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	<title>e-storm International</title>
	
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		<title>Tag Management Systems: Not Just for the Marketing Team Anymore!</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/D4cvMfp8z_0/</link>
		<comments>http://www.e-storm.com/2012/05/tag-management-systems-not-just-for-the-marketing-team-anymore/#comments</comments>
		<pubDate>Mon, 07 May 2012 16:00:53 +0000</pubDate>
		<dc:creator>Jonathan Reyes</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=5087</guid>
		<description><![CDATA[There have been many reports out there regarding Tag Management Systems as a solution to the pixel pollution problem and I, for one, am completely onboard.  Having dealt with implementation and tag audits on both sides of the use-case, it’s very clear that a tag management system is the way to go. It makes the [...]]]></description>
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		<title>Vote for Lauren to be Yahoo!’s next Young Media Star</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/0-DSn7TudTw/</link>
		<comments>http://www.e-storm.com/2012/04/vote-for-lauren-to-be-yahoos-next-young-media-star/#comments</comments>
		<pubDate>Mon, 30 Apr 2012 23:37:42 +0000</pubDate>
		<dc:creator>Lauren Abercrombie</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=5071</guid>
		<description><![CDATA[Watch my video and vote for me to be Yahoo&#8217;s Next Young Media Star! (psst: you can vote daily)]]></description>
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		<title>Sent to the Principal’s Office: Disruptive Technology and the Education Industry</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/PeQALeQMlYA/</link>
		<comments>http://www.e-storm.com/2012/04/sent-to-the-principals-office-disruptive-technology-and-the-education-industry/#comments</comments>
		<pubDate>Thu, 12 Apr 2012 18:53:44 +0000</pubDate>
		<dc:creator>Lauren Abercrombie</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=5015</guid>
		<description><![CDATA[I attended Google’s Think Education event yesterday in NYC to learn the latest on current trends and essential strategies within the Education industry. The consistent theme of the event was the effects of technology and specifically the Internet on how people learn today. Illustrations of this theme extended from today’s toddlers walking up to the [...]]]></description>
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		<title>3 Easy to Implement Conversion Tips to Increase Your Sales or Sales Leads</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/nZBauSkV60c/</link>
		<comments>http://www.e-storm.com/2012/04/3-easy-to-implement-conversion-tips/#comments</comments>
		<pubDate>Tue, 03 Apr 2012 19:24:10 +0000</pubDate>
		<dc:creator>Chris Kelly</dc:creator>
				<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Methodology]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[conversion optimization]]></category>
		<category><![CDATA[conversion rate optimization]]></category>
		<category><![CDATA[cro]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=4989</guid>
		<description><![CDATA[A popular topic we hear from clients is “What changes can we make to our website that move the needle and won’t bottleneck our development team for weeks?”. There are endless options, but for this post we’ll focus specifically on how to get more engagement and conversions from your site while staying in the limitations [...]]]></description>
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		<title>2012: Focusing in on our Digital Future</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/3WhLd0u_3jU/</link>
		<comments>http://www.e-storm.com/2012/03/2012-focusing-in-on-our-digital-future/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 18:09:27 +0000</pubDate>
		<dc:creator>Lauren Abercrombie</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=4860</guid>
		<description><![CDATA[Last week I listened to a very interesting comScore webinar on the 2012 “U.S. Digital Future in Focus,” which discussed the “Trends Every Marketer Needs to Know.” These types of webinars are usually pretty hit or miss, but I found this presentation to be an insightful look into what 2012 holds for digital media. Here [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Why is the Google Privacy Policy So Bad?</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/tmkpbc_NunU/</link>
		<comments>http://www.e-storm.com/2012/02/google-privacy-policy/#comments</comments>
		<pubDate>Mon, 27 Feb 2012 17:00:18 +0000</pubDate>
		<dc:creator>Jonathan Reyes</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[privacy policy]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=4839</guid>
		<description><![CDATA[I’m sure all of you have heard by now, but in case you haven’t, come 01 March 2012, Google’s privacy policy will change.  Basically, if you’re logged into your Google account, any service you use will track universally across any Google service – Gmail, Search, YouTube, etc… From the point of view as a marketer [...]]]></description>
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		<title>How Display Advertising Can Boost Your Online Marketing Campaign</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/cUxD0YTibhA/</link>
		<comments>http://www.e-storm.com/2012/02/display-advertising-impact-on-marketing/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 14:00:50 +0000</pubDate>
		<dc:creator>Ivana Petraskova</dc:creator>
				<category><![CDATA[Display Advertising]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[display]]></category>
		<category><![CDATA[display advertising]]></category>
		<category><![CDATA[online display advertising]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=4764</guid>
		<description><![CDATA[In my recent posts I have written quite a bit about how to refine your Display advertising media tactics including how to reach your target audience through various Display targeting or what IAB approved Display units are most efficient for what objective. Even though it is already 2012 and the latest research shows that over [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Top 5 Rules of Client Engagement for Account Managers</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/hnN-8599WoU/</link>
		<comments>http://www.e-storm.com/2012/02/top-5-rules-of-client-engagement-for-account-managers-2/#comments</comments>
		<pubDate>Tue, 14 Feb 2012 18:08:21 +0000</pubDate>
		<dc:creator>Felicia Popa</dc:creator>
				<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=4801</guid>
		<description><![CDATA[&#160; It’s Valentine’s Day, and the eternal question about relationship building skills and communication comes to mind. When we go to work every day, hopefully our focus on relationships extends onto our clients. Do we have what it takes to groom and nurture our relationship with our client? As seasoned account managers, we know that [...]]]></description>
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		<slash:comments>1</slash:comments>
		<feedburner:origLink>http://www.e-storm.com/2012/02/top-5-rules-of-client-engagement-for-account-managers-2/</feedburner:origLink></item>
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		<title>3 Proven Twitter Marketing Tips for Businesses</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/N7N4a_NDjXk/</link>
		<comments>http://www.e-storm.com/2012/01/twitter-marketing-for-business/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 22:57:11 +0000</pubDate>
		<dc:creator>Chris Kelly</dc:creator>
				<category><![CDATA[B2B]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[twitter for business]]></category>
		<category><![CDATA[twitter marketing]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=4723</guid>
		<description><![CDATA[Most people who are involved personally or professionally online have heard about Twitter, the universally popular microblogging service, and understand the different ways to tweet and share information. There are countless blogs, tutorials and tips on how to use the service. However, when it comes to successfully sharing and using Twitter for business marketing – [...]]]></description>
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		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.e-storm.com/2012/01/twitter-marketing-for-business/</feedburner:origLink></item>
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		<title>Make Your 30 Seconds Count: 6 Do’s and Don’ts of Digital Video Advertising</title>
		<link>http://feedproxy.google.com/~r/e-storm-interactive-marketing/~3/Pf720IvIld8/</link>
		<comments>http://www.e-storm.com/2012/01/6-dos-and-donts-of-digital-video-advertising/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 09:40:17 +0000</pubDate>
		<dc:creator>Lauren Abercrombie</dc:creator>
				<category><![CDATA[Display Advertising]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[digital video advertising]]></category>
		<category><![CDATA[dva]]></category>

		<guid isPermaLink="false">http://www.e-storm.com/?p=4678</guid>
		<description><![CDATA[In 2012, Digital Video Advertising (DVA) is coming to a screen near you… at a higher saturation and in increasingly varied formats than ever before. What is causing this proliferation you ask? Marketers are increasingly seeing the advantage of the engagement opportunities offered by online video. Additionally, DVA guarantees certain levels of reach, frequency, demographic [...]]]></description>
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		<slash:comments>2</slash:comments>
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