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<title>MySyndicaat Feedbot: ChrisSaad_Faraday Media Combined Feed</title><description>This is an automatic RSS 2.0 channel generated by MySyndicaat for feedbot: ChrisSaad_Faraday Media Combined Feed</description><link>http://mysyndicaat.com/myfeed/blog/default/ChrisSaad_Faraday Media Combined Feed</link><managingEditor>MySyndicaat Team</managingEditor><language>en</language><copyright>Copyright: MySyndicaat</copyright><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/faradaymedia" type="application/rss+xml" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><item>
<title>Twitter Lists and Tags</title><description><![CDATA[In my previous post (written 5 minutes ago) I talk about Twitter Lists in relation to shared namespaces (Hint: They are not in a shared namespace).
Another under-reported fact, however, is that lists are also Tags. They are a great way for Twitter to learn how Twitter users are perceived and grouped (As a side note, [...]]]></description><content:encoded><![CDATA[<p>In my <a href="http://blog.areyoupayingattention.com/2009/10/twitter-lists-and-namespaces/">previous post</a> (written 5 minutes ago) I talk about Twitter Lists in relation to shared namespaces (Hint: They are not in a shared namespace).</p>
<p>Another under-reported fact, however, is that lists are also Tags. They are a great way for Twitter to learn how Twitter users are perceived and grouped (As a side note, they are also great for people to see how other people perceive them &#8211; one of my favorite lists in which I am listed: <a class="list_708508" title="@chadcat/Unreasonably talented" href="http://twitter.com/chadcat/unreasonably-talented"><span>@chadcat/<strong>unreasonably-talented</strong></span></a> haha).</p>
<p>One could easily see an algorithm that can determine accurate <a href="http://www.apml.org">APML</a> data about each user not just by looking at their Tweet history, but by also checking their Bios and the Tweet History/Bios of the people they are listed with. The list name itself, in fact, is a very concentrated form of topic/tag data.</p>
<p>Do lists double as Twitter&#8217;s user tagging feature?</p>
<p>Who will be the first to ship an automated user discovery directory based on analyzing the relationship between users who are on the same lists?</p>
<p>I hope MrTweet is already working on this!</p>
<img src="http://feeds.feedburner.com/~r/chrissaad/~4/dfqFE2D0Meo" height="1" width="1"/><img src="http://feeds.feedburner.com/~r/Engagd/~4/wk1Y3Q0qYUE" height="1" width="1"/>]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/ntrTNgj_dHo/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=432</guid><author>Chris Saad</author><category>uncategorized</category><pubDate>Fri, 30 Oct 2009 14:58:13 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Chris Saad - Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/wk1Y3Q0qYUE/</feedburner:origLink></item>
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<title>Twitter Lists and Namespaces</title><description><![CDATA[A very important fact that seems to be getting little to no coverage at the moment about Twitter Lists is the issue of namespaces.
Twitter&#8217;s number one asset is its control and allocation of namespaces. Those little things we call &#8216;Usernames&#8217;. @chrissaad is not just my Twitter Name, it is a short form addressable identity that [...]]]></description><content:encoded><![CDATA[<p>A very important fact that seems to be getting little to no coverage at the moment about Twitter Lists is the issue of namespaces.</p><p>Twitter’s number one asset is its control and allocation of namespaces. Those little things we call ‘Usernames’. <a href="http://www.twitter.com/chrissaad">@chrissaad</a> is not just my Twitter Name, it is a short form addressable identity that concretely links to my Twitter inbox any time someone uses it in a Tweet.</p><p>Addressable, convenient namespaces that can be used in a sentence like this are so interesting and important that facebook went to great lengths to copy them. Nothing on the open web has yet come close to this simplicity and effectiveness. Which is not to say there won’t be an alternative soon.</p><p>The important fact with Twitter usernames, though, is that they are unique. There is a finite and shared ’space’ in which ‘names’ can be allocated.</p><p>The result is that early adopters end up with all the best names and squatters rush to lock up all the best phrases. Late comers to the system end up with names like chris2423.</p><p>Twitter Lists, however, are different. They include the list creator’s username. For example my JS-Kit list is “<a class="list_1122905" href="http://twitter.com/ChrisSaad/jskit" title="@ChrisSaad/jskit"><span>@ChrisSaad/<strong>jskit</strong></span></a>“.</p><p>As you can see, the list ‘JSKIT’ is attached to my username. This means means that each user has their <em>own</em> namespace.</p><p>This result: There can’t be a landrush for List names because the list naming convention sits on top of the username. It also means that no one can own a definitive list on a</p> ...]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/JeaICtL1qcI/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=421</guid><author>Chris Saad</author><category>technology</category><category>dataportability</category><category>twitter</category><category>namespaces</category><category>twitter lists</category><category>analysis</category><category>lockin</category><pubDate>Fri, 30 Oct 2009 14:40:55 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Chris Saad - Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/PbhDkq672Nw/</feedburner:origLink></item>
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<title>Stalqer – Viral Loops and Network Effects</title><description><![CDATA[Today a company I am advising has launched in the press and will soon be available in the Apple App Store.
They are called Stalqer and, as Techcrunch writes, they are basically Foursquare on steroids.
I think that&#8217;s a pretty good description. The fact is, however, the most impressive thing about Stalqer is not what it does [...]]]></description><content:encoded><![CDATA[<p><img alt="63954v1-max-150x150" width="150" class="alignright size-full wp-image-412" src="http://blog.areyoupayingattention.com/wp-content/uploads/2009/10/63954v1-max-150x150.jpg" height="128" title="63954v1-max-150x150">Today a company I am advising has <a href="http://www.techcrunch.com/2009/10/27/stalqer-peers-into-your-iphone-for-a-new-level-of-location-based-creepiness/">launched in the press</a> and will soon be available in the Apple App Store.</p><p>They are called Stalqer and, as Techcrunch writes, they are basically Foursquare on steroids.</p><p>I think that’s a pretty good description. The fact is, however, the most impressive thing about Stalqer is not what it does but how it does it. Rather than approaching acquisition and retention of users like any typical app , it uses data portability, viral loops and network effects to on-board and engage users on an ongoing basis.</p><p>Not enough app developers consider this when engineering their user experiences and the result is usually a big ‘Techcrunch’ launch and a big flame out as users flock for a 5 minute road test and never return.</p><p><a href="http://twitter.com/mickjohnson">Mick</a> (CEO of Stalqer) and his team, however, have almost turned virality and network effects it into a science.</p><p>Here are some of the highlights of their product decisions.</p><ol><li>Instead of building yet another registration and friending system, they simply import your Facebook Friends.</li><li>Instead of being content to be confined by Facebook’s data licensing limitations, they merge and mingle FB data with other data sources (in this case, your phone’s address book!) to access email addresses and phone numbers.</li><li>Instead of assuming</li></ol> ...]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/0LsOsNJWi9c/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=401</guid><author>Chris Saad</author><category>geolocation</category><category>technology</category><category>network effects</category><category>dataportability</category><category>aquisition</category><category>viral loops</category><category>oboarding</category><category>stalqer</category><category>innovation</category><category>social networking</category><category>analysis</category><category>retention</category><pubDate>Wed, 28 Oct 2009 06:20:29 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/glYjJYIIUXA/</feedburner:origLink></item>
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<title>You get what you deserve</title><description><![CDATA[Lately a number of my friends seem to be having great wins and making their mark on the industry in awesome ways.
When I first moved out to Silicon Valley (starting with a short trip in 2006) I already knew (by reputation) many of the names and personalities that made up the ecosystem. I read them [...]]]></description><content:encoded><![CDATA[<p>Lately a number of my friends seem to be having great wins and making their mark on the industry in awesome ways.</p><p>When I first moved out to Silicon Valley (starting with a short trip in 2006) I already knew (by reputation) many of the names and personalities that made up the ecosystem. I read them on blogs, listened to them on podcasts and generally admired their work and learned from their ideas.</p><p>Once coming out here, I got to know many of them personally. Some let me down, others surprised me with their generosity and still others became wonderful friends.</p><p>I’d like to highlight just a couple of those today because they’ve been on my mind.</p><p><a href="http://www.web-strategist.com/"><strong><img alt="4829_SM_bigger" width="73" class="alignleft size-full wp-image-397" src="http://blog.areyoupayingattention.com/wp-content/uploads/2009/10/4829_SM_bigger.jpg" height="73" title="4829_SM_bigger">Jeremiah Owyang</strong></a> (and his new partners Deb Schultz & Charlene Li) has/have always struck me as one of the hardest working and smartest people in the valley.</p><p>Most recently I’ve had the pleasure to get to know Jeremiah on a personal level but had never actually worked with him 1:1 on anything serious before.</p><p>That changed last week when we sat down for a real ‘business meeting’. He blew my mind. That doesn’t happen often. His blog posts only show a fraction of the mans thinking. Not only does he think 5 steps ahead, he manages to find a way to package it on his blog in a way that even laymen can understand.</p><p>I am so happy for his collaboration at <a href="http://www.altimetergroup.com/">Altimeter</a>. Jeremiah, Debs and Charlene are the nicest people and are</p> ...]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/O5IxmQkfIWE/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=395</guid><author>Chris Saad</author><category>family</category><category>media 2.0</category><category>me</category><category>upwardly mobile</category><category>friends</category><category>analysis</category><category>ecosystem</category><category>reputations</category><category>personal</category><category>technology</category><category>silicon valley</category><category>work</category><category>deserve</category><pubDate>Tue, 06 Oct 2009 17:42:46 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/54LhVe0EmeI/</feedburner:origLink></item>
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<title>5 Things you need to know about Social Media Marketing</title><description><![CDATA[Someone recently asked me to give them the top few tips I could think of about Social Media Marketing.
Here&#8217;s the first 5 things that came to mind.

Conversation is not a buzzword
They call it a &#8216;conversation&#8217; &#8211; the meaning is literal - not figurative. Someone speaks, you listen, and you respond appropriately. You try to add value to the [...]]]></description><content:encoded><![CDATA[<p>Someone recently asked me to give them the top few tips I could think of about Social Media Marketing.</p><p>Here’s the first 5 things that came to mind.</p><ol><li><strong>Conversation is not a buzzword</strong><br> They call it a ‘conversation’ – the meaning is literal - not figurative. Someone speaks, you <em>listen</em>, and you respond appropriately. You try to add value to the dialogue not shout your message. The most common mistakes people make in social media are the same mistakes they make at a dinner party. They don’t listen. They don’t add value. They don’t have something interesting to say. They are not authentic. They are not humble. They don’t listen and learn because they are too busy talking.</li><li><strong>Have something worth saying and say it with Authenticity.</strong><br> Talking about your product only gets you so far. You need a point of view. What is the underlying philosophy that makes you wake up in the morning? What drives you? Why do you make the decisions you make? They want to know how the sausage is made just as much as they want to have a BBQ with it.</li><li><strong>Build something worth talking about and get out of the way</strong><br> The best thing you can say is nothing at all. Instead ship something worth talking about and have others do the talking for you. That means you need to <em>listen</em> to what your customers want, build something they will love and facilitate their interaction between each other. Do not fear negative feedback – you can not control your message or your brand – you can only discover, engage and learn. If and when you do, you will turn critics into brand/product evangelists.</li><li><strong>Don’t build a social</strong></li></ol> ...]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/_QvyG7sF7BU/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=385</guid><author>Chris Saad</author><category>buzzwords</category><category>listening</category><category>attention</category><category>media 2.0</category><category>tips</category><category>roi</category><category>marketing</category><category>analysis</category><category>social media</category><category>business</category><category>paying attention</category><pubDate>Fri, 25 Sep 2009 20:36:49 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/-EKVGZuZhtk/</feedburner:origLink></item>
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<title>FriendFeed is over – Time for a Blog Revolution</title><description><![CDATA[The blog revolution that I spoke of in my previous post &#8216;Blogs are Back&#8221; feels to me, right now, like the Iranian revolution that almost happened a couple of months back. It is in danger of fading away as we get wrapped up in &#8216;what will Facebook do next&#8217; mania.
You see, a couple of months [...]]]></description><content:encoded><![CDATA[<p>The blog revolution that I spoke of in my previous post ‘<a href="http://blog.areyoupayingattention.com/2009/07/blogs-are-back/">Blogs are Back</a>” feels to me, right now, like the Iranian revolution that almost happened a couple of months back. It is in danger of fading away as we get wrapped up in ‘what will Facebook do next’ mania.</p><p>You see, a couple of months ago there seemed to be an awakening that blogs are the first, best social networking platforms. This realization seemed to be driven by many converging factors including…</p><ol><li>Twitter Inc decisions that have not reflected the will of the community – particularly changing the @ behavior, changing their API without informing developers, making opaque decisions with their Suggested User List and limiting access to their Firehose.</li><li>Facebook’s continued <a href="http://www.ft.com/cms/s/0/82860a80-6da1-11de-8b19-00144feabdc0.html?ftcamp=rss">resistance</a> to true <a href="http://www.dataportability.org/">DataPortability</a></li><li>The emergence of tools and technologies that turn blogs into real-time, first class citizens of the social web. Tools like <a href="http://www.lijit.com/">Lijit</a>, <a href="http://code.google.com/p/pubsubhubbub/">PubSubHubBub</a> and of course <a href="http://www.js-kit.com/echo">Echo</a>.</li><li>A broader understanding that blogs are a self-owned, personalized, tool agnostic way to participate in the open social web.</li><li>FriendFeed selling out to Facebook</li><li>A flurry of <a href="http://siliconangle.com/ver2/2009/08/11/could-wordpress-be-the-natural-successor-to-twitter-friendfeed-and-facebook/">great</a> <a></a></li></ol> ...]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/QlEFqwQjhpA/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=374</guid><author>Chris Saad</author><category>stevegillmor</category><category>media 2.0</category><category>me</category><category>facebook</category><category>blog</category><category>blogsareback</category><category>data portability</category><category>technology</category><category>blogs are back</category><category>dataportability</category><category>friendfeed</category><category>open standards</category><category>scobleizer</category><category>robert scoble</category><pubDate>Sat, 22 Aug 2009 18:48:28 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Chris Saad - Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/HjmVRPzsCJE/</feedburner:origLink></item>
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<title>Blogs are Back</title><description><![CDATA[When Khris and I showed Robert Scoble Echo prior to the Launch at the Real-Time Crunchup he said &#8220;Wow, Blogs are Back!&#8221;.
I couldn&#8217;t agree more. It looks like his sentiment is starting to propagate.
When I say Blogs are Back I mean that the balance between other forms of social media (Twitter, Facebook, FriendFeed etc) are [...]]]></description><content:encoded><![CDATA[<p>When <a href="http://www.twitter.com/khrisloux">Khris</a> and I showed Robert Scoble <a href="http://www.js-kit.com/echo">Echo</a> prior to the Launch at the Real-Time Crunchup he said “Wow, Blogs are Back!”.</p><p>I couldn’t agree more. It looks like his sentiment is starting to propagate.</p><p>When I say Blogs are Back I mean that the balance between other forms of social media (Twitter, Facebook, FriendFeed etc) are now finding their rightful balance with the first and foremost social platform, Blogging.</p><p>This is not to suggest that other forms of interaction are going away, only that there is a natural equilibrium to be struck.</p><p>There are a number of factors that are helping this trend along.</p><p>They include:</p><ol><li>Twitter Inc decisions that have not reflected the will of the community – particularly changing the @ behavior, changing their API without informing developers, making opaque decisions with their Suggested User List and limiting access to their Firehose.</li><li>Facebook’s continued <a href="http://www.ft.com/cms/s/0/82860a80-6da1-11de-8b19-00144feabdc0.html?ftcamp=rss">resistance</a> to true <a href="http://www.dataportability.org">DataPortability</a></li><li>The emergence of tools and technologies that turn blogs into real-time, first class citizens of the social web. Tools like <a href="http://www.lijit.com">Lijit</a>, <a href="http://code.google.com/p/pubsubhubbub/">PubSubHubBub</a> and of course <a href="http://www.js-kit.com/echo">Echo</a>.</li><li>A realization that blogs are a self-owned, personalized, tool agnostic way to participate in the open social web.</li><li>The</li></ol> ...]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/AJ6Bsq_oVHE/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=359</guid><author>Chris Saad</author><category>media 2.0</category><category>twitter</category><category>scoble</category><category>echo</category><category>shelisrael</category><category>analysis</category><category>facebook</category><category>blog</category><category>dataportability</category><category>blogs</category><category>friendfeed</category><category>blogging</category><category>business</category><pubDate>Sat, 18 Jul 2009 18:09:53 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Chris Saad - Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/oLDHer__l5U/</feedburner:origLink></item>
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<title>What is Echo?</title><description><![CDATA[On October 14, 2008 I wrote a blog titled &#8216;Who is JS-Kit&#8216;. In it, I explained why I was joining the JS-Kit team and how their philosophy and execution resonated so much with me.
On Friday the 10th of July, 2009, the JS-Kit team launched Echo. Here&#8217;s the video. It is the clearest example yet of [...]]]></description><content:encoded><![CDATA[<p>On October 14, 2008 I wrote a blog titled ‘<a href="http://blog.areyoupayingattention.com/2008/10/who-is-js-kit/">Who is JS-Kit</a>‘. In it, I explained why I was joining the JS-Kit team and how their philosophy and execution resonated so much with me.</p><p>On Friday the 10th of July, 2009, the JS-Kit team launched Echo. <a href="http://www.youtube.com/watch?v=-23aIpKtrP8">Here’s the video</a>. It is the clearest example yet of the potential of the JS-Kit team that I spoke about back in my Who is JS-Kit post.</p><p>I wanted to take this opportunity to explain what Echo means to me personally. But first, I’d like to make something very clear. Although much of this will be about my personal opinions, feelings and philosophies on Echo and the trends and tribulations that bore it,  Echo is the result of the hard work and collaboration of a stellar team of first grade entrepreneurs that I have the pleasure of working with every day (and night).</p><p>From <a href="http://www.twitter.com/khrisloux">Khris Loux</a> our fearless and philosophical CEO who lead the charge, to Lev Walkin our CTO who seems to know no boundaries when it comes to writing software, to Philippe Cailloux, the man who turns our raving ADD rants into actionable mingle tickets, to our developers who worked tirelessly to turn napkin sketches into reality. We all scrubbed every pixel and will continue to be at the front lines with our customers. This is the team that made it happen.</p><p>For me, Echo is the next major milestone on a journey that only properly got underway in November 2006 when I visited Silicon Valley for the first time.</p><p>I was at the Web 2.2 meetup. It was set up by one of my now friends <a href="http://twitter.com/chrisheuer">Chris Heuer</a>. There was a group discussion about social networking and how</p> ...]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/4oy8hxQ8gbI/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=343</guid><author>Chris Saad</author><category>technology</category><category>work</category><category>dataportability</category><category>attention</category><category>media 2.0</category><category>me</category><category>analysis</category><category>personal</category><category>business</category><category>blog</category><pubDate>Mon, 13 Jul 2009 18:15:58 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Chris Saad - Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/zarxs_tcU7k/</feedburner:origLink></item>
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<title>Wisdom of the individual – Playing the Game</title><description><![CDATA[I&#8217;ve spent a great deal of my life in the last 10 years trying to understand crowds, trends, patterns &#8211; things on a broad scale over broader periods of time.
I&#8217;ve been mildly successful at it. Observe a pattern here, define a trend there. It&#8217;s all been quite fun and fascinating.
What I&#8217;ve fallen behind on, however, [...]]]></description><content:encoded><![CDATA[<p>I’ve spent a great deal of my life in the last 10 years trying to understand crowds, trends, patterns – things on a broad scale over broader periods of time.</p><p>I’ve been mildly successful at it. Observe a pattern here, define a trend there. It’s all been quite fun and fascinating.</p><p>What I’ve fallen behind on, however, is understanding individuals. Understanding details.</p><p>In one on one interactions from the professional to the romantic there is a clear gap in my understanding that I’ve started, in the last 6 months, to try to rectify.</p><p>Some people I’ve encountered have suggested it’s a game. Some of those are referring to an implicit thing that all people play with each other – most without even noticing. Some are actually talking about a real, <a href="http://www.amazon.com/Game-Penetrating-Secret-Society-Artists/dp/0060554738">concrete game</a> that they study and learn.</p><p>I’ve struggled with this. While I am perfectly happy to play a game with a crowd, observe trends and try to shape or leverage them, I find myself vacillating between exhaustion and guilt at even the prospect of playing individual people like a game.</p><p>I feel exhaustion at the realization that I’m just no good at this, and I have a long way to go to learn and become natural at it. Somewhere along the line I seem to have miss-learned some signals and the prospect of unlearning and re-learning new things is daunting for me right now. It’s clear though that, from the reactions I sometimes get, and the suggestions I’m afforded, there’s something I’m actively doing <em>wrong</em>.</p><p>I also feel exhausted because it seems like much of these games, explicit or otherwise, involve a whole host of preamble and</p> ...]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/l5GP_rNJgoY/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=328</guid><author>Chris Saad</author><category>microcosms</category><category>interpersonal skills</category><category>game</category><category>attention</category><category>patterns</category><category>details</category><category>me</category><category>the game</category><category>analysis</category><category>people</category><category>personal</category><pubDate>Sun, 05 Jul 2009 19:10:59 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Chris Saad - Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/cj-XpWhnfRQ/</feedburner:origLink></item>
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<title>How do you feel?</title><description><![CDATA[I was playing with my iPhone earlier today and I remembered a notion we&#8217;ve all spoken about. For some reason, though, this time I pondered it a little longer than usual.
It feels wonderful.
The iPhone interface feels authentic, polished, robust and reactive in a way that few other software interfaces do. Many Apple interfaces do in [...]]]></description><content:encoded><![CDATA[<p>I was playing with my iPhone earlier today and I remembered a notion we’ve all spoken about. For some reason, though, this time I pondered it a little longer than usual.</p><p>It feels wonderful.</p><p>The iPhone interface feels authentic, polished, robust and reactive in a way that few other software interfaces do. Many Apple interfaces do in fact.</p><p>I started thinking about other examples of this and I’ve come to realize that todays users seem to be rewarding feeling over function in their software. Google, FriendFeed, iPhone OS, MacOS, BaseCamp, Omnifocus, Flickr. These are all applications that <em>feel</em> good.</p><p>In many cases, they are far less functional than their counterparts, but that doesn’t seem to matter.</p><p>I also recently came across the <a href="http://www.facebook.com/design?v=wall&viewas=687986699">Facebook Design Team’s Facebook Group. </a></p><p>This is from their group description:</p><blockquote><p>We love clean and simple. We are passionate about enabling the user to connect and share what they want, fast. We design for users of all ages and demographics. We don’t believe in reading a manual to understand how something works. We care about details down to the pixel. We are a small team of 20, and we design the homepage, profile, chat, inbox, platform, and every part of the Facebook experience.</p></blockquote><p>I especially like this sentence:</p><blockquote><p>We care about details down to the pixel.</p></blockquote><p>I don’t think anyone was under any illusion that Facebook did not care about pixels. Their interface is so clean and consistent that they have actually killed category of personal branding – self expression through</p> ...]]></content:encoded><link>http://feedproxy.google.com/~r/faradaymedia/~3/kQxKINnGvuw/</link><guid isPermaLink="false">http://blog.areyoupayingattention.com/?p=323</guid><author>Chris Saad</author><category>iphone</category><category>product management</category><category>engineering</category><category>pixels</category><category>user experience</category><category>analysis</category><category>animation</category><category>facebook</category><category>technology</category><category>asthetics</category><category>google</category><category>design</category><category>business</category><pubDate>Sun, 28 Jun 2009 18:12:38 GMT</pubDate><source url="http://feeds.feedburner.com/Engagd">Chris Saad - Paying Attention</source><feedburner:origLink>http://feedproxy.google.com/~r/Engagd/~3/6vfNnnMJDXA/</feedburner:origLink></item>
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