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<channel>
	<title>Internet Marketing Resources</title>
	
	<link>http://gailmetcalf.com</link>
	<description>From Developer, Marketer and Mentor Gail Metcalf</description>
	<lastBuildDate>Thu, 01 Apr 2010 17:19:27 +0000</lastBuildDate>
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		<title>Commission Automator Being Removed</title>
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		<comments>http://gailmetcalf.com/customer-service-tips/commission-automator-being-removed/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 17:19:27 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[Customer Service Tips]]></category>
		<category><![CDATA[Reviews and Recommendations]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[Plugin]]></category>
		<category><![CDATA[review]]></category>

		<guid isPermaLink="false">http://gailmetcalf.com/?p=389</guid>
		<description><![CDATA[Why keep a plugin on your blog when all it does it junk up your site? Commission Automator seemed like a good idea at the time if it actually worked as specified.  What it was supposed to do was write a new review post on a product.  Unfortunately, it did not write the post in [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://gailmetcalf.com/wp-content/uploads/2010/04/010_06.gif"><img class="alignnone size-thumbnail wp-image-391" title="010_06" src="http://gailmetcalf.com/wp-content/uploads/2010/04/010_06-150x150.gif" alt="" width="108" height="108" /></a></p>
<p>Why keep a plugin on your blog when all it does it junk up your site?</p>
<p>Commission Automator seemed like a good idea at the time if it actually worked as specified.  What it was supposed to do was write a new review post on a product.  Unfortunately, it did not write the post in the category I created for it and the post frequency is not as advertised.</p>
<p>So all those tweets that have been going out are driving me crazy and I am officially removing the blog posts that were created.</p>
<p>Why did I install it in the first place?  For the simple reason that I thought it might help keep the blog alive, since I seem to have little time to post on a regular basis.  Well &#8211; you betcha I will after this experience!</p>
<p><strong>Why I Am Forced To Do This</strong></p>
<p>I have contacted the support team several times on the issues I was having and have never received a response.  I kept checking my email inbox and junk/spam folder, but never received even a courtesy message.  What the hay?</p>
<p>Since I wrote the &#8220;book&#8221; on<a href="http://effectivecustomerservicemanagement.com" target="_blank"> Internet customer service</a>, you can imagine how this really ticked me off.</p>
<p>Hey &#8211; if it doesn&#8217;t work as expected or as advertised; if you don&#8217;t get a response to a cry for assistance, especially when they tell you where to go to get that assistance, then I pretty much have the right to write about my experience &#8211; right?</p>
<p>I really hate doing this, but they had a chance to make a customer happy and they blew it.  Nice idea for a product, but how about supporting what you created instead of just pushing out more products?</p>
<p>Hey &#8211; if you offer customer support, make sure it&#8217;s working!</p>
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		<title>A Review of the Best Website Hosts</title>
		<link>http://feedproxy.google.com/~r/gailmetcalf/ZlMZ/~3/2mz47CZtaLo/</link>
		<comments>http://gailmetcalf.com/reviews-and-recommendations/a-review-of-the-best-website-hosts/#comments</comments>
		<pubDate>Sun, 24 Jan 2010 22:37:18 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[Reviews and Recommendations]]></category>
		<category><![CDATA[recommended]]></category>
		<category><![CDATA[review]]></category>
		<category><![CDATA[website hosting]]></category>

		<guid isPermaLink="false">http://gailmetcalf.com/?p=338</guid>
		<description><![CDATA[I have been marketing on the Internet since 2004 and I&#8217;ve been through quite a few webhosting services.  This qualifies me to tell you what I&#8217;ve found, don&#8217;t you think?  There are a LOT of website review sites, unfortunately most of them are just affiliate marketers hoping to make a few bucks off you when [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://gailmetcalf.com/wp-content/uploads/2010/01/004_55.gif"><img class="alignnone size-thumbnail wp-image-347" title="004_55" src="http://gailmetcalf.com/wp-content/uploads/2010/01/004_55-150x150.gif" alt="" width="150" height="150" /></a> I have been marketing on the Internet since 2004 and I&#8217;ve been through quite a few webhosting services.  This qualifies me to tell you what I&#8217;ve found, don&#8217;t you think?  There are a <strong><span style="text-decoration: underline;">LOT</span></strong> of website review sites, unfortunately most of them are just affiliate marketers hoping to make a few bucks off you when you choose one of the sites they reviewed.</p>
<p><strong>What to Look For in a Web Hosting Company</strong></p>
<p>Every web hosting company has reseller accounts.  This means anyone can resell the services to you.  But what happens when the reseller goes out of business?</p>
<p>That happened to me recently through a hosting company that I started using through a membership site of theirs.  Suddenly they were not responding to support tickets and their phone had been disconnected.  As if that wasn&#8217;t bad enough, I came across a blog post from one of their customers whose sites had completely disappeared on January 1st.  Her problem was even worse since she didn&#8217;t know how to recover her sites without a recent backup.</p>
<p><span style="text-decoration: underline;">Shared Hosting</span><br />
If you&#8217;re new to online processes, you&#8217;ll want to start with a shared hosting account.  This is affordable, but means you have other sites on the same server with yours.  This could be a problem if one or more of those sites suddenly become high-traffic sites and consume excessive bandwidth.  It&#8217;s good to know that you can communicate with your webhost and know they will address the issue if it becomes a problem for you.</p>
<p><span style="text-decoration: underline;">Support Team</span><br />
You&#8217;ll want to know that you can communicate with your support team and that they are qualified to answer your technical issues.  Many of the day-to-day issues can be supported by outsourced staff, but make sure more difficult technical issues can be escalated to more qualified technical staff what speaks English.</p>
<p><span style="text-decoration: underline;">Data Center Location</span><br />
Find out where the data center is located.  If it&#8217;s located in a hurricane path you could experience more outages than you anticipated.</p>
<p><span style="text-decoration: underline;">Data Center Ownership</span><br />
It&#8217;s vital for you to confirm that the website hosting company you select owns their data center and reports 99.9% uptime.</p>
<p><span style="text-decoration: underline;">Servers</span><br />
Most of the web hosting companies offering shared hosting use Linux and Unix servers.  This is what you want to use.  Some have the option of using windows servers &#8211; don&#8217;t do it!  These are the most unreliable servers and should not be used for business services.</p>
<p><strong>Free Website Hosting</strong></p>
<p>Most of the searches for website hosting are for free services.  This is a very bad idea.  Why?  Simply because you get what you pay for and with free hosting &#8211; you haven&#8217;t paid anything!  So how do you think they make their money?</p>
<ul>
<li>By collecting your personal information when you signup for an account and marketing other services and &#8220;get rich quick&#8221; programs back to you.</li>
<li>By selling your eMail address to lead generation services</li>
<li>By selling your personal information when available</li>
<li>By displaying lots of advertising on your website dashboard and/or your site</li>
</ul>
<p>Usually these free website hosting companies are into other businesses and use their free website hosting service to collect leads for those businesses.  Wouldn&#8217;t you rather host your website with a reliable hosting company that you know will be around?  I&#8217;d hate for you to wake up one day and find your site(s) gone!  This is a <span style="text-decoration: underline;">very real</span> possibility.</p>
<p><strong>Paid Website Hosting</strong></p>
<p>Remember &#8211; you get what you pay for, so let&#8217;s look at the most reliable hosting companies.  These are the best website hosts I have used and recommend:</p>
<p><a href="http://www.gailmetcalf.com/adtrackz/go.php?c=hostgator" target="_blank">HostGator</a></p>
<p>These guys have been around for years and many marketers swear by their service.  I have found you either love them or you hate them.  Fortunately, I&#8217;ve never had the issues some of the haters had.  You can buy their &#8220;baby&#8221; package and host an unlimited number of addon domains.  This allows you to run several websites from a single account.  This also means you don&#8217;t have to point to the root of the domain.  Although this creates a sub-directory within your main domain, it is accessed in a browser window just like any other individually hosted domain so nobody ever knows it&#8217;s hosted on another account.</p>
<p>Addon domains do not have their own cPanel (web hosting manager) and can be more confusing to maintain.  Personally, I don&#8217;t like addon domains because they can affect the performance of all the other sites you have on the account.</p>
<p>Servers located in Houston, TX</p>
<p>Live Chat<br />
Help Desk System<br />
Toll-Free Phone Support<br />
User Manuals<br />
FAQs<br />
Video Tutorials</p>
<p><a href="http://www.gailmetcalf.com/adtrackz/go.php?c=ixwebhosting" target="_blank">IXWebHosting</a></p>
<p>Excellent customer service and hosting.  Unfortunately, they do not use cPanel as their web hosting manager.  If you are purchasing software to use on your website, you will find that most require or use cPanel.  Regardless, I found their dashboard quite difficult to use and navigate.  But &#8211; they&#8217;re hosting is hard to beat &#8211; NEVER had any issues with them.</p>
<p>The data center is located in Hopkinsville, Kentucky</p>
<p>Live Chat<br />
Help Desk System<br />
Local and Toll-Free Phone Support<br />
User Manuals<br />
FAQs<br />
Video Tutorials</p>
<p><a href="http://www.gailmetcalf.com/adtrackz/go.php?c=1and1" target="_blank">1 and 1</a></p>
<p>This is another best website host that does not use cPanel as their web hosting manager, but the dashboard is much easier to use than IXWebHosting.  One of the features I like about 1and1 is you have access to your eMail on the server through a web browser.  This makes it easy to pickup your eMail when you&#8217;re not at your computer.  Most other hosting companies make you go through cPanel to get your eMail.</p>
<p>Founded in Germany with server sites in several European countries and Chesterbrook, PA in the US.</p>
<p>The data center is located in Lenexa, KS in the US.  They have their own trained support staff located in Chesterbrook, PA.</p>
<p>FAQs<br />
Help Desk System<br />
Toll-Free Phone Support<br />
Video Tutorials<br />
User Manuals<br />
Easy Setup Guides</p>
<p><a href="http://www.gailmetcalf.com/nmm_webhost.html" target="_blank">GVO</a></p>
<p>If you&#8217;re an experienced business builder on the Internet, this is the host I recommend for Internet Marketing.  It&#8217;s owned and operated by the same people who previously had Kiosk.com.  Not only do you have unlimited domains on reseller accounts (don&#8217;t need to use an addon domain), they have other software including an AutoResponder that comes with your account.  These are tools that you will use in your business and would otherwise have to purchase separately.</p>
<p>This company is built and run by Internet Marketers to provide the services you need, like builk eMail.  Their customer support is quick to respond to issues and know their technical requirements to be able to assist whatever issue you may have.  Some of the biggest Internet Marketers on the &#8216;net are with GVO.</p>
<p>In addition, they don&#8217;t just have an affiliate program &#8211; they have it setup as an MLM.  This means you make more money by building a downline with recurring income.</p>
<p>Data center is located in San Antonio, Texas.</p>
<p>Live Conference Room<br />
Contact Form<br />
Help Desk System<br />
Video Tutorials</p>
<p>There are many other hosting companies I have used, but refuse to review because many of them are already using main sites (like WordPress) to market their services.  I tried many of these that were highly recommended and for many different reasons, had to move all my sites to a new host.</p>
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		<item>
		<title>Season’s Greetings Giveaway</title>
		<link>http://feedproxy.google.com/~r/gailmetcalf/ZlMZ/~3/7k2EdLQJdRg/</link>
		<comments>http://gailmetcalf.com/free-ebooks-online/seasons-greetings-giveaway/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 18:57:34 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[Free eBooks Online]]></category>

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		<description><![CDATA[You have a limited time to get free software downloads, free  eBooks online and free scripts from the Season&#8217;s Greetings Giveaway.  Take advantage of this opportunity to learn something new or just get FREE stuff! Register to get started &#8211; event ends December 25, 2009!]]></description>
			<content:encoded><![CDATA[<p>You have a limited time to get free software downloads, free  eBooks online and free scripts from the Season&#8217;s Greetings Giveaway.  Take advantage of this opportunity to learn something new or just get FREE stuff!</p>
<p><a href="http://www.gailmetcalf.com/register_seasons_giveaway.html" target="_blank">Register</a> to get started &#8211; event ends December 25, 2009!<br />
<iframe scrolling="no" frameborder="0" name="I1" id="I1" style="width: 510px; height: 200px" src="http://seasonsgreetingsgiveaway.com/rss.php?id=386"></iframe></p>
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		<title>WordPress Tutorial – Removing Dates</title>
		<link>http://feedproxy.google.com/~r/gailmetcalf/ZlMZ/~3/1T9tv7AIC4c/</link>
		<comments>http://gailmetcalf.com/wordpress/wordpress-tutorial-removing-dates/#comments</comments>
		<pubDate>Mon, 10 Aug 2009 19:57:28 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[WordPress]]></category>
		<category><![CDATA[tutorial]]></category>

		<guid isPermaLink="false">http://gailmetcalf.com/?p=277</guid>
		<description><![CDATA[By default, WordPress automatically prints the date and time a page or post was created.  Your theme may be designed to override this default.  In this WordPress tutorial we&#8217;ll review where you need to make the changes in your WordPress layout. There are many reasons you may not want to show the date and time [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-310" href="http://gailmetcalf.com/wordpress/wordpress-tutorial-removing-dates/attachment/wp-logo/"><img class="alignnone size-full wp-image-310" title="wp-logo" src="http://gailmetcalf.com/wp-content/uploads/2009/08/wp-logo.jpg" alt="wp-logo" width="139" height="139" /></a>By default, WordPress automatically prints the date and time a page or post was created.  Your theme may be designed to override this default.  In this WordPress tutorial we&#8217;ll review where you need to make the changes in your WordPress layout.</p>
<p>There are many reasons you may not want to show the date and time on your blog:</p>
<ul>
<li>Information on your blog is timeless</li>
<li>You want to encourage people to continue commenting</li>
<li>You don&#8217;t post very often</li>
</ul>
<p>Before removing the dates on your blog, realize that reader response is more prevalent when the dates are shown.</p>
<p>The first thing you need to know about WordPress themes is that each theme has their own set of files that control the aesthetics on your blog.  Therefore, if you have multiple themes installed, changing one theme DOES NOT affect the files in all themes.  Only the file(s) changed for the current theme are changed.  Therefore, if you have customized the files in a theme and then decide to change themes, you will need to transfer the customization to the files in the new theme.</p>
<p><strong>Single Post</strong></p>
<p>Let&#8217;s start with removing the date and time in a post.</p>
<p>Access Appearance; Editor; Single Post</p>
<p>Look for the loop to process all posts:</p>
<p><img src="file:///C:/DOCUME%7E1/GAILME%7E1/LOCALS%7E1/Temp/moz-screenshot-4.jpg" alt="" /><img src="file:///C:/DOCUME%7E1/GAILME%7E1/LOCALS%7E1/Temp/moz-screenshot-5.jpg" alt="" /><a rel="attachment wp-att-279" href="http://gailmetcalf.com/wordpress/wordpress-tutorial-removing-dates/attachment/postloop/"><img class="aligncenter size-medium wp-image-279" title="PostLoop" src="http://gailmetcalf.com/wp-content/uploads/2009/07/PostLoop-300x16.jpg" alt="PostLoop" width="300" height="16" /></a></p>
<p>Within this loop, the following highlighted code needs to be removed:</p>
<p><a rel="attachment wp-att-284" href="http://gailmetcalf.com/wordpress/wordpress-tutorial-removing-dates/attachment/postdate/"><img class="aligncenter size-full wp-image-284" title="PostDate" src="http://gailmetcalf.com/wp-content/uploads/2009/07/PostDate.jpg" alt="PostDate" width="503" height="35" /></a></p>
<p>In the above example,  &#8220;Posted by&#8221;, the author&#8217;s name and &#8220;on&#8221;  is printed before the date.</p>
<p>To be consistent, you may want to make these changes elsewhere on your blog.  Be sure to check these pages:</p>
<ul>
<li>Main Index Template</li>
<li>Page Template</li>
<li>Search Results</li>
<li>Recent Comments</li>
</ul>
<p><strong>Test Your Changes</strong></p>
<p>The last step is to view your blog and test every page you changed:</p>
<ul>
<li>Carefully review the main page on your site</li>
<li>Use the search function and review the results</li>
<li>Access one of the pages on your site</li>
<li>Click on the archives and make sure everything looks OK</li>
<li>Click on a post that has comments and review those as well</li>
</ul>
<p>Making changes to your theme are not too difficult when you know what to look for!</p>
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		<title>Help Desk Troubleshooting Procedures</title>
		<link>http://feedproxy.google.com/~r/gailmetcalf/ZlMZ/~3/UjhiufJedRg/</link>
		<comments>http://gailmetcalf.com/customer-service-tips/help-desk-troubleshooting-procedures/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 23:08:34 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[Customer Service Tips]]></category>
		<category><![CDATA[computer help]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[help desk]]></category>
		<category><![CDATA[support desk]]></category>

		<guid isPermaLink="false">http://gailmetcalf.com/?p=239</guid>
		<description><![CDATA[Ok, so you were hesitant to use the Internet to make a purchase in the first place because you just didn&#8217;t trust it and you had no idea what type of help desk troubleshooting procedures existed. And now you finally decided to go ahead and just do it! But unfortunately, something goes wrong and you&#8217;re [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-240" href="http://gailmetcalf.com/customer-service-tips/help-desk-troubleshooting-procedures/attachment/p_099/"><img title="p_099" src="../wp-content/uploads/2009/07/p_099-150x150.jpg" alt="p_099" width="150" height="150" /></a>Ok, so you were hesitant to use the Internet to make a purchase in the first place because you just didn&#8217;t trust it and you had no idea what type of help desk troubleshooting procedures existed.</p>
<p>And now you finally decided to go ahead and just do it!</p>
<p>But unfortunately, something goes wrong and you&#8217;re unable to access what you just paid for with your credit card.</p>
<p>What now?</p>
<p>Well, reputable online merchant sites understand many of the people making Internet purchases are doing so for the first time, and they understand these people will require assistance.</p>
<p>In anticipation of these issues, merchants have been proactive in establishing help desk support portals on their sites. The Internet support solutions customers are seeking to resolve their issues are commonly found in FAQs, or frequently asked questions, usually as a separate web page or system altogether.</p>
<p>And if the customer is unable to resolve the issue using the FAQs provided,  consumers can often search for a &#8220;Contact Us&#8221; or &#8220;Customer Support&#8221; link. This link is available to provide the dissatisfied customer with at least one way to directly contact the merchant for assistance. This is usually provided in addition to the FAQ support as online computer help.</p>
<p>By reading and following the procedural instructions, most customers can help themselves speed up the resolution process through their own actions.</p>
<p>Yes, it&#8217;s always upsetting when something goes wrong, but customer support systems or representatives cannot possibly read the mind of the consumer, and they cannot research a consumer&#8217;s issue or purchase history without the consumer first providing the correct information to the computer help desk.</p>
<p>For your own sanity, when contacting a merchant for customer service, provide as much information as possible about your what the problem is and how you&#8217;d like the problem resolved.  It&#8217;s the usual who, what, where, when and how that will get your issue addressed promptly, and fixed as quickly as possible.  Failure to provide the information to help desk support only delays the process.</p>
<p><strong>What NOT To Do</strong></p>
<p>I have a <a href="http://www.gailmetcalf.com/support" target="_blank">Support Desk</a> that is staffed with a regular support person who takes care of help desk troubleshooting procedures for me.  This week Terry opened a new ticket that was submitted by Darrick.  Instead of providing the purchase information requested in the ticket template, the only information Darrick provided was &#8220;ebook!&#8221;  Terry knows people want their tickets resolved as quickly as possible, so she took the time to research the current purchases to see if she could find one for Darrick.</p>
<p>After finding Darrick&#8217;s purchase, she decided to reissue the download link for his purchase, since this is the most common problem people have.  Here&#8217;s the response she provided:</p>
<p><em>Hello Darrick!</p>
<p>I&#8217;m not sure exactly what the issue is since you did not provide much information. I&#8217;m going to assume you have not received your download. In that case, I have reset the download link and sent you a link. Please look for an email from grmbusinesssolutions.com in your email inbox or junk/spam folder. That email has the download link.</p>
<p>If additional assistance is needed, please reopen this ticket.</p>
<p>Terry<br />
Support Desk<br />
</em><br />
Well, it turns out that Darrick actually wanted a refund, although he failed to<br />
put that in the ticket.  Now here&#8217;s the interesting thing, the product Darrick<br />
purchased is through one of my clients who uses my Support Desk services for his websites.  My client had spent over an hour on the phone with Darrick, patiently answering his questions and concerns after reading the eBook.  He told my client he was very interested in starting the business outlined in the eBook.  He never mentioned anything about wanting a refund!</p>
<p>Within a few minutes of receiving the ticket response from Terry, Darrick replied to the ticket with this&#8230;</p>
<p><em>Terry, FYI&#8230;&#8230;.I was experiencing trouble figuering out how to apply for a<br />
refund, and after I explained this to you, I find it funny how you quietly<br />
disappeared. Here&#8217;s the deal. I&#8217;ve documented my correspondence with this<br />
company, and filed a dispute with my credit card. We can draw this out for<br />
months waiting to see how the dispute resolution dept sides, or you can<br />
credit my account today. It&#8217;s your choice!</em></p>
<p><strong>Here&#8217;s My Advice</strong></p>
<p>The Support Desk (or Help Desk) provided by a merchant has been established and staffed to help you get a problem resolved.  The people who process the tickets have been trained in <a href="http://effectivecustomerservicemanagement.com" target="_blank">customer support</a> procedures and their only concern is to <strong>h-e-l-p</strong> you.  Therefore it is not in your best interest to insult or threaten them in any way.  Their only recourse is to stop working on your problem and report the issue to management.</p>
<p>Do this &#8211; not what Darrick did&#8230;</p>
<p>- Follow instructions</p>
<p>- Provide required information and more if necessary</p>
<p>- Review the site for days of service and the time to resolve issues. You&#8217;re not going to get a response in minutes&#8230;remember, there are other tickets that<br />
have been submitted ahead of you.</p>
<p>- Log back into a Support Desk (or Help Desk) to update your ticket when necessary.  Not every Support/Help Desk accepts a reply via eMail.  Read all the information inside your ticket to determine how to update your ticket information.</p>
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		<title>Internet Support Solutions When Making Internet Purchases</title>
		<link>http://feedproxy.google.com/~r/gailmetcalf/ZlMZ/~3/q38Xoq_n0bs/</link>
		<comments>http://gailmetcalf.com/customer-service-tips/internet-support-solutions-when-making-internet-purchases/#comments</comments>
		<pubDate>Tue, 30 Jun 2009 19:39:03 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[Customer Service Tips]]></category>
		<category><![CDATA[can-spam act]]></category>
		<category><![CDATA[internet support]]></category>

		<guid isPermaLink="false">http://gailmetcalf.com/?p=219</guid>
		<description><![CDATA[Where do you go for Internet support solutions when your Internet purchase goes wrong?  I remember my first purchase on the Internet &#8211; I approved the payment and then nothing happened.  Now what?  Where&#8217;s my digital product? Well &#8211; that&#8217;s over five years ago and the Internet has progressed far since then with much more [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-223" href="http://gailmetcalf.com/customer-service-tips/internet-support-solutions-when-making-internet-purchases/attachment/p_069/"><img class="size-thumbnail wp-image-223 alignleft" title="p_069" src="http://gailmetcalf.com/wp-content/uploads/2009/06/p_069-150x150.gif" alt="p_069" width="150" height="150" /></a>Where do you go for Internet support solutions when your Internet purchase goes wrong?  I remember my first purchase on the Internet &#8211; I approved the payment and then nothing happened.  Now what?  Where&#8217;s my digital product?</p>
<p>Well &#8211; that&#8217;s over five years ago and the Internet has progressed far since then with much more helpful information being provided to guide you through a purchase.  In fact, most reliable sellers now provide step-by-step instructions through the purchase, even what to do when your payment has been processed.</p>
<p><strong>The Order Process</strong></p>
<p>Here&#8217;s the general order process:</p>
<p>- If you are purchasing hard products, you will probably be using a shopping cart.  This holds your products just like a shopping cart at the market.  As soon as you&#8217;re finished shopping, you go to Check Out to enter and process the payment.</p>
<p>- If you are purchasing a digital product, you click on a Buy Button somewhere on the sales page.  The Buy Button will take you to an order page to obtain customer information and the form of payment.</p>
<p>- Once the form of payment has been entered, you are asked to supply the required information, such as credit card number or PayPal log in.</p>
<p>- After you have provided the payment details, the payment is processed and you should be given instructions on what to do next.  This may include 1) Click Here to Return to Merchant to obtain your download, 2) Click Here to receive your download &#8211; this is the actual link to your product to save on your computer, 3) Look for an eMail from &#8211; this directs you to an eMail that is sent to the eMail address you provided. This eMail will contain information about your order, including instructions.</p>
<p>When you make a digital purchase, you are added to the merchant&#8217;s customer<br />
list.  To do this, the merchant must send you an eMail asking for your permission to add you to their customer list.  This eMail requires your confirmation and should tell you to click on a link that has been provided in the eMail.  This is called a double opt in and is required to satisfy the <a href="http://gailmetcalf.com/internet-basics/email-spam-and-the-can-spam-act/" target="_blank">CAN-SPAM Act</a>.  Once you give your permission by using the activation link, the merchant can send you other offers via eMail.  These follow-up eMails are not SPAM &#8211; you have given your permission by using the authorization link.  This is referred to as permission based marketing.</p>
<p><strong>What to do When the System Hiccups</strong></p>
<p>When you&#8217;re using the Internet, you&#8217;re constantly being passed through different systems that are connected together through routers.  That means you could lose a connection at any point in the order process.</p>
<p>Don&#8217;t Panic!!</p>
<p>Reputable websites have contact information on their site for you to use for questions and issues.  There are many different ways they can provide customer support and include:</p>
<p>- Phone<br />
- Online Chat<br />
- Help Desk Support<br />
- eMail Address</p>
<p>Any of these methods will work, the only issue is how responsive are they and how fast do you need assistance?  If you are contacting your web hosting<br />
company because your site is down, then you need immediate help.  Most hosting companies will have an online chat during regular business hours. This allows you to get assistance now in lieu of waiting for someone to respond to an eMail or Help Desk Support ticket.  Look for an option to get a hard copy of the chat in case you need to reference it later.</p>
<p>I really like using Help Desk Support because they usually have a Knowledge<br />
Base of self-help articles that may resolve my issue without opening a ticket.<br />
If you can&#8217;t resolve your issue, then open a ticket.</p>
<p><strong>About Help Desk Systems<br />
</strong><br />
When you open a ticket with a computer help desk, you will have to wait for<br />
your issue to be addressed.  This means there may be a lot of tickets ahead of you if it&#8217;s a busy merchant.  Expect to wait anywhere from 2 &#8211; 16 hours for a response.  This means you need to check your eMail to see of a response has been sent.  Look to see if the ticket resolution time has been provided on the computer help desk.  This should tell you what hours they work and if they are closed over the weekend.</p>
<p>Internet support solutions will vary from merchant to merchant.  You just need to know where to look to find assistance.  You&#8217;ll usually find this information on the merchant site as &#8220;Contact Us,&#8221; &#8220;Customer Support,&#8221; or something similar.  Just follow their instructions and you should have no problem getting your issue(s) resolved.</p>
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		<item>
		<title>Network Marketing Opportunities are Everywhere</title>
		<link>http://feedproxy.google.com/~r/gailmetcalf/ZlMZ/~3/7LabC9TvLGs/</link>
		<comments>http://gailmetcalf.com/network-marketing-success/network-marketing-opportunities-are-everywhere/#comments</comments>
		<pubDate>Wed, 27 May 2009 18:43:44 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[Network Marketing Success]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[comapny]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[mlm]]></category>
		<category><![CDATA[network marketing opportunity]]></category>

		<guid isPermaLink="false">http://gailmetcalf.com/?p=212</guid>
		<description><![CDATA[Network marketing opportunities are everywhere on the Internet.  It&#8217;s easy to get sidelined with new products, new compensation plans, new promises of riches in record time.  Wow &#8211; looks like you should dump the plan you&#8217;re with and go with one of these!  You&#8217;ve been getting no where fast and this new MLM must be [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-214" href="http://gailmetcalf.com/network-marketing-success/network-marketing-opportunities-are-everywhere/attachment/p_031_50/"><img class="size-full wp-image-214 alignleft" title="p_031_50" src="http://gailmetcalf.com/wp-content/uploads/2009/05/p_031_50.jpg" alt="p_031_50" width="105" height="150" /></a>Network marketing opportunities are everywhere on the Internet.  It&#8217;s easy to get sidelined with new products, new compensation plans, new promises of riches in record time.  Wow &#8211; looks like you should dump the plan you&#8217;re with and go with one of these!  You&#8217;ve been getting no where fast and this new MLM must be your ticket to success.</p>
<p><strong>The Biggest Mistake You Could Make</strong></p>
<p>If you actually follow through and jump on this new plan, you may have just made the biggest mistake you could ever make.  You see, new programs are built on the hype and promises that are made to reel you in.  They need people fast and what better way to get you than with psychological tricks that are the mainstay of old-time marketing?</p>
<p>The main promise these network marketing companies make is that you will get rich just by promoting their program.  If it were that easy, don&#8217;t you think everyone would be rich?  After all, this seems to be the main promise they make &#8211; do you see anywhere on their site what you have to do to be successful with their program?</p>
<p>Look at it this way&#8230;.a network marketing business is built on relationships.  If you&#8217;ve been marketing one program and suddenly switch to another program, what message is this sending to your followers?  To be successful, you have to be consistent.  Program jumping is not the way to build your business and it&#8217;s not the way you can succeed in network marketing.</p>
<p><strong>Marketing on the Internet the Right Way</strong></p>
<p>There will always be new <a href="http://gail.thenetworkmarketingmachine.com" target="_blank">network marketing opportunities</a>.  The right way to market on the Internet is to:</p>
<ul>
<li>Select an MLM</li>
<li>Find a marketing system you can duplicate</li>
<li>Train your downline</li>
<li>Stay on your program and purchase the product(s)</li>
</ul>
<p>Don&#8217;t choose the latest fad, designed to take advantage of some new site or loophole in Terms of Service.  Successful Internet based marketing is done using <a href="http://thenetworkmarketingmachine.com" target="_blank">established procedures</a>, proven to work when the last big fad has stopped working.  These are the methods you should be using for long-term success.</p>
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		<item>
		<title>Your Personal Branding Statement</title>
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		<comments>http://gailmetcalf.com/network-marketing-success/your-personal-branding-statement/#comments</comments>
		<pubDate>Sat, 23 May 2009 21:33:30 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[Network Marketing Success]]></category>
		<category><![CDATA[extra money]]></category>
		<category><![CDATA[make money]]></category>
		<category><![CDATA[network marketing opportunities]]></category>
		<category><![CDATA[personal branding]]></category>

		<guid isPermaLink="false">http://gailmetcalf.com/?p=206</guid>
		<description><![CDATA[This is certainly one way to brand yourself, but I&#8217;m pretty sure that&#8217;s not what you had in mind! When doing business on the Internet, it&#8217;s important to brand yourself as an expert in a particular area.  People are looking for information and they come to trust people who present their credentials and pass along [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-207" href="http://gailmetcalf.com/network-marketing-success/your-personal-branding-statement/attachment/jewlery_tattoo_20/"><img class="size-full wp-image-207 alignleft" title="jewlery_tattoo_20" src="http://gailmetcalf.com/wp-content/uploads/2009/05/jewlery_tattoo_20.jpg" alt="jewlery_tattoo_20" width="160" height="120" /></a>This is certainly one way to brand yourself, but I&#8217;m pretty sure that&#8217;s not what you had in mind!</p>
<p>When doing business on the Internet, it&#8217;s important to brand yourself as an expert in a particular area.  People are looking for information and they come to trust people who present their credentials and pass along useful information.  This trust is built in the way you provide the information and your consistency in promoting yourself.</p>
<p><strong>Your Credentials</strong></p>
<p>I&#8217;m not necessarily talking about your education, I&#8217;m referring to your success in:</p>
<ul>
<li>A Hobby</li>
<li>Heading up Committees</li>
<li>Forming Groups</li>
<li>Leading People</li>
<li>Building a Business</li>
<li>Your Writing Skills</li>
<li>Your Organizational Skills</li>
<li>Your Ability to Solve Problems</li>
<li>Public Speaking</li>
<li>etc.</li>
</ul>
<p>Find what you&#8217;re good at and use that to build your personal branding.  How can you use that skill to help people in network marketing and to build your business?</p>
<p><strong>Useful Information</strong></p>
<p>People want to find ways on how to make extra cash to supplement their income.  Network Marketing is a low risk way for them to do that as long as they understand it&#8217;s not a sure-fire fast way to make extra money.  They need to know how <a href="http://gail.thenetworkmarketingmachine.com/" target="_blank">network marketing opportunities</a> work, how long it takes to start earning and what they need to do for network marketing success.</p>
<p>How can you help these people solve these issues?</p>
<p>Take the personal branding skill you have identified and write articles, blog posts, create videos, participate in forums and place classified ads to attract the people you want to recruit into your business.</p>
<p><strong>Personal Branding Statement</strong></p>
<p>Your personal branding should be consistent &#8211; you want to build a following with your name and your personal branding statement.  Imagine one of your business partners (your recruits) talking about how they got into their business and they mention your personal branding.  That&#8217;s what you want to occur due to your personal branding.</p>
<p>Here&#8217;s a few examples:</p>
<ul>
<li>John Doe &#8211; Organizing Skills for Success</li>
<li>John Doe &#8211; Leading People to Network Marketing Success</li>
<li>Jane Doe &#8211; Crocheting to Business Success</li>
<li>Jane Doe &#8211; Small Building is My Passion</li>
</ul>
<p><strong>Don&#8217;t Hold Back!</strong></p>
<p>One thing I learned entering the business world many years ago was that women at that time were not sure how to play the &#8220;business game.&#8221;  The major difference I saw in the successful business promotions were people who pushed for recognition got the promotions.</p>
<p>And who were getting those promotions?</p>
<p>Men!  Men enter the business world knowing how to play the game of business.  They&#8217;re not shy about claiming victories and announcing them to everyone.</p>
<p>Women, on the other hand, tend to wait to be recognized.  &#8220;It&#8217;s not lady-like to boast about your achievements.&#8221;  In reality, that&#8217;s the only way you get ahead.</p>
<p>So&#8230;don&#8217;t be shy about your successes &#8211; in fact, write about them and tell others how that success was achieved:</p>
<ul>
<li>How did you plan to achieve the success?</li>
<li>How long did it take?</li>
<li>What obstacles did you encounter?</li>
<li>How did you approach the obstacles?</li>
<li>What did you learn from the obstacles?</li>
<li>How did you feel once you were successful?</li>
<li>Is there anything you would do different in the future?</li>
</ul>
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		<title>Examples of Good Customer Service</title>
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		<comments>http://gailmetcalf.com/customer-service-tips/examples-of-good-customer-service/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 01:04:31 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[Customer Service Tips]]></category>
		<category><![CDATA[internet help desk]]></category>

		<guid isPermaLink="false">http://gailmetcalf.com/?p=192</guid>
		<description><![CDATA[In the four years I have been on the Internet, I&#8217;ve purchased a lot of products. Initially I, like many noobs on the Internet, had a meltdown when I was unable to download the product I just purchased. I can still remember the first purchase I made and accidentally clicked off the download page.  I [...]]]></description>
			<content:encoded><![CDATA[<p>In the four years I have been on the Internet, I&#8217;ve purchased a lot of products.  Initially I, like many noobs on the Internet, had a meltdown when I was unable to <a rel="attachment wp-att-193" href="http://gailmetcalf.com/customer-service-tips/examples-of-good-customer-service/attachment/011_041/"><img class="size-full wp-image-193 alignleft" title="011_041" src="http://gailmetcalf.com/wp-content/uploads/2009/04/011_041.gif" alt="011_041" width="184" height="200" /></a>download the product I just purchased.</p>
<p>I can still remember the first purchase I made and accidentally clicked off the download page.  I was absolutely sure the site was a fraud, frantically looked for support and practically screamed for a refund.  After creating several digital products, some in niches outside of Internet Marketing, I too found customers frantically asking for a refund when they had issues with a purchase.</p>
<p>Here&#8217;s a few examples of good customer service on the Internet that can be used by website owners to address customer complaints and website visitors before making a purchase.</p>
<p><strong>Customer Service Tips Before You Purchase<br />
</strong></p>
<p>Internet Marketers provide customer support in a variety of ways:</p>
<ul>
<li>Help Desk</li>
<li>Contact Form</li>
<li>eMail Address</li>
<li>No Support</li>
</ul>
<p>Yes &#8211; you read that correctly &#8211; NO SUPPORT has been provided.  Or &#8211; one of my favs &#8211; what they do provide doesn&#8217;t work!</p>
<p>Before you make that purchase, be sure to check out the contact information that has been provided.  You&#8217;ll want to know that it&#8217;s current in case you actually have an issue that requires their attention.</p>
<p>Recently, I used the Internet to find a local electrician.  The one site that attracted me used a contact form to request service.  I filled in and submitted the required information and within minutes, I received an email informing me the information could not be sent.  So much for the professional website!</p>
<p><strong>Internet Help Desk</strong></p>
<p>It&#8217;s good news for you if you find the site is using an Internet Help Desk to assist customers.  That means the site has the ability to provide FAQs, Technical Support and a Knowledge Base or Articles for customer self-help.  This allows the customer to resolve the issue before having to open a support ticket.</p>
<p>Don&#8217;t assume these self-help features are being used.  I have found that most are not being utilized.  But don&#8217;t fret &#8211; as long as the help desk will allow you to open a ticket, you <em>should</em> be OK.</p>
<p>I say<em> should</em> because many website owners are not employing a support staff and don&#8217;t monitor their tickets every day.  If you can, look for information on their Help Desk system that tells you how long it will take your ticket to be resolved.  A common Help Desk requirement is to resolve tickets as quickly as possible, usually within 8 hours.</p>
<p>Realize that 8 hours is relevant &#8211; if they&#8217;re located in Australia and you&#8217;re in Canada, you could be waiting up to 15 hours before they pickup and resolve your ticket.  Good customer service training for an Internet Help Desk is to have a postal address listed on the site &#8211; be sure to look for this information.</p>
<p><strong>Help Desk Best Practice</strong></p>
<p><span style="text-decoration: underline;">Frequently Asked Questions (FAQs)</span> Look for a FAQ page or category on the Help Desk.  This is provided to address the most common customer issues.</p>
<p><span style="text-decoration: underline;">Technical Support</span> This section of a Help Desk will address the most common technical issues that are encountered by customers.  Some of these issues could be 1) Could not Download Product, 2) Could not Open Product, 3) Could not Install Software, etc.</p>
<p><span style="text-decoration: underline;">Knowledge Base</span> This section is usually provided to address common customer issues by product.  This information could be 1) to explain the affiliate program, 2) to explain the features of a product in detail and how they are used, etc.</p>
<p><span style="text-decoration: underline;">Articles</span> Not all Help Desk software provides all these categories.  Sometimes you&#8217;ll find the information in articles that have been categorized for easy access.</p>
<p><strong>Tip on Help Desk Support</strong></p>
<p>Need more information about Help Desk systems and building a Help Desk?  Learn more about customer service management and get my <a href="http://effectivecustomerservicemanagement.com" target="_blank">customer service tips</a>.</p>
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		<title>FREE Website Traffic</title>
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		<comments>http://gailmetcalf.com/website-traffic/free-website-traffic/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 04:11:03 +0000</pubDate>
		<dc:creator>Gail</dc:creator>
				<category><![CDATA[Website Traffic]]></category>
		<category><![CDATA[website traffic analysis]]></category>

		<guid isPermaLink="false">http://gailmetcalf.com/?p=183</guid>
		<description><![CDATA[The key to free website traffic is controlling the traffic yourself through hyperlinks you provide to keep the visitor on your sites.]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-186" href="http://gailmetcalf.com/website-traffic/free-website-traffic/attachment/i_069/"><img class="size-full wp-image-186 alignleft" title="i_069" src="http://gailmetcalf.com/wp-content/uploads/2009/03/i_069.gif" alt="i_069" width="64" height="64" /></a>One of the best ways to get free website traffic is by creating authority sites.  Perform a Google search on &#8220;authority site&#8221; and you&#8217;ll find a few different descriptions of what an authority site it!</p>
<p>Basically &#8211; they&#8217;re all correct.  To build a true authority site, you&#8217;d spend the better part of 1 &#8211; 2 years building a website and dripping it with enough unique content to be a true authority.</p>
<p>I&#8217;m going to show you what has worked for me and how you can do the same.</p>
<p><strong>More Website Traffic Blueprint</strong></p>
<p>The only way to drive free website traffic is by increasing the external links (backlinks) to your website.   I&#8217;ve already written about how the search engines rank a website and that&#8217;s by using backlinks as popularity votes.  The website with the most relevant backlinks for a keyword get placed highest in the Search Engine Results Pages (SERPs).</p>
<p>If you have a product to sell, you need to get visitors to your sales page.  But the search engines give popularity votes to content and authority sites.  So to move up in the SERPs, you need to write unique content and distribute it to:</p>
<ul>
<li>High Ranking Article Directories</li>
<li>Blogs</li>
<li>Squidoo Lens</li>
<li>Hub Pages</li>
</ul>
<p>People want information and use these articles to determine if you have what they want.  Use the <em>&#8220;useful but incomplete&#8221;</em> strategy, leaving your best information inside the product you sell.</p>
<p>Each of these sites must link to each other AND to your sales page.  Make sure you use keyword rich anchor text and not just the URL.  Using related keywords for related topics will increase your rating with the search engines.</p>
<p>After posting your articles, bookmark them to Web 2.0 sites using a site like <a href="http://www.onlywire.com" target="_blank">Onlywire</a>.</p>
<p>These unique articles you have taken the time to write will continue to generate a constant flow of traffic to your main website.</p>
<p><strong>Extreme Website Traffic</strong></p>
<p>Now let&#8217;s kick it up a notch and add a link from your main website to your blog.  Add the link at the bottom of your website for people looking for more information.</p>
<p>Add an optin form to your website with an AutoResponder series.  Every time you update your blog, send out a notice to this list and make them click through to your blog post.  This increases traffic to your blog and gives your list traffic more opportunities to click through to your main site and other links that are on your blog.</p>
<p><strong>Website Traffic Analysis</strong></p>
<p>I prefer to use the free <a href="http://statcounter.com" target="_blank">StatCounter</a> software because it provides me with more information about my visitors than other tracking tools.  One way to know your website traffic plan is working is to see return visitors.  My most successful sites generate about the same number of return visitors every week.</p>
<p>By tracking where the visitors are coming from, I know which authority sites are working for me.  If one of the sites is generating far less visitors, I&#8217;ll increase the number of articles I upload to that site.</p>
<p>By using a detailed tracker like <a href="http://www.statcounter.com" target="_blank">StatCounter</a>, you can identify:</p>
<ul>
<li>When Visitors are Leaving Your Site</li>
<li>Which Search Engines are Sending You Traffic</li>
<li>Which Keywords Visitors Used to Find Your Site</li>
<li>High Traffic Authority Sites</li>
<li>Low Traffic Authority Sites</li>
<li>Popular Pages on Your Site</li>
<li>How Long Visitors Remain on Your Site</li>
<li>Returning Visits</li>
<li>Visitor IP Addresses</li>
</ul>
<p>By tracking this information, you can make adjustments to your site and the traffic you send from authority sites.</p>
<p>The key to free website traffic is controlling the traffic yourself through the hyperlinks you provide to keep the visitor on <em>your</em> sites.  The longer they stay on <em>your </em>sites, the better chance you have of making a sale!</p>
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