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Google Let JC Penney Spam Search Results For Months (GOOG)

2011-02-14T22:40:00.000-08:00

The New York Times exposed the dirty side of search engine optimization this morning with a long article about how JC Penney spammed Google so it would appear at the top of search results.
Somebody created thousands of fake pages with the keywords that Penney wanted to game, like "black dresses," and a direct link to Penney's site. This messes with Google's PageRank algorithm, which assumes that a site is useful if it's popular. (A Penney spokesperson denied that the company knew what was going on -- it was probably a guerrilla SEO team or agency working on Penney's behalf.)
The amazing part of the story isn't how Penney tricked Google -- this kind of "black hat" SEO has been around almost since Google began.
The amazing part is that Google let Penney get away with it for MONTHS, and did nothing to stop it until the Times presented its findings to Google.
Matt Cutts, Google's anti-spam head, told the Times that Google had caught wind of several previous efforts by Penney, most recently in November. But Google apparently didn't "circle back" to see if Penney was still breaking the rules.
Finally last week, Google manually demoted the gamed results.
Here's the thing: if Google was unaware of a huge high-profile site like Penney doing this, can it possibly be aware of the tens of thousands of smaller sites that might be doing the same thing?
Google has been on the defensive about search spam since early this year, when articles began appearing in TechCrunch and other publications questioning whether Google was still useful. Google tried to change the subject to how Bing was cribbing from Google search results, but the search spam problem simply isn't going away -- a recent study by Experian Hitwise showed that 35% of Google searches offer results that are so bad that users don't click a single one of them.
In a fitting bit of irony noted by search expert Danny Sullivan, the New York Times article actually used an SEO tactic itself. The headline of the article is "The Dirty Little Secrets Of Search." But title of the Web page is "Search Optimization and Its Discontents." Those two words -- "search optimization" -- are among the most searched-upon keywords in Google.

SVRank Helps Webmasters, SEO's and Marketing Experts Discover Their Online Visibility

2011-02-13T21:20:00.001-08:00

Webmasters, SEO's and Marketing professionals already know that being visible within social networks is a "must" these days to survive the permanently growing competition. In days where Acronyms like SMO (social media optimization) and SME (social media expert) rank right next to SEO (search engine optimization), it's no secret that a new (social) age has begun.
A few years back, the only thing people cared about was the amount of backlinks (links from other websites to their own) they had, and how to get more of them. Because everybody knew how important backlinks were, people started buying them on popular web forums and webmaster marketplaces.
What most people still don't know is: Search engines are getting "smarter" (which is a good thing), and the value of a so called backlink is no longer as valuable as it was years or months ago. As social networks grow and receive a lot of web traffic and attention, search engines are already integrating "social factors" into their algorithms.

This could (and will) mean that if people talk a lot about a website, it will rank higher in search engines. After all, if thousands or even more people are creating buzz, there must be something to it.

With all this "social media" talk, there are many webmasters and individuals who are confused what this is really is about. Here is where the new website visibility ranking service SVRank.com comes in handy.

SVRank is a newly launched service which ranks websites based on their social media and news visibility on a scale of 1 – 10 with 1 being the lowest and 10 the highest rank possible. SVRank’s index is updated weekly.

"Webmasters, Marketers and SEO's are already making use of our unique service to discover how well they are doing if it comes to online visibility. Our query charts show a typical pattern where people first look up their own website, and then compare their rank with either a well known and visible website like google.com or cnn.com or their competition. Most users of our service perform about 4-5 queries, where their own website is the first query, their competition the second, and their competing websites follow with additional queries," Mr. Morgan, CEO if SVRank said.

On Monday, February 14th, SVRank will perform the first database update.

About SVRank
SVRank was launched in February 2011 and sets out to become a leader in the website ranking and visibility industry. SVRank employs eight fulltime staff members which consists of three search engine engineers, two SEO’s, one media professional (journalist) and two web traffic specialists. When ranking a website, SVRank takes into account social mentions, news coverage, user popularity and web traffic data.

For further information, please contact:

Phillip Morgan
SVRank
Voicemail: +44 1865413440
Twitter: @SVRankCom
E-mail: press(at)svrank.com
Website: http://svrank.com/

Web design company aims for high search rankings, user-friendliness

2011-02-12T04:35:00.000-08:00

A website that appears near the top of the search engine's results list and ease of use for customers are top priorities for John Anthony, who recently opened Creative Website Co. in Petoskey.

Anthony, 40, obtained a degree in engineering from Ferris State University and has experience working in the auto industry with the Big Three automakers and smaller corporations. His experience in program management and project engineering allow him to aid clients in market analysis, company branding, and establishing a vision for their business.

"Who you are as a company is clearly visible on your website," Anthony said. "My goal is to give people a product that exceeds their expectations. My sites are my reputation."

Anthony uses Flash animation and intense graphic arts to create visual interest, and search engine optimization (SEO) to bring his clients' sites closer to the top of search engine results. While Anthony emphasized that it is impossible to guarantee that a business will be first when a user types a keyword search into Google, Yahoo or other search engines, special programming can help move your site up the list.

Designing sites that work easily on mobile phones, and are in line with the target audiences' likely computer capabilities, is also a priority.

For example, if a business caters to clients that live in a rural area with dial-up Internet service, it is more important to make sure the website will not take a long time to load. On the other hand, a business that caters to a clientele that's likely to have the newest computers and wireless internet services can use more graphics and animation.

In terms of cost, prices vary, depending on how much time it will take to develop the website Offering websites that are simple to use, cost-effective and high-quality is his goal, Anthony said.

Anthony also offers business card and brochure design services, and updates to existing websites, whether or not they were his creation. For more information, or to view Anthony's gallery of commercial websites, go to www.creativewebsite.com or call (231) 838-8588.

Creative Website Co. is located at 438 East Lake St., Suite L2, on the lower level of the Diamond building next to the City Park Grill.
Source http://www.petoskeynews.com/

SEO Software for Non-SEO Professionals Helps Business Owners Ramp up their Organic Search Optimization Strategies

2011-02-11T19:46:00.001-08:00

SEO Software for Non-SEO Professionals Helps Business Owners Ramp up their Organic Search Optimization Strategies

When Jan-Pro Canada wanted to reduce their reliance on pay-per-click advertising, they turned to gShift Labs' SEO Software to help them build their strategy and execute it on a monthly basis.

(Vocus/PRWEB) February 10, 2011

When Jan-Pro Canada wanted to reduce their reliance on pay-per-click advertising on Google and invest instead in organic search for their business, they turned to gShift Labs' SEO Software to help them build their strategy and execute it on a monthly basis.

“We had spoken to SEO experts and they were never able to conclusively describe what an organic SEO strategy would look like for our business and what we would need to do monthly,” said Jean Roberge, Master Franchise Owner of Jan-Pro Canada. “We knew that with industry statistics suggesting 75% of searchers on Google click on organic results versus Adwords, we needed an aggressive SEO strategy for our business. The dollars we were spending on pay-per-click were not getting us business.”

gShift Labs has developed patent-pending, web-based Search Engine Optimization (SEO) Software for marketers that enables a consistent and repeatable approach to optimizing the organic search results of an organization's web presence. What makes gShift's SEO software different from other tools on the market, is that it is an SEO software system built specifically for non-SEO professionals. “We are changing the way people think of and perform organic search optimization,” said Krista LaRiviere, CoFounder and CEO gShift Labs. “Marketers should have control of their SEO like they have control over email marketing and paid search.”

Jan-Pro Canada started out with a list of keywords they thought their customers were using to search for commercial cleaning services. They built a keyword strategy for the website using tools found in gShift, benchmarked the words against competitors sites and then started to track and measure their progress getting to Page One of Google by implementing a variety of tasks that were provided in the SEO software. Not only could they see their ranking moving on weekly basis, they could see what was working and what wasn't as they adjusted content, the website and their keywords over time. (Read the full case study here…)

gShift Lab's Web Presence OptimizerTM solves a growing business problem for business owners. Every organization today, regardless of size or industry, needs a strong online presence for their business. Being found on Page One of search engines has traditionally been a long and expensive process. gShift Labs has solved the organic search engine optimization problem with a software system that makes it easy and simple to rank and get found.

There are a variety of tactics and best practices that are used by SEO professionals to improve organic search results. They are time consuming, complicated and require tying together a number of publicly available tools. gShift's SEO software is a system that pulls all tactics into one spot. Less time can be spent on “figuring out SEO” and more time can be spent on building the right content to deliver traffic to a web site. This software is a breakthrough for marketing departments of all shapes and sizes and for companies that understand the importance of a strong organic search engine optimization strategy for their business.

About gShift Labs

gShift Labs provides SEO Software for non-SEO professionals by giving marketers control over their organic search rankings. gShift's SEO Software, Web Presence OptimizerTM (WPO), simplifies, demystifies and standardizes the way a website gets found on the internet to reduce the time and resource commitment necessary to perform, report, analyze and improve organic search optimization. Companies across North America and around the world are getting to Page One because of gShift's SEO software. Winner of the Digital Media category at the 2010 CIX Awards and Best New Start-up of the 2010 York Technology Alliance Technology Leadership Awards, gShift Labs is considered one of the hottest innovative companies in Canada to watch and follow.

For more information:

Contact Krista LaRiviere, CoFounder and CEO

krista(at)gshiftlabs(dot)com

# # #

For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/2/prweb8125589.htm

Search Engine Optimization Gets a New Name from Industrial Traffic: Quality Online Visibility

2011-02-11T18:55:00.000-08:00

NH search engine optimization firm, Industrial Traffic, has recently rebranded and redesigned their website, not simply to rebrand but to fully showcase what the company calls "quality online visibility."

Hooksett, NH (PRWEB) February 10, 2011

Industrial Traffic, a leading provider of web design, internet marketing, and search engine optimization services has rebranded and redesigned their website. This was done not only to give the company a new look, but as part of an effort to fully showcase what the firm's president, Michael St. Laurent, calls a better definition of search engine optimization - "Quality Online Visibility."

"Quality Online Visibility is what we provide our clients. Yes, we provide search optimization services ― but it's also much more than that. It's an online presence that takes advantage of every resource that's out there, and it's search engine optimization that we don't stop refining our approach to."

After physically expanding the search engine optimization firm's reach with representatives now working across New England, the Mid-Atlantic, and as far as Texas, Industrial Traffic's latest push has been a virtual one. As St. Laurent explains, "We're not just setting ourselves apart, we're redefining SEO. It's not about quantity anymore, it's about quality - and that's where we're coming from when we call it Quality Online Visibility."

Industrial Traffic's approach to delivering Quality Online Visibility through professional search engine optimization services uses constantly updated methodologies based on the latest industry trends, research, and analysis. While many SEO firms perform only cursory industry research, St. Laurent explains that Industrial Traffic thoroughly researches every industry it works with to help deliver clients qualified website visitors who are "the most likely to convert into customers."

Additionally, St. Laurent also explains that the search engine optimization company takes advantage of every resource the rapidly growing internet has to offer - while constantly looking for new ways to help customers increase their visibility online through various forms of offsite and onsite search engine optimization.

To learn more about the search engine optimization services at Industrial Traffic, visit http://www.IndustrialTraffic.com or call 603-623-8006.

About Industrial Traffic

Industrial Traffic, LLC has been providing website design and development, online marketing and search engine optimization services in New Hampshire and throughout the United States since 1997. As search engines such as Google, Yahoo, and Bing constantly change and as the internet evolves to alter the way businesses achieve the visibility they need, SEO experts such as IndustrialTraffic.com help them take advantage of all the web has to offer.

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebNH/seo/prweb5050574.htm
Source http://www.redorbit.com/

Web Words That Lure the Readers

2011-02-11T18:05:00.000-08:00

Posted By CLAIRE CAIN MILLER
The Huffington Post has hired veteran journalists to beef up its news coverage. But a significant chunk of its readers come instead for articles like one published this week: “Chelsy Davy & Prince Harry: So Happy Together?”
The two-sentence article was just a vehicle for a slide show of photographs of the couple and included no actual news. But “Chelsy Davy” was one of the top searches on Google that day, and soon after the article was published it became one of the first links that popped up in Google’s search results.
It was an example of an art and science at which The Huffington Post excels: search engine optimization, or S.E.O. The term covers a wide range of behind-the-scenes tactics for getting search engine users to visit a Web site, like choosing story topics based on popular searches.
Because Google is many Internet users’ front door to the Web, S.E.O. has become an obsession for many Web publishers, and successful ones use the strategies to varying degrees. But as newspapers, magazines, blogs and online-only news sites increasingly compete for readers, they are making it more of a priority than ever and adopting new techniques, like trying to maximize pass-alongs on social networks.
The Huffington Post’s skill at using these tactics to increase readership and revenue was one of the ways it made itself worth $315 million to AOL, which acquired it this week. And Demand Media, which runs sites like eHow and Answerbag.com and values search engine optimization perhaps more than any other publisher, raised $151 million in a public offering in January.
Models like these could pave the route toward profitable journalism in a postprint world, some analysts say — or, others worry, drive online media to publish low-quality articles that are written to appeal to search engines instead of people.
S.E.O. is “absolutely essential,” said Rich Skrenta, chief executive of the search engine Blekko. Still, he said, it can turn into a “heroin drip” for publishers: “They had this really good content at the beginning, but they realize the more S.E.O. they do, the more money they make, and the pressure really pushes down the quality on their sites.”
There is a whole industry of search engine optimization and social media experts, and many of them have found jobs at Web publishers. Their standard strategies include things like filling articles with keywords that people might search for, writing teaser headlines that people cannot help but click on and including copious links to other stories on the same site.
In addition to writing articles based on trending Google searches, The Huffington Post writes headlines like a popular one this week, “Watch: Christina Aguilera Totally Messes Up National Anthem.” It amasses often-searched phrases at the top of articles, like the 18 at the top of the one about Ms. Aguilera, including “Christina Aguilera National Anthem” and “Christina Aguilera Super Bowl.”
As a result of techniques like these, 35 percent of The Huffington Post’s visits in January came from search engines, compared to 20 percent for CNN.com, according to Hitwise, a Web analysis firm.
Mario Ruiz, a spokesman for The Huffington Post, said search engine optimization played a role on the site but declined to discuss how it was used.
Though traditional print journalists might roll their eyes at picking topics based on Google searches, the articles can actually be useful for readers. The problem, analysts say, is when Web sites publish articles just to get clicks, without offering any real payoff for readers.
“You’re not really crossing the line if you’re creating content for the sake of disseminating information, like HuffPo,” said Vivek Wadhwa, visiting scholar at the School of Information at the University of California, Berkeley. “The problem is these other players producing content based on what people click on.”
Those publishers, which many dismissively refer to as content farms, include Demand Media, Yahoo’s Associated Content and AOL’s Seed.
Demand Media uses software that looks at activity on search engines, Facebook and Twitter; generates headlines based on it; and assigns freelancers to write corresponding pieces. The result is articles like “How to Lose Weight in Your Face,” which is a top Google result for related searches and includes tips like “drink plenty of water.”
But that approach might not be so effective for long. In recent weeks, there has been swelling criticism in technology circles of these types of Web sites, and of Google for listing the articles as top results.
Blekko, a search engine that limits results to an edited list of sites, removed all links to eHow and Answerbag. Google said it was working on changes that would push such links lower in search results.
“We definitely have heard feedback in the last two weeks that people are concerned about the low-quality content farms in Google, and we’re working on a variety of algorithms to try to address that,” Matt Cutts, a principal engineer at Google who leads the Web spam team, said in an interview. He declined to single out any specific sites.
A Demand Media spokeswoman would not comment because the company was in a mandatory quiet period after its stock offering, but Richard Rosenblatt, its chief executive, has said that Google’s planned changes are not directed at its sites and that his company helps Google fill gaps in content.
Google blocks or penalizes sites that violate its guidelines, like including hidden text or loading up pages with irrelevant keywords, practices known as black hat S.E.O. (as opposed to the white hat variety). But Mr. Cutts acknowledged that some sites might not qualify as spam but could still annoy users.
“One piece of advice I give to S.E.O. masters is, don’t chase after Google’s algorithm, chase after your best interpretation of what users want, because that’s what Google’s chasing after,” he said.
The ultimate prize for most Web publishers is loyal readers who go directly to their site, without passing through a search engine. They are more likely to visit on a regular basis and stick around.
Some Web publishers say that these days, the most effective way to build that following is to find readers on social networking sites like Facebook and Twitter, an approach known as social media optimization. That could improve the quality of articles, they say, because the best way to get links on Twitter is to write a story people want to share with friends.
“Search is, in my mind, yesterday’s story,” said Lewis Dvorkin, chief product officer at Forbes, which recently redesigned its Web site to make it more social. “You’re finding that today’s audience is much more interested in the filter of their colleagues and friends who they trust than an algorithm produced by someone else.”
The Huffington Post also incorporates social media by doing things like running Twitter posts about breaking news alongside the articles.
As a result of techniques like these, 35 percent of The Huffington Post’s visits in January came from search engines, compared to 20 percent for CNN.com, according to Hitwise, a Web analysis firm.
Mario Ruiz, a spokesman for The Huffington Post, said search engine optimization played a role on the site but declined to discuss how it was used.
Though traditional print journalists might roll their eyes at picking topics based on Google searches, the articles can actually be useful for readers. The problem, analysts say, is when Web sites publish articles just to get clicks, without offering any real payoff for readers.
“You’re not really crossing the line if you’re creating content for the sake of disseminating information, like HuffPo,” said Vivek Wadhwa, visiting scholar at the School of Information at the University of California, Berkeley. “The problem is these other players producing content based on what people click on.”

Those publishers, which many dismissively refer to as content farms, include Demand Media, Yahoo’s Associated Content and AOL’s Seed.

Demand Media uses software that looks at activity on search engines, Facebook and Twitter; generates headlines based on it; and assigns freelancers to write corresponding pieces. The result is articles like “How to Lose Weight in Your Face,” which is a top Google result for related searches and includes tips like “drink plenty of water.”

But that approach might not be so effective for long. In recent weeks, there has been swelling criticism in technology circles of these types of Web sites, and of Google for listing the articles as top results.
Blekko, a search engine that limits results to an edited list of sites, removed all links to eHow and Answerbag. Google said it was working on changes that would push such links lower in search results.
“We definitely have heard feedback in the last two weeks that people are concerned about the low-quality content farms in Google, and we’re working on a variety of algorithms to try to address that,” Matt Cutts, a principal engineer at Google who leads the Web spam team, said in an interview. He declined to single out any specific sites.
A Demand Media spokeswoman would not comment because the company was in a mandatory quiet period after its stock offering, but Richard Rosenblatt, its chief executive, has said that Google’s planned changes are not directed at its sites and that his company helps Google fill gaps in content.
Google blocks or penalizes sites that violate its guidelines, like including hidden text or loading up pages with irrelevant keywords, practices known as black hat S.E.O. (as opposed to the white hat variety). But Mr. Cutts acknowledged that some sites might not qualify as spam but could still annoy users.
“One piece of advice I give to S.E.O. masters is, don’t chase after Google’s algorithm, chase after your best interpretation of what users want, because that’s what Google’s chasing after,” he said.

The ultimate prize for most Web publishers is loyal readers who go directly to their site, without passing through a search engine. They are more likely to visit on a regular basis and stick around.

Some Web publishers say that these days, the most effective way to build that following is to find readers on social networking sites like Facebook and Twitter, an approach known as social media optimization. That could improve the quality of articles, they say, because the best way to get links on Twitter is to write a story people want to share with friends.

“Search is, in my mind, yesterday’s story,” said Lewis Dvorkin, chief product officer at Forbes, which recently redesigned its Web site to make it more social. “You’re finding that today’s audience is much more interested in the filter of their colleagues and friends who they trust than an algorithm produced by someone else.”
The Huffington Post also incorporates social media by doing things like running Twitter posts about breaking news alongside the articles.
As a result of techniques like these, 35 percent of The Huffington Post’s visits in January came from search engines, compared to 20 percent for CNN.com, according to Hitwise, a Web analysis firm.
Mario Ruiz, a spokesman for The Huffington Post, said search engine optimization played a role on the site but declined to discuss how it was used.
Though traditional print journalists might roll their eyes at picking topics based on Google searches, the articles can actually be useful for readers. The problem, analysts say, is when Web sites publish articles just to get clicks, without offering any real payoff for readers.
“You’re not really crossing the line if you’re creating content for the sake of disseminating information, like HuffPo,” said Vivek Wadhwa, visiting scholar at the School of Information at the University of California, Berkeley. “The problem is these other players producing content based on what people click on.”
Those publishers, which many dismissively refer to as content farms, include Demand Media, Yahoo’s Associated Content and AOL’s Seed.
Demand Media uses software that looks at activity on search engines, Facebook and Twitter; generates headlines based on it; and assigns freelancers to write corresponding pieces. The result is articles like “How to Lose Weight in Your Face,” which is a top Google result for related searches and includes tips like “drink plenty of water.”
But that approach might not be so effective for long. In recent weeks, there has been swelling criticism in technology circles of these types of Web sites, and of Google for listing the articles as top results.

Blekko, a search engine that limits results to an edited list of sites, removed all links to eHow and Answerbag. Google said it was working on changes that would push such links lower in search results.

“We definitely have heard feedback in the last two weeks that people are concerned about the low-quality content farms in Google, and we’re working on a variety of algorithms to try to address that,” Matt Cutts, a principal engineer at Google who leads the Web spam team, said in an interview. He declined to single out any specific sites.

A Demand Media spokeswoman would not comment because the company was in a mandatory quiet period after its stock offering, but Richard Rosenblatt, its chief executive, has said that Google’s planned changes are not directed at its sites and that his company helps Google fill gaps in content.

Google blocks or penalizes sites that violate its guidelines, like including hidden text or loading up pages with irrelevant keywords, practices known as black hat S.E.O. (as opposed to the white hat variety). But Mr. Cutts acknowledged that some sites might not qualify as spam but could still annoy users.

“One piece of advice I give to S.E.O. masters is, don’t chase after Google’s algorithm, chase after your best interpretation of what users want, because that’s what Google’s chasing after,” he said.

The ultimate prize for most Web publishers is loyal readers who go directly to their site, without passing through a search engine. They are more likely to visit on a regular basis and stick around.
Some Web publishers say that these days, the most effective way to build that following is to find readers on social networking sites like Facebook and Twitter, an approach known as social media optimization. That could improve the quality of articles, they say, because the best way to get links on Twitter is to write a story people want to share with friends.
“Search is, in my mind, yesterday’s story,” said Lewis Dvorkin, chief product officer at Forbes, which recently redesigned its Web site to make it more social. “You’re finding that today’s audience is much more interested in the filter of their colleagues and friends who they trust than an algorithm produced by someone else.”
The Huffington Post also incorporates social media by doing things like running Twitter posts about breaking news alongside the articles.
As a result of techniques like these, 35 percent of The Huffington Post’s visits in January came from search engines, compared to 20 percent for CNN.com, according to Hitwise, a Web analysis firm.
Mario Ruiz, a spokesman for The Huffington Post, said search engine optimization played a role on the site but declined to discuss how it was used.
Though traditional print journalists might roll their eyes at picking topics based on Google searches, the articles can actually be useful for readers. The problem, analysts say, is when Web sites publish articles just to get clicks, without offering any real payoff for readers.
“You’re not really crossing the line if you’re creating content for the sake of disseminating information, like HuffPo,” said Vivek Wadhwa, visiting scholar at the School of Information at the University of California, Berkeley. “The problem is these other players producing content based on what people click on.”
Those publishers, which many dismissively refer to as content farms, include Demand Media, Yahoo’s Associated Content and AOL’s Seed.
Demand Media uses software that looks at activity on search engines, Facebook and Twitter; generates headlines based on it; and assigns freelancers to write corresponding pieces. The result is articles like “How to Lose Weight in Your Face,” which is a top Google result for related searches and includes tips like “drink plenty of water.”
But that approach might not be so effective for long. In recent weeks, there has been swelling criticism in technology circles of these types of Web sites, and of Google for listing the articles as top results.
Blekko, a search engine that limits results to an edited list of sites, removed all links to eHow and Answerbag. Google said it was working on changes that would push such links lower in search results.
“We definitely have heard feedback in the last two weeks that people are concerned about the low-quality content farms in Google, and we’re working on a variety of algorithms to try to address that,” Matt Cutts, a principal engineer at Google who leads the Web spam team, said in an interview. He declined to single out any specific sites.
A Demand Media spokeswoman would not comment because the company was in a mandatory quiet period after its stock offering, but Richard Rosenblatt, its chief executive, has said that Google’s planned changes are not directed at its sites and that his company helps Google fill gaps in content.
Google blocks or penalizes sites that violate its guidelines, like including hidden text or loading up pages with irrelevant keywords, practices known as black hat S.E.O. (as opposed to the white hat variety). But Mr. Cutts acknowledged that some sites might not qualify as spam but could still annoy users.
“One piece of advice I give to S.E.O. masters is, don’t chase after Google’s algorithm, chase after your best interpretation of what users want, because that’s what Google’s chasing after,” he said.
The ultimate prize for most Web publishers is loyal readers who go directly to their site, without passing through a search engine. They are more likely to visit on a regular basis and stick around.
Some Web publishers say that these days, the most effective way to build that following is to find readers on social networking sites like Facebook and Twitter, an approach known as social media optimization. That could improve the quality of articles, they say, because the best way to get links on Twitter is to write a story people want to share with friends.
“Search is, in my mind, yesterday’s story,” said Lewis Dvorkin, chief product officer at Forbes, which recently redesigned its Web site to make it more social. “You’re finding that today’s audience is much more interested in the filter of their colleagues and friends who they trust than an algorithm produced by someone else.”
The Huffington Post also incorporates social media by doing things like running Twitter posts about breaking news alongside the articles.
These techniques blend traditional journalistic instincts with an Internet business model, and they are paying off for sites that use them, said Joshua Benton, director of the Nieman Journalism Lab at Harvard University.
“HuffPo went from being extremely focused on tactics that a lot of news organizations didn’t like, but they’ve started making money, built up an audience, and now they’re moving into more sophisticated territory,” he said. “What they’ve been successful at is creating the kind of brand that other sites have or would love to have, so that people want to type in ‘Huffington Post’ in their browser.”

AOL Serves Google Search Results. But Is Microsoft Doing Their SEO?

2011-02-10T20:09:00.000-08:00

While AOL has a 5 year deal to use Google for their search results, it seems they may be using Microsoft for their content SEO, according to their recently leaked Master Plan. The plan that Business Insider published shows AOL plans to use "SEO Checker" for optimizing their content.
SEO Checker is the built in program for optimizing content in Microsoft's Expression Web 4 - their content management system. UPDATE: Simon Heseltine, Principal SEO Manager for AOL, informed us that the AOL 'SEO Checker' was not Microsoft's and the "tool is one that has been created by our devs for use within Blogsmith (our CMS) it's just a tool that verifies that the writers have followed through on the various steps on their editorial SEO checklist; using the keywords in the appropriate places, etc. Can't really go into more details than that, but it's got absolutely nothing to do with Microsoft, or any other company."
SEO Checker "helps you optimize the pages in your site for discovery and indexing by search engines. Pages that follow good Search Engine Optimization (SEO) guidelines rank higher in search-engine results, helping people find your site more easily," the Microsoft site for Expression Web 4 explains.

The AOL Way presentation said they plan to be using SEO Checker for 95% of their content by the end of March.

"The SEO Checker analyzes static page structure and content, compares each page against 50 different rules to ensure the page is search engine-friendly, and produces a detailed report of problems and solutions. To come up with the 50 SEO rules, the Expression Web team researched the current best practices in SEO which generally emphasize authoring well-formed markup and providing relevant content. The SEO Checker's rules provide guidance in these categories:

* Content is not where search engines expect to find it

* e.g., the page is missing the tag, or has an empty <h1>tag<br /> <br /> * Content or markup follows patterns that may be associated with deceptive practices<br /> <br /> * e.g., the content of the keywords meta tag is very long or contains duplicate keywords<br /> <br /> * Content or markup interferes with the ability of search engines to analyze a page<br /> <br /> * e.g., the page is not well-formed and may be parsed incorrectly<br /> <br /> * Content or markup reduces the appeal of a page in search-engine results<br /> * e.g., <title> is too long, or meta description is missing<br /> <br /> * Content causes search engines to consider two or more pages to be relevant to the same search term<br /> <br /> * e.g., inconsistent use of trailing slash ("/") when linking to pages<br /> <br /> * Content or markup blocks search engines from analyzing your site<br /> <br /> * e.g., hyperlink contains too many query string parameters"<br /> <br /> If this is the SEO Checker referenced by AOL one wonders if they will improve their rankings more in Microsoft than Google. But given the "content farm" changes both engines are supposed to be implementing, having a major agreement with AOL search and a potentially massive use of this Microsoft platform, maybe AOL CEO Tim Armstrong is smartly taking steps to keep his content in the search results.<br /> Source http://blog.searchenginewatch.com/<div class="blogger-post-footer"></div> </article> <article> <h1>Local Internet Directories Help SEO Companies Get More Clients They Can Serve</h1> <p>2011-02-10T19:28:00.000-08:00</p> DeclareMedia has created a new way to help hundreds of local businesses get more clients by using their online multiple directories.<br /> <br /> Salt Lake City, Utah (Vocus/PRWEB) February 09, 2011<br /> <br /> DeclareMedia has created a new way to help hundreds of local businesses get more clients by using their online multiple directories. They can help Search Engine Optimization (SEO) firms and/or companies with a listing in the directory for free. If they want their business shown on the homepage, it's only $20.00 per month but space is limited so they need to hurry and get their placement before it gets taken.<br /> <br /> Just about every business is trying to figure out how to maximize marketing dollars and get ahead of their competition using the internet. DeclareMedia wants to make it easy for SEO Firms with their local internet directories so they can get the clients they need. When someone searches on Google for Indiana SEO Companies, They have a directory for that. If anyone wants to locate a Mississippi Search Engine Optimization Firm, they've also got a directory for that. They have over 100 directories to help SEO Firms get more clients on the internet.<br /> Any company that has a website wants more rankings in search engine results. By using certain keyword phrases, title tags, URL's and any other written content related to the kind of business they are running is really important. Most local companies don't have the time and knowledge to work on SEO on their own so they need to work with a SEO company that will get them the results they want. SEO is really important if businesses want to bring more traffic to their website.<br /> “The solution is easy to use, and works well when it comes to search engine optimization or SEO,” said Ben Martin, VP Product Development, DeclareMedia. A free listing only takes a couple minutes to create. A featured placement listing takes just about a minute longer, and businesses can gain more traffic and lead flow for their SEO Firm due to the prominent placement on the homepage of the directory. DeclareMedia has figured out how to get good rankings for these directories on search engines, which ends up helping companies with their SEO efforts.<br /> DeclareMedia is planning to launch more SEO Services Directories in the next few weeks.<br /> About DeclareMedia: DeclareMedia manages up to 3,000 online, local internet directories covering hundreds of business categories. There is an easier way for both businesses and customers to get what they both need. They have made it easier and faster for businesses to list their website and more convenient for customers to find what they are searching for. Since the directories rank well in search engines, they help local businesses take advantage of the internet to reach customers in their local area. DeclareMedia is located in Salt Lake City, Utah.<br /> Contact:<br /> <br /> Joshua Steimle, CEO<br /> <br /> DeclareMedia<br /> <br /> 801-495-4400<br /> <br /> For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/2/prweb8105666.htm<br /> Source http://www.benzinga.com/<div class="blogger-post-footer"></div> </article> <article> <h1>Optimizing Your SEO</h1> <p>2011-02-10T10:06:00.000-08:00</p> Posted By <a href="http://www.benzinga.com/users/louis-bedigian" itxtbad="1" itxtnodeid="369">Louis Bedigian</a> <br /> <link href="file:///C:%5CDOCUME%7E1%5CADMINI%7E1%5CLOCALS%7E1%5CTemp%5Cmsohtml1%5C02%5Cclip_filelist.xml" rel="File-List"></link><style>  </style> <br /> <span lang="EN" style="color: black; font-family: Arial; font-size: 9pt;">Everyone's heard of search engine optimization (<a href="http://www.benzinga.com/stock/seo" itxtbad="1" itxtnodeid="439" symbol="SEO" zecco="true"><span style="-moz-background-clip: -moz-initial; -moz-background-inline-policy: -moz-initial; -moz-background-origin: -moz-initial; background: rgb(255, 209, 245) none repeat scroll 0% 0%;">SEO</span></a>). But outside of a few key professionals, very few people understand how important it is to website development.<o:p></o:p></span><br /> <div itxtharvested="1" itxtnodeid="432" jquery1297357929578="85"><span lang="EN" style="color: black; font-family: Arial; font-size: 9pt;">“SEO is essentially the practice of making your website pages perform better in search engine results so that you draw clicks and traffic when people make queries at Google (NASDAQ: <a href="http://www.benzinga.com/stock/goog#NASDAQ" itxtbad="1" itxtnodeid="443">GOOG</a>), Bing (NASDAQ: <a href="http://www.benzinga.com/stock/msft#NASDAQ" itxtbad="1" itxtnodeid="442" symbol="MSFT" zecco="true"><span style="-moz-background-clip: -moz-initial; -moz-background-inline-policy: -moz-initial; -moz-background-origin: -moz-initial; background: rgb(255, 209, 245) none repeat scroll 0% 0%;">MSFT</span></a>) or Yahoo! (NASDAQ: <a href="http://www.benzinga.com/stock/yhoo#NASDAQ" itxtbad="1" itxtnodeid="441" symbol="YHOO" zecco="true"><span style="-moz-background-clip: -moz-initial; -moz-background-inline-policy: -moz-initial; -moz-background-origin: -moz-initial; background: rgb(255, 209, 245) none repeat scroll 0% 0%;">YHOO</span></a>),” Rand Fishkin, the CEO of <a href="http://www.seomoz.org/" itxtbad="1" itxtnodeid="440">SEOmoz</a>, told Benzinga during a recent interview.<o:p></o:p></span></div><div itxtharvested="1" itxtnodeid="431" jquery1297357929578="86"><span lang="EN" style="color: black; font-family: Arial; font-size: 9pt;">Full Interview: <a href="http://www.benzinga.com/life/movers-shakers/11/01/809614/randi-fishkin-talks-google-spam-dot-com-game-changers-and-more" itxtbad="1" itxtnodeid="444">Rand Fishkin Talks Google Spam, Dot-Com Game Changers, and More</a><o:p></o:p></span></div><div itxtharvested="1" itxtnodeid="430" jquery1297357929578="87"><span lang="EN" style="color: black; font-family: Arial; font-size: 9pt;">Fishkin started SEOmoz to help others learn from his experiences. He also wanted to share things he encountered in the SEO field.<o:p></o:p></span></div><div itxtharvested="1" itxtnodeid="429" jquery1297357929578="88"><span lang="EN" style="color: black; font-family: Arial; font-size: 9pt;">“I think it's changed a little bit,” Fishkin said, referring to the relationship between SEO and social media. “It feels to me like a lot of classic marketers, even people who weren't necessarily Web marketers before the emergence of Facebook and Twitter, [have] adopted the moniker of being social media marketers or social media experts.”<o:p></o:p></span></div><div itxtharvested="1" itxtnodeid="428" jquery1297357929578="89"><span lang="EN" style="color: black; font-family: Arial; font-size: 9pt;">Fishkin said that there are people who still engage in social media primarily for the purpose of helping their pages earn links, earn rankings, and get that highly qualified traffic that search engines send.<o:p></o:p></span></div><div itxtharvested="1" itxtnodeid="427" jquery1297357929578="90"><span lang="EN" style="color: black; font-family: Arial; font-size: 9pt;">“And then there's sort of the more brand-focused marketers who leverage social media primarily to get the message out,” he adds. “If someone sees a tweet on their Twitter stream that looks interesting, they might click it, they might visit the site, they may even browse a few pages. But they're extremely unlikely at that time to make a purchase decision or give an e-mail address or register, those kinds of things.”<o:p></o:p></span></div><div itxtharvested="1" itxtnodeid="426" jquery1297357929578="91"><span lang="EN" style="color: black; font-family: Arial; font-size: 9pt;">Fishkin believes that social media can be extremely useful for exposing people to your brand, your story, and your product. “But I think that's why you see the disparity; social sends the traffic but very few conversions,” he said. “Search sends quite a bit of traffic but also a high percentage of converting traffic, which is why you have Google earning $20 billion a year on search advertising.”<o:p></o:p></span></div><div itxtharvested="1" itxtnodeid="425" jquery1297357929578="92"><span lang="EN" style="color: black; font-family: Arial; font-size: 9pt;">To hear more from SEOmoz's chief executive – including his thoughts on the future game-changers of the worldwide web – don't miss Benzinga's <a href="http://www.benzinga.com/life/movers-shakers/11/01/809614/randi-fishkin-talks-google-spam-dot-com-game-changers-and-more" itxtbad="1" itxtnodeid="445">full interview</a> with Rand Fishkin.<o:p></o:p></span></div><br /> <div class="blogger-post-footer"></div> </article> <article> <h1>Tampabay.com Leverages SEO Tools to Increase Search Traffic, Local Visitors</h1> <p>2011-02-10T09:14:00.000-08:00</p> Posted By: <span id="ctl00_ContentPlaceHolder1_lblArticleBy">Rob O'Regan | eMedia Vitals</span><br /> Many local publishers see search as a driver of a broader, more national audience. But Tampabay.com, the online arm of the St. Petersburg (Fla.) Times, has used search engine optimization (SEO) to increase visitors in its own backyard by 33 percent.<br /> The online arm of Florida's largest newspaper generates about 21 million page views and 3.7 unique visitors monthly. While search is the site's primary traffic driver, the web team until recently had lacked a formal SEO strategy. But with up to 200 content assets being published each day, the team realized it needed a more sophisticated approach.<br /> <br /> To help realign its production efforts around SEO, the web team implemented Optify's Real Time Marketing, a hosted software suite that includes keyword tracking and page optimization features. Optify, which the company has been using for the past eight months, has helped increase year-over-year search traffic by 22 percent and boost visitors from the Tampa region by 33 percent - a key metric in the Times' battle against local competitors.<br /> <br /> Since deploying Optify, the web team has added between 300 and 400 keywords, which are segmented by topic area – county pages, movies, politics, sports, etc. Keywords are also used to optimize advertising across the site. Optify makes suggestions on missing keywords or alternative keywords to increase performance, and ranks keyword performance against competitors. But it’s the depth of the keyword tool that has provided the biggest lift to editors’ SEO efforts.<br /> “The tool has focused us a lot more,” John Schlander, senior editor of online operations at Tampabay.com, said in an interview. “Previously, we were on top of high-level keywords, but there’s so much more power in a news site when you can leverage the long tail of search. Optify is helping people grasp that.”<br /> The software – and the reports it can generate – has helped Schlander convince other editors, and the sales team as well, of the value of SEO.<br /> “They can really visualize the importance of SEO,” he said. “Previously, we were blowing a lot of SEO opportunities. Now I’m able to show them why we’re doing well or not doing well. When I can say we’ve increased our DMA [designated market area] visits by one-third, that sells itself.”<br /> <br /> <br /> <br /> <br /> <br /> <div class="text"> </div><div class="blogger-post-footer"></div> </article> <article> <h1>Press Release Notice Announces New SEO Press Release Program</h1> <p>2011-02-09T18:25:00.000-08:00</p> <div class="paragraph" style="clear: left; padding-left: 10px; padding-right: 10px;"><i>Press Release Notice Business PR Team can assist you in creating an attractive and news worthy press release that will give you a Positive Image Online. SEO Press Release Program designs from the ground up by search engine experts to help you gain maximum online exposure.</i></div><div class="paragraph"><i>Online PR News – 08-February-2011</i> –Press Release Notice Announces New SEO Press Release Program</div><div class="paragraph">Press Release Notice Business PR Team can assist you in creating an attractive and news worthy press release that will give you a Positive Image Online. SEO Press Release Program designs from the ground up by search engine experts to help you gain maximum online exposure. Press Release Notice provides advanced tools to enable breakthrough marketing capabilities. See how Press Release Notice incorporates all of the tools your business needs to release press and sell online in a single, easy-to-use web-based solution. Press Release Notice Website: www.Info.PressReleaseNotice.com</div><div class="paragraph">Press Release Notice is professionals in the production of SEO Press Releases in which Press Release Notice writes, publishes, and maintains PRWatch Reports. Press Release Notice’s goal is to ensure online companies are able to generate the most online exposure possible. Set new records for sales with Press Release Notice automated website systems get new customers with search engine optimization, SEO Press Release, backend linking and PRWatch Reports. Press Release Notice Website: www.Info.PressReleaseNotice.com</div><div class="paragraph">Press Release Notice site: www.Info.PressReleaseNotice.com researched and tested solutions that will allow your company to set a new bar for press release success. Get a professionally designed press release, online marketing and confirmation links in less than a week—all this and ongoing support at an affordable monthly rate. Your website says a lot about your business and is often the first impression that prospective customers will have of your company. Press Release Notice Website: www.Info.PressReleaseNotice.com</div><div class="paragraph">Maintain and update your site with our easy point & click editing tools. Simply select one of Press Release Notice professionally designed website templates, add your own content and images then publish your press—it’s that easy. With our user-friendly editing system, no technical knowledge is required. Press Release Notice Website: www.Info.PressReleaseNotice.com</div><div class="paragraph">Press Release Notice hopes to be a trusted business partner which clients can form a long-term mutually beneficial relationship. As such, Press Release Notice applies the highest standard of ethics and integrity to every aspect of our operations. Press Release Notice PR team can assist you in setting up a new account and put your PR Campaign on Auto-Pilot. Press Release Notice specializes in SEO Press Release that will serve as a powerful marketing tool for your organization.</div><div class="paragraph">Press Release Notice Website For More Info: www.Info.PressReleaseNotice.com</div><div class="paragraph">Source http://www.onlineprnews.com/ </div><div class="paragraph"><br /> </div><div class="paragraph"><br /> </div><div class="paragraph"><br /> </div><div class="paragraph"><br /> </div><div class="paragraph"><br /> </div><div class="paragraph"><br /> </div><div class="paragraph" style="clear: left; padding-left: 10px; padding-right: 10px;"><br /> </div><div class="blogger-post-footer"></div> </article> <article> <h1>Leading Seattle SEO Firm Welcomes Expert AV Solutions eCommerce Client</h1> <p>2011-02-09T08:09:00.000-08:00</p> <span class="story" itxtharvested="1" itxtnodeid="106"><i itxtbad="1" itxtnodeid="186">eCommerce SEO Provider Seattle Organic SEO Marketing LLC welcomes premier Altinex AV Solutions company AltinexAce.com to its list of great clients.</i><br itxtnodeid="185" /></span><br /> <div itxtharvested="1" itxtnodeid="183">February 08, 2011 /24-7PressRelease/ -- eCommerce SEO Provider Seattle Organic SEO Marketing LLC welcomes premier Altinex AV Solutions company AltinexAce.com to its list of great clients. The Top Seattle Search Engine Optimization Marketing Firm will be promoting the online marketing efforts of the parent company of AltinexAce.com which also manages one of the most successful Contemporary Research expert resellers on the web. Principal Brandon Na says, "I've enjoyed working with the savvy executive team of these two great websites. I'm confident we'll be able to continue their success on the Internet. They've been very smart in many of their business development endeavors, but now with the help of our SEO firm, I feel like they will tap an even bigger pie of the Internet that they've already taken advantage of.'</div><div itxtharvested="1" itxtnodeid="181">While many companies are spending millions of dollars in paid text advertisements monthly on the biggest search engines to stay ahead financially, it has become very apparent the long term and smart online marketing decision is to improve your organic seo results. showing up at the top of the natural results in google, yahoo or bing saves you the huge costs of trying to position your company on the paid listings off to the side. More than 16.4 billion searches were conducted online in December 2010 according to Comscore. Moreover, when search marketing research companies like Enquiro (now a part of Mediative) pointed out statistics in their 2007 "Business to Business survey" that those who make business purchasing decisions turn to search engines 65.3% of the time, it continued to resonate in the minds of many that it's critical to optimize your website to rank higher. </div><div itxtharvested="1" itxtnodeid="179">Additionally, to the benefit of both eCommerce websites, the digital marketing intelligence company released just recently (Feb 4, 2011), "online retail spending reached a record $43.4 billion for the quarter, up 11 percent versus year ago. This growth rate represented the fifth consecutive quarter of positive year-over-year growth and second quarter of double-digit growth rates in the past year.""It couldn't be a better time for us to be helping out the two websites," Na says. </div><div itxtharvested="1" itxtnodeid="177">the online reseller of Audio Visual solutions specializes in two great product lines: AltinexAce.com has many high quality Altinex distribution amplifiers, AV switchers, matrix switchers, table top boxes and much more for sale on their very easy to navigate website. It carries many of the ISO 9001 certified manufacturer of modular audiovisual signal management solutions. The leading company was founded by Jack Gershfeld, "A Pioneer" in computer video interfacing technology in 1993. ContemporaryAce.com helps consumers in both business and every day life stay ahead in our HDTV world. The leading eCommerce site specializes in Contemporary Research HDTV solutions including the American made and popular 232-ATSC+ Universal HDTV Tuner. Other great Contemporary Research products on the site include QMOD HDTV modulators, HD origination products, Display Express Control & Classroom Integration Systems, and even Smart Display Control products. </div><div itxtharvested="1" itxtnodeid="175">"It's been my personal belief for a number of years that the way to go was organic. It simply just makes economic sense. However, there have been a number of people who've failed to set the right expectations with clients in the SEO business and promise the website owners immediate rankings. Just like the term itself, "organic" or "natural" takes time. Fortunately, I'm working with great management at AltinexAce and ContemporaryAce who understand this. Furthermore, we'll be able to help them reduce their dependency on paid advertising so we can help them focus and spend more on the important things in their business. I look very forward to a long term relationship with them. They are sincerely great guys," says Na. </div><div itxtharvested="1" itxtnodeid="173">About AltinexAce.com (http://www.altinexace.com)</div><div itxtharvested="1" itxtnodeid="172">Altinex Ace is the leading provider of Altinex Audio Visual Solutions. The company was created to offer customers a superior Altinex purchasing experience. The company is well versed in everything from cables, table-top boxes, to complex matrix mixers. Other products available at AltinexAce.com include: Insert/Sectional Plates, Distribution Amplifiers, AV Switchers, Interfaces, MultiTaskers, and Wall Plates/Snap-Ins. The company is also a Trustwave Trusted Commerce provider which verifies that the business has taken security measures to protect customer credit card numbers and other sensitive consumer information such as social security numbers. The Trusted Commerce seal assures visitors that everything is secure on both websites. </div><div itxtharvested="1" itxtnodeid="170">About ContemporaryAce.com (http://www.contemporaryace.com)</div><div itxtharvested="1" itxtnodeid="169">ContemporaryAce.com provides expertise and competitively priced Contemporary Research HDTV solutions. The company was created to offer customers a great Contemporary Research buying experience. The company sells Contemporary Research's HDTV modulators, Tuners, and many other products to create the ultimate in HDTV experiences. Products include the popular 232-ATSC+ HDTV tuner, QMOD-HD for HDTV over Coax, External HDTV Tuners, AV Tuners, Display Express Control Systems, Classroom Integration Systems, and Smart Display Control products to help build the many Professional Integrated Audio Visual systems in North America. </div><div itxtharvested="1" itxtnodeid="167">About Seattle Organic SEO LLC (http://seattleorganicseo.com)</div><div itxtharvested="1" itxtnodeid="166">As the premier Seattle SEO Marketing company in the Seattle area, S.O.S. primarily serves small businesses with their online marketing needs. The SEO firm specializes in Organic Search Engine Optimization marketing to help boost website rankings for the many keywords searched on the most used search engines. S.O.S. also helps firms with their local search and social media needs. The consultancy serves the Seattle, Portland, Vancouver BC and Hawaiian markets. On a case by case basis, it also evaluates the needs of small business SEO needs outside the Pacific Northwest.</div><div itxtharvested="1" itxtnodeid="164">About comScore</div><div itxtharvested="1" itxtnodeid="163">comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital business analytics. For more information, please visit http://www.comscore.com/companyinfo.</div><div itxtharvested="1" itxtnodeid="161">About Enquiro</div><div itxtharvested="1" itxtnodeid="160">Based in Kelowna, BC, Enquiro first launched as Searchengineposition.com in 1999. Enquiro made the Deloitte Technology Fast 500 in 2004, and has been listed on Profit 100 Canada's Fastest Growing Companies for 2005, 2006 and 2007. Enquiro has a significant profile in the search marketing industry, publishing white papers, blogs, webinars, and case studies.</div><div itxtharvested="1" itxtnodeid="160">Source http://www.stockmarketsreview.com/ </div><div itxtharvested="1" itxtnodeid="161"><br /> </div><div itxtharvested="1" itxtnodeid="163"><br /> </div><div itxtharvested="1" itxtnodeid="164"><br /> </div><div itxtharvested="1" itxtnodeid="166"><br /> </div><div itxtharvested="1" itxtnodeid="167"><br /> </div><div itxtharvested="1" itxtnodeid="169"><br /> </div><div itxtharvested="1" itxtnodeid="170"><br /> </div><div itxtharvested="1" itxtnodeid="172"><br /> </div><div itxtharvested="1" itxtnodeid="173"><br /> </div><div itxtharvested="1" itxtnodeid="175"><br /> </div><div itxtharvested="1" itxtnodeid="177"><br /> </div><div itxtharvested="1" itxtnodeid="179"><br /> </div><div itxtharvested="1" itxtnodeid="181"><br /> </div><div itxtharvested="1" itxtnodeid="183"><br /> </div><div class="blogger-post-footer"></div> </article> <article> <h1>HuffPo's Achilles Heel</h1> <p>2011-02-09T07:01:00.000-08:00</p> Posted <span class="byline">By Farhad Manjoo</span><br /> <div class="separator" style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_Ijur2RyEHjE/TVKr3_EcvlI/AAAAAAAAAI4/jLKUUYk3G14/s1600/110208_TECH_huffTN.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"></a></div>Are you wondering, "will AOL's acquisition of the Huffington Post be successful?" I bet you are, as that's been a common search engine query since <a href="http://www.nytimes.com/2011/02/07/business/media/07aol.html?_r=2" target="_blank" xmlns:tools="XslTools"><span style="color: blue;">the announcement earlier this week that AOL will buy the Huffington Post</span></a>. Other ways you might phrase the question include, "AOL Huffington Post will work?" or "AOL and Arianna good idea?" But some people can't spell, so it's likely that a few are searching for things like, "AOL do I need dial-up to read HyffPo now?" or "Ariana Hiffington evil genius or just evil?" Well, any way you search for it, you're in luck, because you've arrived at the best page on the Web to tell you all you need to know about AOL acquiring the Huffington Post—or should I say, AOL acquiring HuffPo. Or, that is to say, AOL buying HuffPo. (HuffPo being the short name for Arianna Huffington's site, <a href="http://www.huffingtonpost.com/" target="_blank" xmlns:tools="XslTools">the Huffington Post</a>, which has just been bought by AOL.)<span class="byline"> </span><br /> Before I go on, let me stop and say a couple of more important things: Aol, Aol Acquires Huffington Post, Aol Buys Huffington Post, Aol Buys Huffpo, Aol Huffington Post, Huffington Post, Huffington Post Aol, Huffington Post Aol Merger, Huffington Post Media Group, Huffington Post Sold, Huffpo Aol, Huffpost Aol, Media News.<br /> See what I did there? That's what you call search-engine optimization, or SEO. If I worked at the Huffington Post, I'd likely be commended for the subtle way in which I inserted all those search keywords into the lede of my article. In fact, the keywords above are taken <a href="http://www.huffingtonpost.com/arianna-huffington/huffington-post-aol_b_819373.html" target="_blank" xmlns:tools="XslTools"><span style="color: blue;">directly from HuffPo's page announcing its acquisition</span></a>, and my first paragraph is a rip-off of a search-engine baiting article the site posted on Sunday, "<a href="http://www.huffingtonpost.com/2011/02/05/what-time-superbowl-start_n_819173.html" target="_blank" xmlns:tools="XslTools">What time does the Superbowl start?</a>" HuffPo's facility with keywords seems to be one of the main things that Tim Armstrong, AOL's CEO, loves about the site. Armstrong, a former Google exec, can't get enough SEO—according to an internal memo that <a href="http://www.businessinsider.com/the-aol-way?slop=1" target="_blank" xmlns:tools="XslTools">Business Insider</a> posted last week, he's pushing for the company to use an "SEO checker" to look over 95 percent of AOL's stories by the end of March. He believes this will yield a big payoff for AOL; 40 percent of its traffic, the memo says, will come from search engines.<br /> I don't blame Armstrong or Huffington for pursuing this strategy. Making a living off the news is hard, and if they've figured out a way to fool search engines into pushing visitors their way, I salute them. But there's a long-term problem with their strategy: They won't be able to fool the computers forever.<br /> Not all SEO is bad, and not all HuffPo articles employ shady SEO, but some of the tricks that HuffPo uses to gin up search traffic are pretty sketchy. These tricks include: stuffing articles with strings of meaningless keywords (HuffPo does this on every piece), repeating potential search queries at the top of a story, and carefully engineering articles in response to rising search terms. These tactics exploit obvious weaknesses in Google and other search engines. If Google's mission is to provide search results that you—a human being—find useful, then HuffPo's keyword-glutted pieces don't belong, because no human being considers a list of synonyms an interesting way to start an article.<br /> But Google's weaknesses aren't permanent. Search engines' algorithms are getting better at detecting keyword gaming, they're beginning to learn searchers' preferences, and they're using social-networking signals to figure out what you, personally, might consider a good or bad article. The other problem for the new AOL-HuffPo is the rise of social networks as a replacement for search engines. Did you go to Google to search for a story about the Huffington Post's purchase, or did you see the news on Facebook or Twitter? Those social networking links are becoming a bigger share of every news site's traffic; as one of my <strong><em>Slate</em></strong> colleagues pointed out, in the Twitter age, "optimizing for Google results is a little like going out and buying the best VCR on the market."<br /> Over the last few months, the search engine industry has become obsessed with the rise of content farms—sites like Associated Content and Demand Media (which just <a href="http://edition.cnn.com/2011/TECH/web/02/04/demand.content.farms/" target="_blank" xmlns:tools="XslTools">earned $1.5 billion in a public stock offering)</a>, which analyze search trends and flood the Web with low-quality content (e.g., "<a href="http://www.ehow.com/how_4599111_big-mac-mcdonalds.html" target="_blank" xmlns:tools="XslTools">How To Get a Big Mac for $1 at McDonald's.</a>" Step 1: "Go to your local McDonald's"). Last month, in response to <a href="http://dashes.com/anil/2011/01/threes-a-trend-the-decline-of-google-search-quality.html" target="_blank" xmlns:tools="XslTools">a wave of tech-blog posts</a> charging that Google's results have been overrun by content farms, <a href="http://googleblog.blogspot.com/2011/01/google-search-and-search-engine-spam.html" target="_blank" xmlns:tools="XslTools">Google said</a> that it would be working to take "stronger action on content farms and sites that consist primarily of spammy or low-quality content."<div class="blogger-post-footer"></div> </article> <article> <h1>Search Engine Optimization Gets a New Name from Industrial Traffic: Quality Online Visibility</h1> <p>2011-02-08T18:45:00.000-08:00</p> <div class="content" id="bd"><i><a href="http://www.prlog.org/" style="text-decoration: none;">PRLog (Press Release)</a></i> – <i>Feb 07, 2011</i> – Industrial Traffic, a leading provider of web design, internet marketing, and search engine optimization services has rebranded and redesigned their website. This was done not only to give the company a new look, but as part of an effort to fully showcase what the firm's president, Michael St. Laurent, calls a better definition of search engine optimization - "Quality Online Visibility."<wbr></wbr> <br /> <br /> "Quality Online Visibility is what we provide our clients. Yes, we provide search optimization services ― but it's also much more than that. It's an online presence that takes advantage of every resource that's out there, and it's search engine optimization that we don't stop refining our approach to." <br /> <br /> After physically expanding the search engine optimization firm's reach with representatives now working across New England, the Mid-Atlantic, and as far as Texas, Industrial Traffic's latest push has been a virtual one. As St. Laurent explains, "We're not just setting ourselves apart, we're redefining SEO. It's not about quantity anymore, it's about quality - and that's where we're coming from when we call it Quality Online Visibility."<wbr></wbr> <br /> <br /> Industrial Traffic's approach to delivering Quality Online Visibility through professional search engine optimization services uses constantly updated methodologies based on the latest industry trends, research, and analysis. While many SEO firms perform only cursory industry research, St. Laurent explains that Industrial Traffic thoroughly researches every industry it works with to help deliver clients qualified website visitors who are “the most likely to convert into customers.” <br /> <br /> Additionally, St. Laurent also explains that the search engine optimization company takes advantage of every resource the rapidly growing internet has to offer – while constantly looking for new ways to help customers increase their visibility online through various forms of offsite and onsite search engine optimization. <br /> <br /> To learn more about the search engine optimization services at Industrial Traffic, visit <a href="http://www.industrialtraffic.com/seo-services.html" target="_blank">http://www.industrialtraffic.com/<wbr></wbr>seo-services.html</a> or call 603-623-8006.</div><br /> <div id="ab">About Industrial Traffic <br /> <br /> Industrial Traffic, LLC has been providing website design and development, search engine optimization and online marketing services throughout the United States since 1997. As search engines such as Google, Yahoo, and Bing constantly change and as the internet evolves to alter the way businesses achieve the visibility they need, SEO experts such as IndustrialTraffic.com help them take advantage of all the web has to offer.</div>Source http://www.prlog.org/<div class="blogger-post-footer"></div> </article> <article> <h1>New Report Reveals SEO Advantages Of Online Media Releases</h1> <p>2011-02-08T07:49:00.000-08:00</p> <div class="content" id="bd"><i><a href="http://www.prlog.org/" style="text-decoration: none;">PRLog (Press Release)</a></i> – <i>Feb 07, 2011</i> – In her new report Powerful Press Releases [http://www.pressreleasesforseo.com]<wbr></wbr>, SEO content specialist, Kerry Finch, has revealed how businesses with an online presence (and that should be ALL businesses) can increase their rankings, dramatically. <br /> <br /> An ever-increasing number of my clients are including online press releases as integral to their whole marketing plan - joining articles, blog posts, social network, and linking them all. <br /> <br /> Creating an online press release requires thought and technique to be able to create 'news', but an experienced online press release writer will be able to accomplish this easily. So too can just about everyone, if they understand how press releases work and to whom you are targeting them. <br /> <br /> Gone are the days according to Ms Finch, where you are appealing to a journalist or editor to run your news. <br /> <br /> "Back in the old days, whether a press release received 'ink' in traditional media was at the whim of a journalist or editor" she explains. "With online press releases however, there are bloggers and news sites that automatically run your story, as long as your keywords and topic fit with their audience." <br /> <br /> As with all things internet marketing, keyword and niche research are vital to the online pickup of an SEO online press release. <br /> <br /> Once the press release is created, however, an important consideration is what method to use to distribute it. <br /> <br /> Search engine optimization is a constant challenge to internet marketers, and discovering the power of online press releases makes it a whole lot easier. <br /> <br /> Kerry Finches Powerful Press Releases [<a href="http://www.pressreleasesforseo.com/" target="_blank">http://www.pressreleasesforseo.com</a>] is available for download now.</div><br /> <div id="ab">Kerry Finch is a successful SEO writer and internet marketer. Her clients include internet marketing experts who have coached her in sophisticated IM strategies.. <br /> <br /> Kerry operates a successful content creation business, Kerry Finch Writing Pty Ltd</div>Source http://www.prlog.org<div class="blogger-post-footer"></div> </article> <article> <h1>SEO Content Strategist/Link Builder</h1> <p>2011-02-08T06:47:00.000-08:00</p> Remuneration: negotiable depending on experience<br /> Province: Western Cape<br /> City: Cape Town<br /> <h2>Job description</h2><br /> A superstar person who has deep experience in link building, fantastic writing skills, good marketing brain and sensibility and loves to participate in online forums. This job is focused primarily on getting links from other websites and work on a variety of Search Engine Optimization (SEO) methods.<br /> Requirements <br /> Very Organised<br /> Keyword research skills<br /> Content Strategist<br /> Able to multitask<br /> Understand Word Press Platforms<br /> Experience in CMS<br /> Familiar with the Best practices for forums, bligs etc<br /> <h2>Advantageous</h2><br /> <h2> PHP script writing<br /> Online Gaming experience<br /> <br /> <b>Contact details</b><br /> Carla<br /> <script type="text/javascript"> document.write('<a href="mail'+'to:' + rev('moc;64#&evitcaretniekahs;46#&alrac') + '">' + rev('moc;64#&evitcaretniekahs;46#&alrac') + '</a>'); </script> <a href="mailto:carla@shakeinteractive.com">carla@shakeinteractive.com</a></h2><noscript></noscript><br /> <br /> <br /> <h5>OR <a href="http://www.blogger.com/JobApplication.aspx?ji=130607">Apply with your Biz CV</a></h5><h5>Source http://www.bizcommunity.com/ </h5><div class="blogger-post-footer"></div> </article> <article> <h1>Brick Marketing Ranked #5 on the Promotion World Top SEO Company Award List</h1> <p>2011-02-08T02:13:00.000-08:00</p> <div class="separator" style="clear: both; text-align: center;"><param name="movie" value="http://www.youtube.com/v/N-hYkJyLfBQ&fs=1&source=uds" /><param name="bgcolor" value="#FFFFFF" /></object></div>(http://www.brickmarketing.com) a Boston-based, full-service SEO and search engine marketing firm today announces they have been ranked as the number five SEO firm in the 2010 Promotion World Top 10 SEO Company Award initiative.<br /> <br /> According to the Promotion World website, "This year's winners stand out among an increasing number of high-quality companies and prove to be the leaders with outstanding contribution to SEO realm. The Top 10 SEO Company Awards are based on the offered services, package diversity, customer support, new products and services, feedback, website popularity, and overall performance of the selected companies." Promotion World also added, "They are also the companies to keep an eye on in 2011."<br /> Nick Stamoulis, President and Founder of Brick Marketing, says, "I am truly honored to be ranked as one of the top ten SEO firms in the country by Promotion World. Brick Marketing has worked very hard over the last few years to promote ourselves and our clients in a way that reflects well on us, them and the SEO industry at large." Nick Stamoulis went on to say, "It's incredible to be considered alongside such fantastic SEO companies." Nick Stamoulis is the President and Founder of Brick Marketing. With over 12 years of industry experience, Nick Stamoulis has worked with hundreds of companies across all industries. Nick Stamoulis writes daily in his blog, the Search Engine Optimization Journal (or SEO Journal), which has grown to become one of the top SEO blogs in the search engine optimization and search engine marketing industry. Nick Stamoulis spends his time working with clients, writing in his blog, publishing the Brick Marketing SEO newsletter (read by over 120,000 opt-in subscribers!) and also finds the time to write about SEO in some of the top other online publications.<br /> The Promotion World Annual SEM Awards also included the top ten companies in Best PPC Management Company, Best Social Media Management Company, Best Local Search Company and Reader's Choice. To read the full top SEO company list, please visit:<br /> http://www.promotionworld.com/2010-annual-awards-winners/best-seo-company<br /> About the Promotion World Annual SEM Awards<br /> The Annual SEM Awards are a global recognition of innovators and market leaders, set up to reward outstanding contributions within the Internet marketing industry. Commenced in 2006, the Promotion World Annual Awards have grown to be one of the most prestigious SEM awards of its kind. 2010 marks the 5th year for these prestigious awards. Promotion World provides users the opportunity to learn more about industry leaders and their services.<br /> About Brick Marketing<br /> Since 2005 Brick Marketing has become one of the premier and effective boutique search engine marketing firms in the United States. What makes Brick Marketing unique are several key factors: Personal Service, Reasonable Costs & ROI focus. The strategy for every client and project, big or small is handled personally by Brick Marketing President and Founder, Nick Stamoulis. Brick Marketing offers its clients full-service web marketing services, SEO consulting services and custom SEO training. <br /> <br /> For more information about the SEO company, Brick Marketing, please call 781-350-4365 or visit:<br /> <a href="http://www.brickmarketing.com/" target="_blank">http://www.brickmarketing.com</a><br /> <br /> More information about the SEO consulting and training service can be found at the following pages:<br /> http://www.brickmarketing.com/seo-consulting.htm<br /> http://www.brickmarketing.com/seo-training-courses.htm<br /> <br /> Media Contact:<br /> Nick Stamoulis<br /> 781-350-4365<br /> nick ( @ ) brickmarketing dot com<br /> Source http://www.1888pressrelease.com/<div class="blogger-post-footer"></div> </article> <article> <h1>SEO Strategies Revealed For Home and Small Business Websites</h1> <p>2011-02-07T21:11:00.000-08:00</p> Are you launching a new website? There’s no better time to think about search engine optimization than prior to launching a new site. By giving consideration to your on-page optimization factors, you can increase your chances of achieving top organic search results. Both on page and off page factors are key aspects of SEO Elite Software and are covered in most SEO reviews.<br /> To prepare your site for easy indexing, consider using SEO Elite which can help you address the following web site design factors:<br /> When creating your website, only use code that is commonly accepted by search engines. W3C standards can be used to validate your code and warn you of any potential problems that search engines may face when reading your web site. Strike a balance between form and functionality.<br /> Start your design with a simple page layout that is supported by a well defined set of meta tags. These tags are essential for telling the search engines what content they will find on your page. I personally recommend that you run your site through the SEO Elite software review to verify that your site includes the most basic of meta tags. Thoroughly research how to write effective title tags and implement what you’ve learned. Additionally, consider adding a robots txt command so that search engines view your entire web page.<br /> Use headlines that capture your reader and more importantly, signal importance to the spiders. There are various ways to do this including h-tags. These tags display large and bold. As a result, search engines pay special attention. Include your keyword phrase in these specialized tags.<br /> In addition to ensuring that you’ve made your page easy to access and presented text that is optimized, you also want to consider other SEO Elite software review factors that can help long-term with your SEO efforts. So often, web designers get caught up with on page factors, that they overlook the requirements for establishing a foundation that supports long-term initiatives.<br /> To take your new website to the next level, off page optimization is important. Without a strong site that uses proper code, your opportunity to attract links to web site are close to none. Consider these off page optimization techniques.<br /> An html sitemap and an xml site map. Including a site map on you site makes it easy for search engines to access all of your website pages and index your site accordingly. Your site map should be in both html as well as xml. Although users would not access the xml site map, search engine spiders use this version to crawl websites. Additionally, key search engine submission resources like Google’s Webmasters Tools require xml site map versions.<br /> Include a partners page. Previously referred to as a links page, the partners page is essential for reciprocal linking. This strategy isn’t as powerful as developing one-way links, but until your site has been assigned a Google PR, one-way links can be difficult to acquire. So begin your link exchange program with a partners page that allows you add or remove link quickly and easily.<br /> Everyone knows that content is king. This is especially true for new websites. If you can create your own content, then you are good to go. However, new web sites require content to be added consistently over time. The build up of this content helps new sites to be visited by search engines on a regular basis.<br /> There are a few things that new websites must have in order to successful in the area of SEO. With the help of SEO Elite Software Review, you can improve your on page optimization and begin to improve your search engine ranking with the help of off page optimization techniques like link building over the long term. Consider applying these search engine optimization strategies to any new website.<br /> Looking for a complete <a href="http://www.seoelite-software-review.blogspot.com/">SEO Elite software review</a>? Receive a FREE bonus for visiting the <a href="http://www.seoelite-software-review.blogspot.com/">SEO Elite software review</a> blog and start improving your web site’s ranking today!<br /> Source http://eva-news.com<div class="blogger-post-footer"></div> </article> <article> <h1>Mathur Law Offices in Dallas Launch Website, SEO Marketing Campaign</h1> <p>2011-02-07T20:50:00.000-08:00</p> The Mathur Law Offices, located in Dallas, Fort Worth and Denton, Texas, helps individuals and families with the entire range of immigration matters. Even when you are dealing with the normal, everyday variety of immigration and visa issues, it is extremely beneficial to have a Dallas immigration attorney <a href="http://www.dallasimmigrationfirm.com/">http://www.dallasimmigrationfirm.com/</a> working for you.<br /> They have recently launched a new website that is dedicated to their immigration practice. The site, which is designed and maintained by Scorpion Design, is specifically designed to attract new clients who may not otherwise be able to find this level of quality legal representation. Search Engine Optimization (SEO) is used to help the website gain in organic rankings, meaning it will be easier for people to find. Furthermore, it holds a host of information about the various immigration topics which may require legal attention. <br /> Becoming a citizen of the United States is not an easy task, nor, necessarily, is being a resident with a valid visa. There are numerous legal issues which can affect immigration status, and it is important to ensure that your rights are protected and that your interests are well-represented if you have any complications with your visa or immigration status. <br /> Mr. Mathur, the founding attorney of the firm, has a very personal connection to immigration cases, as he is an immigrant himself. He and his parents immigrated to America from Britain almost three decades ago. It is always helpful to have a Dallas immigration lawyer <a href="http://www.dallasimmigrationfirm.com/">http://www.dallasimmigrationfirm.com/</a> on your side who truly understands what you are going through.<br /> Source http://www.prweb.com<div class="blogger-post-footer"></div> </article> <article> <h1>12 Things You Really Should Know About SEO</h1> <p>2011-02-07T20:15:00.000-08:00</p> 1. Content. Content. Content. Successful, professional, optimized Copywriting is the single, most crucial factor in any SEO campaign. Search engines index websites based on the content discovered on every page of the website. With a thorough understanding of the language and grammatical conventions combined with intensive analysis, to discover and exploit the market focus, one can move a website to the upper echelon of the “SERP’s” (Search Engine Results Page) in a methodical also as ethical manner.<br /> 2. Analyze Web Logs. Measure every thing, at least twice, and then check again. While I could be the first to say that numerous of the procedures that make up website optimization are much more art than science, 1 requirements to take a really scientific approach to the results of the effort. This is completed by methodically keeping a record of, and making an analysis of the sites web logs. There are several specialized software which make the job simpler but at the bare minimum, 1 requirements to maintain a close eye on the website visitors and their activity although on the web site. No matter how well planned the strategy, it is largely theoretical until proven by the outcomes, which can only be measured by the logs, along with a thorough analysis of their content.<br /> 3. No 1 can guarantee a #1 ranking on Google, or any other search engine. Those who promise such feats will either optimize for such vague search term phrases (like, “green stunted widgets with purple Polka-dots and icing”) that no one will ever likely search for, or they’re making a false claim, which they have no intention of keeping, or they’ve an inside edge at Google, some thing which they will loose, quickly, when the honest folks at Google discover out about it. The other choice, that they’ll take the cash and run, is worth mentioning here but I’ll be polite.<br /> 4. Some things are just plain silly. You don’t want to submit your site to 50,000 search engines. Businesses which supply this service are suspect, at very best. 85% of the search results on the net come from one search engine, which, should you have 1 link from an established website, or better yet, a directory, will locate your website just fine, on it is own. Four (4) search engines account for over 90% of the traffic on the web. As for any supposed benefit which may possibly accrue from being listed in an obscure search engine in Botswana which specializes in safaris to the Kalahari Desert and receives 7 hits per day; well, you figure it out.<br /> 5. SEO isn’t Pay-per-Click. Although no 1 would argue the effectiveness of obtaining increased visitors and sales, through a well planned, pay-per-click campaign, the fact remains that the conversion rates are generally low and they cease the moment the “pay” stops. With a well planned and executed SEO campaign, although outcomes might take a bit longer, they continue to produce, and in fact grow, long after the work is completed and paid for. Fairly often we have found that after a thorough optimization of a website, only minor adjustments are needed on an ongoing basis, primarily related to new content and/or new items of sale or service.<br /> 6. SEO isn’t witchcraft, Druidism, shamanism. Neither does it require any special chants, ceremonial fires, or vestments, though some of us do like to howl at the full moon, on occasion. You can find no “Top Secret” practices which a reputable SEO can not tell a client, a judge, or his mother, for that matter. The really nature of the web has always been cooperative and there’s nothing about SEO that can’t be learned, with a heavy dose of time and money. A reputable SEO firm will give you an item per item breakdown of just where the funds goes. Be wary should you sense a secretive atmosphere or any unwillingness to answer questions. Although you can find technical points which might take some background to fully understand, if one has a solid overview of the whole situation, a easy explanation should be easy enough to come up with.<br /> 7. Do-it-yourself SEO. Yes, you’ll be able to execute your own SEO campaign and locate a reputable SEO firm to help plan and organize it for you. About one half of my own clientele do some component of the actual work themselves, or have their in-house dedicated personnel do it, after discussion of the objectives and aims of the business/website, a thorough website analysis, comprehensive search phrase research, and focused instruction on the techniques and means of achieving high SERPs. These preliminaries are followed up with a detailed program of suggestions and methods which the client can then implement themselves or hire other people to perform. Average savings; 30-40%.<br /> 8. Phased Implementation. Whilst numerous businesses invest thousands of dollars per month on Search Engine Optimization, an alternative is available which will pay dividends to you in increased sales and leads with out the high initial investment. The most essential consideration would be to have a reputable firm handle the initial evaluation and suggested optimization planning 1st. The trial and error method will cost much a lot more, in the long run, with or without the desired result. After studying the plan and establishing a workable budget you may implement the plan as finances permit.<br /> 9. Bear in mind the old saying, “If it sounds too good to be accurate, it probably is.” By no means was this much more true than within the realm of SEO. Although concrete and measurable gains will always come from a well thought out and executed optimization strategy, the web can be a competitive media and we all need to be number one. Accept that a steady upward movement, over time, will location you worlds ahead of a flash followed by a crash.<br /> 10. A thought to ponder. At stake, in the race for the top, is the extremely existence of your website, your business, and quite possibly your reputation. Beware of any “shortcuts” or much less than ethical schemes that anybody may suggest to further your enterprise goals. When it is all said and completed it’s you, the enterprise owner, who bears the responsibility for any business or individual you hire. Insist on understanding precisely what the technique is and what actions are being performed to implement it. If it appears, within the least, suspicious, ask for and get an explanation. In this case, not only is Ignorance not bliss, it could really well be the beginning of the end for your enterprise.<br /> 11. All incoming links aren’t created equal. Both the relevance to your line of business and website subject matter and also the PR value of the incoming link decide how valuable they’re to your own PR ranking. With Google starting the trend, nothing new there, and most of the others following close behind, the days of grabbing all the inbound links, in any way feasible, are gone. Not just will low ranked and/or irrelevant inbound links not aid, they’ll, in fact, trigger a penalty. Link farms, free-for-all link schemes, automated link accumulation software, or any other fad that does not carefully screen the links and websites they’re coming from will, within the long run, do much more harm than good.<br /> <br /> 12. It’s more than just facts and figures. The relationship between an on-line enterprise and SEO is, maybe, one of the closest of enterprise relationships. So that you can be successful, a SEO should know not just the facts and figures pertaining to the endeavor, but s/he must know something of the dreams and aspirations of the enterprise principals. Things which don’t normally come out in a prospectus are frequently invaluable info when searching for the “right fit” into the complex world of the web. My own clients sometimes ask, because of the frequency of my calls and email inside the early phases, “Am I your only client?” I generally laugh and say something to the effect that until I know your enterprise almost too as you do, yes, you are the only 1 that counts.<br /> Want to find out more about <a href="http://malcolmsolutions.com/search-engine-optimization">malaysia search engine optimization</a>, then visit MalcolmSolutions.comm on how to choose the best <a href="http://malcolmsolutions.com/">search engine optimization consultants</a> for your needs.<br /> Source http://eva-news.com<div class="blogger-post-footer"></div> </article> <article> <h1>Search Engine Optimization Company India Offers Advanced SEO Service Packages</h1> <p>2011-01-30T09:34:00.000-08:00</p> Posted by <a href="http://www.pressreleasecentre.com/author/flek/" title="Posts by Flek Davez">Flek Davez</a><br /> <strong><strong>(<a href="http://www.pressreleasecentre.com/" title="press release distribution">press release distribution</a>) Search engine optimization service providers is the most important part of internet marketing and business strategies, these days. Only a qualified and experienced search engine optimization company can give <a href="http://www.newgenresoft.com/" target="_blank">quality seo services</a> to its clients. </strong></strong>Marketing via search engine optimization is a totally different field which needs to be tackled with a different approach. To offer the best services, the SEO service provider has to imply an exceptional approach to various internet marketing techniques which cannot be swept with regular SEO services.<br /> VPromise is one of the leaders amongst the SEO companies in India that offer services that are in accordance with each minute aspect related to search engine optimization. This in turn makes sure that the clients get to work on a specific business internet marketing plan.<br /> Popular search engine optimization tags: Internet Marketing, link building, search engine marketing, SEO, SEO Company, SEO Company India, SEO India, SEO Services, seo services india<br /> SEO marketing techniques have no replacement or parallel. Especially, in the present condition when leading businesses and industries are depending on their presence on the Internet, business owners are making themselves adept the SEO techniques for enjoying the profitability from an Internet podium. Therefore, it becomes essential for any of the business owners to empower themselves on the Internet Thus, it becomes essential for you to empower the presence of your company on the Internet.<br /> It works with the expertise of a team of SEO professionals who have been specially trained with the techniques related to ranking algorithm engineering as well as time proven search engine optimization tactics. Though, we stand amongst the best SEO companies of India, yet our services are so nominally priced. Our resourceful and innovative SEO target marketing techniques are designed to redefine the online presence of your company. For two different businesses or industries, SEO techniques can never be same. Most of the times, a particular SEO package works for one business but not for other. The prime reason behind this is the fact that each company creates a certain level of sensitivity that is required to be maintained and upgraded for adding more benefits to that particular segment. We understand that redundancy of SEO package for one company can prove beneficial for the SEO package of another company.<div class="blogger-post-footer"></div> </article> <article> <h1>Hot Searches</h1> <p>2011-01-29T03:22:00.000-08:00</p> <table><tbody> <tr><td><table class="hotTerm"><tbody> <tr><td class="num"> 1.</td> <td><a href="http://www.google.com/trends/hottrends?q=hair+flair&date=2011-1-28&sa=X">hair flair</a></td></tr> </tbody></table></td></tr> <tr><td><table class="hotTerm"><tbody> <tr><td class="num"> 2.</td> <td><a href="http://www.google.com/trends/hottrends?q=hair+flares&date=2011-1-28&sa=X">hair flares</a></td></tr> </tbody></table></td></tr> <tr><td><table class="hotTerm"><tbody> <tr><td class="num"> 3.</td> <td><a href="http://www.google.com/trends/hottrends?q=bohemian+grove&date=2011-1-28&sa=X">bohemian grove</a></td></tr> </tbody></table></td></tr> <tr><td><table class="hotTerm"><tbody> <tr><td class="num"> 4.</td> <td><a href="http://www.google.com/trends/hottrends?q=ray+drew&date=2011-1-28&sa=X">ray drew</a></td></tr> </tbody></table></td></tr> <tr><td><table class="hotTerm"><tbody> <tr><td class="num"> 5.</td> <td><a href="http://www.google.com/trends/hottrends?q=charlie+callas&date=2011-1-28&sa=X">charlie callas</a></td></tr> </tbody></table></td></tr> <tr><td><table class="hotTerm"><tbody> <tr><td class="num"> 6.</td> <td><a href="http://www.google.com/trends/hottrends?q=picher+oklahoma&date=2011-1-28&sa=X">picher oklahoma</a></td></tr> </tbody></table></td></tr> <tr><td><table class="hotTerm"><tbody> <tr><td class="num"> 7.</td> <td><a href="http://www.google.com/trends/hottrends?q=challenger+explosion&date=2011-1-28&sa=X">challenger explosion</a></td></tr> </tbody></table></td></tr> <tr><td><table class="hotTerm"><tbody> <tr><td class="num"> 8.</td> <td><a href="http://www.google.com/trends/hottrends?q=ted+mcginley&date=2011-1-28&sa=X">ted mcginley</a></td></tr> </tbody></table></td></tr> <tr><td><table class="hotTerm"><tbody> <tr><td class="num"> 9.</td> <td><a href="http://www.google.com/trends/hottrends?q=geri+jewell&date=2011-1-28&sa=X">geri jewell</a></td></tr> </tbody></table></td></tr> <tr><td><table class="hotTerm"><tbody> <tr><td class="num">10.</td> <td><a href="http://www.google.com/trends/hottrends?q=spongebob+legends+of+bikini+bottom&date=2011-1-28&sa=X">spongebob legends of bikini bottom</a></td></tr> </tbody></table></td></tr> </tbody></table><div class="blogger-post-footer"></div> </article> <article> <h1>bohemian grove</h1> <p>2011-01-28T06:01:00.000-08:00</p> <div class="separator" style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_Ijur2RyEHjE/TULK9dHrsJI/AAAAAAAAAIo/sl02Mwa_YPw/s1600/br320111.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"></a></div><div class="separator" style="clear: both; text-align: center;"><a href="http://2.bp.blogspot.com/_Ijur2RyEHjE/TULLA1PFNUI/AAAAAAAAAIs/M4e08lyLX48/s1600/br420111.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"></a></div><div class="separator" style="clear: both; text-align: center;"><a href="http://3.bp.blogspot.com/_Ijur2RyEHjE/TULLJEPrOQI/AAAAAAAAAIw/PvwDTft4bIY/s1600/br620111.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"></a></div><div class="blogger-post-footer"></div> </article> <article> <h1>Facebook Phone will appear next month</h1> <p>2011-01-26T19:52:00.000-08:00</p> <div class="separator" style="clear: both; text-align: center;"></div>HTC will release not just one, which came two Facebook-branded smartphones next month.<br /> According to a source from City AM website, 2 new phones will be mainstream and green labeled Facebook. Additionally, the product will run on Android operating system but has been transformed.<br /> Facebook phone is being marketed to believe that technology will appear in the MWC (Mobile World Conference) take place at 2 to Barcelona next month here.<br /> <div class="separator" style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/_Ijur2RyEHjE/TUDrPZl7AWI/AAAAAAAAAIg/e-E2O_225Gw/s1600/facebook-phone-1.jpeg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"></a></div> <span class="" id="result_box" lang="en"><span class="hps" title="Nhấp để xem bản dịch thay thế"> Phone</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">existence</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">of</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">Facebook</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">is still</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">controversial</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">in technology</span></span><br /> <span class="" id="result_box" lang="en"><span class="hps" title="Nhấp để xem bản dịch thay thế">Facebook</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">phone</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">is expected to</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">help</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">users</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">easily</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">use</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">the</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">services</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">of</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">Facebook</span><span title="Nhấp để xem bản dịch thay thế">,</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">such as</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">sending</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">messages</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">or</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">emails</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">to</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">friends</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">on</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">Facebook</span><span title="Nhấp để xem bản dịch thay thế">,</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">or</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">other functions</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">such as</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">chat</span><span title="Nhấp để xem bản dịch thay thế">,</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">event</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">or</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">picture</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">on</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">Facebook</span><span title="Nhấp để xem bản dịch thay thế">.</span></span><br /> <span class="" id="result_box" lang="en"><span title="Nhấp để xem bản dịch thay thế"> Ring rumors smarphone own Facebook has spread from last year. However, Facebook has denied this rumor, even Mark Zuckerberg said the times did not intend to smartphone market.</span></span><br /> <span class="" id="result_box" lang="en"><span class="hps" title="Nhấp để xem bản dịch thay thế">However</span><span title="Nhấp để xem bản dịch thay thế">,</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">it was</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">last year</span><span title="Nhấp để xem bản dịch thay thế">,</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">and in</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">2011,</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">everything</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">can</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">happen</span><span title="Nhấp để xem bản dịch thay thế">, especially</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">in 2011</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">when</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">Facebook</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">says</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">it will</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">focus</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">much more</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">to develop a</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">platform</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">on</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">mobile devices</span><span title="Nhấp để xem bản dịch thay thế">,</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">and</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">insinuating</span> <span class="hps atn" title="Nhấp để xem bản dịch thay thế">that "</span><span title="Nhấp để xem bản dịch thay thế">smartphone</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">is also</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">a</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">model</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">of</span> <span class="hps" title="Nhấp để xem bản dịch thay thế">social networks</span><span title="Nhấp để xem bản dịch thay thế">. "</span></span><span class="" id="result_box" lang="en"><span title="Nhấp để xem bản dịch thay thế"> </span></span><span class="" id="result_box" lang="en"><span class="hps" title="Nhấp để xem bản dịch thay thế"> </span></span><div class="blogger-post-footer"></div> </article> <article> <h1>keyword iPad is the fastest growing in 2010</h1> <p>2010-12-13T22:36:00.000-08:00</p> Internet search giant Google has released the ranking of the fastest growing keyword on its search engine. Apple iPhone and iPad make up two positions in the list of keywords technology hottest.<br /> <div style="text-align: center;"><a href="http://2.bp.blogspot.com/_Ijur2RyEHjE/TQcP3ZUNZDI/AAAAAAAAAIQ/K2Vg2N0X_v8/s1600/13-10.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"></a> </div><div style="text-align: center;"><br /> </div><div style="text-align: left;"><link href="file:///C:%5CDOCUME%7E1%5CADMINI%7E1%5CLOCALS%7E1%5CTemp%5Cmsohtml1%5C01%5Cclip_filelist.xml" rel="File-List"></link><style>  </style> </div><div class="MsoNormal"><span lang="EN">As announced by Google, the keyword "iPad", hit the computer table is "rain as the wind" on Apple's market stand in second place after Chatroulette, web chat create random movement of Russian.</span></div><div class="MsoNormal"><span lang="EN"> </span><link href="file:///C:%5CDOCUME%7E1%5CADMINI%7E1%5CLOCALS%7E1%5CTemp%5Cmsohtml1%5C01%5Cclip_filelist.xml" rel="File-List"></link><style>  </style> </div><div class="MsoNormal">In the list of keywords in the field of consumer electronics Google Zeitgeist 2010, behind the iPhone iPad is the 4th generation. The most popular keywords on this list in turn have Nokia 5530, HTC EVO 4G, Nokia N900, BlackBerry apps, Duracell Mygrid (wireless battery chargers Duracell's new rechargeable 4 simultaneous phone also as fast as when using normal charge for a computer), Otterbox (accessory manufacturers for smartphones) and PdaNet (one of the most popular software for smartphones, capable of turning the phone into wireless modem).</div><div class="MsoNormal"> <link href="file:///C:%5CDOCUME%7E1%5CADMINI%7E1%5CLOCALS%7E1%5CTemp%5Cmsohtml1%5C01%5Cclip_filelist.xml" rel="File-List"></link><o:smarttagtype name="place" namespaceuri="urn:schemas-microsoft-com:office:smarttags"></o:smarttagtype><o:smarttagtype name="City" namespaceuri="urn:schemas-microsoft-com:office:smarttags"></o:smarttagtype><style>  </style> </div><div class="MsoNormal"><span lang="EN">Chatroulette, the site allows users to chat with someone random top of Google. This service was interrupted briefly in the mid-year but probably only to return stronger than ever. Most search keywords are American men. The site is Andrey Ternovsky, a 17-year-old schoolboy living in <st1:place w:st="on"><st1:city w:st="on">Moscow</st1:city></st1:place> created.</span></div><div class="MsoNormal"><span lang="EN"> </span><link href="file:///C:%5CDOCUME%7E1%5CADMINI%7E1%5CLOCALS%7E1%5CTemp%5Cmsohtml1%5C01%5Cclip_filelist.xml" rel="File-List"></link><style>  </style> </div><div class="MsoNormal">In the list of words that break through the fastest speed, Twitter have taken at No. 8, pushing the social networking site Facebook now most popular to the 10th.</div><br /> <div class="MsoNormal"><span lang="EN"><o:p></o:p></span></div><br /> <br /> <div class="MsoNormal"><span lang="EN"><o:p></o:p></span></div><div class="blogger-post-footer"></div> </article> </main></body></html>