are available. http://www.bizjournals.com/dallas/stories/2010/03/22/smallb1.html?b=1269230400^3060391&s=industry&i=media_marketing

dib Launches Dragon Bay Website

Mon, 15 Mar 2010 02:17:37 +0000

It’s not a bad pun to say Dragon Bay is the crown jewel of Grand Cayman. It’s the exclusive island community in Grand Cayman, anchored by The Ritz-Carlton. The site reflects all that is Dragon Bay – golf courses, restaurants, hotels, marinas, spas, real estate and the best beaches in the world. And really big boats. http://www.dragonbaygrandcayman.com/

Intoxicating SXSW Fun

Fri, 12 Mar 2010 18:55:35 +0000

TabbedOut is hosting a SXSW party in Austin on March 15, at Shangri-La featuring live music from Dan Dyer followed up by a DJ set from HypersonicRadio. The party kicks-off at 6pm and we anticipate things to run pretty late. So if you're in town and looking for a good time just download TabbedOut, search for Shangri-La, open a tab, and let the good times roll. What are you waiting for?

Thinking of our friends who Think for a Living

Fri, 05 Mar 2010 23:19:52 +0000

Our friend's over at Thinking for a Living just launched the new TFAL site. This new release really pushed UI a new direction so make sure you spend some time discovering all the cool features it has to offer in terms of usability. The content is also just as refreshing and inspiring as the design. Congrats gentlemen, it's been a long time in the making. http://www.thinkingforaliving.org/

dib says "Go Green"

Fri, 05 Mar 2010 21:23:25 +0000

dib creative just designed and developed a series of product-based websites for Holden. The most recent site, Go Green Bags, specializes in eco-friendly reusable grocery bags, promotional totes and trade-show bags. Using targeted search engine marketing, the visitor duration has doubled and the quote requests have increased by 500%. And that's just in the first 2 days (and doesn't even include the phone orders). They are also utilizing the management console we built on the back-end of the site to help service all this great new business. Oh yeah, and it all helps the environment too. You're welcome Mother Nature. http://www.gogreen-bags.com/

dib Updates a Piece of Dallas History

Tue, 23 Feb 2010 04:43:04 +0000

Since 1917 (airline service in 1929), Love Field Airport has been an integral part of Dallas history. dib was tasked by Southwest Airlines to build the web presence for the push to modernize this Texas landmark. The Love Field Modernization Program will renovate and expand Love Field creating a modern facility for travelers to use for years to come. Check it out: http://www.lovefieldmodernizationprogram.com/

TabbedOut Goes Viral

Wed, 10 Feb 2010 05:47:34 +0000

Check out this video from TabbedOut: http://www.youtube.com/watch?v=emaMpUlpXAs

dib creative Launches Video Production Company

Wed, 27 Jan 2010 21:17:57 +0000

There’s no doubt or question that online video is a powerful way to engage users and communicate marketing and branding messages. As we have ventured more and more into the online video space, we felt a cost efficient, turnkey solution would be critical to our success (and growth).

We’ve launched our own online video division: dib motion. Specializing in branded content, music video, documentary and commercial content, we can now offer an integrated video and web platform that can work for clients of all sizes.

Web site: www.dibmotion.com

TabbedOut Mobile App

Fri, 15 Jan 2010 20:13:03 +0000

dib creative has partnered with ATX Innovation to launch the Beta version of the TabbedOut iPhone application. TabbedOut enables users to pay bar and restaurant tabs via mobile devices. The preliminary test will include the Austin market, but plans are in place to launch new cities in the first quarter of 2010. Download it on iTunes. See the Austin Business Journal article: http://austin.bizjournals.com/austin/stories/2009/12/21/story1.html?b=1261371600^2606551

We believe mobile technology will continue to revolutionize the way customers pay for products. Not only are mobile devices convenient for the buyer and seller, the ability to track purchases for loyalty and database marketing is invaluable. TabbedOut is one of many industries we believe will adapt this technology this year. The question will be how fast the customers adopt these methods, which has proved to be accelerating at an exponential rate.

Website: www.tabbedout.com

Merry Christmas and Happy New Year!

Tue, 22 Dec 2009 21:06:16 +0000

Your friends at dib creative want to wish all of you a Merry Christmas and Happy New Year!

dib at Texas Stampede

Fri, 13 Nov 2009 17:06:26 +0000

Nearly seven months ago, dib creative volunteered our creative time and resources to one of the great causes and events in the Dallas/Ft. Worth area, The Tom Thumb Texas Stampede. The goal of Texas Stampede is to improve the quality of life for children and families served by the charitable programs and services at Children's Medical Center. Texas Stampede accomplishes this mission by hosting an annual high quality, professional rodeo and concert event in Dallas that exposes the community to western heritage and donating the monies raised beyond the operational costs to Children's Medical Center.

dib creative donated time and energy towards the creation of the "make every second count" campaign which includes print, video and interactive. Our goal was to bring recognition to the event and its cause. We look forward to seeing everyone at the show tonight. For ticket information to this weekend's rodeo and concerts featuring Pat Green and Lady Antebellum, visit http://www.ticketmaster.com/promo/1ggt6z

Welcome to Lake Travis TV

Wed, 28 Oct 2009 22:44:13 +0000

dib creative has partnered with Legend Communities to build the world's first hyper-local TV station on the web. The first of these television stations is based around the Lake Travis area, right outside of Austin. Through technology, it is now possible for smaller communities to have their own TV stations with original programming. The "shows" feature local attractions, businesses, activities, personalities and schools. Stay tuned for more. LakeTravisTV.com

Think Ink

Wed, 28 Oct 2009 22:21:10 +0000

The art continues to be popular world wide, and although some still consider it taboo, tattooing is growing in popularity as a widely accepted art form. No longer just for bikers and convicts, the prevalence of women in the tattoo industry, along with larger numbers of youth bearing tattoos, appears to be changing negative perceptions. With so many types of tattoos from cosmetic to decorative and spiritual, tattoos have experienced resurgence in popularity in many parts of the world. The growth in tattoo culture has seen an influx of new artists into the industry, many of whom have technical and fine arts training. Coupled with advancements in tattoo pigments and the ongoing refinement of the equipment used for tattooing, this has led to an improvement in the quality of tattoos being produced.

Dallas Boutiques, The Hottest of Hotels

Tue, 20 Oct 2009 19:53:54 +0000

Boutique Hotels in Dallas are growing ever popular, especially in the downtown and uptown areas of the city where new boutique hotels are opening constantly. A popular hang out for travelers and locals alike who are looking to be near the nightlife. In fact, these trendy new hotels quite arguably are the nightlife, with chic inner beauty and aesthetic appeal raging from the intimate comforts at a plantation-style bed and breakfast at the Azalea, to a sophisticated concept hotel for the Lone Star crowds at the ZaZa. Each are designed with flair and excellence.

AT&T Performing Arts Center Grand Opening

Mon, 12 Oct 2009 18:37:13 +0000

With Starbucks in hand, a few dibbers braved the cold early morning to attend the Dedication Ceremony for the AT&T Performing Arts Center. City officials, mega-wealthy donors, media types, staff and performers from all of the resident companies and the entire design & construction crew turned out to witness this historic day for the City of Dallas. It really was pretty amazing to sit in the middle of Sammons Park in the heart of downtown Dallas, surrounded on all sides by beautiful buildings; the Winspear Opera House, Wyly Theatre, Meyerson Symphony Center and Booker T. Washington Arts Magnet High School. Finally, there is truly a pedestrian friendly district in Dallas where you can live, work, play, eat and be entertained in a few square blocks. You have to see it in person to fully appreciate what a monumental step this is in the right direction for Dallas!

http://www.wfaa.com/video/index.html?nvid=406285&shu=1

License to Judge

Fri, 11 Sep 2009 22:31:12 +0000

Say Hello to the new Texas License Plate. After beating out the competing options by an overwhelming margin, it's surprising that something as simple as a license plate design would cause such uproar. Even so, I have been hard pressed to find anyone who actually likes the new design. Since these plates first made their debut on the streets of Texas I have done my best to view them with an open mind, and understand that a change from familiarity can often times be difficult.

Taking the stance that less is more, it is hard for me to appreciate the aesthetics of this new license plate design. With highly saturated and overpowering colors, as well as the abstract representation of the Texas flag and mountain range, the overall all look comes across very busy and distracting. It competes with its associated vehicle, cheapening the overall look like a tacky bumper sticker.

Let's not forget the purpose of the license plate: to simply display information for official identification purposes. Unfortunately, it seems, this sentiment is lost upon The Texas Department of Transportation.

Proof that clients are crazy

Fri, 04 Sep 2009 19:32:52 +0000

It's just the nature of our business that every once in a while you get a crazy client. Clients can make some of the most ridiculous requests without batting an eye, but this time, the tables have been turned. "Why not jump out of an airplane with only the quality of your product capable of saving your life?" When asked, they did just that. http://www.youtube.com/watch?v=OsTXwyPETVQ

dib Creative Featured in Graphis' Designers USA3

Mon, 31 Aug 2009 15:54:03 +0000

Recently, dib creative was published in Graphis' DesignersUSA No. 3. This well respected sourcebook displays a wide range of work and graphic design we've completed for some of our clients. It includes interactive, print, packaging and logo designs to name a few. You can see several of them on display in our portfolio section. If you have access to the current edition of DesignersUSA, you can also see the work there.

Be More Than Just a Fan

Mon, 17 Aug 2009 17:13:16 +0000

With OSR you can become a true team authority. Forget about scouring the Web or staying up for late night sports recaps on TV for the kind of information or insight you really want. OSR gives you a simple, consistent and clutter-free way to connect you to everything related to your favorite team, allowing you to dive as deep as you want, every single day. Plus, by registering for OSR, you contribute to your school's athletic program. So not only will you get incredible exclusive information, you'll be supporting your favorite program, as well!

NeedHim Spreads The Gospel

Mon, 17 Aug 2009 17:10:21 +0000

dib has recently launched the new NeedHim ministries website. The goal is to develop new digital ways to spread the Gospel. Not only have we launched an award winning site, we've also built mobile apps and a dedicated YouTube channel to house video content and allows users to upload messages and testimonials.

Angry Bunny Takes Lake Travis

Mon, 17 Aug 2009 17:07:45 +0000

In September, dib creative will be launching a first of its kind business model. It is a hyper-local web based television station. This first community station will be focused on the Lake Travis area outside of Austin.
The shows feature everything from shopping, dinning, schools, local organizations, news, weather, real estate and community events Ã¢â‚¬â€œ all accessible from an user friendly web portal.