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Optimo Hats

in Illinois Made


When you Google “Chicago” and zoom in on the little blue arrow, you’re guided to the area of 51 West Jackson Boulevard, the epicenter of Chicago’s “Loop” district and the home of Optimo Hats, arguably the finest-quality hatmaking establishment in the world.

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Optimo Hats
Illinois Made
Optimo Hats

When you Google “Chicago” and zoom in on the little blue arrow, you’re guided to the area of 51 West Jackson Boulevard, the epicenter of Chicago’s “Loop” district and the home of Optimo Hats, arguably the finest-quality hatmaking establishment in the world.

Read Story
Celebrate St. Patrick's Day around Illinois
Chicago Activities
Celebrate St. Patrick's Day around Illinois

From parades to parties, Illinois’ strong Irish presence and history really comes to life around St. Patrick’s Day.

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Eshelman Pottery
Illinois Made Arts & Culture Regional Getaways
Eshelman Pottery

On your way to Galena, plan a side trip to the studios of one of America’s favorite contemporary potters.

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Shawnee National Forest Getaway
Outdoors Regional Getaways
Shawnee National Forest Getaway

In southern Illinois, fields give way to forested hills, rugged bluffs and sweet surprises in Shawnee National Forest.

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Highlights Along Illinois’ Scenic Byways
Regional Getaways Road Trips
Highlights Along Illinois’ Scenic Byways

Roll down the windows and explore one of the state’s seven scenic byways, which pass dozens of natural wonders and local gems.

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Get Your Kicks on Illinois Route 66
Road Trips Local Experts
Get Your Kicks on Illinois Route 66

The 300-mile section of Route 66 angling across Illinois lures road-trippers seeking throwback gas stations, Muffler Men and the pleasure of taking their time.

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Roadside Attractions of Illinois
Road Trips
Roadside Attractions of Illinois

Kitsch, awe inspiring, quirky, colorful, beautiful and unforgettable. The many roadside attractions of Illinois are worth a road trip in their own right.

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Travel Illinois Magazine

Travel Illinois Magazine

Find unexpected ways to enjoy Illinois in this biannual magazine that explores every corner of the state. Each issue offers a mix of travel stories, stunning photography and timely trip ideas that make the most of each season.

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From Your Local Experts

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Get Your Kicks on Illinois Route 66
Road Trips Local Experts
Get Your Kicks on Illinois Route 66

The 300-mile section of Route 66 angling across Illinois lures road-trippers seeking throwback gas stations, Muffler Men and the pleasure of taking their time.

Read Story
Girlfriend Getaway along the I&M Canal
Regional Getaways History Road Trips
Girlfriend Getaway along the I&M Canal

In the 1800s, the Illinois and Michigan Canal fueled commerce from the Illinois River to Chicago. Today, follow the canal for a history-infused, shopping-filled getaway.

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Family Fun and Some History Too
Family Fun Regional Getaways History
Family Fun and Some History Too

by Craig Hensel

Chicago-based photographer and Instagramer Craig Hensel @thecraighensel and his family take a road trip around Central Illinois.

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Q&A with Brett Eldredge
Arts & Culture Local Experts
Q&A with Brett Eldredge

Country music star Brett Eldredge loves Illinois so much, he wrote a love song about it.

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It’s a Date
Eat & Drink Regional Getaways Local Experts
It’s a Date

Starting your romantic weekend in Millennium Park might seem surprising, but its variety captures what makes Chicago tick.

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Spring Refresh
Local Experts
Spring Refresh

Chicagoland has a fantastic variety of shopping, including upscale malls and outlets to help bring any wardrobe up to date.

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What’s New at Navy Pier
Family Fun Local Experts Chicago
What’s New at Navy Pier

From our window in the sky, the view below spread out like an immense watercolor. Turquoise Lake Michigan to one side, the slate gray Chicago skyline to the other and,...

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Monster Mash, Illinois
Family Fun Local Experts
Monster Mash, Illinois

Twists and turns, screams and shrieks. Fright Fest at Six Flags Great America serves up hair-raising scares and ghoulish fun this fall.

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