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<channel>
	<title>Hugo Hoppmann Blog</title>
	
	<link>http://hugohoppmann.com/blog</link>
	<description />
	<lastBuildDate>Thu, 02 Feb 2012 18:57:34 +0000</lastBuildDate>
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		<title>Nice Quote #41</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/pb5hF1TGWnU/</link>
		<comments>http://hugohoppmann.com/blog/nice-quote-41/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 18:51:51 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Nice Quotes]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=8007</guid>
		<description><![CDATA[Life can be much broader once you discover one simple fact: Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use. Once you learn that, you’ll never [...]]]></description>
			<content:encoded><![CDATA[<div style="width:450px;">
<span style="font-size:17px; line-height:24px;">Life can be much broader once you discover one simple fact: Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use.<br />
Once you learn that, you’ll never be the same again.</span>
</div>
<p><a href="http://thenicequote.com/steve-jobs/" target="blank">Steve Jobs</a> (<a href="http://thenicequote.com/steve-jobs/quote41/" target="blank">→</a>)</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><em>This is a random quote from <a href="http://thenicequote.com/" target="blank"><b>THE NICE QUOTE</b></a>, a highly curated collection of motivating quotes from a wide range of different people who are inspiring me. It was initially built to serve me personally as a functional tool and accessible base for my quote collection. Maybe you&#8217;ll like it too!</em></p>
<img src="http://feeds.feedburner.com/~r/hugohoppmannblog/~4/pb5hF1TGWnU" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Studio Sessions</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/TYAIkuko1Nk/</link>
		<comments>http://hugohoppmann.com/blog/studio-sessions/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 18:20:03 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Work and Process]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7975</guid>
		<description><![CDATA[Tomorrow we are throwing the third Studio Sessions at the beloved Studio 672. The party is the little more &#8220;clubby&#8221; sister of the Cologne Sessions also organized by my homeboys Magnus of Aroma Pitch and Mitch of Mueller und Mitch. The flyers measure 6cm × 6cm and are printed on pretty thick and stable paper [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://hugohoppmann.com/blog/wp-content/uploads/2012/02/Bildschirmfoto-2012-02-02-um-18.32.53.png" target="blank" class="none"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/02/Bildschirmfoto-2012-02-02-um-18.32.53.png" alt="" title="Bildschirmfoto 2012-02-02 um 18.32.53" width="600" height="419" class="alignnone size-full wp-image-7986" /></a><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
Tomorrow we are throwing the third <a href="https://www.facebook.com/events/258599370860001/" target="blank" class="link">Studio Sessions</a> at the beloved Studio 672. The party is the little more &#8220;clubby&#8221; sister of the <a href="http://www.hugohoppmann.com/cologne-sessions-plus-hutwerk/" target="blank" class="link">Cologne Sessions</a> also organized by my homeboys Magnus of <a href="https://www.facebook.com/aromapitch" target="blank">Aroma Pitch</a> and Mitch of <a href="http://www.walkthenight.net" target="blank">Mueller und Mitch</a>.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
The flyers measure 6cm × 6cm and are printed on pretty thick and stable paper to be put in a shirt pocket like a handkerchief &#8230;<br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<a href="http://hugohoppmann.com/blog/wp-content/uploads/2012/02/hugo_flyers.jpg" class="none" target="blank"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/02/hugo_flyers.jpg" alt="" title="hugo_flyers" width="600" height="397" class="alignnone size-full wp-image-7996" /><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
More soon!</p>
<p>See you on the dancefloor!</p>
<img src="http://feeds.feedburner.com/~r/hugohoppmannblog/~4/TYAIkuko1Nk" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>V.U.C.A. Grotesque in sexy use!</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/45q6fGwpCcA/</link>
		<comments>http://hugohoppmann.com/blog/v-u-c-a-grotesque-in-sexy-use/#comments</comments>
		<pubDate>Mon, 23 Jan 2012 19:32:05 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Work and Process]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7878</guid>
		<description><![CDATA[Big-up to Swyndle &#038; Hawks for fabricating this sexy motherfucker: (Note: http://youtu.be/CQ27AM3RTv8 — Min. 1:54) Plus a very warm thank you to ZOUK club down in Singapore for also using V.U.C.A. Grotesque and sending me the beautiful poster and flyers they created with it! This is one of them: Grab more background info and images [...]]]></description>
			<content:encoded><![CDATA[<p>Big-up to <a href="http://swyndleandhawks.com/" target="blank" class="link">Swyndle &#038; Hawks</a> for fabricating this sexy motherfucker:<br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/hugohoppman_vuca_grotesque_call-your-crew.jpg" alt="" title="hugohoppman_vuca_grotesque_call-your-crew" width="600" height="433" class="alignnone size-full wp-image-7879" /><br />
<span style="font-size:10px;">(Note: <a href="http://youtu.be/CQ27AM3RTv8" target="blank"><span style="font-size:10px;">http://youtu.be/CQ27AM3RTv8</span></a> — Min. 1:54)</span></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
Plus a very warm thank you to <a href="http://www.zoukclub.com" target="blank" class="link">ZOUK club</a> down in Singapore for also using <a href="http://www.hugohoppmann.com/vuca-grotesque/" target="blank" class="link">V.U.C.A. Grotesque</a> and sending me the beautiful poster and flyers they created with it! This is one of them:</p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/hugohoppmann_zouk_9.jpg" alt="" title="hugohoppmann_zouk_9" width="600" height="599" class="alignnone size-full wp-image-7904" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
Grab more background info and images of the font <a href="http://www.hugohoppmann.com/vuca-grotesque/" target="blank" class="link">here</a>. I also wanted to kindly inform you that I picked up the work on all my typefaces again and hope to be able to officially release them soon …</p>
<p>Have a great week everyone!</p>
<img src="http://feeds.feedburner.com/~r/hugohoppmannblog/~4/45q6fGwpCcA" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>News from the day-job: NZZ Folio redesign and brand eins cover</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/qFrtWHPtsN4/</link>
		<comments>http://hugohoppmann.com/blog/news-from-the-day-job-nzz-folio-redesign-and-brand-eins-cover/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 14:12:37 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Work and Process]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7789</guid>
		<description><![CDATA[One of my first jobs when I started working at Meiré und Meiré in October was the redesign of the NZZ Folio which is the monthly supplement magazine of the world&#8217;s oldest newspaper (founded in 1780!) which is still published today: the Neue Zürcher Zeitung. (Together with Jochen Ruderer, Georg Brüx and Mark Bernhardt — [...]]]></description>
			<content:encoded><![CDATA[<p>One of my first jobs when I started working at <a href="http://www.meireundmeire.de" target="blank" class="link">Meiré und Meiré</a> in October was the redesign of the <a href="http://www.meireundmeire.de/projects/project/folio/" target="blank" class="link">NZZ Folio</a> which is the monthly supplement magazine of the world&#8217;s oldest newspaper (founded in 1780!) which is still published today: the <a href="https://www.google.com/search?q=neue+z%C3%BCrcher+zeitung&#038;oe=utf-8&#038;rls=org.mozilla:de:official&#038;client=firefox-a&#038;um=1&#038;ie=UTF-8&#038;hl=en&#038;tbm=isch&#038;source=og&#038;sa=N&#038;tab=wi&#038;ei=_gYYT_C_MIi0hAemt-2mDA&#038;biw=1528&#038;bih=982&#038;sei=FAcYT-TCJuOh4gSnwM3yDQ" target="blank" class="link">Neue Zürcher Zeitung</a>.</p>
<p>(Together with Jochen Ruderer, Georg Brüx and Mark Bernhardt — Thank you, guys!)</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
Lately the first issue in the new outfit was released:<br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/66f736dc54.jpg" alt="" title="66f736dc54" width="254" height="343" class="alignnone size-full wp-image-7790" /></p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/19941c0b40.jpg" alt="" title="19941c0b40" width="540" height="365" class="alignnone size-full wp-image-7801" /></p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/ddca05fe6c.jpg" alt="" title="ddca05fe6c" width="540" height="365" class="alignnone size-full wp-image-7802" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>For the december issue of German economics magazine <a href="http://www.brandeins.de/" target="blank" class="link">brand eins</a> I made the cover together with Tim Giesen and Mike &#8230; fun!<br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/hugohoppmann_brandeins_cover.jpg" alt="" title="hugohoppmann_brandeins_cover" width="350" height="463" class="alignnone size-full wp-image-7817" /><br />
(This one and more <a href="http://www.brandeins.de/" target="blank" class="link">Brandeins</a> covers on <a href="http://www.coverjunkie.com/blog/brand-eins-from-germany/3/8400" target="blank" class="link">Coverjunkie</a>)</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><strong>What&#8217;s coming next:</strong></p>
<p><a href="http://blog.interview.de" target="blank"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/header_neu_9.jpg" alt="" title="header_neu_9" width="350" height="121"  border="0" class="alignnone size-full wp-image-7844" /></a></p>
<p>Since several weeks now we are working on the first issue of a German version of <a href="https://www.google.com/search?q=andy+warhol" target="blank" class="link">Andy Warhol</a>&#8216;s legendary <a href="https://www.google.com/search?q=andy+warhol+interview+magazine&#038;oe=utf-8&#038;rls=org.mozilla:de:official&#038;client=firefox-a&#038;um=1&#038;ie=UTF-8&#038;hl=en&#038;tbm=isch&#038;source=og&#038;sa=N&#038;tab=wi&#038;ei=ziAYT4-bEZKBhQexuuTfDA&#038;biw=1785&#038;bih=984&#038;sei=6CAYT7GKFOH74QS-wMCHDQ" target="blank" class="link">INTERVIEW</a> magazine. That&#8217;s really exciting stuff for me and I&#8217;m going to post more about this very soon.</p>
<p>Stay tuned Brothers and Sisters!</p>
<img src="http://feeds.feedburner.com/~r/hugohoppmannblog/~4/qFrtWHPtsN4" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>The Nice Quote</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/IZMLUaBZBAQ/</link>
		<comments>http://hugohoppmann.com/blog/the-nice-quote/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 11:58:27 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Nice Quotes]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7766</guid>
		<description><![CDATA[Obviously, you need to get the right amount of perspective. The best tool for that, I’ve found, is a famous principle of Stephen Covey’s: begin with the end in mind. And here’s how he tells us to do that: By imagining what we’d like people to say about us at our funeral. Do we want [...]]]></description>
			<content:encoded><![CDATA[<div style="width:450px;">
<span style="font-size:16px; line-height:23px;">Obviously, you need to get the right amount of perspective. The best tool for that, I’ve found, is a famous principle of Stephen Covey’s: begin with the end in mind. And here’s how he tells us to do that: By imagining what we’d like people to say about us at our funeral. Do we want them to say that we were kind-hearted, or charitable, or loving, or successful, or that we accomplished great things, or found a cure for cancer? However we want to be remembered, that’s how we should live our lives, every moment of every day, starting right now.</span>
</div>
<p><a href="http://leobabauta.com/" target="blank">Leo Babauta</a> (<a href="http://thenicequote.com/leo-babauta/quote16/" target="blank">→</a>)</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>This is a random quote straight from <a href="http://thenicequote.com/" target="blank"><b>THE NICE QUOTE</b></a>, a small side project I developed the other night. TNQ is a highly curated collection of motivating quotes from a wide range of different people who are inspiring me. It was initially built to serve me personally as a functional tool and accessible base for my quote collection. Maybe you will like it, too. Let me know!</p>
<p>Oh, and from now on I plan to have a few <em>regular columns</em> — for ex. one random quote from the base per week or so &#8230; — to finally have more of a solid consistency here. This blog is so important for me, but I seem to find too little time to maintain it the way I intend to do it. This has to change. This will be changed.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><a href="http://thenicequote.com/" target="blank"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/Bildschirmfoto-2012-01-16-um-15.21.44-600x416.png" alt="" title="Bildschirmfoto 2012-01-16 um 15.21.44" width="450" height="312" class="alignnone size-large wp-image-7768" /></a></p>
<img src="http://feeds.feedburner.com/~r/hugohoppmannblog/~4/IZMLUaBZBAQ" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Visual Identity and Website for Namsa Leuba</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/HQD9hO8Akr4/</link>
		<comments>http://hugohoppmann.com/blog/visual-identity-and-website-for-namsa-leuba/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 12:28:14 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Work and Process]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7590</guid>
		<description><![CDATA[One of my side projects in the last weeks was the visual identity and website for my friend, ex-ECAL colleague and super-talented Swiss photographer Namsa Leuba. The Logo is based on a modification of the Theinhardt typeface created by François Rappo and is optionally combined with a NL monogram. The frontpage of the website shows [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/hugohoppmann_namsa_type1c.jpg" alt="" title="hugohoppmann_namsa_type1c" width="500" height="208" class="alignnone size-full wp-image-7720" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/hugohoppmann_namsa_nl_2.jpg" alt="" title="hugohoppmann_namsa_nl_2" width="500" height="263" class="alignnone size-full wp-image-7724" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>One of my side projects in the last weeks was the visual identity and website for my friend, ex-ECAL colleague and super-talented Swiss photographer <a href="http://www.namsaleuba.com" target="blank" class="link">Namsa Leuba</a>.</p>
<p>The Logo is based on a modification of the <a href="http://optimo.ch/typefaces_Theinhardt.html" target="blank">Theinhardt</a> typeface created by <a href="https://www.google.com/search?q=françois+rappo" target="blank"><em>François Rappo</em></a> and is optionally combined with a NL monogram.</p>
<p>The frontpage of the website shows a randomized and therefore always unique composition of thumbnails that direct to the subpages of the projects. By refreshing the site, pushing the accordant button, or simply by dragging the images him/herself the user can create his/her own composition, or choose between the default black or white background.</p>
<p>See some previews below — or better — try it out yourself at <a href="http://www.namsaleuba.com" target="blank" class="link">www.namsaleuba.com</a></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><a href="http://www.namsaleuba.com" target="blank"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/hugo_namsa_screen_4.jpg"  border="none" alt="" title="hugo_namsa_screen_4" width="550" height="396" class="alignnone size-full wp-image-7690" /></a></p>
<p><a href="http://www.namsaleuba.com" target="blank"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/hugo_namsa_screen_5.jpg" alt="" title="hugo_namsa_screen_5" width="550" height="396" class="alignnone size-full wp-image-7691" /></a></p>
<p><a href="http://www.namsaleuba.com" target="blank"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2012/01/hugo_namsa_screen_2.jpg" alt="" title="hugo_namsa_screen_2" width="550" height="396" class="alignnone size-full wp-image-7711" /></a></p>
<p><a href="http://www.namsaleuba.com" target="blank"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/hugo_namsa_screen_3.jpg" alt="" title="hugo_namsa_screen_3" width="550" height="396" class="alignnone size-full wp-image-7611" /></a></p>
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		<item>
		<title>Twenty Twelve</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/MH30bTOzpTs/</link>
		<comments>http://hugohoppmann.com/blog/twenty-twelve/#comments</comments>
		<pubDate>Sat, 31 Dec 2011 17:11:38 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Input and Motivation]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7697</guid>
		<description><![CDATA[I write this small text in the last few hours of this year which has been an incredible one. Right now I&#8217;m just feeling thankful for all the new experiences I made and for all the great people I met a long the way in this fucking wunderful year of 2011. Thank you all! &#8220;Think [...]]]></description>
			<content:encoded><![CDATA[<p>I write this small text in the last few hours of this year which has been an incredible one. Right now I&#8217;m just feeling thankful for all the new experiences I made and for all the great people I met a long the way in this fucking wunderful year of 2011.<br />
Thank you all!</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><em>&#8220;Think about the things that you want to do and write them down. Then look at these things and identify the things that you really want to do, and write these down. And from those things, identify the things that you really, really want to do, and then go ahead and do it. You know, life is short. We don&#8217;t have that much time. And it&#8217;s too short to do what we feel that we have to do; it&#8217;s barely long enough to do what we want to do.&#8221;</em><br />
– Tal Ben-Shahar</p>
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		<item>
		<title>ComeTogetherProjekt Exhibition + Publication</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/Wj7jtJyY6ic/</link>
		<comments>http://hugohoppmann.com/blog/cometogetherprojekt-exhibition-publication/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 11:56:25 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Work and Process]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7614</guid>
		<description><![CDATA[This is the flyer I created in collaboration with Thea Barkhoff for the upcoming exhibition of the ComeTogether project. We are also happy to participate with a large-scale publication we designed containing an extensive essay about the last years of the festival and movement including lots of great archive photography screenprinted in a limited edition [...]]]></description>
			<content:encoded><![CDATA[<p><a href="https://www.facebook.com/events/323724397637850/" target="blank"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/cometogetherprojekt_flyer.jpg" alt="" title="cometogetherprojekt_flyer" width="600" height="422" class="alignnone size-full wp-image-7615" /></a></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>This is the flyer I created in collaboration with <a href="http://www.cometogetherprojekt.de/" target="blank"><em>Thea Barkhoff</em></a> for the upcoming exhibition of the <a href="http://www.cometogetherprojekt.de/" target="blank" class="link">ComeTogether</a> project. We are also happy to participate with a large-scale publication we designed containing an extensive essay about the last years of the festival and movement including lots of great archive photography screenprinted in a limited edition of 100.</p>
<p>(Oh, and check out <a href="http://hugohoppmann.com/blog/summer-flashback-i-come-together-festival/" target="blank"><em>Summer Flashback I: Come Together Festival</em></a> I posted last year if you want to know more!)</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>Here are some little previews and test print details of the publication &#8230; final thing soon!<br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/DSC_1231_neu.jpg" alt="" title="DSC_1231_neu" width="512" height="340" class="alignnone size-full wp-image-7653" /></p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/DSC_12281_neu.jpg" alt="" title="DSC_12281_neu" width="512" height="340" class="alignnone size-full wp-image-7654" /></p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/DSC_1229_neu.jpg" alt="" title="DSC_1229_neu" width="512" height="340" class="alignnone size-full wp-image-7655" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>Shout out to my buddies <em>Béla</em> and <em>Hermes</em>, founders of <a href="http://www.cometogetherprojekt.de" target="blank">CTP</a> for making everything happen!</p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/hermes_bela_piqto.jpg" alt="" title="hermes_bela_piqto" width="478" height="334" class="alignnone size-full wp-image-7623" /><br />
<span style="font-size:10px;"><em>Back in summer 2010 in <a href="http://www.piqto.com" target="blank" style="font-size:10px; font-style:italic;">PIQTO</a></em></span> </p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>PS:<br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/ctp_forvert_back_dillon.jpg" alt="" title="ctp_forvert_back_dillon" width="350" height="269" class="alignnone size-full wp-image-7620" /><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
(The typeface <a href="http://www.hugohoppmann.com/grace-jones-identity/" target="blank"><em>Grace Simple</em></a>, used for logo and publication, will be available to download soon!)</p>
<img src="http://feeds.feedburner.com/~r/hugohoppmannblog/~4/Wj7jtJyY6ic" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Sentiment VI</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/Vj8t-j_11fs/</link>
		<comments>http://hugohoppmann.com/blog/sentiment-vi/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 20:12:15 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Sentiment]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=6097</guid>
		<description><![CDATA[Fig. 1 Fig. 3 Fig. 2 Fig. 5 “We must all suffer one of two things: the pain of discipline or the pain of regret and disappointment.” Fig. 4 Fig. 6 Fig. 7 The Sentiment series are spontaneous collages of found images and other material. Fig. 1 &#160;&#160;&#160;&#160;&#160;&#160; WORRYING SOLVES NOTHING (source unknown) Fig. 2 [...]]]></description>
			<content:encoded><![CDATA[<div style="position:relative; top:0px; left:90px;">
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/tumblr_lpxxm9EaWz1qhm211o1_500.jpg" alt="" title="tumblr_lpxxm9EaWz1qhm211o1_500" width="68%" height="68%" class="alignnone size-full wp-image-7277" /><br />
<span style="font-size:10px;">Fig. 1</span>
</div>
<div style="position:relative; top:60px; left:400px;">
<a href="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/Optimo.jpg"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/Optimo.jpg" alt="" title="Optimo" width="65%" height="65%"  class="alignnone size-full wp-image-7432" /></a><br />
<span style="font-size:10px;">Fig. 3</span>
</div>
<div style="position:relative; top:-260px; left:10px;">
<a href="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/cover.jpg"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/cover.jpg" alt="" title="cover" width="200" height="200" class="alignnone size-full wp-image-7434" /></a><br />
<span style="font-size:10px;">Fig. 2</span>
</div>
<div style="position:relative; top:-80px; left:495px;">
<a href="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/2-Devon-Aoki-by-Dan-Jackson-CHUNGKIT-BLOG.png"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/2-Devon-Aoki-by-Dan-Jackson-CHUNGKIT-BLOG.png" alt="" title="2-Devon Aoki by Dan Jackson  CHUNGKIT BLOG" width="35%" height="35%" class="alignnone size-full wp-image-7490" /></a><br />
<span style="font-size:10px;">Fig. 5</span>
</div>
<div style="position:relative; top:-675px; left:110px; font-size:18px; line-height:22px; width:300px;">
“We must all suffer one of two<br />
things: the pain of discipline or the<br />
pain of regret and disappointment.”<br />
<span style="font-size:10px;">Fig. 4</span>
</div>
<div style="position:relative; top:-235px; left:30px;">
<a href="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/tumblr_ltil6hOUNk1r48na0o1_500.png"><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/12/tumblr_ltil6hOUNk1r48na0o1_500.png" alt="" title="tumblr_ltil6hOUNk1r48na0o1_500" width="60%" height="60%" class="alignnone size-full wp-image-7461" /></a><br />
<span style="font-size:10px;">Fig. 6</span>
</div>
<div style="position:relative; top:-55px; left:270px;">
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/tumblr_ll7hnmWcU61qb2tnio1_400.jpg" alt="" title="tumblr_ll7hnmWcU61qb2tnio1_400" width="43%" height="43%" class="alignnone size-full wp-image-7275" /><br />
<span style="font-size:10px;">Fig. 7</span>
</div>
<div style="position:relative; top:150px; left:268px; padding-bottom:50px;">
<p>The <em>Sentiment</em> series are spontaneous collages of found images and other material.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif" alt="" /><br />
Fig. 1 	&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;	<em>WORRYING SOLVES NOTHING</em> (source unknown)</p>
<p>Fig. 2 	&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;	Cover of an LP by <em>Wolfram</em> at <a href="http://www.perm-vac.com/products-page/?category=3&#038;product_id=88" target="blank" class="link">Permanent Vacation</a></p>
<p>Fig. 3 	&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;	Headquarters of Geneva based typefoundry <a href="http://www.optimo.ch" target="blank" class="link">Optimo</a> founded and ran by <a href="http://www.gavillet-rust.com/" target="blank" class="link">Gavillet &#038; Rust</a></p>
<p>Fig. 4 	&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;	A quote by <em>Jim Rohn</em></p>
<p>Fig. 5 	&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;	<em>Devon Aoki</em> by <a href="http://www.mapltd.com/artist/danieljackson/" target="blank" class="link">Daniel Jackson</a></p>
<p>Fig. 7 	&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;	An image of a forrest in Lausanne shot by my friend <a href="http://lausangeles.tumblr.com/" target="blank" class="link">Leon Laskowski</a></p>
<p>Fig. 8 	&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;	The cover of <em>Express Yourself</em> (1988) by the <a href="http://en.wikipedia.org/wiki/N.W.A" target="blank" class="link">N.W.A.</a></p>
</div>
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		<title>Interview Christoph Pracht / SPEX</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/Y9X94fsJujw/</link>
		<comments>http://hugohoppmann.com/blog/interview-christoph-pracht-spex/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 20:11:47 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Interviews]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7079</guid>
		<description><![CDATA[SPEX designer and co-founder Christoph Pracht, Cologne in &#8217;85 The following is (a finally translated) interview I made back in 2009 for a small publication on the early days of german music and culture magazine SPEX. I talked with three foundation members — one of them, and the first one in these series for the [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/03/hugohoppmann_spex_christoph_pracht.jpg" alt="" title="hugohoppmann_spex_christoph_pracht" width="500" height="324" class="alignnone size-full wp-image-7088" /><br />
<span style="font-size:10px;"><em>SPEX</em> designer and co-founder Christoph Pracht, Cologne in &#8217;85</span></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>The following is (a finally translated) interview I made back in 2009 for a small <a href="http://www.hugohoppmann.com/spex/" target="blank" class="link">publication</a> on the early days of german music and culture magazine <em>SPEX</em>. I talked with three foundation members — one of them, and the first one in these series for the blog, is designer Christoph Pracht. Enjoy.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<div style="width:550px;">
<p><span style="font-size:14px; font-weight:bold;">What’s the story behind the foundation of SPEX?</span></p>
<p>Everything was started with an initiative of <em>Gerald Hündgen</em> and <em>Peter Bömmels</em>. Back in the days there were a lot of fanzines, small photocopied magazines created by fans who wrote about concerts, the scene, the music. They were roughly bound together and had this specific extreme black and white aesthetics and the bad quality of images printed with a copy machine. Peter and Gerald wanted to do something like that, too. I got to know Peter in the Kurfürstenhof which was a punk bar at the time. He asked me if I wanted to take part in it.<br />
<span style="margin-left:15px;">Then we had our first meeting: <em>Peter</em> and <em>Gerald</em>, <em>Wilfried Rütten</em>, the photographers <em>Bernhard Schaub</em> and <em>Wolfgang Burat</em>, <em>Clara Drechsler</em> and a few others. Quickly it became quite clear that we didn’t want to make a fanzine but rather a real magazine. So we needed money. Everyone of us then put 50 Mark in a hat and we started working. Bernhard knew a printer in the Sauerland who printed the first number. </span></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">What about the name?</span></p>
<p>This was quite a long journey. Peter wanted a rather pragmatic title, I wanted something short. We then decided on <em>SPEX — Musik zur Zeit</em>. SPEX comes from spectacles – there was also was a band called X-Ray-Spex at the time.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">How was the process designing a SPEX issue back in those days?</span></p>
<p>There has so much changed technologically the last 30 years that you could write a book about it &#8230;<br />
<span style="margin-left:15px;">Well, we prepared artworks of every page. Everything which was to be published in the magazine had to be set and drawn and produced reprographically. Then it was glued on carton to get photographed. The pictures were made separately, rastered and then copied onto film. This was a very exhausting and expensive process.<br />
<span style="margin-left:15px;">Only the costs for the textsetting made 20% of the overall expenses. The lithography was expensive too, colour was not affordable. Back in the days a four-colour print in A4 was ca. 400 DM, so around 800 EUR. A cover with special font, logo etc. would cost you from 1000 DM. Of course all this had a huge impact on the design. A lot of things you wanted to design were just not affordable. At the same time the design was on a whole different level — simply because everything was so expensive. Only with the introduction of cheaper photo-set-machines you could layout more liberately.</span></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">How did a typical workday look like?</span></p>
<p>The work was structured totally different then today. Everything had to be made by hand. The production of the magazine with 48 pages took 10–12 days. I remember that the last five days we worked 16 hours and shortly before the deadline of the artworks last changes had to be made.<br />
<span style="margin-left:15px;">The procedure: at first you read the texts and looked at the pictures. Regarding the length of the text you could count the height of the set (amount of lines). Then you made a first layout sketch, a rough layout. Then the text would be drawn out, properties of font size, set width, bold and italic fonts — all that would be written in the manuscript so that the typesetter had the right properties.<br />
<span style="margin-left:15px;">A messenger brought all this stuff to the typesetter. The photos were marked too (size, crop, &#8230;). The next day the entire set came as a huge &#8220;flag&#8221; from the typesetter and had to be corrected and eventually be given away again. Regarding the little amount of intern memory of the set-machines, only the lines were corrected were the mistake was. These were to be replaced in the artwork again.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">Are you looking back happily on the 80s? How was that time?</span></p>
<p>Beautiful and scary. It was exciting to try out new things. Everything was great fun but you had money problems and everything had to stay on a low level. It took another 2–3 years until everything became more professional.<br />
<span style="margin-left:15px;">Additionally I opened my own studio in 1983 and had additional commissions. It then evolved slowly. In the middle of the 80s there was a technical evolution with better machines for the typing, fax-machines, repro-cameras, copy-machines with zoom function. We were one of the firsts to have bought a DTP station. The Apple with a printer and scanner costed 60.000 Mark but it would be amortized in six months. I still have an early Macintosh at home with a 20 MB harddrive and 512 KB RAM.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">In the 80s Cologne apparently became the mecca of the contemporary art, design and the music scene. How was the energy in the city? How was it really?</span></p>
<p>In the beginning of the 80s the scene was rather small and straightforward. There were ca. ten meeting points where you could meet everyone. Out of this melting pot there were formed interesting constellations. When you were there in the centre &#8230; but it was exciting and had a great energy so that were always new people coming in and the whole grew further. It was a thrilling time when Cologne was suddenly mutating to an art metropole.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">How was it like — also in regard to today — to publish your own magazine? The good sides, the bad sides?</span></p>
<p>Looking back I have to admit that it we were lucky that we could make it so long. Of course this is also due to the 80s and the difficult circumstances back then. And there wasn’t so much competition, also because of the fact that is was hard to make money with a magazine.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">How did you manage it financially?</span></p>
<p>We worked partly without being paid or for a very small fee. Today I wouldn’t publish a printed magazine anymore but only in the internet. It’s senseless to pay for paper. What’s going to stay important: to deliver good content visually. For this design is important. But design with weak content is just embarrasing.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">How old have you been when you founded the SPEX? And how did you came to do it? What did you do before that?</span></p>
<p>I was 22 years old and had just finished my civil service. I began studying architecture. While doing the civil service I worked for a magazine which was published by the Jugendfilmclub in Cologne and which presented films for young people. So I already had a certain experience in editorial work. But I still was an amateur. My brother was a trained typesetter and we sometimes collaborated — he showed me the most important technical stuff.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">What are your favourite musicians and LP’s from back in the days?</span></p>
<p><em>Fehlfarben — Es geht voran</em><br />
<em>Gang Of Four — Entertainment</em><br />
Also: <em>Clash</em>, <em>ABC</em>, <em>Siouxsie</em>, <em>Neubauten</em> etc. &#8230;</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<span style="font-size:14px; font-weight:bold;">Thank you!</span></p>
</div>
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		<title>Whatever path you decide to take in this life … be true to yourself.</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/jk4Bvq1xhpA/</link>
		<comments>http://hugohoppmann.com/blog/whatever-path-you-decide-to-take-in-this-life-%e2%80%a6-be-true-to-yourself/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 01:08:38 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Input and Motivation]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7521</guid>
		<description><![CDATA[Whatever path you decide to take in this life … be true to yourself. This is the last sentence from one of my favourite movies Crouching Tiger, Hidden Dragon.]]></description>
			<content:encoded><![CDATA[<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/03/600full-crouching-tiger-hidden-dragon-screenshot1.jpg" alt="" title="600full-crouching-tiger,-hidden-dragon-screenshot" width="600" height="337" class="alignnone size-full wp-image-6993" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><em>Whatever path you decide to take in this life … be true to yourself.</em><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>This is the last sentence from one of my favourite movies <a href="http://www.imdb.com/title/tt0190332/" class="link" target="blank"><em>Crouching Tiger, Hidden Dragon</em></a>.</p>
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		<title>Kyūdō</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/G8tOLaMEt1Y/</link>
		<comments>http://hugohoppmann.com/blog/kyudo/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 01:03:39 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Input and Motivation]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7153</guid>
		<description><![CDATA[I recently discovered these videos of Japanese girls practicing traditional Kyūdō. It&#8217;s great to see their total focus and concentration. Graceful.]]></description>
			<content:encoded><![CDATA[<p>I recently discovered these videos of Japanese girls practicing traditional <a href="http://en.wikipedia.org/wiki/Ky%C5%ABd%C5%8D" target="blank"><em>Kyūdō</em></a>.<br />
It&#8217;s great to see their total focus and concentration. Graceful.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><iframe width="420" height="345" src="http://www.youtube.com/embed/llgO6Z2RhoA" frameborder="0" allowfullscreen></iframe><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<iframe width="420" height="345" src="http://www.youtube.com/embed/lCKLGMK_3No" frameborder="0" allowfullscreen></iframe></p>
<img src="http://feeds.feedburner.com/~r/hugohoppmannblog/~4/G8tOLaMEt1Y" height="1" width="1"/>]]></content:encoded>
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		<title>The Workshop</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/bzFojwv9zcM/</link>
		<comments>http://hugohoppmann.com/blog/the-workshop/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 22:49:41 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Flashback]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7227</guid>
		<description><![CDATA[Back in April this year I was invited to give a workshop at FH Mainz (University of Applied Sciences Mainz) together with my friend Johannes Breyer. The experience to teach others while still studying was a strange situation. Why we? Maybe because we are already doing what we are doing for a long time, starting [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/tumblr_ltkwlu6DV31qhk3sk.jpg" alt="" title="tumblr_ltkwlu6DV31qhk3sk" width="400" height="559" class="alignnone size-full wp-image-7256" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>Back in April this year I was invited to give a workshop at <a href="http://www.fh-mainz.de/startpage/index.html" target="blank" class="link">FH Mainz</a> (University of Applied Sciences Mainz) together with my friend <a href="http://www.johannesbreyer.com" target="blank">Johannes Breyer</a>.</p>
<p>The experience to teach others while still studying was a strange situation. Why we? Maybe because we are already doing what we are doing for a long time, starting autodidactically and with an unbeatable naivety years before our &#8216;official&#8217; studies, organically developing an unbreakable passion for our craft. And we &#8216;achieved&#8217; so many mistakes along the way that maybe we have become experts in some areas &#8230; in some way.</p>
<p>Anyway, we were facing the tricky situation to &#8216;teach&#8217; people who were in large part in our age or older. We approached the challenge in reflecting about the workshops we have been part of as students ourselves and what we liked and disliked and what we would have made better. And then we tried to make it better &#8230;</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/j+h.jpg" alt="" title="j+h" width="450" height="336" class="alignnone size-full wp-image-7308" /><br />
<em>Breyer and Hoppmann ready for action.</em></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>We started by giving introductions to our own work and the work of other that we found to be significant in regard to the briefing we were handing to the students &#8230;</p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/1.jpg" alt="" title="1" width="500" height="335" class="alignnone size-full wp-image-7260" /><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/2.jpg" alt="" title="2" width="500" height="335" class="alignnone size-full wp-image-7311" /><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/4.jpg" alt="" title="4" width="500" height="667" class="alignnone size-full wp-image-7315" /></p>
<p>Lively discussions were a huge part of the whole process &#8230; it was great to see everyone involved in every part of the production — and not only the own problems but also caring about the whole ensemble i.e. trying to improve the works of the colleagues and challenging the own approach.</p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/IMG_0288.jpg" alt="" title="IMG_0288" width="500" height="375" class="alignnone size-full wp-image-7317" /><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/7.jpg" alt="" title="7" width="500" height="335" class="alignnone size-full wp-image-7319" /><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/11.jpg" alt="" title="11" width="500" height="335" class="alignnone size-full wp-image-7328" /><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/10.jpg" alt="" title="10" width="500" height="375" class="alignnone size-full wp-image-7325" /><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/12.jpg" alt="" title="12" width="500" height="700" class="alignnone size-full wp-image-7329" /><br />
<img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/13.jpg" alt="" title="13" width="500" height="335" class="alignnone size-full wp-image-7331" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>Big thank you again to <em>Sebastian</em>, <em>Oleg</em> and <em>Sven</em> the guys of <em><a href="http://blog.zweizehn.com/" target="blank" class="link">ZWEIZEHN</a></em> for giving us the chance to make this wonderful experience!</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/11/tumblr_lsic0npUsd1qhk3sk.gif" alt="" title="tumblr_lsic0npUsd1qhk3sk" width="500" height="375" class="alignnone size-full wp-image-7368" /></p>
<p>And merci to all the people above. You were really fantastic! Good times!</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<em>(Update: they also uploaded some pictures of the final booklet <a href="http://blog.zweizehn.com/post/11058996258/vorbilder" target="blank">here</a> &#8230;)</em></p>
<img src="http://feeds.feedburner.com/~r/hugohoppmannblog/~4/bzFojwv9zcM" height="1" width="1"/>]]></content:encoded>
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		<title>John C. Jay: 10 Lessons for young designers</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/_zAP1lvhMdY/</link>
		<comments>http://hugohoppmann.com/blog/john-c-jay-10-lessons-for-young-designers/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 21:14:54 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Input and Motivation]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7231</guid>
		<description><![CDATA[1Be authentic. The most powerful asset you have is your individuality, what makes you unique. It’s time to stop listening to others on what you should do.  2Work harder than anyone else and you will always benefit from the effort.  3Get off the computer and connect with real people and culture. Life is visceral.  4Constantly [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/johnjay_2.jpg" alt="" title="johnjay_2" width="470" height="256" class="alignnone size-full wp-image-7243" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><span style="margin-right:15px; font-weight:bold;">1</span>Be authentic. The most powerful asset you have is your individuality, what makes you unique. It’s time to stop listening to others on what you should do. <br />
<span style="margin-right:15px; font-weight:bold;">2</span>Work harder than anyone else and you will always benefit from the effort. <br />
<span style="margin-right:15px; font-weight:bold;">3</span>Get off the computer and connect with real people and culture. Life is visceral. <br />
<span style="margin-right:15px; font-weight:bold;">4</span>Constantly improve your craft. Make things with your hands. Innovation in thinking is not enough. <br />
<span style="margin-right:15px; font-weight:bold;">5</span>Travel as much as you can. It is a humbling and inspiring experience to learn just how much you don’t know. <br />
<span style="margin-right:15px; font-weight:bold;">6</span>Being original is still king, especially in this tech-driven, group-grope world. <br />
<span style="margin-right:15px; font-weight:bold;">7</span>Try not to work for stupid people or you’ll soon become one of them.<br />
<span style="margin-right:15px; font-weight:bold;">8</span>Instinct and intuition are all-powerful. Learn to trust them. <br />
<span style="margin-right:15px; font-weight:bold;">9</span>The Golden Rule actually works. Do good.<br />
<span style="margin-right:8px; font-weight:bold;">10</span>If all else fails, No. 2 is the greatest competitive advantage of any career.</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p><img src="http://hugohoppmann.com/blog/wp-content/uploads/2011/10/johnjay_1.jpg" alt="" title="johnjay_1" width="470" height="256" class="alignnone size-full wp-image-7242" /></p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
(See also: <a href="http://www.thememagazine.com/stories/john-c-jay/" class="link"><em>John C Jay, Exceptional Ad Man</em></a> (Theme Magazine) and <a href="http://www.youtube.com/watch?v=EpfYPVzJohc " class="link"><em>John Jay on creativity</em></a>)</p>
<img src="http://feeds.feedburner.com/~r/hugohoppmannblog/~4/_zAP1lvhMdY" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Resistance with a capital R</title>
		<link>http://feedproxy.google.com/~r/hugohoppmannblog/~3/exMC-wKSufE/</link>
		<comments>http://hugohoppmann.com/blog/resistance-with-a-capital-r/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 22:32:24 +0000</pubDate>
		<dc:creator>Hugo</dc:creator>
				<category><![CDATA[Log ●]]></category>

		<guid isPermaLink="false">http://hugohoppmann.com/blog/?p=7205</guid>
		<description><![CDATA[I really don&#8217;t know where to start, or with what to start &#8230; I only know that the Resistance to get myself writing and sharing my thoughts and works publicly again has become too big lately. And this fear of doing it is the sign that I absolutely have to do it. So I just [...]]]></description>
			<content:encoded><![CDATA[<p>I really don&#8217;t know where to start, or with what to start &#8230; I only know that the Resistance to get myself writing and sharing my thoughts and works publicly again has become too big lately. And this fear of doing it is the sign that I absolutely have to do it. So I just start again. Step by step &#8230;</p>
<p>One of the reasons why I became somewhat absence (here) is that I just started to work fulltime at <a href="http://www.meireundmeire.de/" target="blank" class="link">Meiré und Meiré</a> some weeks ago. So luckily have a lot to do and many beautiful projects to invest my energy in at the moment. It&#8217;s a true pleasure to be there!</p>
<p>I&#8217;m sure that I&#8217;m going post more images and background stories in the near future (for those interested) — for now it&#8217;s only this little video, recently published by <a href="http://creative.arte.tv/en/space/2_oder_3_Dinge/message/5238/Mike_Meire__Commune__Monastery__Discipline/?fb_ref=.TnyqGHBBpmo.like&#038;fb_source=profile_oneline" target="blank" class="link">ARTE Creative</a> showing my new working environment that I wanted to share with you:</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=10,0,0,0" id="playerArte" allowScriptAccess="always" width="600" height="340"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="quality" value="high"><param name="movie" value="http://download.creative.arte.tv/creative/flash/player.swf?videoId=4348&#038;admin=false&#038;mode=prod&#038;embed=true&#038;appContext=creative"><embed src="http://download.creative.arte.tv/creative/flash/player.swf?videoId=4348&#038;admin=false&#038;mode=prod&#038;embed=true&#038;appContext=creative" width="600" height="340" allowFullScreen="true" name="playerArte" quality="high" allowScriptAccess="always" pluginspage="http://www.macromedia.com/go/getflashplayer" type="application/x-shockwave-flash"></embed></object><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
<img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"></p>
<p>There is a lot more to come — Thank you very much for your attention for now!</p>
<p>HUGO</p>
<p><img src="http://www.hugohoppmann.com/blog/bilder/leer.gif"><br />
PS: <em>Resistance</em> is a term brought up by <a href="http://www.stevenpressfield.com/" target="blank" class="link">Steven Pressfield</a>, whose book <em>The War of Art</em> had (and still has) a huge impact on my life. You should read it!</p>
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