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		<title>Dit kun je leren van 3 awardwinnende events</title>
		<link>https://www.frankwatching.com/archive/2026/06/01/leren-van-awardwinnende-events/</link>
					<comments>https://www.frankwatching.com/archive/2026/06/01/leren-van-awardwinnende-events/#respond</comments>
		
		<dc:creator><![CDATA[Niels Janssen]]></dc:creator>
		<pubDate>Mon, 01 Jun 2026 13:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Beleving]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Impact]]></category>
		<category><![CDATA[Merken]]></category>
		<category><![CDATA[Presentaties]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=805739</guid>

					<description><![CDATA[In een tijd waarin events niet alleen contactmomenten zijn maar strategische merkboosters, rijst de vraag: wat kunnen we leren van de awardwinnende events die bewezen impact hebben gemaakt? Deze bekroonde events laten zien hoe beleving,...]]></description>
										<content:encoded><![CDATA[In een tijd waarin events niet alleen contactmomenten zijn maar strategische merkboosters, rijst de vraag: wat kunnen we leren van de awardwinnende events die bewezen impact hebben gemaakt? Deze bekroonde events laten zien hoe beleving,...]]></content:encoded>
					
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		<postmeta:newsletter_intro><![CDATA[In dit artikel duiken we in drie voorbeelden van awardwinnende events, elk met unieke inzichten én reproduceerbare lessen voor jouw organisatie.]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-06-01 13:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[393557]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Niels Janssen]]></postmeta:coauthor_clean>
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		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
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			<media:title type="html">Google Cloud Summit</media:title>
			<media:description type="html">Foto: Ruben May</media:description>
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			<media:title type="html">Cosun_Festival_2024_293</media:title>
			<media:description type="html">Foto: Nico Alsemgeest</media:description>
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		<item>
		<title>Google legt eindelijk uit hoe GEO écht werkt (en ontkracht populaire AI-SEO-hacks)</title>
		<link>https://www.frankwatching.com/archive/2026/06/01/google-maakt-duidelijk-hoe-geo-werkt/</link>
					<comments>https://www.frankwatching.com/archive/2026/06/01/google-maakt-duidelijk-hoe-geo-werkt/#respond</comments>
		
		<dc:creator><![CDATA[Joris Stoltenkamp]]></dc:creator>
		<pubDate>Mon, 01 Jun 2026 11:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Content & Communicatie]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[AI mode]]></category>
		<category><![CDATA[AI overview]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[GEO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[RAG]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Technische SEO]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=806136</guid>

					<description><![CDATA[De afgelopen maanden lijkt iedere marketeer ineens expert in GEO geworden. Termen als “Generative Engine Optimization”, “AEO”, “LLMO” &#38; “AI SEO” worden steeds gangbaarder. Maar, veel van de zogenaamde GEO-tactieken blijken helemaal niet nodig. Op...]]></description>
										<content:encoded><![CDATA[De afgelopen maanden lijkt iedere marketeer ineens expert in GEO geworden. Termen als “Generative Engine Optimization”, “AEO”, “LLMO” &amp; “AI SEO” worden steeds gangbaarder. Maar, veel van de zogenaamde GEO-tactieken blijken helemaal niet nodig. Op...]]></content:encoded>
					
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		<postmeta:anchor_cta_post><![CDATA[803705]]></postmeta:anchor_cta_post>
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		<postmeta:newsletter_intro><![CDATA[Google deelt voor het eerst officiële richtlijnen voor GEO (Generative Engine Optimization). Wat betekent dit voor SEO, AI Overviews en contentstrategie?]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-06-01 11:00:00]]></postmeta:future_post_date>
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		<postmeta:coauthor><![CDATA[392441]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Joris Stoltenkamp]]></postmeta:coauthor_clean>
		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/06/01/google-maakt-duidelijk-hoe-geo-werkt?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

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			<media:title type="html">Overzicht van wat volgens Google niet nodig is voor GEO</media:title>
		</media:content>
		<media:content url="https://www.frankwatching.com/app/uploads/2026/06/GEO-Google-2.0.png" medium="image">
			<media:title type="html">GEO Google 2.0</media:title>
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	</item>
		<item>
		<title>Influencer marketing is volwassen geworden, nu je aanpak nog</title>
		<link>https://www.frankwatching.com/archive/2026/06/01/influencer-marketing-is-volwassen-geworden-nu-je-aanpak-nog/</link>
		
		<dc:creator><![CDATA[Partnercontent]]></dc:creator>
		<pubDate>Mon, 01 Jun 2026 09:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Campagne]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Creators]]></category>
		<category><![CDATA[Influencer marketing]]></category>
		<category><![CDATA[merk]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=804826</guid>

					<description><![CDATA[Hoeveel weet je echt over wat je laatste influencercampagne heeft opgeleverd? Views en likes wel. Maar wat het deed voor je merk? Dat blijft vaak onduidelijk. En dat terwijl de bedragen al lang niet meer...]]></description>
										<content:encoded><![CDATA[Hoeveel weet je echt over wat je laatste influencercampagne heeft opgeleverd? Views en likes wel. Maar wat het deed voor je merk? Dat blijft vaak onduidelijk. En dat terwijl de bedragen al lang niet meer...]]></content:encoded>
					
		
		
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		<postmeta:future_post_date><![CDATA[2026-06-01 09:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[1031]]></postmeta:coauthor>
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		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/06/01/influencer-marketing-is-volwassen-geworden-nu-je-aanpak-nog?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

	</item>
		<item>
		<title>Een derde van je mails komt verkeerd aan: zo fix je het</title>
		<link>https://www.frankwatching.com/archive/2026/06/01/een-derde-mails-verkeerd/</link>
					<comments>https://www.frankwatching.com/archive/2026/06/01/een-derde-mails-verkeerd/#respond</comments>
		
		<dc:creator><![CDATA[Dennis Figge]]></dc:creator>
		<pubDate>Mon, 01 Jun 2026 06:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Benchmark e-mail]]></category>
		<category><![CDATA[CSS]]></category>
		<category><![CDATA[Dark mode]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[E-mail]]></category>
		<category><![CDATA[E-mailmarketing]]></category>
		<category><![CDATA[HTML]]></category>
		<category><![CDATA[User experience]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=804854</guid>

					<description><![CDATA[Ruim 80% van de smartphonegebruikers heeft dark mode aanstaan. Toch bevat slechts een kleine minderheid van alle verstuurde e-mails ook maar één regel dark mode-code. Het gevolg: logo’s verdwijnen, tekst wordt onleesbaar, en merkkleuren slaan...]]></description>
										<content:encoded><![CDATA[Ruim 80% van de smartphonegebruikers heeft dark mode aanstaan. Toch bevat slechts een kleine minderheid van alle verstuurde e-mails ook maar één regel dark mode-code. Het gevolg: logo’s verdwijnen, tekst wordt onleesbaar, en merkkleuren slaan...]]></content:encoded>
					
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		<postmeta:anchor_cta_post><![CDATA[800203]]></postmeta:anchor_cta_post>
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		<postmeta:newsletter_intro><![CDATA[In je verstuurde e-mail in dark mode verdwijnen soms elementen of slaan merkkleuren om. Herkenbaar? Gebruik deze tips. Ook wij gaan hier nog goed naar kijken ;-).]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-06-01 06:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[37937]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Dennis Figge]]></postmeta:coauthor_clean>
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		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/06/01/een-derde-mails-verkeerd?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

		<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/dark-mode-paragraph-214x155.png" />
		<media:content url="https://www.frankwatching.com/app/uploads/2026/05/dark-mode-paragraph.png" medium="image">
			<media:title type="html">dark-mode-paragraph</media:title>
			<media:description type="html">De volledige paragraaf is niet meer te lezen in dark mode.</media:description>
			<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/dark-mode-paragraph-214x155.png" />
		</media:content>
		<media:content url="https://www.frankwatching.com/app/uploads/2026/05/dark-mode-ahref-title.png" medium="image">
			<media:title type="html">Hyperlinks en titels in Dark Mode</media:title>
			<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/dark-mode-ahref-title-214x155.png" />
		</media:content>
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		<title>LinkedIn grijpt in op AI-content, en dat is een zegen</title>
		<link>https://www.frankwatching.com/archive/2026/05/31/linkedin-grijpt-in-op-ai-content/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/31/linkedin-grijpt-in-op-ai-content/#comments</comments>
		
		<dc:creator><![CDATA[Jasper Boot]]></dc:creator>
		<pubDate>Sun, 31 May 2026 07:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Communicatie]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Creativiteit]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Schrijven]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=805799</guid>

					<description><![CDATA[Recentelijk kondigde LinkedIn aan dat het kritischer gaat worden op AI-content. Wat mij betreft een zege, want mijn LinkedIn-tijdlijn wordt overspoeld met middelmatige AI-content. De persoonlijke touch is al maanden zoek. Het lijkt wel of...]]></description>
										<content:encoded><![CDATA[Recentelijk kondigde LinkedIn aan dat het kritischer gaat worden op AI-content. Wat mij betreft een zege, want mijn LinkedIn-tijdlijn wordt overspoeld met middelmatige AI-content. De persoonlijke touch is al maanden zoek. Het lijkt wel of...]]></content:encoded>
					
					<wfw:commentRss>https://www.frankwatching.com/archive/2026/05/31/linkedin-grijpt-in-op-ai-content/feed/</wfw:commentRss>
			<slash:comments>2</slash:comments>
		
		
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		<postmeta:fwviews><![CDATA[2176]]></postmeta:fwviews>
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		<postmeta:anchor_cta_post><![CDATA[802530]]></postmeta:anchor_cta_post>
		<postmeta:anchor_cta_positie><![CDATA[]]></postmeta:anchor_cta_positie>
		<postmeta:ignore_branded><![CDATA[0]]></postmeta:ignore_branded>
		<postmeta:ignore_branded_cams><![CDATA[0]]></postmeta:ignore_branded_cams>
		<postmeta:hide_side_ads><![CDATA[]]></postmeta:hide_side_ads>
		<postmeta:newsletter_intro><![CDATA[Het lijkt wel of het merendeel van de LinkedIn-gebruikers inspiratieloos is geworden om zelf een tekst te schrijven. En dat is zonde, want een tekst die je zelf hebt geschreven komt zoveel krachtiger over.]]></postmeta:newsletter_intro>
		<postmeta:block_topic_alert><![CDATA[0]]></postmeta:block_topic_alert>
		<postmeta:page_extra_styles><![CDATA[]]></postmeta:page_extra_styles>
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		<postmeta:future_post_date><![CDATA[2026-05-31 07:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[391418]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Jasper Boot]]></postmeta:coauthor_clean>
		<postmeta:webpushr_notification_preview><![CDATA[0]]></postmeta:webpushr_notification_preview>
		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/31/linkedin-grijpt-in-op-ai-content?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

		<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/shutterstock_2651314543-1-214x155.jpg" />
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			<media:title type="html">LinkedIn op laptop</media:title>
			<media:description type="html">Bron: Thaspol Sangsee / Shutterstock.com</media:description>
			<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/shutterstock_2651314543-1-214x155.jpg" />
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		<item>
		<title>Pride-campagne of pinkwashing? Dit zijn de do’s en don’ts</title>
		<link>https://www.frankwatching.com/archive/2026/05/30/pride-campagne-pinkwashing/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/30/pride-campagne-pinkwashing/#respond</comments>
		
		<dc:creator><![CDATA[Julie Hemels - Hoff]]></dc:creator>
		<pubDate>Sat, 30 May 2026 07:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Campagnes]]></category>
		<category><![CDATA[Communicatiemanagement]]></category>
		<category><![CDATA[Inclusiviteit]]></category>
		<category><![CDATA[Marketingstrategie]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=805682</guid>

					<description><![CDATA[Het is bijna zomer. Met grote Pride-evenementen op komst, zoals festivals, de Pride March en andere festiviteiten, laten veel merken zien dat ze de LHBTI+-community steunen. Sommige merken doen dat met campagnes die echt impact...]]></description>
										<content:encoded><![CDATA[Het is bijna zomer. Met grote Pride-evenementen op komst, zoals festivals, de Pride March en andere festiviteiten, laten veel merken zien dat ze de LHBTI+-community steunen. Sommige merken doen dat met campagnes die echt impact...]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		
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		<postmeta:anchor_cta_post><![CDATA[793490]]></postmeta:anchor_cta_post>
		<postmeta:anchor_cta_positie><![CDATA[]]></postmeta:anchor_cta_positie>
		<postmeta:ignore_branded><![CDATA[0]]></postmeta:ignore_branded>
		<postmeta:ignore_branded_cams><![CDATA[0]]></postmeta:ignore_branded_cams>
		<postmeta:hide_side_ads><![CDATA[]]></postmeta:hide_side_ads>
		<postmeta:newsletter_intro><![CDATA[Pride-maand staat voor de deur en daarmee ook een golf aan regenboogcampagnes. Maar consumenten zijn kritisch: wanneer is een Pride-campagne oprecht en wanneer voelt het als pure marketing?]]></postmeta:newsletter_intro>
		<postmeta:block_topic_alert><![CDATA[0]]></postmeta:block_topic_alert>
		<postmeta:page_extra_styles><![CDATA[]]></postmeta:page_extra_styles>
		<postmeta:page_extra_scripts><![CDATA[]]></postmeta:page_extra_scripts>
		<postmeta:fwviews><![CDATA[334]]></postmeta:fwviews>
		<postmeta:future_post_date><![CDATA[2026-05-30 07:00:00]]></postmeta:future_post_date>
		<postmeta:webpushr_notification_preview><![CDATA[0]]></postmeta:webpushr_notification_preview>
		<postmeta:coauthor><![CDATA[393554]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Julie Hemels - Hoff]]></postmeta:coauthor_clean>
		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/30/pride-campagne-pinkwashing?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

	</item>
		<item>
		<title>5 betaalbare strategieën om je AI-vindbaarheid direct te vergroten</title>
		<link>https://www.frankwatching.com/archive/2026/05/29/betaalbare-strategieen-ai-vindbaarheid/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/29/betaalbare-strategieen-ai-vindbaarheid/#respond</comments>
		
		<dc:creator><![CDATA[Corik van Maaren]]></dc:creator>
		<pubDate>Fri, 29 May 2026 06:00:00 +0000</pubDate>
				<category><![CDATA[AI & Tech]]></category>
		<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[AI-tools]]></category>
		<category><![CDATA[Bing Webmaster Tools]]></category>
		<category><![CDATA[Google Search Console]]></category>
		<category><![CDATA[Screaming Frog]]></category>
		<category><![CDATA[Vindbaarheid]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=805759</guid>

					<description><![CDATA[Er zijn inmiddels tientallen tools die beloven je AI-vindbaarheid te meten. De meeste kosten honderden euro&#8217;s per maand. Wat ze doen, kun je grotendeels zelf, met tools die je al gebruikt. Want de basis van...]]></description>
										<content:encoded><![CDATA[Er zijn inmiddels tientallen tools die beloven je AI-vindbaarheid te meten. De meeste kosten honderden euro&#8217;s per maand. Wat ze doen, kun je grotendeels zelf, met tools die je al gebruikt. Want de basis van...]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		
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		<postmeta:post_primary_topic><![CDATA[274]]></postmeta:post_primary_topic>
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		<postmeta:anchor_cta_post><![CDATA[793484]]></postmeta:anchor_cta_post>
		<postmeta:anchor_cta_positie><![CDATA[10]]></postmeta:anchor_cta_positie>
		<postmeta:ignore_branded><![CDATA[0]]></postmeta:ignore_branded>
		<postmeta:ignore_branded_cams><![CDATA[0]]></postmeta:ignore_branded_cams>
		<postmeta:hide_side_ads><![CDATA[]]></postmeta:hide_side_ads>
		<postmeta:newsletter_intro><![CDATA[Vindbaar zijn in AI-tools? Begrijp wat je doelgroep zoekt, geef daar een helder antwoord op, en zorg dat dat antwoord technisch toegankelijk is. Ontdek de instrumenten waarmee je kunt meten of je op de goede weg bent.]]></postmeta:newsletter_intro>
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		<postmeta:webpushr_notification_title><![CDATA[{post_title}]]></postmeta:webpushr_notification_title>
		<postmeta:webpushr_notification_body><![CDATA[{post_excerpt}]]></postmeta:webpushr_notification_body>
		<postmeta:fwviews><![CDATA[3912]]></postmeta:fwviews>
		<postmeta:future_post_date><![CDATA[2026-05-29 06:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[393588]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Corik van Maaren]]></postmeta:coauthor_clean>
		<postmeta:webpushr_notification_preview><![CDATA[0]]></postmeta:webpushr_notification_preview>
		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/29/betaalbare-strategieen-ai-vindbaarheid?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

		<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/shutterstock_2630103879-214x155.jpg" />
		<media:content url="https://www.frankwatching.com/app/uploads/2026/05/shutterstock_2630103879-scaled.jpg" medium="image">
			<media:title type="html">Office,,Hands,And,Businesswoman,With,Tablet,For,Web,Designer,,Software</media:title>
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		<item>
		<title>Google past het reviewbeleid aan: dit mag wel en niet</title>
		<link>https://www.frankwatching.com/archive/2026/05/28/google-review-beleid-aanpassingen/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/28/google-review-beleid-aanpassingen/#respond</comments>
		
		<dc:creator><![CDATA[Jonne van Bodegraven]]></dc:creator>
		<pubDate>Thu, 28 May 2026 13:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Beleid]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Bedrijfsprofiel]]></category>
		<category><![CDATA[Google Maps]]></category>
		<category><![CDATA[Marketingstrategie]]></category>
		<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[Reputatie]]></category>
		<category><![CDATA[Reviews]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=805818</guid>

					<description><![CDATA[Op 17 april 2026 paste Google het reviewbeleid aan. Twee nieuwe regels, toegevoegd aan het bestaande beleid rond beoordelingsmanipulatie. Internationaal werd het meteen opgepikt in de lokale SEO-wereld, op podcasts, in YouTube-video&#8217;s, nieuwsbrieven en blogs....]]></description>
										<content:encoded><![CDATA[Op 17 april 2026 paste Google het reviewbeleid aan. Twee nieuwe regels, toegevoegd aan het bestaande beleid rond beoordelingsmanipulatie. Internationaal werd het meteen opgepikt in de lokale SEO-wereld, op podcasts, in YouTube-video&#8217;s, nieuwsbrieven en blogs....]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		
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		<postmeta:fwviews><![CDATA[1596]]></postmeta:fwviews>
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		<postmeta:show_article_type><![CDATA[0]]></postmeta:show_article_type>
		<postmeta:anchor_cta_post><![CDATA[731593]]></postmeta:anchor_cta_post>
		<postmeta:anchor_cta_positie><![CDATA[]]></postmeta:anchor_cta_positie>
		<postmeta:ignore_branded><![CDATA[0]]></postmeta:ignore_branded>
		<postmeta:ignore_branded_cams><![CDATA[0]]></postmeta:ignore_branded_cams>
		<postmeta:hide_side_ads><![CDATA[]]></postmeta:hide_side_ads>
		<postmeta:newsletter_intro><![CDATA[Op 17 april 2026 paste Google het reviewbeleid aan. Twee nieuwe regels, toegevoegd aan het bestaande beleid rond beoordelingsmanipulatie. Hier moet je rekening mee houden.]]></postmeta:newsletter_intro>
		<postmeta:block_topic_alert><![CDATA[0]]></postmeta:block_topic_alert>
		<postmeta:page_extra_styles><![CDATA[]]></postmeta:page_extra_styles>
		<postmeta:page_extra_scripts><![CDATA[]]></postmeta:page_extra_scripts>
		<postmeta:future_post_date><![CDATA[2026-05-28 13:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[393507]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Jonne van Bodegraven]]></postmeta:coauthor_clean>
		<postmeta:webpushr_notification_preview><![CDATA[0]]></postmeta:webpushr_notification_preview>
		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/28/google-review-beleid-aanpassingen?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

		<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/shutterstock_2264679531-1-214x155.jpg" />
		<media:content url="https://www.frankwatching.com/app/uploads/2026/05/shutterstock_2264679531-1.jpg" medium="image">
			<media:title type="html">shutterstock_2264679531 (1)</media:title>
			<media:description type="html">Bron: wisely / Shutterstock.com</media:description>
			<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/shutterstock_2264679531-1-214x155.jpg" />
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		<title>AI-teksten verkopen niet, menselijke sales wel</title>
		<link>https://www.frankwatching.com/archive/2026/05/28/ai-teksten-menselijke-sales/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/28/ai-teksten-menselijke-sales/#respond</comments>
		
		<dc:creator><![CDATA[Daniëlle de Ridder]]></dc:creator>
		<pubDate>Thu, 28 May 2026 11:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Authenticiteit]]></category>
		<category><![CDATA[Koude acquisitie]]></category>
		<category><![CDATA[Personal branding]]></category>
		<category><![CDATA[Persoonlijke teksten]]></category>
		<category><![CDATA[Sales]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=804588</guid>

					<description><![CDATA[We staren ons blind op bereikbaarheid. Iedereen zit continu, elk moment van de dag, met zijn telefoon in de hand. Van de vroege ochtend tot de late avond, of je nu staat te wachten op...]]></description>
										<content:encoded><![CDATA[We staren ons blind op bereikbaarheid. Iedereen zit continu, elk moment van de dag, met zijn telefoon in de hand. Van de vroege ochtend tot de late avond, of je nu staat te wachten op...]]></content:encoded>
					
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		<postmeta:newsletter_intro><![CDATA[We leven in een tijd waarin tijd schaars is geworden. Mensen willen inzichten waar ze echt iets aan hebben. Lees waarom sales moet stoppen met het sturen van zielloze AI-teksten.]]></postmeta:newsletter_intro>
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		<postmeta:coauthor><![CDATA[391957]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Daniëlle de Ridder]]></postmeta:coauthor_clean>
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			<media:title type="html">Professional,Runner,Competing,In,National,Championship.,A,Strong,Caucasian,Male</media:title>
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		<title>Domineren in Google &#038; LLM&#8217;s: zo blijf je zichtbaar met je contentstrategie</title>
		<link>https://www.frankwatching.com/archive/2026/05/28/domineren-in-google-llms-zichtbaarheid/</link>
		
		<dc:creator><![CDATA[Partnercontent]]></dc:creator>
		<pubDate>Thu, 28 May 2026 09:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Content & Communicatie]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[AI overview]]></category>
		<category><![CDATA[Contentstrategie]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[LLM]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=805783</guid>

					<description><![CDATA[De vertrouwde pagina in Google met tien blauwe links is definitief geschiedenis. Vandaag de dag oriënteert een gebruiker zich via social kanalen en LLM&#8217;s en krijg men direct in Google via AI Overviews en Google...]]></description>
										<content:encoded><![CDATA[De vertrouwde pagina in Google met tien blauwe links is definitief geschiedenis. Vandaag de dag oriënteert een gebruiker zich via social kanalen en LLM&#8217;s en krijg men direct in Google via AI Overviews en Google...]]></content:encoded>
					
		
		
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		<postmeta:branded_story_data><![CDATA[O:8:&quot;stdClass&quot;:5:{s:3:&quot;top&quot;;s:521:&quot;&lt;div class=&quot;post__authors&quot;&gt;&lt;div class=&quot;post__authors__author&quot;&gt;&lt;div class=&quot;post__authors__author__left&quot;&gt;&lt;a href=&quot;https://www.abovomaxlead.nl/&quot; target=&quot;_blank&quot;&gt;&lt;img loading=&quot;lazy&quot; alt=&quot;&quot; src=&quot;https://www.frankwatching.com/app/uploads/2026/05/AbovoMaxlead-Logo-Kleur-Standard-1-scaled.png&quot; class=&quot;img-circle&quot; height=&quot;65&quot; width=&quot;65&quot;/&gt;&lt;/a&gt;&lt;/div&gt;&lt;div class=&quot;post__authors__author__right&quot;&gt;&lt;span class=&quot;post__authors__author__title&quot;&gt;&lt;a href=&quot;https://www.abovomaxlead.nl/&quot; target=&quot;_blank&quot;&gt;Abovomaxlead&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&quot;;s:6:&quot;bottom&quot;;s:1124:&quot;&lt;div class=&quot;post__authors__bottom__wrapper&quot;&gt;&lt;div class=&quot;post__authors__author post__authors__author--bottom&quot;&gt;&lt;div class=&quot;post__authors__author__left&quot;&gt;&lt;a href=&quot;https://www.abovomaxlead.nl/&quot; target=&quot;_blank&quot;&gt;&lt;img loading=&quot;lazy&quot; alt=&quot;&quot; src=&quot;https://www.frankwatching.com/app/uploads/2026/05/AbovoMaxlead-Logo-Kleur-Standard-1-scaled.png&quot; height=&quot;100&quot; width=&quot;100&quot;/&gt;&lt;/a&gt;&lt;ul class=&quot;post__authors__author__socials&quot;&gt;&lt;/ul&gt;&lt;/div&gt;&lt;div class=&quot;post__authors__author__right&quot;&gt;&lt;span class=&quot;post__authors__author__title--large&quot;&gt;&lt;a href=&quot;https://www.abovomaxlead.nl/&quot; target=&quot;_blank&quot;&gt;Abovomaxlead&lt;/a&gt;&lt;/span&gt;&lt;span class=&quot;post__authors__author__excerpt&quot;&gt;&amp;lt;p&amp;gt;Abovomaxlead is het grootste onafhankelijke marketing- en mediabureau van Nederland. Met meer dan 240 specialisten helpt het bureau merken als Basic-Fit, KFC, Lidl en VGZ opvallen en resultaat behalen.&amp;lt;/p&amp;gt;
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		<postmeta:future_post_date><![CDATA[2026-05-28 09:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[1031]]></postmeta:coauthor>
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		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/28/domineren-in-google-llms-zichtbaarheid?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

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		<item>
		<title>Overheid, influencers &#038; de strijd om publiek vertrouwen</title>
		<link>https://www.frankwatching.com/archive/2026/05/28/overheid-influencers-publiek-vertrouwen/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/28/overheid-influencers-publiek-vertrouwen/#respond</comments>
		
		<dc:creator><![CDATA[Irfan Fiets]]></dc:creator>
		<pubDate>Thu, 28 May 2026 06:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Communicatiestrategie]]></category>
		<category><![CDATA[Influencer marketing]]></category>
		<category><![CDATA[Influencers]]></category>
		<category><![CDATA[Overheidscommunicatie]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Vertrouwen]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=805560</guid>

					<description><![CDATA[Jarenlang communiceerde de overheid vanuit een relatief stabiel medialandschap. Kranten, radio en televisie functioneerden als centrale infrastructuren voor de publieke informatievoorziening. Redacties traden op als poortwachters en bepaalden grotendeels welke onderwerpen zichtbaar werden. Communicatie verliep...]]></description>
										<content:encoded><![CDATA[Jarenlang communiceerde de overheid vanuit een relatief stabiel medialandschap. Kranten, radio en televisie functioneerden als centrale infrastructuren voor de publieke informatievoorziening. Redacties traden op als poortwachters en bepaalden grotendeels welke onderwerpen zichtbaar werden. Communicatie verliep...]]></content:encoded>
					
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		<postmeta:anchor_cta_post><![CDATA[803527]]></postmeta:anchor_cta_post>
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		<postmeta:newsletter_intro><![CDATA[Communicatie verloopt vanuit overheden vaak hiërarchisch: van instituut naar burger, maar dat model bestaat niet meer. De uitdaging? Minder zenden als instantie en meer als herkenbare maatschappelijke speler optreden.]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-05-28 06:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[1627]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Irfan Fiets]]></postmeta:coauthor_clean>
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		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/28/overheid-influencers-publiek-vertrouwen?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

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		<title>Agentic AI rukt op in klantcontact, verdwijnt de medewerker?</title>
		<link>https://www.frankwatching.com/archive/2026/05/27/agentic-ai-klantcontact/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/27/agentic-ai-klantcontact/#respond</comments>
		
		<dc:creator><![CDATA[Pepijn Groeneveld]]></dc:creator>
		<pubDate>Wed, 27 May 2026 11:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Klantcontact & CX]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[CX]]></category>
		<category><![CDATA[Klantcontact]]></category>
		<category><![CDATA[Klantenservice]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=804096</guid>

					<description><![CDATA[AI is inmiddels niet meer weg te denken uit vrijwel elke sector. Maar als er één domein is waar de impact écht voelbaar is, dan is het wel Customer Experience. En dat is ook niet...]]></description>
										<content:encoded><![CDATA[AI is inmiddels niet meer weg te denken uit vrijwel elke sector. Maar als er één domein is waar de impact écht voelbaar is, dan is het wel Customer Experience. En dat is ook niet...]]></content:encoded>
					
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		<postmeta:anchor_cta_post><![CDATA[796828]]></postmeta:anchor_cta_post>
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		<postmeta:newsletter_intro><![CDATA[Agentic AI verandert klantcontact razendsnel. Wat betekent dat voor de rol van medewerkers? Ontdek hoe mens en AI elkaar juist versterken.]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-05-27 11:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[345783]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Pepijn Groeneveld]]></postmeta:coauthor_clean>
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		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/27/agentic-ai-klantcontact?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

	</item>
		<item>
		<title>De comeback van de nieuwspagina (in het AI-tijdperk)</title>
		<link>https://www.frankwatching.com/archive/2026/05/27/nieuwspagina-ai-strategisch/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/27/nieuwspagina-ai-strategisch/#respond</comments>
		
		<dc:creator><![CDATA[Léon Geuyen]]></dc:creator>
		<pubDate>Wed, 27 May 2026 06:00:00 +0000</pubDate>
				<category><![CDATA[AI & Tech]]></category>
		<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Content & Communicatie]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Contentmarketing]]></category>
		<category><![CDATA[Contentstrategie]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Nieuws]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=803461</guid>

					<description><![CDATA[Jarenlang was de nieuwssectie het stiefkind van de contentafdeling. Te weinig organisch verkeer, te veel werk en te weinig resultaat. Maar de opkomst van AI-systemen draait die logica volledig om. Bouw dus nu een voorsprong...]]></description>
										<content:encoded><![CDATA[Jarenlang was de nieuwssectie het stiefkind van de contentafdeling. Te weinig organisch verkeer, te veel werk en te weinig resultaat. Maar de opkomst van AI-systemen draait die logica volledig om. Bouw dus nu een voorsprong...]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		
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		<postmeta:newsletter_intro><![CDATA[Jarenlang was de nieuwssectie het stiefkind van de contentafdeling. Te weinig organisch verkeer, te veel werk en te weinig resultaat. Maar de opkomst van AI-systemen draait die logica volledig om.]]></postmeta:newsletter_intro>
		<postmeta:block_topic_alert><![CDATA[0]]></postmeta:block_topic_alert>
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		<postmeta:future_post_date><![CDATA[2026-05-27 06:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[392926]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Léon Geuyen]]></postmeta:coauthor_clean>
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		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/27/nieuwspagina-ai-strategisch?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

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		<item>
		<title>Het geheim van agentic AI: hoe ga je van automatiseren naar delegeren?</title>
		<link>https://www.frankwatching.com/archive/2026/05/26/autonome-ai-agents/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/26/autonome-ai-agents/#respond</comments>
		
		<dc:creator><![CDATA[Kevin Boon]]></dc:creator>
		<pubDate>Tue, 26 May 2026 13:00:00 +0000</pubDate>
				<category><![CDATA[AI & Tech]]></category>
		<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Agentic AI]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[AI agents]]></category>
		<category><![CDATA[Autonome agents]]></category>
		<category><![CDATA[Innovatie]]></category>
		<category><![CDATA[Trends]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=804327</guid>

					<description><![CDATA[Stel: een klant vult een offerteformulier in met een veld dat net iets anders is ingevoerd dan je systeem verwacht. Verkeerd formaat, ontbrekende postcode, een bedrijfsnaam met een bijzonder teken. Bij traditionele automatisering is dit...]]></description>
										<content:encoded><![CDATA[Stel: een klant vult een offerteformulier in met een veld dat net iets anders is ingevoerd dan je systeem verwacht. Verkeerd formaat, ontbrekende postcode, een bedrijfsnaam met een bijzonder teken. Bij traditionele automatisering is dit...]]></content:encoded>
					
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		<postmeta:newsletter_intro><![CDATA[Stel je voor: een autonoom systeem van AI agents dat niet alleen doet wat er wordt gevraagd, maar zelfstandig denkt en oplost. En natuurlijk houd jij de controle. Hoe? Je leest het in dit artikel.]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-05-26 13:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[393169]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Kevin Boon]]></postmeta:coauthor_clean>
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	</item>
		<item>
		<title>Groepsdenken maakt of breekt je brainstorm </title>
		<link>https://www.frankwatching.com/archive/2026/05/26/groepsdenken-brainstorm/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/26/groepsdenken-brainstorm/#respond</comments>
		
		<dc:creator><![CDATA[Vincent Mirck]]></dc:creator>
		<pubDate>Tue, 26 May 2026 11:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Mens & Werk]]></category>
		<category><![CDATA[Actief]]></category>
		<category><![CDATA[Brainstormen]]></category>
		<category><![CDATA[Mindset]]></category>
		<category><![CDATA[Slimmer werken]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=804231</guid>

					<description><![CDATA[Groepen kunnen wonderen verrichten, maar ook zorgen voor chaos en frustratie. Het verschil zit ‘m in de manier waarop je samenwerkt. Herken de valkuilen, speel slim met dynamiek en je haalt het maximale uit iedere...]]></description>
										<content:encoded><![CDATA[Groepen kunnen wonderen verrichten, maar ook zorgen voor chaos en frustratie. Het verschil zit ‘m in de manier waarop je samenwerkt. Herken de valkuilen, speel slim met dynamiek en je haalt het maximale uit iedere...]]></content:encoded>
					
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		<postmeta:newsletter_intro><![CDATA[Groepsbrainstormen kunnen een krachtig instrument zijn, mits je weet hoe je iedereen betrokken en creatief houdt. Het is een kwestie van goed begeleiden.]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-05-26 11:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[1706]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Vincent Mirck]]></postmeta:coauthor_clean>
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		<item>
		<title>Waarom stilte je sterkste communicatiemiddel is</title>
		<link>https://www.frankwatching.com/archive/2026/05/26/waarom-stilte-je-sterkste-communicatiemiddel-is/</link>
		
		<dc:creator><![CDATA[Partnercontent]]></dc:creator>
		<pubDate>Tue, 26 May 2026 09:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Communicatiemiddelen]]></category>
		<category><![CDATA[Communicatieplan]]></category>
		<category><![CDATA[Impact]]></category>
		<category><![CDATA[Stilte]]></category>
		<category><![CDATA[Verbinden]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=805574</guid>

					<description><![CDATA[Je doelgroep haakt af. Niet omdat ze te weinig horen, maar omdat ze te veel horen. Van jou, van collega&#8217;s, van tien andere organisaties die ook zichtbaar willen blijven. Als communicatieprofessional ken je dat dilemma....]]></description>
										<content:encoded><![CDATA[Je doelgroep haakt af. Niet omdat ze te weinig horen, maar omdat ze te veel horen. Van jou, van collega&#8217;s, van tien andere organisaties die ook zichtbaar willen blijven. Als communicatieprofessional ken je dat dilemma....]]></content:encoded>
					
		
		
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		<postmeta:branded_story_data><![CDATA[O:8:&quot;stdClass&quot;:5:{s:3:&quot;top&quot;;s:472:&quot;&lt;div class=&quot;post__authors&quot;&gt;&lt;div class=&quot;post__authors__author&quot;&gt;&lt;div class=&quot;post__authors__author__left&quot;&gt;&lt;a href=&quot;https://usgmarcom.nl/&quot; target=&quot;_blank&quot;&gt;&lt;img loading=&quot;lazy&quot; alt=&quot;&quot; src=&quot;https://www.frankwatching.com/app/uploads/2026/05/USG-logo.png&quot; class=&quot;img-circle&quot; height=&quot;65&quot; width=&quot;65&quot;/&gt;&lt;/a&gt;&lt;/div&gt;&lt;div class=&quot;post__authors__author__right&quot;&gt;&lt;span class=&quot;post__authors__author__title&quot;&gt;&lt;a href=&quot;https://usgmarcom.nl/&quot; target=&quot;_blank&quot;&gt;USG MarCom&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&quot;;s:6:&quot;bottom&quot;;s:1056:&quot;&lt;div class=&quot;post__authors__bottom__wrapper&quot;&gt;&lt;div class=&quot;post__authors__author post__authors__author--bottom&quot;&gt;&lt;div class=&quot;post__authors__author__left&quot;&gt;&lt;a href=&quot;https://usgmarcom.nl/&quot; target=&quot;_blank&quot;&gt;&lt;img loading=&quot;lazy&quot; alt=&quot;&quot; src=&quot;https://www.frankwatching.com/app/uploads/2026/05/USG-logo.png&quot; height=&quot;100&quot; width=&quot;100&quot;/&gt;&lt;/a&gt;&lt;ul class=&quot;post__authors__author__socials&quot;&gt;&lt;/ul&gt;&lt;/div&gt;&lt;div class=&quot;post__authors__author__right&quot;&gt;&lt;span class=&quot;post__authors__author__title--large&quot;&gt;&lt;a href=&quot;https://usgmarcom.nl/&quot; target=&quot;_blank&quot;&gt;USG MarCom&lt;/a&gt;&lt;/span&gt;&lt;span class=&quot;post__authors__author__excerpt&quot;&gt;&amp;lt;p&amp;gt;USG MarCom is een interim, advies, en werving- &amp;amp; selectiebureau dat adviseurs een stabiele basis biedt, alle kansen geeft om te groeien en een voedingsbodem is voor een carrière op maat.&amp;lt;/p&amp;gt;
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		<postmeta:future_post_date><![CDATA[2026-05-26 09:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[1031]]></postmeta:coauthor>
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		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/26/waarom-stilte-je-sterkste-communicatiemiddel-is?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

		<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/USG-afbeelding-sincerely-media-zHuuJPZUAhA-unsplash-214x155.jpg" />
		<media:content url="https://www.frankwatching.com/app/uploads/2026/05/USG-afbeelding-sincerely-media-zHuuJPZUAhA-unsplash-scaled.jpg" medium="image">
			<media:title type="html">USG afbeelding &#8211; sincerely-media-zHuuJPZUAhA-unsplash</media:title>
			<media:thumbnail url="https://www.frankwatching.com/app/uploads/2026/05/USG-afbeelding-sincerely-media-zHuuJPZUAhA-unsplash-214x155.jpg" />
		</media:content>
	</item>
		<item>
		<title>Begrijpelijke communicatie vraagt meer dan een B1-prompt</title>
		<link>https://www.frankwatching.com/archive/2026/05/26/begrijpelijke-communicatie-vraagt-meer-dan-een-b1-prompt/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/26/begrijpelijke-communicatie-vraagt-meer-dan-een-b1-prompt/#respond</comments>
		
		<dc:creator><![CDATA[Laurens van den Berg]]></dc:creator>
		<pubDate>Tue, 26 May 2026 06:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Content & Communicatie]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[AI-tools]]></category>
		<category><![CDATA[B1-taal]]></category>
		<category><![CDATA[Communicatie]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Schrijven]]></category>
		<category><![CDATA[Teksten]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=805296</guid>

					<description><![CDATA[Steeds meer communicatieprofessionals gebruiken AI om teksten begrijpelijker te maken. Dat is logisch. Wie vaak werkt met brieven, webteksten, beleidsinformatie of klantcommunicatie weet hoeveel tijd het kost om ingewikkelde informatie goed uit te leggen. Zeker...]]></description>
										<content:encoded><![CDATA[Steeds meer communicatieprofessionals gebruiken AI om teksten begrijpelijker te maken. Dat is logisch. Wie vaak werkt met brieven, webteksten, beleidsinformatie of klantcommunicatie weet hoeveel tijd het kost om ingewikkelde informatie goed uit te leggen. Zeker...]]></content:encoded>
					
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		<postmeta:anchor_cta_post><![CDATA[800467]]></postmeta:anchor_cta_post>
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		<postmeta:newsletter_intro><![CDATA[AI kan helpen bij B1-schrijven, maar duidelijke communicatie vraagt om meer dan simpele taal. Dit is waarom communicatieprofessionals kritisch moeten blijven op AI-output.]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-05-26 06:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[384917]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Laurens van den Berg]]></postmeta:coauthor_clean>
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		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
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		<item>
		<title>Automatiseer jezelf voordat AI het doet</title>
		<link>https://www.frankwatching.com/archive/2026/05/25/automatiseer-jezelf-ai/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/25/automatiseer-jezelf-ai/#comments</comments>
		
		<dc:creator><![CDATA[Danny de Kruijk]]></dc:creator>
		<pubDate>Mon, 25 May 2026 07:00:00 +0000</pubDate>
				<category><![CDATA[AI & Tech]]></category>
		<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Arbeidsmarkt]]></category>
		<category><![CDATA[Automatiseren]]></category>
		<category><![CDATA[Innovatie]]></category>
		<category><![CDATA[Orchestrators]]></category>
		<category><![CDATA[Persoonlijke ontwikkeling]]></category>
		<category><![CDATA[Slimmer werken]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=804236</guid>

					<description><![CDATA[Er wordt veel gesproken over AI alsof het iets is dat organisaties moeten implementeren. Alsof het een project is, een roadmap, een werkgroep of een serie workshops met koffie, post-its en na afloop een samenvatting...]]></description>
										<content:encoded><![CDATA[Er wordt veel gesproken over AI alsof het iets is dat organisaties moeten implementeren. Alsof het een project is, een roadmap, een werkgroep of een serie workshops met koffie, post-its en na afloop een samenvatting...]]></content:encoded>
					
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		<postmeta:anchor_cta_post><![CDATA[804369]]></postmeta:anchor_cta_post>
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		<postmeta:newsletter_intro><![CDATA[AI wordt overal voor ingezet, daar is geen ontkomen aan. De vraag is: ben jij bereid om je eigen functie te automatiseren voordat iemand anders het doet?]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-05-25 07:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[388251]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Danny de Kruijk]]></postmeta:coauthor_clean>
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		<postmeta:newsletter_read_more><![CDATA[Lees meer]]></postmeta:newsletter_read_more>
		<postmeta:link_with_utm_params><![CDATA[https://www.frankwatching.com/archive/2026/05/25/automatiseer-jezelf-ai?utm_source=al-fw-dagelijks&amp;utm_medium=email&amp;utm_campaign=artikel&amp;utm_content=|yyyymmdd|]]></postmeta:link_with_utm_params>

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			<media:title type="html">Diverse,Creative,Team,Use,Ai,Assistant,(artificial,Intelligence,Assistant),On</media:title>
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		<title>Zo opent je podcast deuren die met een koude mail gesloten blijven</title>
		<link>https://www.frankwatching.com/archive/2026/05/24/podcast-koude-mail/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/24/podcast-koude-mail/#respond</comments>
		
		<dc:creator><![CDATA[Mounya Dahma]]></dc:creator>
		<pubDate>Sun, 24 May 2026 07:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Content & Communicatie]]></category>
		<category><![CDATA[Gastenstrategie]]></category>
		<category><![CDATA[Mail]]></category>
		<category><![CDATA[Podcast]]></category>
		<category><![CDATA[Relatiemanagement]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=803960</guid>

					<description><![CDATA[Stel: je wilt aan tafel met de directeur van een groot ingenieursbureau. Je stuurt een LinkedIn-verzoek. Dan nog een mail. Maar je krijgt geen reactie, of een beleefde afwijzing. Je bent immers een onbekende die...]]></description>
										<content:encoded><![CDATA[Stel: je wilt aan tafel met de directeur van een groot ingenieursbureau. Je stuurt een LinkedIn-verzoek. Dan nog een mail. Maar je krijgt geen reactie, of een beleefde afwijzing. Je bent immers een onbekende die...]]></content:encoded>
					
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		<postmeta:newsletter_intro><![CDATA[Wil je eindelijk aan tafel met die ene droomgast? Een podcast verandert je uitnodiging van vraag naar aanbod. Zo bouw je relaties die verder gaan dan de opname.]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-05-24 07:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[393499]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Mounya Dahma]]></postmeta:coauthor_clean>
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			<media:title type="html">Bereik socials</media:title>
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		<title>Doelgericht verkopen als James Bond met een scherpe sales-aanpak</title>
		<link>https://www.frankwatching.com/archive/2026/05/23/doelgericht-verkopen-james-bond-scherpe-sales-aanpak/</link>
					<comments>https://www.frankwatching.com/archive/2026/05/23/doelgericht-verkopen-james-bond-scherpe-sales-aanpak/#respond</comments>
		
		<dc:creator><![CDATA[Thijs Leydens]]></dc:creator>
		<pubDate>Sat, 23 May 2026 07:00:00 +0000</pubDate>
				<category><![CDATA[Alle artikelen]]></category>
		<category><![CDATA[Mens & Werk]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Leadgeneratie]]></category>
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		<category><![CDATA[Persoonlijke effectiviteit]]></category>
		<category><![CDATA[Sales]]></category>
		<guid isPermaLink="false">https://www.frankwatching.com/?p=801743</guid>

					<description><![CDATA[Welke sales-lessen kunnen we leren van James Bond, Jason Bourne en Ethan Hunt? Meer dan je denkt. Ze helpen je je voorbereiding te verbeteren, maken opvolging onnodig en ze helpen je ieder salestraject aan te...]]></description>
										<content:encoded><![CDATA[Welke sales-lessen kunnen we leren van James Bond, Jason Bourne en Ethan Hunt? Meer dan je denkt. Ze helpen je je voorbereiding te verbeteren, maken opvolging onnodig en ze helpen je ieder salestraject aan te...]]></content:encoded>
					
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		<postmeta:anchor_cta_post><![CDATA[803309]]></postmeta:anchor_cta_post>
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		<postmeta:newsletter_intro><![CDATA[Wat kunnen James Bond, Jason Bourne en Ethan Hunt je leren over sales? Zo leiden betere voorbereiding, scherpe intelligence en slimme opvolging tot meer gewonnen offertes.]]></postmeta:newsletter_intro>
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		<postmeta:future_post_date><![CDATA[2026-05-23 07:00:00]]></postmeta:future_post_date>
		<postmeta:coauthor><![CDATA[385438]]></postmeta:coauthor>
		<postmeta:coauthor_clean><![CDATA[Thijs Leydens]]></postmeta:coauthor_clean>
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