Digital Marketing Blog some link A collection of the best digital marketing blog posts online hand-picked daily. en-us After DoorDash’s Instacart bid, here’s the case for and against consolidation in commerce media https://digiday.com/marketing/after-doordashs-instacart-bid-heres-the-case-for-and-against-consolidation-in-commerce-media/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss The “C” word (consolidation) might soon be coming for commerce media. 

At least that was how media buyers and industry analysts reacted to last week’s news about DoorDash’s plans to acquire Instacart.

“We’ve seen this play out before in search, social, and streaming. Markets tend to consolidate around a few major players, and commerce media is heading in the same direction,” said Bill Wise, CEO and co-founder of Mediaocean, an ad tech company.
Keep on reading: After DoorDash’s Instacart bid, here’s the case for and against consolidation in commerce media]]> Thu, Nov 05, 2026 https://digiday.com/marketing/after-doordashs-instacart-bid-heres-the-case-for-and-against-consolidation-in-commerce-media/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss Media Briefing: Publishers’ revenue growth defies traffic declines, but tougher comparisons loom https://digiday.com/media/media-briefing-publishers-revenue-growth-defies-traffic-declines-but-tougher-comparisons-loom/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss This week’s Media Briefing looks at how The New York Times, People Inc., News Corp and Reuters are navigating tougher year-over-year revenue comparisons after reporting strong growth despite declining referral traffic and AI disruption.

  • Revenue gains meet tougher prior-year comparisons
  • Major AI companies agree to new AI scraping standard, Condé Nast faces ad revenue shortfall and more

Media Briefing: Publishers’ revenue growth defies traffic declines, but tougher comparisons loom]]> Thu, Nov 05, 2026 https://digiday.com/media/media-briefing-publishers-revenue-growth-defies-traffic-declines-but-tougher-comparisons-loom/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss How to Photograph a Wine Table That Stops the Scroll https://socialmediaexplorer.com/lifestyle/how-to-photograph-a-wine-table-for-social-media/ Wine is one of the easiest subjects to photograph badly. The bottle glares, the glass reflects your phone, red wine turns black in low light, and the table looks cluttered. Restaurants, wineries and home cooks who post wine content run into the same problems. The fixes are cheap and fast.

Shoot near a window

Natural side light suits wine better than anything else. Set the table near a window and turn off overhead bulbs, which add a yellow cast and hard reflections. Light from ...

Keep on reading: How to Photograph a Wine Table That Stops the Scroll]]> Wed, Nov 04, 2026 https://socialmediaexplorer.com/lifestyle/how-to-photograph-a-wine-table-for-social-media/ Seasoning for the Long Haul: Protecting Your Grill Surface Over Time https://socialmediaexplorer.com/social-media-marketing/seasoning-for-the-long-haul-protecting-your-grill-surface-over-time/ If you’ve ever watched food stick stubbornly to a grill grate, you’ve witnessed the cost of neglecting one of the most overlooked maintenance habits in outdoor cooking: seasoning. Whether you’re running a backyard grill or managing a commercial grill in a busy kitchen, the surface you cook on needs...

Keep on reading: Seasoning for the Long Haul: Protecting Your Grill Surface Over Time]]> Wed, Nov 04, 2026 https://socialmediaexplorer.com/social-media-marketing/seasoning-for-the-long-haul-protecting-your-grill-surface-over-time/ Good ads have a new name, ‘entertainment-first’ and SharkNinja is using it for its holiday campaign https://digiday.com/marketing/good-ads-have-a-new-name-entertainment-first-and-sharkninja-is-using-it-for-its-holiday-campaign/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss Entertainment-first has spent the year working its way into most conversations about marketing, including a fair few of Digiday’s. SharkNinja’s holiday campaign is the latest example.

Last year’s spot had Kevin Hart moving in next door to David Beckham. This year he’s house-sitting for him and he invites Tom Brady and Aryna Sabalenka over. Things get broken an each star then posted a video denying it was them.

The evidence started leaking on social media over the...

Keep on reading: Good ads have a new name, ‘entertainment-first’ and SharkNinja is using it for its holiday campaign]]> Wed, Nov 04, 2026 https://digiday.com/marketing/good-ads-have-a-new-name-entertainment-first-and-sharkninja-is-using-it-for-its-holiday-campaign/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss Here are the questions on advertisers’ minds after the DoorDash-Instacart deal https://digiday.com/marketing/here-are-the-questions-on-advertisers-minds-after-the-doordash-instacart-deal/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss It’s been almost a week since DoorDash officially announced its plans to acquire Instacart — a deal valued at approximately $17 billion.

DoorDash’s takeover of Instacart isn’t expected to wrap until the end of 2027 at the earliest or the first half of 2028 at the latest, but media buyers are already questioning what this could mean for the retail media landscape.

“In the short term, I don’t expect this to meaningfully disrupt the retail media landscape...

Keep on reading: Here are the questions on advertisers’ minds after the DoorDash-Instacart deal]]> Wed, Nov 04, 2026 https://digiday.com/marketing/here-are-the-questions-on-advertisers-minds-after-the-doordash-instacart-deal/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss The Case for Ownership: Taylor Klemm on Building Businesses, Creating Wealth, and Taking Control of Your Future https://socialmediaexplorer.com/business/the-case-for-ownership-taylor-klemm-on-building-businesses-creating-wealth/ After 15 years across corporate America, venture-backed startups and privately owned companies, Taylor Klemm makes a plain argument. More people should consider owning a business, and they should go in with clear eyes.

Taylor Klemm wants more people to think about who owns the value they create at work.

“Millions of talented, hardworki...

Keep on reading: The Case for Ownership: Taylor Klemm on Building Businesses, Creating Wealth, and Taking Control of Your Future]]> Tue, Nov 03, 2026 https://socialmediaexplorer.com/business/the-case-for-ownership-taylor-klemm-on-building-businesses-creating-wealth/ How to Find and Fix On-Page SEO Issues https://socialmediaexplorer.com/content-marketing-2/how-to-find-and-fix-on-page-seo-issues/ Having a website is not enough to achieve better positions in Google search results. Your website pages need to be properly optimized so search engines can understand your content and users can easily find relevant information. Even small on-page SEO problems, such as missing title tags, duplicate meta descriptions, or poor heading structures, can affect your website’s overall search performance.

Conducting a regular SEO Au...

Keep on reading: How to Find and Fix On-Page SEO Issues]]> Tue, Nov 03, 2026 https://socialmediaexplorer.com/content-marketing-2/how-to-find-and-fix-on-page-seo-issues/