But the Nike Calm Elevation slide is on a whole new level, quite literally.

And to be clear, this isn't a regular, post-activity slide sandal, something Nike is more than well-versed in. Shout out to the ReactX Rejuven8, you really changed the slip-on game.

But Nike's Calm Elevation exists in a different world entirely. It's not meant for pre-basketball game lounging or off-track strolls. This is a slip-on made for a life of leisure.

With its platform heel, marble-esque upper and gold Swoosh, the Calm Elevation is more of a summer sandal than a post-activity slip-on. 

Available on the Nike website for $65, this platform slide has lived many lives, including a brief stint as an UGG-style sandal. But this crisp white iteration is the Calm Elevation slide in its truest form: sleek, crisp, and calm.

As far as Nike's slip-on lineage is concerned, the Calm Elevation is quite new. First released in 2025, the Calm Elevation was designed for everyday wear, and its rubber outsole and textured footbed make it quite easy to wear. But now with this marble upgrade, the Calm Elevation is throwing its hat in the ring for sandal of the summer.

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This pair weaves family history into every stitch, channeling the wild spirit of a racehorse and the bond between brothers into something you’re actually going to reach for, story included.

Twine suede sets the tone straight off the bat: dusty, soft, and unexpected. Elsewhere, the Baroque Brown Swoosh is made from actual horsehair, a tactile flex you don’t see every day and a direct nod to the story’s equestrian roots. 

Western embroidery on the heel keeps things sharp, while the Kobe Sheath logo in ocean blue adds a cold shot of contrast at the tongue and heel, breaking up all that warmth perfectly. 

The real clincher? Horseshoe-shaped dubraes stamped with "Siempre Hermanos" (Always Brothers). It’s not just an accessory, it’s the whole theme in miniature. Underfoot, ReactX foam and Nike Air bring the comfort up to date, but this AF1 is anything but retro. 

It’s memory, myth, and modern tech in a single, unmistakable package, built for the rodeo and beyond.

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The latest 991v2 Made in U.K. sneaker gets the usual high-end construction, but this time, it features nubuck leather (instead of suede) and mesh. And it's all realized with very, very light grey and teal, forming a colorway known as "Grey with Balsam and Total Eclipse."

It's a new scheme for the 991 rotation, for sure. However, this particular color combination isn't new. It's an IYKYK classic.

New Balance's latest England-made dad sneaker is inspired by the 1530 sneaker. To be even more specific, it plays on the original pair from 2019's "Anniversary Pack." The release included a 1500, which turned 30 at the time, but it was also the 1530's debut.

It's been a while since we've heard from the 1530. However, New Balance hasn't forgotten about it or its great colorways. By dressing the 991 in its OG scheme, the sneaker label is keeping the legacy alive and fresh.

By the way, the New Balance 991v2 Made in U.K. sneaker is scheduled to drop on the brand's website on May 21 for $270.

After all, Grey Days is in full effect, celebrating the best of New Balance's signature color and the dad shoes that wear them oh-so-well. 991s included.

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In introducing its newest alter ego, the adidas Mary Jane hybrid reveals a new design altogether, featuring black patent leather uppers and all-over star studs. Spikes, too.

It's certainly different from the other, more cutesy Samba Janes we've seen lately, including those fine leather pairs and silky versions which really look like classic ballet shoes. However, even as this Samba Jane tries its hardest to rebel against the cutesy norm, it's still quite adorable at the end of the day.

Basically, as long as it has its Mary Jane strap, it will always be cute.

The studded-up pairs don't have a release date just yet. However, according to sneaker leakers, they'll drop on adidas' website sometime this summer.

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Long tables in the main room were dotted with the spring issue of Highsnobiety featuring Elsesser on the cover in his signature hue. Incense holders were perched on various surfaces burning a custom scent created for Highsnobiety by Unknown Variable. A corner bar served Lalo Tequila cocktails. Farther back, in a room set up to look like a record store, rows of little Elsessers looked down from both walls like a battalion made up of just one guy. 

The man himself seemed at ease, hugging friends and flitting around the space. At one point he could be found chatting it up in the back room with the musician Jack Harlow. At another he was huddled with some friends and his sister, the model Paloma Elsesser. “My brother is quite shy, and for him to let himself center his vision and his artistry is really important, really impressive, and makes me really proud,” Paloma said. 

“Obviously I do this all the time, and I can understand his vulnerability,” she added. But “the images feel special and sacred, and I’m so happy everyone came out to celebrate him because he’s deserving of such.” 

The night was soundtracked by DJs Saji and Ade Kassim, both of whom were tapped by Sage. And the musician Nick Hakim performed midway through: just him and a mic and vocals that sounded ripped from his chest. Everyone stopped what they were doing to watch; phones were raised, and heads bopped along to a semi-intangible beat. 

“I’m a deep, deep admirer of what he makes,” Sage said of Hakim. “He’s special. I’m intentional in everything I do, [and] I wanted to give opportunities to people I know and love.” 

As the night wound down, Sage said goodbye to some friends who were off to The Odeon. Others Googled the nearest dollar slice (“more like $8 now”). The room emptied out, but a few people lingered on the Togo leather sofas to catch the waning notes.

It's no $925 Balenciaga towel moment or even the IKEA "dupe." Nike has simply applied patterned terry cloth to the latest tennis shoe, basically wrapping the court classic in its own elegant tournament towel.

And to make matters even fancier, Nike has also added a crest on the tongue and buttery leather accents elsewhere.

In addition to the towel-covered pairs, Nike has also prepared a more subtle option, featuring mostly white leather and a terry cloth Swoosh and heel. As we speak, both pairs are now up for grabs on Nike's website for $125.

As the kids might say, the Tennis Classic still knows ball, maintaining much of its signature design and details, which have become just as recognizable in the big games as in the country clubs. However, recent efforts have been especially good and elaborate (and even full-blown reptilian).

It's all happening at the perfect time, too. Wimbledon is just around the corner, with the US Open coming shortly after.

Nike's terry-cloth Tennis Classic arrives as a real no-sweat flex for tennis season.

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That's right. Nike has decked out the latest LD-1000 in its famous Flyknit technology, giving the runner a taste of the brand's incredibly breathable, durable material for the summer season.

Besides being this featherlight fabric with high strength, Flyknit also looks pretty good on Nike's sneakers. It creates this nice textural design for the models. Nike's Air Force 1s and even the Mind 002 sneaker have certainly looked good in its Flyknit.

The LD-1000 cleans up quite well with it, too. Nike has pretty much stripped down the uppers, removing the Swoosh and leaving plenty of room for the knit tech to shine. However, it does keep some signature touches, like the iconic Waffle soles and general slim shape.

The Flyknit pairs are but another stylish addition to the collection. Nike's LD-1000 has enjoyed a pretty fashionable revival overall, complete with bold Stüssy transformations, surprisingly colorful COMME des GARÇONS outfits, and even all-leather spins from Aritzia.

Now, it's out here wearing Nike's finest and flyest knits.

Priced at $115, the Nike LD-1000 sneaker is now available on the brand's website in black and white colorways.

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Beyond the eye-watering prices and high-end production, that invite-only scarcity was part of what made A-TYPE a special proposition. But now, suddenly, the line is available for all! (Providing you have deep enough pockets, of course.)

Unveiled in a photoshoot with French footballer Ousmane Dembélé, A-TYPE’s second collection is less colorful and more lowkey than its first round of quiet luxury sportswear.

The shell-toed adidas Superstar is once again A-TYPE’s sneaker of choice, created from calf leather and real silver hardware which helps justify its four-figure price tag. But this time the shoe is entirely black, as is the rest of the collection.

But this time the shoe is entirely black, as is the rest of the collection.

And what does one wear with these $1,000 sneakers? A black leather Firebird tracksuit consisting of loose leather pants and a boxy track jacket, both costing $1,500 apiece. Yes, that’s over $4,000 for the full look. 

Remember when people were up in arms about the adidas x Prada Italian-made Superstar costing $500? How far we’ve come. 

Some of the extra all-black leather accessories pictured, like the football and the bag, unfortunately won’t be making it to the general public, though. And those wanting to purchase A-TYPE can’t do so on adidas’ website, as it’s only available at top-tier boutiques like Slam Jam in Italy and ESSX in New York and The Broken Arm in Paris.

adidas has quietly been ramping up its production of both German-made and Italian-made sneakers, drip-feeding more elevated products with elevated prices into its range. These have flown largely under the radar, though, partly because of a low-key marketing campaign on adidas’ behalf.

But cashmere-laced adidas sneakers that are more expensive than Pradas are too wild to ignore.

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The brand's "Linen" Air Max 95 sneakers feature creamy beige leather layers and a mesh panel, with light pink accents and collaborative branding. It's all directly inspired by the mega-classic Air Force 1 Lows from 2001.

Kith is quite familiar with the famous leather Air Forces, which were once Japan-exclusives. In 2016, the label finally brought the sneakers to the States. However, they were only available at Kith Miami during the store's opening day.

Nike's "Linen" Air Force 1s wouldn't get a much wider release until 2024, when the Cult Classics collection was released. Nike basically opened the vault to a bunch of rare classics, including the "Ultramarine" Air Max 180s and "Veneer" Dunks.

However, the "Linen" Forces era would last a bit longer than the others, thanks to Nike dropping a crisp canvas version a year later. The name? The "Linen Linen" Forces, of course.

Nike technically already did a "Linen" Air Max 95. But the Kith pairs are extra special. It's a full circle moment for the brand, which has a deep connection to the Air Force 1 that started it all. Kith is now restoring that "Linen" feeling but through a clean Air Max 95.

But here's the thing about Kith's Air Maxes: they're dropping exclusively in kids' sizing. It's not a total shocker, considering the brand recently released other AM95s just for the mini sneakerheads.

Either way, the Kith x Nike Air Max 95 "Linen" sneakers are anticipated to drop very soon on Kith's website.

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But worry not, because DSM is bringing its huge sale back to the US of A. However, it’s hitting up a new city. 

At this very moment, DSM is opening the doors to the first-ever Market Market sale in Los Angeles, where DSM has operated a storefront since 2018. Highsnobiety got an early look at the space, which called Market Market: Message Market and held inside the massive multi-use space Mica Studios. Spoiler alert: It’s as mind-boggling as ever.

As we found out firsthand at the last New York Market Market in 2023, the sheer scale of DSM’s archive sales are overwhelming in the best way possible.

DSM’s vast portfolio will be on offer for up to 70% off. That means you’ve got The North Face’s high-tech hiking gear rubbing shoulders with The Row’s luxurious cloth and streetwear titans like Stüssy alongside smaller makers like Kiko Kostadinov. Plus, tons of old-season items from the various COMME des GARÇONS sub-labels and backed brands like Liberal Youth Ministry.

The sneaker space is always especially stacked, featuring huge reductions on DSM's great collaborations, while COMME des GARÇONS, which is co-hosting the event, will surely provide the most expansively stocked selection. (Fun fact: CDG founder Rei Kawakubo is also cofounder of DSM.) That means every part of the CDG universe — from those already affordable heart-logoed CDG Play pieces to the mainline’s avant dressmaking — is on hand with slashed prices. 

Last time this sale was in America, eager shoppers braved extreme fog caused by Canadian wildfires to queue for DSM’s steals. Expect LA’s biggest DSM enjoyers to be equally determined on May 8 at 10 a.m. when doors open to Market Market, although the ticket system (which is constantly refreshing with new tickets) should help thwart the normally unrelenting lines.

Make sure to get a ticket to avoid disappointment and to go in with an open mind.

Just like shopping DSM during a normal week, you never know what you’ll stumble across. You may just find your new favorite brand — and on sale, no less. And if not, hey, grab a special Market Market: Message Market poster to commemorate the experience.

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The collaboration brings Jameson’s 200 years of smooth to KidSuper’s deeply creative and playful universe in a new collection that celebrates art, creativity and community.

At its heart, this is a celebration of community and creativity, wrapped up in a love letter to Brooklyn told in the wild and colorful way that only Colm Dillane, the creative mind behind KidSuper, can. Jameson steps into KidSuper’s sphere through a mix of studios, rooftop football pitches, art, music—all of it spilling into a collection that shows the artistry and bravado that makes Brooklyn unlike anywhere else in the world.

The collection launch is where all of that energy comes alive. After first debuting the collaboration at Paris Fashion Week last fall, the two brands are tapping into Jameson’s role as a Major League Soccer sponsor and weaving the sport into the mix. It’s a subtle nod to movement, teamwork, and the communities that come together around the game. Bright, colorful shirts and hoodies and sporty tracksuits—team spirit and dynamic, lively football energy rest at the core of the collab, and every piece feels like it carries a bit of the city’s heartbeat: rough and real, but full of warmth and vibrancy. 

The collection drops on May 8th online at KidSuper and Jameson. Why only sip smooth when you can look the part too?

While the 2024 Biennale Arte featured many partnerships and collateral events with the likes of Dior, Bottega, Burberry, Chanel, Tod’s, Schiaparelli, and Rick Owens, this year’s edition offers a marked shift in approach, as many fashion brands take a long view of art’s importance to their corporate strategy. 

Call it Venice Fashion Year(s), if you will: Zegna’s sponsorship of the Italian Pavilion caps off a decade-long relationship with the Pavilion’s artist and curator; Bulgari’s official partnership with the Biennale through 2030 cements it as a major player for the next three editions; Bottega Veneta is hosting a series of artist chats in partnership with the Pier Luigi Nervi Foundation; the Fondazione Prada is hosting an Arthur Jafa and Richard Prince show that promises to be one of the week's biggest; and a Lu Yang exhibition at Espace Louis Vuitton continues the luxury label’s ongoing support of the Chinese artist, after producing one of his films in 2024. And that's not even all of the fashion-art tie-ups.

The trend of fashion latching onto art isn’t new; the context is. At last month’s Milan Design Week, it was brand activations — from the Gucci vending machines and literary pop-ups from both Miu Miu and Jil Sander, plus a few Yohji Yamamoto-designed staff uniforms for Aesop — that took up more oxygen than actual design.

And as the cultural circuit shifts toward the Biennale Arte, Venice’s backdrop matters just as much as the works staged around the city. It was only a year ago that a certain billionaire’s wedding last summer turned Venice into ground zero for a new Gilded Age, all but sinking the city down a few centimeters under the weight of all that unchecked wealth. 

There’s a mystique to Italy’s floating gem of a city, and its lure has long attracted a wave of fashion-backed institutions to its waters: Kering founder Francois Pinault’s Palazzo Grassi and Punta della Dogana Fondazione opened in 2006 and 2009, respectively, to showcase a slice of his $1.2 billion art collection, with Fondazione Prada Venice opening in 2011 and Espace Louis Vuitton following in 2013, each coinciding with that year’s Biennale Arte. Even $600-sneaker-specialist Golden Goose launched a cultural outpost in 2024 in the Marghera industrial area, where the Italian luxury label was founded. 

This year’s Biennale emerges amidst a sea change in how luxury is defined and disseminated, with major fashion labels increasingly embracing other cultural outlets in hopes of expanding their reach. With sales faltering and the ultra-wealthy customer base shrinking, encroaching on the realm of art and design has begun to look less like a passion project and more like a business strategy. It makes sense. After all, when the same people who can afford, say, Bottega’s $10,200 leather T-shirt are also the ones who might bid at auction for masterpieces or attend glitzy Venetian galas, isn’t it only natural to try seizing the means of cultural production so your luxury clients have somewhere to wear their luxury clothes?

Take Dries Van Noten, for example. The designer’s second act after leaving his eponymous fashion label is the launch of his own cultural center, the Fondazione Dries Van Noten, just in time for the 2026 Biennale. This major event is the clearest sign yet of just how tightly bound art and fashion have become, and ties neatly into one of fashion’s earliest artistic threads: it was Christian Dior who, before making a single dress, debuted Salvador Dalí’s melting clock masterpiece, The Persistence of Memory, in his Parisian art gallery in 1931 — laying the foundation for these two mediums to converge. 

If Miuccia Prada and Patrizio Bertelli’s announcement of the Fondazione Prada art center in 1993 was an early tremor, it was the dual launch of Prada’s expanded Milan outpost in 2014 and Louis Vuitton’s sprawling Fondation in Paris one year later that set off an earthquake, cracking fashion’s bedrock and freeing major labels to become cultural forces. The Hugo Boss Prize, Max Mara Art Prize for Women, LOEWE Foundation Craft Prize, and Chanel Culture Fund have all funneled money towards the industry’s rising stars, and, despite Vuitton’s space being labeled “a handbag palace on steroids” by one art publication upon its opening, the new era of luxury labels straying from their sartorial lane has pushed onward.

If the undercurrent of fashion-backed programming at this year’s Biennale Arte reaffirms anything, it's that being a major label that solely sells nice clothes isn’t enough. Luxury breached the fashion industry's containment long ago, settling into every facet of culture — and in 2026, what better place than Venice to make tastemaking a true art form?

The right shoe isn’t one-size-fits-all, it depends on where you’re going and how you want to get there, so On designed three variations of the Cloudmonster 3 to align with every distance and speed.

When the Swiss brand launched the Cloudmonster in 2022, it set out to rethink what a running shoe could do. What started as a radical new silhouette supported by CloudTec® geometry has now evolved into a trio of shoes that bring maximum cushioning, energy return, and a forward-rolling ride. 

But not every runner wants the same thing. The new generation of Cloudmonster brings together a range of models, each expertly engineered to specialize in a different kind of run, but all rooted in one uniting foundation: energy. 

The new collection is a family of three: the Cloudmonster 3, the Cloudmonster 3 Hyper, and the LightSpray Cloudmonster 3 Hyper. Each version is designed with a distinct set of technologies to cater to different running styles and performance needs. In other words: no matter how your run takes shape, there’s a Cloudmonster made to run it alongside you.

Constructed with the daily runner in mind, the Cloudmonster 3 supports while offering an injection of energy to make the miles fly by. Designed with triple-layered CloudTec® cushioning, this silhouette brings max energy return for regular runs. The dual-density Helion™ foam in the midsole ensures there’s a sweet balance of responsiveness and comfort while the re-engineered bottom unit propels each step forward with its aggressively curved rocker shape and the nylon Speedboard® stores energy before snapping back for extra propulsion.

When the open road is calling and the goal is to cover distance, On’s top athletes swear by the Cloudmonster 3 Hyper. This is thanks in no small part to the fact that it’s packed with Helion™ HF hyper foam which provides extreme responsiveness without compromising on comfort. The Cloudmonster 3 Hyper is designed to handle high-mileage runs. With 20% more foam than its predecessor and a plateless design, it keeps your steps light and minimises fatigue. Endorsed by top On athletes and put through the toughest sessions by the On Athletics Club (OAC), it’s proven to perform at every level.

As the lightest Cloudmonster ever—weighing in at just 205g—the limited LightSpray Cloudmonster 3 Hyper is engineered for speed. Its ultralight upper and Helion™ HF hyper foam offers the pinnacle of cushioning and responsiveness in the lightest way possible. The LightSpray upper technology makes this version even more breathable and lightweight, aligning it perfectly with tempo and distance running.

The latest evolutions of the On Cloudmonster are a physical manifestation of our goals as runners. There is no single design that works for everyone. Beyond the subtle engineered differences that distinguish each Cloudmonster 3 silhouette, there lies one universal fact: every run begins with energy. It’s through industry-leading energy-return technology that the Cloudmonster 3 collection connects runners of every kind.

Shop the Cloudmonster line now on on.com or in On retail stores. 

It's inescapable, its influences as perceptible upon scanning Louis Vuitton as when entering an H&M; from high end boutiques or counterfeit tourist markets. The style, however loosely defined, is so ubiquitous now that pretty much every single collection of men’s clothing today borrows from streetwear aesthetics. Whether it’s up-and-comers or billion-dollar luxury houses, borders between streetwear and runway fashion have long blurred.

Streetwear has become a global language, constantly evolving. Its biggest strength, therefore, is how it lends designers more scope than ever to do whatever the hell they want. There are no rules now: just take it and make it yours.

Trends might come and go quicker than ever these days, but streetwear brands' progression means things are never boring. On the surface, and for the untrained eye, it might seem just box logos and flashy sneakers, but dig a little deeper and you’ll find a thriving world of upstart designers pushing the style into new directions — the market is so big now that underdog names have a real shot at making a viable business out of their creations.

The streetwear scene is much more than a place to buy clothes. Like nightclubs, football stadiums, skate parks and concert venues, it’s a place for people to feel simultaneously individual and part of something bigger. Whether it’s kids blowing their pocket money on the latest hype, or an office worker treating themselves to a new pair of sneakers on payday, everyone’s engaging with it — and that’s great.

So without any further ado, in no particular order, this is Highsnobiety's ongoing list of the most relevant streetwear brands in the industry.

From luxury streetwear, to the OGs, to the up-and-comers, scroll down to check our list of streetwear brands to know in 2026

Carhartt WIP

Originally an American workwear label that unexpectedly garnered prestige in late 20th-century subculture, Carhartt was established in 1889 by Hamilton Carhartt in Dearborn, Michigan. The firm initially created durable attire for manual laborers from its distinctive duck canvas, and gradually became a trusted provider to Detroit's automobile factory workers, as well as blue-collar workers across America.

In 1989, German fashion creators Edwin and Salomee Faeh negotiated a deal to launch a European subsidiary of the brand named Work in Progress, crafting polished, stylized adaptations of Carhartt's offerings for the European skaters, and party-goers who were attracted to the brand's robust, reasonably priced attire. The rest is history, as since then, Carhartt has experienced rapid growth in the fashion world, emerging as one of the dominant streetwear brands in both in the US and globally.

Patta

What was once a small Amsterdam-based boutique Patta has transformed into an emerging streetwear giant with a long list of collaborations to boast. Most recently demonstrated by collaborating with Nike over the 2026 World Cup, on the Cryoshot Mercurial “Waves” to be exact, Patta continues to carve out a lane of its own.

As for clothing, it features some of the best knitwear in the game, bold graphics, captivating color combinations, and an unmistakable streetwear edge. Patta celebrates the raw energy of urban life, inviting you to make a statement and express your individuality through fashion.

Fear of God

Fear of God was born in 2013, coinciding with its founder Jerry Lorenzo's attempts to reconnect with his faith. The essence of the American streetwear brand is contained in a book he read as a child with his parents, My Utmost for His Highest, a religious writing by Oswald Chambers. Lorenzo often spoke about how these readings inspired him to create his brand.

Fear of God, defined by the designer himself as a luxury streetwear brand, is an expression of his lifestyle and aesthetic, far removed from the commercial machinations and seasonality of fashion presentations. Lorenzo's intentions are to convey a message beyond just the product, but without trying to indoctrinate nonbelievers.

The style of the Fear of God garments is heavily influenced by what Jerry Lorenzo grew up with as a child; there are references to the 1980s by the guys from The Breakfast Club, to the 1990s with the looks of Kurt Cobain and Allen Iverson and baseball. This mix of references results in plaid flannel shirts with side zippers, oversized bomber jackets, baggy shorts with hems left raw, striped T-shirts, and the ultimate understated (or eternal to stay on brand) designs of luxury smart-casual.

Fabrics come from Japan and Italy and alternate with vintage pieces, creating timeless clothes and shoes that are easy and comfortable to wear every day and whose luxury is recognized in their aesthetics, garments, and prices. The designer calls it a solution-oriented style because anyone could wear these pieces without thinking too much about it, all the while counting on the fact that Fear of God’s tailored looks gives the wearer almost a feeling of exhilarating monastic lightness.

Similarly, he does not like to call himself a designer, but rather a "cultural prototypist," bringing together different styles, cultural phenomena, and images.

Following its latest collections, Fear of God continues to redefine what it means to embrace casual luxury streetwear, making it a go-to brand for those who seek refined comfort and understated sophistication.

Off-White

Off-White, the brainchild of the late great Virgil Abloh, was one of the first modern fashion brands to bridge the gap between high fashion and streetwear, or to even imagine the possibility of creating this bridge.

The meaning of the brand Off-White is the gray area between black and white, Abloh’s lifelong project born as a dialogue between art, fashion, music and luxury. The goal is to add an intellectual layer to ferry streetwear, which has always been considered something cheap, into the luxury scene. A revelation brand, which has the merit of having turned the spotlight on the world of streetwear by using innovative conceptual designs and placing streetwear in new and original context in which the merchandise would take center stage.

The luxury streetwear brand has become an emblem of contemporary fashion with its distinctive diagonal stripes and bold typography. Off-White's collections are a fusion of cutting-edge design, premium materials, and a fearless approach to style. From graphic tees to statement accessories, each piece exudes a sense of urban sophistication.

A master of collaborations, Off-White continues to build on Virgil Abloh’s legacy through an evolving roster of partnerships and creative projects. Recent initiatives, from the “10x10: Icons Reimagined” project featuring creatives like Veneda Carter and A$AP Nast to Kid Cudi’s teased reinterpretation of the Off-White Out Of Office sneaker—highlight the brand’s ability to remain culturally relevant under Ib Kamara’s creative direction.

After Abloh’s passing, whether on the runway or the streets, Off-White continues to redefine the boundaries of fashion, making it a go-to brand for those who crave innovation and cultural relevance.

Amiri

Mike Amiri Pusa, a young Iranian entrepreneur and designer, founded Amiri in 2014 in Los Angeles. A brand that was born from a passion for denim, the key element of the whole concept, was able to achieve success in a short time.

California, Los Angeles have contributed to achieve this goal: a context where pop subcultures, music, creativity are at the highest levels; Amiri has therefore become since the beginning, a reference point for many artists from the caliber of Gunna, Drake, Justin Bieber.

Thanks this unbreakable connection with music, and in particular with global artists, Amiri has managed to infuse its urban, rockstar-inspired aesthetic around the world.

Amiri stands out for a style that, in addition to perfectly representing the modern, contemporary luxury concept, takes inspiration from the aesthetics of rock stars. Key element of Amiri is definitely this combination of fashion and music, a deep connection that has determined in a completely innovative way the image of the brand.

Pop Trading Company

Pop Trading Company is a streetwear brand that perfectly captures the essence of skateboard culture and translates it into elevated clothing that radiates the true essence of Amsterdam's fashion authenticity. A brand infusing their collections with the energy and creativity of the subculture, impossible to ignore.

Pop Trading Company's clothing combines functionality with contemporary design, embracing a refined aesthetic while honoring their skateboarding roots. From graphic tees to functional outerwear, their pieces reflect a sense of effortless style that resonates with skaters and fashion enthusiasts alike.

Stüssy

When talking about streetwear, a brand that has pioneered, shaped and continues to evolve this fashion style and community is Stüssy. Born in California's surf culture, the brand's collections embody an effortless coolness, blending laid-back West Coast vibes with a touch of urban edge that have truly become synonymous with streetwear aesthetics.

Stüssy's pieces feature their iconic logo, graphic prints, and a fusion of skate, surf, and music influences. From their essential hoodies to their playful accessories, each design reflects the brand's commitment to embracing subcultures and capturing the spirit of youth.

Thanks to its timely and fitting collaborations with the likes of Nike, Our Legacy, Tekla and Dries Van Noten just to name a few, Stüssy continues to be a symbol of authenticity and a driving force in the streetwear scene, making it a timeless favorite for those seeking a touch of California's sunny attitude.

UNDERCOVER

Jun Takahashi's UNDERCOVER likely stands as the pinnacle of Japanese streetwear. For almost three decades, the designer's unique visual approach has been a driving force shaping the current state of fashion, with earlier UNDERCOVER creations becoming highly prized items among collectors.

The ethos of this Japanese apparel label is most accurately captured by its own slogan: "We make noise, not clothes." UNDERCOVER embodies upheaval, defiance, and rebellion, fusing pop culture symbols with punk, bondage, goth, and post-modern aesthetics, crafting the archetype of the “punk” streetwear brand.

Aimé Leon Dore

Aimé Leon Dore, founded by Teddy Santis, captures the essence of elevated menswear with a contemporary twist. The brand's collections blend classic silhouettes, luxurious materials, and a touch of athletic influences, making ALD's highly approachable semi-sporty, semi-tailored menswear an easy sell for everyone from the post-workwear downtown guys in New York to the footy fans in London.

Aime Leon Dore's pieces feature refined tailoring, sophisticated color palettes, and a focus on quality craftsmanship. From their essential knitwear to their tailored trousers, each design exudes a sense of timeless elegance and a celebration of understated style.

Marble flooring, vintage artwork, retro furniture have always been part of the aesthetic of Aime Leon Dore, creating a true lifestyle brand around it and keeping its fans on their toes with regular collaborations with the likes of New Balance, Timberland, Woolrich, continuing to redefine modern streetwear, offering a refined and preppy-inspired wardrobe for those seeking a sophisticated approach to fashion.

NEIGHBORHOOD

Incepted in 1994 by Shinsuke Takizawa, often known as Shin, NEIGHBORHOOD or NBHD stands as another pioneer of Japanese streetwear. NBHD was integral to the original Harajuku streetwear wave of the early '90s - a Tokyo-based group of likeminded individuals who essentially laid the foundation of the Japanese streetwear culture, spawning labels like BAPE, UNDERCOVER, WTAPS, Hysteric Glamour, and GOODENOUGH.

NEIGHBORHOOD is a reflection of Takizawa's profound fascination for historical motorcycle subcultures, producing classic American apparel such as leathers, shirts, sweats, flannels, and headgear, all infused with a unique biker gang vibe.

While recent lines have witnessed NEIGHBORHOOD venturing into military, prep, Native American, and even early-20th century industrial workwear styles, it is still most celebrated for its genuine selvedge denim, crafted to stringent traditional standards and personalized with complex, natural distressed washes that range from conventional indigo fades to their signature “Savage” series.

Golf Wang

Commonly shortened as Golf, the brainchild of Tyler, The Creator, is a vibrant and eclectic brand that embodies the artist's unique aesthetic we have always loved to document over the years.

The brand's collections reflect a playful and irreverent approach to fashion, blending bold colors, graphic prints, and unexpected combinations. Golf's pieces feature their signature smiley face logo, eclectic patterns, and a mix of streetwear and skate culture influences.

From their standout accessories to their head-turning outerwear, each design captures the brand's dedication to self-expression and celebrates the joy of individuality.

Kith

Kith, founded by the one and only Ronnie Fieg, has become a powerhouse brand that seamlessly fuses streetwear with a touch of high-end luxury.

It all started when Fieg began chasing the magic formula of collaborations. In his stores you can find both sneakers from the usual known Nike, Mephisto, Clarks, Timberland, New Balance, Red Wing and other collaborations. Same goes for clothing with a predilection for brands such as Acronym, Off White, Don C, John Elliott + C and Fieg's signature collaborations.

In recent years, Kith has expanded its “fashion experience” through immersive runway shows and collaborations with brands like BMW and Marvel.

Generally, Kith's pieces feature clean lines, elevated materials, and a focus on versatility. From their iconic collaborations to their essential basics, each design exudes a sense of understated coolness and a celebration of urban elegance. Kith continues to set trends and redefine what it means to embrace streetwear with a refined sensibility.

Seventh

The name of the brand pays homage to the biblical day of rest, and rightly embodies a sense of artistic expression and a blend of contemporary and timeless aesthetics, that perfectly fits this reference.

Created by David Melgar, the brand's collections blend streetwear influences with a great focus on quality, loose fits and attention to detail. Seventh's pieces feature clean lines, elevated materials, and a minimalist approach: from their essential basics to their statement outerwear, each design reflects a sense of refined simplicity and a celebration of craftsmanship, with a constant and effortless emphasis on quality over flash.

Seventh continues to captivate with its unique blend of urban sensibility and refined elegance, making it a go-to brand for those seeking a sophisticated and elevated street style.

Through its carefully considered, tastefully curated visual communication, audience engagement, and uncompromising commitment to constructing quality garments, it has built a loyal community who has found harmony in togetherness.

Human Made

In the sphere of contemporary streetwear culture, there are scant few figures as influential as Nigo. The founder of A Bathing Ape and a long-standing ally and creative partner of icons like Kanye and Pharrell, Nigo kick-started his journey as the DJ for the Japanese rap ensemble, Terriyaki Boyz.

Human Made was initiated as a side project by Nigo, serving as a conduit for releasing creations that didn't quite sync with the aesthetic of A Bathing Ape. Over time, Human Made has evolved to become a cherished brand in itself, bearing testament to the ceaseless admiration for Nigo’s creative genius.

Showcasing a more homemade, whimsical aesthetic, Human Made hits the right notes for the Japanese market, and over its decade-long existence, has emerged as a significant contender in America, largely owing to its continuous collaborations with adidas.

Palm Angels

Although the emerging Italian streetwear brand is still in its infancy, Palm Angels is swiftly capturing attention. The brand started as a photography project by Francesco Ragazzi, best known as Moncler's art director, drawing inspiration from skateboarders frequenting the beaches of Venice and Manhattan in LA, which gave the project its name.

Initial collections from Palm Angels had room for improvement, but the brand has evolved swiftly, successfully incorporating stylistic features akin to its peers, including extended silhouettes, camouflage motifs, an unmistakable font, and a daring amalgamation of streetwear, high fashion, and modern style.

A fusion of grunge, runway, and Dogtown — the Italian fashion label has positioned itself as a brand to keep an eye on in the forthcoming years.

NOAH

NOAH, founded by Brendon Babenzien, former Supreme creative director in New York in 2015, stands at the forefront of ethical and sustainable streetwear with a preppy touch to it. The brand's collections combine a conscious approach to fashion with a sense of timeless style.

NOAH's pieces feature a clean aesthetic, classic silhouettes, and a dedication to responsible sourcing and manufacturing practices. From their essential basics to their statement collaborations, each design reflects the brand's commitment to social and environmental responsibility.

A great highlight recently for the brand has been the collab with Barbour, further pushing the brand to new heights and possibilities in Babenzien's quest to merge the rebellious vitality of surf, skate and music cultures.

BONSAI

When we speak of Italian fashion, it's not always confined to the glitz and glamour of Milan, to suits and ties and formal attires. Sometimes, the exciting and fresh stuff is happening just south-east of this fashion capital. That's the case for Bonsai, a clothing brand that came to life in 2014 in a small storehouse-turned-'creativity room' in central Bologna, founded by two friends.

Drawing inspiration from its namesake plant that requires deep technical expertise for healthy growth in Japanese tradition, the brand also finds muses in everyday life. Bonsai's collections are vivid and daring, offering an array of garments suited for any occasion that calls for a laid-back fit with an audacious statement. With their relentless pursuit of Italian fabrics and collaborations with local artisans, Bonsai has become one of the most intriguing Italian streetwear brands to surface in recent years.

In addition to their unique garments adorned with spray dyes and treatments, the brand is also a strong advocate for sustainability, particularly in combatting deforestation. In partnership with Zeroco2, they are invested in creating urban forestry projects throughout Italy.

Kenzo

KENZO is a French luxury streetwear label renowned for its vibrant colors and sleek shapes. The brand has become emblematic for its standout Tiger print t-shirts and jumpers, securing a spot in the must-have list for style aficionados globally.

The brand's lineup boasts striking floral prints, boxy shirts, laid-back jumpers, and relaxed cargo trousers. Under the creative guidance of the lead designer, NIGO, the brand is perpetuating its heritage with a fresh influx of streetwear-appropriate essentials that appeal to a broad spectrum of consumers. Kenzo's garments, particularly their statement jumpers, have evolved into a favored selection for those seeking to inject audacity and coziness into their cold-weather attire.

Supreme

Probably the world’s most famous streetwear brand, Supreme has over the years become more than that; it's a global phenomenon that has shaped streetwear culture for over two decades.

With its iconic box logo and limited-edition drops, Supreme represents the epitome of exclusivity and hype which has often been an argument against the era of streetwear. From collaborations with renowned artists and designers to its skateboarding roots, the brand has become a cultural force that transcends fashion.

Supreme’s collections showcase a blend of bold graphics, eye-catching prints, and an unapologetic attitude. More recently, collaborations with MM6 Maison Margiela, Yohji Yamamoto’s Y’s line, and artist-driven projects featuring figures like Mike Kelley have reinforced the brand’s ability to remain culturally dominant while continuously evolving its visual identity.

As the brand enters a new chapter, Supreme continues to evolve while maintaining its core identity, leaving its future direction closely watched across both streetwear and luxury landscapes.

A-COLD-WALL*

From its inception in 2015, London-based A-COLD-WALL* has become an established brand in streetwear. Samuel Ross, the young designer behind the label, was actually Virgil Abloh's protege before going solo.

Ross initially pursued a career as a graphic designer, following his love for illustration and construction, but soon turned his attention to fashion. After helping out designer friend Andrew Harper on his label 2wnt4, Ross started working as an intern for Abloh, working his way up to the role of creative assistant at OFF-WHITE. After a couple of years with Abloh, Ross then decided to channel his talents and funds into his own project, A-COLD-WALL*.

Ross emerged as a compelling figure in fashion thanks to his aptitude for combining social awareness with innovative design. A-COLD-WALL* is a potent reflection of the UK's social landscape and class divisions. Each collection serves as a critique of these social conditions, resulting in garments inspired by workwear, infused with brutalism and industrial aesthetics.

The brand's offerings, from reflective piped nylon bombers to hand-printed trench coats, embody Ross's unique viewpoint. With each sought-after release, A-COLD-WALL* continually reinvents itself, always stripping down and exploring novel techniques.

Collaborations with renowned names like Daniel Arsham, Nike, fragment design, and Salomon and Timberland have allowed the brand to delve deeper into both the functional and conceptual, garnering a growing fanbase. It's safe to say that the hype around A-COLD-WALL* is more than well-deserved.

Rhude

Rhude, under the creative direction of Rhuigi Villaseñor, serves as the epitome of luxury streetwear, flavored with a dash of Californian flair. The brand's offerings harmonize high-end textiles, streamlined aesthetics, and a laid-back cool vibe that is a hit with its audience.

Pieces from Rhude often bear sleek silhouettes, discreet graphics, and a perfect marriage of sophisticated tailoring with everyday comfort.

Villaseñor's unique style is a confluence of his youthful years in Manila and his teen life in California. Notably, Filipino-born NBA player Jordan Clarkson was one of the first to don Rhude, and soon after the brand found its place in NBA Tunnel Fits, a known barometer for gauging the hype around an emerging brand, and it is still a favorite for also the new stylish NBA players making their tunnel walks right now.

Staying true to his West Coast origins, Villaseñor launched a capsule collection dedicated to the yellow and purple team and later joined forces with local artists, even designing the varsity jacket for Jay-Z's Rock & Roll Hall of Fame induction.

Rhude appears to thrive in this new realm, owing to the enthusiastic support from many sports figures who often grace the front rows of its shows, becoming pivotal to the success of Villaseñor's brand.

Brain Dead

Brain Dead, a creative collective founded by Kyle Ng and Ed Davis, represents a subversive and boundary-pushing approach to streetwear.

The brand's collections capture a rebellious and eclectic aesthetic, blending graphic prints, bold colors, and a mix of cultural references. Brain Dead's pieces feature eye-catching graphics, unconventional silhouettes, and a celebration of art, music, and counterculture.

From their statement tees to their distinctive accessories, each design reflects the brand's dedication to embracing individuality and challenging norms. Brain Dead continues to be a driving force in street fashion, offering a fresh perspective on style and a platform for creative expression.

WTAPS

Tetsu Nishiyama, also known as TET, was under the mentorship of Shin in the early '90s when he initiated FPAR, a T-shirt brand that drew its inspiration from the DIY ethos of punk and anarchistic movements. He then embarked on the journey of WTAPS, pronounced as double-taps, in 1996, taking its name from the military terminology indicating two rapid-succession shots aimed at the same target.

As its name implies, WTAPS is a streetwear brand that takes its muse from genuine military designs, blending this with streetwear elements and modern perspectives to fashion some of the most coveted items in Japanese streetwear.

To put things into perspective, in Japan, WTAPS is as infamous as Supreme for the long queues on product release days and lightning-fast sell-outs. Their Jungle Stock cargo pants and M-65 jackets hold their place alongside Supreme's box logo hoodies and BAPE camouflage in the pantheon of streetwear, forming indispensable components of any wardrobe — provided you're lucky enough to lay hands on them.

AMBUSH

Founded in 2008 by Korean-born couple Yoon and Verbal, AMBUSH was initially created as an experimental jewelry line drawing from sources ranging from 1950s America to rebellious postwar youth subcultures in Europe. With a strong innovative design inspired by pop art, the AMBUSH brand debuted in Paris in 2015. It was so successful that, as early as the following year, the duo decided to launch ready-to-wear as well and opened its first flagship store in Shibuya.

Ambush captures the essence of Tokyo's vibrant street culture with its loud colors and innovative designs. The brand's collections use elements of streetwear, jewelry, and pop art, and combine them with eye-catching silhouettes, unexpected materials, and a fusion of urban aesthetics with avant-garde sensibilities resulting in pieces that make a flashy statement. From their iconic carabiner accessories to their distinctive use of color, each design reflects the brand's commitment to pushing boundaries and redefining what it means to embrace contemporary streetwear.

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For more brands suggestions, check out our list of Italian, or Canadian clothing brands and German clothing brands, or head over to our top clothing brands in the world hub.

For Spring/Summer 2026, Diadora is looking back at two versions of the Equipe: the Equipe Vela and the Equipe Revenge. Both marry Diadora’s commitment to comfort with their keen eye for bold style, creating a shoe that will feed your athletic side while still letting your inner fashion expert shine. With its nylon upper and suede panels that give the illusion of being stonewashed, The Vela uses these juxtaposed fabrics and textures to tell a sophisticated story. The Vela is more than just a throwback sneaker—it takes a look at the past and reimagines it as something modern, innovative, and totally wearable. With its vibrant colors, it’s perfect for the summer months, and as the Equipe was the first Diadora model to sport the iconic “Fregio” logo, it also bears the brand’s eye-catching retro design.

The Equipe Revenge is a more intense twist on the same look as the Vela—like its brasher, older sibling. The details are more structured, with metallic accents and even more vivid colorways. Its open mesh adds a more streamlined and dynamic design, but you get the same boundary-pushing personality and technicality Diadora is known for. Like the Vela, the Revenge never compromises on style or performance, delivering a sneaker ready to go above and beyond… and take you with it. 

You can shop both the Equipe Vela and Revenge now.

The adidas Jabbar Lo is all 70s basketball DNA, remixed for the street and now dialed up with a full run of cheetah print down the middle, no less. It’s Kareem meets wild style, and it works.

First dropped in 1971 as a signature for a hardwood icon, the Jabbar Lo has since moved from the court to the city, and the new print turns a classic into a statement sneaker. 

Premium leather keeps things sleek and durable, while that textured animal print panel brings a flash of attitude to the regular-fit silhouette. Lace closure keeps it locked in, rubber outsole handles the traction. You know the drill.

Looking remarkably similar to adidas' Willy Chavarria Jabbar Low, just without the designer’s flashy name stitched across the tongue.

It wouldn't be an adidas sneaker without the ever-reliable finishing touches. 3-Stripes, Trefoil branding, and a soft lining for that all-day, no-distraction feel. It’s adidas Originals heritage, but with a twist, just enough to get noticed without roaring for attention.

Jabbar Lo proves some icons don’t just endure, they evolve, especially when they’re wearing cheetah.

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But in any case, the textured tennis sneaker is serving in every sense of the word.

Dubbed the Tennis Classic CS PRM WTCH BND, the sneaker’s textured print is a play on the many exotic leathers used to jazz up watch bands, which adds another layer of delight to the simple sneaker.

The textured leather crocodile-patterned upper, which looks like it came straight from the Everglades, paired with the sneaker’s low-top silhouette, makes the CS tennis sneaker the perfect elevated basic. See, it's not as simple as your classic all-white AF1 but it's not quite as luxe as the $600 Birkin bag of sneakers, either.

The Nike Tennis Classic CS PRM WTCH BND essentially exists one step below the quiet luxury benchmark for Nike sneakers. It's more of a hushed luxury if you will.

Now gnarly prints don't really signify tennis court-chic, per se, but the gold accents at the heel add a layer of charm that's very country club couture.

Like many stunners from The Swoosh, Nike's Tennis Classic CS PRM WTCH BND sneaker, is heavily inspired by retro runners from the 70s. In particular, the Classic CS sneaker draws inspo from some of the GOATed tennis shoes of the past, like Nike's Wimbledon sneaker or the Nike All Court, both of which have rightfully earned their spots in the Nike tennis shoe hall of fame. 

And with all of its crocodile goodness, Nike's Tennis Classic CS, available on the Nike website for $140, is ready to join the Swoosh's all-star tennis sneaker lineup.

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Combining the best parts of a deck shoe and an adidas sneaker, the Climacool Boat shoe is a luxe leather moccasin that looks totally shipwrecked in the best way possible.

A collab with Japanese sneaker retailer Mita Sneakers, adidas' Climacool Boat shoe features a full-leather moccasin-style upper accented with white contrast stitching. This delicate stitching offsets the aquatic aura of the shoe, giving the boat sneaker a bit more stylistic oomph.

If that wasn't enough, adidas continues the aesthetic juxtaposition with a sneaker-style outer and a ventilated midfoot.

Available on the Mita website for $130, the Climacool Boat also features adidas' signature "adiPRENE" technology in the heel that gives the marine-minded sneaker added impact absorption, which basically means it's certified comfy.

Where hybrid shoes are concerned, adidas is quite comfortable doing just about whatever it wants, as seen by any number of mixed-up Mary Janes and sweet vanilla loafers. But boat shoes are low-key uncharted waters when it comes to adidas’ hybrid sneakers. In fact, the Climacool Boat kinda exists as the anti-sneaker loafer.

Ok, so adidas has dabbled in aquatic-adjacent shoes before, like its Clarks-coded Punstock SPZL, which comes in a few flavors. Whereas these previous shoes were based on existing adidas sneaker models, the Climacool Boat shoe's sneaker leanings aren't based on anything in the Three Stripes' current arsenal — at least not explicitly. 

In that sense, the Climacool Boat is a stylish fish out of water.

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