iTunes university sites are proliferating the model of course-casting that simply packages what universities do daily into an electronic form. The DePaul iTunes site features a student-based podcast network that emphasizes show content developed by students for students. How this was accomplished and how it adds value to iTunes University development is explored in this presentation. The talk will cover issues of recruiting hosts, developing content, structuring the experience, offering course credit, maintaining quality, and developing audience. Robert will discuss how this enriches the iTunes integration beyond what most universities may be using it for currently. Instructor: Robert Rotenberg of DePaul University

Download mp3: Compression Killed The Video Star (46:29 min 21.3 MB)

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You’ve shot your video, done all the post work to make your project come to life, and finally uploaded it to all the video sites. But now every media player makes it look like it was hit by a truck and your audio sounds like an international phone call. Let’s fix it! Compression of your project is key for the multitude of formats used online by YouTube, Revver, BlipTV, Brightcove. Veoh and the list goes on. Get the most out of your work by understanding compression, transcoding and codecs so that the viewer experiences your content as you envisioned. Instructor: Kris Smith of Palegroove Studios

Download mp3: Compression Killed The Video Star (22:49 min 10.5 MB)

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A passionate audience means much more than just a large one. Passionate, engaged audiences tend to grow faster because your listeners help you spread the word and achieve success much faster. The flagship podcast at CNET has followed a tried and true formula for engaging the passion of our audience by providing better programming. These are tips and tricks learned during the ZDTV/TechTV days, and still used by Diggnation, TWiT and DL.TV. Find out some of the ways to make your audience love what you do and become your word-of-mouth marketing department. Instructor: Tom Merritt of CNET TV

Download mp3: Creative Ways to Grow Your Audience Every Week (1:00:13 min 27.6 MB)

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From contests to surveys, guerilla marketing to search engine optimization, this session will give you the tools you need to grow your audience each week. If you’re audience numbers have stagnated and you can’t seem to figure out how to get them rising again or you simply need to find ways to boost your numbers each week, this session is for you. We’ll cover the basics quickly and then move on to more creative ways to increase your listenership/viewership that you may not have considered. Beyond submitting your content to all the directories, this session takes the discussion to a more advanced level and you’ll leave with a solid plan for growing a loyal audience base. Instructors: Stephen Baker of Everyzing, Anna Farmery of The Engaging Brand Podcast, David Lawrence of Online Tonight, and Christopher Coppola of EARS XXI

Download mp3: Creative Ways to Grow Your Audience Every Week (56:49 min 26.1 MB)

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Podcasting can take time. A lot of time. By carefully planning, streamlining and, in some cases, automating your podcast workflow, you can have more time to devote to brainstorming new podcast content. This session will discuss how to plan and automate your podcast workflow so that you’re spending less time doing redundant tasks and more time creating useful content for your listeners. If you find yourself taking hours to put your show together and are beginning to dread the process, you need to attend this session and learn how to work more efficiently. Instructors: Ryan Irelan of Podcast Free America and co-author The Business Podcasting Book

Download mp3: Planning and Automating Your Podcast Workflow To Save You Time and Headaches (59:15 min 27.2 MB)

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In this session designed specifically for college educators, vendors serving higher education institutions, administrators, instructional technology specialists and distance technology specialists a panel of experts from around the country will discuss best practices for utilizing podcasting technology. Topics covered will include using podcasts as part of in-class instruction, using podcasts as homework and out-of-classroom instruction, and the challenges teachers face in using podcasts as an instructional tool. The panel will also discuss how educators can make the best use of the unique properties of podcasting and how to get college administrators and when collaborating with local schools, principals and district officials on board with the program. Finally, you’ll learn interesting ways to motivate student-generated podcasts and how to gauge the success of the overall program. This will be an interactive session. Periodically we will pause to discuss points and will be open to questions throughout. This panel will have a heavy emphasis on what we can provide to the participants so be ready to ask questions! Instructors: Dr. Kathleen King, Mark Gura and Vivian Vasquez of American University, Dan Bach of Diablo Valley College and Charles Cadenhead of Brookhaven College

Download mp3: Best Practices for the Instructional Application of Podcasting in Higher Education (1:04:25 min 29.5 MB)

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Check out our transcript experiment.

Need a great handheld interview mic? Looking to elevate the sound of your podcast? We are selling one of our Electro Voice RE50N/D-B mics. Tested it once and never ended up using it. Just had one too many so it has sat in the closet.

Granted, this is a professional level field mic, but if you want to step up to a pro mic and save money off its standard $170 price tag check it out on Ebay. (Update: sold.)

In the world of video podcasting, there are far fewer scripted shows than there are videoblogs and interview shows. Why is that? One of the reasons is that creating a scripted video podcast, even a simple one, can be a much larger undertaking than other types of shows. While many of the lessons you need to learn aren?t unique to the online space (filming, editing, writing, and acting, deciding what the show should be about), many of them are: How do you find the time to build what is essentially a TV show from scratch? Where do you find the space? How do you produce high-quality scripted content with a limited or non-existent budget, in your spare time? Brian Hogg, creator of dotBoom, shares his personal experiences with putting out a weekly scripted, serialized show, pulling back the curtain to expose his process, and offer some tips and tricks to others who?d like to build a television studio in their basement.

Presenter: Brian Hogg of dotBoom

Download mp3: Building a Television Studio in your Basement (49:42 min 22./ MB)

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Pretty cool – check out our transcript experiment.

It’s easy to capture and share fleeting moments with video. Don’t be intimidated by all the technical aspects of capturing and posting video to the web. It’s very easy to get started. Using a regular digital still camera or a cell phone, you can capture and share video and easily post it to the web. In this session Steve will show you how you can shoot, edit and upload video to a blog in five easy steps.
1. Capture video with a camera
2. Load it onto your computer
3. Edit the video (optional)
4. Upload it to the web
5. Post it to a blog
Once you get these steps down, you can start thinking about the quality of your audio and video. What type of camera you want to use. Where to post your videos for the most exposure. Steve will show you how easy it is to get started with video blogging and then open the session up for a discussion of how to move from capturing and sharing fleeting moments to producing more advanced types of productions. Presenter: Steve Garfield of SteveGarfield.com Check out Steve’s new book – Get Seen: Online Video Secrets to Building Your Business (The New Rules of Social Media)

Download mp3: Videoblogging in 5 Steps (56:46 min 26 MB)

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Pretty cool – check out our transcript experiment.

We’re a few years in on the whole podcast/netcast thing, and everyone’s getting testy. Podcasters are getting testy because listener growth is flatlining, and increasing the numbers in their audience is getting harder to do. Why? Because podcast listeners, who are also getting testy, are feeling that way for a very good reason: they feel abandoned by testy podcasters who up and quit doing their podcast, because they can’t grow their audience. Which leaves more listeners with more time to listen to the podcasts you make, and we’ll show you the steps that you need to take to make them part of your audience – permanently. It’s not just about asking for a vote at the beginning of each month, and it doesn’t end with an amorphous “viral marketing campaign” – the gaps are filled in with what the pros use to promote themselves and gain ratings. Presenter: Tee Morris of Onlinetonight

Download mp3: Growing Your Audience in a Podfaded World (57:11 min 26.2 MB)

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Pretty cool – check out our transcript experiment.

So you have outgrown Audacity, your no longer impressed with the quality of that $20 USB microphone, and you want a more polished sound for your podcast. How can you do this, and not break the bank? Here are a few tips on where to shop for the best deals in audio equipmwnt, how to shop for software and hardware, items for your studio upgrade’s shopping list, and even a few tricks of a “podcaster’s fung shwei.” If you’re ready to take your podcast to the next level in terms of sound quality, this is the session for you. Presenter: Tee Morris of TeeMorris.com

Download mp3: Upgrading the Basic Podcaster’s Set-up (57:11 min 26.2 MB)

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Pretty cool – check out our transcript experiment.

Since its first episode in 2005, the Ask A Ninja series has been viewed over 35 million times, quoted on the floor of the U.S. House of Representatives, featured on NPR and endorsed on numerous blogs including BoingBoing, Digg and Rocketboom. Ask A Ninja was voted the Best Series of 2006 at the YouTube video awards and featured in the New York Times Magazine. Tim Bourquin, Founder of the Expo, will ask them about what specifically they did to attract an audience, how they capitalized on the momentum, how they monetized their show in creative ways, and what’s ahead for them. Presenters: Kent Nichols and Douglas Sarine, Creators of (and Ninja in) Ask A Ninja

Download mp3: Ask A Ninja Keynote Address (48:02 min 22.1 MB)

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Whether your organization serves a particular industry, advocates on behalf of social justice issues, or is a member driven professional society, podcasting and video podcasting are excellent ways to communicate your areas of expertise to members, advocates, stakeholders and the general public. In this session, you learn how to use new media to advance your organization’s mission, grow your membership, increase public awareness, communicate with members, cross-promote existing products, repurpose content, bolster media relations and support education initiatives. As internet delivered media approaches a tipping point and competes with traditional radio and television for an audience, now is the time to establish your organization as a content provider before someone else fills your niche. Instructor: Chris Condayan of American Society for Microbiology

Download mp3: Podcasting for Nonprofits, Associations and Societies: Leveraging Your Expertise and Resources (53:32 min 24.6 MB)

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Audio and video podcasters who want to leverage their content into business bank account deposits have several options when it comes to selling advertising and sponsorships. Some have found success acting as their own sales force and reaching out to prospects directly. Others are using third-party advertising services have launched to make a connection between ad agencies, their clients and the content creator. In this panel, you’ll hear from several passionate people who are tackling the issue in very different ways. After getting an overview of how each of the services differ, the panel will turn to a discussion of the pros and cons of using an outside service vs. securing your own sponsors. The panelists will also discuss how to price a sponsorship, selling the value of advertising in your podcast and how to help your advertisers measure return on their investment. Instructors: Mark McCrery of Podtrac, Lee Gibbons of Podango, Jonathan Cobb of Kiptronic, Greg Galant of RadioTail, Todd Cochrane of Blubrry.

Download mp3: Making Money with Sponsorships and Advertising (57:56 min 26.6 MB)

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