Einmaleins (Video)

I Dare To Ride A Bike Again

mathias@einmaleins.co (Einmaleins TV) — 2012-08-10T17:15:06+00:00

Alpine Experience gets me over the hump after an injury to get back on a bike. Ian from the Bike Stand takes me on a long overdue trip around town along the route of the upcoming ‘Ride The South Sound’ event.

Vacation Olympics (WE#4)

mathias@einmaleins.co (Einmaleins TV) — 2012-07-25T17:40:12+00:00

Seth comes back from and Mathias is about to head to vacation. A show full of sunshine, swimming and dreams of owning a restaurant in the mountains. We’re winning gold medals at the Games! (52min.)

Don’t Watch This - From The Mountains (DWT#50)

mathias@einmaleins.co (Einmaleins TV) — 2012-07-25T04:24:55+00:00

I’m up on a mountain on the glorious Olympic Peninsula, and really far away from my studio. Time to reflect and time for a break.

Wading Through Two Feet Of Public Comments (RSVP#14)

mathias@einmaleins.co (Einmaleins TV) — 2012-07-11T07:08:12+00:00

Mark and I discuss the difficulty of moving a city forward. The challenges of commissions, public comments and local leadership in the public and private sector. It’s a screamer! (64min.)

Playing Games With Free Market Politics (RSVP#13)

mathias@einmaleins.co (Einmaleins TV) — 2012-06-27T05:51:57+00:00

I nerd it up with game geek Lasse Lund and discuss the changing times of the video game industry. At minute mark 31 we dive into more serious issues and talk about the role of the government, healthcare and paying taxes. (72min.)

Creating Ownership And Reaching Millions (WE#3)

mathias@einmaleins.co (Einmaleins TV) — 2012-06-27T05:48:03+00:00

Marketing for public places and positioning yourself on a global marketing place. Two topics we tackle in this week’s episode of ‘Passion Is Business’.

So tell me, how good are you in cooking breakfast? (RSVP#12)

mathias@einmaleins.co (Einmaleins TV) — 2012-06-27T05:40:19+00:00

I finally get to talk to the man behind the idea of ‘Olympia, the Basecamp’. We talk about tourism for our area, the challenges of running a small business & how to teach Americans how to take vacations. (70min.)

Raise Your Hand If You Love Paying Your Taxes (RSVP#11)

mathias@einmaleins.co (Einmaleins TV) — 2012-06-21T19:33:07+00:00

Faith has worked with plenty of government agencies over the years and surprisingly she still is excited about paying her taxes. We talk about how we can get the rest of the country on board with that - easy task at hand, right? Right.

Listening To The Beat On The Street (#RSVP10)

mathias@einmaleins.co (Einmaleins TV) — 2012-06-15T16:20:32+00:00

Brian Wilson is Olympia’s new Downtown Liasion/Code Enforcement Officer or as he likes to call himself: “Downtown Listener”. We talk about the recent events at the artesian well, what it would take to build a pedestrian street in downtown and why Olympia music scene is amazing.

A Unicorn In My Backroom (WE#2)

mathias@einmaleins.co (Einmaleins TV) — 2012-06-14T03:20:27+00:00

Seth and Mathias share their passion for food and wine and business that is run as if there’s a unicorn hiding in the back room - awesome. (36min.)

I’ll See You On Twitter In Three Months (RSVP#9)

mathias@einmaleins.co (Einmaleins TV) — 2012-06-08T17:50:32+00:00

Rob Richards is back and we talk about the World Baseball Classics (finally someone who cares about that game) building a tech shop in our city and the upcoming Table For Olympia.

I Hate Myself For Talking About Star Wars (RSVP#8)

mathias@einmaleins.co (Einmaleins TV) — 2012-06-01T03:55:35+00:00

For one last time I am sitting down with Brandon in the Einmaleins studio to discuss the last year of media production, his upcoming move to Austin, TX and designer’s reactions to the new Brooklyn Nets logo.

No One Knows What Mt. Olympus Look Like (RSVP#7)

mathias@einmaleins.co (Einmaleins TV) — 2012-05-25T05:27:02+00:00

I’m sitting down with Douglas Scott, the Rick Steves of the Olympic Peninsula, who wants you to fall in love with the Olympic National Park and all that is has to offer, if you live within spitting-distance or far away.

Spicy Tacos In San Diego (RSVP#6)

mathias@einmaleins.co (Einmaleins TV) — 2012-05-19T06:15:00+00:00

Jake and I talk about a far away place called Southern California. I teach him the ‘Wort der Woche’ and we talk about how many dream-cycles it would take to launch a successful Kickstarter campaign.

RSVP is back! (RSVP#5)

mathias@einmaleins.co (Einmaleins TV) — 2012-05-17T21:43:27+00:00

We’re starting things up.
A personal thought on “The Rise Of The Tech Bandits” and on how to start things up.

Basecamp Revisited (DWT#49)

mathias@einmaleins.co (Einmaleins TV) — 2012-05-16T00:22:44+00:00

I once called Olympia ‘Basecamp’ and after visiting Staircase at the Olympic National Park this weekend I was reminded of that. And I was reminded of how much more we have to do to get there.

The Thing About Those Kickstarter Campaigns (DWT#48)

mathias@einmaleins.co (Einmaleins TV) — 2012-04-24T18:14:33+00:00

Jason has some beef with Kickstarter campaigns and tells us what it takes to run a successful one.

Playing Legos For Thurston County

mathias@einmaleins.co (Einmaleins TV) — 2012-04-04T03:39:02+00:00

Mathias Eichler gets invited to join ‘Sustainable Thurston’ a community-wide conversation about the future of Thurston County.

Taking the Ski Bus to White Pass

mathias@einmaleins.co (Einmaleins TV) — 2012-04-01T02:13:40+00:00

Mathias catches the Ski Bus to White Pass with Alpine Experience and has fun in the snow.

Build A Legacy (DWT#47)

mathias@einmaleins.co (Einmaleins TV) — 2012-03-09T19:50:13+00:00

Mathias challenges the startup community to not just build business to sell but to build legacy.

Welcome To Business In The 21st Century (WE#1)

mathias@einmaleins.co (Einmaleins TV) — 2012-03-09T19:05:05+00:00

Seth and Mathias discuss launching your small business in this global economy. Welcome to our new podcast, this is exciting!

Running A Business Is Like Making Software (DWT#46)

mathias@einmaleins.co (Einmaleins TV) — 2012-02-18T21:17:37+00:00

Sometimes you gotta dream big and chase the dream. Sometimes you gotta dig deep and let small iteration speak to the progress of you work.

Mainstreet USApp (DWT#45)

mathias@einmaleins.co (Einmaleins TV) — 2012-02-10T02:09:52+00:00

Mathias takes a look at the rise of the app store economy and what that means for Main Street USA.

A Look At Pinterest (DWT #44)

mathias@einmaleins.co (Einmaleins TV) — 2012-01-30T22:50:31+00:00

Mathias takes a look at Pinterest, the new hot social sharing platform everyone is buzzing about.

Power For 2012 (DWT#43)

mathias@einmaleins.co (Einmaleins TV) — 2012-01-24T06:14:36+00:00

Opening up 2012 with some thoughts on power lines and power brokers. Mathias discusses the snow storm in Olympia and the World Economic Forum in Davos, Switzerland.

Olympia’s Best (DWT#42)

mathias@einmaleins.co (Einmaleins TV) — 2011-12-24T01:05:44+00:00

Mathias says thanks to all the great businesses that made the Einmaleins network happening in 2011.

I Hate QR Codes (#DWT41)

mathias@einmaleins.co (Einmaleins TV) — 2011-12-01T04:42:44+00:00

Yeah, those pesky, dumb looking bar codes for smart phone readers that promise the moon and fail to deliver - I hate them.

Spotting monsters in downtown Olympia

mathias@einmaleins.co (Einmaleins TV) — 2011-11-23T08:44:38+00:00

Monsters and trick-or-treaters flocked to more than 50 downtown Olympia storefronts to get outside and play on Halloween, and host Mathias Eichler brings viewers along with him for the event’s challenges, costumes and sugar highs. In this episode, Mathias finds toys and treats at Wind Up Here, gabs at g.miller men’s clothing, loosens up with Moore Chiropractic and gets amped for ski season at Alpine Experience.

Punditry As Journalism (DWT#40)

mathias@einmaleins.co (Einmaleins TV) — 2011-11-12T02:10:53+00:00

Here in Olympia we love to talk about what other people are doing. How about we get up and do it?

Get A Job (DWT#39)

mathias@einmaleins.co (Einmaleins TV) — 2011-10-31T21:53:19+00:00

No, I’m not being an a$$. I am excited for the future. One, where people can as easily start and run their own business, as work as an employee.

Fall Arts Walk takes over downtown

mathias@einmaleins.co (Einmaleins TV) — 2011-10-24T21:31:08+00:00

The Alpine Experience sent Einmaleins.TV into downtown Olympia for its two-day fall Arts Walk event to soak up the live music, art showcases, fresh food and community energy.

Can You Answer My ‘Kennedy Question’? (DWT#38)

mathias@einmaleins.co (Einmaleins TV) — 2011-10-18T21:22:05+00:00

I asked all council candidates this question. Here is what I think of their answers, and wonder if you can do a better job.

The Olympia Brewery: An exclusive look inside the heart of Tumwater

mathias@einmaleins.co (Einmaleins TV) — 2011-10-11T17:53:22+00:00

The City of Tumwater, real estate professionals, architects and planners take “Live Life Loud” host Mathias Eichler on an exclusive ride through the vaunted Olympia Brewery site. Inside, they explore the brewery’s history and possibilities by climbing around its stout structure and taking in its unrivaled views of Thurston County.

Call Dick Dorsett

mathias@einmaleins.co (Einmaleins TV) — 2011-10-05T16:19:09+00:00

Shortly after Apple’s “Let’s talk iPhone” event Tuesday, the Einmaleins studio mates recapped their thoughts on the iPhone 4S, Apple’s strategy and the Amazon Kindle Fire.

Racing the Chehalis-Western Trail

mathias@einmaleins.co (Einmaleins TV) — 2011-10-04T18:58:31+00:00

Alpine Experience sent Einmaleins.TV down the Chehalis-Western Trail for its “Master of Faster For a Cure” run, walk and stroll event that helped fight childhood cancer in Washington state. The episode follows South Sound runners from Horizons Elementary to Chambers Lake in the summer’s last “Get Outside and Play” outdoor event.

Brian Tomlinson: Olympia City Council candidate

mathias@einmaleins.co (Einmaleins TV) — 2011-10-04T16:13:05+00:00

Olympia City Council candidate Brian Tomlinson sat down with “You Make Olympia” host Mathias Eichler for an election season chat about which must come first for downtown: Housing or retail development? They also discuss how to market Olympia as a tourist destination, supported by Tomlinson’s call for a multi-purpose center for the city.

One plus One equals Three (DWT#37)

mathias@einmaleins.co (Einmaleins TV) — 2011-09-29T17:49:32+00:00

Sometimes working together can get you better results. Sometimes.

What is your culture? (DWT#36)

mathias@einmaleins.co (Einmaleins TV) — 2011-09-16T03:36:31+00:00

Sitting in the Sun along the Chehalis Western Trail Mathias wonders how well we know our culture.

Move on and innovate (DWT#35)

mathias@einmaleins.co (Einmaleins TV) — 2011-09-05T21:22:41+00:00

Four years of Einmaleins in downtown Olympia. A look back, a status update and a exciting look into the future.

Rhenda Strub, Olympia City Council candidate

mathias@einmaleins.co (Einmaleins TV) — 2011-08-31T03:30:04+00:00

Olympia City Councilwoman Rhenda Strub keeps “You Make Olympia” host Mathias Eichler laughing throughout a fun and heavy conversation about why Arts Walk is only twice a year, why locals avoid downtown and “how to make humans from scratch.” Strub keeps things lively while she makes the case for taking an active role in moderating one’s community and how to develop housing in Olympia’s urban areas.

Pick up the torch and lead (DWT#34)

mathias@einmaleins.co (Einmaleins TV) — 2011-08-26T22:19:33+00:00

Gary V. stopped doing wine videos and Steve J. stopped leading Apple. Where does that leave us?

Housing for Downtown (DWT #33)

mathias@einmaleins.co (Einmaleins TV) — 2011-08-25T22:45:14+00:00

After talking to all the City Council candidates and so many are dreaming of more and bigger retail options to save this place, I am telling you, that I am not buying it.

Redefining Buying Local (DWT#32)

mathias@einmaleins.co (Einmaleins TV) — 2011-08-24T18:16:45+00:00

After a lengthy Twitter conversation Mathias sits down and shares some different thoughts on ‘buying local’ and how to make sense of it all.

Democritus Blantayre, candidate for Olympia City Council

mathias@einmaleins.co (Einmaleins TV) — 2011-08-23T22:57:01+00:00

Democritus Blantayre sits down for a heady conversation with “You Make Olympia” host Mathias Eichler about running for office in an effort to bring “Direct Democracy” to Olympia. Blantayre lays out his vision for developing the city in the mold of other “eco cities” and creating a form of government that allows citizens to have a more direct impact on their government’s decisions.

He says that his intention in running for Olympia City Council is to create a seat at the table that citizens can control with direct democracy, rather than through periodic election.

Steve Jobs

mathias@einmaleins.co (Einmaleins TV) — 2011-08-23T12:17:18+00:00

In the wake of Steve Jobs’ resignation from his post as Apple CEO, Mathias and Brandon explore their personal introduction to Jobs’ work, share stories from people who worked with him and highlight his unrivaled leadership.

Do something new today (DWT#31)

mathias@einmaleins.co (Einmaleins TV) — 2011-08-18T20:11:04+00:00

Here is the big idea for Olympia. Wake up, and do something new today.

Jim Cooper, Olympia City Council candidate

mathias@einmaleins.co (Einmaleins TV) — 2011-08-15T21:38:35+00:00

Olympia City Council candidate Jim Cooper sits down with “You Make Olympia” host Mathias Eichler for an election season chat about “game-changing” decisions the city can make toward developing a destination at mouth of the Deschutes River. Cooper also discusses the possibility of Lacey, Olympia and Tumwater merging resources, and what it’d take to entice businesses to open in Thurston County to create jobs.

He has spent the past 15 years working for non-profit, corporate and government organizations, including serving as executive director at “TOGETHER!”, president of the Washington Association for Substance Abuse and Violence Prevention, member of the American Legion and member of RUaD, the statewide coalition to reduce underage drinking.

Browser musings

mathias@einmaleins.co (Einmaleins TV) — 2011-08-15T20:40:11+00:00

An xkcd.com comic suggesting web browsers are all that matters sparked an impromptu discussion at the Einmaleins studio Tuesday. The studiomates argue about where web applications fit within the world of application development, what Google’s acquisition of Motorola means and whether Adobe Muse is dangerous.

Auto-tweet

mathias@einmaleins.co (Einmaleins TV) — 2011-08-15T10:34:00+00:00

The Einmaleins studiomates catch up after a weekend of technology purchases, Klout Perks and frustrating encounters with Netflix Instant.

Are you scalable? (DWT #30)

mathias@einmaleins.co (Einmaleins TV) — 2011-08-11T00:25:05+00:00

Mathias makes the case for social media as a way of reaching, caring and connecting with a much larger crowd. Opportunities for connections are everywhere and there is no more one-stop shopping.

Where is the leadership? (DWT#29)

mathias@einmaleins.co (Einmaleins TV) — 2011-08-06T20:53:50+00:00

After the S&P drops the US credit rating form AAA to AA+ Mathias suggests, that this has less to do with spreadsheet calculations but with a lack of vision for this country.

Bridging the generational divide (DWT#28)

mathias@einmaleins.co (Einmaleins TV) — 2011-08-03T23:10:35+00:00

Here’s a question: How do we, ‘the young kids’ connect, gain respect and share with the older generation?

Chasing racers 40 miles along the Olympia Traverse

mathias@einmaleins.co (Einmaleins TV) — 2011-08-01T23:50:37+00:00

In its first episode, “Go Outside and Play” follows Olympia’s outdoor athletes from Capitol Forest to downtown Olympia in their multi-sport race to win the Olympia Traverse.

Alpine Experience challenged Einmaleins.TV to chase competitors through five legs, including mountain biking, road biking, kayaking and running. The adventure starts at Waddell Creek Campground and ends at Fish Tale Brewery.

Stephen Buxbaum, candidate for Olympia mayor

mathias@einmaleins.co (Einmaleins TV) — 2011-07-31T02:35:48+00:00

Olympia mayoral candidate Stephen Buxbaum sat down for a relaxed chat with “You Make Olympia” host Mathias Eichler about development, urban housing, when to say “no” and challenging the city to be carbon neutral.

Buxbaum was elected to the Olympia City Council in 2009 and has served in Washington state government as assistant director for housing, managing director for community development and executive director of the Rural Development Council.

Social media means interacting (DWT#27)

mathias@einmaleins.co (Einmaleins TV) — 2011-07-30T21:07:17+00:00

Engage, people! If you choose to have a presence on Twitter and Facebook for your business, don’t just push your content. But interact and respond to your “fans”.

Behind the scenes at the new Hands On Children’s Museum

mathias@einmaleins.co (Einmaleins TV) — 2011-07-28T16:27:24+00:00

Olympia Assistant City Manager Jay Burney takes “Live Life Loud” host Mathias Eichler behind the scenes of the new Hands On Children’s Museum in the city’s east bay.

With the City of Olympia just weeks away from handing their construction over to the museum, Burney takes Einmaleins TV inside the spacious building for a preview of its unique features, views and design.

Karen Rogers, candidate for Olympia mayor

mathias@einmaleins.co (Einmaleins TV) — 2011-07-26T21:40:03+00:00

Olympia mayoral candidate Karen Rogers sat down with “You Make Olympia” host Mathias Eichler to offer her take on how to bring more residents and visitors to downtown Olympia. The lively conversation also touched on Thurston County’s car culture, wise budget decisions, transportation and uncovering what locals truly value.

Rogers is an Olympia city councilwoman and works for the Washington State Liquor Control Board as a rules coordinator and policy specialist. She also serves on the City of Olympia Utility Advisory Committee and the Thurston County Planning Commission.

Designing a better Discovery Pass (DWT#26)

mathias@einmaleins.co (Einmaleins TV) — 2011-07-25T20:09:58+00:00

Mathias Eichler loves the Pass, loves to support Washington State Parks, but please can someone design a cooler pass?

Dick Pust, candidate for Olympia mayor

mathias@einmaleins.co (Einmaleins TV) — 2011-07-22T19:29:25+00:00

Olympia mayoral candidate Dick Pust sat down with “You Make Olympia” host Mathias Eichler for a personal chat about the former KGY radio voice’s charge to make the city a “destination place.”

Pust has served on Olympia’s planning commission, co-chaired the Olympia Citizens for Schools, was a founding board member of the South Sound Reading Foundation, and served on the Salvation Army Advisory Board.

Your website is so much more than marketing (DWT#25)

mathias@einmaleins.co (Einmaleins TV) — 2011-07-22T02:05:59+00:00

Mathias Eichler thinks that websites that are considered just marketing are highly undervalued for what they could be for your business.

Nathaniel Jones, Olympia City Council candidate

mathias@einmaleins.co (Einmaleins TV) — 2011-07-19T23:03:51+00:00

Nathaniel Jones joined “You Make Olympia” in a discussion about doorbelling, grilling, tourism in Olympia, urban living and which problems are most important to tackle in Olympia’s next four years. Jones is running for City Council Position No. 3, currently held by Rhenda Strub.

He has worked at General Administration for the past six years, including as staff to the Capitol Lake committee and being in charge of completing the Law Enforcement Memorial and Heritage Park.

Where does the PC fit in a world with tablets?

mathias@einmaleins.co (Einmaleins TV) — 2011-07-19T20:43:37+00:00

Following a visit to Best Buy’s selection of tablets, Jason Bynum, Mathias Eichler and Brandon Rosage have a roundtable discussion about where tablets fit in the mainstream computing culture.

Gimme more Soccer (DWT#24)

mathias@einmaleins.co (Einmaleins TV) — 2011-07-19T17:06:28+00:00

ABC chooses to show infomercials instead of the Women’s Soccer Cup Final. America, where is your national pride?

Spotify my Google+

mathias@einmaleins.co (Einmaleins TV) — 2011-07-15T23:38:31+00:00

Three co-working nerds sat down Friday at the Einmaleins studio to review and predict the future of new tech products, including Google+ and Spotify.

Olympia, Tell Your Story (DWT#23)

mathias@einmaleins.co (Einmaleins TV) — 2011-07-14T22:23:59+00:00

After an fantastic tour of the Olympia Brewery grounds in Tumwater Mathias Eichler reflects on how story-telling can help answer important questions.

When will you know that you have “made it”? (DWT#22)

mathias@einmaleins.co (Einmaleins TV) — 2011-07-10T02:42:33+00:00

Mathias Eichler answers this question. One that ended up being a lot harder to answer then he first thought.

Twitter is better than ‘door-to-door’ (DWT#21)

mathias@einmaleins.co (Einmaleins TV) — 2011-07-07T23:30:21+00:00

In this romantic night-time episode Mathias discusses many thing, among them, taking your life in your own hands the best iPad sleeves in the world and finding advertisers for media.

Life sometimes hurts, and that’s a good thing (DWT#20)

mathias@einmaleins.co (Einmaleins TV) — 2011-07-06T18:52:55+00:00

Brandon points out a valuable lesson: The best things in life often come at a price. Embrace the pain, It’s worth it!

‘Global Mobile Family’ cruises through Oly

mathias@einmaleins.co (Einmaleins TV) — 2011-07-04T17:51:21+00:00

Family Glauer took a break from their cycling trip around the world to visit with Live Life Loud’s Mathias Eichler and share stories from their trip with four kids, two bikes and cargo. The German and British family started their trip in Vancouver, B.C. and is biking along the West Coast en route to South America in a worldwide family vacation that will end in Germany before their oldest son starts school.

Socked in

mathias@einmaleins.co (Einmaleins TV) — 2011-07-04T11:21:25+00:00

George Sharp, executive director of the Olympia-Lacey-Tumwater Visitor and Convention Bureau, joined the conversation on RSVP Tuesday about Washington state’s challenge to promote tourism despite being the only state in the country without a tourism budget or agency.

This one is for the LOVErs (DWT#19)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-30T23:57:02+00:00

Mathias says a big Thank You to everyone who ordered our first exclusive DNTSTOP shirt. They are being printed this weekend. And there is more exciting stuff in the pipeline!

Two tools you need to succeed in this brave new world (DWT#18)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-29T18:38:15+00:00

Mathias sits again on the deck. This time he plays with sand and talks about this brave new world.

Earmuffs

mathias@einmaleins.co (Einmaleins TV) — 2011-06-28T18:01:27+00:00

Emmett O’Connell drops by the Einmaleins studio for a conversation about profanity at pro soccer games and how libraries are navigating the disruption that the Internet has inflicted on access to information.

How big is your camera? (DWT#17)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-27T18:33:40+00:00

Do we need to put makeup on Olympia? Or can its personality shine on it’s own. Brandon thinks it can.

You’re better than your last try (DWT#16)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-24T21:43:35+00:00

More musings from the deck. Get yourself up, pull yourself out and start the day fresh. You can win, Olympia.

I collaborate with beer (DWT#15)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-23T17:16:51+00:00

Inspired by a fantastic sunset and the movie Inception, Mathias drinks beer and meets you in your dreams.

Steve Langer, Olympia City Council candidate

mathias@einmaleins.co (Einmaleins TV) — 2011-06-23T12:00:04+00:00

Kicking off an ongoing series of personal interviews with Olympia City Council candidates, Steve Langer joined “You Make Olympia” host Mathias Eichler for a conversation about shaking up downtown, promoting tourism and challenging residents to make their city “green.”

Langer is an existing member of Olympia’s City Council, appointed in June 2010 to fill Position 7 when it was vacated by Joe Hyer. He is running for the council seat Craig Ottavelli will vacate, which includes a four-year term.

Man on the Moon

mathias@einmaleins.co (Einmaleins TV) — 2011-06-21T19:23:27+00:00

In its inaugural episode, RSVP opens its mics to Olympia’s Rob Richards for a roundtable discussion about meetings, executing on a vision for a city, how to make change happen in Olympia, the local entrepreneurial climate and City Council members’ JFK-like challenges to residents.

Alpine Experience’s Urban Adventure

mathias@einmaleins.co (Einmaleins TV) — 2011-06-21T07:53:45+00:00

“Live Life Loud” host Mathias Eichler met Alpine Experience’s challenge Saturday to tackle a list of urban adventures as part of the outdoor retailer’s kick-off event in its “Go Outside and Play” series. The challenge called for Mathias to scale The Rock Gym’s climbing walls, sprint to the top of the Capitol Building steps and snap shots at a handful of downtown Olympia locations.

The episode follows him in his quest to complete his checklist, play throughout town and sneak some eats off Alpine Experience’s grill.

Let’s build directories (DWT#14)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-20T18:01:36+00:00

Brandon asks if we should build more lists for the community or if it would be better to just share and participate in the biggest directory there is: The internet.

Disrupt the Disruption (DWT#13)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-17T21:03:57+00:00

How the internet is used to fight back against those who riot the streets. And gives voice to people in a fascinating way.
Observations from the Vancouver Stanley Cup final riots.

What’s a hashtag and how to use it? (DWT#12)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-16T19:38:06+00:00

Brandon continues our quick tip tech sessions. This time he’s telling us about the history, reason and usages around “hashtags” on Twitter. Einmaleins University?

Don’t wait for the Earthquake (DWT#11)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-15T18:22:12+00:00

Stay ahead, take charge, make decisions and move forward!

Here’s a Facebook Tip (DWT#10)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-14T21:46:34+00:00

Don’t make your business a personal page. I’m not a friend of your business.

Inside The Gyro Spot’s brand new kitchen

mathias@einmaleins.co (Einmaleins TV) — 2011-06-13T19:48:17+00:00

Longtime Olympia cook Kenny Trobman opened the doors Friday to his new Mediterranean deli, The Gyro Spot, for its grand opening in downtown. Live Life Loud’s Mathias Eichler barged into the new location on Fourth Avenue and had Kenny show him how the magic happens, creating his own gyro behind the counter.

Use the web for what it’s best at: Social (DWT#9)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-13T03:03:53+00:00

Brandon Rosage offers advice to organizations looking to make a splash on the web. He argues that, as the web matures, we can see that its most natural use is for interaction. And therefore social media isn’t a corner of the web, it’s what the web is.

Land a spaceship in Olympia (DWT#8)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-09T02:14:17+00:00

What would it take to land a spaceship in Olympia?
Steve Jobs asked the Cupertino City Council to let him build his new campus. 12,000 people, one round 4story building. Gorgeous! That’s what money can bring to a community. Mathias wants to land a spaceship in Olympia.

My favorite song of all time (DWT#7)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-07T19:29:34+00:00

Mathias love U2 and ‘Where the Streets have No Name’ is his favorite song of all time. No really, of all time.

If it’s too good to be true, it’s called Groupon (DWT#6)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-07T02:19:49+00:00

After Groupon filed their IPO papers last week, Jason Bynum sounds off about the ridiculousness of deep discount marketing.

Deciding the Olympia Brewery’s future

mathias@einmaleins.co (Einmaleins TV) — 2011-06-04T21:53:35+00:00

“Live Life Loud” crammed itself into Tumwater’s Olympia Brewery public visioning meeting Tuesday, chatting with residents, architects and leaders about what will come of the idle industrial site along the Deschutes River.

U2 rocks the Pacific Northwest

mathias@einmaleins.co (Einmaleins TV) — 2011-06-04T09:46:19+00:00

Host Mathias Eichler lives life loud at U2’s sellout concert Saturday at Qwest Field. The episode packs concert footage, music and commentary from U2’s Olympia-based super fan.

First Friday #OlympiaTweetup

mathias@einmaleins.co (Einmaleins TV) — 2011-06-04T04:40:27+00:00

To celebrate June’s First Friday and a killer first month of Internet broadcasting on Einmaleins.TV, Olympia’s Internet broadcast network invited local geeks to its “Olympia Tweetup” June 3 at Einmaleins’ studio.

Create something remarkable (DWT#5)

mathias@einmaleins.co (Einmaleins TV) — 2011-06-02T17:07:44+00:00

Mathias dives deeper into what Einmaleins is up to: Make Olympia remarkable. Disrupt what’s the status quo. Connect the community in a meaningful way.

The cost of zero-cost Internet services (DWT#4)

mathias@einmaleins.co (Einmaleins TV) — 2011-05-31T18:44:58+00:00

After one too many user-hostile changes to Facebook’s services, Brandon rails against businesses that pretend that free-with-advertising is the only model for success.

Inside MerchantOS’ geek party

mathias@einmaleins.co (Einmaleins TV) — 2011-05-30T21:45:28+00:00

Olympia-based software company MerchantOS celebrated a major milestone Thursday: 1,000 businesses using their sales and inventory product. “case_sensitive” crashed the small software company’s geek party May 26 for a tour of their office’s collection of Justin Bieber posters and a look at how their tight-knit team operates.

Build LEGO with your iPad (DWT#3)

mathias@einmaleins.co (Einmaleins TV) — 2011-05-26T17:45:49+00:00

Guess what I found out? Storing building instructions for LEGO kits as PDF’s in iBooks on your iPad is nothing short of brilliant.

Pizza and Smart Phones (DWT#2)

mathias@einmaleins.co (Einmaleins TV) — 2011-05-25T17:46:08+00:00

Brandon and Mathias have pizza with extra cheese and a good helping of people watching. People using their smart phones beat people reading the free newspapers on the tables 100 : 1. Game over folks. It’s a new day and you better jump on board.

Don’t Watch This, please (DWT#1)

mathias@einmaleins.co (Einmaleins TV) — 2011-05-24T16:29:36+00:00

Mathias Eichler introduced Einmaleins’ new show: “Don’t Watch This”. A show where we talk about the latest and greatest and opinate on what is coming next. Oh, and answer some frequently asked questions along the way.

But, please, don’t watch this!

Seattle fans come alive: Sounders-Sporting KC matchday

mathias@einmaleins.co (Einmaleins TV) — 2011-05-23T19:54:44+00:00

Seattle Sounders season ticket holder Randy Roedell trucked Mathias to Qwest Field Saturday for a nail-biting match with Sporting KC. Mathias joins the “March to the Match” from Seattle’s Pioneer Square, paints his hair and drops himself into the center of the Emerald City Supporters moshpit and waits for a Sounders go-ahead goal.

Artspace’s future: Downtown Olympia or Lacey?

mathias@einmaleins.co (Einmaleins TV) — 2011-05-20T06:41:12+00:00

Upon hearing news that the Lacey City Council invited Artspace USA to pitch their community-building model to the city, host Mathias Eichler ran around town to find the best fit for Artspace in Thurston County. The journey, however, begged the question: Would Lacey benefit most, with its need to establish community? Or would downtown Olympia be the best location for arts development, given its existing talent and economic needs?