What Titleist Say.

IMPROVED FEEL, CLASSIC LOOKS Keeping with its serious clubs for serious golfer roots, Titleist introduces the new Titleist CB forged irons featuring improved feel and looks. The CB irons are a full set of cavity-back forgings that deliver the looks, feel and performance highly-skilled players demand. Forged from 1025 carbon steel with bright chrome plating, CB irons feature slightly longer, constant blade lengths, and a softer topline for visual confidence at address. CB irons feature an optimized cavity muscle that provides more mass behind the impact area to achieve the quintessential soft, solid feel. This weighting also produces consistent launch angle, backspin and ball speed in order to provide precise distance and shot control demanded by better players. The full cavity CB set also provides increased inertia and forgiveness versus the MB.

What We Say

CB irons epitomize what Titleist are all about when making and designing golf clubs. These CB’s will appeal to the serious golfer looking for traditional clean lines with forging for feel and weighting to help with penetrating ball flight whilst giving forgiveness for off centre shots. Dynamic gold is the standard shaft weapon for this club but can be built with many other options custom fit. Order today from Golfbuyitonline, for the third year running Titleist Club Fitter of the Year!

That’s exactly what Callaway Golf’s PGA Tour representative, Barry Lyda, received from the excited South African. Barry said: “Ernie rang me at 5.30am in the morning to tell me what a revelation the ball had been. He absolutely adores using the new Tour i(s) and he can see an immediate improvement in his performance by using it.”

Els told Lyda: “The new Tour i(s) ball is unbelievable. It’s the ball I’ve been waiting for and to make a hole-in-one on only the second day of playing with it is fantastic. I now can’t wait to get going next year and I’m thoroughly looking forward to the future with a bag of equipment that is spot-on.”

The event marked a ‘1, 2, 3’ for Callaway Golf with World Number Two and Staff Professional, Phil Mickelson, winning the tournament and Golf Ball Staff Professional, Ryan Moore, taking third.

The ‘Big Easy’ enjoyed an amazing first week with the Tour i(s) Golf Ball that saw him shoot 22 birdies and two eagles, culminating in a stunning final round of 63 – a new course record. He also made dramatic improvements to his driving stats, averaging 299 yards off the tee, that’s eight yards longer than he has averaged all-season.

Ernie added: “My final round in Shanghai was one of the rounds of my life. I shot eight birdies and an eagle and stood on the 18th tee at 10-under for the round. I may have dropped a shot on the last hole, but regardless, it was a fantastic round of golf.”

The soon-to-be-launched Tour i(s) Golf Ball features an ultra-soft thin and durable urethane cover that grabs onto the grooves of a club for massive backspin on short shots while generating low driver spin for amazing distance off the tee. It also features a refined Hex design that helps the ball cut through the air more efficiently to give increased stability in windy conditions.

Steve Ogg, Callaway’s vice president of golf ball R&D, said: “The Tour i(s) is the most highly-engineered golf ball product we have ever come out with. It is the softest ball we’ve ever produced, but it also has what is technically called ‘a high core compression differential’. This is the difference between the compression of the inner core and the outer core. When you have a high-compression outer core, the ball holds its shape better when you’re hitting wedge shots so you can create more spin.

“However, the greater force generated from a driver will penetrate the outer core and compress the soft inner core, reducing spin and creating greater distance. Basically, this ball morphs to the shot that you want.”

This ball is expected to be in Stock January 2010. We’ll keep you updated.

Gregory Bourdy captured his third European Tour title at the Hong Kong Golf Club shooting a final round 3-under par 67 to hold off fellow full line Titleist player Rory McIlroy by two shots. Bourdy’s 19-under par total of 261 was enough to hold off a weekend surge from McIlroy, who fired weekend rounds of 65 and 64 to finish in second place on 17-under par. McIlroy’s third top five finish in three weeks raises him to the top of the inaugural Race to Dubai rankings going into the Dubai World Championships while Bourdy’s victory sees him climb into the top-60 of the rankings and also claim his place at the season ending event.

Bourdy trusted the superior feel of Titleist from tee to green for his victory, including the iconic Pro V1, 909D2 driver, 909F2 fairway metal, 585.H utility metal, new MB irons, Vokey Design Spin Milled sand and lob wedges and Scotty Cameron putter. As well as being the choice of the top two finishers Hong Kong, Titleist was also the most played ball with 93 players compared to 18 for the nearest competitor, and also topped the counts for irons and wedges respectively.

Among the equipment trusted by Bourdy in claiming victory was the latest iron offering from Titleist, the forged MB. Featuring classic looks and superior shot control for the highly skilled golfer, the Titleist MB irons have been designed using feedback from Titleist’s stable of Tour players, and their superior feel and workability has quickly put them into the winners circle.

McIlroy also trusted Titleist from tee to green for his runners-up finish in Hong Kong, which sees him climb to the top of the Race to Dubai rankings with just one event remaining. McIlroy’s equipment included the Pro V1x, 909D2 driver, 906F2 fairway metals, ZM irons, Vokey Design pitching wedge, Spin Milled sand and lob wedges and Scotty Cameron Studio Select Fastback putter. The precision and playability of Titleist throughout McIlroy’s bag has helped him claim eleven top-5 finishes this year including victory at the Dubai Desert Classic, as he looks to emulate fellow Titleist Ambassador Robert Karlsson who was crowned Europe’s #1 player in 2008.

An impressive victory for Titleist ambassador Gregory Bourdy takes the 2009 worldwide win count for Titleist golf balls to 146, more than five times the nearest competitor with 26 and more than all other brands combined, proving once again that the game’s elite continue to opt for the matchless performance of Titleist.

What Titleist Say.

The Scotty Cameron Studio Select® family of precision milled 303 Stainless Steel Newport-style putters features bold red tour graphics, an improved high toe profile, and heel & toe circular sole weights that allow for multiple length options in each model. The circular heel-toe weights provide increased stability by reducing head rotation on off-center impacts for a larger sweet spot. The factory adjustable weights are set to provide the proper headweight-to-shaft length combination. The improved high toe profile of Studio Select helps eliminate the tendency to raise the toe at address thereby causing the player to aim left of target. Studio Select also features a stepless shaft for a clean look at address and soft but solid feel, as well as a new red Cameron cord grip. Studio Select H putters feature a heavier head (+10g) to provide a heavier feel preferred by some players. With the addition of Studio Select H, available in 34″ and 35″, the Scotty Cameron Studio Select line can now be fully customized for length, weight, lie angle and grip type. Studio Select H models are custom built at Titleist and are differentiated by a special Circle H shaft band.

What We Say

The new Shaped Studio Select Fastback 1.5 Putter from Scotty Cameron is a welcome member of the Studio Select family with new Hosel design and alignment system on a mallet style head.. As Europe’s leading Titleist custom Fit Centre we now offer online full custom options online too mostly at no extra charge. So whether you want a standard stock model or have the luxury of having them custom built trust Golfbuyitonline.com to deliver these to your door with the best customer service available. This putter is available to buy online in December.

Cook hit some crucial shots coming down the stretch, including a near-perfect drive on the final hole. “On 18, I hit one of my best drives of the week,” he said. “I trusted what I was seeing.” Assisting him to victory was Cook’s Nike SQ DYMO STR8-FIT driver, which was set 1-degree up and 1-degree open. He finished the week tied for 14th in driving accuracy with an average of 80%

Using the combination of Nike’s Victory Red (VR) blade irons and Nike ONE Tour golf ball, Cook finished tied for third in greens in regulation with an average of 74%. He finished sixth in putts per greens in regulation using the Nike Method putter which already has been used by Nike athletes to win three times on the PGA Tour, including two Major championships. Paul Casey used it to win the Shell Houston Open and Lucas Glover and Stewart Cink used it to win the U.S. Open and the OPEN Championship, respectively. The Method Putter will be available in limited quantities online at www.nikestore.com beginning at 12:01 p.m. EST on Monday, November 2, 2009. The successful Method Putters will be available at retail on February 1, 2010.

Rounding out Cook’s Nike arsenal for this win are his 53- and 59-degree VR wedges. Cook was wearing Nike Golf apparel and Nike Golf Air Zoom Tour footwear for his victory.

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Cook’s Nike Arsenal

Driver: Nike SQ DYMO STR8-FIT 8.5 degrees
Irons: Nike Victory Red (VR) Blades (3-PW)
Wedges: Nike VR 53 degree and Nike VR 59 degree
Putter: Nike Method
Ball: Nike ONE Tour
Apparel: Nike Golf Apparel
Footwear: Nike Air Zoom Tour

Callaway X Series Jaws Dark Vintage Wedge
Callaway X Series Jaws Chrome Wedge

Jaws Features

How does spinning your approach shots back 10 feet sound? Along with the ability to hit any shot around the green from any lie, right on target. Designed by master craftsmen Roger Cleveland, the X Series Jaws Wedges produce maximum spin and versatility for the short game results you’ve always dreamed of. Plus, the forged carbon steel provides Tour-level feel.

Maximum Spin and Control Aggressively-sized Mack Daddy Grooves are designed for shot-stopping spin and control, allowing golfers to take aim at the hole from any lie.

Versatility for Precision Shot-Making The C-Grind relieves the heel, toe and trailing edge, resulting in a shape on the sole. The shape, along with a tighter heel-toe radius and ideal bounce, improves turf interaction and enables golfers to lay the face open while keeping the leading edge down.
Callaway Golf Equipment

Soft Feel and Feedback The forged 1020 carbon steel provides better feel and feedback around the greens. The Triple Net Forging process used to produce the club results in incredible consistency in construction.

Finish and Shaft Options Each Jaws wedge is available in either the Soft Milky Chrome or Dark Vintage finish. Also choose from steel or graphite shafts to match your irons.

What We Say

“These wedges are awesome. In our opinion the best looking wedge at address and with the mac daddy grooves perform to the highest level around the greens. As a Premier Callaway Custom Fit centre we can get these made for you in any Specification that Callaway make.”

Order online today from the UKs Premier Callaway Internet Retailer, Opti-Fit and I-Mix Custom Fit Centre – Golfbuyitonline.com.

Odyssey White Ice Sabertooth Putter

Featuring the most radical headshape in golf, the Sabertooth utilizes high-density Dual Fangs to position more weight to the outer-most limits, helping keep the putter on-line during the stroke for wicked accuracy. The design produces an MOI level higher than our most stable 2-Ball putters and the Aiming Channels inside the fangs makes lining up putts easier. The new White Ice Insert is our best feeling, multi-layer insert to date. Developed after extensive feedback from players on Tour, our engineers have enhanced the sound, responsiveness and consistency of the insert. Coupled with a new Dark Nickel finish to reduce glare, White Ice putters combine Tour-proven looks with Tour-inspired feel.

Odyssey White Ice Rossie Putter

A classic mallet head that has been in the lineup since Odyssey’s inception, this head design has been used by professionals across all the world’s major tours. The new White Ice Putters from Odyssey combine Tour-trusted shapes with a new look and better feel. The new White Ice Insert is our best feeling, multi-layer insert to date. Developed after extensive feedback from players on Tour, our engineers have enhanced the sound, responsiveness and consistency of the insert. Coupled with a new Dark Nickel finish to reduce glare, White Ice putters combine Tour-proven looks with Tour-inspired feel.

Odyssey White Ice Number 1 Putter

This classic blade head shape features clean lines and a full-shaft offset, providing a confidence-inspiring look at address. The new White Ice Insert is our best feeling, multi-layer insert to date. Developed after extensive feedback from players on Tour, our engineers have enhanced the sound, responsiveness and consistency of the insert. Coupled with a new Dark Nickel finish to reduce glare, White Ice putters combine Tour-proven looks with Tour-inspired feel.

Odyssey White Ice Number 7 Putter

One of the most popular head shapes Odyssey has ever created, this tour-proven design features weighted alignment wings that improve stability during the stroke and help accurately line up putts. The new White Ice Insert is our best feeling, multi-layer insert to date. Developed after extensive feedback from players on Tour, our engineers have enhanced the sound, responsiveness and consistency of the insert. Coupled with a new Dark Nickel finish to reduce glare, White Ice putters combine Tour-proven looks with Tour-inspired feel.

Odyssey White Ice Number 9 Putter

This #9 head shape was originally developed specifically for Phil Mickelson for use on the PGA Tour. It was so successful that it was brought into the Odyssey line and has been a fixture ever since. The new White Ice Insert is our best feeling, multi-layer insert to date. Developed after extensive feedback from players on Tour, our engineers have enhanced the sound, responsiveness and consistency of the insert. Coupled with a new Dark Nickel finish to reduce glare, White Ice putters combine Tour-proven looks with Tour-inspired feel.

All new for 2010  Launch Date 15th November however you can pre order them now.  Limited Stock so hurry and get your new white ice putter.

Technical Features

* Head Material – 431 Stainless Steel, Polymer and Urethane inserts
* Grip – Cobra/Golf Pride
* Shaft Type Steel – Nippon NS Pro 1030H
* Shaft Type Graphite – Aldila DVS-2
* Player Profile – Designed for players who want improved forgiveness, accuracy, and distance.

What Cobra Say.

The new multi-material Cobra S2 Irons offer improved accuracy, distance and forgiveness in a high-performance package. The new cavity design with optimised heel-toe weighting utilises lightweight polymer materials that allow discretionary weight to be pushed low in the heel and toe, to increase MOI. Plus, the unique Mid-Width Stepped Sole offers superior turf interaction. Cobra S2 Irons will appeal to avid golfers of all skill levels due their superior playability, feel and design.

Cobra Custom fit Centre at Golfbuyitonline

Golfbuyitonline are one of the Leading Cobra Fitting centres in the UK Today. We are now offering Custom options online so you can order your clubs to the perfect specification that suits you. If you are interested in a Dynamic fitting session at our State of the art facility please call us on 01443 222806 where one of advisors will be more than happy to advise you or book you in for a Fitting with one of our Experienced PGA Custom Fitters. If you know your specification simply choose the spec in the drop down options provided and we will order these clubs in for you made to measure. If there is a specification you need that isn’t in the drop down options please give us a call where we can advise you further of availability and costs.

Powered by the NEW Cobra ZL Driver, Ian Poulter went wire-to-wire to win the 2009 Barclays Singapore Open. Trusting the new ZL Driver for the very first time, Ian Poulter walked away with his 8th European Tour title, and elevated himself to the top 15 in the worlds following a great 2009 season with Cobra.

ZL stands for Zero Limts. That’s the mindset Cobra engineers had when they set out to design the longest driver in Cobra’s history. Pushing the boundaries of forgiveness and distance with multi-material construction, a milled rhombus face insert and an Aldila VooDoo shaft, the new ZL Driver provides golfers with an innovative high performance Driver is set to enhance their game.

The Cobra Engineers also challenged the conventions of customisation with adjustable flight technology offering three simple, straightforward settings [Open, Neutral and Closed] that help deliver accurate consistent distance and optimised ball fight.

Titleist Brand Ambassador Ross Fisher captured his biggest career victory to date with an immaculate display of consistent precision golf around the testing Finca Cortesin course in Spain. The win came on Fisher’s 126th hole of the week where a par 4 saw him capture the win that had so far eluded him during a season of great performances.. Following strong finishes at the US Open and The Open Championship, Fisher has elevated himself to fourth on the inaugural Race to Dubai rankings and 17th position in the Official World Golf Rankings following this week’s win. Fisher captured the Volvo World Match Play Championship, with a 4&3 margin of victory over Anthony Kim in the final match.  The 28-year old Englishman had previously edged out Masters champion Angel Cabrera (Pro V1x) on the third extra hole of his semi final to setup a showdown with Kim for the Championship and was never behind in the scheduled 36-hole championship match from the moment he birdied the first hole of the day.

Fisher trusted the superior performance of Titleist for this victory; Pro V1x, 909D3 driver (8.5), 695MB irons (2-9), Vokey Design Spin Milled wedges (48, 54, 60), Scotty Cameron putter. Titleist was the ball of choice among the players at the limited field Volvo World Match Play Championship with eight players teeing up a Titleist Pro V1 or Pro V1x, versus three for the nearest competitor.

Also this week in a co-sanctioned European and Asian Tour event, Ian Poulter (Pro V1x) claimed his first title since 2007 at the Barclays Singapore Open. Titleist was the top golf ball choice among players at the Barclays Singapore Open with 97 players, compared to 22 for the nearest competitor.  Titleist was also topped the count for both iron sets and wedges at the event.  Poulter’s win marks the 23rd for Titleist players on the 2009 PGA European Tour season, more than three times the nearest competitor with 7.

In addition to victories for Fisher and Poulter there were further wins for Titleist golf balls elsewhere in the world. On the LPGA Tour in South Korea, Titleist golf ball loyalists claimed first, second and third spots at the Hana Bank KOLON Championship with Na Yeon Choi (Pro V1x) taking the title. In South Africa, Darren Fichardt (Pro V1x) won on the South African Tour’s Platinum Classic, while on the Australasian tour Titleist golf balls claimed another 1-2-3 with Andrew Bonhomme (Pro V1x) capturing the Laurance Scrap Metal WA PGA Championship. There was also victory for Titleist in Korea, where Ki Sang-Lee (Pro V1), pulled away from fellow Titleist Brand Ambassador Jae-Hoon Jung (Pro V1x) to capture the 18-hole final of the DongBu Promi Match Play Championship whilst in Japan, veteran Toru Suzuki (Pro V1x) ended a five-year title drought with a commanding victory at the Mynavi ABC Championship.

Victories for Fisher, Poulter and a host of other names across the worldwide professional Tours takes the win count for the Titleist Pro V1 to 144 for the 2009 season, compared to just 25 for the nearest competitor. Titleist is also by far the most played ball across the worldwide professional Tours with 65% of players choosing to tee up either Pro V1 or Pro V1x in competition across the 2009 season compared to 10% of the count for the nearest competitor.

Triumph for Titleist Brand Ambassador Ross Fisher, who climbs to 17th in the world rankings, as well as the constant flow of victories around the world for Pro V1 loyalists proves once again that the game’s elite continue to opt for the matchless performance of Titleist.