Dynamic Interactive is launching its new service Dynamic Keyword Call Tracking which is a powerful tool for any type of online advertiser. Keyword Call Tracking can track phone calls back to specific; keywords, search engines, paid/non-paid, affiliates, email ads, display banner ads, AB test treatments, and pretty much any other online ad with a hyper link.

Even though Dynamic Keyword Call Tracking can be used to track virtually all online marketing it is primarily designed to be for pay per click and search engine marketers who want conversion data on which keywords generated the most call in leads from a website or landing page.

Sounds amazing and it is. Any direct response advertiser will tell you that inbound call leads are much better then web form inquiries because the urgency is higher and prospects who call in are usually further along in the buying process; research and action. So doesn’t it make sense to know which keywords are driving in the most calls to your sales floor? Yes and a huge YES for any one spending more then $20,000 a month on ppc or seo. Some keywords may generate online conversions but no phone calls. Not good.

Is it session based call tracking?

Great question. Dynamic Keyword Call Tracking is not a session based call tracking service like some of our competitors. Session based call tracking is a recipe for either very high costs or inaccurate reporting or both. This is because session based call tracking dynamically inserts a phone number for each unique visitor. Sounds great right? well on the surface it sounds good but it doesnt guarantee accurate reporting because there has to be a finite number of tracking numbers and there could be high amounts of traffic on your website. So numbers are circulated and reused every few days.. Well if someone calls a few days late then boom.. your reports are officially inaccurate.

How does it work?

We either grab the keyword from the URL query string or from the http referrer. We then dynamically insert a unique phone number based on the keyword, keyword group, search engine, and ppc vs seo. Your data is accurate even though you’ll have to do without knowing the callers IP.. Who needs to know the callers IP when they are on the phone with you? Exactly my point.

So in closing, we free online demonstrations. Call us for info, demos, and pricing at 714.913.6941

call tracking with name/address append now available

Need more information about your inbound calls? Dynamic Call Tracking offers a new add-on feature, “premium name/address append” also known as reverse telephone number lookup. We have partnered with Acxiom to provide our clients the most comprehensive, accurate source of consumer and business leads. Get high accuracy data about every phone call made through your call tracking number, including name, address, business or consumer and more.

Get More Information
At first glance the system will show you a brief amount of information about the caller. By clicking on the magnifying glass you can find out more about them.

Maximize your marketing efforts by mailing more information to your prospects that are interested but may not have pulled the trigger just yet. Sometimes that last bit of info you contact them with, a mail piece, brochure or pamphlet, can be the difference between closing a sale and losing a warm lead.

Our new name/address append feature does not come standard on all accounts but can be added to yours for free. You only have to pay when you query information, 10 cents for successful queries and 2 cents for unsuccessful ones. A whole years fees can be recuperated by just one extra closed deal.

Record your customer service team with call tracking

Sometimes it’s hard to find a company that offers customer service. Even when you find one it’s hard to get good customer service, but it stands out when you do. Most of the time the service is outsourced to other countries and even if it is housed in the states the quality still lacks something. Call tracking technology can be a customer service quality tool to help improve relationships with your clientele and reduce churn.

Call tracking can help to improve a relationship by recording conversations for quality assurance. By monitoring calls a customer service representative can be commended for their efforts or trained on how to better serve a client’s needs. If there is a horrible call, a senior account supervisor could call the customer back to repair the relationship. Happy clients yield referrals. If your clientele feel the service you provide is helpful and friendly they will refer their friends and family. Also if they have a great customer service experience they will probably share it with everyone.

Reducing customer churn comes from improved relationships but also from quality service. Even if the relationship has been salvaged sometimes customers will still cancel their service later or stop coming back for more service. Call tracking helps to reduce this churn through training for the future. Call recordings can serve as examples of bad and good calls, while training your customer service team members you can show them what kind of service you should expect from them, how to resolve uncomfortable situations and what not to do under any circumstance.

When utilizing call tracking software as a customer service tool it is important to be aware of call quality and recording quality. You want customers to be able to hear your service reps loudly and clearly over the phone. Recordings benefit your training better when they are higher quality, not to mention having to listen to hundreds of horribly recorded calls for quality assurance.

Track and train your sales force using call tracking software

When it comes to the sales industry, there are always some speed bumps that prevent the goal of closing deals and one of those bumps are salesmen that are better at selling themselves than selling a product. With the economy the way it is, companies are cutting back, sales are down and so is the size of the sales team. Call tracking software can be the ultimate tool for building a sales force from marketing. Using such technology as call tracking makes it easier to analyze not just the incoming lead but also monitor the quality of your sales team. Without having a monitoring tool, it’s nearly impossible to find manage every sales call to find out why the lead was turned into trash.

If you are generating incoming sales calls it is important to have the right people on the other end of the phone. Sales members who cannot close or worse are lazy and do not want to move forward in learning the sales process can be detrimental to a healthy ROI from your marketing. Call tracking helps to monitor these calls by recording and storing them. Options like short call notification through SMS or email make it easy to monitor the traffic and call dispositions to help to keep track of sales and bad calls. By receiving real time alerts regarding short call time, you can listen to the recording online or via email to find out what happened to cause the call to drop too quickly and then find the best solution to make the call turn into a full blown sale.

By using Dynamic Call Tracking Software you can effectively manage a full floor with little effort and have the needed tools to turn your team into the successful sales force you need. If you’re spending money on marketing it’s very important to protect your investment with proper analytics. Call us today to find out how Dynamic Interactive Call Tracking can be a fit for your company, we will be more than happy to setup a trial account so you can see firsthand what technology can do for your ROI.

Cloud marketing software opens a window of opportunities

You see it more and more, “cloud software”, and may ask yourself, “what in the world is cloud software?!” it is web based software. As the world of technology is constantly evolving we are seeing more software companies move from Operating System based applications to web based applications like Google. Google is a great example of a company that is providing more applications everyday that you can access from any web browser, e.g. Gmail, Google Docs, and Google Wave. These applications are considered cloud based applications because they are completely based online and all the information is stored on Google’s servers.

What are the main benefits of cloud marketing software that make it so desirable?
• Cost effective – No need to purchase servers to host applications
• Very secure – No need to worry about the latest security threats or patches
• Accessibility – The only thing needed to access web based software is a web browser, from any platform; Windows, MAC OSX and Linux operating systems.
• Easy enough for a caveman – No need to know how to install enterprise applications, setup databases or maintaining backups.

Dynamic Interactive offers cloud marketing software that is built on top of the line technology using the best programming available. The Dynamic call tracking system can be used to track your inbound calls, generate reports about those calls and record them. Our voice broadcasting system can be used to send out a message to a massive amount of people quickly and easily. Both are cloud marketing software that offer security and safety for your data, all backed by a customer support team.

Call tracking click to call offers an easy connection to your company

Amongst the many new features Dynamic Call Tracking offers we have added another powerful tool to our platform. Dynamic Interactive would like to announce the new click to call feature released this week that creates a simple way for clients and potential customers to call you from your website or landing page. This new feature will make your competition green with envy.

Wouldn’t you like to stand out from the many websites and landing pages that consumers see on a daily basis? Not only would adding a click to call button make your page more appealing to people that see hundreds of websites in a day but it would also offer an easy way for them to contact you. In the age of video marketing on the web it is apparent that consumers are not lazy but can appreciate the simpler things like being able to contact a company with the click of a button.

Setting up a click to call button on your website is a quick process that only takes a small amount of programming knowledge. Select the feature from within your call tracking number’s options and copy the code that appears, add the code to your website and you have a fully functional click to call button for that number. Even if you have no clue about html we offer full support for adding the function to your website, just call our customer support team and they will be more than happy to assist you quickly at no extra cost.

This is not your average call tracking feature but it is definitely a huge part of marketing. Offering a simple call to action that performs can increase your website or landing page’s conversions. Find out more about new features by subscribing to our newsletter or adding us to your twitter. If you would like to learn more about click to call or Dynamic Call Tracking give us a call at 1-877-278-0417.

Custom greetings relieve client confusion

Dynamic Call Tracking offers a new feature that gives a more custom feel to your company’s phone system. New custom greetings for call tracking software allows you to record a personal message that will be played to your clients or anyone who is calling in to your tracking line.

Whether you need to leave a specific set of instructions, offer optional contact info and numbers, or you just want callers to feel comforted by hearing your voice on your answering service Dynamic Call Tracking’s new custom greetings feature allows you to do just that. You are no longer limited to the standard operator message that everyone else uses, stand out from the crowd and let prospective clients or existing connections know they have reached the correct answering system by recording your own message.

To record a message specific to your needs just click the orange start here link from within your call tracking numbers options, a window will pop up displaying an 800 number and a 5 digit pin. Call the toll free number and enter your 5 digit pin to begin recording a custom greeting message. Once you have finished recording press 1 or hang out and your message will be available for preview or you will have the option to rerecord. Thats it, your answering system’s personal greeting is live!

New features are always right around the corner so check back often or sign up for our newsletter located on the right sidebar to get features and other important information sent directly to your email. For more info on call tracking please sign up for a free trial or call us at 1-877-278-0417.

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Deliver a more personal message with text to speech voice broadcasting

Got a big political campaign but want a more personal approach to your message? Trying to notify your clients who are in debt and need to get them to listen to your message? Maybe your message is important but without the right approach people are not listening… introducing text to speech voice broadcasting by Dynamic Interactive. Send a personal message out that makes people listen by dynamically inserting their name, their city or state, even their mortgage or debt amount.

You can improve your response rate by not sending out the same bland voice broadcasting message over and over. Instead, insert the recipient’s name into the message to get them to listen up. If you heard a message that spoke directly to you, wouldn’t you want to know who it is that has your information?

Who Can Use Text to Speech Voice Broadcasting?
Anyone can use the service but we see a lot of schools, financial institutions such as debt companies and credit card companies and political candidates.

Political campaigns benefit greatly from text to speech voice broadcasts. Some people don’t want to hear another message that pertains to the whole state, maybe they want to hear about their area specifically. So next time you are going to send out a political robo call you should think about adding some flair to your message by telling them what area you are looking to improve, their city, zip or area code.

Text to speech can insert anything into your message. You can still send out your normal voice message but with specific fields added at key points to give people a more personal feel. Contact us or take a look at our voice broadcasting page to get started today.

A recent feature we added is inbound call caller ID spoofing. This allows you to set specific numbers for calls coming into your call center or business for calls coming from specific tracking phone numbers.

For example you can set calls from your TV advertising to ring in as “555-555-5555″ and the calls from your direct mail advertising as “888-888-8888″ this way you can ID the call source before you answer.

This feature also comes in handy if you are using our hunt group, automatic call distribution, follow me calling, or multi ring feature. This will prevent multiple sales people from calling back a caller who they think they missed that another sales rep already got. This is especially effective with multi ring which can ring all  your sales people at the same time and who ever answers first gets the call.

For more information about call tracking you can get a 30 day free trial or you can call 1-877-278-0417

Dynamic Interactive, also known as Dynamicic is a call tracking and voice broadcasting provider to businesses, non-profit organizations, and government agencies throughout the United States of America.

The latest feature we have added to our call tracking service “Dynamic Call Tracking” is Phone Call Email Notification. This feature emails you each time you receive a phone call on a certain call tracking toll free or local phone number. It includes the Caller id, campaign name, call duration, and a link to the call recording.

The email notice format looks like this:

“This is a notice that your Dynamic Interactive campaign ‘Dynamicic.com’ has received a call.
Caller ID: 714.913.6940
Duration: 138 sec
Listen to Recording (Please allow a few minutes for recording to be ready)

Dynamic Interactive Corp.
575 Anton Blvd. Suite 1150
Costa Mesa, CA 92626
1-888-313-9545″

—-end email format—

This feature is great for alerting your team when a direct mail or other marketing campaign starts to generate calls, review employee performance, and many other uses.

For more info on call tracking please sign up for  a free trial or call us at 1-877-278-0417