The Kitchen Collaborative

Photolettering App: Instagram for Typography

The Kitchen Collaborative — Mon, 29 Apr 2013 14:29:33 PDT

With advent of the iPhone and apps like Instagram, we are living in a time where everyone can experience a taste of the graphic design and photography world. Now, with [...]

Michael Wolf’s Hong Kong Skyscraper Photography

Aniko Hill — Mon, 08 Apr 2013 13:21:06 PDT

Photographer Michael Wolf spent four years documenting life in Hong Kong for his new book, Architecture of Density. These photos, taken between 2003 and 2007, are a unique take on [...]

“Russian Banksy” and Street Artist Pasha P183

The Kitchen Collaborative — Thu, 04 Apr 2013 20:13:36 PDT

Pasha P183, a prominent graffiti artist who was known as the “Russian Banksy,” passed away earlier this week at age 29. Like his more famous contemporary British street artist Banksy, [...]

Behind the Scenes: Kain Label Fashion Shoot

The Kitchen Collaborative — Fri, 01 Mar 2013 10:01:24 PST

Last month, we had the privilege of working with up-and-coming fashion brand Kain Label. Founded by sisters Amanda and Melanie Kain in 2008, the line has since grown steadily and [...]

Periodic Table of Typefaces

The Kitchen Collaborative — Thu, 14 Feb 2013 14:01:14 PST

For all of you type nerds, check out this periodic table of typefaces based on combining various opinion and surveys of best and most used fonts today. Note the most [...]

Kitchen Collaborative’s Indigenous Campaign in GD USA Magazine

The Kitchen Collaborative — Tue, 29 Jan 2013 11:29:57 PST

A few months ago, we announced that our brand campaign for organic and fair trade fashion line Indigenous won an American Graphic Design Award. Our work is now visible in [...]

Kitchen Collaborative Launches Seachrome Website

The Kitchen Collaborative — Tue, 22 Jan 2013 13:18:25 PST

We’re glad to announce the launch of yet another new website for premium bath accessory company Seachrome! The site comes as a follow up to a series of rebrand projects [...]

Platinum Visual Systems Website Launches

The Kitchen Collaborative — Wed, 09 Jan 2013 13:36:12 PST

Throughout the past year, we have been working on a comprehensive rebrand for premium visual display product manufacturer Platinum. Our work began with a full brand platform, including competitive research, [...]

Working with Animals on a Photography Set

Jesse Hill — Thu, 13 Dec 2012 10:12:45 PST

Last week, we did another photo shoot for our client Simple Human, with a day dedicated to depicting the function of their stainless steel pet food cans. The new packaging [...]

Simple Human Site Launches with New Photos and Videos by Kitchen Collaborative

The Kitchen Collaborative — Tue, 27 Nov 2012 12:49:23 PST

We recently announced that the new Simple Human packaging featuring our photography is available at Bed Bath & Beyond and other mass retail outlets – now, their new website is [...]

Kitchen Collaborative E-Commerce Photography on Barney’s Website

The Kitchen Collaborative — Mon, 12 Nov 2012 10:47:39 PST

One of the most popular photography services at Kitchen Collaborative is photography for e-commerce, which consists of high volume shorter lifespan imagery for selling products online. This typically consists of [...]

New Simple Human Packaging Launches at Bed Bath & Beyond

The Kitchen Collaborative — Wed, 07 Nov 2012 12:58:15 PST

Over the past year, we have been working to refresh the Simple Human product photography with a series of stylized lifestyle shots for packaging, website, print, and tradeshow applications. We’re [...]

Professional Casting for Photography and Video

Jesse Hill — Thu, 01 Nov 2012 16:00:30 PDT

Alfred Hitchcock once said, “Disney has the best casting. If he doesn’t like an actor he just tears him up.” For the rest of us, casting is a process that [...]

Double Take! Romika vs. Mitt Romney

Aniko Hill — Fri, 19 Oct 2012 16:26:58 PDT

It’s been awhile since we’ve posted a story in this series, but with the upcoming election this particular matchup has been floating around the blogosphere quite a bit. On the [...]

The Wendy’s Rebrand: Evolution or Revolution?

Aniko Hill — Wed, 17 Oct 2012 16:26:26 PDT

Over the past ten years, it seems that every fast food restaurant has been through at least a modernizing refresh in their core brand identity. Noticeably absent from this trend was [...]

The Moving Photography Video Trend in E-Commerce

Jesse Hill — Mon, 15 Oct 2012 16:45:21 PDT

As desktop computers give way to mobile and tablet computing, processing power has increased exponentially. This increased computing power has enabled online video content websites like YouTube, Vimeo and Hulu [...]

Kitchen Collaborative Wins 2012 American Graphic Design Award

The Kitchen Collaborative — Tue, 02 Oct 2012 17:31:26 PDT

We are thrilled to announce that our rebrand for Indigenous was named as a winner in the Graphic Design USA (GDUSA) American Graphic Design Awards! The campaign for Indigenous included [...]

eBay’s New Brand Look

Aniko Hill — Mon, 24 Sep 2012 10:37:04 PDT

After 17 years, eBay is finally getting its first facelift. Since its inception as an auction-only site, it has become a much more versatile shopping hub with fixed price sales [...]

Kitchen Collaborative Featured in Choi’s Package

The Kitchen Collaborative — Fri, 21 Sep 2012 12:23:16 PDT

We are happy to announce that our packaging for Pacific Bird & Supply Co. was featured in a 2-page spread in the international book series Choi’s Package! This globally distributed [...]

USA Today Launches a New Modern Brand Look

Aniko Hill — Tue, 18 Sep 2012 08:29:43 PDT

USA Today recently revealed a major redesign in conjunction with the publication’s 30th anniversary – its first new look in 30 years. According to the recently appointed president Larry Kramer, [...]

Social Media Brand Management

Jesse Hill — Fri, 07 Sep 2012 16:00:35 PDT

Managing a social media campaign for a corporate client has become a task that many small companies are trying to do themselves, particularly in the widespread (and understandable) cost-centric small [...]

Large Format Premium Digital Photography

Jesse Hill — Fri, 31 Aug 2012 12:56:34 PDT

Digital photography is a large part of our process in creating and evolving brands for our clients. As with most of our services, each shoot is tailored to the needs [...]

More Over Pinterest – Here Comes Polyvore!

The Kitchen Collaborative — Fri, 24 Aug 2012 11:58:49 PDT

We love social media platform Pinterest, as it allows any person to be creative by collecting images and ideas from the web and organizing them into pin boards that express [...]

Platinum Visual Systems Catalog – Press Check!

The Kitchen Collaborative — Tue, 07 Aug 2012 13:16:40 PDT

After several months of going through a comprehensive rebrand process for premium visual display product manufacturer Platinum, we are happy to be seeing the work come to life in a [...]

Significant Objects: Giving Value to Ordinary Objects

The Kitchen Collaborative — Thu, 26 Jul 2012 14:54:55 PDT

To create a successful authentic lifestyle brand, the main objective we look for as marketers is an emotional connection with the audience. Toting product benefits alone is not enough — [...]

Voice Over Recording at Kitchen Collaborative

The Kitchen Collaborative — Fri, 20 Jul 2012 15:18:16 PDT

You may already be aware that Kitchen Collaborative offers a full range of video production services, but did you know that we do voice over recording right here in our [...]

Junk Shadows: the Art of Sue Webster and Tim Noble

The Kitchen Collaborative — Thu, 12 Jul 2012 17:15:36 PDT

In branding and design work, we often feel like we’re taking ordinary things and turning them into something bigger and better – but what if that ordinary item was… junk? [...]

Sneak Peek: Indigenous Fashion Shoot

The Kitchen Collaborative — Thu, 21 Jun 2012 15:09:21 PDT

Last month, we completed our latest photo shoot for fair trade and organic line Indigenous at our studio. As usual, the shoot was tons of fun – and boy, did [...]

Smells Like Brand Spirit

The Kitchen Collaborative — Wed, 13 Jun 2012 09:54:13 PDT

In package design, one of the main criteria to evaluating whether we have created a unique and targeted brand is ownability. In other words, can the package design and structure [...]

Kitchen Collaborative in GCI Magazine: Beauty Typography

The Kitchen Collaborative — Fri, 18 May 2012 10:57:58 PDT

A new article by Kitchen Creative Director Aniko Hill is now available online or in print! The article presents how typography plays a central role in all packaging as it [...]

Behind the Scenes: Fashion Casting for Indigenous

The Kitchen Collaborative — Tue, 01 May 2012 13:07:14 PDT

Last week, we held a casting day at our studio for organic and fair trade fashion client Indigenous. This whirlwind session hosted models from top LA agencies including Ford, Wilhelmina, [...]

Herb Ritts Getty Exhibition and My Memories as His Photo Assistant

Jesse Hill — Mon, 23 Apr 2012 16:51:46 PDT

This past weekend we visited the “Herb Ritts: L.A. Style” exhibition at the J. Paul Getty Museum. Through his photography, Herb Ritts displayed an innate ability to use the physical [...]

Double Take! Trident vs. OK Go

The Kitchen Collaborative — Sun, 15 Apr 2012 21:35:24 PDT

Back in June 2010, we posted a story about the OK Go End Love video, which employs a quirky and unique take on the time-lapse photography technique. We couldn’t believe [...]

Double Take! Fast Frame vs. Fast Signs

The Kitchen Collaborative — Thu, 05 Apr 2012 15:51:38 PDT

So many franchise businesses, so little time for unique brand development. Double take contestant #1: a chain of “fast” picture framing stores called Fast Frame. Contestant #2: a chain of [...]

Behind the Scenes: Simple Human Photo Shoot

The Kitchen Collaborative — Wed, 04 Apr 2012 14:01:00 PDT

Last week, we had a product photo shoot for our client Simple Human at our studio. The shoot was a continuation of our series of stylized lifestyle shots for packaging, [...]

GD USA 2012 American Package Design Award Issue

The Kitchen Collaborative — Thu, 29 Mar 2012 10:09:03 PDT

We’re excited to share that the GD USA issue featuring our packaging system for PureGear as a winner of the 2012 American Package Design Awards, is now available in print, [...]

Kitchen Collaborative Launches New Site and Blog!

The Kitchen Collaborative — Wed, 29 Feb 2012 09:42:42 PST

We’re pleased to announce the launch of our new website and custom blog! The new site features more work, expanded case studies, a new company video, portraits and bios of our [...]

Kitchen Collaborative Wins 2012 American Package Design Award

The Kitchen Collaborative — Mon, 13 Feb 2012 09:50:13 PST

We are thrilled to announce that our packaging system for PureGear mobile accessories was just named as a winner in the Graphic Design USA (GDUSA) American Package Design Awards! This will [...]

“It’s Almost” Countdown Tool Website

The Kitchen Collaborative — Tue, 07 Feb 2012 04:51:46 PST

We just stumbled across this very chic, very minimalist countdown tool website It’s Almost. Simply enter an event name and set a date and time – it then generates a [...]

Graphic Patterns in Packaging

Aniko Hill — Wed, 01 Feb 2012 08:54:00 PST

Hi, my name is Aniko, and I’m a pattern addict. The Dieline is featuring graphic patterns on packaging as today’s trending topic, and I couldn’t help but repost. There is [...]

Behind the Scenes: PureGear Video Shoot

The Kitchen Collaborative — Tue, 27 Dec 2011 18:31:00 PST

Earlier this month, we spent three days shooting instructional and product feature videos for mobile accessories manufacturer PureGear. We took advantage of our beautiful Southern California locations including the Santa Monica [...]

Kitchen Collaborative Wins American Graphic Design Awards!

The Kitchen Collaborative — Tue, 27 Dec 2011 10:38:00 PST

We are proud to announce that our branding system for mobile accessories company PureGear won honors in the 2011 GD USA American Package Design Awards! The PureGear brand system was [...]

Here’s to the Crazy Ones

Aniko Hill — Mon, 12 Dec 2011 10:07:00 PST

Maybe it’s because I’m in the process of reading the biography, but it seems I keep coming across more and more interesting tributes since the passing of Apple’s CEO, Steve [...]

Kitchen Collaborative in HOW Magazine

The Kitchen Collaborative — Fri, 21 Oct 2011 16:53:00 PDT

Our rebrand for Furrever dog shampoos and conditioners is featured in the current HOW Magazine in the Behind the Design segment! The article highlights our design process and final solution [...]

Removing “You” from the Packaging Design Equation

Aniko Hill — Mon, 17 Oct 2011 11:25:00 PDT

Written by Aniko Hill for Beauty Packaging Magazine Embarking on a packaging or re-packaging in any industry can be an overwhelming process for any company owner. In the beauty business, [...]

Double Take! Vitamin Water vs. Neuro

The Kitchen Collaborative — Tue, 11 Oct 2011 16:03:00 PDT

Glaceau’s Vitamin Water has been making “splash” (pun intended!) for many years now with the rise in popularity of functional beverage products. With its acquisition by Coca-Cola in 2007, it [...]

Honda and Ozzy’s Road Trip

Jesse Hill — Thu, 06 Oct 2011 16:13:00 PDT

Honda is continuing their theme of Rock n Roll inspired car commercials with this Honda Pilot spot featuring Ozzy’s Crazy Train. If you have the sound muted one might miss [...]

Kitchen Collaborative in GCI Magazine: Standing Out in the Crowd

The Kitchen Collaborative — Thu, 29 Sep 2011 10:48:00 PDT

A new article by KC Creative Director Aniko Hill is now available online for in print! The article explores the characteristics that make a package design stand out in the [...]

KC Launches YouTube Page and Corporate Video for Infratech

The Kitchen Collaborative — Wed, 28 Sep 2011 13:45:00 PDT

We recently completed a corporate video and branded YouTube page for premium infrared heating manufacturer Infratech! Our work with Infratech began with a full rebrand including a new identity, website, [...]

Pacific Bird Packaging Featured on The Dieline!

The Kitchen Collaborative — Tue, 27 Sep 2011 11:13:00 PDT

Our recently launched packaging for Pacific Bird & Supply Co. was featured on well-known industry blog The Dieline! The blog was founded in 2007 and has since grown to be [...]