News

We’d like to thank the Academy (of Digital Arts and Sciences)!

2012-04-16T19:09+00:00

GMMB has been recognized as an Official Honoree in the Activism category for the 16^th Annual Webby Awards for its work on ThousandDays.org. The annual Webbys, presented by the International Academy of Digital Arts and Sciences, honor excellence in website design and development.

GMMB worked with the 1,000 Days partnership to design and develop ThousandDays.org as a tool to advance global efforts to improve maternal and child nutrition during the critical 1,000 day window of opportunity between a woman’s pregnancy and her child’s second birthday. Since its launch in June 2011, the site and the partnership’s social media networks have become a hub of information for the nutrition community.

GMMB is one of 12 Official Honorees in the Activism category. This year, the International Academy of Digital Arts and Sciences named Official Honorees to recognize the top 10 percent of entries that were not selected as Nominees.

Instead of a tearful thank you speech (You like us! You really like us!), we’d just like to say thanks to the Academy. We’re proud to be among the important issues and great teams on the Official Honoree list. GMMB’s global health and digital teams are excited about this recognition and it means even more that it is for helping an issue that we’re so committed to.

12 in 2012! GMMB Wins Big at the Pollie Awards

2012-04-04T21:59+00:00

GMMB is proud to announce that we took home 12 Pollie Awards from the American Association of Political Consultants 21^st Annual Conference and Awards Ceremony last Friday, including the Campaign Excellence Award for the 2012 International Campaign of the Year.

Every year, the AAPC gives out Gold, Silver, Bronze and Honorable Mention Pollie Awards to political consultants and public affairs executives for outstanding work, creativity and contributions to electoral politics over the previous year.

This year, we are thrilled to count among our wins five Gold awards, three Silver awards and the Campaign Excellence Award for the 2012 International Campaign of the Year. Along with Abe Dyk and the Mellman Group, GMMB won this honor for our work with Luzlim Basha in his mayoral campaign for Albania’s capitol city of Tirana. The campaign, which one local paper said, “changed Albanian politics forever,” upset a three-time incumbent by a narrow margin of under 100 votes.

Our other winners include ads created for the American Lung Association (ALA), the American Association of Retired Persons (AARP), the American Cancer Society Cancer Action Network (ACSCAN), the Communications Workers of America (CWA), Montana Hunters and Anglers Action and the Democratic Congressional Campaign Committee (DCCC).

Thanks and congratulations to all of our winning clients for their hard work and much-deserved victories. And a special thanks to the AAPC for the recognition!

Winners:

Best International Campaign of the Year
Lulzim Basha Albanian Mayoral Race in Tirana

Overall TV/Radio Campaign-Public Affairs
American Lung Association, ‘Red Carriage’ - Gold
American Lung Association, ‘Secondhand Smog’ - Silver

Internet Public Affairs, Nationwide Online Advertising, Advocacy/Grassroots Lobbying
American Cancer Society Cancer Action Network, ‘Remember’- Gold

Newspaper-Public Affairs, Less Than Full Page
Communications Workers of America, ‘Stepped Up’ - Gold

Television-Public Affairs, National Public Affairs
American Lung Association, ‘Secondhand Smog’ - Bronze

Television-Public Affairs, Advocacy/Grassroots Lobbying, Nationwide
American Association of Retired Persons, ‘Remember’ - Gold
American Lung Association, ‘Red Carriage’ - Honorable Mention

Television-Public Affairs, Advocacy/Grassroots Lobbying, State/Local
Montana Hunters and Anglers Action, ‘Say’ - Silver

Television-Public Affairs, National Organization
American Lung Association, ‘Red Carriage’ - Gold

Television-Public Affairs, Best Use of Humor
Democratic Congressional Campaign Committee, ‘How Will You Pay?’ - Honorable Mention

International Candidate, TV Ad
Lulzim Basha for Mayor of Tirana, ‘Bounce’ - Silver

GMMB Wins Seven ADDY Awards, Including Best of Show

2012-03-16T16:14+00:00

GMMB won seven awards at last night's DC 2012 ADDY Awards, which is the world’s largest advertising competition representing creative excellence from all forms of media.

GMMB’s unique, eye-catching “WireLESS” sculptures, created on behalf of CTIA-The Wireless Association, won the biggest award of the night – Best of Show. Recognized as the most creative, stimulating work submitted, the “WireLESS” sculptures were placed in Reagan National Airport and Union Station in Washington, D.C. to tell policymakers the amazing story of how wireless technology helps us do more while consuming less: less wiring, less printing, less driving, less wasting.

GMMB also won awards on behalf of the American Lung Association for their TV spot “Secondhand Smog”, which energized voters to stand up for clean air protections; and the Dave Thomas Foundation for Adoption for their video “Unadoptable is Unacceptable”, which combats the misconceptions that some children in foster care are unadopotable.

Congratulations to each of our winning clients for their hard work and the opportunity to help advance their brands, issues and causes that truly work to create real and lasting change in the world.

Best of Show: CTIA-The Wirless Association, "WireLESS" sculptures

Best of Print/Collateral: CTIA-The Wireless Association, "WireLESS" sculptures

Gold ADDY Award for Site/Interior Marketing: CTIA-The Wireless Association, "WireLESS" sculptures

Gold ADDY Award for Regional/National TV: CTIA-The Wireless Association, "Command" TV Spot

Gold ADDY Award for Electronic Broadcast: Dave Thomas Foundation for Adoption, "Unadoptable is Unacceptable" video

Silver ADDY Award for Public Service Mixed Media: American Lung Association, "Secondhand Smog" TV Spot

Silver ADDY Award for Regional/National TV: CTIA-The Wireless Association, "Green" TV Spot

GMMB Wins Big at 2012 Telly Awards

2012-03-12T17:17+00:00

GMMB and our clients walked away with seven Tellys at the 33^rd Annual Telly Awards. Five GMMB ads were chosen from nearly 11,000 entries from all 50 states and numerous countries. It’s a big win and a true honor.

Founded in 1979, the Telly Awards is the premier award honoring outstanding local, regional and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, TV stations, cable operators and corporate video departments in the world. Less than 10 percent of entries are chosen as Winners of the Silver Telly and approximately 25 percent of entries are chosen as Winners of the Bronze Telly.

“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “GMMB’s accomplishment illustrates their creativity, skill and dedication to their craft, and serves as a testament to great film and video production.”

Congratulations and thanks to each of our winning clients for their hard work and for the opportunity to share in their much-deserved recognition.

Here are a few of our winners:

2012 Bronze Award: 5961C - American Lung Association, "Red Carriage" - Regional TV and Multi-Market Cable - Not-for-profit

2012 Silver Award: 6330C - American Cancer Society Cancer Action Network, "Remember" - Regional TV and Multi-Market Cable - Not-for-profit

2012 Silver Award: 5959C - Democratic Congressional Campaign Committee, "How Will You Pay?" - Local TV and Local Cable - Political Issues/Campaign Advertising

NOT Up for Debate

2012-03-09T14:30+00:00

Reproductive rights have recently been the focus of a lot of attention, as national leaders push for drastic cuts to insurance coverage for contraception, and state legislatures vote on bills requiring a woman to have a mandatory, unnecessary and invasive ultrasound before an abortion.

In order to raise awareness about the escalating assault on women’s access to reproductive health care, the National Women’s Law Center launched their new campaign—My Health Is Not Up For Debate—with a video to mobilize women.

The video, “Hurdles” illustrates that the restrictions being passed—92 in 2011—will dramatically limit women’s access to reproductive health services.

Check out the video below, or visit the National Women’s Law Center for more information. Your health is NOT up for debate!

Explore Your Wireless Mind With CTIA - The Wireless Association®

2012-03-05T16:21+00:00

Imagine all of the music, games, e-books, GPS, communications and social media apps that make up your wireless mind springing to life in the world around you. That's exactly what happens in GMMB's new industry branding campaign for CTIA -The Wireless Association®.

This year's TV, print and online ads celebrate the smart, fun, innovative, exciting places our wireless minds can take us—wireless is freedom, after all.

So where will wireless go next? Click below to explore our 30: and 60: TV Spots:

Oxfam America Tells Oil Companies to Stop Fighting Transparency

2012-02-15T16:49+00:00

Energy companies have always paid government officials in resource-rich countries for access to oil, natural gas and minerals. That’s how their business is done. But because those payments are usually kept secret, impoverished communities remain unaware of the revenues while corrupt government officials grow wealthy.

In 2010, Congress passed a rule (provision 1504) requiring companies to disclose those payments to host governments. It’s now up to the US SEC to implement that final rule – a rule that oil companies are threatening to block with lawsuits.

Enter Oxfam America and a diverse group of advocacy partners. They recently launched a public awareness campaign urging the SEC to implement the final rule, and tell companies to stop fighting transparency.

GMMB helped Oxfam develop eye-catching print and digital ads designed to raise this below-the-radar issue into the public debate. And the media is taking notice. Visit Oxfam for more information about the campaign.

GMMB Wins Four 2012 Reed Awards, Including Best TV Spot

2012-02-13T20:24+00:00

Campaigns & Elections has announced that GMMB won four 2012 Reed Awards for excellence.

"The Reed Awards recognize the very best in political campaigning and communication in the United States and the rest of the world. When you win a Reed Award you're joining an exclusive club whose members literally shape the political future with unparalleled expertise and skill,” said Campaigns & Elections Publisher Shane Greer.

The winning companies represent the top talent in the political and public affairs consulting business in the fields of Direct Mail, Online Advertising, Newspaper Advertising, Phones, Political Technology, Signage and Collateral Material, Radio and Television.

Thanks and congratulations to all of our winning clients for their hard work and much-deserved victories. And a special thanks to Campaigns & Elections for the recognition!

Best International Campaign
Lulzim Basha for Mayor of Tirana, Albania, The Mellman Group, GMMB, Abe Dyk

Independent Expenditure Campaign
DCCC, “How Will You Pay?”, GMMB

Best TV Spot of the 2011 Cycle
American Lung Association, “Red Carriage”, GMMB

Toughest TV Advertisement
American Lung Association, “Red Carriage”, GMMB

They’re #50!

2012-01-31T18:21+00:00

Each year, 16,900 Ohio kids get hooked on tobacco and end up costing the state economy $4.4 billion in health care bills. Our client, The Campaign for Tobacco-Free Kids, set out to highlight the fact that the state of Ohio is last in the nation in funding tobacco prevention programs, and everyone in the state is paying the price.

GMMB worked with the Campaign to develop state-wide print and digital ads that educates Ohio residents about their national standing and urge them to get more information about the power tobacco taxes have to save lives and save money.

For more information about protecting Ohio kids visit www.ProtectOhioKids.org

CNCS Leads MLK Day of Service

2012-01-20T15:33+00:00

Dr. Martin Luther King, Jr. once said, “Life's most persistent and urgent question is, 'What are you doing for others?'”. This is the spirit that drives the Martin Luther King, Jr. Day of Service and GMMB’s work with the Corporation for National and Community Service (CNCS) to shine a spotlight on service as a powerful force to bridge economic and social divides, on the King holiday and throughout the year.

This past Monday, January 16, Americans from every state honored the life and legacy of Dr. King by participating in more than 1,000 service projects in their communities, many of which were designed to advance Dr. King’s dream of economic opportunity. Service projects included providing job training and mentoring to unemployed workers, refurbishing schools and community centers, collecting food and clothing, signing up mentors, supporting veterans and military families, and promoting nonviolence, with many projects starting on King Day and lasting throughout the year.

GMMB helped amplify coverage of the King Holiday, including national online placements, print, radio and TV. We’re proud of our ongoing work and history with CNCS, which dates back to the launch of AmeriCorps in 1993.

Through AmeriCorps, Senior Corps, the Social Innovation Fund and other programs, CNCS and the organizations and volunteers it supports are helping families find permanent housing, providing financial education and job readiness supports, and mentoring students so they can succeed in school and life. Along with putting individuals and families on the pathway to economic opportunity, national service connects volunteers of all ages with hands-on opportunities to supplement their skills and new entryways to the workforce.

Congratulations to CNCS, its grantees and partners for a successful MLK Day of Service!