EricPratum.com

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Automated Deliverable Scheduling: Never Forget a Milestone Again - YouMoz | SEOmoz
Automated Deliverable Scheduling: Never Forget a Milestone Again

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The 3 Essential Qualities of a TRUE Social Media Expert

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Moz's $18 Million Venture Financing: Our Story, Metrics and Future | SEOmoz
Moz's $18 Million Venture Financing

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I Confess, Every Blog Post I’ve Ever Written is Link-Bait
Thoughts After Social Slam 2012 | soulati.com
Thoughts After Social Slam 2012

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Charlie Sunderlage: The Big Race
The Big Race

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A VC: Fun Friday: Where Do You Get Your News?
Where Do You Get Your News?

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Non-Intuitive Search Queries & Resources for Link Building | SEOmoz
Non-Intuitive Search Queries & Resources for Link Building
A VC: Life Liberty and Blazing Broadband
Life Liberty and Blazing Broadband

Five Dangerous Trends Facing Your Mission

Eric Pratum — Fri, 23 Mar 2012 14:50:08 PDT

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Five Dangerous Trends Facing Your Mission

In the Fall of 2011, I gave a presentation to the Association of Gospel Rescue Mission’s Midwest Conference. This presentation is based largely on a presentation that Todd Baker was supposed to give, but he was not able to be…

DNA of Online Marketing

Eric Pratum — Fri, 16 Mar 2012 14:24:24 PDT

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DNA of Online Marketing

Near on 2 years ago, I presented with Todd Baker at the Association of Fundraising Professionals Conference in Baltimore. Sorry that these slides are not annotated. I didn’t get into that until later. AFP 2010 DNA of Online Marketing View…

Why Get In Shape is a bad new years resolution

Eric Pratum — Wed, 04 Jan 2012 07:02:49 PST

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Why Get In Shape is a bad new years resolution

“Get in shape” is a bad new years resolution because: It’s poorly defined. What do you consider “getting in shape”? Is it losing weight, increasing your running pace, prepping for a gun show, something else? There’s no real goal. At…

New Years Resolution 2011 Completed. Now for 2012

Eric Pratum — Sat, 31 Dec 2011 14:40:35 PST

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New Years Resolution 2011 Completed. Now for 2012

My new years resolution this year was to run 2.5 miles everyday, with two exceptions – riding at least 20 miles or walking with my wife could replace the run. The reason for this was that I really enjoy riding,…

Common misconceptions about nonprofit social media

Eric Pratum — Wed, 21 Dec 2011 05:59:04 PST

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Common misconceptions about nonprofit social media

Bill Jacobs writes the best nonprofit-focused, no BS blog out there. If you are at all involved or interested in nonprofits, visit his website and subscribe. In Bill’s most recent post about nonprofit social media use, he has three main…

Don’t pay attention to social scores. They’re all flawed.

Eric Pratum — Fri, 14 Oct 2011 05:05:28 PDT

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Don’t pay attention to social scores. They’re all flawed.

There might be a lot of hype around them, but as far as I’m concerned Klout and similar social scoring mechanisms are too flawed to be useful right now. To the best of my knowledge, the first social scoring mechanism…

You have no excuses for not being an expert

Eric Pratum — Fri, 29 Apr 2011 09:24:03 PDT

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You have no excuses for not being an expert

<rant> Powerpoint is a tool. Syringes and needles are tools. Hammers are tools. Marketing is not a tool. Medicine is not a tool. Construction is not a tool. They are areas of expertise. But marketers that insist on using Powerpoint…

How I went from 70 to 1,400 subscribers in 60 days

Eric Pratum — Mon, 31 Jan 2011 06:23:26 PST

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How I went from 70 to 1,400 subscribers in 60 days

Years ago, a few months after I started this blog, I was chugging along at a few hundred subscribers and an average of 1,000-1,500 daily uniques. As with most everyone else, I have been concerned with how to get more…

Why I chose this design

Eric Pratum — Sat, 15 Jan 2011 08:06:49 PST

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Why I chose this design

I had to get away from my theme. I just had to. Did you ever notice that I had to use a ton of bullet points to either start paragraphs or break up paragraphs? That was because, either by design…

New Years Resolution 2011

Eric Pratum — Fri, 31 Dec 2010 00:04:15 PST

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New Years Resolution 2011

My 2010 New Years resolution was to not eat/drink sweeteners of any kind – except things like agave syrup, pineapple juice, etc – and to not have gluten. NOTE: I’ve had to disable comments for this post because my “awesome”…