https://content.myemma.com/ Stay on top of your email marketing game with the latest best practices, tips, examples, and data-driven insights. Emma is powerful on its own, but integrations take email marketing to the next level. We're excited to announce three highly-requested integrations: Blackbaud CRM, Raiser's Edge, and Raiser's Edge NXT https://content.myemma.com/blog/introducing-new-emma-integrations-for-blackbaud-crm-raisers-edge-and-raisers-edge-nxt-powered-by-omatic 641361328 Mon, 07 Dec 2020 22:44:03 -0500 Justin Williamson Here's 5 ways for higher ed marketers to push their email marketing strategies to the next-level and create conversations across department functions to gain synergy in your email marketing strategy. https://content.myemma.com/blog/5-ways-for-higher-education-to-increase-cross-functional-engagement 675421673 Thu, 31 Mar 2022 14:32:52 -0400 Emma Email As email marketers, constant improvement of your email deliverability should be ingrained in your marketing strategy. Here’s the a glossary of deliverability terms every email marketer should know. https://content.myemma.com/blog/deliverability-terms-for-email-marketers 674766039 Thu, 10 Mar 2022 22:11:52 -0500 Brianna Glenn Don't make the mistake of having great content and not so great deliverability. Here's 4 steps to ensure your deliverability is always improving. https://content.myemma.com/blog/why-email-deliverability-matters-email-sending-frequency 674206077 Mon, 28 Feb 2022 23:44:07 -0500 Brianna Glenn Don't make the mistake of having great content and not so great deliverability. Here's 4 steps to ensure your deliverability is always improving. https://content.myemma.com/blog/why-email-deliverability-matters-batch-emails-by-segmentation 673678530 Thu, 17 Feb 2022 23:20:03 -0500 Emma Email Don't make the mistake of having great content and not so great deliverability. Here's 4 steps to ensure your deliverability is always improving. https://content.myemma.com/blog/email-deliverability-email-list-hygiene 673139133 Mon, 07 Feb 2022 23:12:03 -0500 Brianna Glenn The Generation Z sea change is upon us! Learn 5 key practices that will set you up for marketing success with the growth of this new generation. https://content.myemma.com/blog/brand-marketing-to-gen-z 672489120 Thu, 03 Feb 2022 18:49:43 -0500 Emma Email Don't make the mistake of having great content and not so great deliverability. Here's 4 steps to ensure your deliverability is always improving. https://content.myemma.com/blog/the-power-of-deliverability-protecting-your-sender-reputation 672162645 Mon, 28 Feb 2022 23:44:54 -0500 Brianna Glenn Learn how understanding how your customers prefer to experience their favorite brands and services will continue to be key for successful automation strategies, especially as we begin 2022. https://content.myemma.com/blog/5-tips-to-keep-customer-experience-at-the-forefront-of-your-email-strategy 671437620 Mon, 03 Jan 2022 19:38:52 -0500 Brianna Glenn Email marketing helped businesses manage the balance between in-person and virtual life this year. Read how we faced the nuances of 2021. https://content.myemma.com/blog/emma-email-2021-year-in-review 670469451 Fri, 10 Dec 2021 15:41:11 -0500 Brianna Glenn Emma shares 5 holiday email subject lines guaranteed to light up subscriber inboxes all holiday season long. https://content.myemma.com/blog/a-holiday-gift-for-you-holiday-subject-lines-that-rock 669957980 Mon, 29 Nov 2021 22:59:10 -0500 Brianna Glenn Emma walks through everything you need to know about audience segmentation for your email marketing strategy this holiday season. https://content.myemma.com/blog/santas-holiday-guide-to-list-segmentation 669659927 Tue, 23 Nov 2021 01:11:05 -0500 Brianna Glenn Autumn and winter email campaigns are not always about the big seasonal sales. Explore these fall newsletter templates to add some variety into your holiday campaigns. https://content.myemma.com/blog/fall-newsletter-templates-to-inspire-your-autumn-campaigns 668852399 Wed, 03 Nov 2021 22:09:00 -0400 Brianna Glenn Deliverability sounds a lot scarier than it actually is. In this article, we debunk the scary myths that are often to blame for the misconceptions about deliverability. https://content.myemma.com/blog/deliverability-insights-debunking-deliverability-myths 668460767 Mon, 25 Oct 2021 18:22:35 -0400 Will Astout Giving Tuesday is around the corner and non-profit email sends are more important now than any other time of year. But, with these email writing tips on-hand, your messages are sure to stand out. https://content.myemma.com/blog/giving-tuesday-2021-10-tips-for-email-success 668104343 Mon, 18 Oct 2021 18:35:43 -0400 Brianna Glenn Here's 5 simple methods you can use today to increase subscriber engagement and gain quick wins without making sweeping updates or changes to existing journeys. https://content.myemma.com/blog/5-ways-to-up-your-email-engagement-on-the-fly 667372535 Mon, 04 Oct 2021 21:04:23 -0400 Emma Email Here are our deliverability recommendations for email senders as they prepare for Apple's Mail Privacy Protection during the 2021 holiday season. https://content.myemma.com/blog/how-apples-mail-privacy-protection-will-impact-2021-holiday-season 666188237 Mon, 13 Sep 2021 18:04:03 -0400 John Peters We've got a new resource to share with you! Email Academy, a free online resource for marketers to level up their email marketing skills, brought to you by Campaign Monitor. https://content.myemma.com/blog/introducing-email-academy-a-free-learning-platform-for-marketers 665881847 Tue, 07 Sep 2021 21:37:15 -0400 Emma Email Emma provides an overview of Apple’s Mail Privacy Protection and explains how the evolving data privacy landscape will impact digital marketing. https://content.myemma.com/blog/apple-mail-privacy-protection 665183723 Tue, 24 Aug 2021 18:45:17 -0400 Emma Email The results are in: To provide insight about what marketers are planning for holiday season 2021, Emma conducted an email marketing survey across a variety of organizations. https://content.myemma.com/blog/2021-holiday-marketing-preparedness-guide 664039939 Mon, 09 Aug 2021 19:47:33 -0400 Emma Email