This amazing animation, based on hand-drawn sketches, created keyframe by keyframe, (no auto-tweening!) was created by Laith Bahrani, of monkeehub animation. He is the creator of the great video for ‘JCB Song’ by Nizlopi, as well as the low morale series of animations, from which this ‘Creep’ character is taken. The low morale series is a must for any office based worker! Laith talks about his inspirations for low morale & the ‘Creep’ video in this post here.

This makes me wish I could pursue more projects like this, so anyone who needs a bit of character flash animation done, just get in touch! Or I suppose if you had the budget, you should probably ask monkeehub!

It’ll be business as usual, as we will be working from her home offices & will be fully available for anything you need. On our return mid-August, we will be posting full details of our new office, still based in Woolacombe, North Devon.

Oh, and for any scallywags thinking of burgling us now that I’ve announced our absence – don’t bother, the whole place is empty. Sorry.

These were taken at a couple of locations, mostly at The Great Field in Braunton, or at the Local farm Box warehouse, but there are a few that were taken in my own back garden!

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After their cracking set, I went to meet them, hopefully for a chat & a bit of a stalk on the way back to their rooms. Eagerly clutching my 1982 soundtrack album, I lost my cool and for the first time ever, approached a band to get autographs. Bass -master Derek Smalls was excited at the site of some vinyl for a change & was amazing, inviting David St Hubbins back for a chat, who then invited me to come through to their dressing room to meet Nigel Tufnel, the man with whom goto11 would have to be called something else!

The guys were amazingly nice & I was struggling not to crack up, as they stayed fantastically in character the whole time (me too, calling him Mr St Hubbins at one point).

The whole weekend was a blast, & we got to see dozens of bands, with a healthy dose of stalking backstage & in the dressing rooms. My highlights this year were, Fleet Foxes, The Whip, Spinal Tap (of course), VV Brown, Yeah Yeah Yeahs, Franz Ferdinand & best of all, The Prodigy, closing up Sunday night on our stage with a belter. The guys went mental on stage & look completely alarming, but were as sweet as anyone you could hope to meet & while their entourage got through 3 cases of Veuve in the after party, Keith, Liam & Maxim went back to their room for a nice roast dinner then went to bed. Rock & Roll!!

Looking forward to next year already!

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From the outset, we decided with Vaughn that although the existing company name was very descriptive, it didn’t offer a punchy, memorable & marketable identity for them. As North Devon Surf Hire is one of the longest established surf hire businesses in Devon, starting out in Saunton Sands in the late sixties, we knew that we wanted to play on this strength with the new branding. As well as this, it would be great to link into the ‘local’ and ‘established’ roots of the company. Ultimately, Vaughn wanted to create a ‘brand’ around the business, that then had the potential for future growth as surfwear, merchandise, etc.

goto11 were then tasked to put all these required elements together. Here’s what we came up with!

Sue approached us with our ideal scenario: She had a very clear & well thought out direction for the brand image. She had created a name we couldn’t hope to ever improve on! As a client, she had a great sense of humour & a willingness to let us run with the more risque logo suggestions. The end result was a logo that is very strongly feminine, yet with a retro surfy feel, as surfing will be one of the predominant activities offered. A strong tie using colours to both the natural aspects of the North Devon region, as well as the pink association with their target market. We were also keen to exploit the travel/compass potential of the flower, but with a definite cheeky nod with the subtle feminine symbology and double-entendre of Heading South at the same time!

You can find out more about Head South at www.head-south.com. We are currently developing the full site & will post more as soon as we launch.

As the Director of his own design agency, Kind Design, Richard had a very strong vision and concept for how the identity and following website would look, but approached goto11 initialy for our expertise in bespoke website design. Ultimately, the project developed as a true design collaboration and the end result was something we are both very proud of. As a showcase for North Devon’s wonderful coastline, we don’t believe there is anything to beat it!

The wavedreamer website was one of our original projects that used the WordPress publishing platform [What is WordPress?]. We initially only used it for building Richards surf movie video journal. After now seeing the impressive power and capabilities of WordPress, the wavedreamer website has recently been completely rebuilt to run entirely on that platform. Richard now has full control of his site content, with goto11 staying on board to help with design tweaks when required.

visit the wavedreamer site here, for the latest surf movies, videos & photos. And while you are there, please support all Richards amazing efforts by purchasing one of the many hand picked gifts for surfers in the wavedreamer emporium

For this project, we were involved from the outset, before there was even a name in place. We were asked to see what we could bring to the table for a complete concept for naming & identifying the business. After a great deal of brainstorming, we decided that the name should play on the strengths of the concept & be simple, unadorned & appealing, just like the produce, so we proposed Local Farm Box, along with an earthy logo that reflected natural colours that you would find in both the produce itself, and its growing environment.

Check out the live site for The Surf Doctor here