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	<title>Failing at Success is a Great Hobby</title>
	
	<link>http://www.ianfernando.com</link>
	<description>I Make Money Online by Simply Failing at It! Read my mistakes so you don\'t have to do them! A online blog of mistakes and successes.</description>
	<lastBuildDate>Thu, 02 Sep 2010 15:31:39 +0000</lastBuildDate>
	<language>en</language>
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	<!-- podcast_generator="podPress/8.8" -->
		<copyright>©Ian Fernando </copyright>
		<itunes:new-feed-url>http://www.ianfernando.com/category/podcast/feed</itunes:new-feed-url>
		<managingEditor>webmaster@theianternet.com (Ian Fernando)</managingEditor>
		<webMaster>webmaster@theianternet.com(Ian Fernando)</webMaster>
		<category>Entrepreneurship</category>
		<ttl>1440</ttl>
		<itunes:keywords>make money online, online interviews, entrepreneur interviews, marketing, affiliate marketing</itunes:keywords>
		<itunes:subtitle />
		<itunes:summary>I Make Money Online by Simply Failing at It! Read my mistakes so you don't have to do them! A online blog of mistakes and successes.</itunes:summary>
		<itunes:author>Ian Fernando</itunes:author>
		<itunes:category text="Business">
  <itunes:category text="Management &amp; Marketing" />
</itunes:category>
<itunes:category text="Business" />
<itunes:category text="Education">
  <itunes:category text="Training" />
</itunes:category>
		<itunes:owner>
			<itunes:name>Ian Fernando</itunes:name>
			<itunes:email>webmaster@theianternet.com</itunes:email>
		</itunes:owner>
		<itunes:block>No</itunes:block>
		<itunes:explicit>no</itunes:explicit>
		<itunes:image href="http://i41.photobucket.com/albums/e263/ifernando/banner%20ads/podcastian.jpg" />
		<image><link>http://creativecommons.org/licenses/by-nc-nd/2.0/</link><url>http://creativecommons.org/images/public/somerights20.gif</url><title>Some Rights Reserved</title></image>
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		<title>Easily Turn WordPress into a Yahoo Answers Clone!</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/6MzbYkUvE1Q/</link>
		<comments>http://www.ianfernando.com/2010/easily-turn-wordpress-into-a-yahoo-answers-clone/#comments</comments>
		<pubDate>Wed, 01 Sep 2010 03:17:32 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Featured]]></category>

		<guid isPermaLink="false">http://www.ianfernando.com/?p=1601</guid>
		<description>If you do not know how powerful WordPress has become, it is a powerful system that can almost turn almost into anything. Recently I have been playing around with a new plugin and theme style ...</description>
			<content:encoded><![CDATA[<p>If you do not know how powerful WordPress has become, it is a powerful system that can almost turn almost into anything. Recently I have been playing around with a new plugin and theme style product that replicates those answer look a like sites, similar to Yahoo Answers.</p>
<p>It is called <a href="http://suggests.me/wpanswers" target="_blank">WP-Answers</a>. The product itself can be used in 2 ways, one I think most affiliates and marketers will definitely like. The other is for marketers or site seekers to start their own clone of Yahoo Answers. This plugin and theme gives you the ability to create auto generated sites from Yahoo Answers.</p>
<p>I know these Q&amp;A sites get special ranking because of the content it gives. Especially if you start your search with a &#8220;how&#8221; or even &#8220;what&#8221; Yahoo Answers will most likely popup in your SERPs. These sites that have this special ranking can do really good for your SEO sites.</p>
<p style="text-align: center;"><a href="http://suggests.me/wpanswers"><img class="size-full wp-image-1602 aligncenter" title="wp-answers-1" src="http://www.ianfernando.com/wp-content/uploads/2010/08/wp-answers-1.jpg" alt="" /></a></p>
<p><span id="more-1601"></span>Ok so let me go ahead and break this down for you. I have played with this recently and I like it. It was easy to install first of all, this is a WordPress plugin and theme bundle. There are 2 sets of folders which you simply upload to the plugin directory and theme directory of your new wordpress site.</p>
<p>Once that is down go to your plugins and themes and activate. WP-Answers comes with 6 theme colors, which <a href="http://suggests.me/wpanswers" target="_blank">you can see on their demo</a>.</p>
<ul>
<li>Black</li>
<li>Blue</li>
<li>Brown</li>
<li>Green</li>
<li>Purple</li>
<li>Red</li>
</ul>
<p>Anyways the installation are very self explanatory and it comes with an easy to read instructions, but lets get to the real meat of this which I really like about WP-Answers, the auto content generator! Now what it does is grabs information from Yahoo Answers and auto posts it to your new Q&amp;A site. This also updates on its own, so there is no need to click a button to grab content.</p>
<p>The best part is it&#8217;s keyword targeted, you enter a keyword and select the site you want to grab the questions and answers from (UK, Canada, US) and save. This plugin does everything else.</p>
<p style="text-align: center;"><a href="http://suggests.me/wpanswers"><img class="size-full wp-image-1604 aligncenter" title="wp-answers-3" src="http://www.ianfernando.com/wp-content/uploads/2010/08/wp-answers-3.jpg" alt="" /></a></p>
<p>The auto creation part makes it seems your site is busy, utilizing users from Yahoo Answers and posting their response to the questions. You can even set the interval of when to grab content days and hours. Which is good because you do not want to add content rapidly but slowly, making it look more generic than automated.</p>
<p>If you do not want to use the auto content generation within WP-Answers, then you can have your own Q&amp;A clone. I would suggests to use the auto content generation so you can have an instant brand when visitors comes to the site. When you have enough users submitting questions and enough users answering then turn off the auto content generation.</p>
<p>Also, <a href="http://suggests.me/wpanswers">WP-Answers</a> has a point leaderboard system. I haven&#8217;t really played with it because I just like the auto content generation. But it is suppose to encourage users to interact and answer questions. This system is actually configurable via the admin of the plugin.</p>
<p>To find out more information about this plugin, <a href="http://suggests.me/wpanswers" target="_blank">take a look at their lists of features</a>.</p>
<p>But this plugin can be used in multiple ways, just use your creativity. If you have a site that needs a boost in rankings, create a Q&amp;A section on that specific site; for example: <strong>http://YOURSITE.com/ASK</strong></p>
<p>Creating this should get your index faster and ranked. The reason is because WP-Answers turns your WordPress site into a community. Google and other search engines likes community base sites because of it&#8217;s unique content it provides to the web!</p>
<p>If you want to purchase WP-Answers, a Yahoo Answers clone &#8211; I suggest you take advantage of this and use this coupon code below, this will<strong> take 20% off your purchase</strong>! When you checkout just <strong>use this coupon code</strong>, click below.</p>
<p style="text-align: center;"><a href="http://suggests.me/wpanswers"><img class="size-full wp-image-1605   aligncenter" title="wp-answers-promo" src="http://www.ianfernando.com/wp-content/uploads/2010/08/wp-answers-promo.png" alt="" /></a></p>
<p>Take advantage of this promo code and start a community of Q&amp;A base on your market or niche!</p>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Working For Yourself is So Overrated…</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/Ue1y9WmDdgs/</link>
		<comments>http://www.ianfernando.com/2010/working-for-yourself-is-so-overrated/#comments</comments>
		<pubDate>Fri, 27 Aug 2010 03:06:05 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Ramblings]]></category>
		<category><![CDATA[work at home]]></category>
		<category><![CDATA[work for yourself]]></category>

		<guid isPermaLink="false">http://www.ianfernando.com/?p=1569</guid>
		<description>This year alone I have realized many things about myself and my business. I can honestly say that working for yourself is so played out. The reason I say this is because it bothers me ...</description>
			<content:encoded><![CDATA[<p>This year alone I have realized many things about myself and my business. I can honestly say that working for yourself is so played out. The reason I say this is because it bothers me that people that I talk too say I am lucky to work from home or have my own business or never working at a job, etc. The problem I have with that statement is &#8211; it sucks working form home.</p>
<p>While other entrepreneurs are either married, have a team to work with, or partners that meetup &#8211; I work on my own. I wake up go to the gym and then I go to my pc or now office. The interaction I have after the gym sucks. I talk to no one and this is the flaw of working for yourself. I feel that working on your own just creates social anxiety or depression.</p>
<p style="text-align: center;"><img class="size-full wp-image-1575 aligncenter" title="work-at-home" src="http://www.ianfernando.com/wp-content/uploads/2010/08/work-at-home.jpg" alt="" /></p>
<p><span style="font-size: xx-small;"> </span></p>
<p style="text-align: right;"><span style="font-size: xx-small;"><em><a href="http://www.flickr.com/photos/sjcleland/3750907160/">image source</a></em></span><em> </em></p>
<p><span id="more-1569"></span><br />
I think this is why I travel so much because I miss the social interaction with people. I rather spend my money to travel to conferences and talk to like minded people than talk to my own friends sometimes. I am getting tired of waking up and just going straight to my PC, I need to do something in between.</p>
<p>I even <a href="/2010/working-out-of-an-office-instead-of-at-home/">got an office</a> so I feel like I have to go to work. It definitely gets me focus, but again I am talking to no one &#8211; I am missing that social interaction. I even got 2 people to work for me, sometimes are unreliable but it still didn&#8217;t create the need for interaction.A workplace should be fun, and my house and office isn&#8217;t a place where you throw nerf balls around. If I did throw a nerf ball in my house, whom am I throwing it too?</p>
<p>Recently I came across a comic by theOatmeal titled &#8220;<a href="http://theoatmeal.com/comics/working_home" target="_blank">Why working form home is both awesome and horrible</a>.&#8221; This comic guy puts things into perspective and reality. Obviously it&#8217;s awesome to work for yourself. The horrible part is lack of social skills and employee baneter, which is the main reason for this post.</p>
<p style="text-align: center;"><a href="http://theoatmeal.com/comics/working_home" target="_blank"><img class="size-full wp-image-1600 aligncenter" title="theoatmeal" src="http://www.ianfernando.com/wp-content/uploads/2010/08/theoatmeal.jpg" alt="" /></a></p>
<p>For people that know me, I am a very social person and like to have fun and make use of life. Though the co-working environment is good, it still lacks the need for me to talk to someone.</p>
<p>There are 2 other people in the co-working office, but they are always on the road with local meetings &#8211; in essence I am still on my own and lack that interaction. I even started local work to satisfy this need&#8230;</p>
<p>But that social interaction leads to annoyance because clients are not that smart, local clients anyways. So trying to have an educational conversation about business goals turns into a sour conversation because of the lack of knowledge. I go hang out with friends and that is fine, I enjoy spending the time with them especially when it doesn&#8217;t have to be about business.</p>
<p>During the day is when I concentrate on my business and just staring at the PC all day kills my mind. Just like Kid Cudi says &#8220;<a href="http://www.youtube.com/watch?v=TXvcDAMMLUM" target="_blank">Fat in Mind, Body Fat as well</a>&#8221; I try to take breaks and read a book or I try to work at my friends house or go to the office &#8211; just so I leave my house.</p>
<p>This literally struck me hard the other day and I wasn&#8217;t even going to post this but it is an experience. It really hit me when a person was leaving his job and I ended up in the same elevator as him and we had a small conversation. It ended up talking about what we both do and why I am at the office building. As I was approaching my floor to leave, he said &#8220;at least you get to work from home,&#8221; I just shook my head and said &#8220;I rather be out of my house.&#8221;</p>
<p>&#8230; so there are 2 different sides to this. I like people and I like to socialize/interact, while some do not want to have a job and work for themselves. I enjoy working for myself, but I also have to grow.</p>
<p style="text-align: center;"><strong>If you work for yourself and live on your own, how do you deal with the lack of social interaction?</strong></p>
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		<item>
		<title>Affiliate Summit Networking (Party) Events</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/HngpIVjy1bI/</link>
		<comments>http://www.ianfernando.com/2010/affiliate-summit-networking-party-events/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 17:14:01 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Networking]]></category>
		<category><![CDATA[affiliate summit]]></category>
		<category><![CDATA[ianteract]]></category>
		<category><![CDATA[neverblue]]></category>
		<category><![CDATA[share a sale party]]></category>

		<guid isPermaLink="false">http://www.ianfernando.com/?p=1591</guid>
		<description>Got some good responses from yesterday&amp;#8217;s Affiliate Summit recap, today I am going to talk about the networking events at Affiliate Summit. Interestingly enough there was enough parties and events, even though there seemed there ...</description>
			<content:encoded><![CDATA[<p>Got some good responses from yesterday&#8217;s <a href="/2010/affiliate-summit-east-2010-recap/">Affiliate Summit recap</a>, today I am going to talk about the networking events at <a href="http://suggests.me/affiliatesummit"  class="alinks_links" onMouseover="window.status='http://www.ianfernando.com/suggest/'; return true" onMouseout="window.status=''" onclick="return alinks_click(this);" title=""  rel="external">Affiliate Summit</a>. Interestingly enough there was enough parties and events, even though there seemed there wasn&#8217;t. I made it to almost all of them and met up with great people. The problem with some of these party events is people talk business, but it is hard as hell to talk business when the bass of the song is banging.</p>
<p>First night was the buy.at party, a black and white event. It was cool meeting up with old friends and talking to them about business. The interesting part was they were serving some type of Oreo martini.</p>
<p style="text-align: center;"><a href="http://is.gd/emiVa"><img class="size-full wp-image-1594 aligncenter" title="ian-nick" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ian-nick.jpg" alt="" /></a></p>
<p><span id="more-1591"></span>IANteract Dinner, this is my dinner and it was sponsored by Kitara Media. The dinner went well, had a hassle in the beginning but it turned out to be a solid networking event with some top guys and close friends. It is much easier to eat and talk about business without the music pounding against your chest.</p>
<p style="text-align: center;"><a href="http://is.gd/emiVa"><img class="size-full wp-image-1595 aligncenter" title="ianteract-dinner" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ianteract-dinner.jpg" alt="" /></a></p>
<p>Elite Clicks Media Private Invite was just an invitation to their suite where we just talked in a calm environment but also had all the alcohol you can drink. It was crazy, so crazy <a href="http://cashtactics.net" target="_blank">Cashtactics</a> &#8220;<em>taught everyone in that room everything he knows</em>&#8221; &#8211; inside joke.</p>
<p style="text-align: center;"><img class="size-full wp-image-1592 aligncenter" title="ian-tovah" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ian-tovah.jpg" alt="" /></p>
<p><a href="http://www.ianfernando.com/suggests/shareasale"  class="alinks_links" onMouseover="window.status='http://www.ianfernando.com/suggest/'; return true" onMouseout="window.status=''" onclick="return alinks_click(this);" title="Share a Sale - An Affiliate Network"  rel="external">ShareaSale</a> Party Under the Stars was hella packed and crowded. So crowded I couldn&#8217;t move. It was good that they opened up the other side of the balcony which gave room for more people to enter the party. It was still crowded though. The event was good, just because we had the outside balcony and was able to talk to everyone. Great meeting up with Dr. Ngo and Benny!</p>
<p style="text-align: center;"><a href="http://is.gd/emiVa"><img class="size-full wp-image-1598 aligncenter" title="ian-ngo-tejeda" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ian-ngo-tejeda.jpg" alt="" /></a></p>
<p>Morgan&#8217;s Affiliate Dinner Gathering was an amazing event. Good food and drinks and it was a great way for affiliates and networks to be in the same room and just BS about stuff outside the industry. Great job Morgan!</p>
<p style="text-align: center;"><a href="http://is.gd/emiVa"><img class="size-full wp-image-1597 aligncenter" title="dinner-morgan" src="http://www.ianfernando.com/wp-content/uploads/2010/08/dinner-morgan.jpg" alt="" /></a></p>
<p>Neverblue Party started out dead, no open bar, and techno music&#8230; not really the event for me. By the time it was 10:30 it started to fill up and the DJ started to play some hip hop music. I didn&#8217;t do much but have like 2 drinks and relaxed. I just talked to some of my readers and chilled with <a href="http://www.rohailrizvi.com/" target="_blank">Rohail</a> and Kris throughout the time we were at the Neverblue Party.</p>
<p style="text-align: center;"><a href="http://is.gd/emiVa"><img class="size-full wp-image-1596 aligncenter" title="ian-thy" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ian-thy.jpg" alt="" /></a></p>
<p>Clickbooth and Pulse 360 Party did have open bar and we headed there right after the Neverblue party. I think me and Rohail were seeing how much we can drink and I apparently had a little too much that I took over the dance floor heavy. Then Eric from Clickbooth says I was up in some girl in a private room &#8211; which I really do not remember. Good times though.</p>
<p style="text-align: center;"><a href="http://is.gd/emiVa"><img class="size-full wp-image-1599 aligncenter" title="ian-chow-zac" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ian-chow-zac.jpg" alt="" /></a></p>
<p>There was another party upstairs with Google, but we never made it to that instead we ended up meeting a bunch of affiliates and networks at a strip club. Fun times and always looking forward to the next one.</p>
<p>See everyone in the West!</p>
<img src="http://www.ianfernando.com/?ak_action=api_record_view&id=1591&type=feed" alt="" /><div class="feedflare">
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		<title>Affiliate Summit East 2010 ReCap</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/Wf8zdAiWjKQ/</link>
		<comments>http://www.ianfernando.com/2010/affiliate-summit-east-2010-recap/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 15:18:21 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Networking]]></category>
		<category><![CDATA[Seminars]]></category>
		<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[affiliate summit]]></category>
		<category><![CDATA[ase10]]></category>

		<guid isPermaLink="false">http://www.ianfernando.com/?p=1589</guid>
		<description>If you do not know what an Affiliate Summit is, I suggest you find out since it is one of the best conference shows I have been to. This year in NY I felt there ...</description>
			<content:encoded><![CDATA[<p>If you do not know what an <a href="http://suggests.me/affiliatesummit"  class="alinks_links" onMouseover="window.status='http://www.ianfernando.com/suggest/'; return true" onMouseout="window.status=''" onclick="return alinks_click(this);" title=""  rel="external">Affiliate Summit</a> is, I suggest you find out since it is one of the best conference shows I have been to. This year in NY I felt there was a big change and shift in the type of people that attended. In this post I will recap about the over show and tomorrows post I will talk about the networking events after the show.</p>
<p>This year was definitely different from the past Summits, I just felt a different vibe for some reason but it didn&#8217;t stop me from talking to people and networking. I brought 3 of my friends to this year summit to see what I do for a living. Get them inspired!</p>
<p>I am going to recap the event by doing an <a href="http://www.adhustler.com/affiliate-summit-east-nyc-2010-day-1-observations-ase10/" target="_blank">AdHuslter</a> version recap post of Affiliate Summit. Since I have recapped the Summit several times, I am going to point out the perks I picked up and noticed.</p>
<p style="text-align: center;"><a href="http://is.gd/emiVa"><img class="size-full wp-image-1590 aligncenter" title="Affiliate Summit" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ase10.jpg" alt="" /></a></p>
<p><span id="more-1589"></span><br />
Observations in no particular order&#8230;</p>
<ol>
<li>There were much more vendors at the Meet Market and the Meet Market is bigger than past Affiliate Summit Meet Market</li>
<li>I found there were more beginners here at this conference than the past summits I have been too.</li>
<li>First night out Rubacky is a Party machine</li>
<li>First night out I almost got jumped by 7 random people</li>
<li>The sessions this time around are far better than past summit &#8211; more relevant topics base on our industry</li>
<li>Not a lot of advertisers were at this year summit</li>
<li>Not a lot of the past big affiliates I know were at this summit</li>
<li>A lot of shifting of employees from network to network or advertiser to network</li>
<li>More mobile networks rising</li>
<li>AOR new terminology is now EMP</li>
<li>Ruck from Convert2Media is sexy</li>
<li>Rarely any traffic source at this year summit</li>
<li>Shoemoney&#8217;s Facebook sessions was amazing &#8211; great case study he did</li>
<li>Rain does not stop affiliates from partying</li>
<li>Some people in the sessions need to hear their questions first before they ask &#8211; retarded basic stuff</li>
<li>Seems more mailers in this industry now are popping up</li>
<li>Some people talk too damn much and brag a little too much when they don&#8217;t know that much</li>
<li>Frank Luntz Keynote was freaking amazing, so good that <a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2Fs%3Fie%3DUTF8%26x%3D0%26ref_%3Dnb_sb_noss%26fsc%3D9%26ih%3D5_3_2_1_0_0_0_0_0_1.21_83%26y%3D0%26field-keywords%3Dfrank%2520luntz%26url%3Dsearch-alias%253Daps&amp;tag=ianferfaitosu-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=390957">I bought his book</a> right after his keynote</li>
<li>Jim Kukral gave away his &#8220;<a href="http://www.amazon.com/gp/redirect.html?ie=UTF8&amp;location=http%3A%2F%2Fwww.amazon.com%2Fs%3Fie%3DUTF8%26x%3D0%26ref_%3Dnb_sb_noss%26fsc%3D9%26ih%3D5_3_2_1_0_0_0_0_0_1.21_83%26y%3D0%26field-keywords%3Dfrank%2520luntz%26url%3Dsearch-alias%253Daps&amp;tag=ianferfaitosu-20&amp;linkCode=ur2&amp;camp=1789&amp;creative=390957">Attention: This Book will Make You Money</a>&#8221; book at his Keynote</li>
<li>Jim Kukral says &#8220;You know an idea is good when you get a REACTION&#8221;</li>
<li>Jim Kukral says we live in a time of instant gratification &#8211; a perfect example is the case study he presented on 5 Hour Energy</li>
<li>Elite Clicks Media had a private Suite just for private gathering and drinking</li>
<li>CPA and CPS has their clicks</li>
<li>Quiet FTC and Government discussions about our industry</li>
<li>John Chow s always fun to be with. <a href="http://www.youtube.com/watch?v=9RQyknrsC7I" target="_blank">Shooting rockets at Shomoney</a></li>
<li>Most affiliate are now slowly merging out of the affiliate space and doing bigger businesses</li>
<li>IANteract Dinner was a success</li>
<li>Cashtactic favorite line of the night &#8220;I taught this person everything I know!&#8221;</li>
<li>New networks need to stop pushing women in bikinis</li>
<li>Heard FTC are looking into some sites&#8230;</li>
<li>I really do not like pushy networks and advertisers</li>
<li>Some Affiliates I talked too are owed 5 figures form networks, probably advertisers not paying or networks can be either or</li>
<li>I love talking to people</li>
<li>I love Wes Mahler</li>
<li>Neverblue party was ok &#8211; didn&#8217;t have music I can dance too.</li>
<li>Clickbooth/Pulse360 party was crazy &#8211; heard some people caught me on picture and videos of me dancing</li>
<li>Every night is a strip club night</li>
<li>Met some Clickbank Affiliates</li>
<li>I really do not like people disrespecting my friends &#8211; I will throw down</li>
<li><a href="http://www.ianfernando.com/suggests/shareasale"  class="alinks_links" onMouseover="window.status='http://www.ianfernando.com/suggest/'; return true" onMouseout="window.status=''" onclick="return alinks_click(this);" title="Share a Sale - An Affiliate Network"  rel="external">ShareaSale</a> party was super crowded and tight</li>
<li>AKMG new and last version Skateboard is sweeet.</li>
<li>Some vendors or networks or agency are like mall spammers, stopping you in your tracks</li>
<li>Late night chicken and rice is amazing!</li>
<li>Heavy T&#8217;s affiliate dinner was a great networking event</li>
<li>Some young affiliates need to stop trying to show off in front of BIG affiliates</li>
<li>Met a lot of great people at this summit</li>
<li><a href="http://is.gd/emiVa">All the Pictures from the Affiliate Summit East</a></li>
</ol>
<p>Video recap of Affiliate Summit East NY 2010:</p>
<p><a href="http://www.ianfernando.com/2010/affiliate-summit-east-2010-recap/"><em>Click here to view the embedded video.</em></a></p>
<p>Thanks Missy and Shawn! Great job always!</p>
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		<item>
		<title>Bevo Media Released, a 202 Killer?</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/7SOqbblGzQM/</link>
		<comments>http://www.ianfernando.com/2010/bevo-media-released-a-202-killer/#comments</comments>
		<pubDate>Wed, 11 Aug 2010 15:37:42 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Just Found Out]]></category>

		<guid isPermaLink="false">http://www.ianfernando.com/?p=1584</guid>
		<description>This is a dual post by me and Ryan Bukevicz. The first half is written by Ryan giving an intro while the second part are my thoughts.
Bevo Media has officially launched  its new internet ...</description>
			<content:encoded><![CDATA[<p><em>This is a dual post by me and Ryan Bukevicz. The first half is written by Ryan giving an intro while the second part are my thoughts.</em></p>
<p><a href="http://bevomedia.com/">Bevo Media</a> has officially launched  its new internet  marketing management platform. Three years in the  making, Bevo is finally  opening up its doors to the  industry. With  such extensive features, a  long developmental period followed by  intense beta testing were a must to  ensure that the platform is  everything the industry has come to expect…and  more.</p>
<p>With <a href="http://bevomedia.com/">Bevo Media</a>, users can  track, manage and optimize their  PPC, PPV and Media Buy campaigns all  from one central interface. The goal of Bevo is  consolidation. It  brings together everything on the expense side of things and  everything  on the revenue side of things to allow publishers to see all of  their  information. Bevo allows you to install your affiliate networks in their  entirety  so you can browse and receive offer codes without leaving the  interface. Also,  they have a full PPC editor (sort of like the Adwords  editor, but with all the engines) which allows publishers  to create  and edit PPC campaigns and “cross-post” them to multiple traffic   sources….again, all without leaving the interface. Best of all, Bevo  Media is  free to the userbase.</p>
<p>Bevo Media also offers a variety of other useful affiliate   marketing tools. They have a full marketplace where you can get landing  pages,  SEO, articles and consulting. They have an extensive classroom  for those who  are new to the industry or for anybody to brush up on  some knowledge. All in  all, Bevo Media is a true game changer in the  industry.<br />
<span id="more-1584"></span><br />
Here’s a look at some shots of the site. To learn more,  create a free account <a href="http://bevomedia.com/" target="_blank">http://bevomedia.com</a></p>
<p style="text-align: center;"><img class="aligncenter" title="ianbevoSS1" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ianbevoSS1.jpg" alt="" /></p>
<p style="text-align: center;"><img class="size-full wp-image-1586 aligncenter" title="ianBevoSS2" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ianBevoSS2.jpg" alt="" /></p>
<p><em>My thoughts&#8230;</em></p>
<p>I had Bevo for quite a while now and I definitely like the 1 stop shop aspect of the platform. There are some real flawless parts about Bevo like the network stats, which updates your earnings from the network and the one stop shop marketplace, which is growing.</p>
<p>The interface does take a little getting use to, when I first was in beta I did ask Ryan where things were. It only took me a day to get use to it and maneuver around the interface. The fact it incorporates media buys, ppv and ppc campaigns makes this a universal platform.</p>
<p>In the past Ryan has always held Bevo back from the public especially last <a href="http://suggests.me/affiliatesummit"  class="alinks_links" onMouseover="window.status='http://www.ianfernando.com/suggest/'; return true" onMouseout="window.status=''" onclick="return alinks_click(this);" title=""  rel="external">Affiliate Summit</a> West. He had a booth and it created some really good buzz about his product. I don&#8217;t know if it was a marketing tactic he approach it with but he did a really good job at creating a &#8220;want it now&#8221; buzz around Bevo.</p>
<p>Now that it is out, how will it compare to the more popular Tracking202? Ever since the 202 buy out (which has been bought back), a lot of other affiliates were looking for alternatives. At that time I think Bevo came in the right time which brought the buzz all around his product and company.</p>
<p>I haven&#8217;t toyed with Bevo that heavy but I have the network integration which I really like about it a lot. The variable pass through I think is also one aspect which I think is powerful as well.</p>
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		<item>
		<title>SocialKik Review: Paid Fans/Likes – Good?</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/nu9d2wFsrwI/</link>
		<comments>http://www.ianfernando.com/2010/socialkik-review-paid-fanslikes-good/#comments</comments>
		<pubDate>Fri, 06 Aug 2010 15:26:54 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[fan page fans]]></category>
		<category><![CDATA[socialkik]]></category>

		<guid isPermaLink="false">http://www.ianfernando.com/?p=1578</guid>
		<description>About 2 weeks ago I tested out a new service called SocialKik, it is a service which allows you to buy fans/likes on social networks. Usually I am pretty biased towards buying your audience, but ...</description>
			<content:encoded><![CDATA[<p>About 2 weeks ago I tested out a new service called SocialKik, it is a service which allows you to buy fans/likes on social networks. Usually I am pretty biased towards buying your audience, but I wanted to get my fan page some extra up lift, so I tested out SocialKik.</p>
<p>I got an order of 1000 additional likes for my Fan Page, <a href="http://fb.me/ianternetmedia" target="_blank">which you can view here</a>. Since I started it the growth happened slowly and it rapidly grew over the next 2 weeks. When I first inquired about this service, I asked some simple questions. Some were about targeting and what country they are from etc. I just didn&#8217;t want people to like my page, I wanted targeted users and people who will interact with the fan page.</p>
<p>After some small interrogation questions, I went on with the service and waited till my 1000 likes came about. Today, I took a look at my insight and saw that I have seen growth.</p>
<p style="text-align: center;"><img class="size-full wp-image-1582 aligncenter" title="ian-insight-1" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ian-insight-1.png" alt="" /></p>
<p><span id="more-1578"></span><br />
As you can see there has been a growth of users to my fan page. I gained about a total of 1200 new users to my fan page. SocialKik over delivers to make sure they hit their 1k like to your page, so you can receive more than 1k likes. As I am going over the Facebook Insight to the page, I found 70% are from the US which is good. I didn&#8217;t want 80% to come from India or another foreign country, since my target audience is in the United States.</p>
<p>The most interesting part is where my users came from. Looking at the stats below you can see that I have another ajority in the Philippines and UK, which is not that surprising because according to my analytics those are heavy hitters as well. I am also surprise to see that little are from India. Usually with these services, the users are from India.</p>
<p style="text-align: center;"><img class="size-full wp-image-1581 aligncenter" title="ian-insight-2" src="http://www.ianfernando.com/wp-content/uploads/2010/08/ian-insight-2.png" alt="" /></p>
<p>SocialKik says there are no bots or spamming done. Instead of using bots they invite users, meaning they can like your page or not. It is up to the users to decide to like or not. So it is up to the end user to decide if I like or do not like your page. SocialKik says these are real users.</p>
<p>I post on my Fan Page quite often and I found some users do really interact with the page. Some comment and even like the posts. So I can say that these users are real, you can even <a href="http://fb.me/IANternetMedia" target="_blank">check it on my Fan Page.</a> SocialKik definitely did deliver and I am satisfied with the results. Looking at my Facebook Insight, I can see users interacting and visiting the page.</p>
<p>Now as far as turning interaction into potential leads/buyers I do not know. As of right now I enjoy the interaction of my new community on my Fan Page. I just hope these new users do not leave the fan page, I guess I just have to keep them interactive.</p>
<p>BTW for some reason <a href="http://www.jonathanvolk.com/facebook-ads/buying-facebook-fans-likes-socialkik-review.html" target="_blank">Jonathan Volk</a> seems to follow my footsteps in online marketing and decided to post a review as well.</p>
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		<item>
		<title>Kitara Media Sponsors IANteract Dinner East 2010</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/XDLUm5E0IPo/</link>
		<comments>http://www.ianfernando.com/2010/kitara-media-sponsors-ianteract-dinner-east-2010/#comments</comments>
		<pubDate>Thu, 05 Aug 2010 15:35:30 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Networking]]></category>

		<guid isPermaLink="false">http://www.ianfernando.com/?p=1576</guid>
		<description>I was at the Kitara Media office on Monday to hang out and to get a picture with everyone. I wanted to use one of their bigger whiteboards for a video tutorial on Facebook. So ...</description>
			<content:encoded><![CDATA[<p>I was at the Kitara Media office on Monday to hang out and to get a picture with everyone. I wanted to use one of their bigger whiteboards for a <a href="http://infinitefb.com">video tutorial on Facebook</a>. So I was there did my videos and then went to lunch with Kasey. During lunch we discussed about the industry, advertising side and where it is going. We talked about the industry and about the upcoming conference, <a href="http://suggests.me/affiliatesummit"  class="alinks_links" onMouseover="window.status='http://www.ianfernando.com/suggest/'; return true" onMouseout="window.status=''" onclick="return alinks_click(this);" title=""  rel="external">Affiliate Summit</a>.</p>
<p>This year at Affiliate Summit East in NY, I am holding another IANteract Dinner. The dinner consists of close friends and people I want get to know more within the internet space. I have had an IANteract Dinner at every Affiliate Summit, except my first. So far this dinner has proved to be beneficial to me, the people I invite, and the sponsors.</p>
<p>This IANteract East sponsor is <a href="http://kitaramedia.com">Kitara Media</a>.</p>
<p style="text-align: center;"><a href="http://kitaramedia.com"><img class="size-full wp-image-1577 aligncenter" src="http://www.ianfernando.com/wp-content/uploads/2010/08/kitara-media.jpg" alt="" /></a></p>
<p><span id="more-1576"></span></p>
<p>This year dinner will be held at <a href="http://www.thecapitalgrille.com/Locations/NYC-Time-Life/Main.asp" target="_blank">Capital Grill in NY</a>, it is literally 2 block away fro the Hilton. I will be arriving in NY Saturday, the 14th as I have some meetings, dinners, and parties to attend pre Affiliate Summit. So I hope to see everyone there.</p>
<p>This dinner is going to be a smaller dinner, usually I have about 15-20 people join my dinner and we interact about business and talk about what we are up to. The industry changes so fast it is only best to see what others are up to and share insights about what others are doing and learn from what they do.</p>
<p>This dinner focuses on social interaction and it brings and builds stronger relationship. That is what I want. You can&#8217;t build a relationship in  club. It isn&#8217;t intimate enough to pull information or share insights, it is only good to share a business card &#8211; that is it. I started this dinner on my 2nd Affiliate Summit because I wanted to leverage others expertise and vice versa.</p>
<p>Everyone that comes to my dinner makes money online, it is how they do it which I want to know. I share my insights and arguments and we exchange ideas and even probably do business together later on. I am just one person doing my own methods of making money online, everyone else has their own ways and ideas.</p>
<p>This is a private dinner and I hope to see everyone that has RSVPed so far.</p>
<p>Past IANteract Dinners:</p>
<ul>
<li><a href="/2009/affiliate-summit-east-ny-day-1/">Popping Bottles of Dom all Night</a></li>
<li><a href="/2010/affiliate-summit-twenty-ten-day-one/">A Massive Dinner for the Masses</a></li>
<li><a href="/2009/ianteractive-day-all-night-long-at-affiliate-summit/">Reserved the Whole Restaurant</a></li>
<li><a href="/2008/ianteract-dinner-and-share-a-sale-party/">My First Baller IANteract Dinner</a></li>
</ul>
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		<item>
		<title>LinkedIn DirectAds: $2 Per Click – Worth It?</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/Aw8n1vT79Uw/</link>
		<comments>http://www.ianfernando.com/2010/linkedin-directads-2-per-click-worth-it/#comments</comments>
		<pubDate>Mon, 02 Aug 2010 14:09:02 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://www.ianfernando.com/?p=1571</guid>
		<description>Late last week someone told me about a new traffic source. I was really interested to test out a new traffic source that I thought would do really well because of its professional network. This ...</description>
			<content:encoded><![CDATA[<p>Late last week <a href="http://twitter.com/revenuerobot" target="_blank">someone told me</a> about a new traffic source. I was really interested to test out a new traffic source that I thought would do really well because of its professional network. This traffic source I believe has just started launching their ad platform on their social network. I was noticing ads on this specific network and I always wanted to advertise on their platform, just never saw the &#8220;Advertise Here&#8221; link.</p>
<p>LinkedIn has finally decided to release DirectAds, their advertising platform. The reason why I was interested in this audience is because of the way LinkedIn is being used as not to network but more as more of a professional communication portal. Don&#8217;t really want to go into the exacts but if you wanted to advertise on LinkedIn then you may know my reason.</p>
<p>Here is their audience&#8230;</p>
<p style="text-align: center;"><img class="size-full wp-image-1572 aligncenter" title="linkedin-stats" src="http://www.ianfernando.com/wp-content/uploads/2010/08/linkedin-stats.png" alt="" /></p>
<p><span id="more-1571"></span>Now they are going through a lot of testing, because I notice the ad formation and structure is being adjusted throughout the social platform. Also, your ad is displayed in 4 different variations: plain text, image with text (300* 250 w/ 1 other ad) and (728 * 90 w/ 1 other ad), and a facebook style format. These ads are displayed throughout the network and on specific pages, they do not appear every page &#8211; that I noticed anyways.</p>
<p>To advertise on LinkedIn is fairly expensive, one of the most expensive &#8211; $2 per clicks is the minimum and $3 per 1000. I emailed them on this just because I thought that was crazy $2! Just because they are a professional network doesn&#8217;t mean they can claim their traffic is worth $2. Here is the response I got from their support&#8230;</p>
<blockquote><p>Hi Ian,</p>
<p>That is our set minimum bid at this time for a pay per click ad. That is something we determined internally.</p>
<p>Also, we may offer keyword targeting in the future but there are no immediate plans to offer that option.</p>
<p>I will pass your below feedback along to the Product Manager.</p>
<p>If you have further questions, please feel free to reply to this message.</p>
<p>Regards,</p>
<p>DirectAds Specialist</p></blockquote>
<p>I also asked about their targeting structure because it is an awkward way they allowed me to target. There isn&#8217;t any interest or keyword targeting, it is more about company info. You can target only&#8230;</p>
<ul>
<li>Company Size</li>
<li>Job Function (limited)</li>
<li>Industry (limited)</li>
<li>Seniority</li>
<li>Gender</li>
<li>Age</li>
<li>Geography</li>
</ul>
<p>Targeting got me thinking a lot on my audience and I did more research on my demographics on who I wanted to target, so it did get me thinking a bid more. With these targets I wanted to just do CPM but the minimum is $3 and I wanted to test the clicks prior.</p>
<p>Usually the first to try out and test the traffic is the one that benefits, but I have to do more testing. My small test wasn&#8217;t that impressive and I am going to post the full case study and how I approach this ad platform. I may do it this week or decide if I really want to do it.</p>
<p>With this new ad platform emerging, not sure if $2 per click is going to attract advertisers such as me or maybe they are going for big advertisers. So far I have not seen any affiliate offers on the DirectAds network, most are from bigger companies. The amount of advertisers that are on LinkedIn isn&#8217;t high at all, so the first set of people will always benefit but at $2 per click? $3 CPM?</p>
<p>I think LinkedIn thinks their audience is professional meaning more of a quality traffic. Maybe, but that means each lead captured is worth more than a traditional email submit. For example, I do local marketing stuff and I can charge up to 30$ a lead because the client can earn up to $600 form the consumer.  I think that is the type of audience LinkedIn think they have, which they think they can do a minimum $2 bid click.</p>
<p>I just did a small test last week and I am in the air if I really want to spend $2 a click, I still have somethings I do want to test&#8230;.</p>
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		<item>
		<title>Kaching! Make a Business that Pays and Pays</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/eH5DHNV2RvM/</link>
		<comments>http://www.ianfernando.com/2010/kaching-make-a-business-that-pays-and-pays/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 13:41:19 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>

		<guid isPermaLink="false">http://www.ianfernando.com/?p=1565</guid>
		<description>A while back I dailybooth a pic receiving the Kaching book by Joel Comm. I heard about this book at a recent JV Alert in Philadelphia and since I bought prior books by Joel before ...</description>
			<content:encoded><![CDATA[<p>A while back I dailybooth a pic receiving the Kaching book by Joel Comm. I heard about this book at a recent JV Alert in Philadelphia and since I bought prior books by Joel before I decided to pre order this book. I often read when I want to get a break from the PC. I do not have a massive collection of books but I have some that I have learned a lot from.</p>
<p>I have been following Joel since I started in the online space and I have most of his physical products from Secret Classroom to <a href="http://twitter.com/ianternet"  class="alinks_links" onMouseover="window.status='http://www.ianfernando.com/suggest/'; return true" onMouseout="window.status=''" onclick="return alinks_click(this);" title=""  rel="external">Twitter</a> Power. I can honestly say I definitely trust this man when it comes to making money online. Joel and I talk back and forth on topics and we meetup at several conferences just to catch up.</p>
<p>So what is <a href="http://suggests.me/kaching">KaChing </a>about?</p>
<p style="text-align: center;"><a href="http://suggests.me/kaching"><img class="size-full wp-image-1566 aligncenter" title="kaching" src="http://www.ianfernando.com/wp-content/uploads/2010/07/kaching.jpg" alt="" /></a></p>
<p><span id="more-1565"></span></p>
<p>So far from what I have read, <em>I haven&#8217;t read the full book</em>, it is about starting an online business that pays. Joel goes over several models of online marketing that works. Usually you will read books about PPC, Adsense, Blogging, etc &#8211; Kaching goes over different types of models and lets you decide which is right for you.</p>
<p>The title, <a href="http://suggests.me/kaching">Kaching: How to Run an Online Business that Pays and Pays</a> is basically what it is. The book walks you through monetizing content with adsense or direct ad sales. The book doesn&#8217;t just stick to one method, it helps you expand out and lets you think beyond, for example after a website is created and you start monetizing it, Joel shows you to create a product that is worthy for your audience.</p>
<p>Kaching goes beyond just creating a website. Topics include&#8230;</p>
<ul>
<li>Finding your niche and turning it into success</li>
<li>Profiting from original content, topics you like</li>
<li>Product creating, thinking outside just monetizing websites</li>
<li>Affiliate marketing</li>
<li>Membership sites/coaching programs</li>
</ul>
<p>Each section or topic Joel talks about, Joel has personally done. I have heard this man speak several times and exchange ideas and he preaches what he does. The most important topic Joel believes in so much is original content. You have heard Content is King, Joel believes in that so much, some of his websites are base on something he truly loves and cares about.</p>
<p>Putting effort into something you care will get you the attention you want and making it profitable.I am almost done with this book and I can say it is worth reading. I have most of Joel Comm&#8217;s physical products and I was never disappointed in any of his work.</p>
<p><a href="http://suggests.me/kaching">Also, if you purchase KaChing, Infinite FB is added on as a bonus!</a></p>
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		<item>
		<title>Clickbooth Bothered Me at Home to Get My Secret Sauce</title>
		<link>http://feedproxy.google.com/~r/failurestosuccess/~3/cjExCVDtwDQ/</link>
		<comments>http://www.ianfernando.com/2010/clickbooth-bothered-me-at-home-to-get-my-secret-sauce/#comments</comments>
		<pubDate>Sat, 24 Jul 2010 14:23:04 +0000</pubDate>
		<dc:creator>Ian</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[clickbooth]]></category>
		<category><![CDATA[facebook ads]]></category>
		<category><![CDATA[facebook advertising]]></category>

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		<description>Recently I did a skype/video interview with Eric from Clickbooth. With all the buzz about Facebook ads, Eric conducted an interview and pressured me with some intense questions. With his intense questions, he asked his ...</description>
			<content:encoded><![CDATA[<p>Recently I did a skype/video interview with <a href="/suggests/clickbooth">Eric from Clickbooth</a>. With all the buzz about Facebook ads, Eric conducted an interview and pressured me with some intense questions. With his intense questions, he asked his peers on <a href="http://twitter.com/ianternet"  class="alinks_links" onMouseover="window.status='http://www.ianfernando.com/suggest/'; return true" onMouseout="window.status=''" onclick="return alinks_click(this);" title=""  rel="external">twitter</a> and Facebook to try and stump me. It was a fun interview and Eric is just the character.</p>
<p>Here are the videos on Youtube, there are 2 parts. I honestly didn&#8217;t know we talked for this long. It was an informative interview I can say that much. In the end Eric decided to throw in a slider and give you guys a discount. <a href="http://blog.clickbooth.com/2010/07/23/facebook-ads-interview-with-ian-fernando/">You will have to get the discount here</a>.</p>
<p>So watch below it is a pretty lengthy interview, again didn&#8217;t know I was talking that long. Eric should have told me to shut my yap but instead he let me chatter away some quality information on Facebook ads.</p>
<p><a href="http://www.ianfernando.com/2010/clickbooth-bothered-me-at-home-to-get-my-secret-sauce/"><em>Click here to view the embedded video.</em></a></p>
<p>Part 2 below&#8230;<span id="more-1564"></span></p>
<p><a href="http://www.ianfernando.com/2010/clickbooth-bothered-me-at-home-to-get-my-secret-sauce/"><em>Click here to view the embedded video.</em></a></p>
<p>I think I need to get a new web cam as well. Recommendations?</p>
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