GreenBiz.com

Carting Away the Oceans: June 2009

GreenBiz Staff — Wed, 01 Jul 2009 15:22:00 -0700

This report from Greenpeace ranks and rates 20 supermarket chains, including 17 national chains, on their sustainability practices for purchasing seafood and communicating about sustainable seafood to shoppers.

More Greenpeace Rankings: Who's the Greenest Seafood Retailer?

Matthew Wheeland — Wed, 01 Jul 2009 15:15:00 -0700

The third update of Greenpeace's Sustainable Seafood scorecard finds Wegman's Ahold USA and Whole Foods leading the pack for supporting sustainable seafood; Trader Joe's remains the lowest-ranked national retailer on the list.

Safeway Expands Its Local Food Focus

GreenBiz Staff — Fri, 19 Jun 2009 08:30:00 -0700

The grocery retailer is highlighting locally grown fruits and vegetables in its supermarkets, saying that almost a third of its produce sections come from nearby farms.

On-Site Recycling Facilities Can Provide a Win-Win-Win

Adrian White — Wed, 17 Jun 2009 09:03:00 -0700

As California's bottle-recycling bill shows, making recycling convenient and easy provides boons to retailers, states and shoppers, while helping to increase overall recycling rates at the same time.

Don't Talk About Green

Richard Seireeni — Thu, 14 May 2009 22:28:00 -0700

Rather than talk about climate change, environmentalism, or socially responsible business, it's time for business leaders to talk about efficiency and other real-world ways to move even the most hardheaded organizations toward a sustainable future.

You're Doing it Wrong: Five Earth Day Pitches That Failed

Matthew Wheeland — Wed, 22 Apr 2009 06:48:00 -0700

Earth Day is by and large a cheerful, optimistic event, but nestled in amongst the massive pile of pitches and announcements I received since the beginning of March are some that stand out as particularly dumb, off-target or just plain cynical.

The Selling of Earth Day 2009: The Good, Bad, and Ugly

Tilde Herrera — Tue, 21 Apr 2009 17:47:00 -0700

Part two of our Earth Day 2009 package looks beyond what companies are doing in offices and on their own campuses to explore the ways they're sharing their efforts with the world at large.

Lies, Damn Lies, and the Seventh Sin of Greenwashing

Joel Makower — Tue, 14 Apr 2009 17:20:00 -0700

TerraChoice Environmental Marketing this week is releasing an updated version of their widely discussed "Six Sins of Greenwashing," and to explore the new findings, as well as just how grave a sin greenwashing can be, GreenBiz.com executive editor Joel Makower talks to TerraChoice's Scot Case about the seventh sin of greenwashing.

Most Small Biz Owners Say Customers Won't Pay More for Green: Survey

GreenBiz Staff — Wed, 01 Apr 2009 13:27:00 -0700

The Wells Fargo/Gallup Small Business Index found 67 percent of small business owners don't believe customers will pay more cash for green products. And although most are adopting at least some green practices, one in three admit the bad economy is impacting plans to become greener companies.

Not Taking Part in Earth Hour? How About 'Human Achievement Hour'?

Matthew Wheeland — Fri, 20 Mar 2009 03:00:00 -0700

Possibly the most bizarre announcement to cross my inbox in days if not weeks, the Competitive Enterprise Institute has developed an anti-Earth Hour campaign to celebrate humankind's marvelous achievements.

SC Johnson Starts Listing Product Ingredients Publicly

GreenBiz Staff — Fri, 13 Mar 2009 13:40:00 -0700

The maker of Windex, Shout and multiple other consumer goods has started listing all the ingredients in cleaning products, including what could be in fragrances, on a dedicated ingredient website and on labels.

The State of Green Business 2009: Green Marketing Suffers a Failure to Communicate

Joel Makower — Wed, 25 Feb 2009 16:00:00 -0800

With the new players and products entering and marketing in the new green economy has come a new wave of claims about greenwashing, or at least public frustration that companies aren't doing enough, aren't telling their stories well, or both.

Green Backlash - The Price of Success?

Robert Peoples — Mon, 23 Feb 2009 16:00:00 -0800

Anyone working towards sustainability needs to be aware of how the public and different sectors are viewing "green," and make sure that and backlash to "green" doesn't harm truely beneficial work.

Whole Foods, Google, Trader Joe's Among Consumers' Greenest Brands: Report

GreenBiz Staff — Mon, 16 Feb 2009 16:06:00 -0800

A new report from GreenBiz.com looks at the ways companies are successfully reaching their customers with green messages, and in this interview with the authors of the report, we explore some of the strategies and pitfalls in the green economy.

The New Sustainability: Surviving While Waiting To Thrive

Julian Darley — Tue, 10 Feb 2009 03:00:00 -0800

The keys to surviving the economic downturn will be adaptability and an understanding of how markets are changing in surprising ways at unusual speed, requiring heightened communication, such as social media services. Green businesses should look to bio-intensive agriculture as an appropriate metaphor for using these tools effectively.