ECDM

Clients get collaborative

2013-07-15T12:35:00.000+01:00

OK, we have to admit that it’s been a while since we posted on the blog!

We have been working on some really fun projects with a range of new clients.

With all the negativity out there and companies going under or just struggling, we have noticed a change in direction and needs from our customers, and we think it’s a great thing.

It’s not great that many companies out there are cash poor, but what it does is gets customers to focus the mind on how to make marketing budgets work hard for their money.

In January we launched our Strategic Marketing Packages, designed to review customers marketing budgets and focus only on activity that can show genuine ROI (real money into the business) and help customers understand how to measure these results.

Initially we had some concerns as customers always seem to live in fear about telling agencies their budgets… mainly because the general opinion is if you tell an agency your budget they will spend it all (and more!)

However, it’s about trust and collaboration, once customers realised they had full control and visibility over when and where the budget would be spent, they engaged in the process.

We have seen a massive increase in collaborative working with our clients, with both parties working in each other’s offices, freely discussing every aspect of the business, and the results speak for themselves. Gone are the days when the agency was just selected for its pretty pictures and flashy offices, now (at last) it’s about the brains and the strategy.

Hence from here on ECDM are not just an agency but a multi-channel strategic marketing company, the true value of any agency.

To find out more about our Strategic Marketing Packages, contact Hayley on 01202 753390.

Sleep Out so others can Sleep Safe

2012-08-06T14:31:00.002+01:00

BCHA are a specialist housing and social care support provider, offering a wide range of help to people in vulnerable circumstances and to professionals trying to equip those in need. Bournemouth-based, they work across a wide geographical area (including Dorset, Hampshire, Devon, Wiltshire, Reading and Oxford) and have over 40 years' experience of helping homeless and other vulnerable people access the right housing, health, learning and work opportunities.

BCHA's night shelter, St Pauls, is 10 years old this year and on 7th September, they are marking the occasion with their first BCHA Sponsored Big Sleep Out. ECDM have been working with BCHA to help promote this event by producing eye-catching creative to be used across all materials promoting the event.

The event, which will raise vital finds to help continue the work of St Pauls, will take place in the garden of BCHA's head office on Christchurch Road. Alternatively you can hold your own Sponsored Big Sleep Out at a location of your choice.

For more information or to sign up, please contact BCHA on 01202 410500 or visit the website.

Make a difference - sleep out so others can sleep safe!

Chartwell Magazine – Issue 4

2012-05-04T14:42:00.001+01:00

We are very excited to announce that issue 4 of Chartwell Magazine is now being distributed! Working with Chartwell Group, we have produced another magazine that we are extremely proud of.

This issue features exclusive interviews with ex-dragon and entrepreneur James Caan, and legendary celebrity photographer Alistair Morrison. We also showcase Pal Zileri’s latest menswear collection and some of our favourite designs by the stunning brand that is Shell Belle Couture.

We find out why space travel is no longer the final frontier in our Virgin Galactic feature, review the future of the property market worldwide and take a trip to the beautiful La Mamounia, where Winston Churchill once stayed.

With ongoing interest in luxury properties worldwide, the magazine showcases a selection of some of the finest homes worldwide and also discovers why protecting those important to you can still be undertaken in style with an exclusive Land Rover feature!

Check out the magazine online at www.chartwellmagazine.co.uk. Enjoy!!

Just Go...

2012-04-30T10:23:00.003+01:00

Just Go!

ECDM worked with the team at Just Go! Holidays to produce two brochures introducing a collection of National Trust breaks staying at Warner Leisure Hotels.

We produced a 12 and 16 page brochure coving different areas of the UK. Keeping within brand guidelines, we created an attractive design with a clear and structured layout.

Wanted - Vacancy for a Designer

2012-03-13T15:45:00.002+00:00

Are you fluent in Photoshop Indesign and Illustrator and keen to continually learn up update your skills with new graphic software?

Do you have the ability to design for websites, online banners, online publications and e-shots?

Do you have a strong understanding of design for print and do you have the ability to think independently and strategically about creative briefs?

Do you have experience of liaising with clients, both in person, over the phone and by e-mail and do you think that you could work effectively as part of our team?

Are you keen to progress with a forward-thinking agency?

If so, you could be just what we are looking for...

We are fortunate enough to work with some of the best clients locally, nationally and internationally and we are looking for the newest member of our team.

We are award-winning and are looking to take our agency to the next level.

Please send your CV, examples of your work and salary expectation to info@ecdesignltd.co.uk

Exciting Award Win for ECDM

2012-02-10T10:19:00.000+00:00

ECDM are very excited to have received an OTC (Over The Counter) Marketing Award in conjunction with Ceuta Healthcare.

The award, which was announced last night, was for “Best OTC Marketing Campaign on a small budget” for Potter’s Herbals. The category was judged by an expert judging panel made up of independent experts experienced in marketing and knowledgeable about the OTC market.

With over 200-years experience in developing effective natural, herbal remedies, Potter's offers an extensive range of medicines for a variety of ailments from cough and colds to allergy, digestion, joints, sleep and stress. Following the rebrand of its product packaging, working closely with Ceuta Healthcare, ECDM was tasked with taking the brand style across a range of exhibition and point-of sale items. From Counter Display Units (CDUs) and Giant Packs to miniature herbal gardens and a press launch. We also designed and produced trade packs, an innovative exhibition stand designed to represent an old-fashioned apothecary and giveaways for trade shows.

We are delighted to have received this award, which is testament to our belief that you don’t always need a big marketing budget to create an exceptional campaign – you need creativity, an understanding of the brand and strategic thinking!!

To see our award-winning creative please visit:

http://www.ecdesignltd.co.uk/w_ceuta.php

ECDM Christmas Game 2011

2011-12-15T10:38:00.000+00:00

Keeping up with tradition, we have launched our 2011 Christmas game. Come and play the game and experience Christmas Tetris and see if you can beat the top score.

We have a number of games available for re-skinning if you are looking for a novel way of promoting your brand and services to your clients and prospects.

We can also create new games from scratch subject to specification.

Play now at www.ecdesignltd.co.uk/xmas_2011

Chartwell Magazine Issue 3 Launched

2011-12-15T10:29:00.000+00:00

ECDM are excited to confirm that we have launched our first issue of Chartwell Magazine. This luxury lifestyle and high-end business publication has been produced on behalf of the Chartwell Group. Combining informative articles on tax planning and the financial markets alongside articles on fashion, jewellery and the best properties available worldwide.

We are very proud of this collaboration and looking forward to working on the next issue, due out in March 2012.

To view the online version of the magazine, please visit www.chartwellmagazine.com

Chartwell Magazine Website Launched

2011-11-14T15:38:00.000+00:00

We have recently been given the opportunity to produce Chartwell Estates' luxury lifestyle magazine covering property, luxury and business.

To accompany the upcoming issue we have produced a website to showcase the magazine and provide potential advertisers with all the information they will need. The website also features an online directory of advertisers and key contributors.

The website can be viewed at www.chartwellmagazine.co.uk

Lloyds Living the Dream - Issue 26

2011-03-04T14:59:00.000+00:00

With much fanfare we have now released issue 26 of Lloyds 'Living the Dream' Magazine. This is a lifestyle property publication aimed at high net worth individuals. We especially pleased to feature Calleija, Johnny Depp, Clive Christian, Ell & Cee and a Swedish super car.

We also feature the new menswear collection from Prada, Bovey Castle, E-Type Jaguar and Rosie Huntington-Whiteley.

The online version of the magazine can be viewed at: www.lloydslivingthedream.com

We are now working on the 27th edition and are looking for quality advertisers to be a part of this. If you feel that your brand is suitable to be represented in this issue, please contact Louise on 01202 753390 or e-mail louise@ecdesignltd.co.uk

EC Design Christmas "Puzzle" Game

2010-12-22T10:18:00.000+00:00

We have launched our Christmas viral game and there is a iPod nano to win! Companies are finding online games a valuable addition to the marketing mix and getting them right appeals to your customer's playful side and has been shown to have a number of tangible benefits.
Popular games spread awareness of your brand or product, and games can include a company message. Keeping 'hi-scores' not only increases a game's popularity but allows you to build a database of leads. Successful games are infectious, they make you want to play it over and over again and can then be sent to friends as a viral campaign. To play our Christmas 'puzzle' game please visit: www.ecdesignltd.co.uk/xmas10

We launch our new Essentia magazine

2010-12-10T11:11:00.000+00:00

We are delighted to launch Essentia. This is a new magazine concept in that it seeks to provide mutual benefits to both our readership and advertisers, and is committed to providing a quality publication that is inspiring and informative to our readership and contains a good balance of editorial covering fashion, interior design, health and beauty, travel and stories of local interest. It has been specifically created not to be advertising heavy or offer a lifestyle that is unattainable for our readership.

Distributed to 10k, ABC1 homes across the BH postcode area, this bi-monthly publication focuses on quality not quantity of life.

New Website for International Make-up Artist

2010-10-21T13:41:00.000+01:00

EC Design and Marketing are delighted to be launching a website to promote the Davinia Make-up Academy. The Academy is a specialist training school run by international make-up artist Davinia Fermi.

With over 15-years in the industry, Davinia has utilised her experience and contacts to create bespoke courses designed to give her students the best possible grounding and knowledge in all aspects of make-up and hair for fashion, media, film and TV.

Davinia is a highly-experienced make-up and hair artist whose work has appeared on TV and in music videos and countless glossy magazines internationally, including Tatler, Vogue, Harpers and Bazaar, Sports International and Numero.

Davinia has worked with photographers such as David Bailey and for clients including Virgin Atlantic, Rolex, Debenhams, Hackett and Louis Vuitton. Her celebrity "faces" have included Sharleen Spiteri, Vanessa Mae, Emma Bunton, Daniel Craig and many more actors and actresses. Davinia also helped create make-up looks for a long list of catwalk shows in London, Paris and Milan.
To find out more visit: www.makeupacademy.co.uk

Ageas re-brand internal launch

2010-10-12T16:37:00.000+01:00

EC Design and Marketing has been working with Fortis head office on the launch of the re-brand to their internal stakeholders. We are currently communicating to all UK staff the new name change, through internal communication projects that include hula-hoop competitions, newsletters and office standees. We have co-ordinated all the activity throughout the UK to ensure that the re-brand information has been communicated effectively and to everybody at the same time.

We even managed to make sure that large branded cakes was delivered to every Fortis office and that every member of staff had a piece to celebrate the 'birth' of the brand. One of the highlights of the communication was the hula-hoop competition where every office had the chance to compete nationally for a prize, so far the longest time is over 5-hours!... a great brand, we had great fun with the launch!

A Super Craft Story

2010-09-29T12:20:00.000+01:00

EC Design and Marketing have just completed an exciting project with Craft Superstore... their first product brochure!

The brochure has been designed to clearly display a selection of their extensive product range with subtle crafting elements to inspire creativity and appeal to the avid ‘crafter’.

The Craft Superstore logo is mirrored throughout the brochure using its colours and shapes to leave a lasting impression of the brand.

We have previously worked with Craft Superstore on other marketing material including a series of promotional flyers.

We feature in Design Week!

2010-09-16T13:03:00.000+01:00

OK, it is pretty small, but nevertheless, we are proud that Design Week has featured our work...

Weymouth College 2011 Full-Time Prospectus

2010-09-11T20:50:00.000+01:00

We have just completed the design and production of the Weymouth College full-time Prospectus for 2011. We worked closely with their marketing department and students in producing an inspiring 120 page Prospectus aimed at future students wishing to find out about the college and courses on offer. We used exciting imagery and typography to create a distinctive style.

We also used real quotes from the students as well as famous quotations from inspirational celebrities and well know figures such as Muhammad Ali, Bill Gates and Sir Henry Royce.

This is the showpiece brochure for the college and we designed it to be extremely practical in size. A further consideration was to position Weymouth College in line with the Olympics in 2012 and to highlight to potential students, not only the vibrancy of the town, but ways to get involved through Ambassador and Worldskills opportunities. The cover reflects the sea and energy and we hope that the style appeals to not only existing students but future ones too.

New website for House of Destiny Church

2010-07-25T16:37:00.000+01:00

EC Design and Marketing have launched a new website for Bournemouth's leading church; House of Destiny. This is a fully interactive website and integrates key features such as an interactive events calendar, download of sermons and video diaries/blogs.

The new website shows the church to be more dynamic and engaging with its members and can be viewed at: www.houseofdestiny.org.uk/

Lloyds - Living the Dream Magazine - Issue 24

2010-06-17T09:16:00.000+01:00

With much fanfare we have now released issue 24 of Lloyds 'Living the Dream' Magazine. This is a lifestyle property publication aimed at high net worth individuals. We especially pleased to feature Harry Winston, Jay Z, Clive Christian and the new McLaren super car.

We also feature the new menswear collection from Tom Ford, the Mandarin Oriental, Hyde Park and Sarah Jessica Parker.

The online version of the magazine can be viewed at: http://www.lloydslivingthedream.com

We are now working on the landmark 25th edition and are looking for quality advertisers to be a part of this. If you feel that your brand is suitable to be represented in this issue, please contact Louise on 01202 753390 or e-mail louise@ecdesignltd.co.uk

Effective Business Magazine - Issue 2

2010-06-04T16:21:00.000+01:00

Following the amazing response we have from our readership, we have just released the second issue of 'Effective Business Today' in conjunction with the Effective Business Group International (EBGi). EBGi is the UK's number one unique, dynamic, connected community of SME businesses focused on promotion, communication and growth.

Issue 2 is full of great content for business owners who are looking for laser-targeted advice on overcoming today's business obstacles. This issue focuses on turning employees from sick notes to fit notes, how to gain collaborative advantage for their business and takes a look at the effect that the World Cup will have on business in South Africa from the people on the ground. The membership is constantly growing and the magazine has been sent to an opted-in audience of over 105k business owners/managing directors. The next edition is due mid-July.

For a free subscription to our magazine, please e-mail your contact details to hayley@ecdesignltd.co.uk

New identity for New Wave Ventures

2010-05-23T20:07:00.000+01:00

EC Design and Marketing have just completed the branding, stationery and website for New Wave Ventures.

New Wave Ventures is a privately owned fund seeking the opportunity to invest for the long term in companies with significant growth potential and is headed by two highly successful and well known entrepreneurs.

To view the website please visit: www.nwventures.co.uk

My Marathon Adventure!

2010-04-28T16:18:00.000+01:00

As many of you may have heard, I took part in the London Marathon on Sunday. This was my first ever marathon and I was amazed at the brilliant atmosphere and the crowd really carried us round. I managed to complete the 26.2 miles in 5 hrs and 37 minutes and have managed to raise approximately £3,500 for my charity, Tenovus, the cancer charity.

I would like to take this opportunity to thank all my supporters, without whom I wouldn't have made it. Their prayers, good wishes and donations were invaluable. I would particularly like to thank the Harbour Executive Club, D'Angibau LLP for their generous donation, the Print Room for hosting my marathon fundraiser and Sandy Wrigley and Nikken for loaning me their amazing sleep system which has enabled my body to recover from the effects of the marathon in 2 days!

Thank you all! I now have the running bug and am booked into do a half marathon and a 10-miler before the end of the year. Mad or dedicated? You decide!

New website launched for 'Hope'

2010-04-27T10:05:00.000+01:00

Hope Housing Training and Support Ltd was launched in 2009 to protect the young and vulnerable in Bournemouth. EC Design and Marketing have just re-branded and launched a new look and more engaging website. The aim of Hope is to provide supported housing, for single, homeless people and individuals completing rehabilitation treatment. Their vision within the Bournemouth and wider area is to see:

The improved lives of young addicts and vulnerable adults
A reduction in crime and its associated cost
Safer streets and a better protected public
Ex-offenders and potential offenders actively supported into work
Unlocking of police time and strains on the NHS
Restored public confidence in the law

EC Design and Marketing are proud to be working in conjunction with this very worthy charity.

EC Design and Marketing launch the first issue of Effective Business Today

2010-03-23T15:24:00.000+00:00

We are pleased to be launching the first edition of 'Effective Business Today' in conjunction with the Effective Business Group International (EBGi). EBGi is the UK's number one unique, dynamic, connected community of SME businesses focused on promotion, communication and growth.

This bi-monthly, online magazine is setting out to be a key provider of practical advice that growing businesses need/want to develop their marketing, administrative and physical infrastructures. The magazine has been sent to an opted-in audience of over 75k business owners/managing directors and the next edition is due mid-May.

For a free subscription to our magazine, please e-mail your contact details to hayley@ecdesignltd.co.uk

We re-brand Bournemouth!

2010-02-28T20:57:00.000+00:00

We are very proud to reveal the new branding for 'Meet Bournemouth'. This brand will be used by hoteliers and conference providers in Bournemouth to attract business from across the UK and internationally.

This new brand replaces the old BICB logo (Bournemouth International Conference Bureau) and there will be full roll-out shortly that will include brochures, guidelines and full stationery.