tag:blogger.com,1999:blog-32774554116720031802011-07-30T19:17:50.830-07:00易MBA - 知識創新圖解學苑善導思林http://www.blogger.com/profile/03093247273505315184noreply@blogger.comBlogger23125tag:blogger.com,1999:blog-3277455411672003180.post-34621141721817451682009-10-08T09:38:00.000-07:002009-10-08T19:09:23.953-07:002009-10-08T19:09:23.953-07:00這是在<strong>TED</strong>（<a href="http://www.ted.com/">http://www.ted.com/</a>）一篇有關於<strong>體驗經濟</strong>的演講 - <strong>什麼是消費者真正想要的</strong>（<strong>What do consumers really want</strong>）的<strong>知識創新圖解</strong>，幫助讀者快速吸收國外新知。<br /> <br /> “消費者希望他們所買的商品能夠感受到「<strong>真實感</strong>」，但是因為「<strong>大量客製化</strong>」讓販賣真實感變成很困難，因為已經不存在「<strong>真實</strong>」（<strong>Authenticity</strong>）這種事。講者提到一些「<strong>體驗</strong>」（<strong>Experiences</strong>），雖然可能是人造的，但是卻可以賺大錢。”<br /> <br /> <strong>知識創新圖解 (PPT版):</strong><br /> <strong><iframe frameborder="0" height="368" id="ifrm" src="http://www.slideking.com/KMFreeDocFlashView.aspx?freedocid=e70f0817-a80c-43e7-b67f-2501d98eb27f&amp;wd=2" width="390"></iframe></strong><br /> <br /> <iframe frameborder="0" height="368" id="ifrm" src="http://www.slideking.com/KMFreeDocFlashView.aspx?freedocid=bb2784ae-2c69-4907-a984-eb12bfba33bf&amp;wd=2" width="390"></iframe><br /> <br /> <strong>知識創新圖解 (Video版):</strong><br /> <object height="344" width="425"><param name="movie" value="http://www.youtube.com/v/_Kj0ImQqU7g&amp;hl=zh&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/_Kj0ImQqU7g&amp;hl=zh&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object> <br /> <br /> <br /> <strong>原始演講影音連結:</strong><br /> <a href="http://www.ted.com/talks/lang/eng/joseph_pine_on_what_consumers_want.html">http://www.ted.com/talks/lang/eng/joseph_pine_on_what_consumers_want.html</a><br /> <br /> <br /> <strong>原始演講影音:</strong><br /> <object height="326" width="446"><param name="movie" value="http://video.ted.com/assets/player/swf/EmbedPlayer.swf"></param><param name="allowFullScreen" value="true" /><param name="wmode" value="transparent"></param><param name="bgColor" value="#ffffff"></param><param name="flashvars" value="vu=http://video.ted.com/talks/dynamic/JosephPine_2004-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/JosephPine-2004.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=434&amp;introDuration=16500&amp;adDuration=4000&amp;postAdDuration=2000&amp;adKeys=talk=joseph_pine_on_what_consumers_want;year=2004;theme=unconventional_explanations;theme=not_business_as_usual;theme=what_makes_us_happy;event=TED2004;&amp;preAdTag=tconf.ted/embed;tile=1;sz=512x288;" /><embed src="http://video.ted.com/assets/player/swf/EmbedPlayer.swf" pluginspace="http://www.macromedia.com/go/getflashplayer" type="application/x-shockwave-flash" wmode="transparent" bgColor="#ffffff" width="446" height="326" allowFullScreen="true" flashvars="vu=http://video.ted.com/talks/dynamic/JosephPine_2004-medium.flv&amp;su=http://images.ted.com/images/ted/tedindex/embed-posters/JosephPine-2004.embed_thumbnail.jpg&amp;vw=432&amp;vh=240&amp;ap=0&amp;ti=434&amp;introDuration=16500&amp;adDuration=4000&amp;postAdDuration=2000&amp;adKeys=talk=joseph_pine_on_what_consumers_want;year=2004;theme=unconventional_explanations;theme=not_business_as_usual;theme=what_makes_us_happy;event=TED2004;"></embed></object><div class="blogger-post-footer">易MBA知識創新圖解學苑 高階經理人視覺化知識專賣 eeeeMBA.com<img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/3277455411672003180-3462114172181745168?l=eeeemba.blogspot.com' alt='' /></div><img src="http://feeds.feedburner.com/~r/eeeemba/~4/Hq9qb-uYAjE" height="1" width="1"/>善導思林http://www.blogger.com/profile/03093247273505315184noreply@blogger.com0http://eeeemba.blogspot.com/2009/10/ted.htmltag:blogger.com,1999:blog-3277455411672003180.post-16633266938540112862009-09-28T08:31:00.000-07:002009-09-28T08:31:23.587-07:002009-09-28T08:31:23.587-07:00市占率掉到5.5%的摩托羅拉，面臨山寨手機的威脅，卻也看到可以取代山寨手機市場的機會...<br /> <br /> <object height="344" width="425"><param name="movie" value="http://www.youtube.com/v/Ks5JF2v6vEE&amp;hl=zh&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Ks5JF2v6vEE&amp;hl=zh&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div class="blogger-post-footer">易MBA知識創新圖解學苑 高階經理人視覺化知識專賣 eeeeMBA.com<img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/3277455411672003180-1663326693854011286?l=eeeemba.blogspot.com' alt='' /></div><img src="http://feeds.feedburner.com/~r/eeeemba/~4/gb1K34k_CBo" height="1" width="1"/>善導思林http://www.blogger.com/profile/03093247273505315184noreply@blogger.com0http://eeeemba.blogspot.com/2009/09/blog-post_28.htmltag:blogger.com,1999:blog-3277455411672003180.post-28614955957673186982009-09-22T01:07:00.000-07:002009-09-22T01:07:06.701-07:002009-09-22T01:07:06.701-07:00Michael Dell看到PC產業傳統分銷模式的問題與機會，首創PC直接銷售模式，它如何成功成為低庫存風險的典範? 又怎麼失靈? acer又如何看到傳統分銷與直接銷售的問題與機會，然後提出了直接經銷的新模式...<br /> <br /> <object height="344" width="425"><param name="movie" value="http://www.youtube.com/v/6DmhxVc5xiQ&amp;hl=zh&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/6DmhxVc5xiQ&amp;hl=zh&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div class="blogger-post-footer">易MBA知識創新圖解學苑 高階經理人視覺化知識專賣 eeeeMBA.com<img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/3277455411672003180-2861495595767318698?l=eeeemba.blogspot.com' alt='' /></div><img src="http://feeds.feedburner.com/~r/eeeemba/~4/KmSs-oNoUkc" height="1" width="1"/>善導思林http://www.blogger.com/profile/03093247273505315184noreply@blogger.com0http://eeeemba.blogspot.com/2009/09/vs.htmltag:blogger.com,1999:blog-3277455411672003180.post-16384171051766767062009-09-16T02:05:00.000-07:002009-09-16T02:29:21.928-07:002009-09-16T02:29:21.928-07:002009年9月7日剛離開Google的<strong>李開復</strong>博士，宣佈將在北京創辦旨在<strong>幫助中國青年成功創業</strong>的「<strong>創新工廠</strong>」。無論是錯過或看不懂這個科技界的頭條新聞，<strong>易MBA知識創新圖解學苑</strong>帶您<strong>看見奧秘</strong> !<br /> <br /> 相關影音:<br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_5948.html">李開復「創新工廠」奧秘圖解 – 看見現狀篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_3045.html">李開復「創新工廠」奧秘圖解 – 改變創新篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_3760.html">李開復「創新工廠」奧秘圖解 – 系統設計篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_5500.html">李開復「創新工廠」奧秘圖解 – 後記篇</a><br /> <br /> <object height="344" width="425"><param name="movie" value="http://www.youtube.com/v/l8DqkOXRl5E&amp;hl=zh_TW&amp;fs=1&amp;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/l8DqkOXRl5E&amp;hl=zh_TW&amp;fs=1&amp;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div class="blogger-post-footer">易MBA知識創新圖解學苑 高階經理人視覺化知識專賣 eeeeMBA.com<img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/3277455411672003180-1638417105176676706?l=eeeemba.blogspot.com' alt='' /></div><img src="http://feeds.feedburner.com/~r/eeeemba/~4/G9GaxBuzGXs" height="1" width="1"/>善導思林http://www.blogger.com/profile/03093247273505315184noreply@blogger.com0http://eeeemba.blogspot.com/2009/09/blog-post_4552.htmltag:blogger.com,1999:blog-3277455411672003180.post-52920421712769137202009-09-16T02:00:00.000-07:002009-09-16T02:28:51.526-07:002009-09-16T02:28:51.526-07:00<strong>李開復</strong>如何彌補「<strong>沒有缺憾的缺憾</strong>」，找到 「<strong>創新工廠</strong>」的機會?...<br /> <br /> 相關影音:<br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_4552.html">李開復「創新工廠」奧秘圖解 – 前言篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_3045.html">李開復「創新工廠」奧秘圖解 – 改變創新篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_3760.html">李開復「創新工廠」奧秘圖解 – 系統設計篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_5500.html">李開復「創新工廠」奧秘圖解 – 後記篇</a><br /> <br /> <object height="344" width="425"><param name="movie" value="http://www.youtube.com/v/QPfANoEnMNM&amp;hl=zh&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param 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href="http://eeeemba.blogspot.com/2009/09/blog-post_4552.html">李開復「創新工廠」奧秘圖解 – 前言篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_5948.html">李開復「創新工廠」奧秘圖解 – 看見現狀篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_3760.html">李開復「創新工廠」奧秘圖解 – 系統設計篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_5500.html">李開復「創新工廠」奧秘圖解 – 後記篇</a><br /> <br /> <object height="344" width="425"><param name="movie" value="http://www.youtube.com/v/TgsWWpBy5Ao&amp;hl=zh&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/TgsWWpBy5Ao&amp;hl=zh&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div class="blogger-post-footer">易MBA知識創新圖解學苑 高階經理人視覺化知識專賣 eeeeMBA.com<img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/3277455411672003180-391832566895629674?l=eeeemba.blogspot.com' alt='' /></div><img src="http://feeds.feedburner.com/~r/eeeemba/~4/At0ZKOCh174" height="1" width="1"/>善導思林http://www.blogger.com/profile/03093247273505315184noreply@blogger.com0http://eeeemba.blogspot.com/2009/09/blog-post_3045.htmltag:blogger.com,1999:blog-3277455411672003180.post-42298872657297395252009-09-16T01:47:00.000-07:002009-09-16T02:30:24.929-07:002009-09-16T02:30:24.929-07:00<strong>李開復</strong>如何落實創意設計一個可行的<strong>獲利系統</strong>?...<br /> <br /> 相關影音:<br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_4552.html">李開復「創新工廠」奧秘圖解 – 前言篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_5948.html">李開復「創新工廠」奧秘圖解 – 看見現狀篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_3045.html">李開復「創新工廠」奧秘圖解 – 改變創新篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_5500.html">李開復「創新工廠」奧秘圖解 – 後記篇</a><br /> <br /> <object height="344" width="425"><param name="movie" value="http://www.youtube.com/v/CXDn_AP3SyI&amp;hl=zh&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/CXDn_AP3SyI&amp;hl=zh&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div class="blogger-post-footer">易MBA知識創新圖解學苑 高階經理人視覺化知識專賣 eeeeMBA.com<img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/3277455411672003180-4229887265729739525?l=eeeemba.blogspot.com' alt='' /></div><img src="http://feeds.feedburner.com/~r/eeeemba/~4/zlLS9fK_GVg" height="1" width="1"/>善導思林http://www.blogger.com/profile/03093247273505315184noreply@blogger.com0http://eeeemba.blogspot.com/2009/09/blog-post_3760.htmltag:blogger.com,1999:blog-3277455411672003180.post-8560333295443911762009-09-16T01:39:00.000-07:002009-09-16T02:30:53.885-07:002009-09-16T02:30:53.885-07:00<strong>李開復</strong>的<strong>創新工廠</strong>帶給我們甚麼樣的<strong>啟示</strong>?...<br /> <br /> 相關影音:<br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_4552.html">李開復「創新工廠」奧秘圖解 – 前言篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_5948.html">李開復「創新工廠」奧秘圖解 – 看見現狀篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_3045.html">李開復「創新工廠」奧秘圖解 – 改變創新篇</a><br /> <a href="http://eeeemba.blogspot.com/2009/09/blog-post_3760.html">李開復「創新工廠」奧秘圖解 – 系統設計篇</a><br /> <br /> <object height="344" width="425"><param name="movie" value="http://www.youtube.com/v/Kp4aRJt8g6k&amp;hl=zh&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/Kp4aRJt8g6k&amp;hl=zh&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div class="blogger-post-footer">易MBA知識創新圖解學苑 高階經理人視覺化知識專賣 eeeeMBA.com<img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/3277455411672003180-856033329544391176?l=eeeemba.blogspot.com' alt='' /></div><img src="http://feeds.feedburner.com/~r/eeeemba/~4/Zh_6y7L_rSQ" height="1" width="1"/>善導思林http://www.blogger.com/profile/03093247273505315184noreply@blogger.com0http://eeeemba.blogspot.com/2009/09/blog-post_5500.htmltag:blogger.com,1999:blog-3277455411672003180.post-25683929968513381932009-09-07T08:13:00.000-07:002009-09-07T08:18:33.718-07:002009-09-07T08:18:33.718-07:00從經營管理的角度來看，西班牙的El Bulli餐廳，不太可能會賺錢。雖然一頓飯要價230歐元（約新台幣1萬元），每年餐廳平均收到200萬的訂位人次，搶奪僅有的8,000個名額。要到El Bulli用餐，往往要等好幾年才訂得到位。英國《餐廳雜誌》每年都會請全球800位餐飲業專家投票，El Bulli連續四年被票選為全球第一的餐廳......<br /> <br /> <strong>相關影音:</strong><br /> <strong><a href="http://eeeemba.blogspot.com/2009/09/day-at-el-bulli.html">A day at El Bulli</a></strong><br /> <strong><a href="http://eeeemba.blogspot.com/2009/09/el-bulli_07.html">創造稀奇與驚喜用餐體驗的El Bulli - 圖像篇</a></strong><br /> <strong><a href="http://eeeemba.blogspot.com/2009/09/el-bulli.html">創造稀奇與驚喜用餐體驗的El Bulli - 解密篇</a></strong><br /> <br /> <object height="344" width="425"><param name="movie" value="http://www.youtube.com/v/fs7yh73CjB0&amp;hl=zh&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/fs7yh73CjB0&amp;hl=zh&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><div class="blogger-post-footer">易MBA知識創新圖解學苑 高階經理人視覺化知識專賣 eeeeMBA.com<img width='1' height='1' 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