Fresh Egg Internet Marketing & Web Design Blog

A Pressing Engagement

Allan Bisset — Fri, 03 Jul 2009 16:37:18 +0000

Our MD Adam Stafford co-presented with our Chairman, James Caan, at this year’s PPA Awards held at the Grosvenor House hotel on June 30th. It was for just one category – the Fresh Egg sponsored Business Website of The Year. Comedian Dara O’Briain presented the rest of the evening very ably! It was a formal [...]

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Welcome Back!

Allan Bisset — Tue, 30 Jun 2009 14:02:49 +0000

Not so much welcome aboard, but more a case of just couldn’t keep away! We are delighted to welcome Ed Vinicombe back to the SEO team. Many clients will know him and his excellent work! Ed will be working within SEO again on a six months contract which will give him the opportunity to decide [...]

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We’re Hiring! Web Designer wanted…

admin — Tue, 30 Jun 2009 11:48:24 +0000

Fresh Egg are looking for an experienced Web Designer to join the team! Job Description: Web Designer Fresh Egg is looking for an experienced and creative web designer to join our friendly and hard-working design, programming and SEO teams to complete projects successfully. You’ll be enthusiastic with a positive attitude; dedication and willingness to work hard, sometimes [...]

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No Follow, Do Follow, Lets All Follow Matt Cutts

Musa Aykac — Tue, 30 Jun 2009 09:16:14 +0000

The SEO industry is forever changing and forever increasing in demand. If you are not active in the industry then you are going to miss out on a whole lot of fresh stuff. The industry changes in an instant so you need to be on top of your game all the time. Only a few weeks [...]

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Is the Google Brand Update Really a Good Thing?

Musa Aykac — Mon, 29 Jun 2009 15:58:09 +0000

Early in 2009 Google announced that they would be commencing a brand update, which gave authority sites much more power and rankings in the SERP’s. This has now also filtered through to the UK market. But is it really a good thing? Or have Google made a big mistake? I understand why Google have done this, [...]

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Designed to be Found – Part 4 - Spiders

Adam Stafford — Mon, 29 Jun 2009 07:00:08 +0000

Design Roadblocks to Spiders Several design elements, while common, are serious roadblocks to search engines. Search engines don’t fill in forms Search engines generally balk at filling in forms, and rightly so. The last thing Google wants is for their crawler, Googlebot, to be off filling in huge orders in shopping carts by accident. That would be annoying [...]

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Designed to be Found – Part 3 - Keywords

Adam Stafford — Mon, 22 Jun 2009 09:41:40 +0000

Keywords Keywords are not about the META tag. They are the key words that many people will use to find the kind of thing you are offering. They are the words that will come to mind when a potential visitor is looking at the search box and wording the query. The biggest mistake people make with keyword [...]

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Making his Mark

Allan Bisset — Fri, 19 Jun 2009 10:13:32 +0000

Say Hi to Mark Cronin who’s joined us as an SEO engineer. Immediately before joining the Fresh Egg team, Mark was working in web design and development with Blue Planet in Uckfield and before that he was a plasterer earning loadsamoney. He studied psychology at the University of Bedfordshire (Luton) and got into the Internet and all [...]

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Google American Results Conspiracy

Duncan Heath — Wed, 17 Jun 2009 13:21:30 +0000

We SEOs love a good conspiracy theory. In fact, everyone loves a good conspiracy theory, they’re usually the only interesting thing in the news. I’ve been considering one recently and although there maybe a lack of evidence to prove it at the moment, I felt it was one worth sharing. Recently we have been seeing some [...]

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Designed to be Found – Part 2

Adam Stafford — Tue, 16 Jun 2009 09:52:59 +0000

Search Engine Optimisation Search Engine Optimisation, more commonly known as SEO, is the practice of presenting web content in a manner that is beyond merely accessible to the robotic, automated user-agents that search engines use to crawl and index web documents. SEO uses knowledge of how search works in order to add some appeal and preference. While [...]

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