Written by Eve Gersich

These are the current services I offer Content Creation Get fresh, regular, quality content for your website. This increases the frequency at which search engine spiders will visit and crawl your site, as well as attract your target audience. WordPress Setup Not sure how to effectively and efficiently set up your WordPress site? Overwhelmed by [...]

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Written by Eve Gersich

It is really important that your website is structured in a way that speaks not only to your audience but also to the search engines. The best way to communicate with the SE’s (search engines) is through a set of methods called search engine optimization. In a series of posts, I’m going to quickly go [...]

The post Website Silo Architecture – An Introduction appeared first on Internet Marketing.

Written by Eve Gersich

This is a picture of one of the beaches in San Diego, California. It reminds me of the limitless opportunities and the unwavering determination required to realize those opportunities. While the Internet is full of such possibilities, it is also in constant change, just like the clouds you see in the image. Change is good. [...]

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Written by Eve Gersich

Just two days after posting about my excitement over the upcoming Genesis 2.0 WordPress Framework, I decided to change the theme on this site from Modern Portfolio (by Studiopress) to Sahifa by Mo3aser (available on Themeforest). Sahifa is a straightforward magazine style theme that also offer review ratings capabilities. Additionally, this author has a review [...]

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Written by Eve Gersich

I have a confession to make. I am largely unsatisfied with the current theme on this site – Modern Portfolio by Studiopress, a child theme build on the Genesis Framework. Honestly, the font the WordPress editor uses in the admin backend is better looking than the font styles on this theme. It wasn’t always like [...]

The post My OCD is Flaring Up Again & I Can’t Wait for Genesis 2.0 appeared first on Internet Marketing.

Written by Eve Gersich

I’m not sure how I came across piklist, the rapid development framework for WordPress. I must have had my geek hat on at the time and was on my never-ending search for knowledge on plugin development. I watched their presentation at Wordcamp NYC 2012 called Steve Bruner and Kevin Miller: Building Powerful Websites and Web [...]

The post WordPress Helpers Plugin by Piklist – A Must-Have Core Plugin for WP Administration appeared first on Internet Marketing.

Written by Eve Gersich

Online marketing has lowered the barrier to entry for small businesses, while it has provided cost-effective brand advertising for larger businesses. Of all Internet marketing mediums, email marketing consistently out performs them all. The Online medium with the highest return on investment Permission marketing is the holy grail of Online marketing. When you acquire someone’s [...]

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Written by Eve Gersich

One of the top trends for your content marketing strategy is to publish frequently. It’s important to post lots of articles relevant to your market. It benefits everyone – the search engines, your audience, your website, and your business. Here are the benefits broken down: Search engine optimization – frequent publishing means you care about [...]

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Written by Eve Gersich

Blog submission to Google Webmaster Tools is no different from submitting your non-blog website there. The bottom line is that you want Google to know about your site, instead of waiting for Google to find it. This has been a controversial issue over the years in the SEO industry. People were arguing on both sides. [...]

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Written by Eve Gersich

Are you a small business owner who would like to increase your website traffic? Have you considered using local search engine optimization methods? Google Maps plays a very important part in bettering your site with local SEO. Not many seek this as one of the first things they need to do, and that is unfortunate. [...]

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