http://www.directmarketingiq.com Copyright 2012 North American Publishing Company en-us http://blogs.law.harvard.edu/tech/rss At the Who's Mailing What! Archive , we're always on the lookout for the latest big trends that affect mailers. After looking at data from the beginning of 2009 until nearly the end of 2011 (until October), it became clear that the... ]]> Thu, 26 Jan 2012 10:12:20 EST For those of you who aren't direct mail writers or designers, you may not realize the range of response-influencing decisions that go into creating effective envelopes — outer and reply envelopes. If you're an approving manager or... ]]> Thu, 15 Dec 2011 16:38:33 EST The following is an excerpt from DirectMarketingIQ's recent report, " Selling to the Hispanic Market, 2nd Edition: Direct marketing best practices for the Hispanic market, including direct mail & email marketing, market segmentation, list... ]]> Thu, 15 Dec 2011 09:22:10 EST Within our comprehensive database of direct mail, the Who's Mailing What Archive , we crunch the various numbers in order to find the current trends in the mailstream. Here's what we've seen so far in 2011. 1. More Controls in... ]]> Thu, 01 Dec 2011 08:36:30 EST Wed, 16 Nov 2011 15:12:50 EST