iMedia Connection: Web Analytics Archive

iMedia Connection: Web Analytics Archive - XML for .NET http://www.imediaconnection.com/ iMedia Connection http://www.imediaconnection.com/email/images/logo-rss.gif iMedia Connection http://www.imediaconnection.com/ en-us Copyright 2006 iMedia Communications, Inc. The contents of this feed are available for non-commercial use only. Fri, 02 Oct 2009 14:53:48 PST <![CDATA[4 ways to navigate the media landscape with data science]]> http://www.imediaconnection.com/content/39357.asp

<![CDATA[3 data management tips from the finance world]]> http://www.imediaconnection.com/content/39033.asp

<![CDATA[5 ways marketers are still using outdated metrics]]> http://www.imediaconnection.com/content/38718.asp

<![CDATA[The demand for true ROI]]> http://www.imediaconnection.com/content/38594.asp

<![CDATA[Why we may need third-party cookies after all]]> http://www.imediaconnection.com/content/38596.asp

<![CDATA[6 new analytics tools marketers can't live without]]> http://www.imediaconnection.com/content/38546.asp

<![CDATA[4 web analytics trends to look for in 2015 ]]> http://www.imediaconnection.com/content/38254.asp

<![CDATA[How to clean your dirty data]]> http://www.imediaconnection.com/content/38272.asp

<![CDATA[5 reasons the absence of data isn't a negative ]]> http://www.imediaconnection.com/content/38152.asp

<![CDATA[CPM: Perception vs. reality]]> http://www.imediaconnection.com/content/37592.asp

<![CDATA[May the creative force be with you]]> http://www.imediaconnection.com/content/37438.asp

<![CDATA[5 big data-driven innovations media sites are providing marketers ]]> http://www.imediaconnection.com/content/37318.asp

<![CDATA[How fraud is disrupting the ad industry]]> http://www.imediaconnection.com/content/37175.asp

<![CDATA[3 insights to craft your consumer strategy]]> http://www.imediaconnection.com/content/37145.asp

<![CDATA[5 signs your data has no meaning]]> http://www.imediaconnection.com/content/36795.asp

<![CDATA[3 proven tactics to combat bogus traffic]]> http://www.imediaconnection.com/content/36810.asp

<![CDATA[Fighting ad fraud: 5 questions all advertisers need to ask ]]> http://www.imediaconnection.com/content/36746.asp

<![CDATA[Facebook's attempt at a third-party cookie replacement]]> http://www.imediaconnection.com/content/36714.asp

<![CDATA[Choosing the right goals and KPIs for your brand]]> http://www.imediaconnection.com/content/36677.asp

<![CDATA[How to create the right ads for each part of the funnel]]> http://www.imediaconnection.com/content/36613.asp

<![CDATA[The social media metrics that matter most]]> http://www.imediaconnection.com/content/36569.asp

<![CDATA[Why marketers still struggle with data infrastructure]]> http://www.imediaconnection.com/content/36414.asp

<![CDATA[How to make metrics relevant for creative teams]]> http://www.imediaconnection.com/content/36323.asp

<![CDATA[Why you can't ignore Google's new Universal Analytics]]> http://www.imediaconnection.com/content/36289.asp

<![CDATA[5 ways to bring IT and marketing together]]> http://www.imediaconnection.com/content/36238.asp

<![CDATA[How to make the most of the golden age of marketing research]]> http://www.imediaconnection.com/content/35822.asp

<![CDATA[Analytics agencies vs. in-house: Which is best?]]> http://www.imediaconnection.com/content/35834.asp

<![CDATA[The future of third-party cookies]]> http://www.imediaconnection.com/content/35784.asp

<![CDATA[5 tech tools to help marketers stay ahead]]> http://www.imediaconnection.com/content/35356.asp

<![CDATA[The impact of big data on small businesses]]> http://www.imediaconnection.com/content/35264.asp

<![CDATA[How e-commerce retailers can better leverage data]]> http://www.imediaconnection.com/content/35300.asp

<![CDATA[Cookies: The good, the bad, and the ugly]]> http://www.imediaconnection.com/content/34813.asp

<![CDATA[How to use Google AdWords' dayparting feature]]> http://www.imediaconnection.com/content/34730.asp

<![CDATA[The 5 most worthless metrics in marketing]]> http://www.imediaconnection.com/content/34732.asp

<![CDATA[How to cure your analytics paralysis]]> http://www.imediaconnection.com/content/34698.asp

<![CDATA[How to close the marketing data loop]]> http://www.imediaconnection.com/content/34686.asp

<![CDATA[A day in the life of a metrics guru]]> http://www.imediaconnection.com/content/34675.asp

<![CDATA[16 ways to manipulate your marketing metrics]]> http://www.imediaconnection.com/content/34588.asp

<![CDATA[The advantages of customer path attribution]]> http://www.imediaconnection.com/content/34574.asp

<![CDATA[Big data: What's helpful, what's hype]]> http://www.imediaconnection.com/content/34461.asp

<![CDATA[How marketing and IT departments can join forces ]]> http://www.imediaconnection.com/content/34259.asp

<![CDATA[How to secure the right audience data]]> http://www.imediaconnection.com/content/34243.asp

<![CDATA[9 downloadable custom Google Analytics reports]]> http://www.imediaconnection.com/content/33967.asp ]]>

<![CDATA[The right (and wrong) way to make data-buying decisions ]]> http://www.imediaconnection.com/content/34231.asp

<![CDATA[The metrics that will make your CMO love you]]> http://www.imediaconnection.com/content/34165.asp

<![CDATA[6 attribution myths you still believe]]> http://www.imediaconnection.com/content/34030.asp

<![CDATA[How to turn big data into great customer experiences]]> http://www.imediaconnection.com/content/34027.asp

<![CDATA[3 tools that are turning data into action]]> http://www.imediaconnection.com/content/33883.asp

<![CDATA[How to succeed in the age of big data]]> http://www.imediaconnection.com/content/33753.asp

<![CDATA[5 steps to harnessing the power of big data]]> http://www.imediaconnection.com/content/33744.asp

<![CDATA[The 5 most overlooked metrics]]> http://www.imediaconnection.com/content/33676.asp

<![CDATA[Why big data is the sexiest new marketing tool]]> http://www.imediaconnection.com/content/33616.asp

<![CDATA[7 common attribution mistakes ]]> http://www.imediaconnection.com/content/33542.asp

<![CDATA[Why big data leads to more strategic marketing]]> http://www.imediaconnection.com/content/33560.asp

<![CDATA[3 steps to filtering "big data"]]> http://www.imediaconnection.com/content/33345.asp

<![CDATA["Big data" and predictive analytics demystified]]> http://www.imediaconnection.com/content/33284.asp ]]>

<![CDATA[8 ways to use Google Analytics beyond keywords]]> http://www.imediaconnection.com/content/33212.asp

<![CDATA[11 critical areas where marketing measurement matters]]> http://www.imediaconnection.com/content/33093.asp

<![CDATA[The 5 most common analytics mistakes]]> http://www.imediaconnection.com/content/33085.asp

<![CDATA[How to find and use the data points that matter most]]> http://www.imediaconnection.com/content/33063.asp

<![CDATA[The 5 metrics that really matter]]> http://www.imediaconnection.com/content/32870.asp

<![CDATA[How to use personal analytics to drive loyalty]]> http://www.imediaconnection.com/content/33020.asp

<![CDATA[Social doesn't help SEO, and that's OK]]> http://www.imediaconnection.com/content/32887.asp

<![CDATA[Why your sales funnel metrics aren't working]]> http://www.imediaconnection.com/content/32878.asp

<![CDATA[The problem with click-based attribution]]> http://www.imediaconnection.com/content/32868.asp

<![CDATA[The 6 most important social media analytics]]> http://www.imediaconnection.com/content/32850.asp

<![CDATA[How to take the plunge with media attribution]]> http://www.imediaconnection.com/content/32769.asp

<![CDATA[View-through: Why seeing an ad is never useless]]> http://www.imediaconnection.com/content/32745.asp

<![CDATA[3 tell-tale signs of client defection]]> http://www.imediaconnection.com/content/32703.asp

<![CDATA[Your guide to mobile tracking with Google Analytics]]> http://www.imediaconnection.com/content/32589.asp

<![CDATA[Bridging the gap between CMOs and CIOs]]> http://www.imediaconnection.com/content/32577.asp

<![CDATA[How Pinterest and Instagram are changing your brand strategy]]> http://www.imediaconnection.com/content/32573.asp

<![CDATA[How to use attribution to maximize ROI]]> http://www.imediaconnection.com/content/32394.asp

<![CDATA[Are gross rating points really the answer for digital?]]> http://www.imediaconnection.com/content/32278.asp

<![CDATA[4 metrics that really gauge video success ]]> http://www.imediaconnection.com/content/32251.asp

<![CDATA[Why your metrics are lying]]> http://www.imediaconnection.com/content/32122.asp

<![CDATA[How to choose the right attribution model]]> http://www.imediaconnection.com/content/32072.asp

<![CDATA[4 ways to make metrics actionable]]> http://www.imediaconnection.com/content/32064.asp

<![CDATA[How to really measure engagement]]> http://www.imediaconnection.com/content/32065.asp

<![CDATA[The Facebook metrics you need to know]]> http://www.imediaconnection.com/content/31982.asp

<![CDATA[5 ways you're recklessly abusing your metrics]]> http://www.imediaconnection.com/content/31823.asp

<![CDATA[The new definition of KPI: Keep people ignorant]]> http://www.imediaconnection.com/content/31799.asp

<![CDATA[Why optimization is part data and part instinct]]> http://www.imediaconnection.com/content/31722.asp

<![CDATA[How to convince your boss to fund content marketing]]> http://www.imediaconnection.com/content/31720.asp

<![CDATA[4 Google Analytics updates you should know]]> http://www.imediaconnection.com/content/31647.asp

<![CDATA[How to make the most of your data]]> http://www.imediaconnection.com/content/31645.asp

<![CDATA[4 steps to ultimate data optimization ]]> http://www.imediaconnection.com/content/31545.asp

<![CDATA[An analytics roadmap for marketers]]> http://www.imediaconnection.com/content/31560.asp

<![CDATA[Why time spent is the ultimate predictor of success]]> http://www.imediaconnection.com/content/31470.asp

<![CDATA[3 reasons your analytics are useless]]> http://www.imediaconnection.com/content/31457.asp

<![CDATA[How to thrive as a second city agency ]]> http://www.imediaconnection.com/content/31432.asp

<![CDATA[Why your analytics strategy is failing]]> http://www.imediaconnection.com/content/31403.asp

<![CDATA[5 display advertising metrics you should know]]> http://www.imediaconnection.com/content/31128.asp

<![CDATA[The metrics you should be using ]]> http://www.imediaconnection.com/content/30946.asp

<![CDATA[4 tips for moving beyond last-touch attribution]]> http://www.imediaconnection.com/content/30739.asp

<![CDATA[Does your agency stink or is it you?]]> http://www.imediaconnection.com/content/30725.asp

<![CDATA[Your web analytics crib sheet]]> http://www.imediaconnection.com/content/30427.asp

<![CDATA[Practical tips for breaking down data silos]]> http://www.imediaconnection.com/content/30418.asp

<![CDATA[Why engagement analytics trump all others]]> http://www.imediaconnection.com/content/30437.asp

<![CDATA[Getting started with content metrics]]> http://www.imediaconnection.com/content/30354.asp

<![CDATA[What your analytics are really saying ]]> http://www.imediaconnection.com/content/30125.asp

<![CDATA[Tactics for getting useful survey responses]]> http://www.imediaconnection.com/content/30062.asp

<![CDATA[What you need to know about web analytics]]> http://www.imediaconnection.com/content/29879.asp

<![CDATA[Why the click is still important]]> http://www.imediaconnection.com/content/29694.asp

<![CDATA[Top tools for measuring social media]]> http://www.imediaconnection.com/content/29613.asp

<![CDATA[10 reasons to hate the click]]> http://www.imediaconnection.com/content/29517.asp

<![CDATA[4 ways social has changed success metrics]]> http://www.imediaconnection.com/content/29206.asp

<![CDATA[Free analytics tools you should be using ]]> http://www.imediaconnection.com/content/29143.asp

<![CDATA[Why clicks are the wrong metric]]> http://www.imediaconnection.com/content/29020.asp

<![CDATA[A secret concern in the data leakage story ]]> http://www.imediaconnection.com/content/28855.asp

<![CDATA[The marketer's dilemma: Privacy and consumer control]]> http://www.imediaconnection.com/content/28842.asp

<![CDATA[How to cut corners without cutting ad data value ]]> http://www.imediaconnection.com/content/28684.asp

<![CDATA[How to boost search rankings via social media ]]> http://www.imediaconnection.com/content/28425.asp

<![CDATA[How we'll (finally) move beyond the last click]]> http://www.imediaconnection.com/content/28126.asp

<![CDATA[A newer, refined video measurement tool]]> http://www.imediaconnection.com/content/28058.asp

<![CDATA[The first simple steps to integrating your marketing data]]> http://www.imediaconnection.com/content/27340.asp

<![CDATA[Useless online metrics you might be tracking ]]> http://www.imediaconnection.com/content/27368.asp

<![CDATA[A primer for marketers who are scared of analytics ]]> http://www.imediaconnection.com/content/27304.asp

<![CDATA[Counting what counts]]> http://www.imediaconnection.com/content/26931.asp

<![CDATA[Better brand marketing through attribution analytics]]> http://www.imediaconnection.com/content/26893.asp

<![CDATA[Dead internet ideas: Optimizing click rates]]> http://www.imediaconnection.com/content/26840.asp

<![CDATA[Fight ad agency obsolescence with SaaS]]> http://www.imediaconnection.com/content/26778.asp

<![CDATA[3 offline tools that can teach us about online data]]> http://www.imediaconnection.com/content/26675.asp

<![CDATA[The missing link in online metrics]]> http://www.imediaconnection.com/content/26562.asp

<![CDATA[How iAds will revolutionize advertising ]]> http://www.imediaconnection.com/content/26578.asp

<![CDATA[A solution for managing multiple campaign elements]]> http://www.imediaconnection.com/content/26561.asp

<![CDATA[How web analytics can help you avoid a PR disaster]]> http://www.imediaconnection.com/content/26453.asp

<![CDATA[Do your tests measure for success?]]> http://www.imediaconnection.com/content/26166.asp

<![CDATA[5 new things marketers should know about analytics ]]> http://www.imediaconnection.com/content/25893.asp

<![CDATA[3 metrics for evaluating site performance]]> http://www.imediaconnection.com/content/25730.asp

<![CDATA[6 ways to implement more accurate metrics]]> http://www.imediaconnection.com/content/25568.asp

<![CDATA[The click is dead; long live the click ]]> http://www.imediaconnection.com/content/25125.asp

<![CDATA[How to overhaul online brand measurement]]> http://www.imediaconnection.com/content/24892.asp

<![CDATA[The growing importance of consumer data]]> http://www.imediaconnection.com/content/24793.asp

<![CDATA[A foolproof formula for repeating campaign wins]]> http://www.imediaconnection.com/content/24718.asp

<![CDATA[5 tips for tracking beyond the click]]> http://www.imediaconnection.com/content/24651.asp

<![CDATA[Why your conversion rates no longer matter]]> http://www.imediaconnection.com/content/24545.asp

<![CDATA[Why it's too soon to give up on counting clicks]]> http://www.imediaconnection.com/content/24370.asp

<![CDATA[Ending the marketer-agency tug of war for data]]> http://www.imediaconnection.com/content/24207.asp

<![CDATA[Why digital needs better competitive tools]]> http://www.imediaconnection.com/content/24151.asp

<![CDATA[5 reasons marketers hate web analytics]]> http://www.imediaconnection.com/content/24017.asp

<![CDATA[Structuring your metrics for cross-campaign comparisons]]> http://www.imediaconnection.com/content/23943.asp

<![CDATA[Web analytics for marketers who hate numbers ]]> http://www.imediaconnection.com/content/23935.asp

<![CDATA[How Twitter is confounding predictive modeling]]> http://www.imediaconnection.com/content/23824.asp

<![CDATA[Tips for boosting the value of existing customers]]> http://www.imediaconnection.com/content/23610.asp

<![CDATA[Why you shouldn't fear custom analytics]]> http://www.imediaconnection.com/content/23459.asp

<![CDATA[10 signs you don't understand web analytics ]]> http://www.imediaconnection.com/content/23436.asp

<![CDATA[How to gain greater insight from analytics]]> http://www.imediaconnection.com/content/23418.asp

<![CDATA[4 costly metrics misconceptions]]> http://www.imediaconnection.com/content/23034.asp

<![CDATA[Web analytics: How to avoid a wild goose chase]]> http://www.imediaconnection.com/content/22952.asp

<![CDATA[Unified audience measurement is closer than you think]]> http://www.imediaconnection.com/content/22939.asp

<![CDATA[3 solutions to common web analytics problems]]> http://www.imediaconnection.com/content/22643.asp

<![CDATA[Understanding changes in your web analytics options]]> http://www.imediaconnection.com/content/22534.asp

<![CDATA[Are web metrics telling you the truth?]]> http://www.imediaconnection.com/content/21998.asp

<![CDATA[Don't settle for any old ROI]]> http://www.imediaconnection.com/content/21940.asp

<![CDATA[Finding value beyond the click]]> http://www.imediaconnection.com/content/21957.asp

<![CDATA[The lingering value in display ads]]> http://www.imediaconnection.com/content/21906.asp

<![CDATA[Why customer retention trumps new business]]> http://www.imediaconnection.com/content/21782.asp

<![CDATA[The web analytics standard that failed us]]> http://www.imediaconnection.com/content/21552.asp

<![CDATA[The data debate: Why agencies need to listen closely]]> http://www.imediaconnection.com/content/21467.asp

<![CDATA[The disturbing inaccuracy behind Google Analytics]]> http://www.imediaconnection.com/content/21144.asp

<![CDATA[Web analytics dashboards demystified]]> http://www.imediaconnection.com/content/21142.asp

<![CDATA[Look beyond basic analytics]]> http://www.imediaconnection.com/content/21098.asp

<![CDATA[Surprising insights revealed by web analytics]]> http://www.imediaconnection.com/content/20964.asp

<![CDATA[The crucial metric you're not tracking ]]> http://www.imediaconnection.com/content/20858.asp

<![CDATA[How web analytics can cripple your campaign]]> http://www.imediaconnection.com/content/20833.asp

<![CDATA[How analytics can protect your budget]]> http://www.imediaconnection.com/content/20738.asp

<![CDATA[4 startups you can't ignore]]> http://www.imediaconnection.com/content/20602.asp

<![CDATA[Are you failing to mobilize your metrics?]]> http://www.imediaconnection.com/content/20421.asp

<![CDATA[4 wish list items for improving digital reach]]> http://www.imediaconnection.com/content/20511.asp

<![CDATA[The X Factor: What you don't measure will hurt you ]]> http://www.imediaconnection.com/content/20349.asp

<![CDATA[The disturbing truth about metrics]]> http://www.imediaconnection.com/content/20123.asp

<![CDATA[How valuable is engagement for marketers?]]> http://www.imediaconnection.com/content/19896.asp

<![CDATA[Agency arsenal: what you need to increase performance]]> http://www.imediaconnection.com/content/19576.asp

<![CDATA[Uncover an easier way to hit your numbers]]> http://www.imediaconnection.com/content/19679.asp

<![CDATA[How Google's TV analytics will change the industry]]> http://www.imediaconnection.com/content/19661.asp

<![CDATA[How much do the numbers matter?]]> http://www.imediaconnection.com/content/19615.asp

<![CDATA[Competitive secrets: is the truth out there?]]> http://www.imediaconnection.com/content/19546.asp

<![CDATA[Measuring engagement is not the same for all]]> http://www.imediaconnection.com/content/19425.asp

<![CDATA[3 new services to help streamline your life]]> http://www.imediaconnection.com/content/19406.asp

<![CDATA[Before you abandon that click�]]> http://www.imediaconnection.com/content/19084.asp

<![CDATA[Give web analytics the human touch]]> http://www.imediaconnection.com/content/18905.asp

<![CDATA[Metrics: your mileage may vary]]> http://www.imediaconnection.com/content/18849.asp

<![CDATA[Spin visitor feedback into site gold]]> http://www.imediaconnection.com/content/18680.asp

<![CDATA[Dear Dawn: metrics make me crazy]]> http://www.imediaconnection.com/content/18788.asp

<![CDATA[The rise of performance-based advertising]]> http://www.imediaconnection.com/content/18800.asp

<![CDATA[The counting controversy: a user's guide]]> http://www.imediaconnection.com/content/17409.asp

<![CDATA[Enhance marketing research with netnography]]> http://www.imediaconnection.com/content/17211.asp

<![CDATA[Improve your campaign's results in 5 steps]]> http://www.imediaconnection.com/content/17110.asp

<![CDATA[Analytics standards set, sort of]]> http://www.imediaconnection.com/content/16691.asp

<![CDATA[Google Analytics changes tack]]> http://www.imediaconnection.com/content/16342.asp

<![CDATA[Call Tracking for Campaign Longevity]]> http://www.imediaconnection.com/content/15939.asp

<![CDATA[How to Avoid Overpaying Affiliates]]> http://www.imediaconnection.com/content/15693.asp

<![CDATA[3 Key Skills for Web Analysts]]> http://www.imediaconnection.com/content/15446.asp

<![CDATA[A Step-by-Step Guide to Data Integration]]> http://www.imediaconnection.com/content/14869.asp

<![CDATA[How Long Tail Economics Will Improve Web Analytics]]> http://www.imediaconnection.com/content/14814.asp

<![CDATA[Make Imperfect Metrics Work for You]]> http://www.imediaconnection.com/content/14863.asp

<![CDATA[Web Analytics Nightmare]]> http://www.imediaconnection.com/content/14857.asp

<![CDATA[Setting the Standard in Web Analytics]]> http://www.imediaconnection.com/content/14455.asp

<![CDATA[The Best Website Metrics Are...]]> http://www.imediaconnection.com/content/14160.asp

<![CDATA[Get Web Analysis Fundamentals Right]]> http://www.imediaconnection.com/content/14065.asp

<![CDATA[Take Action with Interactive Data]]> http://www.imediaconnection.com/content/14053.asp

<![CDATA[Web Analytics Pitfalls to Avoid]]> http://www.imediaconnection.com/content/14009.asp

<![CDATA[Worst Website Measurement Mistakes]]> http://www.imediaconnection.com/content/13737.asp

<![CDATA[Use Data to Influence the Future]]> http://www.imediaconnection.com/content/13090.asp

<![CDATA[Analytics-- Not Just for E-Commerce]]> http://www.imediaconnection.com/content/12821.asp

<![CDATA[How to Fix Your Traffic Measurement]]> http://www.imediaconnection.com/content/12585.asp

<![CDATA[Measurement: A Tale of Two Adages]]> http://www.imediaconnection.com/content/12542.asp

<![CDATA[Why Google AdWords is Always Right]]> http://www.imediaconnection.com/content/11821.asp

<![CDATA[When Metrics Lead to Bad Decisions]]> http://www.imediaconnection.com/content/11769.asp

<![CDATA[The Top 5 Web Analytics Problems]]> http://www.imediaconnection.com/content/11548.asp

<![CDATA[Google AdWords Under the Microscope]]> http://www.imediaconnection.com/content/11264.asp

<![CDATA[Functionalism: Metrics to Believe in]]> http://www.imediaconnection.com/content/11200.asp

<![CDATA[Merge Metric Systems for Better Results]]> http://www.imediaconnection.com/content/11134.asp

<![CDATA[Accepting Bad News]]> http://www.imediaconnection.com/content/5679.asp

<![CDATA[Cross-Selling Hazards ]]> http://www.imediaconnection.com/content/5642.asp

<![CDATA[Web Analytics for Multi-channel CRM]]> http://www.imediaconnection.com/content/5462.asp