Google Alerts - ["advertising"]

PR/Marketing Industry Veteran Martin to Join DVL Public Relations & Advertising

2012-02-23T23:39:41Z

NASHVILLE, Tenn., Feb 23, 2012 (BUSINESS WIRE) -- DVL Public Relations & Advertising and Phil Martin Affiliates announced today a merger in which DVL will acquire the assets of PMA and Martin will join DVL as senior vice president.
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Why Obama is advertising during a Republican primary

2012-02-23T23:39:41Z

DETROIT -- Barack Obama's re-election campaign threw its counterpunch today to all the negative publicity being heaped on the auto bailouts in the run-up to the Feb. 28 Republican presidential primary in Michigan. A new TV ad released by the campaign ...
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UPMC asks judge to dismiss Highmark advertising claims

2012-02-23T20:12:32Z

UPMC asked a federal judge today to dismiss a lawsuit by Highmark Inc. alleging false advertising. Highmark, the state's largest health insurer, sued UPMC in July after contract negotiations between the two broke down and UPMC began a "Keep Your Doc" ...
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Philippe Chow Restaurants Found Guilty Of False Advertising And Unfair Competition

2012-02-23T20:12:32Z

The US District Court in Miami found Philippe Chow Restaurants and CEO Stratis Morfogen guilty of false advertising and unfair competition by deceptive conduct. As Michael Chow of Mr. Chow told LA Times, “Philippe has aggressively and shamelessly ...
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Smaato Powers Ahead With Record Growth; Unveils Smaato Global Price Index for ...

2012-02-23T20:12:32Z

2011 proved to be a record year for Smaato with the mobile advertising leader reporting over 200% growth, adding offices in Singapore, New York, London, Jakarta and Mumbai. Smaato also expanded its global platform to include an additional 44000 app ...
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Statement from CEOs of Member Associations of the Digital Advertising Alliance ...

2012-02-23T20:12:32Z

23, 2012 /PRNewswire via COMTEX/ -- We are honored that the White House this morning has endorsed the work of the Digital Advertising Alliance and our participating associations - the American Association of Advertising Agencies (4A's), the Association ...
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Lender to Smith Advertising & Associates facing lawsuit in Florida

2012-02-23T17:32:18Z

(Source: Paul Woolverton The Fayetteville Observer, NC (MCT)) — Gary Smith, the owner of Smith Advertising and Associates in Fayetteville, said his company received and repaid short-term loans from a Florida man as part of a longtime business practice.
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UPMC moves to dismiss Highmark false-advertising lawsuit

2012-02-23T16:11:55Z

By Rich Lord, Pittsburgh Post-Gazette UPMC today filed a motion to dismiss a lawsuit filed by insurer Highmark Inc. accusing the region's biggest hospital system of false advertising. UPMC said that the federal law cited by Highmark called the Lanham ...
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inVentiv Health Hires Industry Veteran Tom Sebok to Lead Companies within ...

2012-02-23T16:11:55Z

23, 2012 /PRNewswire via COMTEX/ -- inVentiv Health, Inc., offering best-in-class clinical, commercial and consulting services to the healthcare industry, today announced that Tom Sebok will be leading the company's advertising segment as the new ...
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Rick Landsman, Internet Advertising Pioneer and Inventor, Joins [x+1]

2012-02-23T16:11:55Z

NEW YORK, Feb 23, 2012 (BUSINESS WIRE) -- [x+1], www.xplusone.com , the leader in digital marketing hub technology, announced today it has hired Rick Landsman, a recognized Internet advertising systems pioneer, to the new position of Senior Vice ...
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Journal Communications Reports Fourth Quarter and Full Year 2011 Results

2012-02-23T13:49:39Z

"Excluding political and issue advertising, broadcast revenue grew 7.0% driven by the continued rebound in automotive advertising, up 11.3% in the quarter. On the Publishing side, a challenging advertising revenue environment was offset by a solid ...
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Cloudtise Partners with Revel Systems to Provide Innovative Cloud Advertising

2012-02-23T13:49:39Z

Cloud advertising with Cloudtise is a new way to reach your market in a localized manner. San Francisco, CA, February 23, 2012 --(PR.com)-- Cloudtise has made a deal to distribute its cloud-based advertising system. Cloudtise will be partnering with ...
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PR.com (press release)

Sprout Empowers Mobile Advertising Creative Development Around the World

2012-02-23T13:49:39Z

23, 2012 /PRNewswire via COMTEX/ -- Sprout, the leading global platform for mobile brand advertising announces plans for an international network of Sprout certified design resources, allowing the market to benefit from global talent and deliver the ...
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behavioral advertising

2012-02-23T13:49:39Z

Privacy advocates released a series of guidelines Tuesday for legislators considering regulations on behavioral advertising, calling for greater transparency and giving Web surfers more control over how the data is used. Ten groups, including the ...
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behavioral advertising

2012-02-23T09:57:58Z

Google has agreed to build support for Do Not Track into Chrome so its Web browser can tell Web sites when users don't want advertisers scrutinizing their behavior. The Do Not Track technology modifies communications between browsers and servers so ...
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White House to Applaud Direct Marketing Association and Digital Advertising ...

2012-02-23T07:50:50Z

WASHINGTON, Feb 23, 2012 (BUSINESS WIRE) -- In a West Wing ceremony at 12 noon ET today, The White House will gather the leaders of the Self-Regulatory Program for Online Behavioral Advertising, as well as leaders of some of the largest companies ...
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Twitter Tries to Hook Local SMBs on Self-Serve Advertising

2012-02-23T07:50:50Z

by ClickZ, February 23, 2012 Comments Twitter and American Express have announced a new partnership that will see the companies offer $100 of complimentary Twitter advertising to the first 10000 SMBs that sign up. Businesses must have American Express ...
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Dentsu: Advertising Expenditures in JapanTotaled 5709.6 Billion Yen in 2011 ...

2012-02-23T07:50:50Z

According to this report, the nation's advertising expenditures in 2011 totaled 5709.6 billion yen, a decrease of 2.3% compared with the previous year. Japanese advertising expenditures rebounded in 2004 after a three-year decline, due to a recovery in ...
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Tech Journal: Balancing Advertising and Content

2012-02-23T05:01:19Z

You can have a large base of loyal readers who visit your website daily, but the organic search traffic is likely to form the bulk of your advertising revenue. That's because visitors coming through search engines are in the mode to “seek information” ...
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Addy Awards offers prizes for advertising excellence

2012-02-23T02:00:47Z

The ADDY Awards is an annual competition conducted by the American Advertising Federation and sponsored locally by the Mid-Michigan Creative Alliance, or MMCA, to honor student and professional excellence in advertising, design, marketing and other ...
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