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        <title><![CDATA[Fast Company]]></title>
        <description><![CDATA[Fast Company inspires a new breed of innovative and creative thought leaders who are actively inventing the future of business.]]></description>
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        <pubDate>Fri, 10 Apr 2026 18:57:36 +0000</pubDate>
        <copyright><![CDATA[Copyright 2026, Mansueto Ventures]]></copyright>
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        <managingEditor><![CDATA[smehta@fastcompany.com (Stephanie Mehta)]]></managingEditor>
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            <title>Trump’s tariffs face a fresh legal test in federal court</title>
            <description><![CDATA[<p>The tariffs are scheduled to expire July 24.</p>

<p>The centerpiece of President <a href="https://www.fastcompany.com/section/donald-trump">Donald Trump</a>&#8216;s economic policy — <a href="https://apnews.com/hub/tariffs">sweeping taxes on global imports</a> — is under legal assault again.</p>]]></description>
            <link>https://www.fastcompany.com/91525372/trump-tariffs-lawsuit-trade</link>
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            <dc:creator><![CDATA[Associated Press]]></dc:creator>
            <pubDate>2026-04-10T18:34:47</pubDate>
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            <deck>&lt;p&gt;The tariffs are scheduled to expire July 24.&lt;/p&gt;&#xA;</deck>
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            <title>‘Dune 3’ IMAX movie tickets are selling for thousands of dollars on Ebay</title>
            <description><![CDATA[<p>Hype for the final film in the sci-fi trilogy is sky-high, and ticket resellers are offering ludicrous prices to match.</p>

<p>According to director Denis Villeneuve, <em>Dune: Part Three</em> is meant to be watched on a 70-millimeter IMAX screen.</p>]]></description>
            <link>https://www.fastcompany.com/91525133/dune-3-imax-70mm-tickets-part-three-movie-theater-limited-showings-secondhand-market-ebay</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Jude Cramer]]></dc:creator>
            <pubDate>2026-04-10T18:00:00</pubDate>
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            <deck>&lt;p&gt;Hype for the final film in the sci-fi trilogy is sky-high, and ticket resellers are offering ludicrous prices to match.&lt;/p&gt;&#xA;</deck>
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        <item>
            <title>Building a sharper brain is easier than you think. Here are 5 tips</title>
            <description><![CDATA[<p>Building a better brain is possible.</p>

<p>Below, Majid Fotuhi shares five key insights from his new book,&nbsp;<em>The Invincible Brain: The Clinically Proven Plan to Age-Proof Your Brain and Stay Sharp for Life</em>.</p>]]></description>
            <link>https://www.fastcompany.com/91520096/5-simple-habits-that-keep-your-brain-young</link>
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            <category><![CDATA[Work Life]]></category>
            <dc:creator><![CDATA[Next Big Idea Club]]></dc:creator>
            <pubDate>2026-04-10T17:55:01</pubDate>
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            <deck>&lt;p&gt;Building a better brain is possible.&lt;/p&gt;&#xA;</deck>
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            <title>How influencers fiercely strategize behind the scenes a Coachella</title>
            <description><![CDATA[<p>The constant at Coachella is an insatiable appetite online for any and all festival-related content. </p>

<p>Sam Mintesnot had checked off everything she possibly could have from a long list of to-dos in preparation for the&nbsp;<a href="https://apnews.com/hub/coachella-valley-music-and-arts-festival">Coachella music festival</a>. She crafted the best outfits, got her hair and nails done, booked a one-way ticket to Los Angeles and flew out on Tuesday with a spreadsheet full of ideas for videos she could post related to the festival.</p>]]></description>
            <link>https://www.fastcompany.com/91525252/coachella-influencers-content-creators</link>
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            <category><![CDATA[Design]]></category>
            <dc:creator><![CDATA[Associated Press]]></dc:creator>
            <pubDate>2026-04-10T17:38:04</pubDate>
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            <deck>&lt;p&gt;The constant at Coachella is an insatiable appetite online for any and all festival-related content. &lt;/p&gt;&#xA;</deck>
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            <title>The college industry is becoming K-shaped as acceptance rates plummet. What’s happening to admissions?</title>
            <description><![CDATA[<p>Prestigious universities are seeing higher demand than ever, while smaller schools are closing their doors. So, what’s driving the split?</p>

<p>It’s a low time for higher education, depending on where you look.</p>]]></description>
            <link>https://www.fastcompany.com/91524683/college-is-k-shaped-admissions-acceptance-rates-plummet-ivy-league-competitive-selective-schools</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Sam Becker]]></dc:creator>
            <pubDate>2026-04-10T17:30:00</pubDate>
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            <deck>&lt;p&gt;Prestigious universities are seeing higher demand than ever, while smaller schools are closing their doors. So, what’s driving the split?&lt;/p&gt;&#xA;</deck>
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            <title>Your YouTube Premium bill is going up. Here’s the new monthly cost</title>
            <description><![CDATA[<p>The popular subscription now costs $15.99 a month, with family and student plans also increasing.</p>

<p>If you pay to keep ads out of your YouTube experience, keep an eye on your monthly bill.</p>]]></description>
            <link>https://www.fastcompany.com/91525197/your-youtube-premium-bill-is-going-up-heres-the-new-monthly-cost</link>
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            <dc:creator><![CDATA[Taylor Hatmaker]]></dc:creator>
            <pubDate>2026-04-10T17:30:00</pubDate>
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            <deck>&lt;p&gt;The popular subscription now costs $15.99 a month, with family and student plans also increasing.&lt;/p&gt;&#xA;</deck>
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        <item>
            <title>AI Jesus and BuddhaBot: The faith-based tech boom is here</title>
            <description><![CDATA[<p>Many people are reckoning with how AI shapes their relationship to faith, authority, and spiritual guidance.</p>

<p>For some evangelical Christians, faith is about having a personal relationship with Jesus. At $1.99 per minute, the tech company Just Like Me is taking that concept to a new level.</p>]]></description>
            <link>https://www.fastcompany.com/91525244/religious-chatbots-ai-technology-jesus-buddhabot</link>
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            <category><![CDATA[Tech]]></category>
            <dc:creator><![CDATA[Associated Press]]></dc:creator>
            <pubDate>2026-04-10T16:46:26</pubDate>
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            <deck>&lt;p&gt;Many people are reckoning with how AI shapes their relationship to faith, authority, and spiritual guidance.&lt;/p&gt;&#xA;</deck>
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            <title>‘Exit 8’ and liminal space horror: A low-budget movie trend shaped by Gen Z’s most traumatic formative years</title>
            <description><![CDATA[<p>Lockdowns and the decline of shared physical spaces have produced a generation of young moviegoers with a taste for the deserted.</p>

<p>The scariest movie you see this year might be set in a liminal space.&nbsp;</p>]]></description>
            <link>https://www.fastcompany.com/91525150/exit-8-liminal-space-horror-movie-trend-gen-z-trauma</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Saleah Blancaflor]]></dc:creator>
            <pubDate>2026-04-10T16:30:00</pubDate>
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            <deck>&lt;p&gt;Lockdowns and the decline of shared physical spaces have produced a generation of young moviegoers with a taste for the deserted.&lt;/p&gt;&#xA;</deck>
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            <title>Soaring gas prices from Iran war fuels the biggest monthly inflation surge in four years</title>
            <description><![CDATA[<p>It’s the first read on inflation to capture the effects of the Iran war. </p>

<p>The largest monthly <a href="https://www.fastcompany.com/91524567/stock-markets-trump-iran-ceasefire-oil">jump in gas prices</a> in six decades caused a sharp spike in inflation in March, creating major challenges for the <a href="https://apnews.com/article/inflation-federal-reserve-interest-rates-de214f6eb7853bef424967f6d1caf11d">inflation-fighters</a> at the Federal Reserve and heightening the political hurdles for the White House.</p>]]></description>
            <link>https://www.fastcompany.com/91525239/inflation-prices-gas-federal-reserve-trump-iran-war</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Associated Press]]></dc:creator>
            <pubDate>2026-04-10T16:24:46</pubDate>
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            <deck>&lt;p&gt;It’s the first read on inflation to capture the effects of the Iran war. &lt;/p&gt;&#xA;</deck>
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            <title>What splurging on $22 smoothies in this economy really represents</title>
            <description><![CDATA[<p>What explains the success of Erewhon’s $22 smoothie?</p>

<p>Americans are skipping <a href="https://www.cnn.com/2025/08/10/business/restaurants-food-costs-consumer-spending">restaurant dinners</a>, <a href="https://www.autoblog.com/news/new-edmunds-data-exposes-bitter-reality-of-new-car-affordability">delaying car purchases</a>, and scouring for <a href="https://www.washingtonpost.com/business/2025/11/21/retailers-bargains-consumers-walmart/">grocery deals</a>. Amid tariff anxiety and broader stress over affordability, consumer confidence has <a href="https://www.prnewswire.com/news-releases/us-consumer-confidence-fell-sharply-in-january-302671278.html">dropped to levels</a> not seen in over a decade, according to The Conference Board, a business think tank. At this point, it’s <a href="https://www.washingtonpost.com/business/2026/02/11/consumer-spending-us-economy/">wealthier consumers</a> who are powering the bulk of spending in the U.S. economy.</p>]]></description>
            <link>https://www.fastcompany.com/91523828/what-splurging-on-22-smoothies-in-this-economy-really-represents</link>
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            <category><![CDATA[Work Life]]></category>
            <dc:creator><![CDATA[The Conversation]]></dc:creator>
            <pubDate>2026-04-10T15:46:56</pubDate>
            <media:content url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-91523828-erewhon-smoothies-virtue-coding-lipstick-index.jpg" type="image/jpeg" medium="image" width="1280" height="720"></media:content>
            <deck>&lt;p&gt;What explains the success of Erewhon’s $22 smoothie?&lt;/p&gt;&#xA;</deck>
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            <title>Trader Joe’s is opening 18 new stores—here’s the full list of locations</title>
            <description><![CDATA[<p>The popular grocer is expanding across 12 states, with dozens of new shoppers about to get a store nearby.</p>

<p>It&#8217;s about to get a bit easier to find a Trader Joe&#8217;s near you. The grocer just announced it will open 18 new stores across 12 states, including multiple locations in a handful of states, over the next several months.</p>]]></description>
            <link>https://www.fastcompany.com/91525104/trader-joes-is-opening-18-new-stores-heres-the-full-list-of-locations</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Sarah Bregel]]></dc:creator>
            <pubDate>2026-04-10T15:30:00</pubDate>
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            <deck>&lt;p&gt;The popular grocer is expanding across 12 states, with dozens of new shoppers about to get a store nearby.&lt;/p&gt;&#xA;</deck>
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        <item>
            <title>New U.S. military draft and Iran war: Rumors are flying on social media. Here’s what you need to know</title>
            <description><![CDATA[<p>America is initiating an automatic registration system in 2026 for ‘Selective Service’ in the military. Here’s what that means.</p>

<p>Social media has been abuzz in recent days about America’s new, upcoming automatic military draft registration system. And it’s no surprise why.</p>]]></description>
            <link>https://www.fastcompany.com/91525086/u-s-military-draft-2026-automatic-registration-trump-iran-war-rumors-social-media-what-to-know</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Michael Grothaus]]></dc:creator>
            <pubDate>2026-04-10T14:00:00</pubDate>
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            <deck>&lt;p&gt;America is initiating an automatic registration system in 2026 for ‘Selective Service’ in the military. Here’s what that means.&lt;/p&gt;&#xA;</deck>
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        <item>
            <title>Your AI initiative may be failing because you’re measuring it like a legacy business</title>
            <description><![CDATA[<p>The goal isn’t softer standards. It’s smarter ones.</p>

<p>In operating reviews and boardrooms, I keep seeing the same pattern: leadership asks for rigor, teams deliver the numbers, and promising <a href="https://www.fastcompany.com/section/artificial-intelligence" data-internallinksmanager029f6b8e52c="1" title="AI">AI</a> efforts get judged as underperforming before the organization has actually learned what it takes to make them real. Then someone pulls the plug, scales back the investment, or lets the initiative quietly expire.</p>]]></description>
            <link>https://www.fastcompany.com/91514675/your-ai-initiative-may-be-failing-because-youre-measuring-it-like-a-legacy-business</link>
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            <category><![CDATA[Leadership]]></category>
            <dc:creator><![CDATA[Amy Radin]]></dc:creator>
            <pubDate>2026-04-10T13:30:55</pubDate>
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            <deck>&lt;p&gt;The goal isn’t softer standards. It’s smarter ones.&lt;/p&gt;&#xA;</deck>
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            <title>Artemis II splashdown tracker: Watch live as the Orion crew returns to Earth</title>
            <description><![CDATA[<p>The NASA astronauts are set to return today, splashing down off the coast of California near San Diego. Here’s how you can follow along.</p>

<p>Humanity is always aspiring to stretch itself to achieve new goals, including exploring new frontiers. </p>]]></description>
            <link>https://www.fastcompany.com/91523812/artemis-2-splashdown-time-tracker-live-stream-orion-crew-returns-earth</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Shannon Cudd]]></dc:creator>
            <pubDate>2026-04-10T13:16:00</pubDate>
            <media:content url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-91523812-artemis-2-splashdown-tracker.jpg" type="image/jpeg" medium="image" width="1280" height="720"></media:content>
            <deck>&lt;p&gt;The NASA astronauts are set to return today, splashing down off the coast of California near San Diego. Here’s how you can follow along.&lt;/p&gt;&#xA;</deck>
            <enclosure url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-91523812-artemis-2-splashdown-tracker.jpg" length="176634" type="image/jpeg"></enclosure>
        </item>
        <item>
            <title>Steam cleaners sold at Walmart and Target recalled after 161 people suffered burn injuries</title>
            <description><![CDATA[<p>The Bissell Homecare appliances, sold over a period of roughly a year and a half, can unexpectedly expel hot water due to a faulty attachment. </p>

<p>Steam cleaning should be a low-risk activity, but that hasn’t been the case for some owners of Bissell’s Steam Shot products.</p>]]></description>
            <link>https://www.fastcompany.com/91525050/burn-injuries-recall-steam-cleaners-sold-walmart-target</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Sarah Fielding]]></dc:creator>
            <pubDate>2026-04-10T12:54:00</pubDate>
            <media:content url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-91525050-bissell-steamshot-steamer-recall-april-2026.jpg" type="image/jpeg" medium="image" width="1280" height="720"></media:content>
            <deck>&lt;p&gt;The Bissell Homecare appliances, sold over a period of roughly a year and a half, can unexpectedly expel hot water due to a faulty attachment. &lt;/p&gt;&#xA;</deck>
            <enclosure url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-91525050-bissell-steamshot-steamer-recall-april-2026.jpg" length="150082" type="image/jpeg"></enclosure>
        </item>
        <item>
            <title>Apple is closing stores in 3 states, joins list of retailers to shutter locations in challenging environment for malls</title>
            <description><![CDATA[<p>Set to close this summer, the Apple Stores include the tech giant’s first unionized location. Here’s what to know.</p>

<p>There has been no shortage of retailers closing locations over the last few years as consumer behaviors shift online and foot traffic at brick-and-mortar stores continues to decline for many chains. </p>]]></description>
            <link>https://www.fastcompany.com/91525053/apple-stores-closing-2026-list-struggling-retail-locations-grows</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Michael Grothaus]]></dc:creator>
            <pubDate>2026-04-10T12:05:00</pubDate>
            <media:content url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-91525053-apple-to-close-locations-2026.jpg" type="image/jpeg" medium="image" width="1280" height="720"></media:content>
            <deck>&lt;p&gt;Set to close this summer, the Apple Stores include the tech giant’s first unionized location. Here’s what to know.&lt;/p&gt;&#xA;</deck>
            <enclosure url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-91525053-apple-to-close-locations-2026.jpg" length="159584" type="image/jpeg"></enclosure>
        </item>
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            <title>Coachella 2026: How and when to stream the concert event live</title>
            <description><![CDATA[<p>California’s popular music bonanza begins this weekend with its biggest livestream yet. No fewer than 7 stages will be available to watch.</p>

<p>For the next two weekends (April 10-12 and April 17-19), Los Angeles is going to be quieter than normal.</p>]]></description>
            <link>https://www.fastcompany.com/91524426/coachella-live-stream-2026-watch-weekend-1-performances-lineup</link>
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            <category><![CDATA[News]]></category>
            <dc:creator><![CDATA[Shannon Cudd]]></dc:creator>
            <pubDate>2026-04-10T12:01:00</pubDate>
            <media:content url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-91524426-how-to-stream-coachella-2026-live.jpg" type="image/jpeg" medium="image" width="1280" height="720"></media:content>
            <deck>&lt;p&gt;California’s popular music bonanza begins this weekend with its biggest livestream yet. No fewer than 7 stages will be available to watch.&lt;/p&gt;&#xA;</deck>
            <enclosure url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-91524426-how-to-stream-coachella-2026-live.jpg" length="451550" type="image/jpeg"></enclosure>
        </item>
        <item>
            <title>The future of work is here, but hiring hasn’t caught up</title>
            <description><![CDATA[<p>The problem isn’t talent—it’s how companies define and find it.</p>

<p>Companies today are facing a paradox they can’t seem to solve: Roles are going unfilled while millions of capable workers remain overlooked.</p>]]></description>
            <link>https://www.fastcompany.com/91517814/the-future-of-work-is-here-but-hiring-hasnt-caught-up</link>
            <guid isPermaLink="false">https://www.fastcompany.com/91517814/the-future-of-work-is-here-but-hiring-hasnt-caught-up</guid>
            <category><![CDATA[Fast Company Impact Council]]></category>
            <dc:creator><![CDATA[Debbie Dyson]]></dc:creator>
            <pubDate>2026-04-10T12:00:00</pubDate>
            <media:content url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/03/FCIC-and-ILF-templates-1-20.png" type="image/png" medium="image" width="1280" height="720"></media:content>
            <deck>&lt;p&gt;The problem isn’t talent—it’s how companies define and find it.&lt;/p&gt;&#xA;</deck>
            <enclosure url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/03/FCIC-and-ILF-templates-1-20.png" length="77470" type="image/png"></enclosure>
        </item>
        <item>
            <title>AI writing is the technology’s bleakest use case </title>
            <description><![CDATA[<p>In writing, there’s an old adage: Write what you know. This, of course, requires knowing something in the first place. </p>

<p>Will <a href="https://www.fastcompany.com/section/artificial-intelligence" data-internallinksmanager029f6b8e52c="1" title="AI">artificial intelligence</a> enable an even higher level of creativity, or turn us into cognitively deflated Sims spitting out chatbot responses? </p>]]></description>
            <link>https://www.fastcompany.com/91524634/ai-writing-technology-bleakest-use-case</link>
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            <category><![CDATA[Tech]]></category>
            <dc:creator><![CDATA[Rebecca Heilweil]]></dc:creator>
            <pubDate>2026-04-10T12:00:00</pubDate>
            <media:content url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-1-91524634-ai-writing-technology-bleakest-use-case.jpg" type="image/jpeg" medium="image" width="1280" height="720"></media:content>
            <deck>&lt;p&gt;In writing, there’s an old adage: Write what you know. This, of course, requires knowing something in the first place. &lt;/p&gt;&#xA;</deck>
            <enclosure url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-1-91524634-ai-writing-technology-bleakest-use-case.jpg" length="75032" type="image/jpeg"></enclosure>
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        <item>
            <title>Artemis II reentry and the risks of ‘riding a fireball through the atmosphere’</title>
            <description><![CDATA[<p>After a successful lunar loop, the four astronauts face one more hurdle to splashdown, and it’s the most dangerous.</p>

<p>After glorious lunar views, a moving dedication, a malfunctioning toilet, and a floating <a href="https://www.inc.com/annabel-burba/a-jar-of-nutella-went-to-space-the-brands-response-is-a-stellar-marketing-lesson/91328478">Nutella</a>, Artemis II is poised for the riskiest part of its 10-day journey to the far side of the moon.</p>]]></description>
            <link>https://www.fastcompany.com/91524820/artemis-ii-re-entry-and-the-risks-of-riding-a-fireball-through-the-atmosphere</link>
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            <category><![CDATA[Tech]]></category>
            <dc:creator><![CDATA[Susan Karlin]]></dc:creator>
            <pubDate>2026-04-10T11:33:00</pubDate>
            <media:content url="https://images.fastcompany.com/image/upload/w_1280,q_auto,f_auto,fl_lossy/f_webp,q_auto,c_fit/wp-cms-2/2026/04/p-1-91524820-artemis-ii-re-entry-and-the-risks-of-riding-a-fireball-through-the-atmosphere.jpg" type="image/jpeg" medium="image" width="1280" height="720"></media:content>
            <deck>&lt;p&gt;After a successful lunar loop, the four astronauts face one more hurdle to splashdown, and it’s the most dangerous.&lt;/p&gt;&#xA;</deck>
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