But the Backrooms and A24 copyright show there could be some bumps ahead. Acquiring IP that has been planted, cultivated, and propagated online calls into question the nature of its ownership. As Hollywood spends millions on IP li...

Keep on reading: As Hollywood studios chase creator culture, ownership gets complicated]]> Tue, Aug 04, 2026 https://digiday.com/media/as-hollywood-studios-chase-creator-culture-ownership-gets-complicated/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss https://digiday.com/media/wtf-is-a-stealth-crawler/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss “Stealth crawler” sounds like something from a sci-fi spy story, but the term has gained momentum with recent legislation trying to crack down on these web crawlers.

A bill passed in New York last month and legislation introduced in the U.S. House of Representatives in July are pushing to prohibit bots from masking their identity. 

The timing tracks. Bot traffic is no longer a fringe problem. Cloudflare data shows WTF is a stealth crawler?]]> Tue, Aug 04, 2026 https://digiday.com/media/wtf-is-a-stealth-crawler/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss https://digiday.com/media-buying/media-buying-briefing-the-latest-lures-holding-companies-are-using-to-grow-principal-media/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss Principal media once again finds itself in headlines, at least in Digiday. That’s because it seems the agency holding companies are throwing any and everything they have at it to try to grow that side of the business. Several stories in Digiday last week point to this, and consultants that connect marketers to agencies are hearing and seeing the same. 

Part of the reason is that, as holding companies rush to equip themselves with all manner of bristling AI tools and services,...

Keep on reading: Media Buying Briefing: The latest lures holding companies are using to grow principal media]]> Mon, Aug 03, 2026 https://digiday.com/media-buying/media-buying-briefing-the-latest-lures-holding-companies-are-using-to-grow-principal-media/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss https://digiday.com/marketing/who-owns-the-creative-brief-brands-and-creators-are-renegotiating-the-relationship/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss Brands used to treat creators like media buys, spending ad dollars to rent their audiences. Now, they’re prodding creators to help them shape concepts, influence products and pressure test ideas. 

All signs point to a maturing creator economy. Ask any influencer agency exec. CMOs have a new respect and the power dynamics are shifting. But while brands want creators’ judgement, they’re still figuring out how much power to give them. 

Who owns the creative brief? Brands and creators are renegotiating the relationship]]> Mon, Aug 03, 2026 https://digiday.com/marketing/who-owns-the-creative-brief-brands-and-creators-are-renegotiating-the-relationship/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss https://socialmediaexplorer.com/content-sections/news-and-noise/understanding-irish-culture-before-your-first-trip-to-ireland/ Ireland is famous for its dramatic landscapes, historic castles, traditional music and welcoming towns. However, visitors who take some time to understand the country’s culture before arriving often enjoy a much more meaningful experience.

Irish identity has been shaped by centuries of history, regional traditions, language, music and storytelling. Learning a few basic cultural distinctions can help travelers better understand ...

Keep on reading: Understanding Irish Culture Before Your First Trip to Ireland]]> Sat, Aug 01, 2026 https://socialmediaexplorer.com/content-sections/news-and-noise/understanding-irish-culture-before-your-first-trip-to-ireland/ https://socialmediaexplorer.com/social-media-marketing/kentucky-ranks-sixth-nationwide-for-immigrant-workforce-readiness/ New research reveals that Kentucky’s foreign-born population is younger and has a higher concentration of working-age residents than many of America’s traditional immigrant gateway states.

Kentucky has emerged as one of the best-positioned states in America for immigrant workforce readiness, according to a new study examining the age profile of foreign-born populations across all 50 states.

Kentucky Ranks Sixth Nationwide for Immigrant Workforce Readiness]]> Fri, Jul 31, 2026 https://socialmediaexplorer.com/social-media-marketing/kentucky-ranks-sixth-nationwide-for-immigrant-workforce-readiness/ https://socialmediaexplorer.com/press-release/are-electric-vehicles-still-worth-the-cost-without-federal-tax-credits/ Higher Gas Prices Strengthen the Case for EVs, but Depreciation, Charging Access and State Fees Complicate the Math

The financial case for buying an electric vehicle changed significantly when the federal government ended the $7,500 new EV credit and $4,000 used EV credit on September 30, 2025. For households financing a vehicle, the loss of several thousand dollars...

Keep on reading: Are Electric Vehicles Still Worth the Cost Without Federal Tax Credits?]]> Thu, Jul 30, 2026 https://socialmediaexplorer.com/press-release/are-electric-vehicles-still-worth-the-cost-without-federal-tax-credits/ https://socialmediaexplorer.com/content-sections/when-should-you-start-training-a-puppy-a-practical-guide-for-new-dog-owners/ Bringing home a new puppy is an exciting milestone, but it also marks the beginning of one of the most important stages in your dog’s life. While many owners assume formal training starts once a puppy is a few months old, learning actually begins from the moment they arrive in their new home. Every interaction, routine and experience helps shape their behaviour, making the first few weeks the ideal time to introduce positive habits.

When Should You Start Training a Puppy? A Practical Guide for New Dog Owners]]> Wed, Jul 29, 2026 https://socialmediaexplorer.com/content-sections/when-should-you-start-training-a-puppy-a-practical-guide-for-new-dog-owners/ https://www.toprankmarketing.com/blog/work-with-b2b-influencer-marketing-agency/ According to our new 2026 B2B Influencer and Creator Marketing report, 86% of B2B brands surveyed are either beginning or mature in their implementation of influencer marketing programs and 14% are planning to start in the next 12 months. That’s 100% of B2B companies on board with influence.