5:00 MKTG

Big Data… So What?

Chris Loeffler — Wed, 24 Apr 2013 22:50:06 +0000

The era of Big Data is upon us. Hundreds of thousands of data points are available for us on every email newsletter, web page, and banner ad we run. Unlike the unilateral broadcasting of print, television, and radio where your …

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What’s new, fast, and shiny as an Apple?

Dave Bellamy — Wed, 10 Apr 2013 17:44:53 +0000

5:00 Marketing has invested in ourselves, and our clients, by upgrading our video editing system – starting with an über-powerful Apple Mac Pro computer with 12 cores of processing power. It’s the latest, and by far greatest, system available for handling exceptional video …

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Wait…who is our audience? Shake up in Key demo…

Nici Goodman — Thu, 04 Apr 2013 15:59:11 +0000

When you look at the key demo ages18-49, what comes to mind when you picture the audience? Close your eyes and visualize them for a moment. Are you picturing a college grad, still living in his parent’s basement watching Tosh.0, …

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Building Your Website… How much time do you have for your website?

Chris Loeffler — Wed, 03 Apr 2013 20:57:44 +0000

The success of any plan, no matter how big or small, rests not just on a great idea or mapping out the means to the end… it requires someone to actually do the work. In a perfect world, every business’ …

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Bill Maentz — Mon, 01 Apr 2013 23:11:04 +0000

I’ve always loved the story of the Hobbit and the Lord of the Rings- They begin and end in the peaceful shire. As the marketing world goes digital at the speed of light, it seems like my journey is just …

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What is WordPress?

Dan Woolard — Thu, 28 Mar 2013 00:01:51 +0000

You have many options when it comes to building a website. One of the most popular systems is called WordPress. The system is a blogging and custom management system (CMS) that is self hosted on your own web hosting server. This means …

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March Madness….

Nici Goodman — Fri, 22 Mar 2013 19:01:01 +0000

I sit down to write this at the “tip off” of my personal favorite time of year, the NCAA Men’s Basketball Tournament — seriously. For the next two weeks, normal sane individuals become sports-crazed, trash-talking basketball fanatics. And I love …

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(Re)Creating the Customer Experience Online

Chris Loeffler — Wed, 20 Mar 2013 18:11:20 +0000

One of the first things I like to do before meeting with a new client is to click though their website to get a feel for what they do. More often than not, the website experience is a mere shadow …

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Create a Logo that Connects People With You

Jeremy Holmes — Mon, 18 Mar 2013 20:18:39 +0000

If a picture is worth a thousand words, how much is a logo worth? For many businesses the logo is the first impression of their company to potential customers. Like art, a logo is a very subjective thing. Sometimes they …

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The Right Tools for the Job

Steve Wyant — Fri, 15 Mar 2013 18:56:41 +0000

So there I sat, watching helplessly as my brother’s brand new Jeep slid off the snowy road and down the steep embankment. My attempt to pull his vehicle back from the abyss was doomed because of a cheap tow strap, …

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