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	<title>Erin Blaskie</title>
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	<description>Digital Marketing Strategist</description>
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		<title>Lessons Learned in 2017</title>
		<link>http://erinblaskie.com/lessons-learned-in-2017/</link>
				<pubDate>Wed, 03 Jan 2018 03:36:07 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Business & Marketing]]></category>
		<category><![CDATA[Living & Loving]]></category>
		<category><![CDATA[Relationships & Love]]></category>
		<category><![CDATA[2017]]></category>
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		<category><![CDATA[business]]></category>
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		<category><![CDATA[Erin Blaskie]]></category>
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				<description><![CDATA[2017 was a huge year for a lot of us. For me, I moved from entrepreneurship to employment, I got engaged and I bought a house. My daughter turned seven, we had a puppy (and then didn&#8217;t have a puppy, more on that later) and we traveled to (and fell]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">6149</post-id>	</item>
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		<title>How I Start the New Year</title>
		<link>http://erinblaskie.com/how-i-start-the-new-year/</link>
				<pubDate>Tue, 02 Jan 2018 00:59:12 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Business & Marketing]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[Erin Blaskie]]></category>
		<category><![CDATA[New Year]]></category>
		<category><![CDATA[New Year ritual]]></category>
		<category><![CDATA[New Year rituals]]></category>
		<category><![CDATA[productive]]></category>
		<category><![CDATA[productivity]]></category>

		<guid isPermaLink="false">http://erinblaskie.com/?p=6144</guid>
				<description><![CDATA[While the New Year, New You posts abound on social media, I&#8217;ve been focusing on cleaning up my systems and processes, reviewing my financials and getting ready to kick off the New Year in a big way. Here are a few of the things that I do to kick the]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">6144</post-id>	</item>
		<item>
		<title>PicMonkey: A Lesson in How NOT to Change the Pricing Model of Your SaaS Company</title>
		<link>http://erinblaskie.com/picmonkey-a-lesson-in-how-not-to-change-the-pricing-model-of-your-saas-company/</link>
				<pubDate>Fri, 22 Sep 2017 15:02:37 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Business & Marketing]]></category>
		<category><![CDATA[Hacks & How-To's]]></category>
		<category><![CDATA[business model]]></category>
		<category><![CDATA[Erin Blaskie]]></category>
		<category><![CDATA[how to price your SaaS product or service]]></category>
		<category><![CDATA[marketer]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[PicMonkey]]></category>
		<category><![CDATA[pricing]]></category>
		<category><![CDATA[SaaS]]></category>
		<category><![CDATA[SaaS pricing model]]></category>
		<category><![CDATA[SaaS pricing models]]></category>

		<guid isPermaLink="false">http://erinblaskie.com/?p=6081</guid>
				<description><![CDATA[Earlier this week, PicMonkey changed the pricing model of their photo editing service. While that may not seem all that newsworthy, how they did it has the Internet up in arms. First, let me explain how I came across the change in their pricing / business model. The context is important, I]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">6081</post-id>	</item>
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		<title>Five Things I Learned About Twitter Bios by Reading Over 4,000 User Profiles</title>
		<link>http://erinblaskie.com/five-things-i-learned-about-twitter-bios-by-reading-over-4000-user-profiles/</link>
				<pubDate>Fri, 28 Jul 2017 20:19:05 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Business & Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[community building]]></category>
		<category><![CDATA[Erin Blaskie]]></category>
		<category><![CDATA[Medium]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://erinblaskie.com/?p=6060</guid>
				<description><![CDATA[I know you’re probably wondering how long it took to read over 4,000 Twitter bios. It was about 11 hours and 24 minutes… give or take. You may also be wondering why I read over 4,000 Twitter bios. To understand this piece, I need to give you a bit of]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">6060</post-id>	</item>
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		<title>Sales Page Design + Layout</title>
		<link>http://erinblaskie.com/sales-page-design-layout/</link>
				<pubDate>Fri, 28 Jul 2017 16:50:46 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Things I've Made]]></category>
		<category><![CDATA[Erin Blaskie]]></category>
		<category><![CDATA[landing page design]]></category>
		<category><![CDATA[landing page designer]]></category>
		<category><![CDATA[LeadPage design]]></category>
		<category><![CDATA[LeadPage designer]]></category>
		<category><![CDATA[sales page design]]></category>
		<category><![CDATA[sales page designer]]></category>

		<guid isPermaLink="false">http://erinblaskie.com/?p=6053</guid>
				<description><![CDATA[Recently, I worked on a sales page design and layout that I absolutely loved. Jennifer Louden, an incredible writing coach and best-selling author, and I have been working together closely for some time now so naturally, it made sense for me to design the sales page for her Writer&#8217;s Oasis.]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">6053</post-id>	</item>
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		<title>Storytelling + Community Building</title>
		<link>http://erinblaskie.com/storytelling-community-building/</link>
				<pubDate>Sat, 22 Jul 2017 22:59:09 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Business & Marketing]]></category>
		<category><![CDATA[Hacks & How-To's]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Storytelling]]></category>
		<category><![CDATA[brand storytelling]]></category>
		<category><![CDATA[building communities]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[community building]]></category>
		<category><![CDATA[Erin Blaskie]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[storytelling]]></category>
		<category><![CDATA[telling stories]]></category>

		<guid isPermaLink="false">http://erinblaskie.com/?p=6038</guid>
				<description><![CDATA[Establishing a blog or website is one part of the puzzle but the other part is figuring out how to bring readers to the site and keep them interested for the long-haul. In this presentation, which I gave at WordCamp Ottawa on July 22, 2017, I chatted about storytelling, social]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">6038</post-id>	</item>
		<item>
		<title>How to Generate Inspiration for Blog Posts, Vlogs and E-Books</title>
		<link>http://erinblaskie.com/how-to-generate-inspiration-for-blog-posts-vlogs-e-books/</link>
				<pubDate>Thu, 13 Jul 2017 17:09:13 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Business & Marketing]]></category>
		<category><![CDATA[Creativity & Inspiration]]></category>
		<category><![CDATA[Hacks & How-To's]]></category>
		<category><![CDATA[Productivity]]></category>
		<category><![CDATA[blog post ideas]]></category>
		<category><![CDATA[blog post topic ideas]]></category>
		<category><![CDATA[blog post topics]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[Erin Blaskie]]></category>
		<category><![CDATA[Feedly]]></category>
		<category><![CDATA[how to get inspired to write]]></category>
		<category><![CDATA[inspiration]]></category>
		<category><![CDATA[marketer]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[RSS feed]]></category>
		<category><![CDATA[what to blog about]]></category>
		<category><![CDATA[where to find good blog post ideas]]></category>

		<guid isPermaLink="false">http://erinblaskie.com/?p=6029</guid>
				<description><![CDATA[I just got off the phone with a client and we were chatting about a list of 10-15 blog post ideas that I had created for her. She asked me where I came up with those ideas as she figured some people would struggle with creating a list like that]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">6029</post-id>	</item>
		<item>
		<title>A Framework for Creating Your Introductory E-mail Marketing Funnel</title>
		<link>http://erinblaskie.com/a-framework-for-creating-your-introductory-e-mail-marketing-funnel/</link>
				<pubDate>Fri, 31 Mar 2017 19:59:06 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Business & Marketing]]></category>
		<category><![CDATA[Hacks & How-To's]]></category>
		<category><![CDATA[e-mail marketing funnel]]></category>
		<category><![CDATA[Erin Blaskie]]></category>
		<category><![CDATA[how to create an e-mail marketing funnel]]></category>
		<category><![CDATA[marketing funnel]]></category>
		<category><![CDATA[marketing funnel framework]]></category>

		<guid isPermaLink="false">http://erinblaskie.com/?p=5988</guid>
				<description><![CDATA[The conversation in my Digital Marketing Strategy Facebook Group recently turned to marketing funnels recently so I wrote up a little framework on creating the introductory funnel that people land on when they first join my list. If you&#8217;re looking to create your first funnel for list building, I hope]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">5988</post-id>	</item>
		<item>
		<title>How to Create an Opt-In Page or Squeeze Page Using LeadPages</title>
		<link>http://erinblaskie.com/how-to-create-an-opt-in-page-or-squeeze-page-using-leadpages/</link>
				<pubDate>Wed, 29 Mar 2017 18:48:03 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Business & Marketing]]></category>
		<category><![CDATA[Hacks & How-To's]]></category>
		<category><![CDATA[Video Tutorials]]></category>
		<category><![CDATA[Erin Blaskie]]></category>
		<category><![CDATA[how to set up a LeadPage]]></category>
		<category><![CDATA[how to set up LeadPages]]></category>
		<category><![CDATA[how to use LeadPages]]></category>
		<category><![CDATA[LeadPages]]></category>
		<category><![CDATA[opt-in pages]]></category>
		<category><![CDATA[squeeze pages]]></category>

		<guid isPermaLink="false">http://erinblaskie.com/?p=5982</guid>
				<description><![CDATA[Building an e-mail marketing list should be one of the first things you do when building your online or digital presence. For my list building, I use LeadPages [side note: that is an affiliate link and yes, I do get a small commission if you click through and sign]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">5982</post-id>	</item>
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		<title>Inside a $250,000 Digital Product Launch, Part Two</title>
		<link>http://erinblaskie.com/inside-a-250000-digital-product-launch-part-two/</link>
				<pubDate>Tue, 28 Mar 2017 15:52:17 +0000</pubDate>
		<dc:creator><![CDATA[Erin Blaskie]]></dc:creator>
				<category><![CDATA[Business & Marketing]]></category>
		<category><![CDATA[Hacks & How-To's]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[digital marketing launch]]></category>
		<category><![CDATA[digital marketing strategy]]></category>
		<category><![CDATA[Erin Blaskie]]></category>
		<category><![CDATA[launch]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing launch]]></category>

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				<description><![CDATA[This is part two of a series. To read part one, go here. Prefer to listen? Here&#8217;s the audio version of the post. &#8212; As a digital strategist who has been in the online marketing space since 2004, and who has worked in the backend of over 300 online]]></description>
								<post-id xmlns="com-wordpress:feed-additions:1">5962</post-id>	</item>
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