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<channel>
<title>Highland Career Network: Marketing/Business Development</title>
<link>http://www.hcp.com/career-network/</link>
<description>Career listings from Highland portfolio companies</description>
<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/hcp_careernet_marketing_bizdev" type="application/rss+xml" /><feedburner:browserFriendly>This is an XML content feed. It is intended to be viewed in a newsreader or syndicated to another site, subject to copyright and fair use.</feedburner:browserFriendly><item>
<title>Bullhorn: Senior Marketing Specialist</title>
<link>http://www.hcp.com/content76541.html</link>
<description><![CDATA[Position Overview:
&nbsp;

&nbsp;
The Senior Marketing Specialist, reporting to the Vice President of Marketing, will be responsible for supporting and executing marketing programs including, but not limited to, PR, Internet marketing, marketing collateral and Bullhorn events. This individual will be working directly with the VP of Marketing in an effort to build Bullhorn-s reputation of being the global leader in On Demand, front office staffing and recruiting software.
&nbsp;

&nbsp;

Responsibilities: 
&nbsp;

Responsible for collaborating with all marketing team members in the planning, development, and execution of marketing programs including PR, internet marketing, social networks, the Bullhorn website, videos and marketing collateral.
&nbsp;
Develop, create and post content across Bullhorn-s websites and presence on social networks.
&nbsp;
Maintain consistency of the brand for all externally facing communications.
&nbsp;
Measure program results using various Internet-based analytical tools.
&nbsp;
Deliver marketing programs to Bullhorn-s international team.
&nbsp;]]></description>
<pubDate>Tue, 14 Jul 2009 09:40:13 EDT</pubDate>
</item>

<item>
<title>Hangout Industries: Social Media Marketing Analyst</title>
<link>http://www.hcp.com/content75940.html</link>
<description><![CDATA[Hangout Industries is creating a next generation, online social entertainment platform that creates virtual spaces online so that teens can hangout with their friends. Think Facebook meets the Sims, where users can create and customize avatars and virtual rooms using real branded content. Inside these rooms they can hangout with their friends from their social network around social events wearing real products like threadless tshirts, vans shoes, gossip girl clothes and zappos shoes. They can then show off the virtual goods they had acquired to their friends and promote and donate to charities -- all of this is done in a browser, all secure and leveraging the web as its content engine. Hangout wants to leverage the viral marketing channel to grow in the most cost effective way possible. Numerous applications on Facebook have been wildly successful by deploying what is now called viral marketing tactics to get as many users using the application for almost no marketing spend. This has occurred by paying careful attention to the way in which the application communicates to the outside world by way of invitations to join, updates on goings on in the application, etc. 
&nbsp;
Your responsibilities will be to understand which tactics work and which don't, stay current on all of the changes happening in Facebook and implement and communicate those learnings daily, if necessary, to the Hangout product team to ensure that the Hangout online application is as viral as possible. Hangout Industries is venture backed by Polaris Ventures and Highland Capital Partners. 
&nbsp;
Job Description: 
This is an social media marketing analyst job whose focus is to understand and communicate to the product team the viral marketing tactics that work inside Facebook among the most successful casual games and Facebook apps. 

The analyst will focus on understanding and continually deploying the latest viral marketing tactics that are used by the most successful casual games in the Facebook ecosystem. 
The analyst will work with the product team to bring the viral marketing learnings into Hangout's product design and direction 
The analyst will work closely with the CEO and the VP of Product Development&nbsp;
The analyst will learn the latest in viral marketing and A/B testing techniques to ensure Hangout acquires online users at the most cost effective manner ]]></description>
<pubDate>Mon, 06 Jul 2009 16:50:44 EDT</pubDate>
</item>

<item>
<title>Helicos BioSciences: Product Manager - Instrument and Consumables (215325-952)</title>
<link>http://www.hcp.com/content75847.html</link>
<description><![CDATA[The Product Manager represents the product marketing function on core development teams and leads marketing activities in the enhancement of existing products and the development of new products . Helicos-s Product Manger will interact with all parts of the company including Business Development, Marketing, Customer Service and Support, Applications, Sales, Engineering, Bioinformatics and Manufacturing.  The successful candidate will identify opportunities for improving existing products, help to develop new product ideas, and ensure market-driven product design along with appropriate gross margins on consumables and instrumentation.  Responsibilities include defining product requirements based on market requirements, gathering and disseminating competitive intelligence, developing marketing collateral and user manuals, presenting detailed product roll-out time lines, partaking in vendor negotiations, and working with the commercial team to develop proper positioning of the company-s products.  Experience commercializing a system that achieved at least $10 million USD of revenue within two years of launch is necessary. The successful candidate will also have a proven track-record of outstanding performance interacting with customers and various internal organizations. A strong understanding of the genomics market, 4+ years experience in a similar position, and a B.S. in engineering or science are required.
 ]]></description>
<pubDate>Tue, 30 Jun 2009 12:35:05 EDT</pubDate>
</item>

<item>
<title>Bullhorn: Manager of Alliances</title>
<link>http://www.hcp.com/content74671.html</link>
<description><![CDATA[Position Overview:
 

 
Reporting to the VP of Global Sales and Business Development, the Manager of Alliances will be responsible for developing and executing on Bullhorn-s strategic vision for Channel & Alliances development, and Partnership initiatives in the Staffing and Recruiting software market

 

Key Responsibilities:
 

Help lead the company's strategic, corporate planning and development process and the evaluation of outside opportunities for partnerships and alliances.
 
Design and Build formalized alliances program
 
Investigate and structure channel partner programs to facilitate rapid revenue growth
 
Prepare assessments and financial analyses for strategic partnership opportunities highlighting market position, business issues, and key success factors.
 
Provide due diligence material for the finance, marketing, and legal departments.
 
Perform industry analysis and financial modeling for strategic projects
 
Coordinate participation and leverage cross-functional resources (marketing, sales, software development) in developing, launching and maintaining new business relationships.
 
Develop and implement strategic partnership marketing standards and processes.
 
Develop and manage relationships with channel and marketing partners.
 ]]></description>
<pubDate>Thu, 25 Jun 2009 14:09:29 EDT</pubDate>
</item>

<item>
<title>Turbine: Email Marketing Assistant Manager</title>
<link>http://www.hcp.com/content75352.html</link>
<description><![CDATA[Working with branding and direct marketing teams to create and execute email marketing campaigns and programs that will increase customer/player engagement, reduce churn, and drive revenue. This is a critical role within the company given our focus on electronic communications to our customers/players. The person in this role will also be responsible for creating emails in HTML from a set group of templates, testing to ensure proper formatting, and deploy emails using our third party email service provider-s tools. 
 
Essential Functions: 

Execute on existing strategies to help drive revenue through email communication 
Champion continuous advancement of Turbine-s email capabilities (targeting, personalization, tracking, etc.) 
Schedule, deploy, and monitor email marketing campaigns using our third-party email service provider (ESP) 
Develop/create HTML emails using pre-designed templates, recommend template enhancements or changes as needed 
Work with external and internal creative resources to develop effective designs for all emails and supporting landing experiences 
Report email performance statistics (opens, clicks, bounces, opt-outs, etc.) and work with other marketing teams to determine the affect each email campaign has on our corporate goals 
Synthesize and prioritize input and requests from all internal stakeholders to develop business requirements, features and functionality, release schedules, and analytics to measure effectiveness 
Develop strategic data-driven customer email communications and merchandising programs 
Define strategic direction, market requirements, and business case (potential ROI) for new email marketing features and services 
Manage and optimize the design, content, targeting, and messaging of email communications 
Utilize aggressive testing to maximize campaign performance and to isolate campaign driver effectiveness 
Work with marketing groups to coordinate email communications for promotions and media campaigns 
Set benchmarks and establish analytics for key performance criteria. 
Assist in the development of the overall marketing plan and how email marketing fits within that plan ]]></description>
<pubDate>Wed, 24 Jun 2009 16:31:43 EDT</pubDate>
</item>

<item>
<title>CafeMom: Social Media Member Acquisition Manager</title>
<link>http://www.hcp.com/content75509.html</link>
<description><![CDATA[The core of this role is to tap into the larger social media ecosystem to drive moms to join CafeMom. Key initiatives include increasing our presence and gaining friends and fans on facebook and myspace, leading our paid marketing efforts on these sites, and developing recommendations for facebook / myspace apps. 
 
Success will be measured by: 
 
� # of quality members signing up from social media channels 
� Ability to sign up highest quality and greatest quantity of new members for CafeMom at a reasonable CPA through our paid marketing efforts 
� Viral pass along rate 
 ]]></description>
<pubDate>Fri, 19 Jun 2009 09:10:47 EDT</pubDate>
</item>

<item>
<title>Yoga Works: Retail Director</title>
<link>http://www.hcp.com/content75263.html</link>
<description><![CDATA[YogaWorks, a rapidly growing yoga school with 23 studios and retail boutiques in Los Angeles, Orange County, San Francisco and New York is looking for a Retail Director for the corporate office in the Los Angeles area. 
&nbsp;
The ideal candidate must be a highly analytical individual with prior retail and management experience, who has the entrepreneurial spirit to develop new retail opportunities. We are looking for a motivated leader with effective communication skills. 
&nbsp;
Key Responsibilities: 
� Oversee and direct in-house corporate retail team and provide direction to studio personnel involved in retail offering 
� Develop and execute product strategies 
� Determine/establish buying budget and maintain open-to-buy 
� Develop appropriate product mix 
� Manage vendor portfolio 
� Establish performance targets and manage the annual budget 
� Oversee the distribution strategy ]]></description>
<pubDate>Mon, 15 Jun 2009 15:29:46 EDT</pubDate>
</item>

<item>
<title>Quattro Wireless: Marketing Communications Manager</title>
<link>http://www.hcp.com/content75261.html</link>
<description><![CDATA[Do you love writing? Do you have a passion for technology and 
advertising? If so, we&sup1;re looking for you!

Quattro Wireless is a leader in Mobile Advertising, operating mobile's trusted premium ad network and providing creative services to publishers and advertisers. Mobile advertising is one of the bright spots in the market, with current growth rates for 2009 pegged at 36% year-over-year. And let's face it, everyone is obsessed with iPhone apps!

We need a strong tech-savvy marketing geek with a minimum of five years business-to-business experience in the planning, development and implementation of marketing campaigns, PR efforts, collateral, presentation and web content development. The right candidate will be a strong writer than can translate product specifications into compelling sales copy.  The Marketing Communications Manager will report to the Chief Marketing Officer and will be based in NYC, with travel to the Boston-area headquarters and other offices and events as needed.

Key duties and responsibilities include:
Drive development of corporate communication vehicles: If it 
references the Company or our products, you are collaborating on  the look, feel and message it communicates. All of our materials (online and in print) represent us in our absence -- make sure we shine! 
You'll own press releases, bylines, case studies and many other projects.

Create demand: Execute a demand generation strategy which maintains an active, robust lead-to-prospect pipeline for our Sales and Business Development teams to execute against. You'll work on email newsletters, advertising and events and generate additional ideas for bringing leads in the door.

Provide sales and business development with kick-a** tools: Once you have created all that demand, our teams will need great sales tools.
You'll work with them on creating engaging presentations, collateral, sales programs and any other tools we dream up.

Create a compelling web and mobile presence: Execute a web and mobile strategy which presents a compelling "storefront- for the company and drives a targeted audience to our front door. SEO/SEM, blogs, social networking are some of the channels you'll use.

Keep us in the know: Conduct the necessary product-related marketing research, gather competitive information and identify market needs to enhance effectiveness of our marketing communication strategy.

]]></description>
<pubDate>Mon, 15 Jun 2009 12:37:38 EDT</pubDate>
</item>

<item>
<title>Avidyne: Regional Sales Manager: Eastern North America</title>
<link>http://www.hcp.com/content74897.html</link>
<description><![CDATA[Office - Field Office located within the South Eastern United States preferably in Virginia, Washington DC, Atlanta, GA or Florida


On target compensation - $100K


Avidyne is seeking a highly motivated sales professional to act as the general manager for Avidyne-s Eastern North American Region.

This position requires excellent organization and time management skills as well as, demonstrated interpersonal skills. You must be capable of meeting deadlines and be a team player who has the ability to work well and communicate effectively with both internal and external customers. You must possess strong oral and written communication skills, as well as be detail oriented and able to solve problems and issues using established processes. To be successful, you will have the ability to manage multiple projects and work independently on several different tasks simultaneously, setting priorities while ensuring completion of tasks under minimal supervision.  This position reports to the Vice President of Sales and Marketing. 


Specific Responsibilities include: 
�Overall end-to-end responsibility for Avidyne-s success in the Eastern Region
�Primary face of Avidyne with end customers and Dealers
�Manage territory and meet set revenue goals
�Host customer and potential customer seminars
�Educate dealer network on products
�Assist with technical support high level troubleshooting
�Pass qualified leads to competent dealer network
�Attend open houses and trade shows
�Competently demonstrate Avidyne products to dealers and end customers
�Assist Director, Aftermarket Sales with forecasting revenue
�Assist Director, Aftermarket Sales with funneling market intelligence and information to Aftermarket Product Manager

]]></description>
<pubDate>Tue, 02 Jun 2009 16:08:40 EDT</pubDate>
</item>

<item>
<title>StreamBase Systems: Marketing Intern</title>
<link>http://www.hcp.com/content74585.html</link>
<description><![CDATA[StreamBase Systems is seeking a well qualified intern as part of its new Marketing Intern initiative. Graduate students, students in their final year of study, and other candidates with relevant marketing experience are encouraged to apply.

Duties and Responsibilities

Market research: Capital Markets 
Media research and planning: Online and Offline media outlets in the UK and US 
Data mining: Internal and external data sources
]]></description>
<pubDate>Fri, 22 May 2009 13:15:06 EDT</pubDate>
</item>

<item>
<title>US SEARCH: Senior Web Designer</title>
<link>http://www.hcp.com/content73656.html</link>
<description><![CDATA[Are you a web designer who understands the importance of an outstanding user experience and user interface?   If so, we have a unique opportunity for you.  US Search is looking for a Sr. Web Designer to join the Marketing team.  We need a strong Web Designer, who can think strategically while executing with pixel-level detail. 

USSearch.com is a leading online People Search company and ranked in the top 25 e-commerce consumer sites on the Internet.  In business since 1994 and profitable, USSearch.com helps people reconnect and keep in touch with family, friends, colleagues and more.  With more than 7.5 million unique visitors per month, its market share in the People Search space continues to increase as a result of its brand longevity and through strong partnerships with leading directory and social networking web sites.  

As a Senior Web Designer you will work closely with US Search Product Managers, Marketing Managers, and the Development team to develop a best-of-breed online experience.  This is an ideal position for someone looking to further their career in Web Design and Development with a leading ecommerce web site.  

The ideal candidate is a self-starter, at-ease in a fast-paced environment, and possesses a solid understanding of Internet technologies, web-based content publishing, HTML, production and ecommerce site design, navigation and user-interface.  

Responsibilities include conceptualizing, developing, and designing.  
Job responsibilities include:
Develop design concepts through full life-cycle (initial mock-ups to production)
Develop new creative concepts for the US Search web site and product flows
Design static and dynamic landing Pages, email campaigns
Design and build out online ads & banners, skys, pops, etc. & HTML, Flash
Communicate design strategy and rationale to key stakeholders
Ensure the brand site standards are consistently met
Work with teams to design and create graphical elements and generate concept mock-ups to facilitate the creative process
Control and manage US Search-s style guide

]]></description>
<pubDate>Wed, 29 Apr 2009 13:32:13 EDT</pubDate>
</item>

<item>
<title>Bullhorn: Senior Product Marketing Manager</title>
<link>http://www.hcp.com/content70626.html</link>
<description><![CDATA[Key Responsibilities:
&nbsp;

Responsible for leading the development and implementation of product marketing strategies and programs including:
&nbsp;

Positioning
&nbsp;
Market Segmentation
&nbsp;
Competitive Analysis
&nbsp;
Pricing
&nbsp;
Collaborate with and lead Sales, Customer Services and Professional Services in the effective external communication of Bullhorn-s product innovations 
&nbsp;
Lead the strategic analysis of the competitive landscape
&nbsp;

Conduct market, customer and competitive research, detail product requirements, define, prioritize, resolve, monitor and manage internal and external relationships to achieve product and company objectives.
&nbsp;
Collaborate with the Vice President of Marketing and the Senior Director of Product Management in the development of product roadmap and market strategy to maximize revenue opportunities.
&nbsp;
Develop and manage business plan and launch plans in support of new major product releases, ensuring that Bullhorn further establishes it-s stronghold on the Staffing and Recruiting Software market.
&nbsp;
Collaborate with Bullhorn Product Management in leading all of Bullhorn-s product and services launch activities from inception through the entire product and services lifecycle
&nbsp;
Act as a customer-facing resource to sales involving prospects, including contributing to RFPs, performing analysis and participating in sales meetings
&nbsp;]]></description>
<pubDate>Wed, 29 Apr 2009 12:41:48 EDT</pubDate>
</item>

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