http://www.emarketingandcommerce.com Copyright 2011 North American Publishing Company en-us http://blogs.law.harvard.edu/tech/rss http://feedproxy.google.com/~r/emarketingandcommerce/industrycenter/search/~3/WgfYVaSFXN8/pfizer-takes-first-covario-study-seo-health-pharmaceutical-industry Fri, 09 Dec 2011 09:29:53 EST http://www.emarketingandcommerce.com/aggregatedcontent/pfizer-takes-first-covario-study-seo-health-pharmaceutical-industry http://feedproxy.google.com/~r/emarketingandcommerce/industrycenter/search/~3/qMJ6fQ3Cehs/holiday-paid-search-analytics-reveal-insights-into-today-s-cross-channel-shopper When analyzing early holiday paid search data, it’s readily apparent that shopping is truly a cross-channel endeavor. For instance, the majority of this year's Black Friday shopping occurred in-store, but consumers used search engines... ]]> Thu, 08 Dec 2011 11:53:54 EST http://www.emarketingandcommerce.com/blog/holiday-paid-search-analytics-reveal-insights-into-today-s-cross-channel-shopper http://feedproxy.google.com/~r/emarketingandcommerce/industrycenter/search/~3/Kn3b4UZqpaU/tis-the-season-for-link-baiting Thu, 08 Dec 2011 08:26:34 EST http://www.emarketingandcommerce.com/aggregatedcontent/tis-the-season-for-link-baiting http://feedproxy.google.com/~r/emarketingandcommerce/industrycenter/search/~3/1sx2knTotOo/why-misspelled-keywords-shouldn-t-be-part-your-seo Thu, 01 Dec 2011 11:01:33 EST http://www.emarketingandcommerce.com/aggregatedcontent/why-misspelled-keywords-shouldn-t-be-part-your-seo http://feedproxy.google.com/~r/emarketingandcommerce/industrycenter/search/~3/lps60j4KT6s/1 The degree of control, relevance and accountability that can be achieved through search marketing simply can't be matched with any other online or offline campaign. However, with great performance comes great unpredictability as marketers... ]]> Thu, 17 Nov 2011 13:18:05 EST http://www.emarketingandcommerce.com/article/budgeting-sem-success/1