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<channel>
	<title>Forge Louisville</title>
	<link>http://forgelouisville.com</link>
	<description>Hammering out a start-up community</description>
	<pubDate>Fri, 05 Sep 2008 10:00:41 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.3.3</generator>
	<language>en</language>
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		<title>Vulcan was getting restless</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/378041301/</link>
		<comments>http://forgelouisville.com/vulcan-was-getting-restless/#comments</comments>
		<pubDate>Fri, 29 Aug 2008 12:39:21 +0000</pubDate>
		<dc:creator>Wes</dc:creator>
		
		<category><![CDATA[forge louisville news]]></category>

		<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/vulcan-was-getting-restless/</guid>
		<description><![CDATA[Online introductions are pretty tough to do smoothly, so I might as well just throw this one out there and get it over with: I’m Wes Cobb and I’m the newest contributor to the Forge Louisville blog. About a month ago, I joined Chrysalis Ventures as an analyst, and Matt asked me if I’d be [...]]]></description>
			<content:encoded><![CDATA[<p style="margin: 0in 0in 10pt" class="MsoNormal"><font face="Calibri">Online introductions are pretty tough to do smoothly, so I might as well just throw this one out there and get it over with: I’m Wes Cobb and I’m the newest contributor to the Forge Louisville blog. About a month ago, I joined Chrysalis Ventures as an analyst, and Matt asked me if I’d be interested in getting involved with Forge. Since I’d spent the last year or so in the business of helping entrepreneurs at <a href="http://www.enterprisecorp.com">GLI’s Enterprise Corp</a>, I didn’t hesitate to say yes. For most of my life, I’ve been privileged to a finger on Louisville’s entrepreneurial pulse, and I figured blogging about that pulse would be a fairly natural transition.<span>  </span>Of course, agreeing to do it and actually doing it are very different; the biggest difficulty will be finding the time to actually write blog posts, but I’m hoping that will be more readily available as I continue to gather my wits here at Chrysalis.</font></p>
<p style="margin: 0in 0in 10pt" class="MsoNormal"><font face="Calibri">All that aside, summer vacation is over, and Forge is gearing up for what we hope will be an exciting last few months of 2008. On the agenda:</font></p>
<p style="margin: 0in 0in 0pt 0.5in; text-indent: -0.25in" class="MsoListParagraphCxSpFirst"><span><span><font face="Calibri">-</font><span style="font: 7pt 'Times New Roman'">          </span></span></span><font face="Calibri">We’re in the process of recruiting a few other contributors for the Forge blog, so posts should start appearing more regularly (hooray for content!). </font></p>
<p style="margin: 0in 0in 0pt 0.5in; text-indent: -0.25in" class="MsoListParagraphCxSpMiddle"><span><span><font face="Calibri">-</font><span style="font: 7pt 'Times New Roman'">          </span></span></span><font face="Calibri">A fall event is in the works for Forge. Just about everything’s up in the air right now, but we’re working on details and we should be able to tell you more sometime in September.</font></p>
<p style="margin: 0in 0in 0pt 0.5in; text-indent: -0.25in" class="MsoListParagraphCxSpMiddle"><span><span><font face="Calibri">-</font><span style="font: 7pt 'Times New Roman'">          </span></span></span><font face="Calibri">In addition to the event, we’re working on some upgrades to the site that we hope will expand Forge’s web presence and impact in the community.</font></p>
<p style="margin: 0in 0in 10pt 0.5in; text-indent: -0.25in" class="MsoListParagraphCxSpLast"><span><span><font face="Calibri">-</font><span style="font: 7pt 'Times New Roman'">          </span></span></span><font face="Calibri">Outside of Forge, the <a href="http://www.ideafestival.com">Idea festival</a> will be here in less than a month, and should be a great chance for Louisville to show off its home-grown innovators and entrepreneurs.</font></p>
<p style="margin: 0in 0in 10pt" class="MsoNormal"><font face="Calibri">I’m excited to be a part of Forge’s “rebirth” after a few months of hibernation – stay tuned for more information.</font></p>
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		<title>Vote For The Weekend</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/332222982/</link>
		<comments>http://forgelouisville.com/vote-for-the-weekend/#comments</comments>
		<pubDate>Fri, 11 Jul 2008 00:56:27 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
		
		<category><![CDATA[news]]></category>

		<category><![CDATA[startup]]></category>

		<category><![CDATA[startup weekend]]></category>

		<category><![CDATA[web startup]]></category>

		<category><![CDATA[weekend]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/vote-for-the-weekend/</guid>
		<description><![CDATA[I saw on Twitter last night from D.E.A.N. Alert&#8217;s Matthew Beck that Startup Weekend is taking votes for the next cities they should try out.  I&#8217;ve copied an excerpt from the official SW site below, but essentially a diverse group of folks get together and create a startup business in one weekend.  The goal is [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://startupweekend.com/wp-content/themes/bob/images/beaker.png" alt="startup weekend" align="left" border="0" height="196" hspace="5" width="150" />I saw on <a href="http://twitter.com/originalgangsta/statuses/854266507">Twitter</a> last night from <a href="http://deanalert.com/">D.E.A.N. Alert</a>&#8217;s Matthew Beck that <a href="http://startupweekend.com/cityvote/">Startup Weekend is taking votes</a> for the next cities they should try out.  I&#8217;ve copied an excerpt from the official SW site below, but essentially a diverse group of folks get together and create a startup business in one weekend.  The goal is to not only have a concept, but a real business model, product (or prototype), marketing plan and hopefully a start to a sustainable busines.</p>
<p>I know it sounds unrealistic to create a &#8220;real&#8221; business in a weekend, but I have a few friends who participated in <a href="http://memphis.startupweekend.com/">Memphis</a> and <a href="http://dc.startupweekend.com/">DC</a> and both raved about the experience.  If you feel so inclined, <a href="http://startupweekend.com/cityvote/">vote for Louisville</a> to bring the &#8220;weekend&#8221; here.</p>
<blockquote><p>Startup Weekend recruits a highly motivated group of developers, business managers, startup enthusiasts, marketing gurus, graphic artists and more to a 54 hour event that builds communities, companies and projects.</p>
<p>Founded in 2007 by Andrew Hyde, the weekend is a concept of a conference focusing on learning by creating. It is known for its quick decisions, ‘out of the box’ thinking, unique facilitation technique and letting the founders show what they can do. The program has already met with success in Boulder, Toronto, New York, Hamburg, Houston, West Lafayette, Boston, DC and more.</p></blockquote>
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		<title>Entrepreneurs Get Back On The Horse</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/330980386/</link>
		<comments>http://forgelouisville.com/entrepreneurs-get-back-on-the-horse/#comments</comments>
		<pubDate>Wed, 09 Jul 2008 17:32:16 +0000</pubDate>
		<dc:creator>Todd Earwood</dc:creator>
		
		<category><![CDATA[news]]></category>

		<category><![CDATA[dot-bomb]]></category>

		<category><![CDATA[dot-com bubble]]></category>

		<category><![CDATA[pets.com]]></category>

		<category><![CDATA[startup journey]]></category>

		<category><![CDATA[web 1.0]]></category>

		<category><![CDATA[web 2.0]]></category>

		<category><![CDATA[webvan]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/entrepreneurs-get-back-on-the-horse/</guid>
		<description><![CDATA[An entrepreneur who has given investors a nice return has an obvious advantage for future ventures.  Likewise, many individuals who continue to iterate, take chances and learn from previous startup mistakes become well positioned for future success.  One of the most common characteristics of an entrepreneur is resilience.  Some call startups an addiction, since so [...]]]></description>
			<content:encoded><![CDATA[<p>An entrepreneur who has given investors a nice return has an obvious advantage for future ventures.  Likewise, many individuals who continue to iterate, take chances and learn from previous startup mistakes become well positioned for future success.  One of the most common characteristics of an entrepreneur is resilience.  Some call startups an addiction, since so many don&#8217;t just have one venture and stop.  Even when a startup fails, many of us decide to &#8220;get back on the horse.&#8221;</p>
<p><a href="http://kara.allthingsd.com/20080708/smartnows-julie-wainwright-speaks/">Yesterday&#8217;s post</a> on the widely popular <a href="http://www.allthingsd.com">All Things Digital</a> cited the return of Julie Wainwright, a veteran CEO from one of the most famous web 1.0 failures, Pets.com.  Her company&#8217;s <a href="http://www.youtube.com/watch?v=sICSyC9u5iI">sock mascot</a> became as identifiable with the bubble bursting as virtually any other dot-bomb.  The millions spent (wasted) on TV commercials did reach mass audiences, but didn&#8217;t translate into sales.</p>
<p>Now, Julie is back with <a href="http://www.smartnow.com/">SmartNow.com</a> a site targeting women 35 to 55 with articles, videos and a community covering numerous aspects of that demographic&#8217;s lives.  To me, it seems the concept sounds like a mix between <a href="http://forgelouisville.com/vibrant-nation/">Vibrant Nation</a> and <a href="http://www.first30days.com">First 30 Days</a>, two of our Louisville startups.</p>
<p>However, it is Julie&#8217;s persistent creation of new ventures that should be noted.  We entrepreneurs tenaciously (sometimes blindly) push through real or perceived obstacles in hopes of progressing our startups.  It&#8217;s that very characteristic which over time allow us to get that much closer to success.  See the video below for insights into Julie&#8217;s new venture and her startup journey.</p>
<p><embed src="http://services.brightcove.com/services/viewer/federated_f8/452319854" bgcolor="#FFFFFF" flashvars="videoId=1632583809&amp;playerId=452319854&amp;viewerSecureGatewayURL=https://console.brightcove.com/services/amfgateway&amp;servicesURL=http://services.brightcove.com/services&amp;cdnURL=http://admin.brightcove.com&amp;domain=embed&amp;autoStart=false&amp;" base="http://admin.brightcove.com" name="flashObj" seamlesstabbing="false" type="application/x-shockwave-flash" swliveconnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash" height="412" width="486"></embed></p>
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		<title>Parting is Such Sweet Sorrow and All That</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/329746010/</link>
		<comments>http://forgelouisville.com/parting-is-such-sweet-sorrow-and-all-that/#comments</comments>
		<pubDate>Tue, 08 Jul 2008 11:45:51 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
		
		<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/parting-is-such-sweet-sorrow-and-all-that/</guid>
		<description><![CDATA[This is my last post for Forge Louisville. It&#8217;s been great fun getting to know the startup community in Louisville a little bit better and writing about some great things happening with it. I&#8217;m not leaving Louisville or the startup community for that matter, I&#8217;ve just got some other projects that I need to devote [...]]]></description>
			<content:encoded><![CDATA[<p>This is my last post for Forge Louisville. It&#8217;s been great fun getting to know the startup community in Louisville a little bit better and writing about some great things happening with it. I&#8217;m not leaving Louisville or the startup community for that matter, I&#8217;ve just got some other projects that I need to devote more time and attention to right now.</p>
<p>Though I&#8217;m not sure who Forge Louisville will have another blogger soon and I&#8217;m sure he or she will do a great job keeping you up to date on the growth, progress and development of Louisville&#8217;s startup community.</p>
<p>If you find you&#8217;re missing my voice you can always, and I hope you do, swing by <a href="http://www.consuminglouisville.com">Consuming Louisville</a>.</p>
<p>Best,<br />
Michelle</p>
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		<title>Courier Discovers VuPal</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/328879136/</link>
		<comments>http://forgelouisville.com/courier-discovers-vupal/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 13:11:59 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
		
		<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/courier-discovers-vupal/</guid>
		<description><![CDATA[VuPal got some good press in today&#8217;s Courier-Journal. The local startup is growing by leaps and bounds in terms of content production and is currently looking to raise another $2 million to ramp up production even more.
]]></description>
			<content:encoded><![CDATA[<p>VuPal got some good press in <a href="http://www.courier-journal.com/apps/pbcs.dll/article?AID=/20080707/BUSINESS/807070309/">today&#8217;s Courier-Journal</a>. The local startup is growing by leaps and bounds in terms of content production and is currently looking to raise another $2 million to ramp up production even more.</p>
<img src="http://feeds.feedburner.com/~r/forgelouisville/~4/328879136" height="1" width="1"/>]]></content:encoded>
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		<title>BarCamp Coming to Louisville</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/328859899/</link>
		<comments>http://forgelouisville.com/barcamp-coming-to-louisville/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 13:07:23 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
		
		<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/barcamp-coming-to-louisville/</guid>
		<description><![CDATA[If you missed Louisville Geek Dinner last week you missed a very good, very geeky time. So I&#8217;m telling you early that we&#8217;re (the collective community we) putting together BarCamp Louisville to coincide with IdeaFest in September. You want to be a part of this. You know you do. You don&#8217;t want to miss it.
We&#8217;re [...]]]></description>
			<content:encoded><![CDATA[<p>If you missed Louisville Geek Dinner last week you missed a very good, very geeky time. So I&#8217;m telling you early that we&#8217;re (the collective community we) putting together <a href="https://barcamp.pbwiki.com/BarCampLouisville">BarCamp Louisville</a> to coincide with IdeaFest in September. You want to be a part of this. You know you do. You don&#8217;t want to miss it.</p>
<p>We&#8217;re looking for speakers/panelists, audience members and sponsors. Surely you fit into one of those roles. Get involved, we&#8217;re growing the community here.</p>
<img src="http://feeds.feedburner.com/~r/forgelouisville/~4/328859899" height="1" width="1"/>]]></content:encoded>
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		<title>Interested in Coworking in Louisville?</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/325745429/</link>
		<comments>http://forgelouisville.com/interested-in-coworking-in-louisville/#comments</comments>
		<pubDate>Thu, 03 Jul 2008 12:13:50 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
		
		<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/interested-in-coworking-in-louisville/</guid>
		<description><![CDATA[Does your startup need occasional office space? Has the &#8220;Panera branch&#8221; of your office grown tired of seeing your wifi sucking faces? Need whiteboards and desks and all that kind of stuff but don&#8217;t have the full time need or budget to sign a lease on office space yourself?
Peak 10, a local data center is [...]]]></description>
			<content:encoded><![CDATA[<p>Does your startup need occasional office space? Has the &#8220;Panera branch&#8221; of your office grown tired of seeing your wifi sucking faces? Need whiteboards and desks and all that kind of stuff but don&#8217;t have the full time need or budget to sign a lease on office space yourself?</p>
<p><a href="http://www.peak10.com/">Peak 10</a>, a local data center is considering opening up a coworking space in Louisville.  They&#8217;ve got ample room in their location and would strongly like to put it to use for the community. So they&#8217;re putting out feelers to see what kind of local interest in the concept there is. They want to know if you&#8217;re interested in using a coworking space and what kind of needs you&#8217;d want such a space to meet (conference space, white boards, copy machine, etc).</p>
<p>I would absolutely love to see this get off the ground so I hope you&#8217;ll send an email to dave.vrona AT peak1o dot com and let him know how interested you are (I&#8217;m not going to put the man&#8217;s email address here in an actually link, I&#8217;m confident you can figure out the syntax).</p>
<img src="http://feeds.feedburner.com/~r/forgelouisville/~4/325745429" height="1" width="1"/>]]></content:encoded>
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		<title>What Have You Done for Other Startups?</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/324833555/</link>
		<comments>http://forgelouisville.com/what-have-you-done-for-other-startups/#comments</comments>
		<pubDate>Wed, 02 Jul 2008 11:34:34 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
		
		<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/what-have-you-done-for-other-startups/</guid>
		<description><![CDATA[Todd Earwood linked to an interesting blog post yesterday. The key point is what you have you, as a member of a startup team, done for other startups? How much have you been part of the community? How much help have you tried to give others working to get a startup off the ground?
When&#8217;s the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://toddearwood.com/">Todd Earwood</a> linked to an interesting <a href="http://www.thisisgoingtobebig.com/2008/06/buried-in-your.html">blog post yesterday</a>. The key point is what you have you, as a member of a startup team, done for other startups? How much have you been part of the community? How much help have you tried to give others working to get a startup off the ground?</p>
<blockquote><p><a href="http://www.thisisgoingtobebig.com/2008/06/buried-in-your.html">When&#8217;s the last time you offered help to another startup?</a>  Even if it&#8217;s just sitting down and listening to someone&#8217;s pitch for them, or giving product advice, spending a few minutes with someone else&#8217;s big idea can reap tons of benefits, and not just for them.</p>
<p>First off all, being selfless generates goodwill.  Any time you spend on someone else&#8217;s project will be more than reciprocated when you need something in return.  So when you&#8217;re looking for people to invite their friends and spread the word about your app, don&#8217;t be surprised when your strongest supporters are the guys you went to lunch with last week to be an elevator pitch sounding board.  I think too many people bury themselves in their own work, and then when it comes down to needing a supportive community to grow their service, they find a lot of tumbleweed blowing through their social graph.  Don&#8217;t expect to disappear on your friends and fellow entrepreneurs for months on and and then expect the cavalry to arrive when you need a Digg.</p></blockquote>
<p>Really, really good advice that all of us, in all kinds of communities, can take to heart.</p>
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		<title>VuPal Launches Web Shows</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/324146466/</link>
		<comments>http://forgelouisville.com/vupal-launches-web-shows/#comments</comments>
		<pubDate>Tue, 01 Jul 2008 16:04:02 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
		
		<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/vupal-launches-web-shows/</guid>
		<description><![CDATA[Web startup VuPal has spent the spring and summer turning Louisville into a hotbed of web video production. They&#8217;ve just launched two food related shows: Grocery School and Food Gear.
The shows have accompanying blogs which bring you such gems as a five wearable bacon related items and baby rice bags. Jump start your food education [...]]]></description>
			<content:encoded><![CDATA[<p>Web startup <a href="http://vupal.com/">VuPal</a> has spent the spring and summer turning Louisville into a hotbed of web video production. They&#8217;ve just launched two food related shows: <a href="http://groceryschool.com/">Grocery School</a> and <a href="http://foodgearshow.com/">Food Gear</a>.</p>
<p>The shows have accompanying blogs which bring you such gems as a <a href="http://groceryschool.com/2008/06/meat/friday-five-better-with-bacon/">five wearable bacon related items</a> and <a href="http://groceryschool.com/2008/06/general/wtf-monday-baby-rice-bag/">baby rice bags</a>. Jump start your food education people.</p>
<p><em>Disclaimer: I do some writing work for Vupal.  </em></p>
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		<title>Diary of a Failed Startup</title>
		<link>http://feeds.feedburner.com/~r/forgelouisville/~3/323180316/</link>
		<comments>http://forgelouisville.com/diary-of-a-failed-startup/#comments</comments>
		<pubDate>Mon, 30 Jun 2008 11:23:21 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
		
		<category><![CDATA[news]]></category>

		<guid isPermaLink="false">http://forgelouisville.com/diary-of-a-failed-startup/</guid>
		<description><![CDATA[There&#8217;s a really interesting blog that is now called Diary of a Failed Startup (though I suspect it used to just be Diary of a Startup). The most recent post offers lots advice for startups inlcuding:
If your idea starts with &#8220;We&#8217;re building a platform to&#8230;&#8221; and you don&#8217;t have a billion dollars in capital, find [...]]]></description>
			<content:encoded><![CDATA[<p>There&#8217;s a really interesting blog that is now called <a href="http://diffle-history.blogspot.com/">Diary of a Failed Startup</a> (though I suspect it used to just be Diary of a Startup). The most recent post offers lots advice for startups inlcuding:</p>
<blockquote><p><span style="font-weight: bold">If your idea starts with &#8220;We&#8217;re building a platform to&#8230;&#8221; and you don&#8217;t have a billion dollars in capital, find a new idea. Now.</span><span></span></p></blockquote>
<p>The older posts are actually from when the startup was still active and there are posts full of hope, frustration and all the other emotions that come from working really hard on a startup. Interesting stuff and of course sad that the startup is now defunct but probably some good lessons in there for startup folks.</p>
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