FSC Inter@ctive

Measuring Success on Pinterest: PinReach.com

Andy Kutcher — Thu, 24 May 2012 16:11:33 +0000

My biggest problem with Pinterest when it became the new, shiny (albeit AMAZING) object in the Social Media world, was that there was no way of tracking your growth, engagement, reach and ultimate success. That's when we found PinReach!

Original post at Measuring Success on Pinterest: PinReach.com

What We’re Reading | Top Twitpics, Olympic Foursquare & Google Roll-Out

FSC Interactive — Wed, 23 May 2012 19:18:54 +0000

Ashley: With Facebook’s constantly evolving visual appearance and the new and improved way to share and view photos full screen, it’s easy to forget about Twitter as a visual platform. It was a nice reminder to catch this roundup from Mashable on the top Twitter images from last week. Check ‘em out and start sharing [...]

Original post at What We’re Reading | Top Twitpics, Olympic Foursquare & Google Roll-Out

Music Monday: Al Green, Bon Iver, The Rolling Stones and More

Andy Kutcher — Mon, 21 May 2012 23:50:33 +0000

With the Music Monday posts from FSC Interactive, you never really know what you're going to get. This week we've got songs from every genre and every generation. Whether you're into listening to oldies like Al Green or new hits from Katy Perry, we've got it all. Go ahead, take a listen...

Original post at Music Monday: Al Green, Bon Iver, The Rolling Stones and More

Much Ado About Facebook Ads

Tiffany Starnes — Mon, 21 May 2012 17:47:04 +0000

With GM pulling their Facebook ad spending, there has been a lot of chatter about the value of Facebook advertising. In a perfect online marketing world, an ad reaches the exact target at the exact right time and then tracks the exact behavior taken all the way to a conversion.

Original post at Much Ado About Facebook Ads

What We’re Reading | Week of May 14, 2012

Ashley Orr — Thu, 17 May 2012 19:00:09 +0000

It’s all about Google, Facebook and Twitter this week in online news. Google rolls out yet another search feature called Knowledge Graph, Facebook proves again their good intentions with questionable privacy practices and Twitter starts a best of the week e-blast series. Read all about it and more in this week’s FSC reading list. Ashley: [...]

Original post at What We’re Reading | Week of May 14, 2012

Twitter Hops Off the Bench and Joins the Game

Ashley Orr — Thu, 17 May 2012 17:15:25 +0000

We’ve watched the early evolution of social media through the last decade and cheered as it grew from a college “who’s who” to a billion dollar business. In the last year especially, brands and media outlets like film and television, have latched on to social media’s rising star to find a way to leverage the [...]

Original post at Twitter Hops Off the Bench and Joins the Game

Music Monday: Miike Snow, Nicki Minaj, Pink Martini and Ghostbusters

Andy Kutcher — Mon, 14 May 2012 19:30:32 +0000

Every week the team at FSC puts together a playlist of what we're listening to. This week we've got a little of everything including some Miike Snow, Nicki Minaj, Maroon 5 and the Ghostbuster's Theme song. Yes, you read that right. Go ahead, take a listen.

Original post at Music Monday: Miike Snow, Nicki Minaj, Pink Martini and Ghostbusters

WWR: Social Media for Events, Emergencies and Grown Men.

FSC Interactive — Thu, 10 May 2012 19:54:35 +0000

Ashley: It has become a requirement to have an official social media presence with every big event your brand hosts. Not only do your attendees expect it, they want it to be interesting, engaging and forward thinking. From Tweets being turned into an actual printed newspaper during an event to choirs singing Tweets aloud, there are endless innovative [...]

Original post at WWR: Social Media for Events, Emergencies and Grown Men.

Music Monday: Farewell to an FSC Fixture

Andy Kutcher — Mon, 07 May 2012 18:46:15 +0000

At the end of this week, we will bid a fond farewell to a face that has been a fixture at FSC Interactive for the last few years. Noelle, who is originally from Connecticut, will be moving back to NYC next week and in honor of her we're dedicating this week's Music Monday playlist to her. Everyone has picked songs that remind them in some way of Noelle. It's a pretty great mix of music so go ahead, take a listen. (And Noelle -- this one's for you!)

Original post at Music Monday: Farewell to an FSC Fixture

Social Activism: Rock Down To Digital Avenue

Sally Tunmer — Thu, 03 May 2012 19:44:53 +0000

Gone are the days of making signs for protest marches and instead, people are using the power of social media to be activists online and the results are palpable.

Original post at Social Activism: Rock Down To Digital Avenue