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        <title>Latest articles from DMN TIHWDI</title>
        <link>http://feeds.feedburner.com/dmnewsopinioneditorial</link>
        <description>Latest articles from DMN TIHWDI</description>
        
          <itunes:author><![CDATA[DMN]]></itunes:author>
        <itunes:subtitle>TIHWDI</itunes:subtitle>
        <itunes:summary><![CDATA[DMNews is home to contributed articles from leaders and executives in the direct marketing industry including search, e-mail, email, multichannel retail, e-commerce and list management. DMNews.com also features editorials from editor in chief Elly Trickett.]]></itunes:summary>
        <itunes:owner>
            <itunes:name>TIHWDI</itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="Business">
            <itunes:category text="Business News" /> 
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        <itunes:image href='http://media.dmnews.com/images/2016/05/31/mobilelogo_986446.png'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
          
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          <title>One on One: Connecting Global Audiences With Lilian Leong, COO, 9GAG</title>
            
            
            <description>No potato needed</description>
            
            <link>http://www.dmnews.com/9gag-global-audiences/article/771945/</link>
            <pubDate>Mon, 11 Jun 2018 17:30:00 GMT</pubDate>
            
          <itunes:summary>No potato needed</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/9gag-global-audiences/article/771945/</guid>
               
                                
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          <title>Marketing a Smoke-Free Future</title>
            
            
            <description>Philip Morris International became the world&apos;s leading tobacco brand by selling...well, cigarettes. Now it&apos;s planning on a smoke-free future</description>
            
            <link>http://www.dmnews.com/marketing-a-smoke-free-future/article/771968/</link>
            <pubDate>Mon, 11 Jun 2018 13:00:00 GMT</pubDate>
            
          <itunes:summary>Philip Morris International became the world&apos;s leading tobacco brand by selling...well, cigarettes. Now it&apos;s planning on a smoke-free future</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/marketing-a-smoke-free-future/article/771968/</guid>
               
                                
        </item>
  
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          <title>DMN: A Change is Coming</title>
            
            
            <description>A new look DMN is coming your way tomorrow. There will be bells to add and whistles to re-tune, but we hope you like the look</description>
            
            <link>http://www.dmnews.com/dmn-a-change-is-coming/article/771949/</link>
            <pubDate>Mon, 11 Jun 2018 11:00:00 GMT</pubDate>
            
          <itunes:summary>A new look DMN is coming your way tomorrow. There will be bells to add and whistles to re-tune, but we hope you like the look</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/dmn-a-change-is-coming/article/771949/</guid>
               
                                
        </item>
  
        <item>
          
          <title>4 Online Video Trends (And When To Use Them In Your Marketing)</title>
            
            
            <description>In the rapidly-growing video marketing space, it&apos;s essential to stay ahead of emerging trends</description>
            
            <link>http://www.dmnews.com/online-video-trends/article/771970/</link>
            <pubDate>Fri, 08 Jun 2018 18:00:00 GMT</pubDate>
            
          <itunes:summary>In the rapidly-growing video marketing space, it&apos;s essential to stay ahead of emerging trends</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/online-video-trends/article/771970/</guid>
               
                                
        </item>
  
        <item>
          
          <title>One on One: Rethinking CRM as Customer Engagement with Tom Libretto</title>
            
            
            <description>Tom Libretto of Pega discusses the rapid evolution from traditional CRM to a real-time customer-centric marketing and sales environment</description>
            
            <link>http://www.dmnews.com/one-on-one-rethinking-crm-as-customer-engagement-with-tom-libretto/article/771961/</link>
            <pubDate>Fri, 08 Jun 2018 16:00:00 GMT</pubDate>
            
          <itunes:summary>Tom Libretto of Pega discusses the rapid evolution from traditional CRM to a real-time customer-centric marketing and sales environment</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/one-on-one-rethinking-crm-as-customer-engagement-with-tom-libretto/article/771961/</guid>
               
                                
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          <title>Webcast Preview: Revamp Your Video Marketing In 5 Steps </title>
            
            
            <description>Join us on June 12 as we take an in-depth look at video marketing strategy</description>
            
            <link>http://www.dmnews.com/video-marketing-tips-brightcove/article/771958/</link>
            <pubDate>Fri, 08 Jun 2018 11:00:00 GMT</pubDate>
            
          <itunes:summary>Join us on June 12 as we take an in-depth look at video marketing strategy</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/video-marketing-tips-brightcove/article/771958/</guid>
               
                                
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          <title>Jamming the Marketing Hall of Femme</title>
            
            
            <description>To fill your days with music between now and the Marketing Hall of Femme Summit &amp; Awards on June 21, here&apos;s our HoF playlist</description>
            
            <link>http://www.dmnews.com/jamming-the-marketing-hall-of-femme/article/771951/</link>
            <pubDate>Thu, 07 Jun 2018 18:00:00 GMT</pubDate>
            
          <itunes:summary>To fill your days with music between now and the Marketing Hall of Femme Summit &amp; Awards on June 21, here&apos;s our HoF playlist</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/jamming-the-marketing-hall-of-femme/article/771951/</guid>
               
                                
        </item>
  
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          <title>Inspiring Innovation: How To Motivate Creative Marketing Teams</title>
            
            
            <description>Tips from executives on how to inspire creativity in the workplace</description>
            
            <link>http://www.dmnews.com/marketing-team-tips/article/771752/</link>
            <pubDate>Thu, 07 Jun 2018 13:38:43 GMT</pubDate>
            
          <itunes:summary>Tips from executives on how to inspire creativity in the workplace</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/marketing-team-tips/article/771752/</guid>
               
                                
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          <title>Pega Diary: We&apos;re Selling Change</title>
            
            
            <description>Taking a deeper dive into how CRM is changing, and how customer engagement or experience, and AI-powered automation, are two sides of the same coin</description>
            
            <link>http://www.dmnews.com/pega-diary-were-selling-change/article/771610/</link>
            <pubDate>Wed, 06 Jun 2018 18:00:00 GMT</pubDate>
            
          <itunes:summary>Taking a deeper dive into how CRM is changing, and how customer engagement or experience, and AI-powered automation, are two sides of the same coin</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/pega-diary-were-selling-change/article/771610/</guid>
               
                                
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          <title> One on One: Building Loyalty On Mobile With Jack Philbin, CEO, Vibes</title>
            
            
            <description>What&apos;s up with Apple Wallet?</description>
            
            <link>http://www.dmnews.com/loyalty-mobile-marketing-vibes/article/771109/</link>
            <pubDate>Wed, 06 Jun 2018 16:00:00 GMT</pubDate>
            
          <itunes:summary>What&apos;s up with Apple Wallet?</itunes:summary>
          <itunes:author><![CDATA[DMN]]></itunes:author>
            
            
            
            <guid>http://www.dmnews.com/loyalty-mobile-marketing-vibes/article/771109/</guid>
               
                                
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