*

Opening Keynote: What I've Learned in My Life So Far, Stefan Sagmeister

noreply@blogger.com (Brent) — Thu, 17 Apr 2008 12:46:00 +0000

Sagmeister's Company focuses on design for:

Design for music

Casa de Musik - was requested to create logo/design for a unique architectual music hall in Portugal. Actually took the design of the building and created a 3d design - utilized unique color coordination program to assign individual tailored designs for the building staff.

Socially Responsible Design

Supporting the design and ad work for a program to shift military spending to education - www.truemajority.org

3 pigs - 1 large (Pentagon budget) 1 medium (Education budget) 1 small (Foreign aid)

Bus design - upside down bus

Corporate Design

Small amount of work done for corporate design - assisted with the Annual Report of the worlds largest lighting company

Things I have learned in my life so far:

Closes his studio once every seven years for a year to spend a year on his own projects. Different ability to explore ideas when there is no pressure. Mentioned the Google 20% rule to pursue interests / projects - innovation.

After the year closure - when he reopend the studio, clients were waiting and gave him unprecedented freedom to design. Philosophy regarding client's change - what one can't have, one wants.

Lessons in life:

Everything I do comes back to me
Trying to look good limits my life
Everybody always thinks they are right
Helping other people helps me

Works are derived from journal entries through his life.

Ah Ha Moments

noreply@blogger.com (Brent) — Thu, 17 Apr 2008 12:32:00 +0000

Learning about the dynamic data reporting on the Guild site
20 Questions to evaluate an LMS
LMS / Web 2.0 Information from Lance Dublin and Bryan Chapman
Innovation occurs more in groups than individually

Espresso Learning 3: Virtual Worlds, David Anderson

noreply@blogger.com (Brent) — Wed, 16 Apr 2008 19:52:00 +0000

Use of Second Life - demo of a mockup of the conference site - use of principles / technology available to replicate the 1st world.

Use Marketing to help drive the adoption of Second Life - could be called a "3D Web"

Still working on ROI for use in Corporate World -

Consumer Education - experiential training - provide insight into environments not normally accessible (behind the scenes for businesses, restricted areas)

Second Life a communication tool above all else.

Checked out Wendy's Rap Training Video from the '80s http://www.youtube.com/watch?v=tWSRGfttGCU

Espresso Learning 2: Social Learning, Kevin Jones

noreply@blogger.com (Brent) — Wed, 16 Apr 2008 19:00:00 +0000

Traditional Training - compliance / rules / formal knowledge
All the rest - social learning - using Web 2.0 tools

Four Goals:

Get info out of people's heads
To share information
Find the information when you need it
Find the amount needed

Social Learning could be considered similar to Performance Support

Assess the environment and ability to move toward this type of learning / sharing of information. Social Learning dependant upon user generated content - wiki's, blogs, Sharepoint sites

Turn weakness of liability into strength - using these environments the corporation has more visibility - info is already being disseminated and done through e-mail and other interactions.

Make this learning a necessary part of someone's work.

Project Managment - great application of this type of learning - constant need for updates will drive users to the site.

Don't use the terms: wiki's / blogs

If someone e-mails with a question - redirect them to the forum / wiki and then others can view the information. Get people off of e-mail and drive people to where the answers are.

"Customer Vision" site for developing a wiki from e-mail http://www.customervision.com/

Tagging is very helpful in defining and finding content

Help users solve their problems using web 2.0 strategies - find ways to simplify and get a quick return on their time and initiative

Espresso Learning 1: Simulation & Gaming - Clark Quinn

noreply@blogger.com (Brent) — Wed, 16 Apr 2008 18:13:00 +0000

Next to mentored individual performance - this is the best asynchronous way to train

If something is important and complex - need lots of practice and deep transfer of skills - better learning.

Can it be done, cost effectively? All depends on expectations and business demand

Difference between: Situation / Scenario / Game
Simulation: just a model of a system - self directed learners - not good for novices
Scenario: choose an initial state and an end state
Game: scenaro has been tuned to the right mix - becomes a game

Linear scenario: building on previous experience
Branching scenarios: series of what if's
Engine driven / rule driven: interaction - introduces randomness

Challenge / Meaningful problem / Thematic Story / Experience : components of a successful simulation

Sim City Simulation Development: Rules 1/10 of the work - Tuning the experience 9/10 of the work

Set metrics and test to achieve it - story & media important

Get the design right - right engagement and decisions up front first - otherwise bad experience

A good game is a series of interesting decisions - place all information within a meaningful context

Learners don't make random mistakes - they make principled mistakes (wrong tool for the task being used)

"It's not what you put into the game - it's what you leave out"

Start with a concept document - who is the audience and what do they need to know. What are their interests and objectives.

Fight the urge to develop rote method training - capture misconceptions of right and wrong decision making.

"Postpone programming - prefer paper" - mock up on paper / powerpoint before programming / prototype

SME's - find out what makes them passionate about their topic and the topic for the simulation

Second Life is a simulation - but there are no expressed goals for the immersion
Simulations for learning have stated goals and an end state

Corporations don't like the term: "Game" Alternate name: "Immersive Learning Simulation"
ILS can be an assessment...

"Umentum" & "Captivate" only does branching - not a simulation tool

CLO Perspectives and Insights: Bob Dean Heidrick & Struggles

noreply@blogger.com (Brent) — Wed, 16 Apr 2008 17:15:00 +0000

Open Q&A with a CLO

Bob Dean - Introduction

3 Lives:

Business background by training CPA, Ernst & Young
90's: Significant investments in laptop computing by business, CD ROM based learning
Chief Learning Officer - Grant Thornton in early 2000, Chicago
Heidrick & Struggles - Chief Learning Officer

Has a teenager and is looking at colleges - interested in how technology Impacting Universities

Lance:

Technology / ROI / Alignment - how do you see corporations dealing with this in terms of learning.

Bob:

Found it interesting the scope of vendors and companies that no two companies are doing the same thing (as represented in the sessions)

1,800 Employees in his organization

Looking for a TDS Talent Development System* newly coined term by Bob

Talent management emergence

Need a competency model that has been accepted in the organization, maybe seeing new role of Chief Talent Officer in organizations

ROI is important, but often overstated in regard to training - should be "what is the strategy of the organization" Focus on recruiting, succession, talent management - if your organization is aligned, ROI shouldn't be necessary. Prefer ROV - Return On Visibility

Alignment: Hot topic, having a business background has helped to understand the business needs as they relate to training. Book: Roy Pollack - 6 Disciplines of Breakthrough Learning - handbook for Chief Learning Officers - D1: define business processes

Designing the complete learning experience - desire to drive the complete experienced / business transformation

Continuous Business Experiences (CBE's) - involve committment to change, lean forward media / engagement of people to experience of learning

Lance:

Social Networking - how do you see this impacting business

Bob:

His children are telling him e-mail is dead. Believes in the impact of social networking
Would like to see corporate America embrace the iPhone - only takes a few to push this through.

Fit & Stick Approach to recruiting - looking toward the ability for employees to gain a position and stay within the organization.

TDS - must do competencies, career development history, profile (facebook) interface for profile information

Lance:
Simulations and Games - where do you see this going in training

Bob:
As a parent interesting to see - son engrossed in flight, uses flight simulator
VATSIM - Retired Airline Pilots are air traffic controllers for the Microsoft Flight Simulator program and all those flying in simulators.

Flip Video- future of podcasting - device has four buttons - on/off, play, record, delete

For a great perspective on this session, check out Clark Quinn's blog post: http://blog.learnlets.com/wp/?p=313

Keynote Q&A: John Patrick

noreply@blogger.com (Brent) — Wed, 16 Apr 2008 14:46:00 +0000

Q&A with John Patrick, facilitated by Lance Dublin

Lance:
Killer App e-mail? Specualted prior as Education being the Killer App

John:
e-mail cuts across all - continues to be reliable - save what you sent/receive - uses X1, continuously indexes your mail across all folders. xobni - tool for indexing e-mail, actually inbox spelled backwards.

John:
Contact Us button is so lame! Its for companies, not the users.

Lance:
Were limited by learning how we learn? Explain your thoughts on this:

John:
Age not an issue - based on environments - see Librarians as a growing role in helping people learn

Lance:
"White box of hope" - How do you see search fitting in?

John:
Search is driving lots of things. Talk about Google taking over, but so was said about IBM and Microsoft. Search is becoming more vertical to be more usable. Zilla for real estate. Vertical search engines helping narrow results. Mashups helping aggregate information.

Audience:
Impact of eLearning in 3rd world - can it get better.

John:
There is no longer a 3rd world as related to the Internet - only 1 world. Zimbabwe had an Internet cafe with 2 computers and 56k access. People everywhere want to learn - despite their governments. It will become difficult for governments to control the Internet. The rise of Proxies. Proxy helps people in China with relatives in U.S. to go around filters that the government has in place to surf the Internet.

Audience:
Recently met Don Tapscot, technology is air. Son asked him "who invented the 40 hour work week?" He can get more done in less time.

John:
Work is changing. Studies show that people who work from home get more done and are more effective, even those with kids. Lot of companies still don't buy in to this - if they can't see you, you're not working. Thinking from the 1800's. Companies put in place restrictions on their networks not only for security, but to pull people into the office.

Knovel - Fortune 500 uses this company. Target client is librarian.

Audience:
IT Mgr - question regarding the impact of texting and the language showing up in e-mails. Is this unprofessional or is it going to become acceptable.

John:
In the future technology will take care of this. Voice recognition may take care of this - getting better than ever before. Regarding the communication side - young people love to text - depends on their e-mail and responsibility in life. Texting won't replace their writing.

Audience:
How the new generation learns. Feeling "ancient" in how his nieces and nephews learn. Questioning the K-12 education.

John:
Audience knows more about education than he does. Home Schooling is in the millions. Those parents feel the K-12 system is broken. Argues that children learn fast, but could even learn faster than currently happening. Book, "The Singularity" the merging of technology and humans.

Audience:
Mark Cuban called the Internet boring.

John:
Doesn't agree. A billionaire can say anything. There's so much out there with blogging, twitter, many reasons to blog - personal, private - not being read by the whole world - personal in one sense. Power to the people.

Lance:
Given all your years in IBM, why all this prediction?

John:
Can't speculate on what the Internet will be like in 10 / 20 years. But does know the current use and available technologies have great potential for growth. Looks at foundational technology and sees the potential. Things can come out of nowhere and have major impact. All he can say, "its becoming more empowering for people." Concerned about the regulating of the Internet by the providers and their lawyers.

Audience:
As information continues to double, information is coming from other places - will there be an ability for translation when data comes from foreign countries?

John:
There are sites doing this already - 5% of the way there. But labs are developing technology to translate voice, speaking in one language and hearing the translation.

Opening Keynote - Wednesday 4/16: The Future of the Internet, John Patrick

noreply@blogger.com (Brent) — Wed, 16 Apr 2008 12:40:00 +0000

The Future of the Internet: and what it means for learning
John Patrick: Visionary, Author, Former VP & Chief Internet Strategist at IBM, President Attitude LLC

The Big Picture:
The Internet: fast, always on, everywhere, natural, intelligent, easy, trusted...
Session focus is on the experience of the Internet - how it still has a long way to go to become more user/customer focused - companies must break free from the confines of the "real" world - attitudinal problmes. Book: Net-Attitude

We are just in the beginning - first 5% of Internet life....

The Internet is about people - people buying, communicating - power has empowered people

Disintermediation just beginning - the music industry, digital downloads - better music, better quality. Amazon "Kindle" for Books - possible similar impact...

Global-Local. Convergence-Divergence. The Internet is global and local.

Internet devices connecting anywhere anytime

The Pervasive Internet:

Millions of businesses
Billions of people

The Power of the Click:

End to end solutions - ebay example: the wholistic soultion they have developed
Click here to call - empowering users? No, empowering them. (example - security question - regardless of what your answer is, it must be minimum 5 characters - not user friendly) Systems must be available - 3 a.m. service is no longer acceptable in a global world
The opportunity is huge - challenges by the compliance officers - stop saying "No", we need to find ways to say "Yes"
Killer App - e-mail - smtp - most e-mail goes unanswered
Customer Service in the Internet age - cannot be confined to the standard U.S. 9 to 5 / 1-800 existence - global new reality
ing direct - completely internet based bank

Healthcare Crisis in U.S.

30 to 40% of all cost is spent on duplicate procedures
100k people die each year due to medical errors
Liability insurance driving up cost
Technology could/should be used to make medical information more available/usable
Security and Privacy must be in place for digital medical records - but its a better option than current

Government and Education

Early leadership and innovation - U.S. Gov't supportive, so far have not regulated it - example of good use: IRS - efile
Empowerment of the grass roots
Lifelong learning via the web
Limited by learning how to learn
Schools and libraries will change - millions of children are now home schooled

Are we going to accomodate the Internet or are we going to give people choices, embrace the Internet? Provide access to all the data and all the processess (as authorized) when they need it and how they need it.

The Bubble: Bust or Boom?

The Internet was not the problem
Water does not flow uphill - start-ups thought revenue was money from investors
Same economy - new tools - realize that the internet is the tool for real solutions
Bubble #2? The tech sector is booming again - less likely to bust this time

The Internet: fast, always on, everywhere, natural, intelligent, easy, trusted...

Fast

Adam Smith's Invisible Hand - lobbyists don't want competition - outside the U.S. countries are embracing the providers - deregulating services, competition making the internet faster. U.S. has AT&T and their lawyers stifling speed. Verizon & Comcast helping to blur the lines of video and audio.
Optical Backbone - combining network traffic over existing power lines. Can the backbone handle all the new traffic? Yes. The routing of traffic and ability to utilize distributed hubs and networks will keep it running.
Torrents of Bits - ability to download huge files.
Shifting Bottlenecks

Always On

Dial - NOT!
IPEverything - appliances, cars, homes - all wired to the Internet - access to all things at all times - can be as secure as you want it to be.
WiFi and WiMax: reality exceeds the hype - deliver broadband into a community - people wait in lots of places, but it would be nice to have wifi access in those areas. The operators - providers - are finding ways to influence/lobby legislation to not allow open/free wifi access
France is working with its electrical companies to provide internet broadband for all
Stratellites (stratellites - blimps for wifi)
Pringle can - Cantenna - new way to span wifi for users

Everywhere

Where is the Internet anyway - wherever you are (or should be)
Ubiquitous browsers - Operamini.com best
iphone and android starting the race - technology not proprietary, but Apple leading the way - new generation of "iphone killers" - android is Google's platform for mobile browsing
"Long" distance? What is it now? Moving traffic across the internet (cost 2 cents) - huge profit upside for carriers when they charge int'l rates for phone
Voice 2.0 and Flash Innovation - Opera & Skyfire, Jingle Networks, CellSpinSoft, PCMobilizer, Tuktumi, Ribbit, MaxRoam, SMS Services

Natural

Social Networking not just social - profile is the problem - multiple sites with redundant profiles. Solution - 1 profile for many sites - restrict access to only those places you want
You Who? (User Generated Content)
Blogging/Podcasting revolution - NY Times said 2007 blogging had peaked - not even close - blogging is something you want to do - if you don't want to do it - don't.
Wikimedia - The Writable Web
Gaming exploding - skills are actually being developed in the process of gaming now with multiplayer games and gaming models
Let's play tag - The Long Tail

Intelligent

Ajax: content isn't what it used to be
Global Application Web unfolding
Everything at your service
Semantic Web - Lots of tags - data becomming smart / tagged

Easy

Open standards - the grass roots win
Linus changing the game
iPhone more than a brand name
IT infrastructure

Trusted

Security redefined

Privacy policy and framework essential
Linkage of brand and digital ID
Healthcare and Finance ready to go
Block bad things with technology - not law

How to Survive (and thrive)

Think Outside In - Listen to people
Think Big, Act Bold, Start Simple, Iterate Fast
Anticipate the evolution of the Internet
Build a framework for Choice and Services
Partner to the hilt
Get a taste of Net Attitude: talk to kids

patrickweb.com - NetAttitude book

To view the diagram of this keynote, please check out Clark Quinn's blog: http://blog.learnlets.com/wp/?p=311

Deep Dive: Ensuring Business Alignment: Marc J. Rosenberg, Ph.D.

noreply@blogger.com (Brent) — Tue, 15 Apr 2008 20:08:00 +0000

Business Alignment - focus on areas which businesses are not very strong

How well are you aligned, right now?
1. Client-based focus on performance: What's your purpose?

Offer a wide array of courses; employees select what they want to meet their needs and interests.
We recommend programs
We focus on specific results

2. Results alignment: How do you know you've succeeded?

3. A broader view of eLearning possibilities: How do you define it?

4. Champions: How good is your sponsorship?

5. Communications and Change: Have you won their "hearts and minds?"

Ensuring business alignment

A client-based focus on performance and results
A broader view of elearning possibilities that transcend formal learning
Clear mastry of the c's

14 Barriers to Performance

4 are eLearning solvable - 10 are killers of Learning and eLearning

Solvable

They don't know how to perform
They don't know how well to perform
They don't know how they should perform
The don't know why they should perform

A Client based focus on performance and results - Seven Key Questions for alignment:

Who is it for and why?
What is the content and the context?
How deep should it go?
What type of learning?
How much time is available? To develop? To deliver?
How will it be delivered?
What are the metrics?

A broader view of eLearning possibilities:

Traditional "Blended Learning"

Instructor-Led Training
Online Training

Additional:

Knowledgebases
Performance Support Tools
Communities of Practice - Web 2.0
Access to experts and expertise (social networks)

Next generation of eLearning is a combination of all of the above.

Business units are developing informal itmes to meet their needs - training needs to catch up / get involved and embrace the informal learning to avoid losing control of their ownership of training in the enterprise.

The three "C's"

Champions

Finding the right business leaders to support

Communication

Must move from awareness, to understanding, to preference for a communication plan - winning the hearts and minds of the audience.

Change

Nine change factors: balance, expectations, support, change mgt, sustain long term change, early adopters not only advocates, understand/expect some resistance, implementation is not change, think big, start small, scale fast!

Book - "Leading Change" - Author, John Cotter

Table Discussion:

What Challenges are you facing in building a cleint based focus on performance and results?
How successful are you in supporting informal learning directly in the workplace, and what are you using.
What challenges have you encountered in finding and engaging the reight eLearning champions.

Measuring Business Impact - Michael E. Echols Ph.D.

noreply@blogger.com (Brent) — Tue, 15 Apr 2008 18:45:00 +0000

Bellvue University - Human Capital Lab

Measuring Business Impact - 2 most frequently asked questions:

How do we decide what business outcomes to measure?

How do you know outcome measured resulted from the learning intervention and not something else?

Learning Intervention - a program with bounds and has impact - tied to:

Company Data - HR Records, Salary, Sales, Customer Sat

Analysis - Control Groups, Statistical Analysis, Business Linkage

Report - Business Outcomes

1. What to measure?

Business Goal: Revenue, Engagement, Recruitment, Leadership, Retention, Cost

Learning Intervention: Proj Mgt, Leadership Development, New Product Training, Mentoring, Bachelor Degree

What Companies are Measuring - dependant on business criteria, the appropriate learning intervention is applied. Different for every company.

2. Multiple Variables

Importance of the Control Group - demonstrates consistency in performance parameters - aids in demonstrating the delta in what the test group has accomplished in their improvement. If learning is deployed, and a delta can be seen - this is the roi.

Delta - Cost

ROI = -------------------

Cost

Chrysler Example: Training resulted in sale of 15.6 extra cars per sales person per year

Discuss at table:

Decide what business outcomes to measure

Separate the impact of learning intervention from other factors

Advocate budget to measure

Learning Infrastructure: Deep Dive - Bryan Chapman

noreply@blogger.com (Brent) — Tue, 15 Apr 2008 17:17:00 +0000

Continuation of the Management Track

Tools for consideration in discussion:

LMS
Authoring Tools
Learning Content Managment
Off the Shelf
Virtual Classroom
Self-Paced, Self-Service - Online Learning
Informal Learning - Knowledge On-Demand

Traditional Learning Managment Model: serve up training (safety, new hire, knowledge) and march people through for completions.

Knowledge Managment - Centralized Knowledge Assets: transactional by nature

"Informal learning is simply that, which is not directed by an organization or somebody in a control position." Jay Cross

Web 2.0 and collaboration goes completely against traditional Knowledge Management principles.

What about tacit knowledge? Formal vs. Informal Learning - how do you gather tacit knowledge while keeping it in its most usable state, most current and real.

Discussion at tables - informal learning in organizations (what, how) - Sharepoint mostly used in organizations for informal learning - Fidelity has more than they can recall.

Case Study: Ameriprise

Issue: How do you offer consistent training to learners across the country?

Solution: Learning Community (by date of hire) meets together for training 10 weeks; 90 minutes; 3 times a week; 15 virtual sesses each day. Sessions divided by time zones.

Best Practice: War stories, blended learning, regular sessions with learning community

Learning Governance: Aligning People, Process and Technology

Ideal High Level Governance:

IBM Learning Investment Council

Reps from each business unit that decides what projects need $ for learning priorities

Learning Management Council

Setting learning standards for the organization, defining principles of operation

Managing Learning in a Web 2.0 World - Lance Dublin

noreply@blogger.com (Brent) — Tue, 15 Apr 2008 14:46:00 +0000

Learning Management Colloquium
Management Issues "conference-within-a-conference" for management professionals

Managing Learning in a Web 2.0 World

"Context" - words, meaning, setting, relevance

First time ever, four generations in the workplace at the same time

Today's Workforce: 10-14 jobs by age 38
Top 10 jobs in 2010 did not exist in 2004

Number of photographs taken now in the millions - prevelance of cell phones / digital cameras
Amount of new information doubles every 2 years...by 2015 it is predicted that info will double every two weeks.

MySpace Community Size: if it were a country it would be the 11th largest between Japan and Mexico

Labor Shortage + Knoweldege Drain + Skill Deficit = Perfect Storm for work force

"The War for Talent" organizations fighting for talent

Formal Training: 40 hours a year for most U.S. employees
Informal Learning within the 2080 hours a year of "work" done in the workplace
Manage the Non-Formal Training / In-Context

Internet/Web 1.0 - eLearning

Medium
Content-centered
Centralized
Communications: static, search, wide access, storage

Web 2.0 -

Platform
User Centered
Generated
Network/environment: dynamic syndication, scalability, personalization, mobility

"Weapons of Mass Collaboration" - Don Tapscot term...composed of

Prosumption - if you take you have to give...
Democratization of Content - subject matter expertise is going away - control is going away...

Disintermediating - cutting out the mainstream (designers / maintstream press) subject matter expert to audience

YouTube - Google paid $1.6 billion to buy YouTube

Podcasting - first ever "War of the Worlds" broadcast
Vatican - largest podcasting group in the world

RSS - news and info sent automatically...

Wikipedia - collective intelligence - comparison with Encyclopedia Brittanica - actually came out more accurate.

Most schools will not accept Wikipedia as a source

Social Networks: www.dell.com/studiodell , http://www.ideastorm.com/ (Dell), Amazon networking based on purchased items

USFA Champions League - Soccer game - actually Market Economics training - users must establish and set up teams then negotiate for players, ticket prices

Context! Web 2.0 is rapid, mobile, immersive

Opening Keynote: Group Genius The Power of Collaboration, Keith Sawyer, Ph.D.

noreply@blogger.com (Brent) — Tue, 15 Apr 2008 13:02:00 +0000

Professor of Psychology & Education, Washington University
Computer Science Degree, M.I.T.

New Book - "Group Genius" about creativity and collaboration / learning and innovation

New kind of Economy: "The Innovation Economy" - Business Week 2004
Innovation becoming more important - not just a trend. Creativity and Innovation, watch words of today.

Business Roundtable - July 2005 - report recommending increase education for next generation leaders

Rising Above The Gathering Storm - U.S. Congressional Report about innovation - Oct 2005

Governmental Recommendations to support innovation:

Better K-12 education
Increased Higher Ed quality and funding
Increased R&D funding
Intellectual property protection and tax credits

Missing: Understanding of how innovation works

Designed Atari Game - "Food Fight" in early 80's - 1 person 9 to 12 months to design video game

2002 Playstation 2 game "Kingdom of Hearts" - more like an immersive experience - high level graphics. List of credits (team) to design new games rival that of a motion picture.

Transformation from a "lone genius" to a "group genius"

Super Creative Groups: Jazz ensembles, Improv groups - amazing innovation and creativity unfold in an instant. Wanted to know "what makes these groups tick?" Basis for his new book.

Gore-Tex: Innovation Powerhouse - "Elixir Guitar String" - each associate is to dedicate 10% of their week to "unassigned" time - innovation.

Designer decided to apply time to work on teflon coating for bike cables and thought about branching out to the animated characters - eventually had the product and concept move over to cutting edge guitar strings. Team began with one person 10%, convinced others to dedicate their time (10%) and after two years a team of 7 with no budget or Sr. mgmt approval had created a new product for the company that is now one of the best selling guitar string in the market. Google has 20% rule - 3m has 15% rule.

Learning and Innovation in the Instructionalism Age

Knowledge is a collection of static facts and procedures
The goal of education is to get these facts and procedures into learners heads
Educators know these facts and job is to transmit them
Simple facts and procedures should be learned first

Innovative Knowledge

Deep understanding of complex concepts
Ability to work in teams (nature of innovation today)
Ability to manipulate concepts creatively
Integrated and contextualized knowledge
Ability to innovate collaboratively

Learning for Creativity

Build on learners prior knowledge
Encourage reflection on the learning process
Carefully scaffold authentic situated practice
Combine inquiry and project-based activities with information delivery
Foster learning in collaborative groups

The Vision is Taking Shape - guild is pushing ahead, leading the k-12 environment

Immersion gaming - mulit-modal, multi-person gaming is experiential and collaborative

Second Life - online classrooms taking shape - Linden Labs
Over 1,000 people attended an online conference in 2007 for Second Life

Computer-Supported Collaborative Learning - WebEx type environment

Wireless Handheld Learning - in colleges - teacher sees view of student groups as they collaborate with handheld devices in a classroom activity - participate in learning situations/simulations anywhere.

Four Challenges for eLearning

Identifying a good problem or design challenge
Support active learning
Fostering effective collaboration
Supporting the creation of shared artifacts and effective critiques

1. A good problem: feasible, worthwhile, contextualized, meaningful ISSUE: do instructional designers develop the problem?

2. Support active learning: difficulty identifiying relevant data, developing and articulating explanations, justifying their decisions, defending their decisions using appropriate criteria and evidence.

3. Fostering effective collaboration: enhances learning, but only works in a certain form; ask conceptual probing questions, provide detailed elaborate explanations, share their thinking.

4. Creating Artifacts: activity results in external artifact, physical models, reports and artifacts should address the problem. Collaboration is facilitated if it is mediated and should allow assessment of the process.

How do we get there?

Story from Book - Monopoly Game from Parker Bros. - Charles Darrow Inventor of Game - developed during the height of the depression - released in January 1935. Not original inventor.

Henry George - 1879 Economist - wrote "Progress and Poverty" - single tax endorser - tax only land. Tax a big hit with quakers. Woman took concepts from single tax idea and created first version of "Monopoly" but never called it that. Obtained a patent January 5 1904 - original concept of Monopoly Game - turned down by Parker Bros. in 1904.

The Innovation Process is a constant combination of many small ideas
Each idea builds incrementally on a chain of prior ideas
The innovation process is accelerated in collaborative teams
and when ideas are shared combination of ideas creates innovation

How can we transform our organizations? Shift from the Lone Genius to the Group Genius

Opening Keynote Introduction - Tuesday 4/15 8:30 a.m

noreply@blogger.com (Brent) — Tue, 15 Apr 2008 12:25:00 +0000

David Holcombe - President and CEO of eLearning Guild - Introduction

As a community of practice - the guild is about sharing and provides infrastructure for members to collect, share and discuss information.

New Research - Snapshot Report on Learning Modalities - new and available on site to all members.

New Book - Best of The eLearning Guild's Learning Solutions

Lingos (non-profit int'l learning organization) - Presentation for Volunteer of the Year - Rose Jorgensen - developed course for stress relief program for voluteer workers.

Lingos - Partner of the Year 2008 - elluminate live! - product works with low bandwidth environments to push training. Finalist for Stockholm Award.

eLearning for kids - 90 courses for kids - 5 to 12 years old. www.e-learningforkids.org

52 companies in expo - Adobe Premier Sponsor - Jessica Waters

Adobe - Virtual Learning Ideas - can win iPod for submission

Conference Overview from eLearning Guild: Heidi Fisk and Brent Schlenker
Over 100 sessions - 13 sessions in each block

Learning Management Colloquium - Focused Management Discussion for Senior eLearning Professionals - Lance Dublin

Social Networking for guild available on LinkedIn, flickr, facebook, twitter, meebo, pageflakes, Live!Blogging

It's About the People - Lance Dublin

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 19:01:00 +0000

The Real Key to Success with your LMS - Change Management

"Good content overrides everything"

Lance's quote on Google search box, "the little white box of hope"

5 Step LMS Process

Definition - it's understood
Selection - it's right
Installation - it works
Implementation - it's used
Integration - it's invisible!

Bottom line - ...it must "work!!!" "Work" means different things to different people.

Change Management Strategies:

Strategy / Key Characteristic

Muscle = Orders
Coercion = Threats
Compliance = Information
Committment = Involvement

Influencers in organizations - line mangers (mid-management)

Understand Leverage - bell curve - Early Adopters are best group to promote new initiatives...

Pareto Principle - 80/20 rule

Adoption Rates:

1 in 5 senior
20 in 100 vps
100 in 1000 mid mgt
2000 in 10,000 workers

Create the story around your LMS - if you don't create one - others will!

LMS/LCMS Marketing Communications:

Project Identity: tag-line, logo, font, colors, look n' feel

I3 Change Implementation Model

Cognitive (inform)
Behavioral (involve)
Reinforcement (integration)

Use Case Studies - branding of corporate learning portals with identity and branding

Make learning and the LMS part of the company culture and invisible to the learner

Moodle for Successful eLearning! Dr. Margaret Martinez

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 18:11:00 +0000

Discussion of Open Source LMS - Open Source meaning "free" or open code base developed by anyone subscribing to coding standards.

"2012 90% of organizations will be running Open Source software whether they're IT departments know it or not." quote from Gartner Group

Moodle - Course Management System (CMS)

Supports formal and informal learning
Ability to support pedagogical models
Ease of use, customization, and administration
22,000 sites across 172 countries (2007)
40,969 sites across 198 countries (2008)
Popular in small to medium corporations

Moodle Roadmap: http://docs.moodle.org/en/roadmap

360 Data on LMS - Steve Wexler

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 17:08:00 +0000

Detail analysis of LMS Survey for the eLearning Guild

Hard copies presented once a year - this session will provide up to date analysis

1,262 responses to survey this year 77.4% from U.S.
31.9% work in organizations with 500 or fewer
29.4% do not yet use an LMS

Moodle has the largest marketshare of any LMS - partly due to it being opensource (free)

Data analysis presentation of the latest survey results - grids showing breakdowns by industry, organizational use and reasons why companies want an LMS.

Survey responses almost identical between men and women - except when it comes to use of the question "I don't know" or "How much does something cost" - responses vary greatly in this area.

Initial LMS Cost:

Median cost per learner: $21.88
Average cost per learner: $93.26
Median number of learners: 5,000
Average number of learners: 23,475

Satisfaction Graphs:

Geo - Highest in user satisfaction
Moodle - Highest in satisfaction with price

***Just found out how to access the real-time up to the minute data reports from eLearning guild - check out the real time direct data access reports. Uses a thin client web interface for Tableau statistical software. Gives the user the ability to drill into live survey data on tools, salaries and trends.***

What about Web 2.0

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 15:58:00 +0000

The Millennials are coming...growing up with technology in every aspect of their life.

Do the LMS and Web 2.0 fit together?
What would you track and why?
Who will manage the flow of information?

Questions to consider when reviewing LMS vendors/technology

360 Report LMS Key Learnings - Dr. Nancy Grey, DC, MDE

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 15:29:00 +0000

Interviews conducted by Steve Wexler - all contained in the Guild Research Report

Plateau, Moodle, GeoLearning, SumTotal, SkillSoft, Saba, Blackboard, Learn.com

Ed Cohen, Plateau pg. 211

Large is relative for them
Number of learners impacted
Highly rated in satisfaction
Enterprise Solution

Martin Dougiamas, Moodle pg. 223

Small and medium corporations
May be an additional LMS rather than main LMS
Highly rated in satisfaction
Enterprise solution and small divisional solution

Frank Russell, GeoLearning pg. 235 (203 corp ees / 400 customers)

Grown 320% over 3 years (pause for caution - can they meet rising demand)
Penetration in large and small/medium mkts
No behind firewall implementations
Unique interface with one thumb operation - modeled after Apple ipod (forward looking)
Key vendors intergrated: WebEx, SuccessFactors
Web 2.0 ability

Issues:

Ability to support specific and complex business process models
Time to rollout and implement
customization

Benefits:

Single sign-on
Highly configurable

Don Fowler, SumTotal pg. 241

Largest number of distinct companies as clients
Comprised of 3 legacy products
Mixed bag of technologies
Good customer satisfaction

Lee Ritze, Jeff Bond, SkillSoft pg. 249

LMS is only one component
80% of revenue from content
Some additional services offered

Mark Frost, Saba pg. 257

Meets needs of larger enterprises
Average learning installation 25k users
Dominant in LMS market

Tim Hill, Blackboard pg. 266

Focus Higher Education
New focus on professional

Jim Riley, Learn.com pg. 274

Well represented in small and medium sized corporations
Not a warm interview

Selection, Installing & Configuring - Bryan Chapman

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 15:07:00 +0000

Use Case Example - development of use case scenarios for selection of LMS

Feature: Competency Mgmt Capability

Use Case: an admin user will be assigned to maintain a master competency listing for senior and apprentice engineers. When creating tests, we need to be able to create a many-to-one relationship between test itmes and competencies.

Demo Task: Create a master competency item, called "Ability to read schematics."

How to create the ideal RFP - Bryan has some...

Selecting, Installing and Configuring - Bryan Chapman

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 14:42:00 +0000

Back from break...

Major steps in selecting an LMS:

Short listing
Use case development
Facilitated vendor demonstrations
RFP development
Proposal grading (sandbox) - no more than 2
Final Recommendations

Who should be on the committee? How big should the team be?

You
Training Representatives
HR
IT
Other Champions
Consultants

Steps in short listing: 20 questions to ask vendors - coming from Bryan

Docuement critical needs
Validate serch filters
Eliminate systems that won't meet needs
Narrow list to 3 to 5 vendors
Comparative Analysis
Debrief on Findings

Use Cases:

Learner Perspective
Training Admin
Course Developer
HR Perspective
IT Perspective

20 Questions to select an LMS/Vendor

Hosted or local
80+ hours of learning content?
Off the shelf content?
Multiple languages?
Basic vs. Advanced Classroom mgmt?
SkillGap analysis / competency mgmt?
Regulatory and compliance tracking?
Knowledge management?
Performance / HCM?
Level of Reporting?
Collaboration?
Virtual Classroom?
ERP Connectivity?
E-Commerce?
System Requirements? (Database, Server Restrictions)
Offline learners
Multiple Portals - Single Implementations?
Specific Use Case Needs?
Buy in from all stakeholders?
Budget / Pricing sensitivity?

Institute for Corporate Productivity

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 13:41:00 +0000

Kevin Oaks www.i4cp.com

History of the LMS
80's - Registrar
90's - Desktop Computing
2000 - LMS Emergence

Will enterprise software take over e-learning? No...

2008 - Overwhelming majority of organizations use LMS from "pure provider"
Almost every LMS is integrated
Mergers / Acquisitions
The LMS Market never became "huge

LMS Market Share

SumTotal 33%
Saba 25%
Plateau 15%
Skillsoft 9%
Oracle 8%
Blackboard 7% (has a patent pending that could cause heartburn in the LMS industry)

Pure Play Market

SumTotal
Saba
Plateau
Learn.com (150 total corporate employees)
GeoLearning
KnowledgePlanet

Market Shift - The War for Talent - Issues executives are concerned about

Labor Shortage
Skill Deficit
Knowledge Drain

Traditional HR "silo" approach to workforce is inefficient

"Talent Management" Winner of most overused term in 2008

HR Companies coming : Taleo, SuccessFactors, Authoria, Vurv (weak LMS's)

LMS Companies going to talent mgmt: Plateau, TEDS, SumTotal, Cornerstone (weak TM)

Interesting discussion about how HR / Training / Enterprise HR business units having individual conversations with vendors to meet needs. All coming to IT to deploy.

3 years max on what you should consider the longevity of an LMS / HR solution

Bottom Line:

LMS almost extinct? Well, not really - but could become smaller part of bigger solution
HR silos are slowly collapsing
The integrated talent management suite is a (virtual) reality
Merger & Acquistion activity will increase
Traditional learning and developmental risks getting pinched - as the silos come down and tech spans across divisions, traditional L&D personnel risk begin further marginalized

Bryan Chapman - Chapman Alliance

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 13:03:00 +0000

Learning technology architecture:

Central - LMS - think about giving LMS a cool name - "The Source"

Off the shelf
Authoring tools
Learning Content Management
Virtual Classroom
Self-Paced, Self-Service (online learning)
Informal Learning

Bryan worked on the eLearning Guild Synchronous Leaning guide

Use of wiki's and blogs (web 2.0) - these must be integrated or else become separate silos of information outside of the LMS

Shell Oil implemented a corporate wide Leaning Wiki - over 200 authors - informal learning - ended up with over 7,000 contributors for best practices and techniques in the company.

Why do we buy an LMS?

75% use it to implement eLearning
62.66% use to measure and report on training
60% use to automate reporting and tracking
52% ensure compliance
48% manage and track resources

Costs associated with systems: (Locally Installed)

25k learners - 3yr $451,521 ($6 per learner)
100k learners - 3yr $1,063,796 ($4 per learner)

Cost associated with systems: (Hosted)

25k learners - 3yr $592,816 ($8 per learner)
100k learners - 3yr $1,800,000

Source: LMS KnowledgeBase: In Depth Profiles of 52 Learning Management Systems, With Custom Comparison Across 200+ Features

LMS Top RFP Requests

Standards-based
Open model for interoperability with 3rd party content
Freeform, ad hoc, customizable reports
Strong classroom mgmt
ERP/CRM integration
Content mgmt
Extend "Performance Managment" functionality - competencies
Quick, efficient implementation
Reasonable price
Financial viability of the LMS vendor

Bottom line - "You get what you pay for..."

LMS Question / Expectations

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 12:50:00 +0000

Groups asked to create questions at tables for expectations on the session. Questions from the tables included:

Selection Criteria
Product Features
Implementation Questions
Support
Integration

Specific questions were around: reporting, global vs. "sub" localized, support time, core features
Ease of use vs. customization, process of implementation, lessons learned from previous failures, real cost behind switching and moving to new LMS, define an LMS

LMS Symposium

noreply@blogger.com (Brent) — Mon, 14 Apr 2008 12:29:00 +0000

Lance Dublin - session "host"
Bryan Chapman, Nancy Grey, Steve Wexler, Maggie Martinez - Faculty

LMS Symposium vendor neutral - no specific trashing of vendors. General tone is people "searching, researching, looking.